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{{Short description|Manufacturing company of writing instruments}}
⚫
In June 1945 Chicago businessman [[Milton Reynolds]] was in Buenos Aires, Argentina when he came across the first commercialized ballpoint, the [[László Bíró| Biro pen]].<ref>{{Cite news|url=https://www.thoughtco.com/ballpoint-pens-laszlo-biro-4078959|title=How Inventor Laszlo Biro Started the Ballpoint Pens Revolution|work=ThoughtCo|access-date=2018-04-02}}</ref>
{{Infobox company
| name = Reynolds Pens
| logo = Reynolds pens logo.png
| logo_size = 200
| type = [[Subsidiary]]
| industry = [[Writing instrument]]s
| fate = Acquired by Newell Brands, became a [[brand]]
| predecessor = <!-- or: | predecessors = -->
| successor = <!-- or: | successors = -->
| founded = <!-- if known: {{Start date and age|YYYY|MM|DD}} in [[city]], country -->
| founder = [[Milton Reynolds]]
| defunct = {{start date and age|1945}}
| hq_location_city = [[Chandivali]]
| hq_location_country = [[India]]
| area_served = <!-- or: | areas_served = -->
| key_people =
| products = [[Ballpoint pen|ballpoint]], [[gel pen|gel]], [[rollerball pen|rollerball]], and [[fountain pen|fountain]] pens, [[mechanical pencil]]s
| owner = <!-- or: | owners = -->
| num_employees =
| num_employees_year = <!-- Year of num_employees data (if known) -->
| parent = [[Newell Brands]]
| subsid = Reynolds Pens India <ref name=zauba>[https://www.zaubacorp.com/company/REYNOLDS-PENS-INDIA-PRIVATE-LIMITED/U36991TN1998PTC040913 Reynolds Pens India Private Ltd] on ZaubaCorp</ref>
| website = {{URL|https://www.reynolds-pens.com/|reynolds-pens.com}}
}}
'''Reynolds Pens''' is an Indian [[brand]] and a former [[United States|American]] manufacturing company of [[writing instrument]]s, mainly [[pen]]s. Products commercialized under the Reynolds name include [[ballpoint pen|ballpoint]], [[gel pen|gel]], [[rollerball pen|rollerball]], and [[fountain pen|fountain]] pens, and [[mechanical pencil]]s.


== History ==
⚫
In October 1945, Milton Reynolds was able to reverse engineer the Biro pen and was the first to manufacture and sell ballpoint pens into the US market. "Reynolds Rocket" pen was introduced at Gimbel’s department store in New York City, selling $100,000 worth of pens on the first day.<ref>{{Cite news|url=https://www.thoughtco.com/ballpoint-pens-laszlo-biro-4078959|title=How Inventor Laszlo Biro Started the Ballpoint Pens Revolution|work=ThoughtCo|access-date=2018-04-02}}</ref> Demand in 1945 was running 30,000 pens per day, making it America's #1 ballpoint pen.<ref>{{Cite news|url=http://mentalfloss.com/article/64958/origin-story-ballpoint-pen|title=The Origin Story of the Ballpoint Pen|date=2015-06-10|access-date=2018-04-02|language=en}}</ref> However, within three years the price of the pen went from $12.50 to 50¢.
⚫
In June 1945, Chicago businessman [[Milton Reynolds]] was in [[Buenos Aires]], [[Argentina]], when he came across the first commercialized ballpoint, the [[László Bíró|Biro pen]].<ref name="ThoughtCo">{{Cite news|url=https://www.thoughtco.com/ballpoint-pens-laszlo-biro-4078959|title=How Inventor Laszlo Biro Started the Ballpoint Pens Revolution|work=ThoughtCo|access-date=2018-04-02}}</ref>


⚫
In October 1945, Milton was able to reverse engineer the Biro pen and was the first to manufacture and sell ballpoint pens into the US market. "Reynolds Rocket" pen was introduced at Gimbel’s department store in [[New York City]], selling $100,000 worth of pens on the first day.<ref name="ThoughtCo"/> Demand in 1945 was running 30,000 pens per day, making it America's #1 ballpoint pen.<ref>{{Cite news|url=http://mentalfloss.com/article/64958/origin-story-ballpoint-pen|title=The Origin Story of the Ballpoint Pen|date=2015-06-10|access-date=2018-04-02|language=en}}</ref> However, within three years the price of the pen went from $12.50 to 50¢.
⚫
The Reynold's Rocket Pen had a tiny ball bearing that only let ink out when pressed against the item you were writing on.<ref>{{Cite web|url=http://time.com/4083274/ballpoint-pen/|title=Why the Invention of the Ballpoint Pen Was Such a Big Deal|website=Time|language=en|access-date=2018-04-02}}</ref> In advertisements Reynolds claimed it had enough ink to 15 years without refilling.<ref>{{Cite web|url=http://bittner.com/blog/category/pens/|title=Pens Archives - Bittner Press|website=Bittner Press|language=en-US|access-date=2018-04-02}}</ref>


⚫
The Reynolds Rocket Pen had a tiny ball bearing that let ink out only when pressed against the item you were writing on.<ref>{{Cite web|url=https://time.com/4083274/ballpoint-pen/|title=Why the Invention of the Ballpoint Pen Was Such a Big Deal|website=Time|language=en|access-date=2018-04-02}}</ref> In advertisements Reynolds claimed it had enough ink to last 15 years without refilling.<ref>{{Cite web|url=http://bittner.com/blog/category/pens/|title=Pens Archives - Bittner Press|website=Bittner Press|language=en-US|access-date=2018-04-02}}</ref>
In 1947 in a publicity stunt to promote Reynolds' pens Milton Reynolds and William Odom announced they would beat Howard Hughes' around the world record. They set a new record time of under 79 hours by flying the "Reynolds Bombshell" around the world while managing to pass out thousands of pens.<ref>{{Cite news|url=https://www.nytimes.com/1976/01/25/archives/saw-pens-potential-hailed-by-truman.html|title=Saw Pen's Potential|last=Saxon|first=Wolfgang|date=1976|work=The New York Times|access-date=2018-04-02|language=en-US|issn=0362-4331}}</ref>


In 1948 Reynolds expanded overseas and opened Reynolds European, and later in 1959 spun out Reynolds European SA as an independent company focused on non-ferrous metals.<ref>{{Cite news|url=http://reynolds-european.fr/EN/?page_id=22|title=History - Reynolds European|work=Reynolds European|access-date=2018-04-02|language=fr-FR}}</ref>
In 1947, in a publicity stunt to promote Reynolds' pens Milton Reynolds and William Odom announced they would beat Howard Hughes's [[Howard_Hughes#Round-the-world_flight|round-the-world flight speed record]]. They set a new record time of under 79 hours by flying the "Reynolds Bombshell" around the world while managing to pass out thousands of pens.<ref>{{Cite news|url=https://www.nytimes.com/1976/01/25/archives/saw-pens-potential-hailed-by-truman.html|title=Saw Pen's Potential|last=Saxon|first=Wolfgang|date=1976|work=The New York Times|access-date=2018-04-02|language=en-US|issn=0362-4331}}</ref>


In 1948, Reynolds expanded overseas and opened Reynolds European, and later in 1959 spun out Reynolds European SA as an independent company focused on non-ferrous metals.<ref>{{Cite news|url=http://reynolds-european.fr/EN/?page_id=22|title=History - Reynolds European|work=Reynolds European|access-date=2018-04-02|language=fr-FR}}</ref>
⚫
The Chicago-based Reynolds Pen company closed with Milton Reynolds moving to Mexico . The French subsidiary survived as did their India licensee. Later the French subsidiary would be purchased.


⚫
The Chicago-based Reynolds Pen Company closed with Milton Reynolds moving to Mexico. The French subsidiary survived as did their [[India]]n licensee.<ref name=zauba/> Later, the French subsidiary would be purchased.
⚫
In 2000 Newell Rubbermaid acquired [[:fr:Reynolds International Pen Company|Reynold Pens France]] and in 2007 announced they would be closing the French manufacturing plants, causing huge labor union protests.<ref>{{Citation|last=reynoldsfrance|title=REYNOLDS writing instruments France. Delocalization|date=2007-01-27|url=https://www.youtube.com/watch?v=-fq_9PYe-wQ|accessdate=2018-04-02}}</ref>


⚫
In 2000, Newell Rubbermaid acquired Reynolds Pens France and in 2007, announced they would be closing the French manufacturing plants, causing huge labor union protests.<ref>{{Citation|last=reynoldsfrance|title=REYNOLDS writing instruments France. Delocalization|date=2007-01-27|url=https://www.youtube.com/watch?v=-fq_9PYe-wQ|access-date=2018-04-02}}</ref>
⚫
In May 2016 Reynold's license GM Pens International in India decided to end their exclusive contract and stopped making Reynold branded pens, instead choosing to make their own Rorito brand pen.<ref>{{Cite web|url=https://brandequity.economictimes.indiatimes.com/news/business-of-brands/reynolds-pens-indian-licensee-to-go-solo-with-launch-of-rorito-brand/52182932|title=Reynolds Pens' Indian licensee to go solo with launch of Rorito brand - ET BrandEquity|last=www.ETBrandEquity.com|website=ETBrandEquity.com|language=en|access-date=2018-04-02}}</ref>


⚫
In May 2016, Reynolds' licensee—GM Pens International—in India decided to end their exclusive contract and stopped making Reynold branded pens, instead choosing to make their own [[Rorito]] brand pen.<ref>{{Cite web|url=https://brandequity.economictimes.indiatimes.com/news/business-of-brands/reynolds-pens-indian-licensee-to-go-solo-with-launch-of-rorito-brand/52182932|title=Reynolds Pens' Indian licensee to go solo with launch of Rorito brand - ET BrandEquity|last=www.ETBrandEquity.com|website=ETBrandEquity.com|language=en|access-date=2018-04-02}}</ref>
Now Reynold's license is Flair Pens, they market and distribute Reynold's pens in India.
Reynold's has a state-of-the-art R&D facility in Chennai - Irungattukottai SIPCOT is considered one of the most sophisticated in the writing instrument industry worldwide.


Reynold Pens, along with Paper Mate and Parker are brands owned by US based [[Newell Brands]] and are sold in more than 70 countries.
The current Reynolds' licensee is Flair Pens. Flair markets and distributes Reynolds pens in India. Reynolds has an R&D facility in Chennai. Reynold Pens, along with Paper-Mate and Parker, are brands owned by US based [[Newell Brands]] and are sold in more than 70 countries.


⚫
==References==
Reynolds has been a household name for years among those who use pens and particularly students. Reynold's is a popular brand and the most trusted brand in India. The most favorite pen among Indians are Reynolds 045 and Reynolds Trimax.
⚫
{{reflist}}


==External links==
==External links==
* [http://reynolds-pens.com/ Reynolds Pens] - current corporate website
* {{official|https://www.reynolds-pens.com/}}
* [https://fr.wikipedia.org/wiki/Reynolds_International_Pen_Company Reynolds International Pen Company] - French Wikipedia entry


{{Newell Brands}}
⚫
==References==
{{Pen manufacturers}}
⚫
{{reflist}}


{{Pens}}
{{DEFAULTSORT:Reynolds Pens}}
[[Category:Pen manufacturers]]
{{DEFAULTSORT:Ballpoint Pen}}
{{Category:Pens|Manufacturers}}
[[Category:Pencil brands]]
{{US-stub}}

Latest revision as of 10:02, 17 November 2024

Reynolds Pens
Company typeSubsidiary
IndustryWriting instruments
FounderMilton Reynolds
Defunct1945; 79 years ago (1945)
FateAcquired by Newell Brands, became a brand
Headquarters
Chandivali
,
India
Productsballpoint, gel, rollerball, and fountain pens, mechanical pencils
ParentNewell Brands
SubsidiariesReynolds Pens India [1]
Websitereynolds-pens.com

Reynolds Pens is an Indian brand and a former American manufacturing company of writing instruments, mainly pens. Products commercialized under the Reynolds name include ballpoint, gel, rollerball, and fountain pens, and mechanical pencils.

History

[edit]

In June 1945, Chicago businessman Milton Reynolds was in Buenos Aires, Argentina, when he came across the first commercialized ballpoint, the Biro pen.[2]

In October 1945, Milton was able to reverse engineer the Biro pen and was the first to manufacture and sell ballpoint pens into the US market. "Reynolds Rocket" pen was introduced at Gimbel’s department store in New York City, selling $100,000 worth of pens on the first day.[2] Demand in 1945 was running 30,000 pens per day, making it America's #1 ballpoint pen.[3] However, within three years the price of the pen went from $12.50 to 50¢.

The Reynolds Rocket Pen had a tiny ball bearing that let ink out only when pressed against the item you were writing on.[4] In advertisements Reynolds claimed it had enough ink to last 15 years without refilling.[5]

In 1947, in a publicity stunt to promote Reynolds' pens Milton Reynolds and William Odom announced they would beat Howard Hughes's round-the-world flight speed record. They set a new record time of under 79 hours by flying the "Reynolds Bombshell" around the world while managing to pass out thousands of pens.[6]

In 1948, Reynolds expanded overseas and opened Reynolds European, and later in 1959 spun out Reynolds European SA as an independent company focused on non-ferrous metals.[7]

The Chicago-based Reynolds Pen Company closed with Milton Reynolds moving to Mexico. The French subsidiary survived as did their Indian licensee.[1] Later, the French subsidiary would be purchased.

In 2000, Newell Rubbermaid acquired Reynolds Pens France and in 2007, announced they would be closing the French manufacturing plants, causing huge labor union protests.[8]

In May 2016, Reynolds' licensee—GM Pens International—in India decided to end their exclusive contract and stopped making Reynold branded pens, instead choosing to make their own Rorito brand pen.[9]

The current Reynolds' licensee is Flair Pens. Flair markets and distributes Reynolds pens in India. Reynolds has an R&D facility in Chennai. Reynold Pens, along with Paper-Mate and Parker, are brands owned by US based Newell Brands and are sold in more than 70 countries.

References

[edit]
  1. ^ a b Reynolds Pens India Private Ltd on ZaubaCorp
  2. ^ a b "How Inventor Laszlo Biro Started the Ballpoint Pens Revolution". ThoughtCo. Retrieved 2018-04-02.
  3. ^ "The Origin Story of the Ballpoint Pen". 2015-06-10. Retrieved 2018-04-02.
  4. ^ "Why the Invention of the Ballpoint Pen Was Such a Big Deal". Time. Retrieved 2018-04-02.
  5. ^ "Pens Archives - Bittner Press". Bittner Press. Retrieved 2018-04-02.
  6. ^ Saxon, Wolfgang (1976). "Saw Pen's Potential". The New York Times. ISSN 0362-4331. Retrieved 2018-04-02.
  7. ^ "History - Reynolds European". Reynolds European (in French). Retrieved 2018-04-02.
  8. ^ reynoldsfrance (2007-01-27), REYNOLDS writing instruments France. Delocalization, retrieved 2018-04-02
  9. ^ www.ETBrandEquity.com. "Reynolds Pens' Indian licensee to go solo with launch of Rorito brand - ET BrandEquity". ETBrandEquity.com. Retrieved 2018-04-02.
[edit]
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