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{{Use mdy dates|date=October 2020}}
{{Use mdy dates|date=October 2020}}
{{Infobox song
{{Infobox song
| name = Abracadabra
| name = Abracadabra
| cover = Beg_abracadbra.jpg
| cover = Beg_abracadbra.jpg
| alt =
| alt =
| type = single
| type = single
| artist = [[Brown Eyed Girls]]
| artist = [[Brown Eyed Girls]]
| album = [[Sound-G]]
| album = [[Sound-G]]
| released = July 20, 2009
| released = July 20, 2009
⚫
| recorded = 2009
| format = [[Music download|Digital download]]
| recorded = 2009
| studio =
| studio =
| venue =
⚫
| genre = {{hlist|[[K-pop]]|[[electronica]]}}
⚫
| venue =
| length = 3:04
⚫
| genre = {{hlist|[[K-pop]]|[[electronica]]}}
| label = [[Nega Network]]
| length = 3:04 <small>(album version)</small>
| label = [[Nega Network]]
| writer =
| writer = {{hlist|[[Kim Eana]]|Lee Minsu|Jinu}}
| composer = {{hlist|Choi Jin-woo|Lee Min-soo}}
| producer = [[Hitchiker]]
| lyricist = {{hlist|[[Kim Eana]]|[[Miryo]]}}
| producer = {{hlist|Hitchhiker|Lee Min-soo}}

| prev_title = Candy Man
| prev_title = Candy Man
| prev_year = 2009
| prev_year = 2009
| next_title = Sign
| next_title = Sign
| next_year = 2009
| next_year = 2009
}}
}}


"'''Abracadabra'''" ([[Hangul]]: 아브라카다브라) is a song recorded by South Korean girl group [[Brown Eyed Girls]]. Released as the second single from ''[[Sound-G]]'' in July 2009, it marked a change in the group's image and style. The song topped various on- and offline charts, including a 3-week chart-topping run on music portal M.Net.<ref>{{in lang|ko}} Kim, Jae-hwan. [http://news.joins.com/article/722/3735722.html?ctg=15 브아걸 ‘아브라카다브라’ 3주연속 1위 (''Brown Eyed Girls' "Abracadabra" 3-Week #1'')] {{webarchive|url=https://web.archive.org/web/20090907164059/http://news.joins.com/article/722/3735722.html?ctg=15 |date=2009-09-07 }}. ''[[JoongAng Ilbo|Joins.com]]''/''Newsen''. August 20, 2009. Retrieved August 31, 2009.</ref>
"'''Abracadabra'''" ({{Korean|hangul=아브라카다브라}}) is a song recorded by South Korean girl group [[Brown Eyed Girls]]. Released as the second single from ''[[Sound-G]]'' in July 2009, it marked a change in the group's image and style. The song topped various on- and offline charts, including a 3-week chart-topping run on music portal [[Mnet (TV channel)|Mnet]].<ref>{{in lang|ko}} Kim, Jae-hwan. [http://news.joins.com/article/722/3735722.html?ctg=15 브아걸 ‘아브라카다브라’ 3주연속 1위 (''Brown Eyed Girls' "Abracadabra" 3-Week #1'')] {{webarchive|url=https://web.archive.org/web/20090907164059/http://news.joins.com/article/722/3735722.html?ctg=15 |date=2009-09-07 }}. ''[[JoongAng Ilbo|Joins.com]]''/''Newsen''. August 20, 2009. Retrieved August 31, 2009.</ref>

==History==
The song is written by Hitchhiker (aka jinu) [[Kim Eana]] (김이나) and composed by a hit-songwriter Lee Min-su (이민수).

Due to the various girl groups that debuted and succeeded in 2009, the Brown Eyed Girls felt that having a cute and innocent concept would work against them;<ref name=sbsdebut>{{in lang|ko}} [http://news.sbs.co.kr/section_news/news_read.jsp?news_id=N1000625192 브아걸 "당당한 섹시미로 독기 품었죠" (''Brown Eyed Girls: "Strong Sexiness Led to Malicious Remarks"'')]. ''[[Seoul Broadcasting System|SBS News]]''. July 31, 2009. Retrieved August 31, 2009.</ref> as such, they came back as "sexy bad girls".<ref>{{in lang|ko}} [http://news.kukinews.com/article/view.asp?page=1&gCode=ent&arcid=1248451343&code=41181111 <nowiki>[쿠키人터뷰①]</nowiki> 선정성 논란 브아걸 “섹시해졌다고요? 글쎄요 아직” (''Kuki Interview 1: Surprised Brown Eyed Girls "We Got Sexy? Well, Not Yet"'')]. ''Kuki News''. July 24, 2009. Retrieved August 31, 2009.</ref>
[[File:K-POP group Brown Eyed Girls performs to celebrate the 2013 World Rowing Championship.jpg|thumb|left|Brown Eyed Girls perform their "Arrogant Dance" at the 2013 World Rowing Championship]]


==Background and release==
===Promotion===
The group returned to the various network music shows at the end of July, continuing the mature concept.<ref>{{in lang|ko}} [http://www.todaykorea.co.kr/news/articleView.html?idxno=76794 브아걸 '아브라카다브라'로 섹시한 인기가요 컴백무대 가져 (''Brown Eyed Girls Return Sexy Comeback Performance with "Abracadabra" on ''[[Inkigayo]])] {{Webarchive|url=https://web.archive.org/web/20090907221648/http://www.todaykorea.co.kr/news/articleView.html?idxno=76794 |date=2009-09-07 }}. ''Today Korea''. July 26, 2009. Retrieved August 31, 2009.</ref>
The song lyrics is written by [[Kim Eana]] (김이나), while Miryo wrote the rap lyrics. It is composed by a hit-songwriter Lee Min-soo (이민수) and hit-maker and DJ Hitchhiker. Due to the various girl groups that debuted and succeeded in 2009, the Brown Eyed Girls felt that having a cute and innocent concept would work against them;<ref name="sbsdebut">{{in lang|ko}} [http://news.sbs.co.kr/section_news/news_read.jsp?news_id=N1000625192 브아걸 "당당한 섹시미로 독기 품었죠" (''Brown Eyed Girls: "Strong Sexiness Led to Malicious Remarks"'')] {{Webarchive|url=https://web.archive.org/web/20090907194753/http://news.sbs.co.kr/section_news/news_read.jsp?news_id=N1000625192 |date=September 7, 2009 }}. ''[[Seoul Broadcasting System|SBS News]]''. July 31, 2009. Retrieved August 31, 2009.</ref> as such, they came back as "sexy bad girls".<ref>{{in lang|ko}} [http://news.kukinews.com/article/view.asp?page=1&gCode=ent&arcid=1248451343&code=41181111 <nowiki>[쿠키人터뷰①] 선정성 논란 브아걸 “섹시해졌다고요? 글쎄요 아직” (</nowiki>''Kuki Interview 1: Surprised Brown Eyed Girls "We Got Sexy? Well, Not Yet"'')] {{Webarchive|url=https://web.archive.org/web/20090910002843/http://news.kukinews.com/article/view.asp?page=1&gCode=ent&arcid=1248451343&code=41181111 |date=September 10, 2009 }}. ''Kuki News''. July 24, 2009. Retrieved August 31, 2009.</ref> The group returned to the various network music shows at the end of July, continuing the mature concept.<ref>{{in lang|ko}} [http://www.todaykorea.co.kr/news/articleView.html?idxno=76794 브아걸 '아브라카다브라'로 섹시한 인기가요 컴백무대 가져 (''Brown Eyed Girls Return Sexy Comeback Performance with "Abracadabra"''] on ''[[Inkigayo]]'') {{Webarchive|url=https://web.archive.org/web/20090907221648/http://www.todaykorea.co.kr/news/articleView.html?idxno=76794|date=2009-09-07}}. ''Today Korea''. July 26, 2009. Retrieved August 31, 2009.</ref>[[File:K-POP group Brown Eyed Girls performs to celebrate the 2013 World Rowing Championship.jpg|thumb|left|Brown Eyed Girls perform their "Arrogant Dance" at the 2013 World Rowing Championship]]


==Lyrics==
==Lyrics==
The song was originally titled "Voodoo". The lyric is about a blind love, and especially the phrase, 'a doll resembling you' implies a ritual popularly associated with the religion. However, as the title mentioning the specific religion was caught up by the censorship, it was replaced with the current title meaning a conjuration.<ref name="TVian">Kim, Min-ju (김민주) (2009.08.04) [http://www.tvian.com/Popup/tviews_print.aspx?newsidx=2607 ‘아브라카다브라’ 뮤비의 일등공신, 황수아 감독 interview] {{webarchive |url=https://web.archive.org/web/20110717120303/http://www.tvian.com/Popup/tviews_print.aspx?newsidx=2607 |date=July 17, 2011 }} (in Korean) TVian</ref>
The song was originally titled "Voodoo". The lyric is about a blind love, and especially the phrase, 'a doll resembling you' implies a ritual popularly associated with the religion. However, as the title mentioning the specific religion was caught up by the censorship, it was replaced with the current title meaning a conjuration.<ref name="TVian">Kim, Min-ju (김민주) (2009.08.04) [http://www.tvian.com/Popup/tviews_print.aspx?newsidx=2607 ‘아브라카다브라’ 뮤비의 일등공신, 황수아 감독 interview] {{webarchive |url=https://web.archive.org/web/20110717120303/http://www.tvian.com/Popup/tviews_print.aspx?newsidx=2607 |date=July 17, 2011 }} (in Korean) TVian</ref>


==Reception==
==Charts and performance==
The song was released to various digital outlets in July 2009, after which it quickly topped various online charts.<ref name=sbsdebut /> The song also won the "Mutizen Song" award on [[Seoul Broadcasting System|SBS]]'s ''Inki Gayo'' music program.<ref>{{in lang|ko}} Kim, Eun-gu. [http://spn.edaily.co.kr/entertain/newsRead.asp?sub_cd=EA2&newsid=01174246589787976&DirCode=0010200&searchDate=&startArrow=0&strPage=1 브아걸 '아브라카다브라' 뮤티즌송 수상, 지상파 첫 1위 (''Brown Eyed Girls win Mutizen Song Award with "Abracadabra"'')] {{Webarchive|url=https://web.archive.org/web/20090907220615/http://spn.edaily.co.kr/entertain/newsRead.asp?sub_cd=EA2&newsid=01174246589787976&DirCode=0010200&searchDate=&startArrow=0&strPage=1 |date=2009-09-07 }}. ''EDaily''. August 16, 2009. Retrieved August 31, 2009.</ref> The song also won a "Best Dance/Electronic song of the year" in the 2010 Korean Music Awards. By the end of 2009, the song was downloaded 3,095,468 times becoming one of the best-selling singles in that year.{{Citation needed|date=July 2015}} In December 2011 it was reported that the song actually is one of the biggest hits in the South Korean music history, with a huge popularity in Asia and 4,986,293 downloads in South Korea alone.{{Citation needed|date=July 2015}}
The song was released to various digital outlets in July 2009, after which it quickly topped various online charts.<ref name=sbsdebut /> The song also won the "Mutizen Song" award on [[Seoul Broadcasting System|SBS]]'s ''[[Inkigayo]]'' music program.<ref>{{in lang|ko}} Kim, Eun-gu. [http://spn.edaily.co.kr/entertain/newsRead.asp?sub_cd=EA2&newsid=01174246589787976&DirCode=0010200&searchDate=&startArrow=0&strPage=1 브아걸 '아브라카다브라' 뮤티즌송 수상, 지상파 첫 1위 (''Brown Eyed Girls win Mutizen Song Award with "Abracadabra"'')] {{Webarchive|url=https://web.archive.org/web/20090907220615/http://spn.edaily.co.kr/entertain/newsRead.asp?sub_cd=EA2&newsid=01174246589787976&DirCode=0010200&searchDate=&startArrow=0&strPage=1 |date=2009-09-07 }}. ''EDaily''. August 16, 2009. Retrieved August 31, 2009.</ref> The song also won a Best Dance & Electronic Song at the 2010 [[Korean Music Awards]].


==Music video==
==Music video==
[[File:Brown Eyed Girls-Abracadabra-MV-01.jpg|thumb|A screenshot of the music video]]
[[File:Brown Eyed Girls-Abracadabra-MV-01.jpg|thumb|A screenshot of the music video]]
The 4-minute-long music video was directed by [[Hwang Su-a]], who had studied Film at [[New York University]] and established a career as a music video and commercial director.<ref>[http://www.cine21.com/Movies/Mov_Person/person_info.php?id=64288]</ref> The video was praised for its sensational and intense presentation but also garnered controversies regarding its sensual contexts.<ref name="TVian" /><ref>[http://www.cine21.com/Movies/Mov_Person/person_info.php?id=64288 황수아] Cine21</ref> In a 2009 interview, Hwang said she wanted to express the feelings of the subject in the song going back and forth between reason and emotion in a modern and fashionable choreography since the main theme is a curse and blind love. She divided the video into two settings; performing scenes of the band and narrative drama scenes. The former are in a white background with toned-down saturation to prevent other narrative stories from conflicting the latter, and to represent an infinite space.<ref name="TVian" />
The 4-minute-long music video was directed by Hwang Sua, who had studied Film at [[New York University]] and established a career as a music video and commercial director.<ref>{{Cite web |url=http://www.cine21.com/Movies/Mov_Person/person_info.php?id=64288 |title=황수아 : 영화정보 : 씨네21 |access-date=February 3, 2010 |archive-date=June 4, 2011 |archive-url=https://web.archive.org/web/20110604102857/http://www.cine21.com/Movies/Mov_Person/person_info.php?id=64288 |url-status=live }}</ref> The video was praised for its sensational and intense presentation but also garnered controversies regarding its sensual contexts.<ref name="TVian" /><ref>[http://www.cine21.com/Movies/Mov_Person/person_info.php?id=64288 황수아] {{Webarchive|url=https://web.archive.org/web/20110604102857/http://www.cine21.com/Movies/Mov_Person/person_info.php?id=64288 |date=June 4, 2011 }} Cine21</ref> In a 2009 interview, Hwang said she wanted to express the feelings of the subject in the song going back and forth between reason and emotion in a modern and fashionable choreography since the main theme is a curse and blind love. She divided the video into two settings; performing scenes of the band and narrative drama scenes. The former are in a white background with toned-down saturation to prevent other narrative stories from conflicting the latter, and to represent an infinite space.<ref name="TVian" />


Teasers for the music video were released in mid-July 2009, hinting at a possible kiss scene between members Ga-in and Narsha.<ref>{{in lang|ko}} Hwang, Yun-jeong. [http://news.mk.co.kr/se/view.php?year=2009&no=388002&sID=507 `브아걸` 손가인-나르샤, 아슬아슬 `키스씬` 화제 (''Brown Eyed Girls' Son Ga-in and Narsha, Loitering "Kiss Scene" Sparks Discussion'')] {{Webarchive|url=https://archive.is/20120711224729/http://news.mk.co.kr/se/view.php?year=2009&no=388002&sID=507 |date=2012-07-11 }}. ''Maeil Kyeongjae''. July 16, 2009. Retrieved August 31, 2009.</ref> After its full release, [[netizen]]s posted critical remarks of the video due to its suggestive content.<ref name=sbsdebut /> However, the "Saucy" dance (called ''Sigeonbang chum'' in Korean), showing the members moving their hips left and right, became a popular dance.<ref name=9half>{{in lang|ko}} Hong, Jeong-won. [http://news.joins.com/article/777/3750777.html?ctg=15 가인 시건방춤 연습한 ‘나인하프위크’ 어떤 영화? (''Ga-in's Saucy Dance, Practiced by Watching ''9½ Weeks''?)] {{webarchive |url=https://web.archive.org/web/20090831101330/http://news.joins.com/article/777/3750777.html?ctg=15 |date=August 31, 2009 }}. ''[[JoongAng Ilbo|Joins.com]]''/''Newsen''. August 30, 2009. Retrieved August 31, 2009.</ref>
Teasers for the music video were released in mid-July 2009, hinting at a possible kiss scene between members Ga-in and Narsha.<ref>{{in lang|ko}} Hwang, Yun-jeong. [http://news.mk.co.kr/se/view.php?year=2009&no=388002&sID=507 `브아걸` 손가인-나르샤, 아슬아슬 `키스씬` 화제 (''Brown Eyed Girls' Son Ga-in and Narsha, Loitering "Kiss Scene" Sparks Discussion'')] {{Webarchive|url=https://archive.today/20120711224729/http://news.mk.co.kr/se/view.php?year=2009&no=388002&sID=507 |date=2012-07-11 }}. ''Maeil Kyeongjae''. July 16, 2009. Retrieved August 31, 2009.</ref> After its full release, [[netizen]]s posted critical remarks of the video due to its suggestive content.<ref name=sbsdebut /> However, the "Saucy" dance also known as the "Arrogant Dance" (called ''Sigeonbang chum'' in Korean), showing the members moving their hips left and right, became a popular dance.<ref name=9half>{{in lang|ko}} Hong, Jeong-won. [http://news.joins.com/article/777/3750777.html?ctg=15 가인 시건방춤 연습한 ‘나인하프위크’ 어떤 영화? (''Ga-in's Saucy Dance, Practiced by Watching "9½ Weeks"?'')] {{webarchive |url=https://web.archive.org/web/20090831101330/http://news.joins.com/article/777/3750777.html?ctg=15 |date=August 31, 2009 }}. ''[[JoongAng Ilbo|Joins.com]]''/''Newsen''. August 30, 2009. Retrieved August 31, 2009.</ref>


Various news agencies reported that member Ga-in watched pornography in order to prepare for the video's dance sequences.<ref>{{in lang|ko}} [http://www.hankyung.com/news/app/newsview.php?aid=2009082936897&sid=0107&nid=007&ltype=1 `브아걸` 가인 "야한영화 보고 뮤비 준비했다" (''Brown Eyed Girls' Ga-in: "I Prepared by Watching Sexy Movies"'')]. ''[[Korea Economic Daily]]''. August 29, 2009. Retrieved August 31, 2009.</ref> However, on the August 29 broadcast of ''[[Star Golden Bell]]'', Ga-in clarified the misunderstanding, stating that she watched sensual movies, namely ''[[9½ Weeks]]''.<ref name=9half />
Various news agencies reported that member Ga-in watched pornography in order to prepare for the video's dance sequences.<ref>{{in lang|ko}} [http://www.hankyung.com/news/app/newsview.php?aid=2009082936897&sid=0107&nid=007&ltype=1 `브아걸` 가인 "야한영화 보고 뮤비 준비했다" (''Brown Eyed Girls' Ga-in: "I Prepared by Watching Sexy Movies"'')] {{Webarchive|url=https://web.archive.org/web/20090907183553/http://www.hankyung.com/news/app/newsview.php?aid=2009082936897&sid=0107&nid=007&ltype=1 |date=September 7, 2009 }}. ''[[Korea Economic Daily]]''. August 29, 2009. Retrieved August 31, 2009.</ref> However, on the August 29 broadcast of ''[[Star Golden Bell]]'', Ga-in clarified the misunderstanding, stating that she watched sensual movies, namely ''[[9½ Weeks]]''.<ref name=9half />


== In popular culture ==
== In popular culture ==
In August 2009, a parody video was done by members of [[boy band]]s 'One Day' (a collective name of [[2AM (band)|2AM]] and [[2PM]]), appeared there as "Dirty Eyed Girls" (드러운 아이드 걸스) in an episode of 2PM's reality show ''Wild Bunny''; the Brown Eyed Girls said that they were thankful in response, as it showcased the video's popularity.<ref>{{in lang|ko}} [http://www.mydaily.co.kr/news/read.html?newsid=200908261542011135 ‘드러운아이드걸스'의 '다불어때 다불었다'? 패러디 화제 (''Dirty Eyed Girls' "It's Sung When it's All Sung"? Parody Sparks Conversation'')]. ''Mydaily''. August 26, 2009. Retrieved August 31, 2009.</ref> [[Psy]] used the "Abracadabra" dance in his music video for "[[Gentleman (Psy song)|Gentleman]]", which also featured BEG's own [[Son Ga-in|Ga-in]].
In August 2009, a parody video was done by members of [[boy band]]s 'One Day' (a collective name of [[2AM (band)|2AM]] and [[2PM]]), appeared there as "Dirty Eyed Girls" (드러운 아이드 걸스) in an episode of 2PM's reality show ''Wild Bunny''; the Brown Eyed Girls said that they were thankful in response, as it showcased the video's popularity.<ref>{{in lang|ko}} [http://www.mydaily.co.kr/news/read.html?newsid=200908261542011135 ‘드러운아이드걸스'의 '다불어때 다불었다'? 패러디 화제 (''Dirty Eyed Girls' "It's Sung When it's All Sung"? Parody Sparks Conversation'')] {{Webarchive|url=https://web.archive.org/web/20090907095722/http://www.mydaily.co.kr/news/read.html?newsid=200908261542011135 |date=September 7, 2009 }}. ''Mydaily''. August 26, 2009. Retrieved August 31, 2009.</ref> [[Psy]] used the "Abracadabra" dance in his music video for "[[Gentleman (Psy song)|Gentleman]]", which also featured BEG's own [[Gain (singer)|Gain]]. In 2023, [[(G)I-dle]] performed a cover of the song at their third fan meeting, and reprised the cover at their [[2 ((G)I-dle album)|''2'']] album fan meeting event in 2024.<ref>{{Citation |title=(여자)아이들((G)I-DLE) - 'Abracadabra' (Cover) @ OFFICIAL FAN CLUB NEVERLAND 3RD FAN MEETING |url=https://www.youtube.com/watch?v=wMmL0Ufb7u4 |access-date=2024-03-11 |language=en}}</ref><ref>{{Citation |title=Abracadabra - (여자)아이들 [더 시즌즈-이효리의 레드카펫] {{!}} KBS 240202 방송 |url=https://www.youtube.com/watch?v=bjyS46qzAfw |access-date=2024-03-11 |language=en}}</ref> KBS then released it as a cover single on online streaming platforms on March 11, 2024.<ref>{{Cite web |date=2024-03-08 |title=(G)-IDLE reinterprets Brown Eyed Girls' 'Abracadabra' |url=https://koreajoongangdaily.joins.com/news/2024-03-08/entertainment/kpop/GIDLE-reinterprets-Brown-Eyed-Girls-Abracadabra-/1998026 |access-date=2024-03-11 |website=koreajoongangdaily.joins.com |language=en}}</ref>


==Accolades==
==Accolades==
{| class="wikitable plainrowheaders"
{| class="wikitable plainrowheaders"
|+Awards
|+Awards and nominations
! scope="col"| Year
! scope="col"| Year
! scope="col"| Organization
! scope="col"| Organization
Line 65: Line 59:
| Song of the Month (August)
| Song of the Month (August)
| {{won}}
| {{won}}
| <ref>{{cite web|url=http://music.cyworld.com/chart/chart_dma_interview.asp?award_date=200908&type=S |title=싸이월드 뮤직 |publisher=[[Cyworld]] |date=2012-07-18 |accessdate=2014-08-11}}</ref>
| align="center" | <ref>{{cite web |url=http://music.cyworld.com/chart/chart_dma_interview.asp?award_date=200908&type=S |title=싸이월드 뮤직 |publisher=[[Cyworld]] |date=2012-07-18 |accessdate=2014-08-11 |archive-date=April 8, 2014 |archive-url=https://web.archive.org/web/20140408212931/http://music.cyworld.com/chart/chart_dma_interview.asp?award_date=200908&type=S |url-status=live }}</ref>
|-
|-
|[[Golden Disc Awards]]
|[[Golden Disc Awards]]
| Digital Music Bonsang
| Digital Music Bonsang
| {{nom}}
| {{nom}}
|<ref name=GDA2009>{{cite web|title=2009 Golden Disk Award nominees revealed |publisher=[[Allkpop]] |url=http://www.allkpop.com/article/2009/11/2009-golden-disk-award-nominees |accessdate=2014-08-11 |date=2 November 2009}}</ref>
| align="center" | <ref name=GDA2009>{{cite web |title=2009 Golden Disk Award nominees revealed |publisher=[[Allkpop]] |url=http://www.allkpop.com/article/2009/11/2009-golden-disk-award-nominees |accessdate=2014-08-11 |date=2 November 2009 |archive-date=March 12, 2017 |archive-url=https://web.archive.org/web/20170312194204/http://www.allkpop.com/article/2009/11/2009-golden-disk-award-nominees |url-status=live }}</ref>
|-
|-
| [[2009 Mnet Asian Music Awards|Mnet Asian Music Awards]]
| [[2009 Mnet Asian Music Awards|Mnet Asian Music Awards]]
| Best House & Electronic
| Best House & Electronic
| {{won}}
| {{won}}
|<ref name=MAMA_2009>[http://mama.interest.me/history?type=winner&year=2009 "2009 M.net Korean Music Festival Winners list"] {{webarchive|url=https://web.archive.org/web/20130127113325/http://mama.interest.me/history?type=winner&year=2009 |date=2013-01-27 }}. ''MAMA''. Retrieved 2014-06-12.</ref>
| align="center" | <ref name=MAMA_2009>[http://mama.interest.me/history?type=winner&year=2009 "2009 M.net Korean Music Festival Winners list"] {{webarchive|url=https://web.archive.org/web/20130127113325/http://mama.interest.me/history?type=winner&year=2009 |date=2013-01-27 }}. ''MAMA''. Retrieved 2014-06-12.</ref>
|-
|-
| rowspan="3"|2010
| rowspan="3"|2010
Line 81: Line 75:
| Bonsang
| Bonsang
| {{won}}
| {{won}}
| rowspan="2"|<ref>{{cite web|title=2NE1 dominates at 2009 Cyworld Digital Music Awards |publisher=[[Allkpop]] |url=http://www.allkpop.com/article/2010/03/in-progress-winners-at-2009-cyworld-digital-music-awards |accessdate=2014-08-11 |date=1 March 2010}}</ref>
| align="center" rowspan="2"|<ref>{{cite web |title=2NE1 dominates at 2009 Cyworld Digital Music Awards |publisher=[[Allkpop]] |url=http://www.allkpop.com/article/2010/03/in-progress-winners-at-2009-cyworld-digital-music-awards |accessdate=2014-08-11 |date=1 March 2010 |archive-date=September 17, 2020 |archive-url=https://web.archive.org/web/20200917030735/https://www.allkpop.com/article/2010/03/in-progress-winners-at-2009-cyworld-digital-music-awards |url-status=live }}</ref>
|-
|-
| Song of the Year
| Song of the Year
Line 89: Line 83:
| Best Dance & Electronic Song
| Best Dance & Electronic Song
| {{won}}
| {{won}}
|<ref name=7thKMA>{{cite web|title=SNSD wins Song of the Year at 7th Korean Music Awards |publisher=[[Allkpop]] |url=http://www.allkpop.com/article/2010/03/snsd-wins-song-of-the-year-at-7th-korean-music-awards |accessdate=2014-08-11 |date=30 March 2010}}</ref>
| align="center" | <ref name=7thKMA>{{cite web |title=SNSD wins Song of the Year at 7th Korean Music Awards |publisher=[[Allkpop]] |url=http://www.allkpop.com/article/2010/03/snsd-wins-song-of-the-year-at-7th-korean-music-awards |accessdate=2014-08-11 |date=30 March 2010 |archive-date=October 17, 2020 |archive-url=https://web.archive.org/web/20201017065553/https://www.allkpop.com/article/2010/03/snsd-wins-song-of-the-year-at-7th-korean-music-awards |url-status=live }}</ref>
|}
|}


===Music show wins===
{| class="wikitable" style="text-align:center"
{| class="wikitable" style="text-align:center"
|+Music program awards
|+
! width="200" | Program
! Program
! width="140" | Date
! width="140" | Date
|-
|-
Line 103: Line 96:
| August 23, 2009
| August 23, 2009
|-
|-
| rowspan="2" |[[Mnet (TV channel)|Mnet]]'s ''[[M! Countdown]]''
| rowspan="2" |[[Mnet (TV channel)|Mnet]]'s ''[[M Countdown]]''
| August 20, 2009
| August 20, 2009
|-
|-
Line 110: Line 103:
| [[Korean Broadcasting System|KBS]]'s ''[[Music Bank (TV series)|Music Bank]]''
| [[Korean Broadcasting System|KBS]]'s ''[[Music Bank (TV series)|Music Bank]]''
| August 21, 2009
| August 21, 2009
|-
|}
|}


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[[Category:2009 singles]]
[[Category:2009 singles]]
[[Category:Brown Eyed Girls songs]]
[[Category:Brown Eyed Girls songs]]
[[Category:Korean-language songs]]
[[Category:Songs in Korean]]
[[Category:2009 songs]]
[[Category:2009 songs]]
[[Category:Songs with lyrics by Kim Eana]]
[[Category:Songs with lyrics by Kim Eana]]

Latest revision as of 04:05, 1 June 2024

"Abracadabra"
Single by Brown Eyed Girls
from the album Sound-G
ReleasedJuly 20, 2009
Recorded2009
Genre
Length3:04
LabelNega Network
Composer(s)
  • Choi Jin-woo
  • Lee Min-soo
Lyricist(s)
Producer(s)
  • Hitchhiker
  • Lee Min-soo
Brown Eyed Girls singles chronology
"Candy Man"
(2009) 		"Abracadabra"
(2009) 		"Sign"
(2009)

"Abracadabra" (Korean: 아브라카다브라) is a song recorded by South Korean girl group Brown Eyed Girls. Released as the second single from Sound-G in July 2009, it marked a change in the group's image and style. The song topped various on- and offline charts, including a 3-week chart-topping run on music portal Mnet.[1]

Background and release

[edit]

The song lyrics is written by Kim Eana (김이나), while Miryo wrote the rap lyrics. It is composed by a hit-songwriter Lee Min-soo (이민수) and hit-maker and DJ Hitchhiker. Due to the various girl groups that debuted and succeeded in 2009, the Brown Eyed Girls felt that having a cute and innocent concept would work against them;[2] as such, they came back as "sexy bad girls".[3] The group returned to the various network music shows at the end of July, continuing the mature concept.[4]

Brown Eyed Girls perform their "Arrogant Dance" at the 2013 World Rowing Championship

Lyrics

[edit]

The song was originally titled "Voodoo". The lyric is about a blind love, and especially the phrase, 'a doll resembling you' implies a ritual popularly associated with the religion. However, as the title mentioning the specific religion was caught up by the censorship, it was replaced with the current title meaning a conjuration.[5]

Reception

[edit]

The song was released to various digital outlets in July 2009, after which it quickly topped various online charts.[2] The song also won the "Mutizen Song" award on SBS's Inkigayo music program.[6] The song also won a Best Dance & Electronic Song at the 2010 Korean Music Awards.

Music video

[edit]
A screenshot of the music video

The 4-minute-long music video was directed by Hwang Sua, who had studied Film at New York University and established a career as a music video and commercial director.[7] The video was praised for its sensational and intense presentation but also garnered controversies regarding its sensual contexts.[5][8] In a 2009 interview, Hwang said she wanted to express the feelings of the subject in the song going back and forth between reason and emotion in a modern and fashionable choreography since the main theme is a curse and blind love. She divided the video into two settings; performing scenes of the band and narrative drama scenes. The former are in a white background with toned-down saturation to prevent other narrative stories from conflicting the latter, and to represent an infinite space.[5]

Teasers for the music video were released in mid-July 2009, hinting at a possible kiss scene between members Ga-in and Narsha.[9] After its full release, netizens posted critical remarks of the video due to its suggestive content.[2] However, the "Saucy" dance also known as the "Arrogant Dance" (called Sigeonbang chum in Korean), showing the members moving their hips left and right, became a popular dance.[10]

Various news agencies reported that member Ga-in watched pornography in order to prepare for the video's dance sequences.[11] However, on the August 29 broadcast of Star Golden Bell, Ga-in clarified the misunderstanding, stating that she watched sensual movies, namely 9½ Weeks.[10]

[edit]

In August 2009, a parody video was done by members of boy bands 'One Day' (a collective name of 2AM and 2PM), appeared there as "Dirty Eyed Girls" (드러운 아이드 걸스) in an episode of 2PM's reality show Wild Bunny; the Brown Eyed Girls said that they were thankful in response, as it showcased the video's popularity.[12] Psy used the "Abracadabra" dance in his music video for "Gentleman", which also featured BEG's own Gain. In 2023, (G)I-dle performed a cover of the song at their third fan meeting, and reprised the cover at their 2 album fan meeting event in 2024.[13][14] KBS then released it as a cover single on online streaming platforms on March 11, 2024.[15]

Accolades

[edit]
Awards and nominations
Year Organization Award Result Ref.
2009 Cyworld Digital Music Awards Song of the Month (August) Won [16]
Golden Disc Awards Digital Music Bonsang Nominated [17]
Mnet Asian Music Awards Best House & Electronic Won [18]
2010 Cyworld Digital Music Awards Bonsang Won [19]
Song of the Year Nominated
Korean Music Awards Best Dance & Electronic Song Won [20]
Music program awards
Program Date
SBS's Inkigayo August 16, 2009
August 23, 2009
Mnet's M Countdown August 20, 2009
September 3, 2009
KBS's Music Bank August 21, 2009

References

[edit]
  1. ^ (in Korean) Kim, Jae-hwan. 브아걸 ‘아브라카다브라’ 3주연속 1위 (Brown Eyed Girls' "Abracadabra" 3-Week #1) Archived 2009-09-07 at the Wayback Machine. Joins.com/Newsen. August 20, 2009. Retrieved August 31, 2009.
  2. ^ a b c (in Korean) 브아걸 "당당한 섹시미로 독기 품었죠" (Brown Eyed Girls: "Strong Sexiness Led to Malicious Remarks") Archived September 7, 2009, at the Wayback Machine. SBS News. July 31, 2009. Retrieved August 31, 2009.
  3. ^ (in Korean) [쿠키人터뷰①] 선정성 논란 브아걸 “섹시해졌다고요? 글쎄요 아직” (Kuki Interview 1: Surprised Brown Eyed Girls "We Got Sexy? Well, Not Yet") Archived September 10, 2009, at the Wayback Machine. Kuki News. July 24, 2009. Retrieved August 31, 2009.
  4. ^ (in Korean) 브아걸 '아브라카다브라'로 섹시한 인기가요 컴백무대 가져 (Brown Eyed Girls Return Sexy Comeback Performance with "Abracadabra" on Inkigayo) Archived 2009-09-07 at the Wayback Machine. Today Korea. July 26, 2009. Retrieved August 31, 2009.
  5. ^ a b c Kim, Min-ju (김민주) (2009.08.04) ‘아브라카다브라’ 뮤비의 일등공신, 황수아 감독 interview Archived July 17, 2011, at the Wayback Machine (in Korean) TVian
  6. ^ (in Korean) Kim, Eun-gu. 브아걸 '아브라카다브라' 뮤티즌송 수상, 지상파 첫 1위 (Brown Eyed Girls win Mutizen Song Award with "Abracadabra") Archived 2009-09-07 at the Wayback Machine. EDaily. August 16, 2009. Retrieved August 31, 2009.
  7. ^ "황수아 : 영화정보 : 씨네21". Archived from the original on June 4, 2011. Retrieved February 3, 2010.
  8. ^ 황수아 Archived June 4, 2011, at the Wayback Machine Cine21
  9. ^ (in Korean) Hwang, Yun-jeong. `브아걸` 손가인-나르샤, 아슬아슬 `키스씬` 화제 (Brown Eyed Girls' Son Ga-in and Narsha, Loitering "Kiss Scene" Sparks Discussion) Archived 2012-07-11 at archive.today. Maeil Kyeongjae. July 16, 2009. Retrieved August 31, 2009.
  10. ^ a b (in Korean) Hong, Jeong-won. 가인 시건방춤 연습한 ‘나인하프위크’ 어떤 영화? (Ga-in's Saucy Dance, Practiced by Watching "9½ Weeks"?) Archived August 31, 2009, at the Wayback Machine. Joins.com/Newsen. August 30, 2009. Retrieved August 31, 2009.
  11. ^ (in Korean) `브아걸` 가인 "야한영화 보고 뮤비 준비했다" (Brown Eyed Girls' Ga-in: "I Prepared by Watching Sexy Movies") Archived September 7, 2009, at the Wayback Machine. Korea Economic Daily. August 29, 2009. Retrieved August 31, 2009.
  12. ^ (in Korean) ‘드러운아이드걸스'의 '다불어때 다불었다'? 패러디 화제 (Dirty Eyed Girls' "It's Sung When it's All Sung"? Parody Sparks Conversation) Archived September 7, 2009, at the Wayback Machine. Mydaily. August 26, 2009. Retrieved August 31, 2009.
  13. ^ (여자)아이들((G)I-DLE) - 'Abracadabra' (Cover) @ OFFICIAL FAN CLUB NEVERLAND 3RD FAN MEETING, retrieved March 11, 2024
  14. ^ Abracadabra - (여자)아이들 [더 시즌즈-이효리의 레드카펫] | KBS 240202 방송, retrieved March 11, 2024
  15. ^ "(G)-IDLE reinterprets Brown Eyed Girls' 'Abracadabra'". koreajoongangdaily.joins.com. March 8, 2024. Retrieved March 11, 2024.
  16. ^ "싸이월드 뮤직". Cyworld. July 18, 2012. Archived from the original on April 8, 2014. Retrieved August 11, 2014.
  17. ^ "2009 Golden Disk Award nominees revealed". Allkpop. November 2, 2009. Archived from the original on March 12, 2017. Retrieved August 11, 2014.
  18. ^ "2009 M.net Korean Music Festival Winners list" Archived 2013-01-27 at the Wayback Machine. MAMA. Retrieved 2014-06-12.
  19. ^ "2NE1 dominates at 2009 Cyworld Digital Music Awards". Allkpop. March 1, 2010. Archived from the original on September 17, 2020. Retrieved August 11, 2014.
  20. ^ "SNSD wins Song of the Year at 7th Korean Music Awards". Allkpop. March 30, 2010. Archived from the original on October 17, 2020. Retrieved August 11, 2014.
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