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{{Short description|Italian confectionery company}}
{{Use dmy dates|date=October 2024}}
{{Infobox company
| name = Perugina
| logo =
| type = Subsidiary
| industry = Confectionery food
| fate =
| predecessor =
| successor =
| founded = {{Start date and age|1907}}
| founder = {{unbulletedlist|
* Luisa and Annibale Spagnoli
* Francesco Andreani
* Francesco Buitoni
* Leone Ascoli}}
| defunct =
| hq_location_city = [[Perugia]]
| hq_location_country = Italy, Milan
| area_served =
| key_people =
| products = chocolate
| owner =
| num_employees = 613 {{small|(2019)}}
| num_employees_year =
| parent = [[Nestlé]]
| website = {{URL|www.perugina.it}}
}}
[[File:Perugina.jpg|thumb|300px|Nestlé-Perugina in [[Perugia]], Italy]]
[[File:Perugina.jpg|thumb|300px|Nestlé-Perugina in [[Perugia]], Italy]]


'''Perugina''' is an Italian chocolate [[confectionery]] company based in [[Perugia]], [[Italy]] that was founded in [[1907]].<ref name="Esposito 2002 p. 32">{{cite book | last=Esposito | first=M.A. | title=Ciao Italia in Umbria: Recipes and Reflections from the Heart of Italy | publisher=St. Martin's Press | year=2002 | isbn=978-0-312-30329-7 | url=https://books.google.com/books?id=3r1aA8ITYmAC&pg=PA32 | access-date=November 23, 2017 | page=32}}</ref><ref name="Newman 2011">{{cite web | last=Newman | first=Andrew Adam | title=Chocolate Maker Perugina Resumes Ads in the United States | website=[[The New York Times]] | date=December 13, 2011 | url=https://www.nytimes.com/2011/12/13/business/media/chocolate-maker-perugina-resumes-ads-in-the-united-states.html | access-date=November 23, 2017}}</ref> The company also operates a chocolate-making school at its factory in Perugia, which commenced in 2007.<ref name="Oliveri 2013">{{cite web | author=Oliveri, Kristen | title=Top chocolate factory tours and tastings around the world | website=[[USA TODAY]] | date=October 26, 2013 | url=https://www.usatoday.com/story/travel/destinations/2013/10/26/chocolate-making-factory-tours/3188757/ | access-date=November 23, 2017}}</ref> Perugina was purchased by the [[Nestlé]] corporation in 1988, and it is now a division of Nestlé corporation.<ref name="Esposito 2002 p. 32"/><ref name="Newman 2011"/><ref name="FoodBev Media 2017">{{cite web | title=Nestlé ‘strongly rejects’ watering down Perugina investment plans | website=FoodBev Media | date=July 31, 2017 | url=https://www.foodbev.com/news/nestle-strongly-rejects-watering-down-perugina-investment-plans/ | access-date=November 23, 2017}}</ref>
'''Perugina''' is an Italian chocolate confectionery company based in Perugia, Italy that was founded in 1907.<ref name="Esposito 2002 p. 32">{{cite book | last=Esposito | first=M.A. | title=Ciao Italia in Umbria: Recipes and Reflections from the Heart of Italy | publisher=St. Martin's Press | year=2002 | isbn=978-0-312-30329-7 | url=https://books.google.com/books?id=3r1aA8ITYmAC&pg=PA32 | access-date=23 November 2017 | page=32}}</ref><ref name="Newman 2011">{{cite web | last=Newman | first=Andrew Adam | title=Chocolate Maker Perugina Resumes Ads in the United States | website=[[The New York Times]] | date=13 December 2011 | url=https://www.nytimes.com/2011/12/13/business/media/chocolate-maker-perugina-resumes-ads-in-the-united-states.html | access-date=23 November 2017}}</ref> The company also operates a chocolate-making school at its factory in Perugia, which commenced in 2007.<ref name="Oliveri 2013">{{cite web | author=Oliveri, Kristen | title=Top chocolate factory tours and tastings around the world | website=[[USA Today]] | date=26 October 2013 | url=https://www.usatoday.com/story/travel/destinations/2013/10/26/chocolate-making-factory-tours/3188757/ | access-date=23 November 2017}}</ref> Perugina was purchased by and became a division of the [[Nestlé]] corporation in 1988.<ref name="Esposito 2002 p. 32"/><ref name="Newman 2011"/><ref name="FoodBev Media 2017">{{cite web | title=Nestlé 'strongly rejects' watering down Perugina investment plans | website=FoodBev Media | date=31 July 2017 | url=https://www.foodbev.com/news/nestle-strongly-rejects-watering-down-perugina-investment-plans/ | access-date=23 November 2017}}</ref>

Merged in 1968 with the [[family company of the same name]] to form the '''IBP-Industrie Buitoni Perugina''' group , it was involved in the crisis of the food sector of the [[seventies]] from which it emerged in 1985 with the sale to [[Carlo De Benedetti]] 's CIR group ; However, political maneuvers outside the group prevented the latter from consolidating its presence in the consumer food sector and, in 1988, IGP was sold to the Swiss multinational Nestlé which since 2008 has only held the Perugina brand, having sold Buitoni on that date .

Perugina's registered office has been in Milan since 1988 , but the production plants and the Chocolate School are located in Perugia.


==History==
==History==
The company was formed in 1907 by Francesco Buitoni, Annibale Spagnoli, Leone Ascoli and Francesco Andreani.<ref name="Esposito 2002 p. 32"/><ref name="Washington Post 2005">{{cite web | title=In Italy, Right in the Kisser | website=[[The Washington Post]] | date=May 29, 2005 | url=https://www.washingtonpost.com/wp-dyn/content/article/2005/05/27/AR2005052700560.html | access-date=November 23, 2017}}</ref> It was founded in the town of Perugia, which is located in the [[Umbria]] region of central Italy.<ref name="Esposito 2002 p. 32"/><ref name="Washington Post 2005"/> The company was introduced to the United States at the [[1939 New York World's Fair|1939 World's Fair]] in [[New York City]], and since became known for producing fine chocolates.<ref>{{cite book | title=Coronet | publisher=David A. Smart | issue=v. 50, no. 5 | year=1961 | url=https://books.google.com/books?id=Ry_YrryENN8C | access-date=November 23, 2017 | page=153}}</ref> Perugina also opened a retail store on Fifth Avenue in New York City circa 1939.<ref name="LaGumina Cavaioli Primeggia Varacalli 2003 p. 72"/>
The company was formed in 1907 by Francesco Buitoni, Annibale Spagnoli, Leone Ascoli and Francesco Andreani.<ref name="Esposito 2002 p. 32"/><ref name="Washington Post 2005">{{cite news | title=In Italy, Right in the Kisser | newspaper=[[The Washington Post]] | date=29 May 2005 | url=https://www.washingtonpost.com/wp-dyn/content/article/2005/05/27/AR2005052700560.html | access-date=23 November 2017}}</ref> It was founded in the town of Perugia, which is located in the [[Umbria]] region of central Italy.<ref name="Esposito 2002 p. 32"/><ref name="Washington Post 2005"/> A great deal in Perugina's success is attributed to Luisa Spagnoli, who created the chocolate brand Perugina and played the paramount role in the chocolate factory setup and further development.
The company was introduced to the United States at the [[1939 New York World's Fair|1939 World's Fair]] in New York City, and since became known for producing fine chocolates.<ref>{{cite book | title=Coronet | publisher=David A. Smart | issue=v. 50, no. 5 | year=1961 | url=https://books.google.com/books?id=Ry_YrryENN8C | access-date=23 November 2017 | page=153}}</ref> Perugina also opened a retail store on Fifth Avenue in New York City circa 1939.<ref name="LaGumina Cavaioli Primeggia Varacalli 2003 p. 72"/>


==Products==
==Products==
⚫
The company produces a wide array of chocolate and food products, including chocolate bars, hard candy, [[nougat]], and [[biscotti]].<ref name="CBS News 2017"/> During Easter-time, a major product is chocolate [[Easter egg]]s wrapped in colorful aluminium paper.<ref name="CBS News 2017"/>

⚫
The company produces a wide array of [[chocolate]] and food products, including chocolate bars, hard candy, [[nougat]], and [[biscotti]].<ref name="CBS News 2017"/> During [[Easter]]-time, a major product is chocolate [[Easter egg]]s wrapped in colorful [[aluminium]] paper.<ref name="CBS News 2017"/>


<gallery>
<gallery>
File:Alitalia Boeing 747-200 Baci Bidini.jpg|In the late 1990s, [[Alitalia]] painted one of its [[Boeing 747]]s in a special Baci livery.
File:Alitalia Boeing 747-200 Baci Bidini.jpg|In the late 1990s, [[Alitalia]] painted one of its [[Boeing 747]]s in a special Baci livery.
File:Perugina chocolate tin box.jpg|Perugina chocolate tin box (ca 1955)
File:Perugina chocolate tin box.jpg|Perugina chocolate tin box (ca 1955)
File:Rossana Perugina Candy 2.jpg|Rossana Perugina Candy
</gallery>
</gallery>


A noted and well-known product is the ''Baci'' chocolate kisses filled with [[hazelnut]], wrapped in a multilingual love note, which was introduced in [[1922]].<ref name="Newman 2011"/><ref name="CBS News 2017">{{cite web | title=Chocolate Easter eggs: Candy treasures | publisher=[[CBS News]] | date=April 16, 2017 | url=https://www.cbsnews.com/news/chocolate-easter-eggs-candy-treasures/ | access-date=November 23, 2017}}</ref><ref name="Prinz Prinz 2013 p. 143">{{cite book | last=Prinz | first=D.R. | last2=Prinz | first2=D. | title=On the Chocolate Trail| publisher=Jewish Lights Publishing | year=2013 | isbn=978-1-58023-487-0 | url=https://books.google.com/books?id=bbyvqhYYR7AC&pg=PA143 | access-date=November 23, 2017 | page=143}}</ref> These love notes are written in either Italian, English, French, German, Greek, Spanish, or Portuguese.<ref name="Redação 2017">{{cite web | author=Redação | title=Chocolate Baci Perugina lança 'bilhetes de amor' em dialetos | website=[[Jornal do Brasil]] | date=October 2, 2017 | url=http://www.jb.com.br/cultura/noticias/2017/10/02/chocolate-baci-perugina-lanca-bilhetes-de-amor-em-dialetos/ | language=pt | access-date=November 23, 2017}}</ref>
A noted and well-known product is the ''Baci'' chocolate kisses filled with [[hazelnut]], wrapped in a multilingual love note, which was introduced in 1922.<ref name="Newman 2011"/><ref name="CBS News 2017">{{cite web | title=Chocolate Easter eggs: Candy treasures | publisher=[[CBS News]] | date=16 April 2017 | url=https://www.cbsnews.com/news/chocolate-easter-eggs-candy-treasures/ | access-date=23 November 2017}}</ref><ref name="Prinz Prinz 2013 p. 143">{{cite book | last1=Prinz | first1=D.R. | last2=Prinz | first2=D. | title=On the Chocolate Trail| publisher=Jewish Lights Publishing | year=2013 | isbn=978-1-58023-487-0 | url=https://books.google.com/books?id=bbyvqhYYR7AC&pg=PA143 | access-date=23 November 2017 | page=143}}</ref> These love notes are written in either Italian, English, French, German, Greek, Spanish, or Portuguese.<ref name="Redação 2017">{{cite web | author=Redação | title=Chocolate Baci Perugina lança 'bilhetes de amor' em dialetos | website=[[Jornal do Brasil]] | date=2 October 2017 | url=http://www.jb.com.br/cultura/noticias/2017/10/02/chocolate-baci-perugina-lanca-bilhetes-de-amor-em-dialetos/ | language=pt | access-date=23 November 2017}}</ref>


==See also==
==See also==
Line 21: Line 55:


==References==
==References==
{{reflist|refs=
{{Reflist|refs=
<ref name="LaGumina Cavaioli Primeggia Varacalli 2003 p. 72">{{cite book | last=LaGumina | first=S.J. | last2=Cavaioli | first2=F.J. | last3=Primeggia | first3=S. | last4=Varacalli | first4=J.A. | title=The Italian American Experience: An Encyclopedia | publisher=Taylor & Francis | year=2003 | isbn=978-1-135-58333-0 | url=https://books.google.com/books?id=JUyAAAAAQBAJ&pg=PA72 | access-date=November 23, 2017 | page=72}}</ref>
<ref name="LaGumina Cavaioli Primeggia Varacalli 2003 p. 72">{{cite book | last1=LaGumina | first1=S.J. | last2=Cavaioli | first2=F.J. | last3=Primeggia | first3=S. | last4=Varacalli | first4=J.A. | title=The Italian American Experience: An Encyclopedia | publisher=Taylor & Francis | year=2003 | isbn=978-1-135-58333-0 | url=https://books.google.com/books?id=JUyAAAAAQBAJ&pg=PA72 | access-date=23 November 2017 | page=72}}</ref>
}}
}}


= =External links= =
==External links==
{{Commons category}}
{{commonscat}}
* [http://www.perugina.it/ Nestlé's Perugina webpage]
<!-- Moved URL into the infobox * [http://www.perugina.it/ Nestlé's Perugina webpage] -->
* [https://web.archive.org/web/20030404164929/http://www.baciperugina.it/ita/intro.asp Nestlé's Baci webpage]
* [https://web.archive.org/web/20030404164929/http://www.baciperugina.it/ita/intro.asp Nestlé's Baci webpage]
* {{URL|www.perugina.it}}


{{Nestlé}}
{{Nestlé}}
{{Chocolate companies of Italy}}
{{Authority control}}


[[Category:Companies based in Perugia]]
[[Category:Companies based in Perugia]]
[[Category:Nestlé brands]]
[[Category:Nestlé brands]]
[[Category:Italian chocolate companies]]
[[Category:Italian chocolate companies]]



{{food-company-stub}}
{{food-company-stub}}

Latest revision as of 23:50, 6 October 2024

Perugina
Company typeSubsidiary
IndustryConfectionery food
Founded1907; 117 years ago (1907)
Founder
    • Luisa and Annibale Spagnoli
    • Francesco Andreani
    • Francesco Buitoni
    • Leone Ascoli
Headquarters
Perugia
,
Italy, Milan
Productschocolate
Number of employees
613 (2019)
ParentNestlé
Websitewww.perugina.it
Nestlé-Perugina in Perugia, Italy

Perugina is an Italian chocolate confectionery company based in Perugia, Italy that was founded in 1907.[1][2] The company also operates a chocolate-making school at its factory in Perugia, which commenced in 2007.[3] Perugina was purchased by and became a division of the Nestlé corporation in 1988.[1][2][4]

Merged in 1968 with the family company of the same name to form the IBP-Industrie Buitoni Perugina group , it was involved in the crisis of the food sector of the seventies from which it emerged in 1985 with the sale to Carlo De Benedetti 's CIR group ; However, political maneuvers outside the group prevented the latter from consolidating its presence in the consumer food sector and, in 1988, IGP was sold to the Swiss multinational Nestlé which since 2008 has only held the Perugina brand, having sold Buitoni on that date .

Perugina's registered office has been in Milan since 1988 , but the production plants and the Chocolate School are located in Perugia.

History

[edit]

The company was formed in 1907 by Francesco Buitoni, Annibale Spagnoli, Leone Ascoli and Francesco Andreani.[1][5] It was founded in the town of Perugia, which is located in the Umbria region of central Italy.[1][5] A great deal in Perugina's success is attributed to Luisa Spagnoli, who created the chocolate brand Perugina and played the paramount role in the chocolate factory setup and further development.

The company was introduced to the United States at the 1939 World's Fair in New York City, and since became known for producing fine chocolates.[6] Perugina also opened a retail store on Fifth Avenue in New York City circa 1939.[7]

Products

[edit]

The company produces a wide array of chocolate and food products, including chocolate bars, hard candy, nougat, and biscotti.[8] During Easter-time, a major product is chocolate Easter eggs wrapped in colorful aluminium paper.[8]

  • In the late 1990s, Alitalia painted one of its Boeing 747s in a special Baci livery.
    In the late 1990s, Alitalia painted one of its Boeing 747s in a special Baci livery.
  • Perugina chocolate tin box (ca 1955)
    Perugina chocolate tin box (ca 1955)
  • Rossana Perugina Candy
    Rossana Perugina Candy

A noted and well-known product is the Baci chocolate kisses filled with hazelnut, wrapped in a multilingual love note, which was introduced in 1922.[2][8][9] These love notes are written in either Italian, English, French, German, Greek, Spanish, or Portuguese.[10]

See also

[edit]

References

[edit]
  1. ^ a b c d Esposito, M.A. (2002). Ciao Italia in Umbria: Recipes and Reflections from the Heart of Italy. St. Martin's Press. p. 32. ISBN 978-0-312-30329-7. Retrieved 23 November 2017.
  2. ^ a b c Newman, Andrew Adam (13 December 2011). "Chocolate Maker Perugina Resumes Ads in the United States". The New York Times. Retrieved 23 November 2017.
  3. ^ Oliveri, Kristen (26 October 2013). "Top chocolate factory tours and tastings around the world". USA Today. Retrieved 23 November 2017.
  4. ^ "Nestlé 'strongly rejects' watering down Perugina investment plans". FoodBev Media. 31 July 2017. Retrieved 23 November 2017.
  5. ^ a b "In Italy, Right in the Kisser". The Washington Post. 29 May 2005. Retrieved 23 November 2017.
  6. ^ Coronet. David A. Smart. 1961. p. 153. Retrieved 23 November 2017.
  7. ^ LaGumina, S.J.; Cavaioli, F.J.; Primeggia, S.; Varacalli, J.A. (2003). The Italian American Experience: An Encyclopedia. Taylor & Francis. p. 72. ISBN 978-1-135-58333-0. Retrieved 23 November 2017.
  8. ^ a b c "Chocolate Easter eggs: Candy treasures". CBS News. 16 April 2017. Retrieved 23 November 2017.
  9. ^ Prinz, D.R.; Prinz, D. (2013). On the Chocolate Trail. Jewish Lights Publishing. p. 143. ISBN 978-1-58023-487-0. Retrieved 23 November 2017.
  10. ^ Redação (2 October 2017). "Chocolate Baci Perugina lança 'bilhetes de amor' em dialetos". Jornal do Brasil (in Portuguese). Retrieved 23 November 2017.
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