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{{Infobox TV channel
{{Short description|Canadian broadcast channel}}
{{Infobox television channel
| name = The Pet Network
| logofile = The Pet Network logo 2012.png
| name = The Pet Network
| logocaption = '''The final Pet Network logo from 2012 - 2016'''
| logo = The Pet Network logo 2012.png
| logosize = 200px
| logo_caption = '''The Pet Network logo'''
| launch = December 3, 2004
| logo_size = 200px
| closed date = May 2, 2016
| launch_date = December 3, 2004
| closed_date = May 2, 2016
| picture format = [[480i]] ([[Standard-definition television|SDTV]])
| picture_format = [[480i]] ([[Standard-definition television|SDTV]])
| owner = [[Stornoway Communications]]
| slogan = ''Come. Sit. Stay.''
| owner = [[Stornoway Communications]]
| country = [[Canada]]
| country = [[Canada]]
| broadcast area = National
| area = National
| headquarters = [[Toronto]], [[Ontario]]
| headquarters = [[Toronto]], [[Ontario]]
| former names =
| former_names =
| replaced names =
| replaced =
| sister_channels =
| sister names = [[ichannel]]
}}
}}


'''The Pet Network''' was a [[Television in Canada|Canadian]] [[English language]] [[Category B Services|Category B]] [[specialty channel]] owned by [[Stornoway Communications]]. The Pet Network broadcast entertainment and information programming featuring [[pets]] in the form of [[films]], [[documentaries]], and [[dramas]].
'''The Pet Network''' was a [[Television in Canada|Canadian]] [[English language]] [[Category B Services|Category B]] [[specialty channel]] owned by [[Stornoway Communications]]. The channel broadcast entertainment and information programming for children and adults primarily related to [[pets]] in the form of [[feature films]], [[documentary films]], [[Drama (film and television)|television dramas]], [[Animated cartoon|cartoons]], [[docuseries]], and more.


==History==
==History==
In November 2000, a joint venture between Stornoway Communications and [[Cogeco]] were granted approval by the [[Canadian Radio-television and Telecommunications Commission]] (CRTC) to launch a television channel called ''The Pet Network'', described as "a national English-language Category 2 specialty television service devoted to pets and working animals."<ref>[http://www.crtc.gc.ca/eng/archive/2000/DB2000-692.htm Decision CRTC 2000-692] CRTC 2000-12-14</ref>
In November 2000, a joint venture between Stornoway Communications and [[Cogeco]] were granted approval by the [[Canadian Radio-television and Telecommunications Commission]] (CRTC) to launch a television channel called ''The Pet Network'', described as ''"a national English-language Category 2 specialty television service devoted to pets and working animals."''<ref>[http://www.crtc.gc.ca/eng/archive/2000/DB2000-692.htm Decision CRTC 2000-692] CRTC 2000-12-14</ref>
[[File:The Pet Network.svg|left|100px|thumb|Original logo used from 2004 - 2009 with Cutie the dog and his friend, Cooc the Mouse]]
[[File:The Pet Network.svg|left|100px|thumb|Original logo used from 2004 - 2009. The logo, during its inception, would sometimes not feature the animals pictured.]]
Prior to the channel's launch, in January 2004, the CRTC approved an application that would see Stornoway acquire Cogeco's interest in the proposed service.<ref>[http://www.crtc.gc.ca/eng/archive/2004/db2004-2.htm Broadcasting Decision CRTC 2004-2] CRTC 2004-01-07</ref>
Prior to the channel's launch, in January 2004, the CRTC approved an application that would see Stornoway acquire Cogeco's interest in the proposed service, along with all other services owned by Stornoway, namely [[ichannel]] and [[bpm:tv]].<ref>[http://www.crtc.gc.ca/eng/archive/2004/db2004-2.htm Broadcasting Decision CRTC 2004-2] CRTC 2004-01-07</ref>


In November 2004, Stornoway announced that it had reached an agreement with [[Rogers Communications]] to launch the channel on its digital cable platform in December 2004.<ref>[https://web.archive.org/web/20051027015622/http://www.mypetnetwork.tv/press/112304_PN_lauch.htm Stornoway Communications Launches The PET Network], Stornoway Communications press release, 11-23-04</ref> The channel subsequently ran a 30-minute promotional program on a loop from November 23 until its official launch on December 3 at 5:00pm [[Eastern Time Zone|EST]].<ref>[https://web.archive.org/web/20051027010647/http://www.mypetnetwork.tv/press/111204_PN_Cablecaster.htm Pet Network launching this month], Cablecaster, 11-12-04</ref>
The channel was launched on December 3, 2004 on [[Rogers Cable|Rogers Digital Cable]].<ref>[http://www.channelcanada.com/Article647.html Channel Introduction: The Pet Network] Channel Canada 2004-11-16</ref>


On October 20, 2010, The Pet Network was launched on [[Shaw Communications|Shaw Cable]], giving the channel widespread distribution in Western Canada for the first time.<ref name="Shaw launch">[http://playbackonline.ca/2010/11/11/pet-network-lands-on-shaw-direct/ Pet Network lands on Shaw Direct] Playback Magazine 2010-11-11</ref> On November 2010, [[Shaw Direct]] added the channel to its lineup, giving the channel national distribution.<ref name="Shaw launch"/>
The channel would subsequently be added to various other television services providers over the years since its launch, however, the largest being [[Shaw Communications|Shaw Cable]] and [[Shaw Direct]], added in October<ref name="Shaw launch">[http://playbackonline.ca/2010/11/11/pet-network-lands-on-shaw-direct/ Pet Network lands on Shaw Direct] Playback Magazine 2010-11-11</ref> and November 2010,<ref>[https://cartt.ca/article/shaw-direct-signs-pet-network Shaw Direct signs Pet Network], Cartt.ca, 11-10-10</ref> respectively. The launch on the Shaw Communications-owned platforms gave the channel wide distribution in Western Canada on cable and nationally via satellite.
[[File:PetNetwork2009.svg|thumb|The Pet Network logo from 2009 - 2012|right|150px]]
[[File:PetNetwork2009.svg|thumb|The Pet Network logo from 2009 - 2012, used on Mickey's Farm endcaps|right|150px]]
On November 12, 2012, to coincide with the launch of the channel's 2012-2013 fall programming launch, The Pet Network underwent a rebranding including of a new logo, on-air graphics, and website.<ref>[http://www.cartt.ca/news/14572/Radio-Television/Pet-Network-unleashes-new-branding-enhanced-schedule.html Pet Network unleashes new branding, enhanced schedule] Cartt.ca 2012-10-31</ref>
On November 12, 2012, to coincide with the launch of the channel's 2012-2013 fall programming launch, The Pet Network underwent a rebranding including of a new logo, on-air graphics, and website.<ref>[http://www.cartt.ca/news/14572/Radio-Television/Pet-Network-unleashes-new-branding-enhanced-schedule.html Pet Network unleashes new branding, enhanced schedule] Cartt.ca 2012-10-31</ref>


In early April 2016, it was revealed by several television service providers, via their respective websites and other communications, that the channel would cease broadcasting on May 2, 2016.<ref>[https://www.shaw.ca/Customer-Bulletins/May-2016-BusinessTV-PetNetwork-Channel-Change/ Business TV: Pet Network Channel Change – May 2016], Shaw Customer Bulletin</ref> Stornoway Communications, who earlier shuttered another one of its own television channels, bpm:tv, in June 2015,<ref>[http://www.facebook.com/Cogeco/posts/1094246680591660 Cogeco announces bpm:tv's shutdown]</ref> revealed through regulatory filings, that it shuttered the channel and was requesting to revoke its broadcast licence due to inabilities in securing financially sustainable distribution agreements with television service providers.<ref>[http://playbackonline.ca/2016/08/16/stornoway-shutters-ichannel/ Stornoway shutters iChannel], Playback, 08-16-16</ref> The company would later that year exit the television broadcasting business entirely when it shuttered its last remaining channel, ichannel, citing the same reasons for closing The Pet Network.
In early April 2016, it was revealed through several television service providers, via their respective websites and other communications, that The Pet Network would be ceasing operations on May 2, 2016. Stornoway Communications has yet to reveal reasons for the shuttering operations.

The Pet Network was taken off the air on May 2, 2016 and anyone who still had the channel on Rogers, would see the only shows titled as, "Off the air" with the message shown after each show as of early April and played the rest of the music.


==See also==
==See also==
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{{DEFAULTSORT:Pet Network, The}}
{{DEFAULTSORT:Pet Network, The}}
[[Category:Canadian digital cable television networks]]
[[Category:Television channels and stations established in 2004]]
[[Category:Television channels and stations established in 2004]]
[[Category:Television channels and stations disestablished in 2016]]
[[Category:Television channels and stations disestablished in 2016]]
[[Category:Defunct Canadian television channels]]
[[Category:Defunct cable television channels in Canada]]
[[Category:2004 establishments in Canada]]
[[Category:2004 establishments in Canada]]
[[Category:2016 disestablishments in Canada]]
[[Category:2016 disestablishments in Canada]]
[[Category:English-language television stations in Canada]]
[[Category:English-language television stations in Canada]]

{{Canada-tv-stub}}

Latest revision as of 20:04, 23 January 2024

The Pet Network
The Pet Network logo
CountryCanada
Broadcast areaNational
HeadquartersToronto, Ontario
Programming
Picture format480i (SDTV)
Ownership
OwnerStornoway Communications
History
LaunchedDecember 3, 2004
ClosedMay 2, 2016

The Pet Network was a Canadian English language Category B specialty channel owned by Stornoway Communications. The channel broadcast entertainment and information programming for children and adults primarily related to pets in the form of feature films, documentary films, television dramas, cartoons, docuseries, and more.

History

[edit]

In November 2000, a joint venture between Stornoway Communications and Cogeco were granted approval by the Canadian Radio-television and Telecommunications Commission (CRTC) to launch a television channel called The Pet Network, described as "a national English-language Category 2 specialty television service devoted to pets and working animals."[1]

Original logo used from 2004 - 2009. The logo, during its inception, would sometimes not feature the animals pictured.

Prior to the channel's launch, in January 2004, the CRTC approved an application that would see Stornoway acquire Cogeco's interest in the proposed service, along with all other services owned by Stornoway, namely ichannel and bpm:tv.[2]

In November 2004, Stornoway announced that it had reached an agreement with Rogers Communications to launch the channel on its digital cable platform in December 2004.[3] The channel subsequently ran a 30-minute promotional program on a loop from November 23 until its official launch on December 3 at 5:00pm EST.[4]

The channel would subsequently be added to various other television services providers over the years since its launch, however, the largest being Shaw Cable and Shaw Direct, added in October[5] and November 2010,[6] respectively. The launch on the Shaw Communications-owned platforms gave the channel wide distribution in Western Canada on cable and nationally via satellite.

The Pet Network logo from 2009 - 2012, used on Mickey's Farm endcaps

On November 12, 2012, to coincide with the launch of the channel's 2012-2013 fall programming launch, The Pet Network underwent a rebranding including of a new logo, on-air graphics, and website.[7]

In early April 2016, it was revealed by several television service providers, via their respective websites and other communications, that the channel would cease broadcasting on May 2, 2016.[8] Stornoway Communications, who earlier shuttered another one of its own television channels, bpm:tv, in June 2015,[9] revealed through regulatory filings, that it shuttered the channel and was requesting to revoke its broadcast licence due to inabilities in securing financially sustainable distribution agreements with television service providers.[10] The company would later that year exit the television broadcasting business entirely when it shuttered its last remaining channel, ichannel, citing the same reasons for closing The Pet Network.

See also

[edit]

References

[edit]
  1. ^ Decision CRTC 2000-692 CRTC 2000-12-14
  2. ^ Broadcasting Decision CRTC 2004-2 CRTC 2004-01-07
  3. ^ Stornoway Communications Launches The PET Network, Stornoway Communications press release, 11-23-04
  4. ^ Pet Network launching this month, Cablecaster, 11-12-04
  5. ^ Pet Network lands on Shaw Direct Playback Magazine 2010-11-11
  6. ^ Shaw Direct signs Pet Network, Cartt.ca, 11-10-10
  7. ^ Pet Network unleashes new branding, enhanced schedule Cartt.ca 2012-10-31
  8. ^ Business TV: Pet Network Channel Change – May 2016, Shaw Customer Bulletin
  9. ^ Cogeco announces bpm:tv's shutdown
  10. ^ Stornoway shutters iChannel, Playback, 08-16-16
[edit]
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