Richard Laermer: Difference between revisions
Appearance
Content deleted Content added
No edit summary |
Citation bot (talk | contribs) Removed parameters. | Use this bot. Report bugs. | #UCB_CommandLine |
||
(108 intermediate revisions by 40 users not shown) | |||
Line 1: | Line 1: | ||
{{ |
{{COI|date=October 2016}} |
||
{{Use mdy dates|date=February 2024}} |
|||
'''Richard Laermer''' (born September 16, 1961, in [[Queens]], New York) is the author of eight books and CEO of RLM Public Relations,<ref>{{cite web|url=http://www.rlmpr.com |title=RLM Public Relations |publisher=Rlmpr.com |date=October 5, 2010 |accessdate=January 21, 2012}}</ref> a [[Public relations|PR]] firm he founded in January 1991. He has lived in [[New York City]], [[Connecticut]], and [[La Quinta, California]]. |
|||
Laermer's book, ''Full Frontal PR'' has been used as a text in public relations courses at universities including [[Georgia Southern University|Georgia Southern]], and he is quoted as a reference on [[public relations]],<ref>{{Cite news |last=Barnett |first=Chris |date=January 22, 2001 |title=Analysis: Profile-PR Man Presses Everyone's Buttons |url=https://www.prweek.com/article/1238552/analysis-profile-pr-man-presses-everyone-s-buttons-though-accused-attaining-press-clients-richard-laermer-achieves-pr-s-highest-goal-he-s-ignored |access-date=February 2, 2024 |work=PR Week}}</ref> [[marketing effectiveness]], [[marketing strategy]], [[consumerism]],<ref>{{Cite news |last=Wood |first=Daniel B. |date=November 22, 2011 |title=Fewer plan to shop on Black Friday 2011, survey finds. What do they know? |url=https://www.csmonitor.com/USA/2011/1122/Fewer-plan-to-shop-on-Black-Friday-2011-survey-finds.-What-do-they-know |access-date=February 2, 2024 |work=Christian Science Monitor}}</ref> political strategy,<ref>{{Cite news |last=Fung |first=Katherine |date=December 14, 2023 |title=Hunter Biden Investigation May Backfire on Republicans |url=https://www.newsweek.com/hunter-biden-investigation-could-backfire-republicans-1852219 |access-date=February 3, 2024 |work=Newsweek}}</ref> [[advertising]] and "[[no comment]]." |
|||
'''Richard Laermer''' |
|||
Laermer's ''Native's Guide to New York'' was listed as a "top three NYC travel guide" by [[The Guardian]] in 2005.<ref>{{Cite news |last=Harris |first=Paul |date=January 30, 2005 |title=The guide to the guides |url=https://www.theguardian.com/travel/2005/jan/30/observerescapesection4 |access-date=February 3, 2024 |work=The Guardian}}</ref> |
|||
Richard Laermer is an author and CEO of RLM Public Relations, a firm he founded in 1991. |
|||
On November 8, 2007, Laermer was inducted into the ''PR News'' Hall of Fame.<ref>{{cite web|url=http://www.prnewsonline.com/Assets/File/awards/prpeople_AllStars07.pdf |title="PR News" Hall of Fame |accessdate=January 21, 2012}}</ref> |
|||
== Heading text == Background |
|||
Laermer... |
|||
== Bibliography == |
|||
* [https://www.amazon.com/2011-Trendspotting-Decade-Richard-Laermer/dp/B003D7JTM2 2011: Trendspotting for the Next Decade] (2008; [[McGraw-Hill]]) |
|||
* [https://www.amazon.com/Punk-Marketing-Your-Join-Revolution/dp/0061151114 Punk Marketing: Get Off Your Ass and Join the Revolution], co-authored with Mark Simmons (author) (2007; [[HarperCollins]]) (2009) |
|||
* [https://www.amazon.com/Full-Frontal-PR-Building-Business/dp/1576601811 Full Frontal PR: Building Buzz About Your Business, Your Product, or You] (2003; [[Bloomberg Press]]) (2004) |
|||
* [https://www.amazon.com/Natives-Guide-New-York-Her/dp/0393322882 Native's Guide to New York: Advice With Attitude for People Who Live Here—And Visitors We Like] (2002; [[W. W. Norton & Company]]) (2001) (2000) (1999) (1998) |
|||
* [https://www.amazon.com/Trendspotting-Think-Forward-Ahead-Future/dp/0399527494 Trendspotting: Think Forward, Get Ahead, Cash in on the Future] (2002; [[Perigee Books|Perigee Trade]]) |
|||
* [https://www.amazon.com/Get-Lesbian-Guide-Getting-Online/dp/0553069349 Get on with It: The Gay and Lesbian Guide to Getting Online] (1997; [[Crown Publishing Group|Broadway Books]]) |
|||
* [https://www.amazon.com/Gay-Lesbian-Guide-York-City/dp/0452270227 Gay and Lesbian Guide to New York City] (1994; [[Plume (publishing)|Plume]]) |
|||
* [https://www.amazon.com/Including-Boroughs-Suburban-Discount-Connecticut/dp/1559580305 Bargain Hunting in Greater New York] (1990; [[Crown Publishing Group|Prima Lifestyles]]) |
|||
== References == |
== References == |
||
<!--- See http://en.wikipedia.org/wiki/Wikipedia:Footnotes on how to create references using <ref></ref> tags which will then appear here automatically --> |
|||
{{Reflist}} |
{{Reflist}} |
||
* |
|||
{{Authority control}} |
|||
== External links == |
|||
* [http://www.example.com/ example.com] |
|||
{{DEFAULTSORT:Laermer, Richard}} |
|||
[[Category:Living people]] |
|||
<!--- Categories ---> |
|||
[[Category: |
[[Category:American non-fiction writers]] |
||
[[Category:American chief executives]] |
|||
[[Category:1961 births]] |
|||
[[Category:People from La Quinta, California]] |
Latest revision as of 23:18, 28 February 2024
A major contributor to this article appears to have a close connection with its subject. (October 2016) |
Richard Laermer (born September 16, 1961, in Queens, New York) is the author of eight books and CEO of RLM Public Relations,[1] a PR firm he founded in January 1991. He has lived in New York City, Connecticut, and La Quinta, California.
Laermer's book, Full Frontal PR has been used as a text in public relations courses at universities including Georgia Southern, and he is quoted as a reference on public relations,[2] marketing effectiveness, marketing strategy, consumerism,[3] political strategy,[4] advertising and "no comment."
Laermer's Native's Guide to New York was listed as a "top three NYC travel guide" by The Guardian in 2005.[5]
On November 8, 2007, Laermer was inducted into the PR News Hall of Fame.[6]
Bibliography
[edit]- 2011: Trendspotting for the Next Decade (2008; McGraw-Hill)
- Punk Marketing: Get Off Your Ass and Join the Revolution, co-authored with Mark Simmons (author) (2007; HarperCollins) (2009)
- Full Frontal PR: Building Buzz About Your Business, Your Product, or You (2003; Bloomberg Press) (2004)
- Native's Guide to New York: Advice With Attitude for People Who Live Here—And Visitors We Like (2002; W. W. Norton & Company) (2001) (2000) (1999) (1998)
- Trendspotting: Think Forward, Get Ahead, Cash in on the Future (2002; Perigee Trade)
- Get on with It: The Gay and Lesbian Guide to Getting Online (1997; Broadway Books)
- Gay and Lesbian Guide to New York City (1994; Plume)
- Bargain Hunting in Greater New York (1990; Prima Lifestyles)
References
[edit]- ^ "RLM Public Relations". Rlmpr.com. October 5, 2010. Retrieved January 21, 2012.
- ^ Barnett, Chris (January 22, 2001). "Analysis: Profile-PR Man Presses Everyone's Buttons". PR Week. Retrieved February 2, 2024.
- ^ Wood, Daniel B. (November 22, 2011). "Fewer plan to shop on Black Friday 2011, survey finds. What do they know?". Christian Science Monitor. Retrieved February 2, 2024.
- ^ Fung, Katherine (December 14, 2023). "Hunter Biden Investigation May Backfire on Republicans". Newsweek. Retrieved February 3, 2024.
- ^ Harris, Paul (January 30, 2005). "The guide to the guides". The Guardian. Retrieved February 3, 2024.
- ^ ""PR News" Hall of Fame" (PDF). Retrieved January 21, 2012.