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{{Short description|Swiss watch brand}}
{{Infobox company
{{Infobox company
| name = Hanowa AG
| name = Hanowa AG
Line 6: Line 7:
| industry = [[Watch]] manufacturing
| industry = [[Watch]] manufacturing
| foundation = 1963, in [[Biel/Bienne]]
| foundation = 1963, in [[Biel/Bienne]]
| founder = Hans Noll<br>Elisabeth Noll-Wirz
| founder = Hans Noll<br />Elisabeth Noll-Wirz
| dissolved =
| dissolved =
| location_city = [[Möhlin]]
| location_city = [[Möhlin]]
| locations =
| locations =
| area_served = Worldwide
| area_served = Worldwide
| key_people = Paris C. Brown<br><small>([[CEO]])</small>
| key_people = Paris C. Brown<br /><small>([[CEO]])</small>
| products = [[Wristwatch]]es
| products = [[Wristwatch]]es
| services = Timing systems
| services = Timing systems
Line 17: Line 18:
| net_income =
| net_income =
| num_employees =
| num_employees =
| parent = [[ILG - International Luxury Group]]
| parent = [[ILG - International Luxury Group]]<ref>{{cite web |url=https://www.interluxury.com/ |title=Home |website=interluxury.com}}</ref>
| divisions =
| divisions =
| subsid =
| subsid =
| footnotes =
| footnotes =
| intl = Yes
| location_country = [[Switzerland]]
| location_country = [[Switzerland]]
| homepage = [http://www.hanowa.ch/ www.swissmilitary.ch]
| homepage = [http://www.hanowa.ch/ www.hanowa.ch]
}}
}}


'''HANOWA''' and '''SWISS MILITARY - HANOWA''' are brands of Hanowa Aktiengesellschaft (AG)/Ltd. [[Möhlin]], [[Switzerland]], which designs and makes timepieces, particularly wristwatches. The company's name is an acronym for '''HA'''ns '''NO'''ll '''WA'''tches, a clear referral to the founder of the company.<ref name="HANOWA AG HISTORY" /> The [[hallmark]] on the watches is an [[octagon]] containing a [[flag of Switzerland|Swiss flag]].<ref name="Lines1">[http://hanowa.ch/collection/fashion/]</ref><ref name="Hanowa">[http://swissmilitary.ch/collection/]</ref>
'''Hanowa''' and '''Swiss Military – Hanowa''' are brands of Hanowa Aktiengesellschaft (AG)/Ltd. [[Möhlin]], [[Switzerland]], which designs and makes timepieces, particularly wristwatches. The company's name is an acronym for '''HA'''ns '''NO'''ll '''WA'''tches, a clear reference to the founder of the company.<ref name="HANOWA AG HISTORY" /> The [[hallmark]] on the watches is an [[octagon]] containing a [[flag of Switzerland|Swiss flag]].<ref name="Lines1">{{Cite web|url=http://hanowa.ch/collection/fashion/|title = Avantguard}}</ref><ref name="Hanowa">{{Cite web|url=http://swissmilitary.ch/collection/|title=Collection|access-date=2018-05-19|archive-date=2021-06-24|archive-url=https://web.archive.org/web/20210624202459/http://swissmilitary.ch/collection/|url-status=dead}}</ref>


==History==
==History==
The company was established in 1963 by Hans Noll and his wife Elisabeth Wirz, two years after taking over a watch factory sales management in [[Biel]], [[Switzerland]].<ref name="HANOWA AG HISTORY">{{cite web |url=http://www.hanowa.ch/Main/About.html |title=About Hanowa - Our History |publisher=HANOWA |access-date=2 February 2014 |url-status=dead |archive-url=https://web.archive.org/web/20140129172847/http://www.hanowa.ch/Main/About.html |archive-date=29 January 2014 }}</ref><ref>{{Cite web |last=Malins |first=Daniel |date=2015-03-11 |title=Swiss Military Hanowa Receives Seal Of Approval |url=https://www.watchpro.com/swiss-military-hanowa-receives-seal-of-approval/ |access-date=2024-05-23 |language=en-GB}}</ref> In 1990, a second brand, Swiss Military—Hanowa, was established.<ref name="HANOWA AG HISTORY" /><ref>{{Cite web |last=Lo |first=Jeff |date=2018-07-16 |title=Swiss Military Hanowa Watch - Media Launch {{!}} Pinoy Fitness |url=https://www.pinoyfitness.com/2018/07/swiss-military-hanowa-watch-media-launch/ |access-date=2024-05-23 |language=en-US}}</ref> While Hanowa was founded in Biel, Swiss Military—Hanowa is based in [[Möhlin]].<ref>{{Cite web |url=http://swissmilitary.ch/contact/ |title=contact page |access-date=2018-05-19 |archive-date=2021-06-24 |archive-url=https://web.archive.org/web/20210624203119/http://swissmilitary.ch/contact/ |url-status=dead }}</ref> Hong Kong–based Fortune Concept Ltd. became the company to distribute the brand Swiss Military—Hanowa in [[Asia]].<ref>{{cite news |url=http://www.thestar.com.my/Business/SME/2014/03/26/Two-takes-on-time-Company-releases-models-from-two-different-brands/ |newspaper = [[The Star (Malaysia)|The Star]] |last1=Lim |first1 = Jarod |title= Company releases models from two different brands |date=26 March 2014 |accessdate=9 April 2014}}</ref>


Since 2015 Hanowa is an official licensee of the Swiss Confederation, which allows the company to commercialize their product using the "Swiss Military" name which is owned by the Swiss government. As of 2018, Hanowa AG is led by [[CEO]] Paris C. Brown. The company distributes its watches in over 60 countries.{{Citation needed|date=February 2020}}
The company was established in 1963 by Hans Noll and his wife Elisabeth Wirz,<ref name="Moneyh" /> two years after taking over a watch factory sales management in [[Biel]], [[Switzerland]].<ref name="HANOWA AG HISTORY">{{cite web |url=http://www.hanowa.ch/Main/About.html |title=About Hanowa - Our History |publisher=HANOWA |accessdate=2 February 2014 |deadurl=yes |archiveurl=https://web.archive.org/web/20140129172847/http://www.hanowa.ch/Main/About.html |archivedate=29 January 2014 |df= }}</ref> In 1990, a second brand, SWISS MILITARY - HANOWA, was born.<ref name="HANOWA AG HISTORY" /> While HANOWA is a brand of Biel, SWISS MILITARY - HANOWA is domiciliated in [[Solothurn]].<ref>{{cite news |url=http://www.solothurnerzeitung.ch/solothurn/stadt-solothurn/neu-belebte-tradition-die-solothurner-uhrenmarke-roamer-wird-125-jahre-alt-126430121 |title= Neu belebte Tradition: Die Solothurner Uhrenmarke Roamer wird 125 Jahre alt |newspaper=Solothurner Zeitung|language = German |last1=Toggweiler |first1=Andreas |date= 21 April 2013 |accessdate=4 April 2014}}</ref> Later, the brand SWISS EAGLE came out; in 1996 the company registered SWISS EAGLE in the US as a trademark (75159982), but failed to maintain it afterwards.<ref>{{cite web |url=http://www.trademarkia.com/swiss-eagle-75159982.html |title= SWISS EAGLE - Reviews & brand information |publisher=Trademarkia.com |accessdate=4 April 2014}}</ref> In 2007, Hanowa AG signed an agreement with the [[India]]n company Network Ltd. based in [[Noida]], [[Uttar Pradesh]] as sole distributor for their watches in the Indian domestic market, for minimally one year.<ref>{{cite news |url=http://www.highbeam.com/doc/1P3-1267284551.html |newspaper = [[Hindustan Times]] |title= Network signs agreement with Hanowa of Switzerland |date=8 May 2007 |accessdate=8 April 2014}}</ref><ref>{{cite web |url=http://economictimes.indiatimes.com/network-ltd/infocompanyhistory/companyid-11151.cms |publisher = ''[[The Economic Times]]'' |title= Company History - Network Ltd. |accessdate=8 April 2014}}</ref><ref>{{cite web |url=http://www.indiamart.com/network-ltd/products.html |publisher=Indiamart |title=Network Limited |accessdate=9 April 2014 |deadurl=yes |archiveurl=https://web.archive.org/web/20140413141656/http://www.indiamart.com/network-ltd/products.html |archivedate=13 April 2014 |df= }}</ref> Hong Kong-based Fortune Concept Ltd. became the company to distribute the brand SWISS MILITARY - HANOWA in [[Asia]] as a whole.<ref>{{cite news |url=http://www.thestar.com.my/Business/SME/2014/03/26/Two-takes-on-time-Company-releases-models-from-two-different-brands/ |newspaper = [[The Star (Malaysia)|The Star]] |last1=Lim |first1 = Jarod |title= Company releases models from two different brands |date=26 March 2014 |accessdate=9 April 2014}}</ref>

At the 2012 TFWA World Exhibition in [[Cannes]], Fortune Concept unveiled new SWISS MILITARY - HANOWA collections.<ref>{{cite news |url=http://www.moodiereport.com/document.php?doc_id=32767 |newspaper = The Moodie Report |last1=Pittilla |first1 = Mary Jane |title= Fortune Concept to unveil Aigner and Swiss Military Hanowa watches |date=15 October 2012 |accessdate=9 April 2014}}</ref> In 2014 (and previously in 2011),<ref>{{cite web |url=http://toffsworld.com/fashion/watch-makers/baselworld-new-watches-2011/ |publisher = Toffsworld.com |last1=Toner |first1 = Peter |date= 18 February 2011 |title= BaselWorld New Watches 2011 |accessdate=9 April 2014}}</ref> this brand had a booth at [[BaselWorld]], a yearly worldwide watch and jewelry show in the city of [[Basel]], among many other Swiss watch brands;<ref>{{cite news |url=http://business.highbeam.com/436649/article-1G1-113140038/hanowa-prepares-launch-airport-range |newspaper = Travel Retailer International |title= Hanowa prepares to launch Airport range. |date=1 December 2013 |accessdate=8 April 2014}}</ref><ref>{{cite web |url=http://media.messe.ch/Baselworld/FloorPlans/2014/12.pdf |title=Baselworld Floorplans 1.2 |publisher=Baselworld.com |accessdate=4 April 2014 |deadurl=yes |archiveurl=https://web.archive.org/web/20140407102206/http://media.messe.ch/Baselworld/FloorPlans/2014/12.pdf |archivedate=7 April 2014 |df= }}</ref> there, the new Airport collection was presented.<ref>{{cite news |url=http://business.highbeam.com/436649/article-1G1-117324481/hanowa-goes-airport |newspaper = Travel Retailer International |title= Hanowa goes to the airport. |date=1 April 2014 |accessdate=8 April 2014}}</ref> As of 2014, Hanowa AG as well as watchmaker [[Roamer (watchmaker)|Roamer]] are led by [[CEO]] Christian Frommherz (who took command in 2010)<ref>{{cite news |url=http://www.creativanewsletter.com/archives/18085 |newspaper=Creativa Newsletter |language=Spanish |title=Swiss Military Hanowa Celebra su 50º Aniversario |date=29 July 2013 |accessdate=9 April 2014 |deadurl=yes |archiveurl=https://web.archive.org/web/20140413142129/http://www.creativanewsletter.com/archives/18085 |archivedate=13 April 2014 |df= }}</ref><ref>{{cite news |url=http://www.travel-news.com.mx/caprichos/4318-el-modelo-squad-de-los-relojes-swiss-military-hanowa- |newspaper = Travel & News |language=Spanish |title= El modelo Squad de los relojes Swiss Military Hanowa |date=4 November 2013 |accessdate=9 April 2014}}</ref> and the company has service centers in 59 countries worldwide.<ref name="Moneyh" /><ref>{{cite news |url=http://www.weltwoche.ch/weiche/hinweisgesperrt.html?hidID=547012 |newspaper = [[Die Weltwoche]] |language=German |title= Ich war wild und zeitlos |last1=Schmuki |first1=Oliver |date=2 February 2013 |accessdate=4 April 2014}}</ref><ref>{{cite web |url=http://www.hanowa.ch/pages/Quality/servicecenters.html |title=Customer Service |publisher=HANOWA |accessdate=2 February 2014 |deadurl=yes |archiveurl=https://web.archive.org/web/20140212061733/http://hanowa.ch/pages/Quality/servicecenters.html |archivedate=12 February 2014 |df= }}</ref> In the workplace in [[Biel]], between 5 and 11 people are active.<ref>{{cite web |url=http://globalcatalog.com/hanowagmbhbiel.ch/en/about-us |title= HANOWA GMBH BIEL |publisher=globalcatalog.com |accessdate=7 April 2014}}</ref><ref>{{cite web |url=http://www.hoovers.com/company-information/cs/sales-preparation.Hanowa_AG.c01c4c07c20e15b0.html |title= HANOWA AG |publisher=hoovers.com |accessdate=7 April 2014}}</ref>

==Product lines==

===Hanowa (Swiss made)===
<ref name="Lines1" />
*Slim
*Ceramic
*Classic
*Lady

===Swiss military - Hanowa===
<ref name="Lines2" />
*Avio
*Challenge
*Classic
*Navy
*Sapphire


==References==
==References==
{{reflist}}
{{Reflist}}


==External links==
==External links==
* [http://www.hanowa.ch Official website]
* [http://www.hanowa.ch Official website]

{{Portal|Companies}}


{{Portal bar|Companies|Switzerland}}
{{Portal bar|Companies|Switzerland}}


[[Category:Watch brands]]
[[Category:Design companies established in 1963]]
⚫
[[Category:Companies established in 1963]]
[[Category:Watch manufacturing companies of Switzerland]]
[[Category:Watch manufacturing companies of Switzerland]]
[[Category:Swiss watch brands]]
[[Category:Swiss watch brands]]
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[[Category:Manufacturing companies established in 1963]]
[[Category:1963 establishments in Switzerland]]




Latest revision as of 14:27, 26 September 2024

Hanowa AG
Company typePublic
IndustryWatch manufacturing
Founded1963, in Biel/Bienne
FounderHans Noll
Elisabeth Noll-Wirz
Headquarters
Möhlin
,
Switzerland
Area served
Worldwide
Key people
Paris C. Brown
(CEO)
ProductsWristwatches
ServicesTiming systems
ParentILG - International Luxury Group[1]
Websitewww.hanowa.ch

Hanowa and Swiss Military – Hanowa are brands of Hanowa Aktiengesellschaft (AG)/Ltd. Möhlin, Switzerland, which designs and makes timepieces, particularly wristwatches. The company's name is an acronym for HAns NOll WAtches, a clear reference to the founder of the company.[2] The hallmark on the watches is an octagon containing a Swiss flag.[3][4]

History

[edit]

The company was established in 1963 by Hans Noll and his wife Elisabeth Wirz, two years after taking over a watch factory sales management in Biel, Switzerland.[2][5] In 1990, a second brand, Swiss Military—Hanowa, was established.[2][6] While Hanowa was founded in Biel, Swiss Military—Hanowa is based in Möhlin.[7] Hong Kong–based Fortune Concept Ltd. became the company to distribute the brand Swiss Military—Hanowa in Asia.[8]

Since 2015 Hanowa is an official licensee of the Swiss Confederation, which allows the company to commercialize their product using the "Swiss Military" name which is owned by the Swiss government. As of 2018, Hanowa AG is led by CEO Paris C. Brown. The company distributes its watches in over 60 countries.[citation needed]

References

[edit]
  1. ^ "Home". interluxury.com.
  2. ^ a b c "About Hanowa - Our History". HANOWA. Archived from the original on 29 January 2014. Retrieved 2 February 2014.
  3. ^ "Avantguard".
  4. ^ "Collection". Archived from the original on 2021-06-24. Retrieved 2018-05-19.
  5. ^ Malins, Daniel (2015-03-11). "Swiss Military Hanowa Receives Seal Of Approval". Retrieved 2024-05-23.
  6. ^ Lo, Jeff (2018-07-16). "Swiss Military Hanowa Watch - Media Launch | Pinoy Fitness". Retrieved 2024-05-23.
  7. ^ "contact page". Archived from the original on 2021-06-24. Retrieved 2018-05-19.
  8. ^ Lim, Jarod (26 March 2014). "Company releases models from two different brands". The Star. Retrieved 9 April 2014.
[edit]


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