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{{short description|American audio equipment company}}
{{short description|American audio equipment company}}
{{Use mdy dates|date=August 2024}}
{{Infobox company
{{Infobox company
| name = Skullcandy Inc.
| name = Skullcandy Inc.
| logo = Skullcandy logo.svg
| logo = [[File:Skullcandy logo.svg|frameless|class=skin-invert]]
| type = Private
| type = Subsidiary
| traded_as =
| traded_as =
| founders = [[Rick Alden and Cris Williams]]
| founders = Rick Alden and Cris Williams
| area_served =
| area_served =
| key_people = {{Unbulleted list|Jason Hodell ([[Chief executive officer|CEO]])}}
| key_people = {{unbulleted list|Jason Hodell ([[Chief executive officer|CEO]])}}
| industry = [[Sound recording and reproduction|Audio]]
| industry = [[Sound recording and reproduction|Audio]]
| products = [[Headphones]]<br/>[[Audio equipment]], audio accessories
| products = [[Headphones]]<br />[[Audio equipment]], audio accessories
| revenue = {{Increase}}$266.3 million (2015)<ref>{{Cite web |url=http://investors.skullcandy.com/releasedetail.cfm?ReleaseID=958518 |title=Skullcandy, Inc. Reports Fourth Quarter and 2015 Results (NASDAQ:SKUL) |access-date=January 9, 2017 |archive-date=January 10, 2017 |archive-url=https://web.archive.org/web/20170110015558/http://investors.skullcandy.com/releasedetail.cfm?ReleaseID=958518 |url-status=dead }}</ref>
| brands = Authentic design Andi Nugraha
| revenue = {{Increase}}$266.3 million (2015)<ref>http://investors.skullcandy.com/releasedetail.cfm?ReleaseID=958518</ref>
| operating_income =
| operating_income =
| net_income =
| net_income =
| owner = [[Mill Road Capital]]<ref name=":0" />
| subsid =
| footnotes =
| subsid =
| footnotes =
| foundation = 2003
| foundation = 2003
| location = [[Park City, Utah]]
| location = [[Park City, Utah]], U.S.
| origins =
| origins =
| homepage = {{url|www.skullcandy.com}}
| homepage = {{url|www.skullcandy.com}}
}}
}}


'''Skullcandy Inc.''' is an American company based in [[Park City, Utah]] that markets [[headphones]], earphones, hands free devices, audio backpacks, [[MP3 players]], and other products.<ref>{{cite web|last=Gardiner |first=Bryan |url=https://gizmodo.com/5617200/the-secret-scam-of-cheap-earbuds |title=The Secret Scam of Cheap Earbuds |publisher=Gizmodo |date=2010-08-24 |accessdate=2015-08-27}}</ref>
'''Skullcandy Inc.''' is an American company based in [[Park City, Utah]], that markets technology such as [[headphones]], earphones, [[Bluetooth]] [[Loudspeaker|speakers]] and other products.<ref>{{cite web|last=Gardiner |first=Bryan |url=https://gizmodo.com/5617200/the-secret-scam-of-cheap-earbuds |title=The Secret Scam of Cheap Earbuds |publisher=Gizmodo |date=August 24, 2010 |access-date=August 27, 2015}}</ref>

It was acquired by [[Mill Road Capital]] for $196.9 million and the deal was finalized on October 3, 2016, making Skullcandy a wholly owned private subsidiary of that company.<ref name=":0" />


==Products==
==Products==
[[File:Uproar Wireless by Skull Candy.jpg|thumb|A black Bluetooth budget headset known as Uproar Wireless by Skull Candy]]
[[File:Uproar Wireless by Skull Candy.jpg|thumb|A black Bluetooth budget headset known as Uproar Wireless by Skull Candy]]
Skullcandy's products are targeted at the outdoor action sports [[demographic]] ([[snowboarders]], [[skateboarders]], etc.) and general consumer market.<ref>{{cite news |title=Skullcandy adds Scot Carlson as vice president of finance |publisher=Globalsurfnews.com |date=2008-04-01 |url=http://www.globalsurfnews.com/news.asp?Id_news=33488 |accessdate=2008-04-05}}</ref> Skullcandy products are sold through retailers, specialty outlets, corporate incentive programs and the company's online store.<ref name="Rymax">{{cite web|title=Rymax Marketing Partners with Skullcandy for Incentive Products|url=http://www.chiefmarketer.com/rymax-marketing-partners-with-skullcandy-for-incentive-products/|website=ChiefMarketer|accessdate=26 November 2016|date=20 February 2008}}</ref>
Skullcandy's products are primarily targeted at the outdoor action sports [[demographic]] ([[snowboarders]], [[skateboarders]], etc.) and general consumer market, but they have expanded in recent years into the premium audio market with products such as the Crusher headphones.<ref>{{cite news |title=Skullcandy adds Scot Carlson as vice president of finance |publisher=Globalsurfnews.com |date=April 1, 2008 |url=http://www.globalsurfnews.com/news.asp?Id_news=33488 |access-date=April 5, 2008}}</ref> Skullcandy products are sold through retailers, specialty outlets, corporate incentive programs and the company's online store.<ref name="Rymax">{{cite web|title=Rymax Marketing Partners with Skullcandy for Incentive Products|url=http://www.chiefmarketer.com/rymax-marketing-partners-with-skullcandy-for-incentive-products/|website=ChiefMarketer|access-date=November 26, 2016|date=February 20, 2008}}</ref>


==Company history==
==Company history==
Line 32: Line 35:
[[Image:B4BC 2007 Donation.jpg|thumb|200px|Rick Alden donating to Boarding for Breast Cancer charity in 2007]]
[[Image:B4BC 2007 Donation.jpg|thumb|200px|Rick Alden donating to Boarding for Breast Cancer charity in 2007]]


Skullcandy was founded by [[Rick Alden]] and co-founder Cris Williams in 2003. The first Skullcandy product, the Skullcandy Portable Link, was introduced at the 2003 [[International Consumer Electronics Show]] (CES) in [[Las Vegas Valley|Las Vegas]], [[Nevada]]. The LINK system combines headphones with hands-free cellular [[technology]], allowing users to listen to music from a portable audio device, while making and receiving calls through their cell phone. Skullcandy holds a patent for the wireless version of LINK technology.<ref>{{cite web|last1=Sorice|first1=Cory|title=Patent Monkey: Skullcandy Patents LINK between Cell Phone and iPod|url=https://techcrunch.com/2007/03/13/patent-monkey-skullcandy-patents-link-between-cell-phone-and-ipod/|website=TechCrunch|accessdate=26 November 2016|date=13 March 2007}}</ref>
Skullcandy was founded by [[Rick Alden]] and Cris Williams in 2003. The first Skullcandy product, the Skullcandy Portable Link, was introduced at the 2003 [[International Consumer Electronics Show]] (CES) in [[Las Vegas Valley|Las Vegas]], [[Nevada]]. The LINK system combines headphones with hands-free cellular [[technology]], allowing users to listen to music from a portable audio device, while making and receiving calls through their cellphone. Skullcandy holds a patent for the wireless version of LINK technology.<ref>{{cite web|last1=Sorice|first1=Cory|title=Patent Monkey: Skullcandy Patents LINK between Cell Phone and iPod|url=https://techcrunch.com/2007/03/13/patent-monkey-skullcandy-patents-link-between-cell-phone-and-ipod/|website=TechCrunch|access-date=November 26, 2016|date=March 13, 2007}}</ref>


In December 2008, Skullcandy products were described as "the world's coolest ear bud," by [[Fortune (magazine)|''Fortune'' magazine]].<ref>{{cite news| url=https://money.cnn.com/2008/12/30/technology/copeland_skullcandy.fortune/index.htm | publisher=CNN | title=The world's coolest ear buds | date=2008-12-30 | accessdate=2010-05-23 | first=Michael | last=Copeland}}</ref>
In December 2008, Skullcandy products were described as "the world's coolest ear bud," by [[Fortune (magazine)|''Fortune'' magazine]].<ref>{{cite news| url=https://money.cnn.com/2008/12/30/technology/copeland_skullcandy.fortune/index.htm | publisher=CNN | title=The world's coolest ear buds | date=December 30, 2008 | access-date=May 23, 2010 | first=Michael | last=Copeland}}</ref>


In April 2011, Skullcandy purchased headphones manufacturer [[Astro Studios]] (Astro Gaming) for an unknown amount of cash.
In April 2011, Skullcandy purchased headphones manufacturer [[Astro Gaming]] from [[Astro Studios]] for an unknown amount of cash.


On January 28, 2011, Skullcandy filed for an [[initial public offering]] with the [[Securities and Exchange Commission]].<ref>{{cite news| url=https://www.sec.gov/Archives/edgar/data/1423542/000119312511017025/ds1.htm | publisher=SEC.gov | title=Form S1 for Skullcandy, Inc. | date=2011-01-28 | accessdate=2011-02-15}}</ref> This announcement was met with some criticism from financial press.<ref>{{cite news| url=https://www.wsj.com/articles/SB10001424052748704254304576116491405749626 | publisher=WallStreetJournal.com | title=Skullcandy IPO? Check Your Head | date=2011-02-01 | accessdate=2011-02-15 | first=Dennis | last=Berman}}</ref><ref>{{cite news | url=http://www.marketwatch.com/video/asset/the-game-skullcandy-ipo-is-a-headscratcher-2011-02-01/E4F0E01E-5213-4F70-A3A1-D17D13CBDD3B#!E4F0E01E-5213-4F70-A3A1-D17D13CBDD3B | work=The Wall Street Journal |title=The Game: Skullcandy IPO is a Headscratcher | date=2011-02-01 }}</ref>
On January 28, 2011, Skullcandy filed for an [[initial public offering]] with the [[Securities and Exchange Commission]].<ref>{{cite news| url=https://www.sec.gov/Archives/edgar/data/1423542/000119312511017025/ds1.htm | publisher=SEC.gov | title=Form S1 for Skullcandy, Inc. | date=January 28, 2011 | access-date=February 15, 2011}}</ref> This announcement was met with some criticism from the financial press.<ref>{{cite news| url=https://www.wsj.com/articles/SB10001424052748704254304576116491405749626 | publisher=[[The Wall Street Journal]] | title=Skullcandy IPO? Check Your Head | date=February 1, 2011 | access-date=February 15, 2011 | first=Dennis | last=Berman}}</ref><ref>{{cite news | url=https://www.wsj.com/video/the-game-skullcandy-ipo-is-a-headscratcher/E4F0E01E-5213-4F70-A3A1-D17D13CBDD3B.html | work=The Wall Street Journal |title=The Game: Skullcandy IPO is a Headscratcher | date=February 1, 2011 }}</ref>


On June 24, 2016, Incipio, a maker of phone cases, wireless speakers, and other accessories announced plans to acquire Skullcandy for $177 million, however the deal later fell through as Incipio refused to submit a proposed amendment to the merger agreement and Skullcandy terminated the agreement.<ref>{{Cite web|url=https://www.theverge.com/circuitbreaker/2016/6/24/12024222/incipio-skullcandy-purchase-acquisition-announced-cash-deal|title=Incipio is buying Skullcandy to expand its accessory empire|last=O'Kane|first=Sean|access-date=2016-06-24}}</ref> Skullcandy considered numerous other offers, eventually agreeing to be acquired by Mill Road Capital for $196.9 million at $6.35 per share. The deal was finalized and completed on October 3, 2016, and the company became a private business again.<ref>{{cite web|last1=Berman|first1=Laura|title=Mill Road Capital victorious in Skullcandy bidding war|url=https://www.thestreet.com/story/13684595/1/mill-road-capital-victorious-in-skullcandy-bidding-war.html|website=TheStreet|accessdate=26 November 2016|date=24 August 2016}}</ref>
On June 24, 2016, Incipio, a maker of phone cases, wireless speakers, and other accessories, announced plans to acquire Skullcandy for $177{{nbsp}}million; however, the deal later fell through as Incipio refused to submit a proposed amendment to the merger agreement and Skullcandy terminated the agreement.<ref>{{Cite web|url=https://www.theverge.com/circuitbreaker/2016/6/24/12024222/incipio-skullcandy-purchase-acquisition-announced-cash-deal|title=Incipio is buying Skullcandy to expand its accessory empire|last=O'Kane|first=Sean|date=June 24, 2016|access-date=June 24, 2016}}</ref> Skullcandy considered numerous other offers, eventually agreeing to be acquired by Mill Road Capital for $196.9{{nbsp}}million at $6.35 per share. The deal was finalized and completed on October 3, 2016, and the company became a private business again.<ref name=":0">{{cite web|last1=Berman|first1=Laura|title=Mill Road Capital victorious in Skullcandy bidding war|url=https://www.thestreet.com/story/13684595/1/mill-road-capital-victorious-in-skullcandy-bidding-war.html|website=TheStreet|access-date=November 26, 2016|date=August 24, 2016}}</ref>


==References==
==References==
Line 46: Line 49:


==External links==
==External links==

* [https://www.skullcandy.com/ Corporate site]
* [https://www.skullcandy.com/ Corporate site]
* [https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=40132015 Bloomberg Private Company profile for Skullcandy]
* [https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=40132015 Bloomberg Private Company profile for Skullcandy]
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[[Category:Audio equipment manufacturers of the United States]]
[[Category:Audio equipment manufacturers of the United States]]
[[Category:Privately held companies based in Utah]]
[[Category:Privately held companies based in Utah]]
[[Category:Companies formerly listed on the Nasdaq]]

Latest revision as of 11:18, 13 September 2024

Skullcandy Inc.
Company typeSubsidiary
IndustryAudio
Founded2003
FoundersRick Alden and Cris Williams
HeadquartersPark City, Utah, U.S.
Key people
  • Jason Hodell (CEO)
ProductsHeadphones
Audio equipment, audio accessories
RevenueIncrease$266.3 million (2015)[1]
OwnerMill Road Capital[2]
Websitewww.skullcandy.com

Skullcandy Inc. is an American company based in Park City, Utah, that markets technology such as headphones, earphones, Bluetooth speakers and other products.[3]

It was acquired by Mill Road Capital for $196.9 million and the deal was finalized on October 3, 2016, making Skullcandy a wholly owned private subsidiary of that company.[2]

Products

[edit]
A black Bluetooth budget headset known as Uproar Wireless by Skull Candy

Skullcandy's products are primarily targeted at the outdoor action sports demographic (snowboarders, skateboarders, etc.) and general consumer market, but they have expanded in recent years into the premium audio market with products such as the Crusher headphones.[4] Skullcandy products are sold through retailers, specialty outlets, corporate incentive programs and the company's online store.[5]

Company history

[edit]
Rick Alden donating to Boarding for Breast Cancer charity in 2007

Skullcandy was founded by Rick Alden and Cris Williams in 2003. The first Skullcandy product, the Skullcandy Portable Link, was introduced at the 2003 International Consumer Electronics Show (CES) in Las Vegas, Nevada. The LINK system combines headphones with hands-free cellular technology, allowing users to listen to music from a portable audio device, while making and receiving calls through their cellphone. Skullcandy holds a patent for the wireless version of LINK technology.[6]

In December 2008, Skullcandy products were described as "the world's coolest ear bud," by Fortune magazine.[7]

In April 2011, Skullcandy purchased headphones manufacturer Astro Gaming from Astro Studios for an unknown amount of cash.

On January 28, 2011, Skullcandy filed for an initial public offering with the Securities and Exchange Commission.[8] This announcement was met with some criticism from the financial press.[9][10]

On June 24, 2016, Incipio, a maker of phone cases, wireless speakers, and other accessories, announced plans to acquire Skullcandy for $177 million; however, the deal later fell through as Incipio refused to submit a proposed amendment to the merger agreement and Skullcandy terminated the agreement.[11] Skullcandy considered numerous other offers, eventually agreeing to be acquired by Mill Road Capital for $196.9 million at $6.35 per share. The deal was finalized and completed on October 3, 2016, and the company became a private business again.[2]

References

[edit]
  1. ^ "Skullcandy, Inc. Reports Fourth Quarter and 2015 Results (NASDAQ:SKUL)". Archived from the original on January 10, 2017. Retrieved January 9, 2017.
  2. ^ a b c Berman, Laura (August 24, 2016). "Mill Road Capital victorious in Skullcandy bidding war". TheStreet. Retrieved November 26, 2016.
  3. ^ Gardiner, Bryan (August 24, 2010). "The Secret Scam of Cheap Earbuds". Gizmodo. Retrieved August 27, 2015.
  4. ^ "Skullcandy adds Scot Carlson as vice president of finance". Globalsurfnews.com. April 1, 2008. Retrieved April 5, 2008.
  5. ^ "Rymax Marketing Partners with Skullcandy for Incentive Products". ChiefMarketer. February 20, 2008. Retrieved November 26, 2016.
  6. ^ Sorice, Cory (March 13, 2007). "Patent Monkey: Skullcandy Patents LINK between Cell Phone and iPod". TechCrunch. Retrieved November 26, 2016.
  7. ^ Copeland, Michael (December 30, 2008). "The world's coolest ear buds". CNN. Retrieved May 23, 2010.
  8. ^ "Form S1 for Skullcandy, Inc". SEC.gov. January 28, 2011. Retrieved February 15, 2011.
  9. ^ Berman, Dennis (February 1, 2011). "Skullcandy IPO? Check Your Head". The Wall Street Journal. Retrieved February 15, 2011.
  10. ^ "The Game: Skullcandy IPO is a Headscratcher". The Wall Street Journal. February 1, 2011.
  11. ^ O'Kane, Sean (June 24, 2016). "Incipio is buying Skullcandy to expand its accessory empire". Retrieved June 24, 2016.
[edit]
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