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{{Short description|American entertainment company}}
{{COI|date=August 2022}}
{{Use mdy dates|date=March 2024}}
{{Infobox company
{{Infobox company
| name = IAMSOUND
| name = Iamsound
| image = IAMSOUND_LOGO.png
| image = IAMSOUND_LOGO.png
| founded = {{start date|2007}}
| founded = {{start date|2007}}
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}}
}}


Iamsound (stylized IAMSOUND) is a [[Los Angeles]] based entertainment company founded by Niki Roberton. IAMSOUND comprises a creative and marketing studio<ref>{{cite web|url=https://coznection.com/spotlight-iamsound-ceo-niki-roberton-on-building-a-home-for-creative-directors-who-work-with-haim-tinashe-sophie-more/|title=SPOTLIGHT: IAMSOUND CEO NIKI ROBERTON ON BUILDING A HOME FOR CREATIVE DIRECTORS WHO WORK WITH HAIM, TINASHE, SOPHIE & MORE|website=www.coznection.com}}</ref>, visual artist management firm<ref>{{cite web|url=https://www.billboard.com/articles/business/8461189/iamsound-niki-roberton-creative-directors-spotlight-interview/|title=Spotlight: IAMSOUND CEO Niki Roberton on Building a Home for Creative Directors Who Work With Haim, Tinashe, SOPHIE & More|website=www.billboard.com}}</ref>, and independent record label.<ref>{{cite web|url=https://latimesblogs.latimes.com/music_blog/2010/02/iamsounds-paul-tao-talks-about-his-la-collection-series.html|title=Scenes from the fringe: IAMSOUND's Paul Tao on their 'L.A. Collection' series|website=www.latimesblogs.latimes.com}}</ref>
'''Iamsound''' (stylized '''IAMSOUND'''; formerly '''Iamsound Records''') is an American entertainment company based in Los Angeles and founded by Niki Roberton. Iamsound comprises a creative and marketing studio,<ref name="billboard">{{cite magazine|url=https://www.billboard.com/articles/business/8461189/iamsound-niki-roberton-creative-directors-spotlight-interview/|title=Spotlight: IAMSOUND CEO Niki Roberton on Building a Home for Creative Directors Who Work With Haim, Tinashe, SOPHIE & More|magazine=Billboard|first=Colin|last=Stutz |archive-url=https://web.archive.org/web/20180616115920/https://www.billboard.com/articles/business/8461189/iamsound-niki-roberton-creative-directors-spotlight-interview |archive-date=2018-06-16|date=2018-06-15}}</ref> visual artist management firm, and independent record label.<ref>{{cite web|url=https://latimesblogs.latimes.com/music_blog/2010/02/iamsounds-paul-tao-talks-about-his-la-collection-series.html|title=Scenes from the fringe: IAMSOUND's Paul Tao on their 'L.A. Collection' series|website=Los Angeles Times|access-date=2021-02-19|archive-date=2015-05-13|archive-url=https://web.archive.org/web/20150513034218/http://latimesblogs.latimes.com/music_blog/2010/02/iamsounds-paul-tao-talks-about-his-la-collection-series.html|url-status=live}}</ref>


==Record Label==
==Record label==


IAMSOUND launched as a record label in 2007, and released albums from artists including [[Florence and the Machine]], [[Charli XCX]]<ref>{{cite web|url=https://www.complex.com/music/2013/03/interview-charli-xcx-talks-debut-album-internet-haters-icona-pop|title=Interview: Charli XCX Talks Debut Album, Internet Haters, and Writing Icona Pop’s “I Love It”|website=www.complex.com}}</ref>, [[Lord Huron]]<ref>{{cite web|url=https://pitchfork.com/news/59016-pitchfork-guide-to-upcoming-releases-spring-2015/|title=Pitchfork Guide to Upcoming Releases: Spring 2015|website=www.pitchfork.com}}</ref><ref>{{cite web|url=http://www.undertheradarmag.com/news/listen_lord_huron_-_the_world_ender/|title=
Iamsound launched as a record label in 2007, and released albums from artists including [[Florence and the Machine]], [[Charli XCX]],<ref>{{cite web|url=https://www.complex.com/music/2013/03/interview-charli-xcx-talks-debut-album-internet-haters-icona-pop|title=Interview: Charli XCX Talks Debut Album, Internet Haters, and Writing Icona Pop's "I Love It"|website=complex.com|access-date=2021-02-19|archive-date=2020-09-20|archive-url=https://web.archive.org/web/20200920023655/https://www.complex.com/music/2013/03/interview-charli-xcx-talks-debut-album-internet-haters-icona-pop|url-status=live}}</ref> [[Lord Huron]],<ref>{{cite web|url=https://pitchfork.com/news/59016-pitchfork-guide-to-upcoming-releases-spring-2015/|title=Pitchfork Guide to Upcoming Releases: Spring 2015|website=Pitchfork|date=April 2015 |access-date=2021-02-19|archive-date=2020-11-23|archive-url=https://web.archive.org/web/20201123171426/https://pitchfork.com/news/59016-pitchfork-guide-to-upcoming-releases-spring-2015/|url-status=live}}</ref><ref>{{cite web|url=http://www.undertheradarmag.com/news/listen_lord_huron_-_the_world_ender/|title=Listen: Lord Huron - "The World Ender" New Album, Strange Trails Out April 7|website=undertheradarmag.com/|access-date=2021-02-19|archive-date=2020-08-12|archive-url=https://web.archive.org/web/20200812121135/http://undertheradarmag.com/news/listen_lord_huron_-_the_world_ender|url-status=live}}</ref> [[Banks (singer)|Banks]], and [[Salem (American band)|Salem]]. The label also promoted the group [[MS MR]] and released its single "Hurricane",<ref>[https://pitchfork.com/reviews/tracks/13628-ms-mr-hurricane/ Track review: Hurricane]. ''[[Pitchfork Media]]'', 2012.</ref> though the group's album ''Secondhand Rapture'' eventually came out via [[Columbia Records]].<ref>[https://www.independent.co.uk/arts-entertainment/music/reviews/album-review-ms-mr-secondhand-rapture-iamsound-columbia-8601682.html Review of ''Secondhand Rapture'']. [[The Independent]], May 2, 2013.</ref> It later expanded into visual artist management and running a creative studio.{{citation needed|date=February 2021}} In 2010, the label released a series of vinyl and digital singles called the ''L.A. Collection'', featuring Los Angeles-based musicians through a singles club.<ref name="LA Weekly">{{cite news | url = http://www.laweekly.com/2010-02-05/music/the-nonsound-of-iamsound | title = The Nonsound of Iamsound | work = [[LA Weekly]] | first = Laura | last = Ferreiro | access-date = 2013-06-07 | date=2010-02-05 |archive-url=https://web.archive.org/web/20190330035003/https://www.laweekly.com/music/the-nonsound-of-iamsound-2163602 |archive-date=2019-03-30 |url-status=dead}}</ref> In 2019, they signed artist Mk.gee.<ref>{{cite magazine|url=https://www.billboard.com/articles/business/record-labels/8545572/mkgee-iamsound-interscope-sign-untitled-song|title=Mk.gee Signs With IAMSOUND Records, Shares New Single 'Untitled'|magazine=Billboard|access-date=2021-02-19|archive-date=2019-12-07|archive-url=https://web.archive.org/web/20191207135710/https://www.billboard.com/articles/business/record-labels/8545572/mkgee-iamsound-interscope-sign-untitled-song|url-status=live}}</ref>
Listen: Lord Huron - “The World Ender” New Album, Strange Trails Out April 7|website=www.undertheradarmag.com/}}</ref>
, [[Banks_(singer)|Banks]], and [[Salem_(American band)|Salem]], before expanding into visual artist management and running a creative studio. In 2019, they signed artist Mk.gee.<ref>{{cite web|url=https://www.billboard.com/articles/business/record-labels/8545572/mkgee-iamsound-interscope-sign-untitled-song|title=Mk.gee Signs With IAMSOUND Records, Shares New Single 'Untitled'|website=www.billboard.com}}</ref>


==Creative & Marketing Studio==
==Creative & marketing studio==


In 2012, IAMSOUND collaborated with the [[Museum of Contemporary Art, Los Angeles]] for an event called PLAY MOCA, which showcased artists including Salem, IO Echo, [[Zola Jesus]], [[Active Child]], [[Cults_(band)|Cults]], and Lord Huron.<ref>{{cite web|url=https://www.latimes.com/entertainment/music/la-xpm-2012-jul-13-la-et-ms-moca-iamsound-20120712-story.html|title=MOCA, IAMSOUND collaborate on concert series|website=www.latimes.com}}</ref>
In 2012, Iamsound collaborated with the [[Museum of Contemporary Art, Los Angeles]] for an event called PLAY MOCA, which showcased artists including Salem, [[IO Echo]], [[Zola Jesus]], [[Active Child]], [[Cults (band)|Cults]], and Lord Huron.<ref>{{cite web|url=https://www.latimes.com/entertainment/music/la-xpm-2012-jul-13-la-et-ms-moca-iamsound-20120712-story.html|title=MOCA, IAMSOUND collaborate on concert series|website=Los Angeles Times|date=13 July 2012 }}</ref>


They created a concert series titled "Artist Connect" with [[Pitchfork (website)|Pitchfork]] for American automobile brand [[Ford Motor Company|Ford]] in 2014.<ref>{{cite magazine|url=https://www.billboard.com/articles/business/5922983/ford-goes-indie-for-transit-connect-teams-with-pitchfork-and-iamsound|title=Ford Goes Indie For Transit Connect, Teams With Pitchfork and Iamsound|magazine=Billboard}}</ref>
IAMSOUND's creative and marketing studio won a 2019 [[Clio_Awards|Clio]] Gold Music award for its Spotify In-House "[[Billie Eilish]] Experience" event<ref>{{cite web|url=https://clios.com/music/winner/design/spotify-in-house/billie-eilish-experience-70989|title=Spotify In-House: Billie Eilish Experience}}</ref>. The company also partnered with [[Dropbox]] and [[Getty]] to present "Bridge-s" at the Getty Center Museum from November 16-17, 2019 for [[Solange]].<ref>{{cite web|url=https://hypebeast.com/2019/11/solange-bridge-s-getty-center-museum-performance-los-angeles|title=Solange Is Curating a Performative Art Series at the Getty Center Museum|website=www.hypebeast.com}}</ref><ref>{{cite web|url=https://www.theartnewspaper.com/blog/solange-knowles-curates-a-two-day-programme-of-performances-films-and-talks-at-the-getty-center-in-los-angeles|title=Building Bridge-s: Solange Knowles curates a two-day programme of performances, films and talks at the Getty Center in Los Angeles|website=www.theartnewspaper.com}}</ref>


Iamsound's creative and marketing studio won a 2019 [[Clio Awards|Clio]] Gold Music award for its Spotify In-House "[[Billie Eilish]] Experience" event.<ref>{{cite web|url=https://clios.com/music/winner/design/spotify-in-house/billie-eilish-experience-70989|title=Spotify In-House: Billie Eilish Experience|access-date=2021-02-19|archive-date=2019-09-20|archive-url=https://web.archive.org/web/20190920151920/https://clios.com/music/winner/design/spotify-in-house/billie-eilish-experience-70989|url-status=live}}</ref> The company also partnered with [[Dropbox (service)|Dropbox]] and [[Getty Center|Getty]] to present "Bridge-s" at the Getty Center Museum from November 16–17, 2019 for [[Solange Knowles|Solange]].<ref>{{cite web|url=https://hypebeast.com/2019/11/solange-bridge-s-getty-center-museum-performance-los-angeles|title=Solange Is Curating a Performative Art Series at the Getty Center Museum|website=hypebeast.com|date=8 November 2019 |access-date=2021-02-19|archive-date=2020-11-26|archive-url=https://web.archive.org/web/20201126191959/https://hypebeast.com/2019/11/solange-bridge-s-getty-center-museum-performance-los-angeles|url-status=live}}</ref><ref>{{cite web|url=https://www.theartnewspaper.com/blog/solange-knowles-curates-a-two-day-programme-of-performances-films-and-talks-at-the-getty-center-in-los-angeles|title=Building Bridge-s: Solange Knowles curates a two-day programme of performances, films and talks at the Getty Center in Los Angeles|website=theartnewspaper.com|date=7 November 2019 |access-date=2021-02-19|archive-date=2021-01-17|archive-url=https://web.archive.org/web/20210117025232/https://www.theartnewspaper.com/blog/solange-knowles-curates-a-two-day-programme-of-performances-films-and-talks-at-the-getty-center-in-los-angeles|url-status=live}}</ref>
Additionally, they work with brands like [[Top Shop]], [[Soylent]], [[Pitchfork]], [[Adult Swim]], and [[Vans]], handling experiential marketing, brand partnerships, digital activation, and content creation.


==Artists==
==Discography==
{{div col}}
* [[Banks (singer)|Banks]]
*[[Sunny Day Sets Fire]] – ''Brainless'' (2006)
* Bird Dog
*[[Get Shakes|Shakes]] – ''Sister Self Doubt'' (2006)
* [[The Black Ghosts]]
*[[Cut Off Your Hands]] – ''Shaky Hands'' (2007)
* [[Bleeding Knees Club]]
*[[The Black Ghosts]] – ''Anyway You Choose to Give It'' (2007)
* [[Charli XCX]]
*Sunny Day Sets Fire – ''Summer Palace'' (2007)
* [[CocknBullKid]]
*The Black Ghosts – ''The Black Ghosts'' (2008)
* [[Cut Off Your Hands]]
*[[Telepathe]] – ''Chrome's On It'' (2008)
* [[Florence and the Machine]]
*[[Little Boots]] – ''Arecibo'' (2008)
* [[Fool's Gold (band)|Fool's Gold]]
*Telepathe – ''Dance Mother'' (2008)
* [[Get Shakes]]
*[[Fool's Gold (band)|Fool's Gold]] – ''Fool's Gold'' (2009)
* [[Io Echo]]
*[[Suckers (band)|Suckers]] – ''Suckers'' (2009)
* [[Kate Boy]]
*[[Thecocknbullkid]] – ''Querelle'' (2009)
* [[Nikki Lane]]
*[[Florence and the Machine]] – ''[[Lungs (album)|Lungs]]'' (2010)
* [[Little Boots]]
*[[Salem (American band)|Salem]] – ''[[King Night]]'' (2010)
* [[Lord Huron]]
* [[MEN (band)|MEN]]
*[[MEN (band)|MEN]] – ''[[Talk About Body]]'' (2011)
*Fool's Gold – ''Leave No Trace'' (2011)
* [[Ms Mr]]
*[[Nikki Lane]] – ''Walk of Shame'' (2011)
* NewVillager
*[[Bleeding Knees Club]] – ''Virginity'' (2011)
* [[Salem (Michigan band)|Salem]]
*[[NewVillager]] – ''NewVillager'' (2011)
* [[Suckers (band)|Suckers]]
*[[Lord Huron]] – ''[[Lonesome Dreams]]'' (2012)
* [[Sunny Day Sets Fire]]
*[[Charli XCX]] – ''[[True Romance (Charli XCX album)|True Romance]]'' (2013)
* [[Telepathe]]
*[[Io Echo]] – ''Ministry of Love'' (2013)
* [[KLOE]]
*Lord Huron – ''Strange Trails'' (2015)
*[[T.O.L.D.]] – ''It's Not About the Witches'' (2016)
*[[Purple (band)|Purple]] – ''Bodacious'' (2016)
* [[Mk.gee]] – ''A Museum of Contradiction'' (2020)
{{div col end}}


==References==
==References==
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[[Category:American independent record labels]]
[[Category:American independent record labels]]
[[Category:Record labels established in 2006]]
[[Category:Record labels established in 2007]]
[[Category:Indie rock record labels]]
[[Category:Indie rock record labels]]
[[Category:Indie pop record labels]]
[[Category:Indie pop record labels]]
[[Category:Record labels based in California]]
[[Category:Companies based in Los Angeles]]

Latest revision as of 14:18, 9 March 2024

Iamsound
Founded2007 (2007)
HeadquartersLos Angeles, California,
United States
ServicesRecord Label, Creative & Marketing Studio, Visual Artist Management
OwnersNiki Roberton, Paul Tao, Anh Do
Websitewww.iamsound.com

Iamsound (stylized IAMSOUND; formerly Iamsound Records) is an American entertainment company based in Los Angeles and founded by Niki Roberton. Iamsound comprises a creative and marketing studio,[1] visual artist management firm, and independent record label.[2]

Record label

[edit]

Iamsound launched as a record label in 2007, and released albums from artists including Florence and the Machine, Charli XCX,[3] Lord Huron,[4][5] Banks, and Salem. The label also promoted the group MS MR and released its single "Hurricane",[6] though the group's album Secondhand Rapture eventually came out via Columbia Records.[7] It later expanded into visual artist management and running a creative studio.[citation needed] In 2010, the label released a series of vinyl and digital singles called the L.A. Collection, featuring Los Angeles-based musicians through a singles club.[8] In 2019, they signed artist Mk.gee.[9]

Creative & marketing studio

[edit]

In 2012, Iamsound collaborated with the Museum of Contemporary Art, Los Angeles for an event called PLAY MOCA, which showcased artists including Salem, IO Echo, Zola Jesus, Active Child, Cults, and Lord Huron.[10]

They created a concert series titled "Artist Connect" with Pitchfork for American automobile brand Ford in 2014.[11]

Iamsound's creative and marketing studio won a 2019 Clio Gold Music award for its Spotify In-House "Billie Eilish Experience" event.[12] The company also partnered with Dropbox and Getty to present "Bridge-s" at the Getty Center Museum from November 16–17, 2019 for Solange.[13][14]

Discography

[edit]

References

[edit]
  1. ^ Stutz, Colin (June 15, 2018). "Spotlight: IAMSOUND CEO Niki Roberton on Building a Home for Creative Directors Who Work With Haim, Tinashe, SOPHIE & More". Billboard. Archived from the original on June 16, 2018.
  2. ^ "Scenes from the fringe: IAMSOUND's Paul Tao on their 'L.A. Collection' series". Los Angeles Times. Archived from the original on May 13, 2015. Retrieved February 19, 2021.
  3. ^ "Interview: Charli XCX Talks Debut Album, Internet Haters, and Writing Icona Pop's "I Love It"". complex.com. Archived from the original on September 20, 2020. Retrieved February 19, 2021.
  4. ^ "Pitchfork Guide to Upcoming Releases: Spring 2015". Pitchfork. April 2015. Archived from the original on November 23, 2020. Retrieved February 19, 2021.
  5. ^ "Listen: Lord Huron - "The World Ender" New Album, Strange Trails Out April 7". undertheradarmag.com/. Archived from the original on August 12, 2020. Retrieved February 19, 2021.
  6. ^ Track review: Hurricane. Pitchfork Media, 2012.
  7. ^ Review of Secondhand Rapture. The Independent, May 2, 2013.
  8. ^ Ferreiro, Laura (February 5, 2010). "The Nonsound of Iamsound". LA Weekly. Archived from the original on March 30, 2019. Retrieved June 7, 2013.
  9. ^ "Mk.gee Signs With IAMSOUND Records, Shares New Single 'Untitled'". Billboard. Archived from the original on December 7, 2019. Retrieved February 19, 2021.
  10. ^ "MOCA, IAMSOUND collaborate on concert series". Los Angeles Times. July 13, 2012.
  11. ^ "Ford Goes Indie For Transit Connect, Teams With Pitchfork and Iamsound". Billboard.
  12. ^ "Spotify In-House: Billie Eilish Experience". Archived from the original on September 20, 2019. Retrieved February 19, 2021.
  13. ^ "Solange Is Curating a Performative Art Series at the Getty Center Museum". hypebeast.com. November 8, 2019. Archived from the original on November 26, 2020. Retrieved February 19, 2021.
  14. ^ "Building Bridge-s: Solange Knowles curates a two-day programme of performances, films and talks at the Getty Center in Los Angeles". theartnewspaper.com. November 7, 2019. Archived from the original on January 17, 2021. Retrieved February 19, 2021.
[edit]