Galvão Bueno: Difference between revisions
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{{Short description|Brazilian sports commentator}} |
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{{Portuguese name|Santos|Galvão Bueno}} |
{{Portuguese name|Santos|Galvão Bueno}} |
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{{Infobox person |
{{Infobox person |
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|name = Galvão Bueno |
| name = Galvão Bueno |
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|image = Galvao Bueno 2007 Desafio Internacional das Estrelas.jpg |
| image = Galvao Bueno 2007 Desafio Internacional das Estrelas.jpg |
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|image_size = 200px |
| image_size = 200px |
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|caption = Galvão Bueno in 2007 |
| caption = Galvão Bueno in 2007 |
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|birth_name = Carlos Eduardo dos Santos Galvão Bueno |
| birth_name = Carlos Eduardo dos Santos Galvão Bueno |
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|birth_date = {{birth date and age|df=yes|1950|07|21}} |
| birth_date = {{birth date and age|df=yes|1950|07|21}} |
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|birth_place = [[Rio de Janeiro]], |
| birth_place = [[Rio de Janeiro]], Brazil |
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|death_place = |
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* {{marriage|Lúcia||end=div}} |
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* {{marriage|Desirée Soares|2000}} |
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| children = 4, including [[Cacá Bueno|Carlos]] |
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|children = [[Cacá Bueno|Carlos "Cacá" Bueno]]<br />Paulo "Popó" Bueno<br />[[Luca Bueno]]<br />[[Leticia Bueno]] |
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'''Carlos Eduardo dos Santos Galvão Bueno''', known as '''Galvão Bueno''' (Portuguese pronunciation: [[Help:IPA/Portuguese|[ɡawˈvɐ̃w̃ buˈenu]]]), is a Brazilian |
'''Carlos Eduardo dos Santos Galvão Bueno''', known as '''Galvão Bueno''' (Portuguese pronunciation: [[Help:IPA/Portuguese|[ɡawˈvɐ̃w̃ buˈenu]]]; born 21 July 1950), is a Brazilian television personality and commentator, where he hosted [[Brazil national football team]] matches, key [[Campeonato Brasileiro Série A|Brazilian football championship]] matches, top sporting events and [[Formula One]] races. |
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==Personal life== |
==Personal life== |
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Born on July 21, 1950, in the city of [[Rio de Janeiro]] to the actress Mildred dos Santos and journalist Aldo Viana Galvão Bueno, Galvão moved to [[São Paulo]] with his family when he was six years old. There, as a teenager, he began practicing [[equestrianism]], [[volleyball]], [[association football|football]], [[team handball|handball]], [[Swimming (sport)|swimming]] and [[karting]]. At age 15, he moved to [[Brasília]] where he met Lúcia, who would become his first wife. He studied [[business administration]] and [[economy]] but dropped out to start [[physical education]]. In 1974, he was working in the plastic industry, but maintained his passion for sports.<ref>{{cite web|url=http://www.telehistoria.com.br/canais/biografia.asp?idConfiguracao=1731|title=Galvão Bueno's biography|language=Portuguese|access-date=16 June 2010|url-status=dead|archive-url=https://web.archive.org/web/20110722121037/http://www.telehistoria.com.br/canais/biografia.asp?idConfiguracao=1731|archive-date=22 July 2011}}</ref> |
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In 2000, he married Desirée Soares with whom he lives in [[Londrina]], [[Paraná (state)|Paraná]].<ref>{{cite web|url=http://naestradacomgalvao.com.br/biografia/|title=Galvão Bueno's biography|language=Portuguese|publisher=[[Rede Globo]]|access-date=13 June 2010|url-status=dead|archive-url=https://web.archive.org/web/20100619060656/http://naestradacomgalvao.com.br/biografia/|archive-date=19 June 2010}}</ref> He is the father of racing driver [[Cacá Bueno|Carlos ''Cacá'' Bueno]]. |
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In 2000, he married Desirée Soares with whom he lives in [[Londrina]], [[Paraná (state)|Paraná]].<ref>{{cite web|url=http://naestradacomgalvao.com.br/biografia/|title=Galvão Bueno's biography|language=Portuguese|publisher=[[Rede Globo]]|access-date=13 June 2010|url-status=dead|archive-url=https://web.archive.org/web/20100619060656/http://naestradacomgalvao.com.br/biografia/|archive-date=19 June 2010|df=}}</ref> They have a son, Luca. He is also the father of racing drivers [[Cacá Bueno|Carlos ''Cacá'' Bueno]], Paulo ''Popó'' Bueno, both racing in the [[Stock Car Brasil|Brazilian Stock Car series]] and Leticia Bueno, an enteupreneur and only daughter from his first marriage with Lúcia. |
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==Career== |
==Career== |
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== Cala a boca Galvão (Internet meme) == |
== Cala a boca Galvão (Internet meme) == |
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<!-- Deleted image removed: [[File:Twitter tt 14june2010.gif|right|thumb|[[Twitter]]'s Trending Topics as of 14 June 2010 with the top 7 topics relating to the "Cala a boca Galvão" meme]] --> |
<!-- Deleted image removed: [[File:Twitter tt 14june2010.gif|right|thumb|[[Twitter]]'s Trending Topics as of 14 June 2010 with the top 7 topics relating to the "Cala a boca Galvão" meme]] --> |
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Cala a boca Galvão ("Shut up Galvão", in Portuguese) was an Internet meme spread by Brazilians via Twitter on 11 June 2010<ref>{{cite web |url=http://globalvoicesonline.org/2010/06/14/brazil-the-cala-boca-galvao-phenomenon/|title=Brazil: The "CALA BOCA GALVAO" Phenomenon|accessdate=14 June 2010 }}</ref> called by [[The New York Times]] "one of history's most successful cyberpranks."<ref>{{cite news |url=https://www.nytimes.com/2010/06/16/nyregion/16about.html?src=mv|title=A Brazilian Twitter Campaign That Really Is for the Birds|work=[[The New York Times]] |accessdate=17 June 2010 | first=Jim | last=Dwyer | date=15 June 2010}}</ref> The phenomenon started during the opening ceremony of the [[2010 FIFA World Cup]]. Bueno, the host and |
Cala a boca Galvão ("Shut up Galvão", in Portuguese) was an Internet meme spread by Brazilians via Twitter on 11 June 2010<ref>{{cite web |url=http://globalvoicesonline.org/2010/06/14/brazil-the-cala-boca-galvao-phenomenon/|title=Brazil: The "CALA BOCA GALVAO" Phenomenon|date=14 June 2010 |accessdate=14 June 2010 }}</ref> called by [[The New York Times]] "one of history's most successful cyberpranks."<ref>{{cite news |url=https://www.nytimes.com/2010/06/16/nyregion/16about.html?src=mv|title=A Brazilian Twitter Campaign That Really Is for the Birds|work=[[The New York Times]] |accessdate=17 June 2010 | first=Jim | last=Dwyer | date=15 June 2010}}</ref> The phenomenon started during the opening ceremony of the [[2010 FIFA World Cup]]. Bueno, the host and commentator for Rede Globo's national broadcast of the World Cup, was met with criticism from Brazilian viewers and "Cala a boca Galvão" started to spread on Brazilian Twitter pages.<ref>{{cite web |url=http://www1.folha.uol.com.br/esporte/749026-expressao-cala-boca-galvao-lidera-lista-do-twitter.shtml|title=Expressão "Cala boca Galvão" lidera lista do Twitter|language=Portuguese|publisher=[[Folha de S.Paulo]] |accessdate=13 June 2010 }}</ref> After the expression became the most popular Twitter topic in Brazil, Brazilians increased the number of posts containing those words both as a joke and a protest against Bueno.<ref>{{cite web |url=http://copadomundo.uol.com.br/2010/ultimas-noticias/2010/06/10/cala-boca-galvao-vira-hit-mundial-do-twitter-em-abertura-da-copa-do-mundo.jhtm|title='Cala Boca Galvão' becomes a Twitter hit on the opening day of the World Cup|language=Portuguese|publisher=[[Universo Online|UOL]] |accessdate=13 June 2010 }}</ref> |
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International reaction from non-Brazilians was generally confusing, with first hoaxes claiming it was a movement to save a Brazilian bird mostly because of the similarity between the words Galvão and "Gavião", Portuguese for [[hawk]]. A fake Twitter account named galvaoinstitute<ref>{{cite web |url=https://twitter.com/galvaoinstitute|title=Galvão Institute fake Twitter account|accessdate=13 June 2010 }}</ref> was set up as a joke for non-Portuguese speakers to repeat the sentence "CALA BOCA GALVÃO", claiming US$0.10 would be donated to save the bird each time those words were replied. Later, a [[YouTube]] video<ref>{{cite web |url=https://www.youtube.com/watch?v=bdTadK9p14A |archive-url=https://ghostarchive.org/varchive/youtube/20211221/bdTadK9p14A |archive-date=2021-12-21 |url-status=live|title=Save Galvao Bird fake video on YouTube |accessdate=14 June 2010 }}{{cbignore}}</ref> was uploaded in order to support the hoax. |
International reaction from non-Brazilians was generally confusing, with first hoaxes claiming it was a movement to save a Brazilian bird mostly because of the similarity between the words Galvão and "Gavião", Portuguese for [[hawk]]. A fake Twitter account named galvaoinstitute<ref>{{cite web |url=https://twitter.com/galvaoinstitute|title=Galvão Institute fake Twitter account|accessdate=13 June 2010 }}</ref> was set up as a joke for non-Portuguese speakers to repeat the sentence "CALA BOCA GALVÃO", claiming US$0.10 would be donated to save the bird each time those words were replied. Later, a [[YouTube]] video<ref>{{cite web |url=https://www.youtube.com/watch?v=bdTadK9p14A |archive-url=https://ghostarchive.org/varchive/youtube/20211221/bdTadK9p14A |archive-date=2021-12-21 |url-status=live|title=Save Galvao Bird fake video on YouTube |website=[[YouTube]] |accessdate=14 June 2010 }}{{cbignore}}</ref> was uploaded in order to support the hoax. |
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A second wave of jokes started when Brazilian users claimed "Cala Boca Galvão" was a new single by [[Lady Gaga]] aimed at saving those birds. Some Brazilian websites added lyrics of the fake song, which repeats "Cala a boca Galvão" in a way similar to the chorus of Gaga's song "[[Alejandro (song)|Alejandro]]" mixed with lines about saving birds.<ref>{{cite web |url=http://www.vagalume.com.br/lady-gaga/cala-boca-galvao.html|title='Cala Boca Galvão' fake song lyrics |accessdate=13 June 2010 }}</ref> Brazilian writer [[Paulo Coelho]] played another joke by claiming that "CALA BOCA GALVÃO" was a homeopathic medicine also known as "SILENTIUM GALVANUS", making a reference for the commentator to stay quiet.<ref>{{cite web |url=https://twitter.com/paulocoelho/statuses/15961563843|title=Paulo Coelho's Cala Boca Galvão Tweet |accessdate=13 June 2010 }}</ref> |
A second wave of jokes started when Brazilian users claimed "Cala Boca Galvão" was a new single by [[Lady Gaga]] aimed at saving those birds. Some Brazilian websites added lyrics of the fake song, which repeats "Cala a boca Galvão" in a way similar to the chorus of Gaga's song "[[Alejandro (song)|Alejandro]]" mixed with lines about saving birds.<ref>{{cite web |url=http://www.vagalume.com.br/lady-gaga/cala-boca-galvao.html |title='Cala Boca Galvão' fake song lyrics |accessdate=13 June 2010 }}{{Dead link|date=May 2024 |bot=InternetArchiveBot |fix-attempted=yes }}</ref> Brazilian writer [[Paulo Coelho]] played another joke by claiming that "CALA BOCA GALVÃO" was a homeopathic medicine also known as "SILENTIUM GALVANUS", making a reference for the commentator to stay quiet.<ref>{{cite web |url=https://twitter.com/paulocoelho/statuses/15961563843|title=Paulo Coelho's Cala Boca Galvão Tweet |accessdate=13 June 2010 }}</ref> |
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On 13 June 2010, the hoax gained magnificent proportions when Brazilian Twitter users started tweeting messages containing the expression "CALA BOCA GALVÃO" along with the name of several Brazilian personalities such as [[Gisele Bündchen]], [[Diogo Nogueira]], Ana Maria Braga and Fernanda Souza. The expression "Pobres Australianos"<ref>{{cite web |url=http://copadomundo.uol.com.br/2010/ultimas-noticias/2010/06/13/brasil-domina-twitter-e-poe-pobres-australianos-entre-os-mais-comentados.jhtm|title=Brazil dominates Twitter and puts "pobres australianos" on the top|language=Portuguese|publisher=[[Universo Online|UOL]]|accessdate=14 June 2010 }}</ref> ("Poor Australians" in Portuguese, as a reference to the [[2010 FIFA World Cup Group D#Germany vs Australia|4-0 defeat to Germany]] in the World Cup) was also added to the hoax when Brazilians claimed it was another single by Lady Gaga aimed at saving the fictional Galvão bird. |
On 13 June 2010, the hoax gained magnificent proportions when Brazilian Twitter users started tweeting messages containing the expression "CALA BOCA GALVÃO" along with the name of several Brazilian personalities such as [[Gisele Bündchen]], [[Diogo Nogueira]], Ana Maria Braga and Fernanda Souza. The expression "Pobres Australianos"<ref>{{cite web |url=http://copadomundo.uol.com.br/2010/ultimas-noticias/2010/06/13/brasil-domina-twitter-e-poe-pobres-australianos-entre-os-mais-comentados.jhtm|title=Brazil dominates Twitter and puts "pobres australianos" on the top|language=Portuguese|publisher=[[Universo Online|UOL]]|accessdate=14 June 2010 }}</ref> ("Poor Australians" in Portuguese, as a reference to the [[2010 FIFA World Cup Group D#Germany vs Australia|4-0 defeat to Germany]] in the World Cup) was also added to the hoax when Brazilians claimed it was another single by Lady Gaga aimed at saving the fictional Galvão bird. |
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At 01:20 UTC on 14 June 2010, the top 7 Global [[Trending topics]] on Twitter referred to the Cala a boca Galvão meme, topping expressions related to the World Cup and [[NBA Finals]] which were happening at that time. Brazilian Twitter users soon began spreading another tweet which reads "CALA BOCA GALVÃO is the biggest inside joke in history. A whole country [Brazil] is laughing and the rest of the world doesn't understand anything."<ref>{{cite tweet|user=MelhoresFrasess|author=Melhores Frasess|number=16097577401|date=13 June 2010|title=CALA BOCA GALVAO é a maior piada interna da história. Um país inteiro rindo e o resto do mundo sem entender nada. #bra}}</ref> This last tweet, re-tweeted by Brazilians, helped to keep the meme active and on the top of the Trending Topics. |
At 01:20 UTC on 14 June 2010, the top 7 Global [[Trending topics]] on Twitter referred to the Cala a boca Galvão meme, topping expressions related to the World Cup and [[NBA Finals]] which were happening at that time. Brazilian Twitter users soon began spreading another tweet which reads "CALA BOCA GALVÃO is the biggest inside joke in history. A whole country [Brazil] is laughing and the rest of the world doesn't understand anything."<ref>{{cite tweet|user=MelhoresFrasess|author=Melhores Frasess|number=16097577401|date=13 June 2010|title=CALA BOCA GALVAO é a maior piada interna da história. Um país inteiro rindo e o resto do mundo sem entender nada. #bra}}</ref> This last tweet, re-tweeted by Brazilians, helped to keep the meme active and on the top of the Trending Topics. |
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The global proportion of this hoax resulted in articles written all over the world, in several different languages, explaining the joke played by Brazilians from blogs<ref>{{cite web |url=http://globalvoicesonline.org/2010/06/14/brazil-the-cala-boca-galvao-phenomenon/|title=Brazil: The "CALA BOCA GALVAO" Phenomenon|publisher=[[Global Voices Online]]|accessdate=14 June 2010 }}</ref> to [[El País]]<ref>{{cite web |url=http://www.elpais.com/articulo/tecnologia/Cala/boca/Galvao/elpeputec/20100614elpeputec_4/Tes|title='¿Cala boca, Galvao?'|language=Spanish|publisher=[[El País]]|accessdate=14 June 2010 }}</ref> and [[The New York Times]].<ref>{{cite news |url=http://thelede.blogs.nytimes.com/2010/06/14/tweets-of-fictional-galvao-birds-echo-online|title=Tweets of Fictional Galvão Birds Echo Online|work=[[The New York Times]]|accessdate=14 June 2010 | first=Robert | last=Mackey | date=14 June 2010}}</ref> Wikipedia itself was also included in the hoax when pages [[Galvao bird]] and [[Cala-boca-galvao]] were created to support the fictional bird Galvão. The two articles were promptly deleted. The increased number of Internet users interested in the expression also resulted in an increased popularity of Flash-based minigames aimed at "shutting up" the character representing Galvão Bueno.<ref>{{cite web |url=http://www.guijogos.com/jogar/jogos_de_Humor/752/Cala_a_boca_Galvao/|title=Shut up Galvão minigame |accessdate=13 June 2010 }}</ref> Even [[Jimmy Wales]], co-founder and promoter of Wikipedia, quoted the internet meme during his summit at ''info@trends'', in [[São Paulo]].<ref>[http://tecnologia.uol.com.br/ultimas-noticias/redacao/2010/06/17/no-brasil-criador-da-wikipedia-fala-sobre-forca-da-colaboracao-online-e-cala-boca-galvao.jhtm No Brasil, criador da Wikipedia fala sobre força da colaboração online e 'cala boca, Galvão']</ref> |
The global proportion of this hoax resulted in articles written all over the world, in several different languages, explaining the joke played by Brazilians from blogs<ref>{{cite web |url=http://globalvoicesonline.org/2010/06/14/brazil-the-cala-boca-galvao-phenomenon/|title=Brazil: The "CALA BOCA GALVAO" Phenomenon|date=14 June 2010 |publisher=[[Global Voices Online]]|accessdate=14 June 2010 }}</ref> to [[El País]]<ref>{{cite web |url=http://www.elpais.com/articulo/tecnologia/Cala/boca/Galvao/elpeputec/20100614elpeputec_4/Tes|title='¿Cala boca, Galvao?'|language=Spanish|publisher=[[El País]]|accessdate=14 June 2010 }}</ref> and [[The New York Times]].<ref>{{cite news |url=http://thelede.blogs.nytimes.com/2010/06/14/tweets-of-fictional-galvao-birds-echo-online|title=Tweets of Fictional Galvão Birds Echo Online|work=[[The New York Times]]|accessdate=14 June 2010 | first=Robert | last=Mackey | date=14 June 2010}}</ref> Wikipedia itself was also included in the hoax when pages [[Galvao bird]] and [[Cala-boca-galvao]] were created to support the fictional bird Galvão. The two articles were promptly deleted. The increased number of Internet users interested in the expression also resulted in an increased popularity of Flash-based minigames aimed at "shutting up" the character representing Galvão Bueno.<ref>{{cite web |url=http://www.guijogos.com/jogar/jogos_de_Humor/752/Cala_a_boca_Galvao/ |title=Shut up Galvão minigame |accessdate=13 June 2010 |archive-date=6 June 2010 |archive-url=https://web.archive.org/web/20100606214125/http://www.guijogos.com/jogar/jogos_de_Humor/752/Cala_a_boca_Galvao |url-status=dead }}</ref> Even [[Jimmy Wales]], co-founder and promoter of Wikipedia, quoted the internet meme during his summit at ''info@trends'', in [[São Paulo]].<ref>[http://tecnologia.uol.com.br/ultimas-noticias/redacao/2010/06/17/no-brasil-criador-da-wikipedia-fala-sobre-forca-da-colaboracao-online-e-cala-boca-galvao.jhtm No Brasil, criador da Wikipedia fala sobre força da colaboração online e 'cala boca, Galvão']</ref> |
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During [[Brazil national football team|Brazil]]'s first match in the World Cup, against [[Korea DPR national football team|North Korea]], a |
During [[Brazil national football team|Brazil]]'s first match in the World Cup, against [[Korea DPR national football team|North Korea]], a banner displaying "CALA BOCA GALVÃO!" could be seen in the first minutes of the game, and was caught by the official broadcasting before quickly being removed from view.<ref>{{cite news|last=Merguizo|first=Marcel|title=Galvão ganha faixa no estádio, erra nomes e 'entra' na campanha do Twitter|url=http://www1.folha.uol.com.br/esporte/751487-galvao-ganha-faixa-no-estadio-erra-nomes-e-entra-na-campanha-do-twitter.shtml|accessdate=16 June 2010|newspaper=[[Folha de S.Paulo|Folha.com]]|date=15 June 2010}}</ref><ref>{{cite news|title=Faixa "Cala boca Galvão!" é retirada com menos de dois minutos de jogo|url=http://www1.folha.uol.com.br/esporte/751363-faixa-cala-boca-galvao-e-retirada-com-menos-de-dois-minutos-de-jogo.shtml|accessdate=16 June 2010|newspaper=[[Folha de S.Paulo|Folha.com]]|date=15 June 2010}}</ref> |
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==References== |
==References== |
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[[Category:Motorsport announcers]] |
[[Category:Motorsport announcers]] |
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[[Category:Brazilian motorsport people]] |
[[Category:Brazilian motorsport people]] |
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[[Category: |
[[Category:Mass media people from Rio de Janeiro (city)]] |
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[[Category:Brazilian people of Spanish descent]] |
[[Category:Brazilian people of Spanish descent]] |
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[[Category:Brazilian television presenters]] |
[[Category:Brazilian television presenters]] |
Latest revision as of 22:18, 18 July 2024
Galvão Bueno | |
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Born | Carlos Eduardo dos Santos Galvão Bueno 21 July 1950 Rio de Janeiro, Brazil |
Occupation(s) | Football, Formula 1 commentator |
Employer(s) | Rede Globo, SporTV |
Spouses | Lúcia (divorced)Desirée Soares (m. 2000) |
Children | 4, including Carlos |
Carlos Eduardo dos Santos Galvão Bueno, known as Galvão Bueno (Portuguese pronunciation: [ɡawˈvɐ̃w̃ buˈenu]; born 21 July 1950), is a Brazilian television personality and commentator, where he hosted Brazil national football team matches, key Brazilian football championship matches, top sporting events and Formula One races.
Personal life
[edit]Born on July 21, 1950, in the city of Rio de Janeiro to the actress Mildred dos Santos and journalist Aldo Viana Galvão Bueno, Galvão moved to São Paulo with his family when he was six years old. There, as a teenager, he began practicing equestrianism, volleyball, football, handball, swimming and karting. At age 15, he moved to Brasília where he met Lúcia, who would become his first wife. He studied business administration and economy but dropped out to start physical education. In 1974, he was working in the plastic industry, but maintained his passion for sports.[1]
In 2000, he married Desirée Soares with whom he lives in Londrina, Paraná.[2] He is the father of racing driver Carlos Cacá Bueno.
Career
[edit]Bueno won a contest to become a radio sports commentator and began his career in 1974 commentating football matches and Formula 1 racing for Radio Gazeta. After three years, he moved to work on TV for Rede Record. Soon after, he moved to work for TV Bandeirantes and TV Guanabara hosting the nationwide Formula 1 racing coverage in Brazil. In 1983, he also started announcing football matches for TV Bandeirantes and his remarkable style was quickly praised by Brazilians. In the same year, he covered for Globo Esporte the death of former Brazilian player Mané Garrincha at the Maracanã Stadium. Galvão moved to Rede Globo where he continued hosting Formula 1 and football, but in 1992 he left to become the head of the sports department at OM (now CNT). One year later, he moved back to Globo, where he heads the sports department and hosts Formula One races, Brazil national football team matches, key Brazilian football championship matches and top sporting events.
Because of his long and successful career, Brazilians associate him with the many major sporting events he hosted while being the on-air announcer on TV, such as his friend Ayrton Senna's three world championships, his fatal crash during the 1994 San Marino Grand Prix and the 1994 and 2002 FIFA World Cup wins by Brazil. He has hosted the last five FIFA World Cups for Rede Globo.
Style
[edit]Bueno's style is flashy, pointed with superlative adjectives, and a passionate approach. His ardent and unilateral approach when hosting international events with the presence of a Brazilian team or Brazilian athletes has generated both sympathy and controversy. Critics highlight the large number of on-air mistakes committed by the host,[3] added to a high degree of rudeness while off-camera. Some of his bloopers both on and off-camera have become internet phenomena in websites such as YouTube.
In football events, he used to be usually supported by the former referees José Roberto Wright and Arnaldo Cézar Coelho, who retired from television, and is now usually supported by former footballers Walter Casagrande and Caio Ribeiro.
Cala a boca Galvão (Internet meme)
[edit]Cala a boca Galvão ("Shut up Galvão", in Portuguese) was an Internet meme spread by Brazilians via Twitter on 11 June 2010[4] called by The New York Times "one of history's most successful cyberpranks."[5] The phenomenon started during the opening ceremony of the 2010 FIFA World Cup. Bueno, the host and commentator for Rede Globo's national broadcast of the World Cup, was met with criticism from Brazilian viewers and "Cala a boca Galvão" started to spread on Brazilian Twitter pages.[6] After the expression became the most popular Twitter topic in Brazil, Brazilians increased the number of posts containing those words both as a joke and a protest against Bueno.[7]
International reaction from non-Brazilians was generally confusing, with first hoaxes claiming it was a movement to save a Brazilian bird mostly because of the similarity between the words Galvão and "Gavião", Portuguese for hawk. A fake Twitter account named galvaoinstitute[8] was set up as a joke for non-Portuguese speakers to repeat the sentence "CALA BOCA GALVÃO", claiming US$0.10 would be donated to save the bird each time those words were replied. Later, a YouTube video[9] was uploaded in order to support the hoax.
A second wave of jokes started when Brazilian users claimed "Cala Boca Galvão" was a new single by Lady Gaga aimed at saving those birds. Some Brazilian websites added lyrics of the fake song, which repeats "Cala a boca Galvão" in a way similar to the chorus of Gaga's song "Alejandro" mixed with lines about saving birds.[10] Brazilian writer Paulo Coelho played another joke by claiming that "CALA BOCA GALVÃO" was a homeopathic medicine also known as "SILENTIUM GALVANUS", making a reference for the commentator to stay quiet.[11]
On 13 June 2010, the hoax gained magnificent proportions when Brazilian Twitter users started tweeting messages containing the expression "CALA BOCA GALVÃO" along with the name of several Brazilian personalities such as Gisele Bündchen, Diogo Nogueira, Ana Maria Braga and Fernanda Souza. The expression "Pobres Australianos"[12] ("Poor Australians" in Portuguese, as a reference to the 4-0 defeat to Germany in the World Cup) was also added to the hoax when Brazilians claimed it was another single by Lady Gaga aimed at saving the fictional Galvão bird.
At 01:20 UTC on 14 June 2010, the top 7 Global Trending topics on Twitter referred to the Cala a boca Galvão meme, topping expressions related to the World Cup and NBA Finals which were happening at that time. Brazilian Twitter users soon began spreading another tweet which reads "CALA BOCA GALVÃO is the biggest inside joke in history. A whole country [Brazil] is laughing and the rest of the world doesn't understand anything."[13] This last tweet, re-tweeted by Brazilians, helped to keep the meme active and on the top of the Trending Topics.
The global proportion of this hoax resulted in articles written all over the world, in several different languages, explaining the joke played by Brazilians from blogs[14] to El País[15] and The New York Times.[16] Wikipedia itself was also included in the hoax when pages Galvao bird and Cala-boca-galvao were created to support the fictional bird Galvão. The two articles were promptly deleted. The increased number of Internet users interested in the expression also resulted in an increased popularity of Flash-based minigames aimed at "shutting up" the character representing Galvão Bueno.[17] Even Jimmy Wales, co-founder and promoter of Wikipedia, quoted the internet meme during his summit at info@trends, in São Paulo.[18]
During Brazil's first match in the World Cup, against North Korea, a banner displaying "CALA BOCA GALVÃO!" could be seen in the first minutes of the game, and was caught by the official broadcasting before quickly being removed from view.[19][20]
References
[edit]- ^ "Galvão Bueno's biography" (in Portuguese). Archived from the original on 22 July 2011. Retrieved 16 June 2010.
- ^ "Galvão Bueno's biography" (in Portuguese). Rede Globo. Archived from the original on 19 June 2010. Retrieved 13 June 2010.
- ^ "Nelson Piquet Jr. criticizes Galvão on Twitter". Archived from the original on 19 June 2010. Retrieved 13 June 2010.
- ^ "Brazil: The "CALA BOCA GALVAO" Phenomenon". 14 June 2010. Retrieved 14 June 2010.
- ^ Dwyer, Jim (15 June 2010). "A Brazilian Twitter Campaign That Really Is for the Birds". The New York Times. Retrieved 17 June 2010.
- ^ "Expressão "Cala boca Galvão" lidera lista do Twitter" (in Portuguese). Folha de S.Paulo. Retrieved 13 June 2010.
- ^ "'Cala Boca Galvão' becomes a Twitter hit on the opening day of the World Cup" (in Portuguese). UOL. Retrieved 13 June 2010.
- ^ "Galvão Institute fake Twitter account". Retrieved 13 June 2010.
- ^ "Save Galvao Bird fake video on YouTube". YouTube. Archived from the original on 2021-12-21. Retrieved 14 June 2010.
- ^ "'Cala Boca Galvão' fake song lyrics". Retrieved 13 June 2010.[permanent dead link ]
- ^ "Paulo Coelho's Cala Boca Galvão Tweet". Retrieved 13 June 2010.
- ^ "Brazil dominates Twitter and puts "pobres australianos" on the top" (in Portuguese). UOL. Retrieved 14 June 2010.
- ^ Melhores Frasess [@MelhoresFrasess] (13 June 2010). "CALA BOCA GALVAO é a maior piada interna da história. Um país inteiro rindo e o resto do mundo sem entender nada. #bra" (Tweet) – via Twitter.
- ^ "Brazil: The "CALA BOCA GALVAO" Phenomenon". Global Voices Online. 14 June 2010. Retrieved 14 June 2010.
- ^ "'¿Cala boca, Galvao?'" (in Spanish). El País. Retrieved 14 June 2010.
- ^ Mackey, Robert (14 June 2010). "Tweets of Fictional Galvão Birds Echo Online". The New York Times. Retrieved 14 June 2010.
- ^ "Shut up Galvão minigame". Archived from the original on 6 June 2010. Retrieved 13 June 2010.
- ^ No Brasil, criador da Wikipedia fala sobre força da colaboração online e 'cala boca, Galvão'
- ^ Merguizo, Marcel (15 June 2010). "Galvão ganha faixa no estádio, erra nomes e 'entra' na campanha do Twitter". Folha.com. Retrieved 16 June 2010.
- ^ "Faixa "Cala boca Galvão!" é retirada com menos de dois minutos de jogo". Folha.com. 15 June 2010. Retrieved 16 June 2010.
External links
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