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{{Short description|Philippine restaurant chain}}
{{Infobox company
{{Infobox company
| name = Congo Grille
| name = Congo Grille
| logo = [[Image:Congogrilllogo.jpg]]
| logo = Congogrilllogo.jpg
| type = Public
| type = Public
| foundation = [[Quezon City]], [[Philippines]] (1999)
| foundation = [[Quezon City]], [[Philippines]] ({{start date and age|1999}})
| location = [[Pasig City]], [[Philippines]]
| location = [[Pasig]], [[Philippines]]
| locations = 10
| locations = 10
| key_people = Kenneth Sytin (founder)
| founder = Kenneth Sytin, MBA
| key_people =
| industry = [[Restaurants]]
| industry = [[Restaurants]]
| products = [[Philippine cuisine]]<br>[[Grilling|Grilled food]]
| products = [[Philippine cuisine]]<br>[[Grilling|Grilled food]]
| homepage = {{URL|http://www.congogrille.com/home.html}}
| homepage = {{URL|http://www.congogrille.com/}} (defunct)
}}
}}
'''Congo Grille''' is a [[restaurant chain|chain]] of [[family restaurant]]s in the [[Philippines]] named for its [[Africa]]n jungle-themed interiors.<ref name=Congo>{{cite web | url=http://www.manilastandardtoday.com/?page=goodLife01_aug16_2006 |title=Go ‘ape’ over Congo Grille |publisher=Manila Standard Today|date=August 16, 2006|accessdate=2008-11-20}}</ref> In contrast to the decor, the cuisine is predominantly [[Filipino food|Filipino]] with a smidgen of Western and Chinese foods. The award-winning restaurant is also popularly known as ''The [[Sisig]] King'' for its recent achievements in a food feast celebrating the favorite Filipino dish.<ref name=Congo2>{{cite web|url=http://www.malaya.com.ph/aug28/livi4.htm|title=Sisig King franchise store opens in Cubao|date=August 28, 2009|accessdate=2009-09-12|publisher=Malaya - The National Newspaper}}</ref> The chain has plans to build stores overseas, especially in the United States.<ref>{{cite web|url=http://www.mb.com.ph/issues/2006/09/08/TSTE2006090873689.html |title=Secrets To Premium Grilled Food|accessdate=2008-12-28|author=Antonetta Valdez-Pua|publisher=Manila Bulletin Online|date=September 8, 2006}} {{Dead link|date=September 2010|bot=H3llBot}}</ref>
'''Congo Grille''' is a [[restaurant chain|chain]] of [[family restaurant]]s in the [[Philippines]] named for its [[Africa]]n jungle-themed interiors.<ref name=Congo>{{cite web | url=http://www.manilastandardtoday.com/?page=goodLife01_aug16_2006 |title=Go ‘ape’ over Congo Grille |publisher=Manila Standard Today|date=August 16, 2006|accessdate=2008-11-20}}</ref> In contrast to the decor, the cuisine is predominantly [[Filipino food|Filipino]] with a smidgen of Western and Chinese foods. The restaurant is also popularly known as ''The [[Sisig]] King'' for its recent achievements in a food feast celebrating the favorite Filipino dish.<ref name=Congo2>{{cite web|url=http://www.malaya.com.ph/aug28/livi4.htm|title=Sisig King franchise store opens in Cubao|date=August 28, 2009|accessdate=2009-09-12|publisher=Malaya - The National Newspaper|url-status=dead|archiveurl=https://web.archive.org/web/20090831075138/http://www.malaya.com.ph/aug28/livi4.htm|archivedate=August 31, 2009}}</ref> The chain has plans to build stores overseas, especially in the United States.<ref>{{cite web|url=http://www.mb.com.ph/issues/2006/09/08/TSTE2006090873689.html |title=Secrets To Premium Grilled Food|accessdate=2008-12-28|author=Antonetta Valdez-Pua|publisher=Manila Bulletin Online|date=September 8, 2006}} {{Dead link|date=September 2010|bot=H3llBot}}</ref>


==History==
==History==
[[Image:Congogrillebranch.jpg|thumb|left|Congo Grille at SM City Clark in Angeles City.]]
[[Image:Congogrillebranch.jpg|thumb|left|Congo Grille at SM City Clark, Angeles, Pampanga]]
Congo Grille was established in 1999 by Kenneth Sytin and his brothers. That year, the business had as many as 13,000 customers a month and was dubbed "the fastest growing grill in town."<ref name=Ape>{{cite web|url=http://www.tribune.net.ph/etc/20080727etc6.html |title=Congo Grille creates perfect recipe for franchise success|publisher=The Daily Tribune|date=June 27, 2008|accessdate=2008-12-20}} {{Dead link|date=September 2010|bot=H3llBot}}</ref> In 2006, Congo Grill participated in the [[Sisig#Annual Sisig Festival|Annual Sisig Festival]] held in [[Angeles, Philippines|Angeles City]], [[Pampanga]]. Their pork ''sisig'' and two other sisig dishes won first prizes in the major categories.<ref>{{cite web|url= http://www.sunstar.com.ph/enwiki/static/pam/2006/12/09/feat/kapampangans.show.cooking.skills.at.sisig.festival..html|title=Kapampangans show cooking skills at Sisig festival |date=December 9, 2006|accessdate=2009-02-22|author=Reynaldo G. Navales|publisher=Sun.Star Pampanga}}</ref><ref>dbmedia (2007-08-23). [http://dbmedia.wordpress.com/2007/08/23/congo-grille-opens-at-trinoma/#more-20 "Congo Grille Opens at Trimona"]. DBMedia. Retrieved on 2010-12-26.</ref>
Congo Grille was established in 1999 by Kenneth Sytin and his brothers. That year, the business had as many as 13,000 customers a month and was dubbed "the fastest growing grill in town."<ref name=Ape>{{cite web|url=http://www.tribune.net.ph/etc/20080727etc6.html|title=Congo Grille creates perfect recipe for franchise success|publisher=The Daily Tribune|date=June 27, 2008|accessdate=2008-12-20|url-status=dead|archiveurl=https://archive.today/20130416095033/http://www.tribune.net.ph/etc/20080727etc6.html|archivedate=April 16, 2013}}</ref> In 2006, Congo Grille participated in the [[Sisig#Festival|Annual Sisig Festival]] held in [[Angeles City]]. Their pork ''sisig'' and two other sisig dishes won first prizes in the major categories.<ref>{{cite web|url=http://www.sunstar.com.ph/enwiki/static/pam/2006/12/09/feat/kapampangans.show.cooking.skills.at.sisig.festival..html|title=Kapampangans show cooking skills at Sisig festival|date=December 9, 2006|accessdate=2009-02-22|author=Reynaldo G. Navales|publisher=Sun.Star Pampanga|archive-url=https://web.archive.org/web/20071110110733/http://www.sunstar.com.ph/enwiki/static/pam/2006/12/09/feat/kapampangans.show.cooking.skills.at.sisig.festival..html|archive-date=November 10, 2007|url-status=dead|df=mdy-all}}</ref><ref>dbmedia (2007-08-23). [http://dbmedia.wordpress.com/2007/08/23/congo-grille-opens-at-trinoma/#more-20 "Congo Grille Opens at Trimona"]. DBMedia. Retrieved on 2010-12-26.</ref>


The restaurant operates based on three concepts; a Philippine restaurant in an [[Air conditioning|air conditioned]] environment, food without [[monosodium glutamate]], and a [[mascot]] (an [[ape]] in a [[safari]] outfit) for entertaining youngsters.<ref name="Congo"/> Congo Grille was opened for franchising in 2008.<ref>{{cite web |url=http://www.manilatimes.net/national/2008/aug/31/yehey/career/20080831car3.html |title=‘Sisig’ king opens business opportunities at Franchise Expo |date=August 31, 2008|accessdate=2009-02-16|publisher=The Manila Times Internet Edition}}</ref>
The restaurant operates based on three concepts; a Philippine restaurant in an [[Air conditioning|air conditioned]] environment, food without [[monosodium glutamate]], and a [[mascot]] (an [[ape]] in a [[safari]] outfit) for entertaining youngsters.<ref name="Congo"/> Congo Grille was opened for franchising in 2008.<ref>{{cite web|url=http://www.manilatimes.net/national/2008/aug/31/yehey/career/20080831car3.html|title=‘Sisig’ king opens business opportunities at Franchise Expo|date=August 31, 2008|accessdate=2009-02-16|publisher=The Manila Times Internet Edition|archive-url=https://web.archive.org/web/20100918025613/http://www.manilatimes.net/national/2008/aug/31/yehey/career/20080831car3.html|archive-date=September 18, 2010|url-status=dead|df=mdy-all}}</ref>


The first franchised-operated store opened at the [[Araneta Center]] in 2009.<ref name="Congo2"/>
The first franchised-operated store opened at the [[Araneta Center]] in 2009.<ref name="Congo2"/>
Line 23: Line 25:
== Charities ==
== Charities ==
[[Image:Congogrillorder.jpg|thumb|right|A common meal of ''sisig'', rice and iced tea]]
[[Image:Congogrillorder.jpg|thumb|right|A common meal of ''sisig'', rice and iced tea]]
In 2007, Congo Grille, along with other companies, organized a party to feed 407 children of low-income families in the city of [[Valenzuela City|Valenzuela]]. This was part of a program dealing with nationwide hunger.<ref>{{cite web |url=http://www.manilatimes.net/national/2007/nov/04/yehey/weekend/20071104week2.html |title=Nourishing the young through spoonfuls of joy|date=November 4, 2007|accessdate=2009-02-22|publisher=The Manila Times Internet Edition}} {{Dead link|date=November 2009}}</ref>
In 2007, Congo Grille, along with other companies, organized a party to feed 407 children of low-income families in the city of [[Valenzuela City|Valenzuela]]. This was part of a program dealing with nationwide hunger.<ref>{{cite web|url=http://www.manilatimes.net/national/2007/nov/04/yehey/weekend/20071104week2.html |title=Nourishing the young through spoonfuls of joy |date=November 4, 2007 |accessdate=2009-02-22 |publisher=The Manila Times Internet Edition |url-status=dead |archiveurl=https://web.archive.org/web/20080106203225/http://www.manilatimes.net/national/2007/nov/04/yehey/weekend/20071104week2.html |archivedate=January 6, 2008 }}</ref>


Two years later, they teamed up with local television network [[GMA 7]] in feeding low-income individuals. Workers of the restaurant chain offered meals to 300 people in [[Quezon City]], its birthplace. Toys and other collectibles were also donated.<ref>{{cite web
Two years later, they teamed up with local television network [[GMA Network|GMA]] in feeding low-income individuals. Workers of the restaurant chain offered meals to 300 people in [[Quezon City]], its birthplace. Toys and other collectibles were also donated.<ref>{{cite web|url=http://www.malaya.com.ph/feb09/livi5.htm|title=Congo Grille cooks for a cause|date=February 9, 2009|accessdate=2009-02-15|publisher=Malaya-The National Newspaper|url-status=dead|archiveurl=https://web.archive.org/web/20081121200906/http://www.malaya.com.ph/feb09/livi5.htm|archivedate=November 21, 2008}}</ref>
|url=http://www.malaya.com.ph/feb09/livi5.htm |title=Congo Grille cooks for a cause|date=February 9, 2009|accessdate=2009-02-15
|publisher=Malaya-The National Newspaper}}</ref>


==References==
==References==
{{Reflist}}
{{Reflist}}

==External links==
*[http://www.congogrille.com/home.html Official website]


[[Category:Restaurants established in 1999]]
[[Category:Restaurants established in 1999]]
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[[Category:Companies based in Pasig]]
[[Category:Companies based in Pasig]]
[[Category:1999 establishments in the Philippines]]
[[Category:1999 establishments in the Philippines]]
[[Category:Philippine companies established in 1999]]

Latest revision as of 10:36, 9 September 2024

Congo Grille
Company typePublic
IndustryRestaurants
FoundedQuezon City, Philippines (1999; 25 years ago (1999))
FounderKenneth Sytin, MBA
HeadquartersPasig, Philippines
Number of locations
10
ProductsPhilippine cuisine
Grilled food
Websitewww.congogrille.com (defunct)

Congo Grille is a chain of family restaurants in the Philippines named for its African jungle-themed interiors.[1] In contrast to the decor, the cuisine is predominantly Filipino with a smidgen of Western and Chinese foods. The restaurant is also popularly known as The Sisig King for its recent achievements in a food feast celebrating the favorite Filipino dish.[2] The chain has plans to build stores overseas, especially in the United States.[3]

History

[edit]
Congo Grille at SM City Clark, Angeles, Pampanga

Congo Grille was established in 1999 by Kenneth Sytin and his brothers. That year, the business had as many as 13,000 customers a month and was dubbed "the fastest growing grill in town."[4] In 2006, Congo Grille participated in the Annual Sisig Festival held in Angeles City. Their pork sisig and two other sisig dishes won first prizes in the major categories.[5][6]

The restaurant operates based on three concepts; a Philippine restaurant in an air conditioned environment, food without monosodium glutamate, and a mascot (an ape in a safari outfit) for entertaining youngsters.[1] Congo Grille was opened for franchising in 2008.[7]

The first franchised-operated store opened at the Araneta Center in 2009.[2]

Charities

[edit]
A common meal of sisig, rice and iced tea

In 2007, Congo Grille, along with other companies, organized a party to feed 407 children of low-income families in the city of Valenzuela. This was part of a program dealing with nationwide hunger.[8]

Two years later, they teamed up with local television network GMA in feeding low-income individuals. Workers of the restaurant chain offered meals to 300 people in Quezon City, its birthplace. Toys and other collectibles were also donated.[9]

References

[edit]
  1. ^ a b "Go 'ape' over Congo Grille". Manila Standard Today. August 16, 2006. Retrieved 2008-11-20.
  2. ^ a b "Sisig King franchise store opens in Cubao". Malaya - The National Newspaper. August 28, 2009. Archived from the original on August 31, 2009. Retrieved 2009-09-12.
  3. ^ Antonetta Valdez-Pua (September 8, 2006). "Secrets To Premium Grilled Food". Manila Bulletin Online. Retrieved 2008-12-28. [dead link]
  4. ^ "Congo Grille creates perfect recipe for franchise success". The Daily Tribune. June 27, 2008. Archived from the original on April 16, 2013. Retrieved 2008-12-20.
  5. ^ Reynaldo G. Navales (December 9, 2006). "Kapampangans show cooking skills at Sisig festival". Sun.Star Pampanga. Archived from the original on November 10, 2007. Retrieved February 22, 2009.
  6. ^ dbmedia (2007-08-23). "Congo Grille Opens at Trimona". DBMedia. Retrieved on 2010-12-26.
  7. ^ "'Sisig' king opens business opportunities at Franchise Expo". The Manila Times Internet Edition. August 31, 2008. Archived from the original on September 18, 2010. Retrieved February 16, 2009.
  8. ^ "Nourishing the young through spoonfuls of joy". The Manila Times Internet Edition. November 4, 2007. Archived from the original on January 6, 2008. Retrieved 2009-02-22.
  9. ^ "Congo Grille cooks for a cause". Malaya-The National Newspaper. February 9, 2009. Archived from the original on November 21, 2008. Retrieved 2009-02-15.