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The '''Hollywood Film Chorale Sound Effects Choir''', also popularly known as the '''Honda Choir''', is an ensemble that can physically produce human sound effects without electronic means. They are well known for two performances in a [[Honda]] advertisement and at the [[Academy Awards]]. It is conducted by [[Steve Sidwell (musician)|Steve Sidwell]], who is also the composer of their repertoire.<ref name="hondachoir">{{cite web |url= http://wklondon.typepad.com/welcome_to_optimism/2007/02/honda_choir_goe.html|title= Honda Choir goes Hollywood|accessdate=2007-03-04 |last= |first= |authorlink= |date= 2007-02-27|work= |publisher= |pages= |quote= }}</ref>
The '''Hollywood Film Chorale Sound Effects Choir''', also popularly known as the '''Honda Choir''', is an ensemble that can physically produce human sound effects without electronic means. They are well known for two performances in an advertisement for [[Honda]], and at the [[Academy Awards]]. It is conducted by [[Steve Sidwell (musician)|Steve Sidwell]], who is also the composer of their repertoire.<ref name="hondachoir">{{cite web |url=http://wklondon.typepad.com/welcome_to_optimism/2007/02/honda_choir_goe.html |title=Honda Choir goes Hollywood |access-date=2007-03-04 |date= 2007-02-27}}</ref> The advert for Honda followed the advert from April 2003, “[[Cog (advertisement)|Cog]]”, which showcased the [[Honda Accord (Japan and Europe seventh generation)|Honda Accord]].<ref>{{cite news |url=https://www.theguardian.com/media/2006/jan/30/mondaymediasection6|title=Why the new Honda advert is a huge disappointment|newspaper=theguardian.com|date=29 January 2006|access-date=17 April 2020}}</ref>


==Production of Effects==
==Production of Effects==
Sound effects are produced primarily by means of using the mouth;<ref>{{cite web |url=http://www.boingboing.net/2006/01/19/honda_commercial_wit.html |title=Honda commercial with human sound effects chorus |accessdate=2007-03-04 |last= |first= |date=2006-01-09 |publisher=Boing Boing |pages= |deadurl=yes |archiveurl=https://web.archive.org/web/20070310205051/http://www.boingboing.net/2006/01/19/honda_commercial_wit.html |archivedate=2007-03-10 |df= }}</ref> the arms, fingers, and hands are also sometimes used. For example, the performers would tap their fingernails against their teeth to simulate rain falling on a car's windshield.<ref name="startribune">{{cite news |first=Deborah Caulfield |last=Rybak |title=Entertaining commercials? ; Coming to a theater near us: A show of TV ads that are actually TiVo- worthy. |url= |format= |work=Star Tribune |publisher= |id= |pages= |page= 1. E. |date= 2006-10-02|accessdate=2007-03-03 |quote= }}</ref> To simulate wind, one would quickly blow air. To imitate the sound of tires squealing, a [[soprano]] would make a high pitched screeching sound.
Sound effects are produced primarily by means of using the mouth; the arms, fingers, and hands are also sometimes used.<ref>{{cite web |url=http://www.boingboing.net/2006/01/19/honda_commercial_wit.html |title=Honda commercial with human sound effects chorus |access-date=2007-03-04 |date=2006-01-09 |publisher=Boing Boing |url-status=dead |archive-url=https://web.archive.org/web/20070310205051/http://www.boingboing.net/2006/01/19/honda_commercial_wit.html |archive-date=2007-03-10 }}</ref> For example, the performers would tap their fingernails against their teeth, to simulate rain falling on a car's windshield.<ref name="startribune">{{cite news |first=Deborah Caulfield |last=Rybak |title=Entertaining commercials? ; Coming to a theater near us: A show of TV ads that are actually TiVo- worthy. |work=Star Tribune |page= 1. E |date= 2006-10-02}}</ref> To simulate wind, one would quickly blow air. To imitate the sound of tires squealing, a [[soprano]] would make a high pitched screeching sound.


==Performances==
==Performances==
The ensemble was featured in a [[television advertisement]] for a [[Honda Civic]] in January 2006, called ''Choir'', which gained immense popularity.<ref name="startribune" /> The advertisement was made by the company ''Wieden and Kennedy'',<ref name="hondachoir" /> and shown mainly at countries in [[Europe]] such as the [[United Kingdom]]. This performance consisted of sixty vocalists, and was filmed in a car park in the end of November 2005.
The ensemble was featured in a [[television advertisement]] for a [[Honda Civic]] in January 2006, called ''Choir'', which gained immense popularity.<ref name="startribune" /> The advertisement was made by the company ''Wieden and Kennedy'',<ref name="hondachoir" /> and shown mainly at countries in [[Europe]] such as the [[United Kingdom]]. This performance consisted of sixty vocalists, and was filmed in a car park in the end of November 2005.


In February 2007, the Choir also appeared as performers in the [[79th Academy Awards]], producing sound effects to a collection of different film clips in a piece called ''Elements and Motion''.<ref>{{cite video|people=Louis J. Horvitz; producer: Laura Ziskin|title=[[79th Academy Awards]]|url=|accessdate=2007-03-04|date=2007-02-25|medium=Television Live Broadcast|publisher=[[American Broadcasting Company]]|location=[[United States]]}}</ref> A video of these movie clips was shown behind the forty person choir, as they performed in [[Kodak Theater]].<ref>{{cite news |first= |last= |authorlink= |title= The Oscars: minute-by-minute: Telegraph film critic David Gritten provides immediate coverage of all the awards ceremony action |url=https://www.telegraph.co.uk/arts/main.jhtml?xml=/arts/factfiles/oscars05/oscarspre3.xml |work= |publisher= Telegraph Media Group|date= 2007-02-26|accessdate=2007-03-07 }}</ref> Although much praise was given to this particular performance, it has received some criticism of not reaching the high expectations set in any Academy Award festival.<ref>{{cite news |first=Stephen M. |last=Silverman |authorlink= |title=Critics Split Over Ellen's Oscars Performance |url=http://www.people.com/people/package/redcarpet2007/article/0,,20006775_20013464,00.html |work=[[People (magazine)|People]] |publisher=[[Time (magazine)|TIME]] |date= 2007-02-26|accessdate=2007-03-07 }}</ref>
In February 2007, the Choir also appeared as performers in the [[79th Academy Awards]], producing sound effects to a collection of different film clips in a piece called ''Elements and Motion''.<ref>{{cite video|people=Louis J. Horvitz; producer: Laura Ziskin|title=[[79th Academy Awards]]<!--|access-date=2007-03-04-->|date=2007-02-25|medium=Television Live Broadcast|publisher=[[American Broadcasting Company]]|location=[[United States]]}}</ref> A video of these movie clips was shown behind the forty person choir, as they performed in [[Kodak Theatre]].<ref>{{cite news |title= The Oscars: minute-by-minute: Telegraph film critic David Gritten provides immediate coverage of all the awards ceremony action |url=https://www.telegraph.co.uk/arts/main.jhtml?xml=/arts/factfiles/oscars05/oscarspre3.xml |archive-url=https://web.archive.org/web/20080303121557/http://www.telegraph.co.uk/arts/main.jhtml?xml=/arts/factfiles/oscars05/oscarspre3.xml |url-status=dead |archive-date=2008-03-03 |publisher= Telegraph Media Group|date= 2007-02-26|access-date=2007-03-07}}</ref> Although much praise was given to this particular performance, it has received some criticism of not reaching the high expectations set in any Academy Award festival.<ref>{{cite news |first=Stephen M. |last=Silverman |title=Critics Split Over Ellen's Oscars Performance |url=http://www.people.com/people/package/redcarpet2007/article/0,,20006775_20013464,00.html |work=[[People (magazine)|People]] |publisher=[[Time (magazine)|TIME]] |date= 2007-02-26|access-date=2007-03-07 }}</ref>


==Awards==
==Awards==
The Honda Civic television advertisement that the Sound Effects choir was featured in won the Gold Lion award in the [[Cannes Lions International Advertising Festival]], generally regarded as the most prestigious international advertising festival. The advertisement was a contender for the Grand Prix during this event.<ref>{{cite news |first= Theresa|last=Howard |authorlink= |title=U.S. ties for most awards, but others walk away with big wins in Film |url=https://www.usatoday.com/money/advertising/2006-06-25-cannes-wrapup-usat_x.htm |work= |publisher=[[USA Today]] |date=2006-06-26 |accessdate=2007-03-07 }}</ref>
The television advertisement for the Honda Civic, that the Sound Effects Choir was featured in, won the Gold Lion Award in the [[Cannes Lions International Advertising Festival]] in September 2006, generally regarded as the most prestigious international advertising festival. The advertisement was a contender for the [[Grand Prix (Cannes Lions International Festival of Creativity)|Grand Prix]] during this event.<ref>{{cite news |first= Theresa|last=Howard |title=U.S. ties for most awards, but others walk away with big wins in Film |url=https://www.usatoday.com/money/advertising/2006-06-25-cannes-wrapup-usat_x.htm |publisher=[[USA Today]] |date=2006-06-26 |access-date=2007-03-07 }}</ref>


==See also==
==See also==
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==External links==
==External links==
*[https://www.youtube.com/watch?v=pIcTPGdhOPI Elements & Motion] - a performance at the [[79th Academy Awards]]
*[https://web.archive.org/web/20070310205051/http://www.boingboing.net/2006/01/19/honda_commercial_wit.html Choir] - performance during a [[television advertisement]] for a [[Honda Civic]]
*[https://web.archive.org/web/20070310205051/http://www.boingboing.net/2006/01/19/honda_commercial_wit.html Choir] - performance during a [[television advertisement]] for a [[Honda Civic]]
*{{cite web|url=http://www.hollywoodfilmchorale.com/ |accessdate=2007-03-08
*{{cite web|url=http://www.hollywoodfilmchorale.com/ |access-date=2007-03-08
|title=Hollywood Film Chorale's website}}
|title=Hollywood Film Chorale's website}}

{{authority control}}


[[Category:American choirs]]
[[Category:American choirs]]

Latest revision as of 11:38, 30 May 2023

The Hollywood Film Chorale Sound Effects Choir, also popularly known as the Honda Choir, is an ensemble that can physically produce human sound effects without electronic means. They are well known for two performances in an advertisement for Honda, and at the Academy Awards. It is conducted by Steve Sidwell, who is also the composer of their repertoire.[1] The advert for Honda followed the advert from April 2003, “Cog”, which showcased the Honda Accord.[2]

Production of Effects

[edit]

Sound effects are produced primarily by means of using the mouth; the arms, fingers, and hands are also sometimes used.[3] For example, the performers would tap their fingernails against their teeth, to simulate rain falling on a car's windshield.[4] To simulate wind, one would quickly blow air. To imitate the sound of tires squealing, a soprano would make a high pitched screeching sound.

Performances

[edit]

The ensemble was featured in a television advertisement for a Honda Civic in January 2006, called Choir, which gained immense popularity.[4] The advertisement was made by the company Wieden and Kennedy,[1] and shown mainly at countries in Europe such as the United Kingdom. This performance consisted of sixty vocalists, and was filmed in a car park in the end of November 2005.

In February 2007, the Choir also appeared as performers in the 79th Academy Awards, producing sound effects to a collection of different film clips in a piece called Elements and Motion.[5] A video of these movie clips was shown behind the forty person choir, as they performed in Kodak Theatre.[6] Although much praise was given to this particular performance, it has received some criticism of not reaching the high expectations set in any Academy Award festival.[7]

Awards

[edit]

The television advertisement for the Honda Civic, that the Sound Effects Choir was featured in, won the Gold Lion Award in the Cannes Lions International Advertising Festival in September 2006, generally regarded as the most prestigious international advertising festival. The advertisement was a contender for the Grand Prix during this event.[8]

See also

[edit]

References

[edit]
  1. ^ a b "Honda Choir goes Hollywood". 2007-02-27. Retrieved 2007-03-04.
  2. ^ "Why the new Honda advert is a huge disappointment". theguardian.com. 29 January 2006. Retrieved 17 April 2020.
  3. ^ "Honda commercial with human sound effects chorus". Boing Boing. 2006-01-09. Archived from the original on 2007-03-10. Retrieved 2007-03-04.
  4. ^ a b Rybak, Deborah Caulfield (2006-10-02). "Entertaining commercials? ; Coming to a theater near us: A show of TV ads that are actually TiVo- worthy". Star Tribune. p. 1. E.
  5. ^ Louis J. Horvitz; producer: Laura Ziskin (2007-02-25). 79th Academy Awards (Television Live Broadcast). United States: American Broadcasting Company.
  6. ^ "The Oscars: minute-by-minute: Telegraph film critic David Gritten provides immediate coverage of all the awards ceremony action". Telegraph Media Group. 2007-02-26. Archived from the original on 2008-03-03. Retrieved 2007-03-07.
  7. ^ Silverman, Stephen M. (2007-02-26). "Critics Split Over Ellen's Oscars Performance". People. TIME. Retrieved 2007-03-07.
  8. ^ Howard, Theresa (2006-06-26). "U.S. ties for most awards, but others walk away with big wins in Film". USA Today. Retrieved 2007-03-07.
[edit]