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Coordinates: 35°56′42.5″N 79°51′44.1″W / 35.945139°N 79.862250°W / 35.945139; -79.862250
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{{Infobox radio station
{{Infobox radio station
| name = WQMG
| name = WQMG
| logo = WQMG 97.1QMG logo.png
| logo = WQMG 97.1QMG logo.png
| logo_size = 150px
| logo_size = 150px
| city = [[Greensboro, North Carolina]]
| city = [[Greensboro, North Carolina]]
| country = US
| area = [[Piedmont Triad]]
| area = [[Piedmont Triad]]
| branding = 97.1 WQMG
| branding = 97.1 QMG
| slogan = The Best R&B and Old School
| frequency = {{frequency|97.1|[[Hertz#SI_multiples|MHz]]}}
| frequency = {{frequency|97.1|[[Hertz#SI multiples|MHz]]}}
| airdate = {{start date|1947}}
| airdate = {{start date|1962}}
| language = [[American English|English]]
| language = [[American English|English]]
| format = [[Urban adult contemporary]]
| format = [[Urban adult contemporary]]
| erp = {{val|100000|u=[[watt]]s|fmt=commas}}
| erp = {{val|100000|u=[[watt]]s|fmt=commas}}
| haat = {{convert|327|m|ft|sp=us}}
| haat = {{convert|327|m|ft|sp=us}}
| class = C0
| class = C0
| licensing_authority = [[Federal Communications Commission|FCC]]
| licensing_authority = [[Federal Communications Commission|FCC]]
| facility_id = 47078
| facility_id = 47078
| coordinates = {{coord|35|56|42|N|79|51|45|W|type:landmark}}
| coordinates = {{coord|35|56|42.5|N|79|51|44.1|W|type:landmark_region:US-NC|display=inline,title}}
| callsign_meaning = '''W'''here '''Q'''uality '''M'''usic Lives In '''G'''reensboro
| callsign_meaning = "Where Quality Music Lives in Greensboro"
| former_callsigns = WFMY (1947–52)
| former_callsigns =
| former_frequencies = 97.3 MHz (1947–50)
| former_frequencies =
| owner = [[Entercom|Audacy, Inc.]]
| owner = [[Audacy, Inc.]]
| licensee = Audacy License, LLC
| licensee = Audacy License, LLC
| affiliations = [[Premiere Networks]]
| sister_stations = {{hlist|[[WJMH]]|[[WPAW]]|[[WSMW]]}}
| sister_stations = {{hlist|[[WJMH]]|[[WPAW]]|[[WSMW]]}}
| webcast = {{Audacy.com|wqmg}}
| website = {{url|https://www.audacy.com/wqmg}}
| webcast = {{Audacy.com|wqmg}}
| website = {{url|https://www.audacy.com/wqmg}}
}}
}}
'''WQMG''' is an [[urban adult contemporary]] station licensed to [[Greensboro, North Carolina]] and serves the [[Piedmont Triad]] region, which also includes [[High Point, North Carolina|High Point]] and [[Winston-Salem, North Carolina|Winston-Salem]]. The [[Entercom|Audacy, Inc.]] outlet broadcasts at 97.1 MHz with an ERP of 100 kW. The station's studios are located near the [[Piedmont Triad International Airport]], and a transmitter site is in unincorporated south [[Guilford County, North Carolina|Guilford County]].
'''WQMG''' (97.1 [[FM broadcasting|FM]]) is an [[urban adult contemporary]] [[radio station|station]] licensed to [[Greensboro, North Carolina]] and serves the [[Piedmont Triad]] region, which also includes [[High Point, North Carolina|High Point]] and [[Winston-Salem, North Carolina|Winston-Salem]]. The [[Audacy, Inc.]] outlet broadcasts with an ERP of 100 kW. The station's studios are located near the [[Piedmont Triad International Airport]], and a transmitter site is in unincorporated south [[Guilford County, North Carolina|Guilford County]].

As of December 2021, WQMG is the highest-rated station in the Greensboro–Winston-Salem–High Point radio market.<ref>{{cite web |title=Greensboro/Winston-Salem |url=https://radioinsight.com/ratings/greensboro-winston-salem/ |website=RadioInsight |access-date=2 January 2022}}</ref>


==History==
==History==
The earliest roots of this station date to 1947 and a station with the call letters [[WFMY]] on 97.3&nbsp;MHz, owned by the Greensboro News Company, publishers of the ''Greensboro Daily News'' and ''Daily Record'' (now merged as the ''[[Greensboro News & Record]]''). Two years after its founding as an [[FM station]], its owners constructed [[WFMY-TV]], the first television station in Greensboro and the second in North Carolina.
The earliest roots of this station date to 1948 and a station with the call letters [[WFMY]] on 97.3&nbsp;MHz, owned by the Greensboro News Company, publishers of the ''Greensboro Daily News'' and ''Daily Record'' (now merged as the ''[[Greensboro News & Record]]''). One year after its founding as an [[FM station]], its owners constructed [[WFMY-TV]], the first television station in Greensboro and the second in North Carolina. The FM station was taken off the air in 1953 as the company devoted more of its resources to [[television]].

A new station signed on under new ownership in 1962 on 97.1 MHz with the call letters WQMG, which stood for "Where Quality Music lives in Greensboro." With its new 20,000 watt facility the station was the first in the southeast to broadcast in stereo. In the early 1970s, WQMG aired an [[adult contemporary]] format known as "Stereo Island."


⚫
WQMG was very successful in the 1970s and 1980s as an [[Urban Contemporary]] format under the name "Power 97 FM". By 1996, they would move to their current format under the "Classic Soul...Smooth R&B" slogan, after becoming the sister station to [[WJMH]] and beating that station in the ratings,<ref>{{cite news|title=Change in Format Bodes Well for Local Radio Station|last=Rowe|first=Jeri|work=[[Greensboro News & Record]]|date=August 9, 1997|page=D1}}</ref> as well as [[WTQR]] with the 18-54 audience.<ref name=March1997/> Following the format change of competitor [[WVBZ|WMKS]], WQMG is now the sole Adult R&B station in the market.{{citation needed|date=August 2015}} From March 1997 to 2015, WQMG was the Triad's home of the [[Broadcast syndication|syndicated]] [[Tom Joyner]] Morning Show. Shilynne Cole and Busta Brown now host a local morning show, and Renee Vaughn, who was a local host during Joyner's show, moved to middays. The [[Steve Harvey]] Morning Show replaced Tom Joyner on November 9, 2015.<ref name=March1997>{{cite news|title=WQMG Adds Syndicated Morning Show to Lineup|work=Greensboro News & Record|date=March 25, 1997|page=B2}}</ref><ref>{{cite news|url=http://www.journalnow.com/news/ask_sam/ask-sam-what-happened-to-the-tom-joyner-morning-show/article_3ab7e1d4-29b0-11e5-8ca8-ffecadfc0637.html|title=Ask SAM|last=Clodfelter|first=Tim|work=[[Winston-Salem Journal]]|date=July 14, 2015|access-date=July 14, 2015}}</ref>
By 1950, the station was moved to its current 97.1&nbsp;MHz, but the station was taken off the air in 1952 as the company devoted more of its resources to [[television]]. The station returned to air under new ownership by 1962 with the call letters WQMG, which stood for "Where Quality Music lives in Greensboro." In the early 1970s, WQMG aired an [[adult contemporary]] format known as "Stereo Island."


In November–December 2021, WQMG achieved a rating of 13.0, the largest share in the history of the station.<ref>{{cite news |last1=Venta |first1=Lance |title=December 2021 (11/11 – 12/8) Nielsen Audio PPM Ratings Day 4: WQMG Sets A New High Mark |url=https://radioinsight.com/headlines/217533/december-2021-11-11-12-8-nielsen-audio-ppm-ratings-day-4-wqmg-sets-a-new-high-mark/ |access-date=2 January 2022 |work=RadioInsight |date=30 December 2021}}</ref>
⚫
WQMG was very successful in the 1970s and 1980s as an [[Urban Contemporary]] format under the name ''"The New Power 97 FM"''. But by 1996 they would move to their current format "Classic Soul... Smooth R&B", after becoming the sister station to [[WJMH]] and beating that station in the ratings,<ref>{{cite news|title=Change in Format Bodes Well for Local Radio Station|last=Rowe|first=Jeri|work=[[Greensboro News & Record]]|date=August 9, 1997|page=D1}}</ref> as well as [[WTQR]] with the 18-54 audience.<ref name=March1997/> Following the format change of competitor [[WVBZ|WMKS]], WQMG is now the sole Adult R&B station in the market.{{citation needed|date=August 2015}} From March 1997 to 2015, WQMG was the Triad's home of the [[Broadcast syndication|syndicated]] [[Tom Joyner]] Morning Show. Shilynne Cole and Busta Brown now host a local morning show, and Renee Vaughn, who was a local host during Joyner's show, moved to middays. The [[Steve Harvey]] Morning Show replaced Tom Joyner on November 9, 2015.<ref name=March1997>{{cite news|title=WQMG Adds Syndicated Morning Show to Lineup|work=Greensboro News & Record|date=March 25, 1997|page=B2}}</ref><ref>{{cite news|url=http://www.journalnow.com/news/ask_sam/ask-sam-what-happened-to-the-tom-joyner-morning-show/article_3ab7e1d4-29b0-11e5-8ca8-ffecadfc0637.html|title=Ask SAM|last=Clodfelter|first=Tim|work=[[Winston-Salem Journal]]|date=July 14, 2015|access-date=July 14, 2015}}</ref>


==References==
==References==
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==External links==
==External links==
*{{Official website|https://www.audacy.com/wqmg}}
*{{Official website|https://www.audacy.com/wqmg}}
*{{FM station data|WQMG}}
*{{FM station data|47078|WQMG}}


{{Clear}}
{{Clear}}
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[[Category:Radio stations in Piedmont Triad|QMG]]
[[Category:Radio stations in Piedmont Triad|QMG]]
[[Category:Urban adult contemporary radio stations in the United States]]
[[Category:Urban adult contemporary radio stations in the United States]]
[[Category:Entercom radio stations]]
[[Category:Audacy, Inc. radio stations]]
[[Category:Mass media in Greensboro, North Carolina]]
[[Category:Radio stations established in 1962]]
[[Category:1962 establishments in North Carolina]]

Latest revision as of 18:46, 5 October 2024

WQMG
Broadcast areaPiedmont Triad
Frequency97.1 MHz
Branding97.1 QMG
Programming
Language(s)English
FormatUrban adult contemporary
AffiliationsPremiere Networks
Ownership
Owner
History
First air date
1962 (1962)
Call sign meaning
"Where Quality Music Lives in Greensboro"
Technical information[1]
Licensing authority
FCC
Facility ID47078
ClassC0
ERP100,000 watts
HAAT327 meters (1,073 ft)
Transmitter coordinates
35°56′42.5″N 79°51′44.1″W / 35.945139°N 79.862250°W / 35.945139; -79.862250
Links
Public license information
WebcastListen live (via Audacy)
Websitewww.audacy.com/wqmg

WQMG (97.1 FM) is an urban adult contemporary station licensed to Greensboro, North Carolina and serves the Piedmont Triad region, which also includes High Point and Winston-Salem. The Audacy, Inc. outlet broadcasts with an ERP of 100 kW. The station's studios are located near the Piedmont Triad International Airport, and a transmitter site is in unincorporated south Guilford County.

As of December 2021, WQMG is the highest-rated station in the Greensboro–Winston-Salem–High Point radio market.[2]

History

[edit]

The earliest roots of this station date to 1948 and a station with the call letters WFMY on 97.3 MHz, owned by the Greensboro News Company, publishers of the Greensboro Daily News and Daily Record (now merged as the Greensboro News & Record). One year after its founding as an FM station, its owners constructed WFMY-TV, the first television station in Greensboro and the second in North Carolina. The FM station was taken off the air in 1953 as the company devoted more of its resources to television.

A new station signed on under new ownership in 1962 on 97.1 MHz with the call letters WQMG, which stood for "Where Quality Music lives in Greensboro." With its new 20,000 watt facility the station was the first in the southeast to broadcast in stereo. In the early 1970s, WQMG aired an adult contemporary format known as "Stereo Island."

WQMG was very successful in the 1970s and 1980s as an Urban Contemporary format under the name "Power 97 FM". By 1996, they would move to their current format under the "Classic Soul...Smooth R&B" slogan, after becoming the sister station to WJMH and beating that station in the ratings,[3] as well as WTQR with the 18-54 audience.[4] Following the format change of competitor WMKS, WQMG is now the sole Adult R&B station in the market.[citation needed] From March 1997 to 2015, WQMG was the Triad's home of the syndicated Tom Joyner Morning Show. Shilynne Cole and Busta Brown now host a local morning show, and Renee Vaughn, who was a local host during Joyner's show, moved to middays. The Steve Harvey Morning Show replaced Tom Joyner on November 9, 2015.[4][5]

In November–December 2021, WQMG achieved a rating of 13.0, the largest share in the history of the station.[6]

References

[edit]
  1. ^ "Facility Technical Data for WQMG". Licensing and Management System. Federal Communications Commission.
  2. ^ "Greensboro/Winston-Salem". RadioInsight. Retrieved 2 January 2022.
  3. ^ Rowe, Jeri (August 9, 1997). "Change in Format Bodes Well for Local Radio Station". Greensboro News & Record. p. D1.
  4. ^ a b "WQMG Adds Syndicated Morning Show to Lineup". Greensboro News & Record. March 25, 1997. p. B2.
  5. ^ Clodfelter, Tim (July 14, 2015). "Ask SAM". Winston-Salem Journal. Retrieved July 14, 2015.
  6. ^ Venta, Lance (30 December 2021). "December 2021 (11/11 – 12/8) Nielsen Audio PPM Ratings Day 4: WQMG Sets A New High Mark". RadioInsight. Retrieved 2 January 2022.
[edit]
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