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{{short description|Sri Lankan YouTuber and actor}}
{{Use mdy dates|date=December 2020}}
{{Use mdy dates|date=December 2020}}
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{{short description|Sri Lankan YouTuber and actor}}
{{Infobox YouTube personality
{{Infobox YouTube personality
| name = Ratta <br>රැට්ටා
| name = Ratta <br>රැට්ටා
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| birth_date = {{Birth date and age|1987|12|7|df=yes}}
| birth_date = {{Birth date and age|1987|12|7|df=yes}}
| birth_place = Welisara, Sri Lanka
| birth_place = Welisara, Sri Lanka
| occupation = [[YouTuber]], [[actor]], [[Television director|director]], [[Philanthropy|philanthropist]], [[social media personality|Social media personality]]
| occupation = [[YouTuber]], [[actor]], [[Television director|director]], [[Philanthropy|philanthropist]], [[Social media personality]]
| spouse =
| spouse =
| website = [https://www.youtube.com/channel/UCJbxRq_IlWyzvB9KK0Mrs8A Ratta]
| website = [https://www.youtube.com/channel/UCJbxRq_IlWyzvB9KK0Mrs8A Ratta]
| signature =
| signature =
| channel_name =
| channel_name =

| pseudonym = Ratta
| pseudonym = Ratta
| years_active = 2016–present
| years_active = 2016–present
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* [[comedy]]
* [[comedy]]
}}
}}
| subscribers = 1.34 million<!--please update date in stats_update field when you update this-->
| subscribers = 1.52 million<!--please update date in stats_update field when you update this-->
| views = 215,456,315 <!--please update date in stats_update field when you update this-->
| views = 215,456,315 <!--please update date in stats_update field when you update this-->
| network = None
| network =
| associated_acts = {{flatlist|
| associated_acts = {{flatlist|
* Kuppa Cinema
* Kuppa Cinema
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* Sulakkhana
* Sulakkhana
* Meanwhile in SL
* Meanwhile in SL

}}
}}
| silver_button = yes
| silver_button = yes
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}}
}}


'''Danapala Mudiyanselage Rathidu Suramya Senarathna''' (born 7 December 1987, {{lang-si|රතිඳු සේනාරත්න}}), better known by his stage name '''Ratta''', is a [[Sri Lanka]]n [[YouTuber]], television [[actor]], [[Television director|director]], [[philanthropist]] and [[social media personality]].<ref name="sundayobserver">{{Cite web |title=Making us laugh, with a message |url=http://www.sundayobserver.lk/2019/08/04/youth-observer/making-us-laugh-message |archive-date=2020-12-18 |access-date=2020-12-18 |website=Sunday Observer|date=August 2, 2019 }}</ref> Started his career in 2012, Ratta became a popular figure in YouTube and other social media.<ref name="saaravita">{{Cite web |title=Ratta with Mehewara initiative |url=http://www.saaravita.lk/Saaravita_Vesak/649884/මෙහෙවර-කණ්ඩායම-ලබපු-ජය |archive-date=2020-12-18 |access-date=2020-12-18 |website=saaravita}}{{unreliable source|date=November 2021}}</ref> During the preceding years, Ratta became one of the leading YouTube channels and a brand in Sri Lanka.<ref>{{Cite web |title= The Crisis of Contemporary Sinhala Comical Art |url=https://medium.com/@janathamathaya/සමකාලීන-සිංහල-හසරංග-කලාවේ-අර්බුදය-4ab9dbdca306 |archive-date=2020-12-18 |access-date=2020-12-18 |website=Medium}}</ref> The production of comic stories also takes place through Ratta where all the characters in the videos produced and played by Rathidu himself as well as videography and editing.<ref>{{Cite web |title=Ratta's pendulum tops |url=http://www.deshaya.lk/article/52/හදසර/11285/රැට්ටගේ--බට්ටා-මුදුනට |archive-date=2020-12-18 |access-date=2020-12-18 |website=Deshaya}}</ref>
'''Danapala Mudiyanselage Rathidu Suramya Senarathna''' (born 7 December 1987, {{langx|si|රතිඳු සේනාරත්න}}), better known by his stage name '''Ratta''' ({{langx|si|රැට්ටා}}), is a [[Sri Lanka]]n [[YouTuber]], television [[actor]], [[Television director|director]], [[philanthropist]] and [[social media personality]].<ref name="sundayobserver">{{Cite web |title=Making us laugh, with a message |url=http://archives1.sundayobserver.lk/2019/08/04/youth-observer/making-us-laugh-message |access-date=2020-12-18 |website=Sunday Observer|date=August 2, 2019 }}</ref> Started his career in 2012, Ratta became a popular figure in YouTube and other social media.<ref name="saaravita">{{Cite web |title=Ratta with Mehewara initiative |url=http://www.saaravita.lk/Saaravita_Vesak/649884/මෙහෙවර-කණ්ඩායම-ලබපු-ජය |access-date=2020-12-18 |website=saaravita}}{{unreliable source?|date=November 2021}}</ref> During the preceding years, Ratta became one of the leading YouTube channels and a brand in Sri Lanka.<ref>{{Cite web |title= The Crisis of Contemporary Sinhala Comical Art |url=https://medium.com/@janathamathaya/සමකාලීන-සිංහල-හසරංග-කලාවේ-අර්බුදය-4ab9dbdca306 |access-date=2020-12-18 |website=Medium|date=June 25, 2019 }}</ref> The production of comic stories also takes place through Ratta where all the characters in the videos produced and played by Rathidu himself as well as videography and editing.<ref>{{Cite web |title=Ratta's pendulum tops |url=http://www.deshaya.lk/article/52/හදසර/11285/රැට්ටගේ--බට්ටා-මුදුනට |access-date=2020-12-18 |website=Deshaya}}</ref>


== Personal life ==
== Personal life ==
He was born on 7 December 1987 in Mahabage, Welisara, Sri Lanka as the second child in a family with one elder brother Isuru, and one younger sister, Sureka.<ref name="rathindu">{{Cite web |title=The magic of Ratta - Rathidu Senaratne |url=http://www.sarasaviya.lk/interviews/2020/02/20/16332/රැttaගේ-මැජික් |archive-date=2020-12-18 |access-date=2020-12-18 |website=Sarasaviya}}</ref> His father Danapala Mudiyanselage Senarathna and mother Anne Botheju are both retired teachers.<ref name="Pulse">{{Cite web |title=Ratta in Spotlight – Going from 35,000 to 1 Million Subscribers! |url=http://www.pulse.lk/everythingelse/ratta-in-spotlight-going-from-35000-to-1-million-subscribers/ |archive-date=2021-07-13 |access-date=2021-07-13 |website=Pulse 2020|date=July 9, 2021 }}</ref> Rathidu completed education from [[De Mazenod College|De Mazenod College Kandana]] and studied A/L from commerce stream. After that, he moved to Ja-Ela with his family in 2007. In 2008, he went to Italy for a brief period and then returned to the country in late 2009 with the intention of getting established in Sri Lanka.<ref name="Pulse" />
He was born on 7 December 1987 in Mahabage, Welisara, Sri Lanka as the second child in a family with one elder brother Isuru, and one younger sister, Sureka.<ref name="rathindu">{{Cite web |title=The magic of Ratta - Rathidu Senaratne |url=http://www.sarasaviya.lk/interviews/2020/02/20/16332/රැttaගේ-මැජික් |access-date=2020-12-18 |website=Sarasaviya|date=February 19, 2020 }}</ref> His father Danapala Mudiyanselage Senarathna and mother Anne Botheju are both retired teachers.<ref name="Pulse">{{Cite web |title=Ratta in Spotlight – Going from 35,000 to 1 Million Subscribers! |url=http://www.pulse.lk/everythingelse/ratta-in-spotlight-going-from-35000-to-1-million-subscribers/ |access-date=2021-07-13 |website=Pulse 2020|date=July 9, 2021 }}</ref> Rathidu completed education from [[De Mazenod College|De Mazenod College Kandana]] and studied A/L from commerce stream. After that, he moved to Ja-Ela with his family in 2007. In 2008, he went to Italy for a brief period and then returned to the country in late 2009 with the intention of getting established in Sri Lanka.<ref name="Pulse" />

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==Career==
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At the age of 22, started to work as a banking assistant in a private bank. However, he left the job within less than six months.<ref name="newshub">{{Cite web |title=Don't come to YouTube after failing O / L - Ratta |url=https://newshub.lk/2021/01/01/31313while-learning-i-worked-as-a-taxi-driver-from-9-am-to-12-midnight/ |archive-date=2021-07-13 |access-date=2021-07-13 |website=newshub}}</ref> In 2016, he got qualified as a management accountant and at this point, became a member of the Chartered Institute of Management Accountants UK.<ref name="Pulse" /> He joined a BPO company as an account associate in March 2012. In the meantime, he had an interest in became an actor as well. During his job, his colleagues used to call him "Ratta", which he later used as his stage name in YouTube and Facebook.<ref name="latest">{{Cite web |title=It is the responsibility of the government to find a more logical solution without interrupting social media |url=http://www.saaravita.lk/latest_news/622412/social-media-අත්හිටුවන්නේ-නැතුව-ඊට-ව |archive-date=2020-12-18 |access-date=2020-12-18 |website=saaravita}}{{unreliable source|date=November 2021}}</ref><ref>{{Cite web |title=It was only after this that he became Ratta |url=http://colombonow.com/posts/1680/ |archive-date=February 28, 2020 |access-date=2020-12-18 |website=Colombo Now |archive-url=https://web.archive.org/web/20200228033849/http://colombonow.com/posts/1680/ |url-status=dead }}</ref>


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==Career==
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In March 2016, his maiden video titled ''Adhbhootha Putuwa'' (The Mysterious Chair), which he shot with a new camera as a test and later uploaded to Facebook.<ref name="rathindu">{{Cite web |title=The magic of Ratta - Rathidu Senaratne |url=http://www.sarasaviya.lk/interviews/2020/02/20/16332/රැttaගේ-මැජික් |archive-date=2020-12-18 |access-date=2020-12-18 |website=Sarasaviya}}</ref> The video gained around 10 000 views on Facebook. This influenced Rathidu to start a YouTube channel in 2017 with the same title "Ratta".<ref name="sundayobserver" /> By the middle of 2018, it was still on Facebook that his videos went viral but not on YouTube. Also, in 2018, Rathidu decided to quit his cooperate life (resigning from his post as assistant manager- Finance at Allianz) and become a full-time content creator.<ref name="Pulse" /> Later he made several videos that marked turning points in Sri Lankan YouTube industry.<ref name="newshub" /> Through the videos, he also managed to pass a message to Sri Lankan youth regarding the usage of social media usefully and its negative consequences.<ref>{{Cite web |title=Reaching the fifth pillar |url=http://www.deshaya.lk/article/52/හදසර/12202/පහේ-කණුවට-ළඟා----යි |archive-date=2020-12-18 |access-date=2020-12-18 |website=Deshaya}}</ref> In November 2018, he made a parody video for the popular ‘Vogue Jewelers’ advertisement theme song "Mangala Mudu Maala Walalu" sung by Indian singer [[Sonu Nigam]]. The video went viral in Sri Lanka. After this juncture, each video he posted started becoming trending that the count of subscribers which was 35 000 on November 2018 accelerated to 100 000 by 1st of January 2019.<ref name="Pulse" />
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At the age of 22, started to work as a banking assistant in a private bank. However, he left the job within less than six months.<ref name="newshub">{{Cite web |title=Don't come to YouTube after failing O / L - Ratta |url=https://newshub.lk/2021/01/01/31313while-learning-i-worked-as-a-taxi-driver-from-9-am-to-12-midnight/ |archive-date=July 14, 2021 |access-date=2021-07-13 |website=newshub |archive-url=https://web.archive.org/web/20210714062508/https://newshub.lk/2021/01/01/31313while-learning-i-worked-as-a-taxi-driver-from-9-am-to-12-midnight/ |url-status=dead }}</ref> In 2016, he got qualified as a management accountant and at this point, became a member of the Chartered Institute of Management Accountants UK.<ref name="Pulse" /> He joined a BPO company as an account associate in March 2012. In the meantime, he had an interest in became an actor as well. During his job, his colleagues used to call him "Ratta", which he later used as his stage name in YouTube and Facebook.<ref name="latest">{{Cite web |title=It is the responsibility of the government to find a more logical solution without interrupting social media |url=http://www.saaravita.lk/latest_news/622412/social-media-අත්හිටුවන්නේ-නැතුව-ඊට-ව |access-date=2020-12-18 |website=saaravita}}{{unreliable source?|date=November 2021}}</ref><ref>{{Cite web |title=It was only after this that he became Ratta |url=http://colombonow.com/posts/1680/ |archive-date=February 28, 2020 |access-date=2020-12-18 |website=Colombo Now |archive-url=https://web.archive.org/web/20200228033849/http://colombonow.com/posts/1680/ |url-status=dead }}</ref>


⚫
In March 2016, his maiden video titled ''Adhbhootha Putuwa'' (The Mysterious Chair), which he shot with a new camera as a test and later uploaded to Facebook.<ref name="rathindu"/> The video gained around 10 000 views on Facebook. This influenced Rathidu to start a YouTube channel in 2017 with the same title "Ratta".<ref name="sundayobserver" /> By the middle of 2018, it was still on Facebook that his videos went viral but not on YouTube. Also, in 2018, Rathidu decided to quit his cooperate life (resigning from his post as assistant manager- Finance at Allianz) and become a full-time content creator.<ref name="Pulse" /> Later he made several videos that marked turning points in Sri Lankan YouTube industry.<ref name="newshub" /> Through the videos, he also managed to pass a message to Sri Lankan youth regarding the usage of social media usefully and its negative consequences.<ref>{{Cite web |title=Reaching the fifth pillar |url=http://www.deshaya.lk/article/52/හදසර/12202/පහේ-කණුවට-ළඟා----යි |access-date=2020-12-18 |website=Deshaya}}</ref> In November 2018, he made a parody video for the popular ‘Vogue Jewelers’ advertisement theme song "Mangala Mudu Maala Walalu" sung by Indian singer [[Sonu Nigam]]. The video went viral in Sri Lanka. After this juncture, each video he posted started becoming trending that the count of subscribers which was 35 000 in November 2018 accelerated to 100 000 by 1 January 2019.<ref name="Pulse" />
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In October 2019, his channel gets banned from YouTube and the Google services for uploading a fan reaction video which gets reported for breaching community guidelines under the ‘child abuse and exploitation’ category.<ref name="saaravita" /> Ratta created a new channel after this incident. Within five hours, his fans earned his new youtube channel 70,000 subscribers. This incident became a hot-button issue in the Sri Lankan social media backdrop.<ref>{{Cite web |title=Give your support to our brother |url=https://janayugaya.lk/archives/8850 |archive-date=2020-12-18 |access-date=2020-12-18 |website=Janayugaya}}</ref> However, After reviewing his appeal the old channel was given back to him.<ref>{{Cite web |title=Ratta acquitted and released |url=http://www.deshaya.lk/article/52/හදසර/13396/රැට්ටා-නිදොස්-කොට-නිදහස් |archive-date=2020-12-18 |access-date=2020-12-18 |website=Deshaya}}</ref> After that incidence, he founded the social service initiative ''Mehewara''.<ref>{{Cite web |title=Mehewara official page |url=https://www.youtube.com/channel/UCBZiq3uG_RwzOB2s_3Br75Q |archive-date=2020-12-18 |access-date=2020-12-18 |website=YouTube}}{{unreliable source|date=June 2021}}</ref> As the first program, ''Mehewara'' crew organized a blood donation campaign on 20 November 2019 at Central Blood Bank Narahenpita with more than 350 donations in one day.<ref name="latest" /><ref name="Pulse" /> The campaign became the biggest blood donation campaign organized in a blood center in Sri Lanka.<ref name="Pulse" />


⚫
In October 2019, his channel got banned from YouTube and the Google services for uploading a fan reaction video which got reported for breaching community guidelines under the ‘child abuse and exploitation’ category.<ref name="saaravita" /> Ratta created a new channel after this incident. Within five hours, his fans earned his new YouTube channel 70,000 subscribers. This incident became a hot-button issue in the Sri Lankan social media backdrop.<ref>{{Cite web |title=Give your support to our brother |url=https://janayugaya.lk/archives/8850 |access-date=2020-12-18 |website=Janayugaya|date=October 8, 2019 }}</ref> However, After reviewing his appeal the old channel was given back to him.<ref>{{Cite web |title=Ratta acquitted and released |url=http://www.deshaya.lk/article/52/හදසර/13396/රැට්ටා-නිදොස්-කොට-නිදහස් |access-date=2020-12-18 |website=Deshaya}}</ref> After that incidence, he founded the social service initiative ''Mehewara''.<ref>{{Cite web |title=Mehewara official page |url=https://www.youtube.com/channel/UCBZiq3uG_RwzOB2s_3Br75Q |access-date=2020-12-18 |website=YouTube}}{{unreliable source?|date=June 2021}}</ref> As the first program, ''Mehewara'' crew organized a blood donation campaign on 20 November 2019 at Central Blood Bank Narahenpita with more than 350 donations in one day.<ref name="latest" /><ref name="Pulse" /> The campaign became the biggest blood donation campaign organized in a blood center in Sri Lanka.<ref name="Pulse" />
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Apart from social service, Ratta received critical acclaim and nominations at Raigam Social Media Awards (SoMe) Awards 2019 for several categories:<ref name="Pulse" /> Most popular YouTube channel, Most popular Facebook page, Most popular video, Most popular Short film, Social media influencer of the year, and The social media personality of the year.<ref name="saaravita" /> And won two awards for the Most Popular YouTube channel and for the Most Popular Short film for his video ''Asadarane''. Meanwhile, As his third YouTube channel, Ratta launched "RatTec" which is a tech unboxing channel.<ref>{{Cite web |title=RatTec official page |url=https://www.youtube.com/channel/UCVJn4dD1Oe0zkNDgZ62aDdg |archive-date=2020-12-18 |access-date=2020-12-18 |website=YouTube}}{{unreliable source|date=June 2021}}</ref>


⚫
Apart from social service, Ratta received critical acclaim and nominations at Raigam Social Media Awards (SoMe) Awards 2019 for several categories:<ref name="Pulse" /> Most popular YouTube channel, Most popular Facebook page, Most popular video, Most popular Short film, Social media influencer of the year, and The social media personality of the year.<ref name="saaravita" /> And won two awards for the Most Popular YouTube channel and for the Most Popular Short film for his video ''Asadarane''. Meanwhile, As his third YouTube channel, Ratta launched "RatTec" which is a tech unboxing channel.<ref>{{Cite web |title=RatTec official page |url=https://www.youtube.com/channel/UCVJn4dD1Oe0zkNDgZ62aDdg |access-date=2020-12-18 |website=YouTube}}{{unreliable source?|date=June 2021}}</ref>
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In 2019, he made his debut television acting with the television serial ''No Parking''.<ref name="sundayobserver" /> In the serial, he played a supportive role 'Kichi Dammika' along with the popular actor [[Jagath Chamila]].<ref>{{cite web |url=http://www.sarasaviya.lk/teledramas/2019/08/08/8037/වැරැදි-තැන්වල-නතර-වූ-ජීවිත-ගැන-කියැවෙන |title=Story of Lives that stopped in the wrong places|publisher=Sarasaviya |accessdate=8 August 2018}}</ref> In the same year, he joined with the television program ''Chamber of Magicians'' telecast in ITN.<ref>{{Cite web |title=Chamber of Magicians |url=https://www.itntv.lk/entertainment/chamber-of-magicians/ |archive-date=2020-12-18 |access-date=2020-12-18 |website=Independent Television Network Ltd.}}{{better source|date=June 2021}}</ref> In early 2020, he started a program to plant one million [[Terminalia arjuna|Arjuna trees]] and [[Madhuca longifolia|Indian mahua trees]] across the country with the help and guidance of popular Biology tuition master Tissa Jananayake.<ref>{{Cite web |title=Ratta is going to plant trees together with Tissa Sir |url=https://www.slgossipz.com/2020/02/blog-post_18.html |archive-date=2020-12-18 |access-date=2020-12-18 |website=slgossipz}}{{unreliable source|date=June 2021}}</ref><ref>{{Cite web |title=Green Mission with Ratta |url=http://www.saaravita.lk/events/655962/හරිත-මෙහෙවර-with-රැට්ටා |archive-date=2020-12-18 |access-date=2020-12-18 |website=saaravita}}{{unreliable source|date=November 2021}}</ref><ref name="Pulse" /> He also made several collaborative works with many popular artists Kuppa Cinema, Fortune Films, [[Lochana Jayakodi|Lochi]], Sulakkhana and Sippi Cinema.<ref name="sundayobserver" />


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In 2019, he made his debut television acting with the television serial ''No Parking''.<ref name="sundayobserver" /> In the serial, he played a supportive role 'Kichi Dammika' along with the popular actor [[Jagath Chamila]].<ref>{{cite web |url=http://www.sarasaviya.lk/teledramas/2019/08/08/8037/වැරැදි-තැන්වල-නතර-වූ-ජීවිත-ගැන-කියැවෙන |title=Story of Lives that stopped in the wrong places|publisher=Sarasaviya |accessdate=8 August 2018}}</ref> In the same year, he joined with the television program ''Chamber of Magicians'' telecast in ITN.<ref>{{Cite web |title=Chamber of Magicians |url=https://www.itntv.lk/entertainment/chamber-of-magicians/ |archive-date=November 30, 2020 |access-date=2020-12-18 |website=Independent Television Network Ltd. |archive-url=https://web.archive.org/web/20201130192318/https://www.itntv.lk/entertainment/chamber-of-magicians/ |url-status=dead }}{{better source needed|date=June 2021}}</ref> In early 2020, he started a program to plant one million [[Terminalia arjuna|Arjuna trees]] and [[Madhuca longifolia|Indian mahua trees]] across the country with the help and guidance of popular Biology tuition master Tissa Jananayake.<ref>{{Cite web |title=Ratta is going to plant trees together with Tissa Sir |url=https://www.slgossipz.com/2020/02/blog-post_18.html |archive-url=https://web.archive.org/web/20201218000000/https://www.slgossipz.com/2020/02/blog-post_18.html |url-status=dead |archive-date=2020-12-18 |access-date=2020-12-18 |website=slgossipz }}{{unreliable source?|date=June 2021}}</ref><ref>{{Cite web |title=Green Mission with Ratta |url=http://www.saaravita.lk/events/655962/හරිත-මෙහෙවර-with-රැට්ටා |access-date=2020-12-18 |website=saaravita}}{{unreliable source?|date=November 2021}}</ref><ref name="Pulse" /> He also made several collaborative works with many popular artists Kuppa Cinema, Fortune Films, [[Lochana Jayakodi|Lochi]], Sulakkhana and Sippi Cinema.<ref name="sundayobserver" />
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In 2019, Rathidu launched his own studio, "Studio Ratta (pvt) Ltd." in Ja-Ela.<ref>{{Cite web |title=Studio Ratta (Pvt) Ltd |url=https://studio-ratta-pvt-ltd.business.site |archive-date=2020-12-20 |access-date=2020-12-20 |website=Studio Ratta official website}}{{primary source inline|date=June 2021}}</ref><ref name="Pulse" /> By the end of February 2021, Ratta surpassed 1,000,000 subscribers on his YouTube channel.<ref>{{Cite web |title=Real Time YouTube Subscriber Count |url=https://socialblade.com/youtube/channel/UCJbxRq_IlWyzvB9KK0Mrs8A/realtime |archive-date=2020-12-20 |access-date=2020-12-20 |website=socialblade}}{{unreliable source|date=June 2021}}</ref>


⚫
In 2019, Rathidu launched his own studio, "Studio Ratta (pvt) Ltd." in Ja-Ela.<ref>{{Cite web |title=Studio Ratta (Pvt) Ltd |url=https://studio-ratta-pvt-ltd.business.site |access-date=2020-12-20 |website=Studio Ratta official website}}{{primary source inline|date=June 2021}}</ref><ref name="Pulse" /> By the end of February 2021, Ratta surpassed 1,000,000 subscribers on his YouTube channel.<ref>{{Cite web |title=Real Time YouTube Subscriber Count |url=https://socialblade.com/youtube/channel/UCJbxRq_IlWyzvB9KK0Mrs8A/realtime |access-date=2020-12-20 |website=socialblade}}{{unreliable source?|date=June 2021}}</ref>
==Arrest==
Ratta became a key figure during the ongoing Gall Face protests on the current government. On 30 May 2022, Ratta was arrested by the Slave Island Police on several charges including criminal coercion, unlawful assembly and obstructing the duties of police officers who were on duty in front of the Fort Magistrate’s Court during a protest on the 25th of May.<ref>{{Cite web |title=Sri Lankan YouTuber ‘Ratta’ arrested by police |url=http://www.adaderana.lk/news.php?nid=82771 |access-date=2022-06-06 |website=www.adaderana.lk |language=en}}</ref><ref>{{Cite web |date=2022-05-30 |title='Ratta' - Sri Lankan YouTuber arrested |url=https://www.newsfirst.lk/2022/05/30/ratta-sri-lankan-youtuber-arrested/ |access-date=2022-06-06 |website=Sri Lanka News - Newsfirst |language=en}}</ref><ref>{{Cite web |date=2022-05-30 |title=Sri Lankan YouTuber and anti-government protestor Ratta arrested |url=https://economynext.com/sri-lankan-youtuber-and-anti-government-protestor-ratta-arrested-94936 |access-date=2022-06-06 |website=EconomyNext |language=en}}</ref> He was produced before the Fort Magistrate Court and was released on bail on 31 May 2022.<ref>{{Cite web |title=’Ratta’ arrested and bailed out |url=https://www.dailymirror.lk/front_page/Ratta-arrested-and-bailed-out/238-238082 |access-date=2022-06-06 |website=www.dailymirror.lk |language=English}}</ref><ref>{{Cite web |date=2022-05-30 |title=YouTuber 'Ratta' released on bail |url=https://www.newsfirst.lk/2022/05/30/youtuber-ratta-released-on-bail/ |access-date=2022-06-06 |website=Sri Lanka News - Newsfirst |language=en}}</ref>


==Social Activism ==
On June 17, the Colombo Fort Magistrate ordered the police to arrest 09 suspects for their unruly and violent behaviour at Colombo Fort and Thalangama on the 9th and 10th of June and to produce them before the court. Then on 22 June 2022, Ratta along with the national organizer of ‘Youth for Change’ Lahiru Weerasekara were surrendered to Maradana Police.<ref>{{Cite web |title=‘Ratta’ and Lahiru Weerasekara surrender to police |url=http://www.adaderana.lk/news.php?nid=83189 |access-date=2022-07-06 |website=www.adaderana.lk |language=en}}</ref> He was remanded until July 01 by the Colombo Fort Magistrate’s Court.<ref>{{Cite web |title=‘Ratta’, Lahiru Weerasekara and 5 others remanded |url=http://www.adaderana.lk/news.php?nid=83201 |access-date=2022-07-06 |website=www.adaderana.lk |language=en}}</ref>
Ratta became a key figure during the ongoing Galle Face protests against the current government.


==See also==
==See also==
* [[List of YouTube personalities]]
* [[List of YouTube personalities]]


==References==
==References==
{{reflist}}
{{reflist}}


==External links==
==External links==
* {{IMDb name|10802222}}
* {{IMDb name|10802222}}
* [https://www.citizen.lk/news/73981 Ratta YouTube channel hacked again?]


{{authority control}}
{{authority control}}


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Latest revision as of 01:17, 10 November 2024

Ratta
රැට්ටා
Ratta in 2020
Personal information
Born
Danapala Mudiyanselage Rathidu Suramya Senarathna

(1987-12-07) 7 December 1987 (age 37)
Welisara, Sri Lanka
NationalitySri Lankan
Occupation(s)YouTuber, actor, director, philanthropist, Social media personality
WebsiteRatta
YouTube information
Also known asRatta
Years active2016–present
Genres
Subscribers1.52 million
Total views215,456,315
Associated acts
  • Kuppa Cinema
  • Fortune Films
  • Sippi Cinema
  • Lochi
  • Sulakkhana
  • Meanwhile in SL
100,000 subscribers2018
1,000,000 subscribers2021
Last updated: June 2022

Danapala Mudiyanselage Rathidu Suramya Senarathna (born 7 December 1987, Sinhala: රතිඳු සේනාරත්න), better known by his stage name Ratta (Sinhala: රැට්ටා), is a Sri Lankan YouTuber, television actor, director, philanthropist and social media personality.[1] Started his career in 2012, Ratta became a popular figure in YouTube and other social media.[2] During the preceding years, Ratta became one of the leading YouTube channels and a brand in Sri Lanka.[3] The production of comic stories also takes place through Ratta where all the characters in the videos produced and played by Rathidu himself as well as videography and editing.[4]

Personal life

[edit]

He was born on 7 December 1987 in Mahabage, Welisara, Sri Lanka as the second child in a family with one elder brother Isuru, and one younger sister, Sureka.[5] His father Danapala Mudiyanselage Senarathna and mother Anne Botheju are both retired teachers.[6] Rathidu completed education from De Mazenod College Kandana and studied A/L from commerce stream. After that, he moved to Ja-Ela with his family in 2007. In 2008, he went to Italy for a brief period and then returned to the country in late 2009 with the intention of getting established in Sri Lanka.[6]

Career

[edit]

At the age of 22, started to work as a banking assistant in a private bank. However, he left the job within less than six months.[7] In 2016, he got qualified as a management accountant and at this point, became a member of the Chartered Institute of Management Accountants UK.[6] He joined a BPO company as an account associate in March 2012. In the meantime, he had an interest in became an actor as well. During his job, his colleagues used to call him "Ratta", which he later used as his stage name in YouTube and Facebook.[8][9]

In March 2016, his maiden video titled Adhbhootha Putuwa (The Mysterious Chair), which he shot with a new camera as a test and later uploaded to Facebook.[5] The video gained around 10 000 views on Facebook. This influenced Rathidu to start a YouTube channel in 2017 with the same title "Ratta".[1] By the middle of 2018, it was still on Facebook that his videos went viral but not on YouTube. Also, in 2018, Rathidu decided to quit his cooperate life (resigning from his post as assistant manager- Finance at Allianz) and become a full-time content creator.[6] Later he made several videos that marked turning points in Sri Lankan YouTube industry.[7] Through the videos, he also managed to pass a message to Sri Lankan youth regarding the usage of social media usefully and its negative consequences.[10] In November 2018, he made a parody video for the popular ‘Vogue Jewelers’ advertisement theme song "Mangala Mudu Maala Walalu" sung by Indian singer Sonu Nigam. The video went viral in Sri Lanka. After this juncture, each video he posted started becoming trending that the count of subscribers which was 35 000 in November 2018 accelerated to 100 000 by 1 January 2019.[6]

In October 2019, his channel got banned from YouTube and the Google services for uploading a fan reaction video which got reported for breaching community guidelines under the ‘child abuse and exploitation’ category.[2] Ratta created a new channel after this incident. Within five hours, his fans earned his new YouTube channel 70,000 subscribers. This incident became a hot-button issue in the Sri Lankan social media backdrop.[11] However, After reviewing his appeal the old channel was given back to him.[12] After that incidence, he founded the social service initiative Mehewara.[13] As the first program, Mehewara crew organized a blood donation campaign on 20 November 2019 at Central Blood Bank Narahenpita with more than 350 donations in one day.[8][6] The campaign became the biggest blood donation campaign organized in a blood center in Sri Lanka.[6]

Apart from social service, Ratta received critical acclaim and nominations at Raigam Social Media Awards (SoMe) Awards 2019 for several categories:[6] Most popular YouTube channel, Most popular Facebook page, Most popular video, Most popular Short film, Social media influencer of the year, and The social media personality of the year.[2] And won two awards for the Most Popular YouTube channel and for the Most Popular Short film for his video Asadarane. Meanwhile, As his third YouTube channel, Ratta launched "RatTec" which is a tech unboxing channel.[14]

In 2019, he made his debut television acting with the television serial No Parking.[1] In the serial, he played a supportive role 'Kichi Dammika' along with the popular actor Jagath Chamila.[15] In the same year, he joined with the television program Chamber of Magicians telecast in ITN.[16] In early 2020, he started a program to plant one million Arjuna trees and Indian mahua trees across the country with the help and guidance of popular Biology tuition master Tissa Jananayake.[17][18][6] He also made several collaborative works with many popular artists Kuppa Cinema, Fortune Films, Lochi, Sulakkhana and Sippi Cinema.[1]

In 2019, Rathidu launched his own studio, "Studio Ratta (pvt) Ltd." in Ja-Ela.[19][6] By the end of February 2021, Ratta surpassed 1,000,000 subscribers on his YouTube channel.[20]

Social Activism

[edit]

Ratta became a key figure during the ongoing Galle Face protests against the current government.

See also

[edit]

References

[edit]
  1. ^ a b c d "Making us laugh, with a message". Sunday Observer. August 2, 2019. Retrieved December 18, 2020.
  2. ^ a b c "Ratta with Mehewara initiative". saaravita. Retrieved December 18, 2020.[unreliable source?]
  3. ^ "The Crisis of Contemporary Sinhala Comical Art". Medium. June 25, 2019. Retrieved December 18, 2020.
  4. ^ "Ratta's pendulum tops". Deshaya. Retrieved December 18, 2020.
  5. ^ a b "The magic of Ratta - Rathidu Senaratne". Sarasaviya. February 19, 2020. Retrieved December 18, 2020.
  6. ^ a b c d e f g h i j "Ratta in Spotlight – Going from 35,000 to 1 Million Subscribers!". Pulse 2020. July 9, 2021. Retrieved July 13, 2021.
  7. ^ a b "Don't come to YouTube after failing O / L - Ratta". newshub. Archived from the original on July 14, 2021. Retrieved July 13, 2021.
  8. ^ a b "It is the responsibility of the government to find a more logical solution without interrupting social media". saaravita. Retrieved December 18, 2020.[unreliable source?]
  9. ^ "It was only after this that he became Ratta". Colombo Now. Archived from the original on February 28, 2020. Retrieved December 18, 2020.
  10. ^ "Reaching the fifth pillar". Deshaya. Retrieved December 18, 2020.
  11. ^ "Give your support to our brother". Janayugaya. October 8, 2019. Retrieved December 18, 2020.
  12. ^ "Ratta acquitted and released". Deshaya. Retrieved December 18, 2020.
  13. ^ "Mehewara official page". YouTube. Retrieved December 18, 2020.[unreliable source?]
  14. ^ "RatTec official page". YouTube. Retrieved December 18, 2020.[unreliable source?]
  15. ^ "Story of Lives that stopped in the wrong places". Sarasaviya. Retrieved August 8, 2018.
  16. ^ "Chamber of Magicians". Independent Television Network Ltd. Archived from the original on November 30, 2020. Retrieved December 18, 2020.[better source needed]
  17. ^ "Ratta is going to plant trees together with Tissa Sir". slgossipz. Archived from the original on December 18, 2020. Retrieved December 18, 2020.[unreliable source?]
  18. ^ "Green Mission with Ratta". saaravita. Retrieved December 18, 2020.[unreliable source?]
  19. ^ "Studio Ratta (Pvt) Ltd". Studio Ratta official website. Retrieved December 20, 2020.[non-primary source needed]
  20. ^ "Real Time YouTube Subscriber Count". socialblade. Retrieved December 20, 2020.[unreliable source?]
[edit]
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