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{{Infobox song
{{Infobox single <!-- See Wikipedia:WikiProject_Songs -->
| Name = 30 Minute Love Affair
| name = 30 Minute Love Affair
| Cover = Paloma Faith 30MLA.jpg
| cover = Paloma Faith - 30 Minute Love Affair.png
| alt =
| Artist = [[Paloma Faith]]
| type = single
| Album = [[Fall to Grace (album)|Fall to Grace]]
| artist = [[Paloma Faith]]
| Released = {{Start date|2012|08|10|df=yes}}
| Format = [[music download|Digital download]]
| album = [[Fall to Grace]]
| released = {{Start date|2012|08|10|df=yes}}
| Recorded = 2011
| recorded = 2011
| Genre = [[Synthpop]]<ref name="Announces"/>
| studio =
| Length = {{Duration|m=3|s=19}}
| venue =
| Label = [[RCA Records|RCA]]
| genre = [[Synthpop]]<ref name="Announces"/>
| Writer = [[Paloma Faith]], [[Chris Braide]]
| length = {{Duration|m=3|s=19}}
| Producer = [[Nellee Hooper]]
| label = [[RCA Records|RCA]]
| Chronology =
| writer = {{flatlist|
| Last single = "[[Picking Up the Pieces (Paloma Faith song)|Picking Up the Pieces]]"<br />(2012)
* [[Paloma Faith]]
| This single = "'''30 Minute Love Affair'''"<br />(2012)
* [[Chris Braide]]
| Next single = "[[Never Tear Us Apart#Paloma Faith version|Never Tear Us Apart]]"<br />(2012)
| Misc = {{External music video|{{YouTube|O0O2DfNRxv4|"30 Minute Love Affair"}}}}
}}
}}
| producer = [[Nellee Hooper]]
"'''30 Minute Love Affair'''" is a song performed by English singer-songwriter [[Paloma Faith]]. It was released on 10 August 2012, by [[RCA Records]], as the second single from her second album ''[[Fall to Grace (album)|Fall to Grace]]''. The song was written by Faith and [[Chris Braide]], while [[Nellee Hooper]] produced it. Faith explained that the concept of the song is based on a real-life encounter she had with a [[busker]] when she was fourteen. The singer said that she wanted the song to have a similar feel of freedom and escape that the 2011 film ''[[Drive (2011 film)|Drive]]'' evokes.
| prev_title = [[Picking Up the Pieces (Paloma Faith song)|Picking Up the Pieces]]
| prev_year = 2012
| next_title = [[Never Tear Us Apart#Paloma Faith version|Never Tear Us Apart]]
| next_year = 2012
| misc = {{External music video|{{YouTube|O0O2DfNRxv4|"30 Minute Love Affair"}}}}
}}
"'''30 Minute Love Affair'''" is a song performed by English recording artist [[Paloma Faith]]. It was released on 10 August 2012, by [[RCA Records]], as the second single from her second studio album ''[[Fall to Grace]]'' (2012). The song was written by Faith and [[Chris Braide]], while [[Nellee Hooper]] produced it. Faith explained that the concept of the song is based on a real-life encounter she had with a [[busker]] when she was fourteen. The singer said that she wanted the song to have a similar feel of freedom and escape that the 2011 film ''[[Drive (2011 film)|Drive]]'' evokes.


The artwork for the song was released on 3 July 2012. The [[music video]], which was directed by Emil Nava and filmed at the Clapham Grand, was released on 9 July. It shows Faith performing "30 Minute Love Affair" in a [[Soho]] strip club and enjoying a brief relationship with another man, following an argument with her boyfriend. "30 Minute Love Affair" has received mostly positive attention from critics and it reached a peak position of number 50 on the [[UK Singles Chart]].
The artwork for the song was released on 3 July 2012. The music video, which was directed by [[Emil Nava]] and filmed at the Clapham Grand, was released on 9 July. It shows Faith performing "30 Minute Love Affair" in a [[Soho]] strip club and enjoying a brief relationship with another man, following an argument with her boyfriend. "30 Minute Love Affair" has received mostly positive attention from critics and it reached a peak position of number 50 on the [[UK Singles Chart]].


==Background==
==Background==
On 3 July 2012, Faith announced that "30 Minute Love Affair" would serve as the second single from her second album ''[[Fall to Grace (album)|Fall to Grace]]''.<ref name="NextSingle">{{cite web|url=http://www.palomafaith.com/gb/latest/detail/palomas_next_single_revealed/|title=30 Minute Love Affair released 12th Aug|date=3 July 2012|work=Palomafaith.com|publisher=[[Sony Music Entertainment|Sony Music Entertainment UK]]|accessdate=6 July 2012}}</ref> Co-written by Faith and [[Chris Braide]] and produced by [[Nellee Hooper]], the track was released in the UK by [[RCA Records]] on 12 August 2012.<ref name="Announces">{{cite web|url=http://www.digitalspy.co.uk/music/news/a391591/paloma-faith-announces-new-single-30-minute-love-affair.html|title=Paloma Faith announces new single '30 Minute Love Affair'|last=Daniels|first=Colin|date=4 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|accessdate=4 July 2012}}</ref><ref name="Booklet"/> "30 Minute Love Affair" is based on a real-life encounter Faith had with a [[busker]] in [[Leicester Square]] when she was fourteen.<ref name="Announces"/> The singer explained "I asked him if he'd be there the next day and he said he would. When I went back he was gone, and I've never forgotten it."<ref name="Announces"/> Faith commented during a behind the scenes video that it was sometimes better if you did not get to know certain people that you have a fleeting moment with because then they stay perfect in your memory, which they might not do if you get to know them.<ref name="BehindTheScenes">{{cite AV media|url=http://www.youtube.com/watch?v=I8M_eRMjiPQ|people=Faith, Paloma|year=2012|title=Paloma Faith - 30 Minute Love Affair - Behind The Scenes|medium=|format=|publisher=[[Sony Music Entertainment]]|accessdate=10 August 2012}}</ref>
On 3 July 2012, Faith announced that "30 Minute Love Affair" would serve as the second single from her second studio album ''[[Fall to Grace]]''.<ref name="NextSingle">{{cite web|url=http://www.palomafaith.com/gb/latest/detail/palomas_next_single_revealed/|title=30 Minute Love Affair released 12th Aug|date=3 July 2012|work=Palomafaith.com|publisher=[[Sony Music Entertainment|Sony Music Entertainment UK]]|access-date=6 July 2012|archive-url=https://web.archive.org/web/20120708025430/http://www.palomafaith.com/gb/latest/detail/palomas_next_single_revealed/|archive-date=8 July 2012|url-status=dead|df=dmy-all}}</ref> Co-written by Faith and [[Chris Braide]] and produced by [[Nellee Hooper]], the track was released in the UK by [[RCA Records]] on 12 August 2012.<ref name="Announces">{{cite web|url=http://www.digitalspy.co.uk/music/news/a391591/paloma-faith-announces-new-single-30-minute-love-affair.html|title=Paloma Faith announces new single '30 Minute Love Affair'|last=Daniels|first=Colin|date=4 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|access-date=4 July 2012}}</ref><ref name="Booklet"/> "30 Minute Love Affair" is based on a real-life encounter Faith had with a [[busker]] in [[Leicester Square]] when she was fourteen.<ref name="Announces"/> The singer explained "I asked him if he'd be there the next day and he said he would. When I went back he was gone, and I've never forgotten it."<ref name="Announces"/> Faith commented during a behind the scenes video that it was sometimes better if you did not get to know certain people that you have a fleeting moment with because then they stay perfect in your memory, which they might not do if you get to know them.<ref name="BehindTheScenes">{{cite AV media|url=https://www.youtube.com/watch?v=I8M_eRMjiPQ|people=Faith, Paloma|year=2012|title=Paloma Faith 30 Minute Love Affair Behind The Scenes|publisher=[[Sony Music Entertainment]]|access-date=10 August 2012}}</ref>


Faith stated that the single was "a definite nod" to the soundtrack of the 2011 film, ''[[Drive (2011 film)|Drive]]''.<ref name="ReleaseTime">{{cite web|url=http://www.palomafaith.com/gb/latest/detail/its_album_release_time/|title=It’s album release time!|last=Faith|first=Paloma|date=28 May 2012|work=Palomafaith.com|publisher=[[Sony Music Entertainment|Sony Music Entertainment UK]]|accessdate=4 July 2012}}</ref> She wanted to give the song the same type of "80's road movie" feel and "a sense of freedom and escape" that the film evokes.<ref name="ReleaseTime"/> The artwork for the song was also revealed on 3 July.<ref name="NextSingle"/> It shows Faith in a blue [[Bernard Chandran]] long sleeve lace dress about to kiss a man.<ref>{{cite web|url=http://musicfashionland.com/30-minute-love-affair-single-cover-paloma-faith-in-bernard-chandran/|title="30 Minute Love Affair" Single Cover: Paloma Faith in Bernard Chandran|date=12 July 2012|publisher=Music Fashionland|accessdate=8 August 2012}}</ref> The song was remixed for the release, making it more upbeat instead of the piano ballad featured on the album.{{citation needed|date=June 2013}}
Faith stated that the single was "a definite nod" to the soundtrack of the 2011 film, ''[[Drive (2011 film)|Drive]]''.<ref name="ReleaseTime">{{cite web|url=http://www.palomafaith.com/gb/latest/detail/its_album_release_time/|title=It's album release time!|last=Faith|first=Paloma|date=28 May 2012|work=Palomafaith.com|publisher=[[Sony Music Entertainment|Sony Music Entertainment UK]]|access-date=4 July 2012|archive-url=https://web.archive.org/web/20120704170715/http://www.palomafaith.com/gb/latest/detail/its_album_release_time/|archive-date=4 July 2012|url-status=dead|df=dmy-all}}</ref> She wanted to give the song the same type of "80's road movie" feel and "a sense of freedom and escape" that the film evokes.<ref name="ReleaseTime"/> The artwork for the song was also revealed on 3 July.<ref name="NextSingle"/> It shows Faith in a blue [[Bernard Chandran]] long sleeve lace dress about to kiss a man.<ref>{{cite web|url=http://musicfashionland.com/30-minute-love-affair-single-cover-paloma-faith-in-bernard-chandran/|title="30 Minute Love Affair" Single Cover: Paloma Faith in Bernard Chandran|date=12 July 2012|publisher=Music Fashionland|access-date=8 August 2012|archive-date=26 February 2014|archive-url=https://web.archive.org/web/20140226033514/http://musicfashionland.com/30-minute-love-affair-single-cover-paloma-faith-in-bernard-chandran/|url-status=dead}}</ref>


==Reception==
==Reception==


===Critical response===
===Critical response===
"30 Minute Love Affair" received mostly positive reviews. Robert Copsey from Digital Spy included "30 Minute Love Affair" in the website's "10 tracks you need to hear" playlist.<ref name="TenTracks">{{cite web|url=http://www.digitalspy.co.uk/music/thesound/a392351/playlist-10-tracks-you-need-to-hear.html|title=Playlist: 10 tracks you need to hear|last=Copsey|first=Robert|author2=Corner, Lewis|date=9 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|accessdate=9 July 2012}}</ref> Copsey commented "The blend of Faith's soul-drenched vocals with buzzing '80s synths results in a [[Cyndi Lauper]]-meets-''Drive'' number".<ref name="TenTracks"/> During his official review of the single, Copsey gave it four out of five stars and stated "You'd be forgiven for thinking that she [Faith] was alluding to something much seedier than she really is, particularly given the setting of Soho's red-light district for the accompanying music video. Fortunately, further investigation quickly tells otherwise."<ref>{{cite news|url=http://www.digitalspy.co.uk/music/singlesreviews/a395478/paloma-faith-30-minute-love-affair-single-review.html|title=Paloma Faith: '30 Minute Love Affair' - Single review|last=Copsey|first=Robert|date=26 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|accessdate=27 July 2012}}</ref> Colin Gentry of [[4Music]] said "After the string-heavy heartbreak of 'Picking Up the Pieces', Paloma Faith has changed tack with her new single. '30 Minute Love Affair' is a love song about a fleeting romance, with more than a ring of [[Adele]] about it."<ref>{{cite web|url=http://www.4music.com/news/news/5166/Paloma-Faith-30-Minute-Love-Affair|title=News: Paloma Faith - 30 Minute Love Affair|last=Gentry|first=Colin|date=10 July 2012|work=[[4Music]]|publisher=[[Box Television]]|accessdate=15 July 2012}}</ref>
"30 Minute Love Affair" received mostly positive reviews. Robert Copsey from Digital Spy included "30 Minute Love Affair" in the website's "10 tracks you need to hear" playlist.<ref name="TenTracks">{{cite web|url=http://www.digitalspy.co.uk/music/thesound/a392351/playlist-10-tracks-you-need-to-hear.html|title=Playlist: 10 tracks you need to hear|last=Copsey|first=Robert|author2=Corner, Lewis|date=9 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|access-date=9 July 2012}}</ref> Copsey commented "The blend of Faith's soul-drenched vocals with buzzing '80s synths results in a [[Cyndi Lauper]]-meets-''Drive'' number".<ref name="TenTracks"/> During his official review of the single, Copsey gave it four out of five stars and stated "You'd be forgiven for thinking that she [Faith] was alluding to something much seedier than she really is, particularly given the setting of Soho's red-light district for the accompanying music video. Fortunately, further investigation quickly tells otherwise."<ref>{{cite news|url=http://www.digitalspy.co.uk/music/singlesreviews/a395478/paloma-faith-30-minute-love-affair-single-review.html|title=Paloma Faith: '30 Minute Love Affair' Single review|last=Copsey|first=Robert|date=26 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|access-date=27 July 2012}}</ref> Colin Gentry of [[4Music]] said "After the string-heavy heartbreak of 'Picking Up the Pieces', Paloma Faith has changed tack with her new single. '30 Minute Love Affair' is a love song about a fleeting romance, with more than a ring of [[Adele]] about it."<ref>{{cite web|url=http://www.4music.com/news/news/5166/Paloma-Faith-30-Minute-Love-Affair|title=News: Paloma Faith 30 Minute Love Affair|last=Gentry|first=Colin|date=10 July 2012|work=[[4Music]]|publisher=[[Box Television]]|access-date=15 July 2012|archive-url=https://web.archive.org/web/20120820002349/http://www.4music.com/news/news/5166/Paloma-Faith-30-Minute-Love-Affair|archive-date=20 August 2012|url-status=dead|df=dmy-all}}</ref>


John Dingwall, writing for the ''[[Daily Record (Scotland)|Daily Record]]'', said "A superb soul effort backed by the sort of synth work that wouldn't be out of place on an early [[Depeche Mode]] pop effort rekindled by [[Stock, Aitken & Waterman]]."<ref>{{cite news|url=http://www.highbeam.com/doc/1G1-299907955.html|title=Singles and albums with John Dingwall|last=Dingwall|first=John|date=17 August 2012|work=[[Daily Record (Scotland)|Daily Record]]|publisher=[[Trinity Mirror]]|accessdate=20 June 2013}}{{subscription required}}</ref> A reporter for the ''[[Sunday Mail (Scotland)|Sunday Mail]]'' quipped that the track is "a powerful little number".<ref>{{cite news|url=http://www.highbeam.com/doc/1G1-299931591.html|title=7 Tunes; This week's essential download tracks pick of the week|date=12 August 2012|work=[[Sunday Mail (Scotland)|Sunday Mail]]|publisher=[[Trinity Mirror]]|accessdate=20 June 2013}}{{subscription required}}</ref> While Nick Levine from the [[BBC]] called the song "[[Annie Lennox]]-style synth-pop."<ref>{{cite web|url=http://www.bbc.co.uk/music/reviews/rfcg|title=Paloma Faith Fall to Grace Review|last=Levine|first=Nick|date=18 May 2012|publisher=[[BBC]]|accessdate=30 May 2012}}</ref> During her review of ''[[Fall to Grace (album)|Fall to Grace]]'', [[Contactmusic.com]]'s Hayley Avron proclaimed "'30 Minute Love Affair' is possibly the worst offender. The concept of the song goes nowhere beyond the obvious connotations of the title and musically, it sounds as though the love affair lasted longer than it took to write the song."<ref>{{cite web|url=http://www.contactmusic.com/album-review/paloma-faith-fall-to-grace|title=Paloma Faith - Fall To Grace Album Review|last=Avron|first=Hayley|date=May 2012|publisher=[[Contactmusic.com]]|accessdate=8 August 2012}}</ref> ''The Scotsman'''s Fiona Shepherd branded the song "dreary".<ref>{{cite news|url=http://www.highbeam.com/doc/1P2-34183611.html|title=Review : Paloma Faith|last=Shepherd|first=Fiona|date=29 January 2013|work=[[The Scotsman]]|publisher=[[Johnston Press]]|accessdate=20 June 2013}}{{subscription required}}</ref>
John Dingwall, writing for the ''[[Daily Record (Scotland)|Daily Record]]'', said "A superb soul effort backed by the sort of synth work that wouldn't be out of place on an early [[Depeche Mode]] pop effort rekindled by [[Stock, Aitken & Waterman]]."<ref>{{cite news|url=https://www.questia.com/read/1G1-299907955|title=Singles and albums with John Dingwall|last=Dingwall|first=John|date=17 August 2012|work=[[Daily Record (Scotland)|Daily Record]]|publisher=[[Trinity Mirror]]|access-date=20 June 2013}}{{subscription required}}</ref> A reporter for the ''[[Sunday Mail (Scotland)|Sunday Mail]]'' quipped that the track is "a powerful little number".<ref>{{cite news|url=http://www.highbeam.com/doc/1G1-299931591.html|archive-url=https://web.archive.org/web/20160325044123/https://www.highbeam.com/doc/1G1-299931591.html|url-status=dead|archive-date=25 March 2016|title=7 Tunes; This week's essential download tracks pick of the week|date=12 August 2012|work=[[Sunday Mail (Scotland)|Sunday Mail]]|publisher=[[Trinity Mirror]]|access-date=20 June 2013}}{{subscription required}}</ref> While Nick Levine from the [[BBC]] called the song "[[Annie Lennox]]-style synth-pop."<ref>{{cite web|url=https://www.bbc.co.uk/music/reviews/rfcg|title=Paloma Faith Fall to Grace Review|last=Levine|first=Nick|date=18 May 2012|publisher=[[BBC]]|access-date=30 May 2012}}</ref> During her review of ''[[Fall to Grace (album)|Fall to Grace]]'', [[Contactmusic.com]]'s Hayley Avron proclaimed "'30 Minute Love Affair' is possibly the worst offender. The concept of the song goes nowhere beyond the obvious connotations of the title and musically, it sounds as though the love affair lasted longer than it took to write the song."<ref>{{cite web|url=http://www.contactmusic.com/album-review/paloma-faith-fall-to-grace|title=Paloma Faith Fall To Grace Album Review|last=Avron|first=Hayley|date=May 2012|publisher=[[Contactmusic.com]]|access-date=8 August 2012}}</ref> ''The Scotsman'''s Fiona Shepherd branded the song "dreary".<ref>{{cite news|url=http://www.highbeam.com/doc/1P2-34183611.html|archive-url=https://web.archive.org/web/20181120203058/https://www.highbeam.com/doc/1P2-34183611.html|url-status=dead|archive-date=20 November 2018|title=Review : Paloma Faith|last=Shepherd|first=Fiona|date=29 January 2013|work=[[The Scotsman]]|publisher=[[Johnston Press]]|access-date=20 June 2013}}{{subscription required}}</ref>


===Chart performance===
===Chart performance===
"30 Minute Love Affair" made its debut on the [[UK Singles Chart]] before its official release. The song later rose from number 87 to a peak position of number 50, selling 7,414 copies.<ref name="Singles"/><ref>{{cite web|url=http://www.musicweek.com/businessanalysis/read/official-charts-analysis-olympics-boost-for-chart/051443|title=Official Charts Analysis: Olympics boost for albums|last=Jones|first=Alan|date=20 August 2012|work=[[Music Week]]|publisher=Intent Media|accessdate=20 June 2013}}</ref>
"30 Minute Love Affair" made its debut on the [[UK Singles Chart]] before its official release. The song later rose from number 87 to a peak position of number 50, selling 7,414 copies.<ref name="uk"/><ref>{{cite web|url=http://www.musicweek.com/businessanalysis/read/official-charts-analysis-olympics-boost-for-chart/051443|title=Official Charts Analysis: Olympics boost for albums|last=Jones|first=Alan|date=20 August 2012|work=[[Music Week]]|publisher=Intent Media|access-date=20 June 2013}}</ref>


==Music video==
==Music video==
[[File:The Clapham Grand - geograph.org.uk - 1383498.jpg|thumb|right|200px|The music video for "30 Minute Love Affair" was shot at the Clapham Grand.]]
[[File:The Clapham Grand - geograph.org.uk - 1383498.jpg|thumb|right|200px|The music video for "30 Minute Love Affair" was shot at the Clapham Grand.]]
The accompanying [[music video]], directed by Emil Nava, was released on 9 July 2012.<ref name="UnveilsVideo">{{cite web|url=http://www.digitalspy.co.uk/music/news/a392326/paloma-faith-unveils-30-minute-love-affair-music-video-watch.html|title=Paloma Faith unveils '30 Minute Love Affair' music video - watch|last=Corner|first=Lewis|date=9 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|accessdate=9 July 2012}}</ref><ref>{{cite web|url=http://www.sonymusic.fi/2012/07/10/katso-paloma-faithin-uusi-musiikkivideo-30-minute-love-affair/|title=See Paloma Faith's new music video 30 Minute Love Affair|date=10 July 2012|publisher=[[Sony Music Entertainment|Sony Music Entertainment Finland]]|language=Finnish|accessdate=10 July 2012}}</ref> It was filmed on location at the [[Grand Theatre, Clapham|Clapham Grand]] on 12 June 2012.<ref>{{cite web|url=https://twitter.com/Palomafaith/status/212465850182152192|title=Just getting dolled up to shoot my new video for 30 minute love affair. It's a 7am-3am shoot!|last=Faith|first=Paloma|date=12 June 2012|publisher=[[Twitter]]|accessdate=9 July 2012}}</ref><ref name="Dancers">{{cite web|url=http://www.dancerspro.com/uk/view.php?uid=256786|title=Shardae-Rose Angel|publisher=Dancerspro|accessdate=9 July 2012}}</ref> In the video, Faith wears a bronze 50's inspired dress, which was co-designed by herself and her stylist, Karl Willett and made by Wendy Benstead. The dress is accessorised with a customised hair flower of the same colour and a faux fur stole.<ref>{{cite web|url=http://musicfashionland.com/video-fashion-credits-paloma-faith-30-minute-love-affair/|title=Video Fashion Credits: Paloma Faith "30 Minute Love Affair"|date=17 July 2012|publisher=Music Fashionland|accessdate=8 August 2012}}</ref> Faith commented that her look was inspired by a dress worn by [[Marilyn Monroe]].<ref name="BehindTheScenes"/> Of the dancers featured in the video, Faith stated "This is a autobiographical piece, where I'm sort of including both types of dancers that I used to look at, that I found empowering, but also the types of dancers that I used to look at, that I found degrading, and sort of meshing it all into this hyper-real version of what was really the early days of my career."<ref name="BehindTheScenes"/> Nava added that he approached the video for "30 Minute Love Affair" with a view to making it simplistic and cinematic.<ref name="BehindTheScenes"/>
The accompanying music video, directed by Emil Nava, was released on 9 July 2012.<ref name="UnveilsVideo">{{cite web|url=http://www.digitalspy.co.uk/music/news/a392326/paloma-faith-unveils-30-minute-love-affair-music-video-watch.html|title=Paloma Faith unveils '30 Minute Love Affair' music video watch|last=Corner|first=Lewis|date=9 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|access-date=9 July 2012}}</ref><ref>{{cite web|url=http://www.sonymusic.fi/2012/07/10/katso-paloma-faithin-uusi-musiikkivideo-30-minute-love-affair/|title=See Paloma Faith's new music video 30 Minute Love Affair|date=10 July 2012|publisher=[[Sony Music Entertainment|Sony Music Entertainment Finland]]|language=fi|access-date=10 July 2012|archive-url=https://web.archive.org/web/20160304074633/http://www.sonymusic.fi/2012/07/10/katso-paloma-faithin-uusi-musiikkivideo-30-minute-love-affair/|archive-date=4 March 2016|url-status=dead|df=dmy-all}}</ref> It was filmed on location at the [[Grand Theatre, Clapham|Clapham Grand]] on 12 June 2012.<ref>{{cite web|url=https://twitter.com/Palomafaith/status/212465850182152192|title=Just getting dolled up to shoot my new video for 30 minute love affair. It's a 7am-3am shoot!|last=Faith|first=Paloma|date=12 June 2012|publisher=Twitter|access-date=9 July 2012}}</ref><ref name="Dancers">{{cite web|url=https://dancers.mandy.com/uk/view.php?uid=256786|title=Shardae-Rose Angel|publisher=Mandy Dancers|access-date=9 July 2012}}</ref> In the video, Faith wears a bronze 50's inspired dress, which was co-designed by herself and her stylist, Karl Willett and made by Wendy Benstead. The dress is accessorised with a customised hair flower of the same colour and a faux fur stole.<ref>{{cite web|url=http://musicfashionland.com/video-fashion-credits-paloma-faith-30-minute-love-affair/|title=Video Fashion Credits: Paloma Faith "30 Minute Love Affair"|date=17 July 2012|publisher=Music Fashionland|access-date=8 August 2012|archive-date=6 March 2016|archive-url=https://web.archive.org/web/20160306084427/http://musicfashionland.com/video-fashion-credits-paloma-faith-30-minute-love-affair|url-status=dead}}</ref> Faith commented that her look was inspired by a dress worn by [[Marilyn Monroe]].<ref name="BehindTheScenes"/> Of the dancers featured in the video, Faith stated "This is a autobiographical piece, where I'm sort of including both types of dancers that I used to look at, that I found empowering, but also the types of dancers that I used to look at, that I found degrading, and sort of meshing it all into this hyper-real version of what was really the early days of my career."<ref name="BehindTheScenes"/> Nava added that he approached the video for "30 Minute Love Affair" with a view to making it simplistic and cinematic.<ref name="BehindTheScenes"/>


The concept of the video is that Faith has had an argument with her boyfriend, played by the singer's real-life friend James, and stormed off to an underground strip club in London's [[Soho]].<ref name="BehindTheScenes"/><ref name="UnveilsVideo"/><ref name="Vision">{{cite web|url=http://www.btvision.bt.com/listings/on-demand/paloma-faith---30-minute-love-affair|title=Paloma Faith - 30 Minute Love Affair|work=[[BT Vision]]|publisher=[[BT Group]]|accessdate=7 August 2012}}</ref> She then meets another man, who distracts her. Faith performs "30 Minute Love Affair" on the stage at the club. The singer later disappears from the stage and has "an intensive" brief relationship with the man, who also played the piano for her during her performance.<ref name="BehindTheScenes"/><ref name="UnveilsVideo"/> Faith then returns to her boyfriend.<ref name="BehindTheScenes"/>
The concept of the video is that Faith has had an argument with her boyfriend, played by the singer's real-life friend James, and stormed off to an underground strip club in London's [[Soho]].<ref name="BehindTheScenes"/><ref name="UnveilsVideo"/><ref name="Vision">{{cite web|url=http://www.btvision.bt.com/listings/on-demand/paloma-faith---30-minute-love-affair|title=Paloma Faith 30 Minute Love Affair|work=[[BT Vision]]|publisher=[[BT Group]]|access-date=7 August 2012|archive-url=https://archive.today/20130624202951/http://www.btvision.bt.com/listings/on-demand/paloma-faith---30-minute-love-affair|archive-date=24 June 2013|url-status=dead|df=dmy-all}}</ref> She then meets another man, who distracts her. Faith performs "30 Minute Love Affair" on the stage at the club. The singer later disappears from the stage and has "an intensive" brief relationship with the man, who also played the piano for her during her performance.<ref name="BehindTheScenes"/><ref name="UnveilsVideo"/> Faith then returns to her boyfriend.<ref name="BehindTheScenes"/>


Becca Longmire of Entertainmentwise commented that the video is "very Paloma-esque!"<ref>{{cite web|url=http://www.entertainmentwise.com/news/80758/WATCH-Paloma-Faith-Reveals-New-Video-For-30-Minute-Love-Affair|title=Watch: Paloma Faith Reveals New Video For '30 Minute Love Affair'|last=Longmire|first=Becca|date=9 July 2012|work=Entertainmentwise|publisher=Giant Digital|accessdate=9 July 2012}}</ref> While a [[BT Vision]] website writer called it "stylish".<ref name="Vision"/> Digital Spy's Copsey stated "Soho's red light district is an apt setting for Paloma's latest clip, which is packed to the brim with vintage glamour."<ref>{{cite web|url=http://www.digitalspy.co.uk/music/thesound/a393277/music-video-round-up-aiden-grimshaw-paloma-faith.html|title=Music video round-up: Aiden Grimshaw, Paloma Faith|last=Copsey|first=Robert|date=15 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|accessdate=7 August 2012}}</ref> On 1 August 2012, an acoustic session video of "30 Minute Love Affair" was released. Filmed in black and white, it simply features Faith singing the track.<ref>{{cite web|url=http://www.nme.com/nme-video/youtube/id/4ZBudBQ3D24|title=Paloma Faith - 30 Minute Love Affair (Acoustic Session) video|work=[[NME]]|publisher=[[IPC Media]]|accessdate=20 June 2013}}</ref>
Becca Longmire of Entertainmentwise commented that the video is "very Paloma-esque!"<ref>{{cite web|url=http://www.entertainmentwise.com/news/80758/WATCH-Paloma-Faith-Reveals-New-Video-For-30-Minute-Love-Affair|title=Watch: Paloma Faith Reveals New Video For '30 Minute Love Affair'|last=Longmire|first=Becca|date=9 July 2012|work=Entertainmentwise|publisher=Giant Digital|access-date=9 July 2012}}</ref> While a [[BT Vision]] website writer called it "stylish".<ref name="Vision"/> Digital Spy's Copsey stated "Soho's red light district is an apt setting for Paloma's latest clip, which is packed to the brim with vintage glamour."<ref>{{cite web|url=http://www.digitalspy.co.uk/music/thesound/a393277/music-video-round-up-aiden-grimshaw-paloma-faith.html|title=Music video round-up: Aiden Grimshaw, Paloma Faith|last=Copsey|first=Robert|date=15 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|access-date=7 August 2012}}</ref> On 1 August 2012, an acoustic session video of "30 Minute Love Affair" was released. Filmed in black and white, it simply features Faith singing the track.<ref>{{cite web|url=https://www.nme.com/nme-video/youtube/id/4ZBudBQ3D24|title=Paloma Faith 30 Minute Love Affair (Acoustic Session) video|work=[[NME]]|publisher=[[IPC Media]]|access-date=20 June 2013}}{{Dead link|date=September 2019 |bot=InternetArchiveBot |fix-attempted=yes }}</ref>


==Live performances==
==Live performances==
Faith performed "30 Minute Love Affair" for the 2DAY show on [[BBC Radio 2]] on 10 May 2012.<ref>{{cite web|url=http://www.bbc.co.uk/programmes/p00s8v2v|title=Paloma Faith - 30 Minute Love Affair (live on 2DAY)|date=10 May 2012|work=[[BBC Radio 2]]|publisher=[[BBC]]|accessdate=9 July 2012}}</ref> She later performed the track at [[New York City|New York]]'s Le Baron club as part of an event sponsored by [[Absolut Vodka]].<ref name="Copsey">{{cite web|url=http://www.digitalspy.co.uk/music/news/a393594/paloma-faith-performs-new-single-30-minute-love-affair-live-watch.html|title=Exclusive: Paloma Faith performs new single '30 Minute Love Affair' live - watch|last=Copsey|first=Robert|date=16 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|accessdate=22 July 2012}}</ref> On 20 July, Faith gave a performance of "30 Minute Love Affair" on ''[[Superstar (TV series)|Superstar]]''.<ref>{{cite web|url=http://www.jesuschristsuperstar.com/2012/07/20/episode-9-round-up/|title=Episode 9 - Round up|date=20 July 2012|publisher=[[Really Useful Group]]|accessdate=22 July 2012}}</ref> The following month, she appeared on [[Channel 4]]'s ''[[Sunday Brunch]]'' to sing and promote the track.<ref>{{cite web|url=http://www.channel4.com/programmes/sunday-brunch/articles/paloma-faith-performs-30-minute-love-affair|title=Paloma Faith Performs '30 Minute Love Affair'|date=5 August 2012|work=[[Sunday Brunch]]|publisher=[[Channel 4]]|accessdate=8 August 2012}}</ref>
Faith performed "30 Minute Love Affair" for the 2DAY show on [[BBC Radio 2]] on 10 May 2012.<ref>{{cite web|url=http://www.bbc.co.uk/programmes/p00s8v2v|title=Paloma Faith 30 Minute Love Affair (live on 2DAY)|date=10 May 2012|work=[[BBC Radio 2]]|publisher=[[BBC]]|access-date=9 July 2012}}</ref> She later performed the track at New York City's Le Baron club as part of an event sponsored by [[Absolut Vodka]].<ref name="Copsey">{{cite web|url=http://www.digitalspy.co.uk/music/news/a393594/paloma-faith-performs-new-single-30-minute-love-affair-live-watch.html|title=Exclusive: Paloma Faith performs new single '30 Minute Love Affair' live watch|last=Copsey|first=Robert|date=16 July 2012|work=[[Digital Spy]]|publisher=[[Hearst Magazines UK]]|access-date=22 July 2012}}</ref> On 20 July, Faith gave a performance of "30 Minute Love Affair" on ''[[Superstar (TV series)|Superstar]]''.<ref>{{cite web|url=http://www.jesuschristsuperstar.com/2012/07/20/episode-9-round-up/|title=Episode 9 Round up|date=20 July 2012|publisher=[[Really Useful Group]]|access-date=22 July 2012|archive-url=https://web.archive.org/web/20120721195751/http://www.jesuschristsuperstar.com/2012/07/20/episode-9-round-up/|archive-date=21 July 2012|url-status=dead|df=dmy-all}}</ref> The following month, she appeared on [[Channel 4]]'s ''[[Sunday Brunch]]'' to sing and promote the track.<ref>{{cite web|url=http://www.channel4.com/programmes/sunday-brunch/articles/paloma-faith-performs-30-minute-love-affair|title=Paloma Faith Performs '30 Minute Love Affair'|date=5 August 2012|work=[[Sunday Brunch]]|publisher=[[Channel 4]]|access-date=8 August 2012}}</ref>


==Track listing and formats==
==Track listing and formats==
*'''Digital download'''<ref>{{cite web|url=http://www.amazon.co.uk/gp/product/B008OBRZ50/ref=dm_dp_trk1?ie=UTF8&qid=1343653357&sr=301-1|title=30 Minute Love Affair|work=[[Amazon.com|Amazon.co.uk]]|publisher=Amazon.com, Inc|accessdate=30 July 2012}}</ref>
*'''Digital download'''<ref>{{cite web|url=https://www.amazon.co.uk/gp/product/B008OBRZ50/ref=dm_dp_trk1?ie=UTF8&qid=1343653357&sr=301-1|title=30 Minute Love Affair|work=[[Amazon.com|Amazon.co.uk]]|publisher=Amazon.com, Inc|access-date=30 July 2012}}</ref>
#"30 Minute Love Affair" – 3:19
#"30 Minute Love Affair" – 3:19


*'''30 Minute Love Affair (Remixes) – EP'''<ref>{{cite web|url=https://itunes.apple.com/gb/preorder/30-minute-love-affair-remixes/id543359804|title=30 Minute Love Affair (Remixes) – EP|work=[[iTunes]]|publisher=([[Apple Inc.]])|accessdate=30 July 2012}}</ref>
*'''30 Minute Love Affair (Remixes) – EP'''<ref>{{cite web|url=https://itunes.apple.com/gb/preorder/30-minute-love-affair-remixes/id543359804|title=30 Minute Love Affair (Remixes) – EP|work=[[iTunes]]|publisher=([[Apple Inc.]])|access-date=30 July 2012}}</ref>
#"30 Minute Love Affair" – 3:19
#"30 Minute Love Affair" – 3:19
#"30 Minute Love Affair" (M-Factor Remix) – 3:07
#"30 Minute Love Affair" (M-Factor Remix) – 3:07
Line 61: Line 67:


==Credits and personnel==
==Credits and personnel==
Credits adapted from ''Fall to Grace'' album liner notes.<ref name="Booklet">{{cite AV media notes|title=Fall to Grace|titlelink=Fall to Grace (album)|others=Paloma Faith|id=88691955512|year=2012|type=Compact Disc liner notes|publisher=[[RCA Records]]|page=9}}</ref>
Credits adapted from ''Fall to Grace'' album liner notes.<ref name="Booklet">{{cite AV media notes|title=Fall to Grace|title-link=Fall to Grace (album)|others=Paloma Faith|id=88691955512|year=2012|type=Compact Disc liner notes|publisher=[[RCA Records]]|page=9}}</ref>

{{col-begin}}
*[[Paloma Faith]] – [[singing|vocals]], [[songwriter]]
*[[Paloma Faith]] – vocals, songwriter
*[[Chris Braide]] – songwriter
*[[Chris Braide]] – songwriter
*[[Nellee Hooper]] – producer, [[Audio mixing (recorded music)|mixer]], keyboards, drums
*[[Nellee Hooper]] – producer, [[Audio mixing (recorded music)|mixer]], keyboards, drums
*[[Jake Gosling]] – keyboards, drums
*[[Jake Gosling]] – keyboards, drums
*Simon Gogerly – [[mix engineer]]
*[[Simon Gogerly]] – [[mix engineer]]
*Dave Miles – [[audio engineering]]
*Dave Miles – [[audio engineering]]
{{col-end}}


==Charts==
== Charts ==
{|class="wikitable sortable"
{|class="wikitable sortable"
!Chart (2012)
!Chart (2012)
!Peak<br />position
!Peak<br />position
|-
|-
{{singlechart|UKsinglesbyname|50|artist=Paloma Faith|refname="Singles"}}
{{singlechart|Scotland|42|date=2012-08-25|song=30 Minute Love Affair|artist= Paloma Faith|refname="scotland"}}
|-
{{singlechart|UKsinglesbyname|50|song=30 Minute Love Affair|artist= Paloma Faith|refname="uk"}}
|}
|}


Line 86: Line 93:
! scope="col"| Format
! scope="col"| Format
|-
|-
! scope="row" | Ireland<ref>{{cite web|url=https://itunes.apple.com/ie/preorder/30-minute-love-affair-remixes/id543359804|title=30 Minute Love Affair (Remixes) - EP|work=[[iTunes|iTunes ie]]|publisher=[[Apple Inc.]]|accessdate=8 August 2012}}</ref>
! scope="row" | Ireland<ref>{{cite web|url=https://itunes.apple.com/ie/preorder/30-minute-love-affair-remixes/id543359804|title=30 Minute Love Affair (Remixes) EP|work=[[iTunes|iTunes ie]]|publisher=[[Apple Inc.]]|access-date=8 August 2012}}</ref>
| 10 August 2012
| 10 August 2012
| rowspan="2" | {{flat list|
| rowspan="2" | {{flatlist|
* Digital download
* Digital download
* digital EP
* Digital EP
}}
}}
|-
|-
Line 102: Line 109:


==External links==
==External links==
* [http://www.palomafaith.com/gb/ Paloma Faith's official website]
* [https://web.archive.org/web/20120702123345/http://www.palomafaith.com/gb/ Paloma Faith's official website]
* {{YouTube|id=O0O2DfNRxv4|title="30 Minute Love Affair"}}
* {{YouTube|id=O0O2DfNRxv4|title="30 Minute Love Affair"}}
* {{MetroLyrics song|paloma-faith|30-minute-love-affair}}<!-- Licensed lyrics provider -->


{{Paloma Faith}}
{{Paloma Faith}}

{{authority control}}


[[Category:2012 singles]]
[[Category:2012 singles]]

Latest revision as of 07:51, 7 June 2024

"30 Minute Love Affair"
Single by Paloma Faith
from the album Fall to Grace
Released10 August 2012 (2012-08-10)
Recorded2011
GenreSynthpop[1]
Length3:19
LabelRCA
Songwriter(s)
Producer(s)Nellee Hooper
Paloma Faith singles chronology
"Picking Up the Pieces"
(2012)
"30 Minute Love Affair"
(2012)
"Never Tear Us Apart"
(2012)
Music video
"30 Minute Love Affair" on YouTube

"30 Minute Love Affair" is a song performed by English recording artist Paloma Faith. It was released on 10 August 2012, by RCA Records, as the second single from her second studio album Fall to Grace (2012). The song was written by Faith and Chris Braide, while Nellee Hooper produced it. Faith explained that the concept of the song is based on a real-life encounter she had with a busker when she was fourteen. The singer said that she wanted the song to have a similar feel of freedom and escape that the 2011 film Drive evokes.

The artwork for the song was released on 3 July 2012. The music video, which was directed by Emil Nava and filmed at the Clapham Grand, was released on 9 July. It shows Faith performing "30 Minute Love Affair" in a Soho strip club and enjoying a brief relationship with another man, following an argument with her boyfriend. "30 Minute Love Affair" has received mostly positive attention from critics and it reached a peak position of number 50 on the UK Singles Chart.

Background

[edit]

On 3 July 2012, Faith announced that "30 Minute Love Affair" would serve as the second single from her second studio album Fall to Grace.[2] Co-written by Faith and Chris Braide and produced by Nellee Hooper, the track was released in the UK by RCA Records on 12 August 2012.[1][3] "30 Minute Love Affair" is based on a real-life encounter Faith had with a busker in Leicester Square when she was fourteen.[1] The singer explained "I asked him if he'd be there the next day and he said he would. When I went back he was gone, and I've never forgotten it."[1] Faith commented during a behind the scenes video that it was sometimes better if you did not get to know certain people that you have a fleeting moment with because then they stay perfect in your memory, which they might not do if you get to know them.[4]

Faith stated that the single was "a definite nod" to the soundtrack of the 2011 film, Drive.[5] She wanted to give the song the same type of "80's road movie" feel and "a sense of freedom and escape" that the film evokes.[5] The artwork for the song was also revealed on 3 July.[2] It shows Faith in a blue Bernard Chandran long sleeve lace dress about to kiss a man.[6]

Reception

[edit]

Critical response

[edit]

"30 Minute Love Affair" received mostly positive reviews. Robert Copsey from Digital Spy included "30 Minute Love Affair" in the website's "10 tracks you need to hear" playlist.[7] Copsey commented "The blend of Faith's soul-drenched vocals with buzzing '80s synths results in a Cyndi Lauper-meets-Drive number".[7] During his official review of the single, Copsey gave it four out of five stars and stated "You'd be forgiven for thinking that she [Faith] was alluding to something much seedier than she really is, particularly given the setting of Soho's red-light district for the accompanying music video. Fortunately, further investigation quickly tells otherwise."[8] Colin Gentry of 4Music said "After the string-heavy heartbreak of 'Picking Up the Pieces', Paloma Faith has changed tack with her new single. '30 Minute Love Affair' is a love song about a fleeting romance, with more than a ring of Adele about it."[9]

John Dingwall, writing for the Daily Record, said "A superb soul effort backed by the sort of synth work that wouldn't be out of place on an early Depeche Mode pop effort rekindled by Stock, Aitken & Waterman."[10] A reporter for the Sunday Mail quipped that the track is "a powerful little number".[11] While Nick Levine from the BBC called the song "Annie Lennox-style synth-pop."[12] During her review of Fall to Grace, Contactmusic.com's Hayley Avron proclaimed "'30 Minute Love Affair' is possibly the worst offender. The concept of the song goes nowhere beyond the obvious connotations of the title and musically, it sounds as though the love affair lasted longer than it took to write the song."[13] The Scotsman's Fiona Shepherd branded the song "dreary".[14]

Chart performance

[edit]

"30 Minute Love Affair" made its debut on the UK Singles Chart before its official release. The song later rose from number 87 to a peak position of number 50, selling 7,414 copies.[15][16]

Music video

[edit]
The music video for "30 Minute Love Affair" was shot at the Clapham Grand.

The accompanying music video, directed by Emil Nava, was released on 9 July 2012.[17][18] It was filmed on location at the Clapham Grand on 12 June 2012.[19][20] In the video, Faith wears a bronze 50's inspired dress, which was co-designed by herself and her stylist, Karl Willett and made by Wendy Benstead. The dress is accessorised with a customised hair flower of the same colour and a faux fur stole.[21] Faith commented that her look was inspired by a dress worn by Marilyn Monroe.[4] Of the dancers featured in the video, Faith stated "This is a autobiographical piece, where I'm sort of including both types of dancers that I used to look at, that I found empowering, but also the types of dancers that I used to look at, that I found degrading, and sort of meshing it all into this hyper-real version of what was really the early days of my career."[4] Nava added that he approached the video for "30 Minute Love Affair" with a view to making it simplistic and cinematic.[4]

The concept of the video is that Faith has had an argument with her boyfriend, played by the singer's real-life friend James, and stormed off to an underground strip club in London's Soho.[4][17][22] She then meets another man, who distracts her. Faith performs "30 Minute Love Affair" on the stage at the club. The singer later disappears from the stage and has "an intensive" brief relationship with the man, who also played the piano for her during her performance.[4][17] Faith then returns to her boyfriend.[4]

Becca Longmire of Entertainmentwise commented that the video is "very Paloma-esque!"[23] While a BT Vision website writer called it "stylish".[22] Digital Spy's Copsey stated "Soho's red light district is an apt setting for Paloma's latest clip, which is packed to the brim with vintage glamour."[24] On 1 August 2012, an acoustic session video of "30 Minute Love Affair" was released. Filmed in black and white, it simply features Faith singing the track.[25]

Live performances

[edit]

Faith performed "30 Minute Love Affair" for the 2DAY show on BBC Radio 2 on 10 May 2012.[26] She later performed the track at New York City's Le Baron club as part of an event sponsored by Absolut Vodka.[27] On 20 July, Faith gave a performance of "30 Minute Love Affair" on Superstar.[28] The following month, she appeared on Channel 4's Sunday Brunch to sing and promote the track.[29]

Track listing and formats

[edit]
  • Digital download[30]
  1. "30 Minute Love Affair" – 3:19
  • 30 Minute Love Affair (Remixes) – EP[31]
  1. "30 Minute Love Affair" – 3:19
  2. "30 Minute Love Affair" (M-Factor Remix) – 3:07
  3. "30 Minute Love Affair" (DC Breaks Remix) – 4:25
  4. "30 Minute Love Affair" (Hostage Remix) – 3:28

Credits and personnel

[edit]

Credits adapted from Fall to Grace album liner notes.[3]

Charts

[edit]
Chart (2012) Peak
position
Scotland (OCC)[32] 42
UK Singles (OCC)[15] 50

Release history

[edit]
Country Release date Format
Ireland[33] 10 August 2012
  • Digital download
  • Digital EP
United Kingdom[1] 12 August 2012

References

[edit]
  1. ^ a b c d e Daniels, Colin (4 July 2012). "Paloma Faith announces new single '30 Minute Love Affair'". Digital Spy. Hearst Magazines UK. Retrieved 4 July 2012.
  2. ^ a b "30 Minute Love Affair released 12th Aug". Palomafaith.com. Sony Music Entertainment UK. 3 July 2012. Archived from the original on 8 July 2012. Retrieved 6 July 2012.
  3. ^ a b Fall to Grace (Compact Disc liner notes). Paloma Faith. RCA Records. 2012. p. 9. 88691955512.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  4. ^ a b c d e f g Faith, Paloma (2012). Paloma Faith – 30 Minute Love Affair – Behind The Scenes. Sony Music Entertainment. Retrieved 10 August 2012.
  5. ^ a b Faith, Paloma (28 May 2012). "It's album release time!". Palomafaith.com. Sony Music Entertainment UK. Archived from the original on 4 July 2012. Retrieved 4 July 2012.
  6. ^ ""30 Minute Love Affair" Single Cover: Paloma Faith in Bernard Chandran". Music Fashionland. 12 July 2012. Archived from the original on 26 February 2014. Retrieved 8 August 2012.
  7. ^ a b Copsey, Robert; Corner, Lewis (9 July 2012). "Playlist: 10 tracks you need to hear". Digital Spy. Hearst Magazines UK. Retrieved 9 July 2012.
  8. ^ Copsey, Robert (26 July 2012). "Paloma Faith: '30 Minute Love Affair' – Single review". Digital Spy. Hearst Magazines UK. Retrieved 27 July 2012.
  9. ^ Gentry, Colin (10 July 2012). "News: Paloma Faith – 30 Minute Love Affair". 4Music. Box Television. Archived from the original on 20 August 2012. Retrieved 15 July 2012.
  10. ^ Dingwall, John (17 August 2012). "Singles and albums with John Dingwall". Daily Record. Trinity Mirror. Retrieved 20 June 2013.(subscription required)
  11. ^ "7 Tunes; This week's essential download tracks pick of the week". Sunday Mail. Trinity Mirror. 12 August 2012. Archived from the original on 25 March 2016. Retrieved 20 June 2013.(subscription required)
  12. ^ Levine, Nick (18 May 2012). "Paloma Faith Fall to Grace Review". BBC. Retrieved 30 May 2012.
  13. ^ Avron, Hayley (May 2012). "Paloma Faith – Fall To Grace Album Review". Contactmusic.com. Retrieved 8 August 2012.
  14. ^ Shepherd, Fiona (29 January 2013). "Review : Paloma Faith". The Scotsman. Johnston Press. Archived from the original on 20 November 2018. Retrieved 20 June 2013.(subscription required)
  15. ^ a b "Paloma Faith: Artist Chart History". Official Charts Company.
  16. ^ Jones, Alan (20 August 2012). "Official Charts Analysis: Olympics boost for albums". Music Week. Intent Media. Retrieved 20 June 2013.
  17. ^ a b c Corner, Lewis (9 July 2012). "Paloma Faith unveils '30 Minute Love Affair' music video – watch". Digital Spy. Hearst Magazines UK. Retrieved 9 July 2012.
  18. ^ "See Paloma Faith's new music video 30 Minute Love Affair" (in Finnish). Sony Music Entertainment Finland. 10 July 2012. Archived from the original on 4 March 2016. Retrieved 10 July 2012.
  19. ^ Faith, Paloma (12 June 2012). "Just getting dolled up to shoot my new video for 30 minute love affair. It's a 7am-3am shoot!". Twitter. Retrieved 9 July 2012.
  20. ^ "Shardae-Rose Angel". Mandy Dancers. Retrieved 9 July 2012.
  21. ^ "Video Fashion Credits: Paloma Faith "30 Minute Love Affair"". Music Fashionland. 17 July 2012. Archived from the original on 6 March 2016. Retrieved 8 August 2012.
  22. ^ a b "Paloma Faith – 30 Minute Love Affair". BT Vision. BT Group. Archived from the original on 24 June 2013. Retrieved 7 August 2012.
  23. ^ Longmire, Becca (9 July 2012). "Watch: Paloma Faith Reveals New Video For '30 Minute Love Affair'". Entertainmentwise. Giant Digital. Retrieved 9 July 2012.
  24. ^ Copsey, Robert (15 July 2012). "Music video round-up: Aiden Grimshaw, Paloma Faith". Digital Spy. Hearst Magazines UK. Retrieved 7 August 2012.
  25. ^ "Paloma Faith – 30 Minute Love Affair (Acoustic Session) video". NME. IPC Media. Retrieved 20 June 2013.[permanent dead link]
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