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'''Metacafe''' was an Israeli [[Video hosting service|video-sharing]] website, launched in July 2003. During the mid-2000s, it was one of the largest video-sharing websites, though eventually began to be superseded by [[YouTube]], [[Vimeo]] and [[Dailymotion]]. In August 2021, the platform's website became inactive, along with its social media pages being abandoned.
'''Metacafe''' was an Israeli [[Video hosting service|video-sharing]] website, launched in July 2003. During the mid-2000s it was one of the largest video-sharing websites,{{Citation needed|date=October 2023}} though it eventually began to be superseded by [[YouTube]], [[Vimeo]] and [[Dailymotion]]. In August 2021, the platform's website became inactive, along with its social media pages having become abandoned.


==History==
==History==
Metacafe Inc. was founded in July 2003<ref>[http://www.ynetnews.com/articles/0,7340,L-3337353,00.html Metacafe to be sold for USD 200 million] ''Ynetnews''. Retrieved January 9, 2012.</ref> in [[Tel Aviv]] by Israeli entrepreneurs Eyal Hertzog ([[Chief Technical Officer]]) and Arik Czerniak (CEO) and raised $3 million from [[Benchmark Capital]]. In June 2006, the company closed a [[venture capital|Series B financing]] round of $12 million. Investors included [[Accel Partners]] and [[Benchmark Capital]]. That September, the company moved its headquarters to [[Palo Alto]], California and in October, Metacafe was ranked the third largest video site in the world according to [[comScore]].<ref name="try_harder">''We Try Harder,'' article from [http://ipcommunications.tmcnet.com/news/2006/11/29/234159.htm?p=video IPcommunications.tmcnet.com] {{webarchive |url=https://web.archive.org/web/20070203204424/http://ipcommunications.tmcnet.com/news/2006/11/29/234159.htm?p=video |date=February 3, 2007 }}</ref> It used to attract more than 13 million unique monthly U.S. viewers and streams more than 53 million videos in the U.S. each month, according to comScore Video Metrix (March 2011). The site's global audience was more than 40 million unique monthly viewers.{{citation needed|date=August 2014}}
Metacafe Inc. was founded in July 2003<ref>[http://www.ynetnews.com/articles/0,7340,L-3337353,00.html Metacafe to be sold for USD 200 million] ''Ynetnews''. Retrieved January 9, 2012.</ref> in [[Tel Aviv]] by Israeli entrepreneurs Eyal Hertzog ([[Chief Technical Officer]]) and Arik Czerniak (CEO) and raised $3 million from [[Benchmark Capital]]. In June 2006, the company closed a [[venture capital|Series B financing]] round of $12 million. Investors included [[Accel Partners]] and [[Benchmark Capital]]. That September, the company moved its headquarters to [[Palo Alto]], California and in October, Metacafe was ranked the third largest video site in the world according to [[comScore]].<ref name="try_harder">''We Try Harder,'' article from [http://ipcommunications.tmcnet.com/news/2006/11/29/234159.htm?p=video IPcommunications.tmcnet.com] {{webarchive |url=https://web.archive.org/web/20070203204424/http://ipcommunications.tmcnet.com/news/2006/11/29/234159.htm?p=video |date=February 3, 2007 }}</ref> It used to attract more than 13 million unique monthly U.S. viewers and streamed more than 53 million videos in the U.S. each month, according to comScore Video Metrix (March 2011). The site's global audience was more than 40 million unique monthly viewers.{{citation needed|date=August 2014}}


In its early years, Metacafe was similar to other video viewing websites such as YouTube or [[Dailymotion]], but later turned into a short-form video entertainment. The company's partners had included marquee content providers such as major movie studios, video game publishers, broadcast and cable TV networks, music labels and sports leagues.
In its early years, Metacafe was similar to other video viewing websites such as YouTube or [[Dailymotion]], but later turned into a short-form video entertainment. The company's partners had included marquee content providers such as major movie studios, video game publishers, broadcast and cable TV networks, music labels and sports leagues.
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In 2007, Erick Hachenburg, previously an executive with [[Electronic Arts]], took over as CEO of the company.<ref>{{cite web|url=http://bits.blogs.nytimes.com/2007/10/10/viral-videos-still-rule-at-metacafe/|title=Viral Videos Still Rule at Metacafe|last=Saul Hansell|date=10 October 2007|work=Bits|access-date=16 June 2012}}</ref>
In 2007, Erick Hachenburg, previously an executive with [[Electronic Arts]], took over as CEO of the company.<ref>{{cite web|url=http://bits.blogs.nytimes.com/2007/10/10/viral-videos-still-rule-at-metacafe/|title=Viral Videos Still Rule at Metacafe|last=Saul Hansell|date=10 October 2007|work=Bits|access-date=16 June 2012}}</ref>


In June 2012, it was reported that Metacafe had been acquired by digital talent agency, The Collective, it moved headquarters to San Francisco, California, with another office in Los Angeles.<ref>{{Cite web|last=Atkinson|first=Chris|date=2012-06-17|title=Pioneer Video Sharing Site Metacafe Acquired by YouTube Talent Agency, The Collective|url=https://tubularinsights.com/collective-metacafe/|access-date=2020-06-17|website=Tubular Insights|language=en-US}}</ref>
In June 2012 it was reported that Metacafe had been acquired by digital talent agency The Collective. Headquarters were moved to San Francisco, California, with another office in Los Angeles.<ref>{{Cite web|last=Atkinson|first=Chris|date=2012-06-17|title=Pioneer Video Sharing Site Metacafe Acquired by YouTube Talent Agency, The Collective|url=https://tubularinsights.com/collective-metacafe/|access-date=2020-06-17|website=Tubular Insights|language=en-US}}</ref>


=== Producer Rewards ===
=== Producer Rewards ===
In October 2006, Metacafe announced its Producer Rewards<ref>[http://www.Metacafe.com/producer_rewards/ Metacafe – Producer Rewards<!-- Bot generated title -->]</ref> program in which video producers were paid for their original content. Through this program, any video that was viewed a minimum of 20,000 times, achieved a VideoRank rating of 3.00 or higher, and did not violate any [[copyrights]] or other Metacafe community standards was awarded $5 for every 1,000 U.S. views. Pay only for U.S. views.
In October 2006, Metacafe announced its Producer Rewards<ref>{{Cite web |url=http://www.metacafe.com/producer_rewards/ |title=Metacafe – Producer Rewards<!-- Bot generated title --> |access-date=2006-12-10 |archive-date=2006-10-05 |archive-url=https://web.archive.org/web/20061005035620/http://www.metacafe.com/producer_rewards/ |url-status=dead }}</ref> program in which video producers were paid for their original content. Through this program, any video that was viewed a minimum of 20,000 times, achieved a VideoRank rating of 3.00 or higher, and did not violate any [[copyrights]] or other Metacafe community standards was awarded $5 for every 1,000 U.S. views.


The program had several success stories, some of which have been featured on national TV, such as The Can Tossing Video,<ref>[http://www.metacafe.com/watch/1402448/can_toss/ Metacafe.com]</ref> the Beer Launching Fridge on [[David Letterman]], and the Ron Paul Girl series<ref>[http://www.livfilms.com/?cat=6 Livfilms.com] {{webarchive|url=https://web.archive.org/web/20080317112718/http://www.livfilms.com/?cat=6|date=2008-03-17}}</ref> by Liv Films,<ref>[http://www.metacafe.com/channels/Liv+Films Liv Films' Channel]</ref> that has been featured on [[Fox News]] and [[CNN]].<ref>[http://www.livfilms.com/ Livfilms.com] {{webarchive|url=https://web.archive.org/web/20100620070822/http://www.livfilms.com/|date=2010-06-20}}</ref>
The program had several success stories, some of which have been featured on national TV, such as The Can Tossing Video,<ref>[http://www.metacafe.com/watch/1402448/can_toss/ Metacafe.com]</ref> the Beer Launching Fridge on [[David Letterman]], and the Ron Paul Girl series<ref>[http://www.livfilms.com/?cat=6 Livfilms.com] {{webarchive|url=https://web.archive.org/web/20080317112718/http://www.livfilms.com/?cat=6|date=2008-03-17}}</ref> by Liv Films,<ref>[http://www.metacafe.com/channels/Liv+Films Liv Films' Channel]</ref> as featured on [[Fox News]] and [[CNN]].<ref>[http://www.livfilms.com/ Livfilms.com] {{webarchive|url=https://web.archive.org/web/20100620070822/http://www.livfilms.com/|date=2010-06-20}}</ref>


== Closure ==
== Closure ==
In August 2021, the website became inactive.{{Citation needed|date=November 2021}}
In August 2021, with neither warning nor announcement, Metacafe's website became inactive.{{Citation needed|date=November 2021}} Until October 2022 the URL redirected to VideosHub.


==See also==
==See also==
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==External links==
==External links==
*[http://www.metacafe.com/ Metacafe] Official website
*[http://www.metacafe.com/ Metacafe] {{Webarchive|url=https://web.archive.org/web/20061207072327/http://www.metacafe.com/ |date=2006-12-07 }} Official website


{{Video digital distribution platforms}}
{{Video digital distribution platforms}}
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[[Category:American entertainment websites]]
[[Category:American entertainment websites]]
[[Category:Software companies of Israel]]
[[Category:Software companies of Israel]]
[[Category:Former video hosting services]]
[[Category:Private equity portfolio companies]]
[[Category:Private equity portfolio companies]]
[[Category:2003 establishments in Israel]]
[[Category:2003 establishments in Israel]]

Latest revision as of 23:10, 7 July 2024

Metacafe, Inc.
Metacafe Logo
Type of businessPrivately held company
Type of site
Video hosting service
FoundedJuly 2003; 21 years ago (2003-07)
DissolvedAugust 2021; 3 years ago (2021-08)
Key peopleReza Izad
Current statusDefunct/Inactive

Metacafe was an Israeli video-sharing website, launched in July 2003. During the mid-2000s it was one of the largest video-sharing websites,[citation needed] though it eventually began to be superseded by YouTube, Vimeo and Dailymotion. In August 2021, the platform's website became inactive, along with its social media pages having become abandoned.

History

[edit]

Metacafe Inc. was founded in July 2003[1] in Tel Aviv by Israeli entrepreneurs Eyal Hertzog (Chief Technical Officer) and Arik Czerniak (CEO) and raised $3 million from Benchmark Capital. In June 2006, the company closed a Series B financing round of $12 million. Investors included Accel Partners and Benchmark Capital. That September, the company moved its headquarters to Palo Alto, California and in October, Metacafe was ranked the third largest video site in the world according to comScore.[2] It used to attract more than 13 million unique monthly U.S. viewers and streamed more than 53 million videos in the U.S. each month, according to comScore Video Metrix (March 2011). The site's global audience was more than 40 million unique monthly viewers.[citation needed]

In its early years, Metacafe was similar to other video viewing websites such as YouTube or Dailymotion, but later turned into a short-form video entertainment. The company's partners had included marquee content providers such as major movie studios, video game publishers, broadcast and cable TV networks, music labels and sports leagues.

The site was supported through ads, and worked closely with brands in the entertainment, consumer electronics, telecommunications, consumer packaged goods, food & beverage, and automotive sectors.

In 2007, Erick Hachenburg, previously an executive with Electronic Arts, took over as CEO of the company.[3]

In June 2012 it was reported that Metacafe had been acquired by digital talent agency The Collective. Headquarters were moved to San Francisco, California, with another office in Los Angeles.[4]

Producer Rewards

[edit]

In October 2006, Metacafe announced its Producer Rewards[5] program in which video producers were paid for their original content. Through this program, any video that was viewed a minimum of 20,000 times, achieved a VideoRank rating of 3.00 or higher, and did not violate any copyrights or other Metacafe community standards was awarded $5 for every 1,000 U.S. views.

The program had several success stories, some of which have been featured on national TV, such as The Can Tossing Video,[6] the Beer Launching Fridge on David Letterman, and the Ron Paul Girl series[7] by Liv Films,[8] as featured on Fox News and CNN.[9]

Closure

[edit]

In August 2021, with neither warning nor announcement, Metacafe's website became inactive.[citation needed] Until October 2022 the URL redirected to VideosHub.

See also

[edit]

Footnotes

[edit]
  1. ^ Metacafe to be sold for USD 200 million Ynetnews. Retrieved January 9, 2012.
  2. ^ We Try Harder, article from IPcommunications.tmcnet.com Archived February 3, 2007, at the Wayback Machine
  3. ^ Saul Hansell (10 October 2007). "Viral Videos Still Rule at Metacafe". Bits. Retrieved 16 June 2012.
  4. ^ Atkinson, Chris (2012-06-17). "Pioneer Video Sharing Site Metacafe Acquired by YouTube Talent Agency, The Collective". Tubular Insights. Retrieved 2020-06-17.
  5. ^ "Metacafe – Producer Rewards". Archived from the original on 2006-10-05. Retrieved 2006-12-10.
  6. ^ Metacafe.com
  7. ^ Livfilms.com Archived 2008-03-17 at the Wayback Machine
  8. ^ Liv Films' Channel
  9. ^ Livfilms.com Archived 2010-06-20 at the Wayback Machine

References

[edit]
  • Bogatin, Donna. Interview with Metacafe CEO Arik Czerniak on ZDnet Blogs
  • Gerson, Jen. Off the wall flips. From the Toronto Star. An article about a producer who has earned over $23,000 in Producer Rewards.
  • Holahan, Catherine. Don't I know you from the Internet? From Business Week
  • Marshall, Matt. Metacafe unveils producer awards, to underscore advantage over YouTube from Venture Beat
  • Richmond, Will. "Metacafe Drives Community-Based Programming Model." videonuze.com, Commentary from online video news blog VideoNuze published on December 6, 2007.
[edit]
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