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{{Infobox album
{{Infobox album
| Name = Now & Never
| name = Now & Never
| Type = studio
| type = studio
| Artist = [[Platinum Blonde (band)|Platinum Blonde]]
| artist = [[Platinum Blonde (band)|Platinum Blonde]]
| Cover =
| cover =Now & Never.jpg
| Released = August 21, 2012
| alt =
| Recorded =
| released = August 21, 2012
| recorded =
⚫
| Genre = [[Rock music|Rock]]/[[Pop music|Pop]]
| Length =
| venue =
| Label =
| studio =
⚫
| genre = [[Rock music|Rock]], [[Pop music|pop]], [[pop rock]], [[dance rock]]
⚫
| Producer = Murray Daigle, Rob Laidlaw, Mark Holmes
| length =
| Last album = ''[[Seven Year Itch: 1982-1989]]''<br />(1999)
| label =
| This album = '''''Now & Never'''''<br />(2012)
⚫
| producer = Murray Daigle, Rob Laidlaw, [[Mark Holmes (musician)|Mark Holmes]]
| Next album =
| prev_title = [[Yeah Yeah Yeah (The Blondes album)|Yeah Yeah Yeah]]
| prev_year = 1990
| next_title =
| next_year =
}}
}}


'''''Now & Never''''' is the 6th studio album by the [[Canada|Canadian]] rock band [[Platinum Blonde (band)|Platinum Blonde]]. It is notable as their first album of new material in the 25 years since 1987's ''[[Contact (Platinum Blonde album)|Contact]]''. The first single from the album, "Beautiful" was released on June 18, 2012.<ref>{{cite news |url=http://www.cashboxcanada.ca/2930/platinum-blonde-returns-after-twelve-years-absence |work=Cashbox Magazine Canada |title=Platinum Blonde Returns After Twelve Years Absence |date=2012-06-01 |accessdate=2012-08-08}}</ref>
'''''Now & Never''''' is the fifth studio album by the [[Canada|Canadian]] rock band [[Platinum Blonde (band)|Platinum Blonde]]. It is notable as their first album of new material (under the name Platinum Blonde) in the 25 years since 1987's ''[[Contact (Platinum Blonde album)|Contact]]''. It was also their first new album in 22 years under any name; the group's fourth album, ''[[Yeah Yeah Yeah (The Blondes album)|Yeah Yeah Yeah]]'', was issued in 1990 and credited to The Blondes.
The first single from the album, "Beautiful" was released on June 18, 2012.<ref>{{cite news |url=http://www.cashboxcanada.ca/2930/platinum-blonde-returns-after-twelve-years-absence |work=Cashbox Magazine Canada |title=Platinum Blonde Returns After Twelve Years Absence |date=2012-06-01 |accessdate=2012-08-08}}</ref>


==Background and writing==
==Background and writing==
After their last official cross-Canada tour ended in 2000, Platinum Blonde's frontman Mark Holmes released a solo album and worked as a DJ at the [[The Mod Club]] in [[Toronto]], Ontario. In 2010, Holmes decided the time was right to renew the band: "All the bands that I was doing remixes for lately seem to sound like Platinum Blonde. So I thought it might be the right time for a dose of the real thing." <ref>{{cite web |url=http://platinumblondeworld.com/media/ |title=Platinum Blonde – Biography |accessdate=2012-08-08}}</ref>
After their last official cross-Canada tour ended in 2000, Platinum Blonde's frontman [[Mark Holmes (musician)|Mark Holmes]] released a solo album and worked as a DJ at [[The Mod Club]] in [[Toronto]], Ontario. In 2010, Holmes decided the time was right to renew the band: "All the bands that I was doing remixes for lately seem to sound like Platinum Blonde. So I thought it might be the right time for a dose of the real thing."<ref>{{cite web |url=http://platinumblondeworld.com/media/ |title=Platinum Blonde – Biography |accessdate=2012-08-08}}</ref>


In 2010, Holmes invited bassist Rob Laidlaw (known for his work with [[Honeymoon Suite]])to join the band and hooked back up with co founding member Sergio Galli (Guitar). This is the lineup that is touring the new material in 2012.
In 2010, Holmes invited bassist Rob Laidlaw (known for his work with [[Honeymoon Suite]]) to join the band and hooked back up with co founding member Sergio Galli (guitar). This is the lineup that is touring the new material in 2012.


Holmes was inspired by MacLean during the development of the album: "He [MacLean] may not have been writing or doing those backing vocals, but when I think of backing vocals, I think of him. Close my eyes, think what would he do? I try to do it."<ref>{{cite news |url=http://metronews.ca/scene/341190/platinum-blonde-say-world-needs-rock-stars/ |work=Metro News |title=Platinum Blonde say world needs rock stars |date=2012-08-19 |accessdate=2012-08-20}}</ref>
Holmes was inspired by MacLean during the development of the album: "He [MacLean] may not have been writing or doing those backing vocals, but when I think of backing vocals, I think of him. Close my eyes, think what would he do? I try to do it."<ref>{{cite news |url=http://metronews.ca/scene/341190/platinum-blonde-say-world-needs-rock-stars/ |work=Metro News |title=Platinum Blonde say world needs rock stars |date=2012-08-19 |accessdate=2012-08-20}}</ref>


==Release and promotion==
==Release and promotion==
On August 20, 2012 the band appeared on [[CityTV]]'s ''[[Breakfast Television]]'' in [[Toronto]] to promote the new album. They performed "Beautiful" and their classic hit "It Doesn't Really Matter" live in the studio.<ref>{{cite web |url=http://www.citytv.com/toronto/citynews/entertainment/local/article/220587--platinum-blonde-launch-new-album-with-toronto-performance |title=Platinum Blonde launch new album with Toronto performance |date=2012-08-20 |accessdate=2012-08-20}}</ref> The album was released on August 21, 2012.
On August 20, 2012 the band appeared on [[Citytv]]'s ''[[Breakfast Television]]'' in [[Toronto]] to promote the new album. They performed "Beautiful" and their classic hit "It Doesn't Really Matter" live in the studio.<ref>{{cite web |url=http://www.citytv.com/toronto/citynews/entertainment/local/article/220587--platinum-blonde-launch-new-album-with-toronto-performance |title=Platinum Blonde launch new album with Toronto performance |date=2012-08-20 |accessdate=2012-08-20}}</ref> The album was released on August 21, 2012.


==Track listing==
==Track listing==
Line 40: Line 46:
# "Sing To Me"
# "Sing To Me"


==Personnel==
==Credits==
'''Platinum Blonde''':
⚫
* Sergio Galli: guitars, backing vocals
* Mark Holmes: vocals
* Mark Holmes: vocals
* Robert Laidlaw: bass, backing vocals
⚫
* Sergio Galli: guitars
* Daniel Todd: drums, backing vocals

with:
* Murray Daigle: guitars, programming


==References==
==References==
{{reflist}}
{{reflist}}

{{Platinum Blonde (band)}}

{{Authority control}}


{{DEFAULTSORT:Now and Never}}
{{DEFAULTSORT:Now and Never}}
[[Category:Platinum Blonde albums]]
[[Category:Platinum Blonde (band) albums]]
[[Category:2012 albums]]
[[Category:2012 albums]]

Latest revision as of 22:33, 12 January 2024

Now & Never
Studio album by
Platinum Blonde
ReleasedAugust 21, 2012
GenreRock, pop, pop rock, dance rock
ProducerMurray Daigle, Rob Laidlaw, Mark Holmes
Platinum Blonde chronology
Yeah Yeah Yeah
(1990) 		Now & Never
(2012)

Now & Never is the fifth studio album by the Canadian rock band Platinum Blonde. It is notable as their first album of new material (under the name Platinum Blonde) in the 25 years since 1987's Contact. It was also their first new album in 22 years under any name; the group's fourth album, Yeah Yeah Yeah, was issued in 1990 and credited to The Blondes.

The first single from the album, "Beautiful" was released on June 18, 2012.[1]

Background and writing

[edit]

After their last official cross-Canada tour ended in 2000, Platinum Blonde's frontman Mark Holmes released a solo album and worked as a DJ at The Mod Club in Toronto, Ontario. In 2010, Holmes decided the time was right to renew the band: "All the bands that I was doing remixes for lately seem to sound like Platinum Blonde. So I thought it might be the right time for a dose of the real thing."[2]

In 2010, Holmes invited bassist Rob Laidlaw (known for his work with Honeymoon Suite) to join the band and hooked back up with co founding member Sergio Galli (guitar). This is the lineup that is touring the new material in 2012.

Holmes was inspired by MacLean during the development of the album: "He [MacLean] may not have been writing or doing those backing vocals, but when I think of backing vocals, I think of him. Close my eyes, think what would he do? I try to do it."[3]

Release and promotion

[edit]

On August 20, 2012 the band appeared on Citytv's Breakfast Television in Toronto to promote the new album. They performed "Beautiful" and their classic hit "It Doesn't Really Matter" live in the studio.[4] The album was released on August 21, 2012.

Track listing

[edit]

All songs written by Mark Holmes.

  1. "Valentine"
  2. "Beautiful"
  3. "Satellite"
  4. "From Here"
  5. "We Are Calling"
  6. "Future Dance"
  7. "Garden"
  8. "Independence Day"
  9. "Shined"
  10. "Sing To Me"

Credits

[edit]

Platinum Blonde:

  • Sergio Galli: guitars, backing vocals
  • Mark Holmes: vocals
  • Robert Laidlaw: bass, backing vocals
  • Daniel Todd: drums, backing vocals

with:

  • Murray Daigle: guitars, programming

References

[edit]
  1. ^ "Platinum Blonde Returns After Twelve Years Absence". Cashbox Magazine Canada. 2012-06-01. Retrieved 2012-08-08.
  2. ^ "Platinum Blonde – Biography". Retrieved 2012-08-08.
  3. ^ "Platinum Blonde say world needs rock stars". Metro News. 2012-08-19. Retrieved 2012-08-20.
  4. ^ "Platinum Blonde launch new album with Toronto performance". 2012-08-20. Retrieved 2012-08-20.
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