Canadian Tire: Difference between revisions

Canadian Tire Corporation, Limited
	Head office for Canadian Tire at the Canada Square Complex on Yonge Street
Trade name	Canadian Tire
Company type	Public
Traded as	TSX: CTC (voting); TSX: CTC.A (non-voting)
Industry	Retail
Founded	October 24, 1922; 102 years ago
Founders	Alfred Jackson Billes; John William Billes
Headquarters	2180 Yonge Street; Toronto, Ontario; M4P 2V8
Number of locations	1,686 locations: 503 Canadian Tire stores, 91 PartSource stores, 409 FGL Sports stores (various banners), 386 Mark's stores, and 297 gas stations.
Area served	Canada
Key people	Greg Hicks (President and CEO)
Products	Automotive, sports, leisure and home products
Revenue	CA$17.810 billion (2022)
Net income	CA$1.182 billion (2022)
Total assets	CA$22.102 billion (2022)
Number of employees	58,000
Subsidiaries	Canadian Tire; PartSource; Sport Chek; Canadian Tire Bank; Mark's; Canadian Tire Petroleum; Helly Hansen; Party City Canada; Sher-Wood
Website	corp.canadiantire.ca

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Canadian Tire Corporation, Limited (French: Société Canadian Tire Limitée) is a Canadian retail company which operates in the automotive, hardware, sports, leisure and housewares sectors. Its Canadian operations include: Canadian Tire (including Canadian Tire Petroleum gas stations and financial services subsidiary Canadian Tire Bank), Mark's, FGL Sports (including Sport Chek and Sports Experts), PartSource, and the Canadian operations of Party City. Canadian Tire acquired the Norwegian clothing and textile company Helly Hansen from the Ontario Teachers' Pension Plan in 2018.

Canadian Tire is known for its Canadian Tire money, a loyalty program first introduced in 1958 using paper coupons that resemble banknotes. The company's head office is located at the Canada Square Complex in Toronto, Ontario, and it is listed on the Toronto Stock Exchange. It is a participant in the voluntary Scanner Price Accuracy Code managed by the Retail Council of Canada.^[5]

History

On October 24, 1922, John William Billes and Alfred Jackson Billes invested their combined savings of $1,800 in the Hamilton Tire and Garage Ltd. (established in 1909 as the Hamilton Garage and Rubber Company) in Toronto.^[6] Hamilton Tire and Garage specialized in buying tires at a discount from manufacturers in the winter then reselling the tires during the busy summer season. The brothers opened a retail store at Yonge and Gould Streets in Toronto, Ontario.^[7]

A product focus on tires was emphasized in 1927 with the incorporation of the name Canadian Tire Corporation Limited because, as A.J. Billes said, "...it sounded big".^[8] During 1928, the first Canadian Tire catalogues were distributed, consisting of price lists along with road maps.

In 1934, the first official Associate Store was opened in Hamilton, Ontario by Walker Anderson on King Street.^[9] In 1944, to fund its growth, Canadian Tire Corporation became a public company and sold 100,000 shares. By 1945, there were 110 Canadian Tire stores. In 1946, an employee stock purchasing plan was implemented to encourage employee loyalty while discouraging unionization.^[8]

The first gas bar opened in 1958 at the corner of Yonge and Church Streets in Toronto. Canadian Tire money that gave gas bar customers an in-store discount began in 1958. By June 1961, there were 31 locations. The small financial services company Midland Shoppers Credit Limited was purchased in 1968 and renamed Canadian Tire Acceptance, Limited.

Canadian Tire entered the clothing market by acquiring Mark's Work Wearhouse in 2001.^[10]

In 2003, CTC established the Canadian Tire Bank, under Canada's Bank Act, from its then-named Canadian Tire Financial Services, Limited, subsidiary along with its Mastercard portfolio,^[11] which was later renamed as Canadian Tire Services, Limited, effective January 1, 2015.^[12]^[13] CTC sold 20% of its Canadian Tire Bank to Scotiabank in 2014.^[14]

In April 2018, Triangle Rewards was launched as a replacement to the digital My Canadian Tire Money program and Options Mastercard.^[15]^[16]^[17] Traditional paper Canadian Tire money continues to be offered at some Canadian Tire stores for customers without a rewards card, though at a reduced rate.^[18]

In May 2018, the company extended further into the clothing market by acquiring Helly Hansen.^[19] As of December 2021, the company operates 667 Canadian Tire stores, 397 SportChek stores, and 381 Mark's stores.^[2] The current President and CEO is Greg Hicks.^[20]

U.S. expansion attempts

Canadian Tire tried twice to expand into the United States. In 1982, it purchased the Wichita Falls, Texas-based White Stores, Inc. automotive retail chain with 81 stores in Texas from its then-owner Household Merchandising Inc., a subsidiary of Household Finance, for US$40.2 million.^[21]^[22]^[23] In 1986, after losing nearly US$100 million they closed some stores and sold the remaining 40 stores, three warehouses and other White assets to Kansas City, Missouri-based Western Auto Supply.^[24]

The second time, during the early 1990s, Canadian Tire tried to open a specialized auto parts chain called Auto Source that attempted to have 25,000 different parts or more on the shelf in each store, more than its competitors. The first Auto Source was opened in Indianapolis in 1991.^[25] Unlike the previous attempt, the Auto Source concept was built from scratch.^[26] During the next three years, Canadian Tire had opened two Auto Source stores each in Indianapolis, Cincinnati, Dayton, Columbus and Louisville for a total of ten stores before abruptly closing the money-losing chain in 1995.^[27]^[28]^[29] Some of the stores were sold to Pep Boys.^[30]

Although Auto Source lost nearly CA$60 million during its four years of existence, a scaled-down version was used in Canada under the PartSource brand.

Brands

Canadian Tire owns a number of house brands, with some of its most prominent including Mastercraft (tools), MotoMaster (automotive), as well as NOMA (household goods, particularly lights and Christmas lights) and Simoniz (car care products)—two brands for which Canadian Tire acquired the Canadian trademark rights.^[31]

In the 2010s, Canadian Tire began to expand its array of private labels in order to better-compete with online retailers such as Amazon.^[32] In 2013, Canadian Tire launched Frank, a budget brand oriented towards household goods and grocery; the brand is known for packaging containing product-specific taglines involving its eponymous mascot—such as "Frank talks trash" (garbage bags), "Frank knows all aboot maple" (maple-flavoured coffee) and "Frank doesn't scrub you the wrong way" (dish sponges)—which became a viral trend in 2020.^[32]^[33]^[34]

Canadian Tire owns the rights to three ice hockey brands. In 2011, the company's purchase of the Forzani Group gave it the rights to the Hespeler and Victoriaville brands. In 2018, it acquired the trademarks of Sherwood Hockey.

On May 10, 2017, Canadian Tire announced it would buy Padinox, the manufacturer of the Paderno kitchen equipment.^[35]

Operations

At the end of 2018, Canadian Tire employed 12,735 full-time and 17,951 part-time employees in the corporate structure.^[36] These figures do not include temporary employees or employees working for Associate Stores, petroleum stores or franchise stores. There is an in-house Triangle Learning Academy, an allusion to the triangular CTC logo for employee and Associate Store management training.

Financial services

Canadian Tire Bank (CTB) is the company's retail deposit-taking and credit card issuing arm. They are held indirectly under the Canadian Tire Services, Limited, holding company, Canadian Tire Bank (CTB), a bank under Canada's Bank Act since 2003. Before 2003, all financing occurred under the Canadian Tire Financial Services. In 2014, The Bank of Nova Scotia acquired a 20% economic and voting interest in Canadian Tire Bank, with an option to acquire up to an additional 30% of the company within ten years (or require Canadian Tire buy back its existing 20% interest) at the then fair market value of the business for $500 million CAD in cash.^[37]

Ostensibly in tandem with Scotiabank's acquisition of a minority position in Canadian Tire Bank, Canadian Tire renamed its intermediary holding company Canadian Tire Financial Services Limited as Canadian Tire Services, Limited, effective January 1, 2015, dropping the moniker Canadian Tire Financial Services from use.^[12]^[13] Additionally, in approximately 2018, Canadian Tire rebranded its credit card-issuing online banking website as Canadian Tire Bank, removing the last vestige of Canadian Tire Financial Services from active use.

Petroleum

A Canadian Tire Gas+ station at Richmond Hill, Ontario

Canadian Tire Petroleum (CTP), operating as Canadian Tire Gas+, is the division of Canadian Tire which operates gas stations and car washes.^[2] CTP was founded in 1958 as a means of increasing customer traffic to Canadian Tire stores.^[38] In Ontario, CTP also operates Pit Stop, which provides services like oil changes and rust checks. The Canadian Tire money loyalty program was originally launched through the gas bars as "Gas Bonus Coupons." CTP has opened three Q Stop stores featuring a mini-grocery store and other items. ^{[citation needed]}

CTP also holds the concession to operate the 24-hour gas stations at ONroute service centres in Ontario along Highway 401 and parts of Highway 400.^[39]

In May 2023, Canadian Tire announced an agreement with Suncor Energy, under which all Canadian Tire Gas+ locations will be converted to Petro-Canada franchises, and the company's Petro-Points rewards program will be integrated with Canadian Tire's Triangle program.^[40] The first converted location opened in July 2024 in Kitchener, Ontario.^[41]

Retail

Moody's observed Canadian Tire's unique position in Canadian retail as being "often both misunderstood and underestimated" and "completely foreign" in comparison to U.S. retail, citing its variety of products (ranging from auto parts to sporting goods to outdoors products and grocery at some locations) and that "its proprietary 'currency,' Canadian Tire money, which is a by-product of its loyalty program, has been accepted across Canada by multiple retailers and could almost be described as a 'sub-fiat' currency."^[42]

In November 2000, Canadian Tire introduced an online retail operation. On January 1, 2009, citing consumer disinterest in online shopping compared to its physical stores, the Company discontinued online sales.^[43] On November 1, 2013, Canadian Tire returned to online shopping with delivery to stores.^[44]

Canadian Tire retail stores

Exterior facade of a Canadian Tire store in Richmond Hill, Ontario

Interior of a Canadian Tire Store in Brampton

In 2009, Canadian Tire introduced a new "Smart store" concept featuring "boutiques" that prominently showcased products within the chain's core product categories. Popular product categories such as auto parts and home goods were moved towards the front of the store to improve their prominence, and some locations began to sell common groceries as a pilot project.^[45]

With the demise of Target's businesses in Canada in 2015, Canadian Tire acquired the leases of 12 former Target store locations.^[46]

In June 2015, Canadian Tire opened its largest location to-date at South Edmonton Common, which features 130,000 sq ft (12,000 m²) of retail space on two floors, widened and expanded departments, various interactive experiences (including a driving simulator and virtual reality), as well as a rotating exhibit of Hockey Canada memorabilia.^[47]

In September 2022, Canadian Tire opened a 135,000 sq ft (12,500 m²) flagship location at Carlingwood Mall in Ottawa to mark the company's centennial; it introduces a large-scale concept called "Remarkable Retail," which carries a modernized design and focuses on enhancing its auto centres, seasonal departments, and delivery and pickup services. The concept was also used for a new location in Welland, Ontario and will be used for a future Calgary location.^[48]^[49] That year, the company also committed $1.2 billion to renovate 225 stores with its "Concept Connect" format.^[50]^[51] The following month, Canadian Tire also opened its largest location to-date in Chilliwack, British Columbia at the Cottonwood Centre; occupying a former Sears, it has 170,000 sq ft (16,000 m²) of retail space.^[52]

Automotive parts

In addition to the Canadian Tire stores' Parts department, CTC owns PartSource, an automotive parts and accessories specialty chain which has 91 stores across Nova Scotia, Ontario, Manitoba, Saskatchewan, and Alberta. It serves commercial automotive installers and do-it-yourself mechanics. Before November 2013, some stores were owned and operated by franchisees; all currently belong to Canadian Tire.^[53]

Clothing

In 2001, Canadian Tire acquired Mark's Work Wearhouse (now branded as Mark's), a retailer of business casual and work wear, for $116 million.^[10] Along with standalone stores, some Canadian Tire locations feature integrated Mark's locations. Due to space constraints, some smaller Canadian Tire locations removed their Mark's department when remodelled into the "Smart store" format .^[45]

In May 2018, the Ontario Teachers' Pension Plan sold the Norwegian sportswear retailer Helly Hansen to Canadian Tire for $985 million.^[19]

Sporting goods

In May 2011, Canadian Tire announced the purchase of Forzani Group, a Canadian sporting goods retailer that operates various brands, including SportChek, Atmosphere, Intersport, Hockey Experts, National Sports, Nevada Bob's Golf, S3, Sport Mart, Sports Experts, Tech Shop, Pro Hockey Life, and The Fitness Source.^[54] In February 2021, Canadian Tire announced the closure of all National Sports stores, citing a focus on efficiencies and core assets.^[55]

Party City

In October 2019, Canadian Tire closed its acquisition of Party City's Canadian business. As part of the deal, CTC signed a 10-year supply agreement with Party City's parent company Amscan.^[56]

Marketing

Sports sponsorships

Motorsport

During the 1980s, the company sponsored an IndyCar racing team. Alfred J. Billes's son David Billes was a Canadian Corvette racer before opening Performance Engineering Ltd. He was later Jacques Villeneuve Sr.'s car owner in CART IndyCar competition in the early 1980s and entered two cars in the 1985 Indianapolis 500.^[61] In 1985, Jacques Villeneuve Sr. won the race at Road America.

David Billes was inducted into the Canadian Motorsport Hall of Fame in 1994.^[62]

#	Season	Date	Sanction	Track/Race	No.	Winning Driver	Chassis	Engine	Tire	Grid	Laps Led
1	1985	August 4	CART	Road America (R)	76	Jacques Villeneuve Sr.	March 85C	Cosworth DFX V8 t	Goodyear	4	14

The company has had naming rights at Canadian Tire Motorsport Park, formerly known as Mosport International Raceway, since 2012.^[63]

Other sports

The home arena of the Ottawa Senators of the National Hockey League (NHL) has been known as the Canadian Tire Centre since 2013.^[64]

The company sponsors the Northern Super League, which is planned to be Canada's top division of women's soccer.

References

^ "Management's Discussion and Analysis" (PDF). Canadian Tire. Archived (PDF) from the original on November 9, 2023. Retrieved February 8, 2017.
^ ^a ^b ^c "Number of stores operated by Canadian Tire Corporation in Canada in 2018, by brand". Archived from the original on November 9, 2023. Retrieved August 16, 2019.
^ "Greg Hicks appointed CEO of Canadian Tire Corporation". March 12, 2020. Archived from the original on November 9, 2023. Retrieved March 25, 2020.
^ ^a ^b ^c "Management's Discussion and Analysis: Selected Annual Consolidated Financial Trends 2019" (PDF). Canadian Tire Corporation. p. 4. Archived (PDF) from the original on April 25, 2021. Retrieved March 16, 2020.
^ Harris, Sophia (November 28, 2021). "Attention shoppers: Overcharged for an item at checkout? You might be able to get it for free". CBC News. Archived from the original on December 8, 2021. Retrieved November 28, 2021.
^ "History". Canadian Tire. Archived from the original on March 12, 2017. Retrieved September 23, 2017.
^ McBride, Hugh (1997). Our Store 75 Years of Canadians and Canadian Tire. Toronto: Madison Press Books. p. 19. ISBN 1-895892-10-4.
^ ^a ^b "Canadian Tire". Archived from the original on November 16, 2020. Retrieved August 16, 2019.
^ "The Hamilton Memory Project" (Press release). The Hamilton Spectator- Souvenir Edition. June 10, 2006. p. MP38.
^ ^a ^b "Canadian Tire buys Mark's Work Wearhouse for $116 million". CBC News. December 19, 2001. Archived from the original on November 9, 2023. Retrieved June 26, 2011.
^ "About Us". ctfs.com. Archived from the original on August 18, 2019. Retrieved August 18, 2019.
^ ^a ^b "2015 Annual Information Form from Canadian Tire Corporation, Limited" (PDF). Canadian Tire Corporation. Canadian Tire Corporation. February 17, 2016. Archived (PDF) from the original on August 25, 2019. Retrieved August 24, 2019.
^ ^a ^b "2014 Annual Information Form from Canadian Tire Corporation, Limited" (PDF). Canadian Tire Corporation. Canadian Tire Corporation. February 26, 2015. Archived (PDF) from the original on August 25, 2019. Retrieved August 24, 2019.
^ "Scotiabank, Canadian Tire strike $500M financial services deal". CBC News. The Canadian Press. May 8, 2014. Archived from the original on September 24, 2015. Retrieved October 13, 2015.
^ Shaw, Hollie (April 9, 2018). "Canadian Tire ups the stakes in its loyalty program, but do customers have loyalty fatigue?". Financial Post. Archived from the original on January 12, 2020. Retrieved April 15, 2018.
^ "Canadian Tire expands loyalty program". The Canadian Press. April 9, 2018. Archived from the original on November 9, 2023. Retrieved April 15, 2018 – via Cambridge Times.
^ "Canadian Tire Expands Its Triangle Rewards to Include Husky Locations". Franchising.com. October 3, 2018. Archived from the original on October 14, 2018. Retrieved October 13, 2018.
^ Cazzin, Julie (April 9, 2018). "What Canadian Tire's loyalty changes mean to you". Maclean's. Archived from the original on April 15, 2018. Retrieved April 15, 2018.
^ ^a ^b "Canadian Tire to buy sportswear brand Helly Hansen in $985-million deal". The Globe and Mail. The Canadian Press. May 10, 2018. Archived from the original on November 9, 2023. Retrieved May 10, 2018.
^ "Our Leadership Team". Archived from the original on August 18, 2019. Retrieved August 18, 2019.
^ "Household Finance To Sell Store Assets To Canadian Tire Unit". The Wall Street Journal. November 18, 1981. p. 40. ProQuest 134589449. Archived from the original on August 5, 2017. Canadian Tire Corp. said it agreed to acquire most merchandising assets of White Stores Inc., a Texas-based home and auto supplies concern.
^ "Canadian Tire Completes Purchase of Some Assets". The Wall Street Journal. February 25, 1982. p. 3. ProQuest 134755546. Archived from the original on August 5, 2017. Canadian Tire Corp. said it completed the previously announced purchase of most merchandising assets of White Stores Inc. of Wichita Falls, Texas, from Household Merchandising Inc. for $40.2 million (U.S.)
^ "Canadian Tire's mistaken leap into the U.S.". Venture. December 8, 1985. CBC. Archived from the original on June 11, 2017. Retrieved August 5, 2017.
^ "Canadian Tire sells U.S. subsidiary". United Press International. February 28, 1986. Archived from the original on August 5, 2017. Retrieved August 5, 2017.
^ "A new kind of auto store: Canadian retailer will open its first U.S. location here this summer. (Canadian Tire Corp. Ltd.'s US Division, Car Car USA Inc.)". Indianapolis Business Journal. April 15, 1991. Archived from the original on August 5, 2017. Retrieved August 5, 2017.
^ Bohman, Jim (January 12, 1992). "Customers Park in Or Out – Parts, Service in Supermart". Dayton Daily News. p. 1F. Archived from the original on August 5, 2017. Retrieved August 5, 2017.
^ McCarron, Kathy (January 9, 1995). "Canadian Tire Closes Auto Source". Tire Business.
^ Peale, Cliff (December 7, 1994). "Auto Source chain shuts down – 91 jobs are lost here at 2 stores". Cincinnati Post. p. 6D. Archived from the original on August 5, 2017.
^ Gebolys, Debbie (December 3, 1994). "Auto Source Stores Crash in Columbus, Other Cities". Columbus Dispatch. p. 01F. Archived from the original on August 5, 2017. Retrieved August 5, 2017.
^ "Pep Boys To Acquire Three Auto Source Stores" (Press release). PR Newswire. March 5, 1995. Archived from the original on February 24, 2014 – via The Free Library.
^ "Reinventing the Tire: Inside the lab where Canadian Tire is developing thousands of new gadgets". The Globe and Mail. February 21, 2024. Retrieved September 19, 2024.
^ ^a ^b "Private labels a tool in battle with Amazon". The Globe and Mail. September 25, 2016. Retrieved September 19, 2024.
^ Wort, Amber Van. "Canadian Tire's Frank Brand Has Big Plans For The Future After TikTok Popularity - Narcity". Narcity. Retrieved September 19, 2024.
^ Wort, Amber Van. "Canadian Tire's 'Frank' Brand Is Giving Loblaws' 'No Name' A Run For Its Money - Narcity". Narcity. Retrieved September 19, 2024.
^ LIMITED, CANADIAN TIRE CORPORATION. "Canadian Tire Acquiring Padinox, Owner of the Paderno Brand in Canada". www.newswire.ca. Archived from the original on November 9, 2023. Retrieved October 28, 2019.
^ "Canadian Tire Corporation 2018 Annual Information" (PDF). p. 19. Archived (PDF) from the original on November 9, 2023. Retrieved August 18, 2019.
^ "Canadian Tire Corporation and Scotiabank enter a strategic business partnership that includes Scotiabank acquiring 20% of Canadian Tire's Financial Services Business". Canadian Tire Corporation, Limited. Archived from the original on August 25, 2019. Retrieved August 25, 2019.
^ "Canadian Tire Petroleum Celebrates 45 Years". Convenience Store News. October 5, 2003. Archived from the original on August 6, 2017. Retrieved August 5, 2017.
^ "Fuel". ONroute. August 18, 2019. Archived from the original on September 5, 2016.
^ Lindenberg, Greg on. "Canadian Tire to Convert More Than 200 Stations to the Petro-Canada Brand". CSP Daily News. Retrieved February 1, 2024.
^ "Canadian Tire Gas+ unveils first Petro-Canada site rebrand". CCentral. August 14, 2024. Retrieved September 19, 2024.
^ Babad, Michael (May 12, 2014). "Triple-eh: Moody's lauds Canadian Tire money as almost 'sub-fiat'". The Globe and Mail. Toronto. Archived from the original on May 12, 2014. Retrieved May 12, 2014.
^ "Canadian Tire to cease online sales". United Press International. January 20, 2009. Archived from the original on October 22, 2012. Retrieved December 15, 2012.
^ Nguyen, Linda (November 7, 2013). "Canadian Tire makes move into e-commerce". Toronto Star. Archived from the original on December 14, 2013. Retrieved April 3, 2014.
^ ^a ^b "Its superstores stalling, Canadian Tire gets 'smart'". The Globe and Mail. Archived from the original on May 18, 2021. Retrieved November 14, 2018.
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^ "Canadian Tire Corporation's CEO is looking forward to the next hundred years". The Globe and Mail. December 12, 2022. Retrieved February 17, 2024.
^ Kolm, Josh (March 11, 2022). "Canadian Tire unveils multi-billion omnichannel investment plan". Strategy. Retrieved February 17, 2024.
^ "VIDEO: Largest Canadian Tire store in B.C. attracts crowd of curious in Chilliwack". The Chilliwack Progress. October 20, 2022. Retrieved September 19, 2024.
^ "Canadian Tire Corporation Annual Report 2013" (PDF). p. 25. Archived (PDF) from the original on August 18, 2019. Retrieved August 18, 2019. In addition, during 2013, Management converted all of its Partsource franchise locations to corporately operated stores.
^ "Canadian Tire to buy Forzani Group". CBC News. May 9, 2011. Archived from the original on May 12, 2011. Retrieved May 9, 2011.
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^ BILLES, DAVE. "Canadian Motorsport Hall of Fame". cmhf.ca. Archived from the original on September 7, 2015. Retrieved December 15, 2018.
^ "History - Canadian Tire Motorsport - Official Site". Canadian Tire Motorsport Park. Archived from the original on August 11, 2022. Retrieved September 1, 2022.
^ "Name Change For Scotiabank Place". Ottawa Sun. June 18, 2013. Archived from the original on December 5, 2020. Retrieved September 1, 2022.

External links

Official website
"Canadian Tire Corporation, Limited History". FundingUniverse.

[CTC_2016_Financial_Report-1] "Management's Discussion and Analysis" (PDF). Canadian Tire. Archived (PDF) from the original on November 9, 2023. Retrieved February 8, 2017.

[auto-2] "Number of stores operated by Canadian Tire Corporation in Canada in 2018, by brand". Archived from the original on November 9, 2023. Retrieved August 16, 2019.

[3] "Greg Hicks appointed CEO of Canadian Tire Corporation". March 12, 2020. Archived from the original on November 9, 2023. Retrieved March 25, 2020.

[CTC_2022_Financial_Report-4] "Management's Discussion and Analysis: Selected Annual Consolidated Financial Trends 2019" (PDF). Canadian Tire Corporation. p. 4. Archived (PDF) from the original on April 25, 2021. Retrieved March 16, 2020.

[Harris-5] Harris, Sophia (November 28, 2021). "Attention shoppers: Overcharged for an item at checkout? You might be able to get it for free". CBC News. Archived from the original on December 8, 2021. Retrieved November 28, 2021.

[6] "History". Canadian Tire. Archived from the original on March 12, 2017. Retrieved September 23, 2017.

[7] McBride, Hugh (1997). Our Store 75 Years of Canadians and Canadian Tire. Toronto: Madison Press Books. p. 19. ISBN 1-895892-10-4.

[Canadian_Tire-8] "Canadian Tire". Archived from the original on November 16, 2020. Retrieved August 16, 2019.

[MEMPROJ-9] "The Hamilton Memory Project" (Press release). The Hamilton Spectator- Souvenir Edition. June 10, 2006. p. MP38.

[CBC-10] "Canadian Tire buys Mark's Work Wearhouse for $116 million". CBC News. December 19, 2001. Archived from the original on November 9, 2023. Retrieved June 26, 2011.

[11] "About Us". ctfs.com. Archived from the original on August 18, 2019. Retrieved August 18, 2019.

[2015_Annual_Information_Form_from_Canadian_Tire_Corporation,_Limited-12] "2015 Annual Information Form from Canadian Tire Corporation, Limited" (PDF). Canadian Tire Corporation. Canadian Tire Corporation. February 17, 2016. Archived (PDF) from the original on August 25, 2019. Retrieved August 24, 2019.

[2014_Annual_Information_Form_from_Canadian_Tire_Corporation,_Limited-13] "2014 Annual Information Form from Canadian Tire Corporation, Limited" (PDF). Canadian Tire Corporation. Canadian Tire Corporation. February 26, 2015. Archived (PDF) from the original on August 25, 2019. Retrieved August 24, 2019.

[CBC_News-14] "Scotiabank, Canadian Tire strike $500M financial services deal". CBC News. The Canadian Press. May 8, 2014. Archived from the original on September 24, 2015. Retrieved October 13, 2015.

[15] Shaw, Hollie (April 9, 2018). "Canadian Tire ups the stakes in its loyalty program, but do customers have loyalty fatigue?". Financial Post. Archived from the original on January 12, 2020. Retrieved April 15, 2018.

[16] "Canadian Tire expands loyalty program". The Canadian Press. April 9, 2018. Archived from the original on November 9, 2023. Retrieved April 15, 2018 – via Cambridge Times.

[17] "Canadian Tire Expands Its Triangle Rewards to Include Husky Locations". Franchising.com. October 3, 2018. Archived from the original on October 14, 2018. Retrieved October 13, 2018.

[18] Cazzin, Julie (April 9, 2018). "What Canadian Tire's loyalty changes mean to you". Maclean's. Archived from the original on April 15, 2018. Retrieved April 15, 2018.

[The_Globe_and_Mail-19] "Canadian Tire to buy sportswear brand Helly Hansen in $985-million deal". The Globe and Mail. The Canadian Press. May 10, 2018. Archived from the original on November 9, 2023. Retrieved May 10, 2018.

[20] "Our Leadership Team". Archived from the original on August 18, 2019. Retrieved August 18, 2019.

[wsj-1981nov18-21] "Household Finance To Sell Store Assets To Canadian Tire Unit". The Wall Street Journal. November 18, 1981. p. 40. ProQuest 134589449. Archived from the original on August 5, 2017. Canadian Tire Corp. said it agreed to acquire most merchandising assets of White Stores Inc., a Texas-based home and auto supplies concern.

[wsj-1982feb25-22] "Canadian Tire Completes Purchase of Some Assets". The Wall Street Journal. February 25, 1982. p. 3. ProQuest 134755546. Archived from the original on August 5, 2017. Canadian Tire Corp. said it completed the previously announced purchase of most merchandising assets of White Stores Inc. of Wichita Falls, Texas, from Household Merchandising Inc. for $40.2 million (U.S.)

[23] "Canadian Tire's mistaken leap into the U.S.". Venture. December 8, 1985. CBC. Archived from the original on June 11, 2017. Retrieved August 5, 2017.

[upi-1986feb28-24] "Canadian Tire sells U.S. subsidiary". United Press International. February 28, 1986. Archived from the original on August 5, 2017. Retrieved August 5, 2017.

[ibj-1991apr15-25] "A new kind of auto store: Canadian retailer will open its first U.S. location here this summer. (Canadian Tire Corp. Ltd.'s US Division, Car Car USA Inc.)". Indianapolis Business Journal. April 15, 1991. Archived from the original on August 5, 2017. Retrieved August 5, 2017.

[ddn-1992jan12-26] Bohman, Jim (January 12, 1992). "Customers Park in Or Out – Parts, Service in Supermart". Dayton Daily News. p. 1F. Archived from the original on August 5, 2017. Retrieved August 5, 2017.

[tb-1995jan09-27] McCarron, Kathy (January 9, 1995). "Canadian Tire Closes Auto Source". Tire Business.

[cp-1994dec07-28] Peale, Cliff (December 7, 1994). "Auto Source chain shuts down – 91 jobs are lost here at 2 stores". Cincinnati Post. p. 6D. Archived from the original on August 5, 2017.

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@@ Line 18: / Line 18: @@
 | assets = {{increase}} {{CAD|22.102 billion}} (2022)<ref name="CTC 2022 Financial Report"/>
 | num_employees = 58,000
-| subsid = [[Canadian Tire]]<br />[[PartSource]]<br />[[Sport Chek]]<br />[[Canadian Tire Financial Services|Canadian Tire Bank]]<br />[[Mark's]]<br />[[Canadian Tire Petroleum]]<br />[[Helly Hansen]]<br />[[Party City|Party City Canada]]
+| subsid = Canadian Tire<br />[[PartSource]]<br />[[Sport Chek]]<br />[[Canadian Tire Financial Services|Canadian Tire Bank]]<br />[[Mark's]]<br />[[Canadian Tire Petroleum]]<br />[[Helly Hansen]]<br />[[Party City|Party City Canada]]<br />[[Sherwood Hockey|Sher-Wood]]
 | foundation = {{start date and age|1922|10|24}}
 | location = 2180 Yonge Street<br />[[Toronto]], [[Ontario]]<br />M4P 2V8
@@ Line 25: / Line 25: @@
 | homepage = [https://corp.canadiantire.ca corp.canadiantire.ca]
 }}
-[[File:Canadian Tire Logo.svg|thumb|Logo used from 1967 to 2022]]
+[[File:Canadian Tire Logo.svg|thumb|Logo used until 2022]]
-'''Canadian Tire Corporation, Limited'''<!--this is the company's legal name--> is a Canadian [[retail]] company which operates in the automotive, hardware, sports, leisure and housewares sectors. Its Canadian operations include: Canadian Tire (including Canadian Tire Petroleum gas stations and financial services subsidiary [[Canadian Tire Bank]]), [[Mark's]], [[FGL Sports]] (including [[Sport Chek]] and [[Sports Experts]]), [[PartSource]], and the Canadian operations of [[Party City]]. Canadian Tire acquired the Norwegian clothing and textile company [[Helly Hansen]] from the [[Ontario Teachers' Pension Plan]] in 2018.
+'''Canadian Tire Corporation, Limited'''<!--this is the company's legal name--> ({{langx|fr|Société Canadian Tire Limitée}}) is a Canadian [[retail]] company which operates in the automotive, hardware, sports, leisure and housewares sectors. Its Canadian operations include: Canadian Tire (including Canadian Tire Petroleum gas stations and financial services subsidiary [[Canadian Tire Bank]]), [[Mark's]], [[FGL Sports]] (including [[Sport Chek]] and [[Sports Experts]]), [[PartSource]], and the Canadian operations of [[Party City]]. Canadian Tire acquired the Norwegian clothing and textile company [[Helly Hansen]] from the [[Ontario Teachers' Pension Plan]] in 2018.
 Canadian Tire is known for its [[Canadian Tire money]], a [[loyalty program]] first introduced in 1958 using paper coupons that resemble banknotes. The company's head office is located at the [[Canada Square (Toronto)|Canada Square Complex]] in [[Toronto]], [[Ontario]], and it is listed on the [[Toronto Stock Exchange]]. It is a participant in the voluntary [[Scanner Price Accuracy Code]] managed by the [[Retail Council of Canada]].<ref name="Harris">{{cite web|url=https://www.cbc.ca/news/business/price-code-free-1.6263904|title=Attention shoppers: Overcharged for an item at checkout? You might be able to get it for free|last=Harris|first=Sophia|work=[[CBC News]]|date=28 November 2021|access-date=28 November 2021|archive-date=December 8, 2021|archive-url=https://web.archive.org/web/20211208190633/https://www.cbc.ca/news/business/price-code-free-1.6263904|url-status=live}}</ref>
 ==History==
-On October 24, 1922, [[John William Billes]] and [[Alfred Jackson Billes]] invested their combined savings of $1,800 in the Hamilton Tire and Garage Ltd. (established in 1909 as the Hamilton Garage and Rubber Company) in [[Toronto]].<ref>{{cite web| archive-url =https://web.archive.org/web/20170312232332/http://corp.canadiantire.ca/EN/AboutUs/Pages/newhistory.aspx |archive-date=March 12, 2017 |url=http://corp.canadiantire.ca/EN/AboutUs/Pages/newhistory.aspx|title=History |access-date=September 23, 2017 |publisher=Canadian Tire}}</ref> Hamilton Tire and Garage specialized in buying tires at a discount from manufacturers in the winter then reselling the tires during the busy summer season. The brothers opened a retail store at Yonge and Gould streets in Toronto, Ontario.<ref>{{cite book
+On October 24, 1922, [[John William Billes]] and [[Alfred Jackson Billes]] invested their combined savings of $1,800 in the Hamilton Tire and Garage Ltd. (established in 1909 as the Hamilton Garage and Rubber Company) in [[Toronto]].<ref>{{cite web| archive-url =https://web.archive.org/web/20170312232332/http://corp.canadiantire.ca/EN/AboutUs/Pages/newhistory.aspx |archive-date=March 12, 2017 |url=http://corp.canadiantire.ca/EN/AboutUs/Pages/newhistory.aspx|title=History |access-date=September 23, 2017 |publisher=Canadian Tire}}</ref> Hamilton Tire and Garage specialized in buying tires at a discount from manufacturers in the winter then reselling the tires during the busy summer season. The brothers opened a retail store at Yonge and Gould Streets in Toronto, Ontario.<ref>{{cite book
 |last=McBride |first=Hugh |year=1997
 |title=Our Store 75 Years of Canadians and Canadian Tire
 |location=Toronto |publisher=Madison Press Books |page=[https://archive.org/details/ourstore75yearso0000mcbr/page/19 19] |isbn=1-895892-10-4 |url=https://archive.org/details/ourstore75yearso0000mcbr/page/19 }}</ref>
-A product focus on tires was emphasized in 1927 with incorporation of the name '''Canadian Tire Corporation Limited''' because, as A.J. Billes said, "...it sounded big".<ref name="Canadian Tire">{{cite web|url=https://www.thecanadianencyclopedia.ca/en/article/canadian-tire-corporation-limited|title=Canadian Tire|access-date=August 16, 2019|archive-date=November 16, 2020|archive-url=https://web.archive.org/web/20201116024134/https://www.thecanadianencyclopedia.ca/en/article/canadian-tire-corporation-limited|url-status=live}}</ref> During 1928, the first Canadian Tire catalogues were distributed, consisting of price lists along with road maps.
+A product focus on tires was emphasized in 1927 with the incorporation of the name '''Canadian Tire Corporation Limited''' because, as A.J. Billes said, "...it sounded big".<ref name="Canadian Tire">{{cite web|url=https://www.thecanadianencyclopedia.ca/en/article/canadian-tire-corporation-limited|title=Canadian Tire|access-date=August 16, 2019|archive-date=November 16, 2020|archive-url=https://web.archive.org/web/20201116024134/https://www.thecanadianencyclopedia.ca/en/article/canadian-tire-corporation-limited|url-status=live}}</ref> During 1928, the first Canadian Tire catalogues were distributed, consisting of price lists along with road maps.
-In 1934, the first official Associate Store was opened in [[Hamilton, Ontario]], by Walker Anderson on King Street.<ref name=MEMPROJ>{{cite press release |title=The Hamilton Memory Project |publisher=The Hamilton Spectator- Souvenir Edition |page=MP38 |date=June 10, 2006 }}</ref> In 1944, to fund its growth, Canadian Tire Corporation became a public company and sold 100,000 shares. By 1945, there were 110 Canadian Tire stores. In 1946, an employee stock purchasing plan was implemented to encourage employee loyalty while discouraging unionization.<ref name="Canadian Tire"/>
+In 1934, the first official Associate Store was opened in [[Hamilton, Ontario]] by Walker Anderson on King Street.<ref name=MEMPROJ>{{cite press release |title=The Hamilton Memory Project |publisher=The Hamilton Spectator- Souvenir Edition |page=MP38 |date=June 10, 2006 }}</ref> In 1944, to fund its growth, Canadian Tire Corporation became a public company and sold 100,000 shares. By 1945, there were 110 Canadian Tire stores. In 1946, an employee stock purchasing plan was implemented to encourage employee loyalty while discouraging unionization.<ref name="Canadian Tire"/>
-The first gas bar opened in 1958 at the corner of Yonge and Church streets in Toronto. [[Canadian Tire money]] that gave gas bar customers an in-store discount began in 1958. By June 1961, there were 31 locations. The small financial services company Midland Shoppers Credit Limited was purchased in 1968 and renamed [[Canadian Tire Financial Services|Canadian Tire Acceptance, Limited]].
+The first gas bar opened in 1958 at the corner of Yonge and Church Streets in Toronto. [[Canadian Tire money]] that gave gas bar customers an in-store discount began in 1958. By June 1961, there were 31 locations. The small financial services company Midland Shoppers Credit Limited was purchased in 1968 and renamed [[Canadian Tire Financial Services|Canadian Tire Acceptance, Limited]].
 [[File:Yonge and Church Streets, looking north 1990.jpg|thumb|A Canadian Tire store with a gas bar in Toronto, 1990]]
-Canadian Tire entered the clothing market by acquiring Mark's Work Wearhouse in 2001.<ref name="CBC">{{cite news|url=http://www.cbc.ca/news/business/story/2001/12/19/canadiantire_011219.html|title=Canadian Tire buys Mark's Work Wearhouse for $116&nbsp;million|date=December 19, 2001|work=CBC News|access-date=June 26, 2011|archive-date=November 9, 2023|archive-url=https://web.archive.org/web/20231109190140/https://www.cbc.ca/news/business/canadian-tire-buys-mark-s-work-wearhouse-for-116-million-1.267898|url-status=live}}</ref>
+Canadian Tire entered the clothing market by acquiring Mark's Work Wearhouse in 2001.<ref name="CBC">{{cite news|url=https://www.cbc.ca/news/business/canadian-tire-buys-mark-s-work-wearhouse-for-116-million-1.267898|title=Canadian Tire buys Mark's Work Wearhouse for $116&nbsp;million|date=December 19, 2001|work=CBC News|access-date=June 26, 2011|archive-date=November 9, 2023|archive-url=https://web.archive.org/web/20231109190140/https://www.cbc.ca/news/business/canadian-tire-buys-mark-s-work-wearhouse-for-116-million-1.267898|url-status=live}}</ref>
-In 2003, CTC established the '''Canadian Tire Bank''', under [[Bank Act (Canada)|Canada's Bank Act]], from its then-named [[Canadian Tire Financial Services|Canadian Tire Financial Services, Limited]], subsidiary along with its Mastercard portfolio,<ref>{{cite web|url=https://www.ctfs.com/content/ctfs/en/about-us.html|title=About Us|access-date=August 18, 2019|work=ctfs.com|archive-date=August 18, 2019|archive-url=https://web.archive.org/web/20190818185842/https://www.ctfs.com/content/ctfs/en/about-us.html|url-status=live}}</ref> which was later renamed as [[Canadian Tire Financial Services|Canadian Tire Services, Limited]], effective January 1, 2015.<ref name="2015 Annual Information Form from Canadian Tire Corporation, Limited">{{cite web|url=https://s22.q4cdn.com/405442328/files/doc_financials/en/2015/annual/CTC-2015-Annual-Information-Form-(Final).pdf|title=2015 Annual Information Form from Canadian Tire Corporation, Limited|work=Canadian Tire Corporation|date=February 17, 2016|access-date=August 24, 2019|agency=Canadian Tire Corporation|archive-date=August 25, 2019|archive-url=https://web.archive.org/web/20190825000210/https://s22.q4cdn.com/405442328/files/doc_financials/en/2015/annual/CTC-2015-Annual-Information-Form-(Final).pdf|url-status=live}}</ref><ref name="2014 Annual Information Form from Canadian Tire Corporation, Limited">{{cite web|url=https://s22.q4cdn.com/405442328/files/doc_financials/en/2014/annual/2014-Annual-Information-Form.PDF|title=2014 Annual Information Form from Canadian Tire Corporation, Limited|work=Canadian Tire Corporation|date=February 26, 2015|access-date=August 24, 2019|agency=Canadian Tire Corporation|archive-date=August 25, 2019|archive-url=https://web.archive.org/web/20190825000739/https://s22.q4cdn.com/405442328/files/doc_financials/en/2014/annual/2014-Annual-Information-Form.PDF|url-status=live}}</ref> CTC sold 20% of its Canadian Tire Bank to [[Scotiabank]] in 2014.<ref name="CBC News">{{cite web|url=http://www.cbc.ca/news/business/scotiabank-canadian-tire-strike-500m-financial-services-deal-1.2636126|title=Scotiabank, Canadian Tire strike $500M financial services deal|work=[[CBC News]]|date=May 8, 2014|access-date=October 13, 2015|agency=[[The Canadian Press]]|archive-date=September 24, 2015|archive-url=https://web.archive.org/web/20150924154443/http://www.cbc.ca/news/business/scotiabank-canadian-tire-strike-500m-financial-services-deal-1.2636126|url-status=live}}</ref>
+In 2003, CTC established the [[Canadian Tire Bank]], under [[Bank Act (Canada)|Canada's Bank Act]], from its then-named [[Canadian Tire Financial Services|Canadian Tire Financial Services, Limited]], subsidiary along with its Mastercard portfolio,<ref>{{cite web|url=https://www.ctfs.com/content/ctfs/en/about-us.html|title=About Us|access-date=August 18, 2019|work=ctfs.com|archive-date=August 18, 2019|archive-url=https://web.archive.org/web/20190818185842/https://www.ctfs.com/content/ctfs/en/about-us.html|url-status=live}}</ref> which was later renamed as [[Canadian Tire Financial Services|Canadian Tire Services, Limited]], effective January 1, 2015.<ref name="2015 Annual Information Form from Canadian Tire Corporation, Limited">{{cite web|url=https://s22.q4cdn.com/405442328/files/doc_financials/en/2015/annual/CTC-2015-Annual-Information-Form-(Final).pdf|title=2015 Annual Information Form from Canadian Tire Corporation, Limited|work=Canadian Tire Corporation|date=February 17, 2016|access-date=August 24, 2019|agency=Canadian Tire Corporation|archive-date=August 25, 2019|archive-url=https://web.archive.org/web/20190825000210/https://s22.q4cdn.com/405442328/files/doc_financials/en/2015/annual/CTC-2015-Annual-Information-Form-(Final).pdf|url-status=live}}</ref><ref name="2014 Annual Information Form from Canadian Tire Corporation, Limited">{{cite web|url=https://s22.q4cdn.com/405442328/files/doc_financials/en/2014/annual/2014-Annual-Information-Form.PDF|title=2014 Annual Information Form from Canadian Tire Corporation, Limited|work=Canadian Tire Corporation|date=February 26, 2015|access-date=August 24, 2019|agency=Canadian Tire Corporation|archive-date=August 25, 2019|archive-url=https://web.archive.org/web/20190825000739/https://s22.q4cdn.com/405442328/files/doc_financials/en/2014/annual/2014-Annual-Information-Form.PDF|url-status=live}}</ref> CTC sold 20% of its Canadian Tire Bank to [[Scotiabank]] in 2014.<ref name="CBC News">{{cite web|url=http://www.cbc.ca/news/business/scotiabank-canadian-tire-strike-500m-financial-services-deal-1.2636126|title=Scotiabank, Canadian Tire strike $500M financial services deal|work=[[CBC News]]|date=May 8, 2014|access-date=October 13, 2015|agency=[[The Canadian Press]]|archive-date=September 24, 2015|archive-url=https://web.archive.org/web/20150924154443/http://www.cbc.ca/news/business/scotiabank-canadian-tire-strike-500m-financial-services-deal-1.2636126|url-status=live}}</ref>
 In April 2018, Triangle Rewards was launched as a replacement to the digital My Canadian Tire Money program and Options Mastercard.<ref>{{Cite news
@@ Line 81: / Line 81: @@
 ===U.S. expansion attempts===
-Canadian Tire tried twice to expand into the United States. In 1982, it purchased the [[Wichita Falls, Texas]]-based White Stores, Inc. automotive retail chain with 81 stores in Texas from its then owner Household Merchandising Inc., a subsidiary of [[Household Finance]], for US$40.2&nbsp;million.<ref name="wsj-1981nov18">{{cite news|date=November 18, 1981|title=Household Finance To Sell Store Assets To Canadian Tire Unit|page=40|newspaper=[[The Wall Street Journal]]|url=https://pqasb.pqarchiver.com/djreprints/doc/134589449.html|url-status=dead|url-access=subscription|archive-url=https://web.archive.org/web/20170805101525/https://pqasb.pqarchiver.com/djreprints/doc/134589449.html|archive-date=August 5, 2017|quote=Canadian Tire Corp. said it agreed to acquire most merchandising assets of White Stores Inc., a Texas-based home and auto supplies concern.}}</ref><ref name="wsj-1982feb25">{{cite news|date=February 25, 1982|title=Canadian Tire Completes Purchase of Some Assets|page=3|newspaper=[[The Wall Street Journal]]|url=https://pqasb.pqarchiver.com/djreprints/doc/134755546.html|url-status=dead|url-access=subscription|archive-url=https://web.archive.org/web/20170805101844/https://pqasb.pqarchiver.com/djreprints/doc/134755546.html|archive-date=August 5, 2017|quote=Canadian Tire Corp. said it completed the previously announced purchase of most merchandising assets of White Stores Inc. of Wichita Falls, Texas, from Household Merchandising Inc. for $40.2&nbsp;million (U.S.)}}</ref><ref>{{cite episode |url=http://www.cbc.ca/archives/entry/canadian-tires-mistaken-leap-into-the-us |title=Canadian Tire's mistaken leap into the U.S. |date=December 8, 1985 |series=[[Venture (TV series)|Venture]] |network=[[CBC Television|CBC]] |access-date=August 5, 2017 |archive-date=June 11, 2017 |archive-url=https://web.archive.org/web/20170611144024/http://www.cbc.ca/archives/entry/canadian-tires-mistaken-leap-into-the-us |url-status=live }}</ref> In 1986, after losing nearly US$100&nbsp;million they closed some stores and sold the remaining 40 stores, three warehouses and other White assets to [[Kansas City, Missouri]]-based [[Western Auto Supply]].<ref name="upi-1986feb28">{{cite news |url=http://www.upi.com/Archives/1986/02/28/Canadian-Tire-sells-US-subsidiary/6286509950800/ |title=Canadian Tire sells U.S. subsidiary |work=[[United Press International]] |date=February 28, 1986 |access-date=August 5, 2017 |archive-date=August 5, 2017 |archive-url=https://web.archive.org/web/20170805101911/http://www.upi.com/Archives/1986/02/28/Canadian-Tire-sells-US-subsidiary/6286509950800/ |url-status=live }}</ref>
+Canadian Tire tried twice to expand into the United States. In 1982, it purchased the [[Wichita Falls, Texas]]-based White Stores, Inc. automotive retail chain with 81 stores in Texas from its then-owner Household Merchandising Inc., a subsidiary of [[Household Finance]], for US$40.2&nbsp;million.<ref name="wsj-1981nov18">{{cite news|date=November 18, 1981|title=Household Finance To Sell Store Assets To Canadian Tire Unit|page=40|newspaper=[[The Wall Street Journal]]|url=https://www.proquest.com/docview/134589449|url-status=live|url-access=subscription|archive-url=https://web.archive.org/web/20170805101525/https://pqasb.pqarchiver.com/djreprints/doc/134589449.html|archive-date=August 5, 2017|id={{ProQuest|134589449}} |quote=Canadian Tire Corp. said it agreed to acquire most merchandising assets of White Stores Inc., a Texas-based home and auto supplies concern.}}</ref><ref name="wsj-1982feb25">{{cite news|date=February 25, 1982|title=Canadian Tire Completes Purchase of Some Assets|page=3|newspaper=[[The Wall Street Journal]]|url=https://www.proquest.com/docview/134755546|url-status=live|url-access=subscription|archive-url=https://web.archive.org/web/20170805101844/https://pqasb.pqarchiver.com/djreprints/doc/134755546.html|archive-date=August 5, 2017|id={{ProQuest|134755546}} |quote=Canadian Tire Corp. said it completed the previously announced purchase of most merchandising assets of White Stores Inc. of Wichita Falls, Texas, from Household Merchandising Inc. for $40.2&nbsp;million (U.S.)}}</ref><ref>{{cite episode |url=http://www.cbc.ca/archives/entry/canadian-tires-mistaken-leap-into-the-us |title=Canadian Tire's mistaken leap into the U.S. |date=December 8, 1985 |series=[[Venture (TV series)|Venture]] |network=[[CBC Television|CBC]] |access-date=August 5, 2017 |archive-date=June 11, 2017 |archive-url=https://web.archive.org/web/20170611144024/http://www.cbc.ca/archives/entry/canadian-tires-mistaken-leap-into-the-us |url-status=live }}</ref> In 1986, after losing nearly US$100&nbsp;million they closed some stores and sold the remaining 40 stores, three warehouses and other White assets to [[Kansas City, Missouri]]-based [[Western Auto Supply]].<ref name="upi-1986feb28">{{cite news |url=http://www.upi.com/Archives/1986/02/28/Canadian-Tire-sells-US-subsidiary/6286509950800/ |title=Canadian Tire sells U.S. subsidiary |work=[[United Press International]] |date=February 28, 1986 |access-date=August 5, 2017 |archive-date=August 5, 2017 |archive-url=https://web.archive.org/web/20170805101911/http://www.upi.com/Archives/1986/02/28/Canadian-Tire-sells-US-subsidiary/6286509950800/ |url-status=live }}</ref>
-The second time, during the early 1990s, Canadian Tire decided to try to open a specialized auto parts chain called Auto Source that tried to have more than 25,000 different parts on the shelf in each store, more than its competitors. The first Auto Source was opened in [[Indianapolis]] in 1991.<ref name=ibj-1991apr15>{{cite news |newspaper=[[Indianapolis Business Journal]]
+The second time, during the early 1990s, Canadian Tire tried to open a specialized auto parts chain called Auto Source that attempted to have 25,000 different parts or more on the shelf in each store, more than its competitors. The first Auto Source was opened in [[Indianapolis]] in 1991.<ref name=ibj-1991apr15>{{cite news |newspaper=[[Indianapolis Business Journal]]
 |url=http://business.highbeam.com/5280/article-1G1-10908013/new-kind-auto-store-canadian-retailer-open-first-us
-|title=A new kind of auto store: Canadian retailer to open first U.S. locations here this summer. (Canadian Tire Corp. Ltd.'s US Division, Car Car USA Inc.)
+|title=A new kind of auto store: Canadian retailer will open its first U.S. location here this summer. (Canadian Tire Corp. Ltd.'s US Division, Car Car USA Inc.)
 |date=April 15, 1991
-|url-access= |access-date=5 August 2017 |archive-url=https://web.archive.org/web/20170805141641/https://business.highbeam.com/5280/article-1G1-10908013/new-kind-auto-store-canadian-retailer-open-first-us# |archive-date=5 August 2017 |url-status=dead }}</ref> Unlike the previous attempt, the Auto Source concept was built from scratch.<ref name="ddn-1992jan12">{{cite news |url=http://nl.newsbank.com/nl-search/we/Archives?p_product=DDNB&p_theme=ddnb&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=0F5051CB3419D687&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM |title=Customers Park in Or Out – Parts, Service in Supermart |newspaper=[[Dayton Daily News]] |date=January 12, 1992 |page=1F |first=Jim |last=Bohman |url-access=subscription |access-date=August 5, 2017 |archive-date=August 5, 2017 |archive-url=https://web.archive.org/web/20170805103220/http://nl.newsbank.com/nl-search/we/Archives?p_product=DDNB&p_theme=ddnb&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=0F5051CB3419D687&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM |url-status=live }}</ref> During the next three years, Canadian Tire had opened two Auto Source stores each in Indianapolis, [[Cincinnati]], [[Dayton, Ohio|Dayton]], [[Columbus, Ohio|Columbus]] and [[Louisville, Kentucky|Louisville]] for a total of ten stores before abruptly closing the money-losing chain in 1995.<ref name=tb-1995jan09>{{cite news |url=http://www.tirebusiness.com/article/19950109/ISSUE/301099990/0/SEARCH |title=Canadian Tire Closes Auto Source |website=Tire Business|date=January 9, 1995 |first=Kathy |last=McCarron}}</ref><ref name="cp-1994dec07">{{cite news|last=Peale|first=Cliff|date=December 7, 1994|title=Auto Source chain shuts down – 91 jobs are lost here at 2 stores|page=6D|newspaper=[[Cincinnati Post]]|url=http://nl.newsbank.com/nl-search/we/Archives?p_product=CNPB&p_theme=realcities&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=0EB031A7AB214882&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM|url-status=dead|url-access=subscription|archive-url=https://web.archive.org/web/20170805103059/http://nl.newsbank.com/nl-search/we/Archives?p_product=CNPB&p_theme=realcities&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=0EB031A7AB214882&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM|archive-date=August 5, 2017}}</ref><ref name="cd-1994dec03">{{cite news|last=Gebolys|first=Debbie|date=December 3, 1994|title=Auto Source Stores Crash in Columbus, Other Cities|page=01F|newspaper=[[Columbus Dispatch]]|url=http://nl.newsbank.com/nl-search/we/Archives?p_product=CLDB&p_theme=realcities&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=10E08261449FEDF0&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM|url-status=dead|url-access=subscription|archive-url=https://web.archive.org/web/20170805103016/http://nl.newsbank.com/nl-search/we/Archives?p_product=CLDB&p_theme=realcities&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=10E08261449%27%27%27Bold|archive-date=August 5, 2017|access-date=August 5, 2017}}</ref> Some of the stores, were sold to [[Pep Boys]].<ref>{{cite press release |url=http://www.thefreelibrary.com/PEP+BOYS+TO+ACQUIRE+THREE+AUTO+SOURCE+STORES-a016602487 |archive-url=https://web.archive.org/web/20140224031219/http://www.thefreelibrary.com/PEP+BOYS+TO+ACQUIRE+THREE+AUTO+SOURCE+STORES-a016602487 |url-status=dead |archive-date=February 24, 2014 |title=Pep Boys To Acquire Three Auto Source Stores |agency=[[PR Newswire]] |date=March 5, 1995 |via=[[The Free Library]] |author=<!--Staff writer(s); no by-line.-->}}</ref>
+|url-access= |access-date=5 August 2017 |archive-url=https://web.archive.org/web/20170805141641/https://business.highbeam.com/5280/article-1G1-10908013/new-kind-auto-store-canadian-retailer-open-first-us |archive-date=5 August 2017 |url-status=dead }}</ref> Unlike the previous attempt, the Auto Source concept was built from scratch.<ref name="ddn-1992jan12">{{cite news |url=http://nl.newsbank.com/nl-search/we/Archives?p_product=DDNB&p_theme=ddnb&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=0F5051CB3419D687&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM |title=Customers Park in Or Out – Parts, Service in Supermart |newspaper=[[Dayton Daily News]] |date=January 12, 1992 |page=1F |first=Jim |last=Bohman |url-access=subscription |access-date=August 5, 2017 |archive-date=August 5, 2017 |archive-url=https://web.archive.org/web/20170805103220/http://nl.newsbank.com/nl-search/we/Archives?p_product=DDNB&p_theme=ddnb&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=0F5051CB3419D687&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM |url-status=live }}</ref> During the next three years, Canadian Tire had opened two Auto Source stores each in Indianapolis, [[Cincinnati]], [[Dayton, Ohio|Dayton]], [[Columbus, Ohio|Columbus]] and [[Louisville, Kentucky|Louisville]] for a total of ten stores before abruptly closing the money-losing chain in 1995.<ref name=tb-1995jan09>{{cite news |url=http://www.tirebusiness.com/article/19950109/ISSUE/301099990/0/SEARCH |title=Canadian Tire Closes Auto Source |website=Tire Business|date=January 9, 1995 |first=Kathy |last=McCarron}}</ref><ref name="cp-1994dec07">{{cite news|last=Peale|first=Cliff|date=December 7, 1994|title=Auto Source chain shuts down – 91 jobs are lost here at 2 stores|page=6D|newspaper=[[Cincinnati Post]]|url=http://nl.newsbank.com/nl-search/we/Archives?p_product=CNPB&p_theme=realcities&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=0EB031A7AB214882&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM|url-status=dead|url-access=subscription|archive-url=https://web.archive.org/web/20170805103059/http://nl.newsbank.com/nl-search/we/Archives?p_product=CNPB&p_theme=realcities&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=0EB031A7AB214882&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM|archive-date=August 5, 2017}}</ref><ref name="cd-1994dec03">{{cite news|last=Gebolys|first=Debbie|date=December 3, 1994|title=Auto Source Stores Crash in Columbus, Other Cities|page=01F|newspaper=[[Columbus Dispatch]]|url=http://nl.newsbank.com/nl-search/we/Archives?p_product=CLDB&p_theme=realcities&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=10E08261449FEDF0&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM|url-status=dead|url-access=subscription|archive-url=https://web.archive.org/web/20170805103016/http://nl.newsbank.com/nl-search/we/Archives?p_product=CLDB&p_theme=realcities&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=10E08261449%27%27%27Bold|archive-date=August 5, 2017|access-date=August 5, 2017}}</ref> Some of the stores were sold to [[Pep Boys]].<ref>{{cite press release |url=http://www.thefreelibrary.com/PEP+BOYS+TO+ACQUIRE+THREE+AUTO+SOURCE+STORES-a016602487 |archive-url=https://web.archive.org/web/20140224031219/http://www.thefreelibrary.com/PEP+BOYS+TO+ACQUIRE+THREE+AUTO+SOURCE+STORES-a016602487 |url-status=dead |archive-date=February 24, 2014 |title=Pep Boys To Acquire Three Auto Source Stores |agency=[[PR Newswire]] |date=March 5, 1995 |via=[[The Free Library]] |author=<!--Staff writer(s); no by-line.-->}}</ref>
-Although the Auto Source lost nearly CA$60&nbsp;million during its four years of existence, a scaled down version was used in Canada under the [[PartSource]] brand.
+Although Auto Source lost nearly CA$60&nbsp;million during its four years of existence, a scaled-down version was used in Canada under the [[PartSource]] brand.
 ==Brands==
 [[File:Robertson screwdriver set.jpg|thumb|[[Mastercraft (tool brand)|Mastercraft]]-branded [[Robertson screw]]driver. Certain brands in Canada are branded exclusively for Canadian Tire.]]
+Canadian Tire owns a number of [[Private label|house brands]], with some of its most prominent including Mastercraft (tools), [[MotoMaster]] (automotive), as well as [[NOMA (company)|NOMA]] (household goods, particularly [[Electric light|lights]] and [[Christmas light|Christmas lights]]) and [[Simoniz]] (car care products)—two brands for which Canadian Tire acquired the Canadian trademark rights.<ref>{{Cite news |date=2024-02-21 |title=Reinventing the Tire: Inside the lab where Canadian Tire is developing thousands of new gadgets |url=https://www.theglobeandmail.com/business/rob-magazine/article-canadian-tire-gadget-lab/ |access-date=2024-09-19 |work=The Globe and Mail |language=en-CA}}</ref>
-Certain merchandise items are branded specifically for Canadian Tire. The most recognized of these are '''Mastercraft''', which offers a wide range of tools, '''SuperCycle''' (bicycles), '''BluePlanet''' (eco-friendly household cleaners, CFL bulbs and other green items), Likewise (general household items such as lighting/electrical products and hardware) and [[Motomaster]] (tires, batteries and other automotive goods). '''FRANK''' branded products are an economy priced line of mainly food and drink as well as household cleaning products, and feature a short humorous tagline on the package.  [[Noma (company)|'''NOMA''']], a company that exists in Canada as a trademark only, offering a wide range of items from Christmas lights to air purifiers. During the 1980s, Canadian Tire sold electronic items under the name '''Pulser''' (with Canadian Tire logo), such as radios, stereos, televisions, walkmans, cassette tapes, etc. It is unknown when the company began or went defunct.
+In the 2010s, Canadian Tire began to expand its array of private labels in order to better-compete with online retailers such as [[Amazon (company)|Amazon]].<ref name=":0">{{Cite news |date=2016-09-25 |title=Private labels a tool in battle with Amazon |url=https://www.theglobeandmail.com/report-on-business/private-labels-a-tool-in-battle-with-amazon/article32043712/ |access-date=2024-09-19 |work=The Globe and Mail |language=en-CA}}</ref> In 2013, Canadian Tire launched Frank, a budget brand oriented towards household goods and grocery; the brand is known for packaging containing product-specific taglines involving its eponymous mascot—such as "Frank talks trash" (garbage bags), "Frank knows all [[Canadian raising|aboot]] maple" (maple-flavoured coffee) and "Frank doesn't scrub you the wrong way" (dish sponges)—which became a [[Viral video|viral trend]] in 2020.<ref name=":0" /><ref>{{Cite web |last=Wort |first=Amber Van |title=Canadian Tire's Frank Brand Has Big Plans For The Future After TikTok Popularity - Narcity |url=https://www.narcity.com/canadian-tires-frank-brand-has-big-plans-for-the-future-after-tiktok-popularity |access-date=2024-09-19 |website=Narcity |language=en}}</ref><ref>{{Cite web |last=Wort |first=Amber Van |title=Canadian Tire's 'Frank' Brand Is Giving Loblaws' 'No Name' A Run For Its Money - Narcity |url=https://www.narcity.com/canadian-tires-frank-brand-is-giving-loblaws-no-name-a-run-for-its-money |access-date=2024-09-19 |website=Narcity |language=en}}</ref>
-On May 10, 2017, Canadian Tire announced it would be buying Padinox, the manufacturer of the '''Paderno''' brand of kitchen equipment.<ref>{{cite web|url=https://www.newswire.ca/news-releases/canadian-tire-acquiring-padinox-owner-of-the-paderno-brand-in-canada-621888983.html|title=Canadian Tire Acquiring Padinox, Owner of the Paderno Brand in Canada|first=CANADIAN TIRE CORPORATION|last=LIMITED|website=www.newswire.ca|access-date=October 28, 2019|archive-date=November 9, 2023|archive-url=https://web.archive.org/web/20231109190700/https://www.newswire.ca/news-releases/canadian-tire-acquiring-padinox-owner-of-the-paderno-brand-in-canada-621888983.html|url-status=live}}</ref>
+Canadian Tire owns the rights to three ice hockey brands. In 2011, the company's purchase of the Forzani Group gave it the rights to the [[Hespeler Hockey|Hespeler]] and [[Victoriaville (ice hockey)|Victoriaville]] brands. In 2018, it acquired the trademarks of [[Sherwood Hockey]].
-Other house brands include: '''Master Chef''' for BBQ and outdoor cooking products, '''Canvas''' for furniture, '''Yardworks''' for lawn care equipment, '''MAXIMUM''' for their premium tool line, '''Woods''' for camping and outdoor wear gear, '''Simoniz''' for car cleaning and care products, '''Premier''' paint products. '''Jobmate''' for budget priced power tools. '''Certified''' for some automotive hardware and some gas powered equipment such as electricity generators and snowblowers.
+On May 10, 2017, Canadian Tire announced it would buy Padinox, the manufacturer of the Paderno kitchen equipment.<ref>{{cite web|url=https://www.newswire.ca/news-releases/canadian-tire-acquiring-padinox-owner-of-the-paderno-brand-in-canada-621888983.html|title=Canadian Tire Acquiring Padinox, Owner of the Paderno Brand in Canada|first=CANADIAN TIRE CORPORATION|last=LIMITED|website=www.newswire.ca|access-date=October 28, 2019|archive-date=November 9, 2023|archive-url=https://web.archive.org/web/20231109190700/https://www.newswire.ca/news-releases/canadian-tire-acquiring-padinox-owner-of-the-paderno-brand-in-canada-621888983.html|url-status=live}}</ref>
 ==Operations==
-At the end of 2018, Canadian Tire employed 12,735 full-time and 17,951 part-time employee in the corporate structure.<ref>{{cite web | url=https://s22.q4cdn.com/405442328/files/doc_financials/en/2018/q4/7-AIF-EN.PDF | title=Canadian Tire Corporation 2018 Annual Information | access-date=August 18, 2019 | page=19 | archive-date=November 9, 2023 | archive-url=https://web.archive.org/web/20231109190559/https://s22.q4cdn.com/405442328/files/doc_financials/en/2018/q4/7-AIF-EN.PDF | url-status=live }}</ref> These figures do not include temporary employees or employees working for Associate Stores, petroleum stores or franchise stores. There is an in-house '''Triangle Learning Academy''', an allusion to the triangular CTC logo, for employee and Associate Store management training.
+At the end of 2018, Canadian Tire employed 12,735 full-time and 17,951 part-time employees in the corporate structure.<ref>{{cite web | url=https://s22.q4cdn.com/405442328/files/doc_financials/en/2018/q4/7-AIF-EN.PDF | title=Canadian Tire Corporation 2018 Annual Information | access-date=August 18, 2019 | page=19 | archive-date=November 9, 2023 | archive-url=https://web.archive.org/web/20231109190559/https://s22.q4cdn.com/405442328/files/doc_financials/en/2018/q4/7-AIF-EN.PDF | url-status=live }}</ref> These figures do not include temporary employees or employees working for Associate Stores, petroleum stores or franchise stores. There is an in-house '''Triangle Learning Academy''', an allusion to the triangular CTC logo for employee and Associate Store management training.
 ===Financial services===
-[[Canadian Tire Financial Services|Canadian Tire Bank]] (CTB) is the retail deposit-taking and credit card issuing arm of the company. Held indirectly under the ''Canadian Tire Services, Limited'', holding company, '''Canadian Tire Bank''' (CTB), a bank under Canada's ''Bank Act'' since 2003. Prior to 2003, all financing occurred under the ''Canadian Tire Financial Services''. In 2014, [[Scotiabank|The Bank of Nova Scotia]] acquired a 20% economic and voting interest in Canadian Tire Bank, with an option to acquire up to an additional 30% of the company within 10 years (or require Canadian Tire buy back its existing 20% interest) at the then fair market value of business for $500&nbsp;million CAD in cash.<ref>{{cite web |title=Canadian Tire Corporation and Scotiabank enter strategic business partnership that includes Scotiabank acquiring 20% of Canadian Tire's Financial Services Business |url=https://corp.canadiantire.ca/English/media/news-releases/press-release-details/2014/Canadian-Tire-Corporation-and-Scotiabank-enter-strategic-business-partnership-that-includes-Scotiabank-acquiring-20-of-Canadian-Tires-Financial-Services-Business/default.aspx |website=Canadian Tire Corporation, Limited |access-date=August 25, 2019 |archive-date=August 25, 2019 |archive-url=https://web.archive.org/web/20190825171101/https://corp.canadiantire.ca/English/media/news-releases/press-release-details/2014/Canadian-Tire-Corporation-and-Scotiabank-enter-strategic-business-partnership-that-includes-Scotiabank-acquiring-20-of-Canadian-Tires-Financial-Services-Business/default.aspx |url-status=live }}</ref>
+[[Canadian Tire Financial Services|Canadian Tire Bank]] (CTB) is the company's retail deposit-taking and credit card issuing arm. They are held indirectly under the ''Canadian Tire Services, Limited'', holding company, '''Canadian Tire Bank''' (CTB), a bank under Canada's ''Bank Act'' since 2003. Before 2003, all financing occurred under the ''Canadian Tire Financial Services''. In 2014, [[Scotiabank|The Bank of Nova Scotia]] acquired a 20% economic and voting interest in Canadian Tire Bank, with an option to acquire up to an additional 30% of the company within ten years (or require Canadian Tire buy back its existing 20% interest) at the then fair market value of the business for $500&nbsp;million CAD in cash.<ref>{{cite web |title=Canadian Tire Corporation and Scotiabank enter a strategic business partnership that includes Scotiabank acquiring 20% of Canadian Tire's Financial Services Business |url=https://corp.canadiantire.ca/English/media/news-releases/press-release-details/2014/Canadian-Tire-Corporation-and-Scotiabank-enter-strategic-business-partnership-that-includes-Scotiabank-acquiring-20-of-Canadian-Tires-Financial-Services-Business/default.aspx |website=Canadian Tire Corporation, Limited |access-date=August 25, 2019 |archive-date=August 25, 2019 |archive-url=https://web.archive.org/web/20190825171101/https://corp.canadiantire.ca/English/media/news-releases/press-release-details/2014/Canadian-Tire-Corporation-and-Scotiabank-enter-strategic-business-partnership-that-includes-Scotiabank-acquiring-20-of-Canadian-Tires-Financial-Services-Business/default.aspx |url-status=live }}</ref>
-Ostensibly in tandem with [[Scotiabank]]'s acquisition of a minority position in [[Canadian Tire Financial Services|Canadian Tire Bank]], Canadian Tire renamed its intermediary holding company ''Canadian Tire Financial Services Limited'' as [[Canadian Tire Financial Services|Canadian Tire Services, Limited]], effective January 1, 2015, dropping the moniker ''Canadian Tire Financial Services'' from use.<ref name="2015 Annual Information Form from Canadian Tire Corporation, Limited"/><ref name="2014 Annual Information Form from Canadian Tire Corporation, Limited"/> Additionally, in approximately 2018, Canadian Tire rebranded its credit card-issuing online banking website as ''Canadian Tire Bank'', removing the last vestage of ''Canadian Tire Financial Services'' from active use.
+Ostensibly in tandem with [[Scotiabank]]'s acquisition of a minority position in [[Canadian Tire Financial Services|Canadian Tire Bank]], Canadian Tire renamed its intermediary holding company ''Canadian Tire Financial Services Limited'' as [[Canadian Tire Financial Services|Canadian Tire Services, Limited]], effective January 1, 2015, dropping the moniker ''Canadian Tire Financial Services'' from use.<ref name="2015 Annual Information Form from Canadian Tire Corporation, Limited"/><ref name="2014 Annual Information Form from Canadian Tire Corporation, Limited"/> Additionally, in approximately 2018, Canadian Tire rebranded its credit card-issuing online banking website as ''Canadian Tire Bank'', removing the last vestige of ''Canadian Tire Financial Services'' from active use.
 ===Petroleum===
 [[File:CanadianTireGasRichmondHill.jpg|thumb|A Canadian Tire Gas+ station at [[Richmond Hill, Ontario]]]]
-Canadian Tire Petroleum (CTP), operating as Canadian Tire Gas+, is the division of Canadian Tire which operates gas stations and car washes.<ref name="auto"/> CTP was founded in 1958 as a means of increasing customer traffic to Canadian Tire stores.<ref name="csn-2003oct05">{{cite news |url=http://www.csnews.com/canadian-tire-petroleum-celebrates-45-years?nopaging=1 |title=Canadian Tire Petroleum Celebrates 45 Years |website=Convenience Store News |date=October 5, 2003 |author=<!--Staff writer(s); no by-line.--> |access-date=August 5, 2017 |archive-date=August 6, 2017 |archive-url=https://web.archive.org/web/20170806024237/http://www.csnews.com/canadian-tire-petroleum-celebrates-45-years?nopaging=1 |url-status=live }}</ref> In Ontario, CTP also operates Pit Stop, which provides services like oil changes and rust checks. The [[Canadian Tire money]] loyalty program was originally launched through the gas bars as "Gas Bonus Coupons". CTP has opened three Q Stop stores featuring a mini-grocery store as well as other items.{{Citation needed|date=August 2019}}
+Canadian Tire Petroleum (CTP), operating as Canadian Tire Gas+, is the division of Canadian Tire which operates gas stations and car washes.<ref name="auto"/> CTP was founded in 1958 as a means of increasing customer traffic to Canadian Tire stores.<ref name="csn-2003oct05">{{cite news |url=http://www.csnews.com/canadian-tire-petroleum-celebrates-45-years?nopaging=1 |title=Canadian Tire Petroleum Celebrates 45 Years |website=Convenience Store News |date=October 5, 2003 |author=<!--Staff writer(s); no by-line.--> |access-date=August 5, 2017 |archive-date=August 6, 2017 |archive-url=https://web.archive.org/web/20170806024237/http://www.csnews.com/canadian-tire-petroleum-celebrates-45-years?nopaging=1 |url-status=live }}</ref> In Ontario, CTP also operates Pit Stop, which provides services like oil changes and rust checks. The [[Canadian Tire money]] loyalty program was originally launched through the gas bars as "Gas Bonus Coupons." CTP has opened three Q Stop stores featuring a mini-grocery store and other items. {{Citation needed|date=August 2019}}
 CTP also holds the concession to operate the 24-hour gas stations at [[ONroute]] [[rest area|service centres]] in [[Ontario]] along [[Ontario Highway 401|Highway 401]] and parts of [[Ontario Highway 400|Highway 400]].<ref>{{cite web|date=August 18, 2019|title=Fuel|url=http://onroute.ca/fuel/|url-status=dead|archive-url=https://web.archive.org/web/20160905231312/http://onroute.ca/fuel/|archive-date=September 5, 2016|website=ONroute}}</ref>
+In May 2023, Canadian Tire announced an agreement with [[Suncor Energy]], under which all Canadian Tire Gas+ locations will be converted to [[Petro-Canada]] franchises, and the company's Petro-Points rewards program will be integrated with Canadian Tire's Triangle program.<ref>{{Cite web |last=Lindenberg |first=Greg on |title=Canadian Tire to Convert More Than 200 Stations to the Petro-Canada Brand |url=https://cspdailynews.com/company-news/canadian-tire-convert-more-200-stations-petro-canada-brand |access-date=2024-02-01 |website=CSP Daily News |language=en}}</ref> The first converted location opened in July 2024 in [[Kitchener, Ontario]].<ref>{{Cite web |date=2024-08-14 |title=Canadian Tire Gas+ unveils first Petro-Canada site rebrand |url=https://ccentral.ca/canadian-tire-gas-unveils-first-petro-canada-site-rebrand |access-date=2024-09-19 |website=CCentral |language=en}}</ref>
 ===Retail===
-[[Moody's Investors Service|Moody's]] observed the chain's unique position in Canadian retail as being "often both misunderstood and underestimated" and "completely foreign" in comparison to U.S. retail, citing its variety of products (ranging from auto parts to sporting goods to outdoors products and grocery at some locations), and that "its proprietary 'currency,' Canadian Tire money, which is a by-product of its loyalty program, has been accepted across Canada by multiple retailers and could almost be described as a '[[Fiat money|sub-fiat]]' currency."<ref>{{cite news |last=Babad |first=Michael |title=Triple-eh: Moody's lauds Canadian Tire money as almost 'sub-fiat' |url=https://www.theglobeandmail.com/report-on-business/top-business-stories/triple-eh-moodys-lauds-canadian-tire-money-as-almost-sub-fiat/article18610798/#dashboard/follows/ |access-date=May 12, 2014 |newspaper=[[The Globe and Mail]] |location=Toronto |date=May 12, 2014 |archive-date=May 12, 2014 |archive-url=https://web.archive.org/web/20140512194043/http://www.theglobeandmail.com/report-on-business/top-business-stories/triple-eh-moodys-lauds-canadian-tire-money-as-almost-sub-fiat/article18610798/#dashboard/follows/ |url-status=live }}</ref>
+[[Moody's Investors Service|Moody's]] observed Canadian Tire's unique position in Canadian retail as being "often both misunderstood and underestimated" and "completely foreign" in comparison to U.S. retail, citing its variety of products (ranging from auto parts to sporting goods to outdoors products and grocery at some locations) and that "its proprietary 'currency,' Canadian Tire money, which is a by-product of its loyalty program, has been accepted across Canada by multiple retailers and could almost be described as a '[[Fiat money|sub-fiat]]' currency."<ref>{{cite news |last=Babad |first=Michael |title=Triple-eh: Moody's lauds Canadian Tire money as almost 'sub-fiat' |url=https://www.theglobeandmail.com/report-on-business/top-business-stories/triple-eh-moodys-lauds-canadian-tire-money-as-almost-sub-fiat/article18610798/#dashboard/follows/ |access-date=May 12, 2014 |newspaper=[[The Globe and Mail]] |location=Toronto |date=May 12, 2014 |archive-date=May 12, 2014 |archive-url=https://web.archive.org/web/20140512194043/http://www.theglobeandmail.com/report-on-business/top-business-stories/triple-eh-moodys-lauds-canadian-tire-money-as-almost-sub-fiat/article18610798/#dashboard/follows/ |url-status=live }}</ref>
+In November 2000, Canadian Tire introduced an online retail operation. On January 1, 2009, citing consumer disinterest in online shopping compared to its physical stores, the Company discontinued online sales.<ref>{{cite news |author=<!--Staff writer(s); no by-line.--> |date=January 20, 2009 |title=Canadian Tire to cease online sales |url=http://www.upi.com/Business_News/2009/01/20/Canadian_Tire_to_cease_online_sales/UPI-26531232457534/ |url-status=live |archive-url=https://web.archive.org/web/20121022064707/http://www.upi.com/Business_News/2009/01/20/Canadian_Tire_to_cease_online_sales/UPI-26531232457534/ |archive-date=October 22, 2012 |access-date=December 15, 2012 |work=United Press International}}</ref> On November 1, 2013, Canadian Tire returned to online shopping with delivery to stores.<ref>{{cite news |last=Nguyen |first=Linda |date=November 7, 2013 |title=Canadian Tire makes move into e-commerce |url=https://www.thestar.com/business/2013/11/07/canadian_tire_profits_jump_10_per_cent_in_third.html/ |url-status=live |archive-url=https://web.archive.org/web/20131214054129/http://www.thestar.com/business/2013/11/07/canadian_tire_profits_jump_10_per_cent_in_third.html |archive-date=December 14, 2013 |access-date=April 3, 2014 |newspaper=[[Toronto Star]]}}</ref>
 {{multiple image|total_width=330|align=left|title=Canadian Tire retail stores|image1=CanadianTireRichmondHill.jpg|caption1=Exterior facade of a Canadian Tire store in [[Richmond Hill, Ontario]]|image2=Canadian Tire in Shoppers World Brampton 2021.jpg|caption2=Interior of a Canadian Tire Store in [[Brampton]]}}
-In 2009, the chain introduced a new store concept it dubbed the "Smart store" featuring "boutiques" that prominently showcase products within the chain's core product categories. Popular product categories such as auto parts and home goods were moved towards the front of the store to improve their prominence, and some locations began to sell common groceries as a pilot project.<ref name="gandm-smart">{{Cite news|url=https://www.theglobeandmail.com/report-on-business/its-superstores-stalling-canadian-tire-gets-smart/article4193609/|title=Its superstores stalling, Canadian Tire gets 'smart'|work=The Globe and Mail|access-date=14 November 2018|archive-date=May 18, 2021|archive-url=https://web.archive.org/web/20210518023748/https://www.theglobeandmail.com/report-on-business/its-superstores-stalling-canadian-tire-gets-smart/article4193609/|url-status=live}}</ref>
+In 2009, Canadian Tire introduced a new "Smart store" concept featuring "boutiques" that prominently showcased products within the chain's core product categories. Popular product categories such as auto parts and home goods were moved towards the front of the store to improve their prominence, and some locations began to sell common groceries as a pilot project.<ref name="gandm-smart">{{Cite news|url=https://www.theglobeandmail.com/report-on-business/its-superstores-stalling-canadian-tire-gets-smart/article4193609/|title=Its superstores stalling, Canadian Tire gets 'smart'|work=The Globe and Mail|access-date=14 November 2018|archive-date=May 18, 2021|archive-url=https://web.archive.org/web/20210518023748/https://www.theglobeandmail.com/report-on-business/its-superstores-stalling-canadian-tire-gets-smart/article4193609/|url-status=live}}</ref>
+With the demise of [[Target Corporation|Target's]] [[Target Canada|businesses in Canada]] in 2015, Canadian Tire acquired the leases of 12 former Target store locations.<ref>{{cite news |author=<!--Staff writer(s); no by-line.--> |date=May 6, 2015 |title=Canadian Tire to acquire 12 former Target locations |url=http://www.cbc.ca/news/business/canadian-tire-to-acquire-12-former-target-locations-1.3063272 |url-status=live |archive-url=https://web.archive.org/web/20150508042115/http://www.cbc.ca/news/business/canadian-tire-to-acquire-12-former-target-locations-1.3063272 |archive-date=May 8, 2015 |access-date=May 7, 2015 |publisher=[[CBC News]]}}</ref>
-In June 2015, the chain opened its largest location to-date at [[South Edmonton Common]], which features two floors, widened and expanded departments, various interactive experiences (including a driving simulator and [[virtual reality]]), as well as a rotating exhibit of [[Hockey Canada]] memorabilia.<ref>{{Cite news|url=https://edmontonjournal.com/business/commercial-real-estate/countrys-largest-canadian-tire-opens-in-south-edmonton-common|title=Country's largest Canadian Tire opens in South Edmonton Common|date=June 4, 2015|work=Edmonton Journal|access-date=14 November 2018|archive-date=November 15, 2018|archive-url=https://web.archive.org/web/20181115071212/https://edmontonjournal.com/business/commercial-real-estate/countrys-largest-canadian-tire-opens-in-south-edmonton-common|url-status=live}}</ref> This remained the largest location until the 100th anniversary opening of the [[Carlingwood Mall]], [[Ottawa]] location in September 2022.<ref>{{Cite news|url=https://ottawa.ctvnews.ca/canada-s-largest-canadian-tire-store-opens-in-ottawa-1.6079628|title=Canada's largest Canadian Tire store opens in Ottawa|date=2022-09-22|access-date=2022-11-05|archive-date=October 24, 2022|archive-url=https://web.archive.org/web/20221024013909/https://ottawa.ctvnews.ca/canada-s-largest-canadian-tire-store-opens-in-ottawa-1.6079628|url-status=live}}</ref>
-With the demise of [[Target Corporation|Target's]] [[Target Canada|businesses in Canada]] in 2015, Canadian Tire acquired the leases of 12 former Target store locations.<ref>{{cite news |url=http://www.cbc.ca/news/business/canadian-tire-to-acquire-12-former-target-locations-1.3063272 |title=Canadian Tire to acquire 12 former Target locations |date=May 6, 2015 |publisher=[[CBC News]] |author=<!--Staff writer(s); no by-line.--> |access-date=May 7, 2015 |archive-date=May 8, 2015 |archive-url=https://web.archive.org/web/20150508042115/http://www.cbc.ca/news/business/canadian-tire-to-acquire-12-former-target-locations-1.3063272 |url-status=live }}</ref>
+In June 2015, Canadian Tire opened its largest location to-date at [[South Edmonton Common]], which features {{Convert|130,000|sqft|m2|abbr=on}} of retail space on two floors, widened and expanded departments, various interactive experiences (including a driving simulator and [[virtual reality]]), as well as a rotating exhibit of [[Hockey Canada]] memorabilia.<ref>{{Cite news|url=https://edmontonjournal.com/business/commercial-real-estate/countrys-largest-canadian-tire-opens-in-south-edmonton-common|title=Country's largest Canadian Tire opens in South Edmonton Common|date=June 4, 2015|work=Edmonton Journal|access-date=14 November 2018|archive-date=November 15, 2018|archive-url=https://web.archive.org/web/20181115071212/https://edmontonjournal.com/business/commercial-real-estate/countrys-largest-canadian-tire-opens-in-south-edmonton-common|url-status=live}}</ref>
+In September 2022, Canadian Tire opened a {{Convert|135,000|sqft|m2|abbr=on}} flagship location at [[Carlingwood Mall]] in Ottawa to mark the company's centennial; it introduces a large-scale concept called "Remarkable Retail," which carries a modernized design and focuses on enhancing its auto centres, seasonal departments, and delivery and pickup services. The concept was also used for a new location in [[Welland, Ontario]] and will be used for a future Calgary location.<ref>{{Cite news |date=2022-09-22 |title=Canada's largest Canadian Tire store opens in Ottawa |url=https://ottawa.ctvnews.ca/canada-s-largest-canadian-tire-store-opens-in-ottawa-1.6079628 |url-status=live |archive-url=https://web.archive.org/web/20221024013909/https://ottawa.ctvnews.ca/canada-s-largest-canadian-tire-store-opens-in-ottawa-1.6079628 |archive-date=October 24, 2022 |access-date=2022-11-05 |work=CTV News Ottawa}}</ref><ref>{{Cite web |last=Toneguzzi |first=Mario |date=2022-10-30 |title=Canadian Tire Expanding Large Format 'Remarkable Retail' Store Concept as it Marks 100 Years [Interview] |url=https://retail-insider.com/retail-insider/2022/10/canadian-tire-expanding-large-format-remarkable-retail-store-concept-as-it-marks-100-years-interview/ |access-date=2024-02-17 |website=Retail Insider |language=en-US}}</ref> That year, the company also committed $1.2 billion to renovate 225 stores with its "Concept Connect" format.<ref>{{Cite news |date=2022-12-12 |title=Canadian Tire Corporation's CEO is looking forward to the next hundred years |url=https://www.theglobeandmail.com/business/adv/article-canadian-tire-corporations-ceo-is-looking-forward-to-the-next-hundred/ |access-date=2024-02-17 |work=The Globe and Mail |language=en-CA}}</ref><ref>{{Cite web |last=Kolm |first=Josh |date=2022-03-11 |title=Canadian Tire unveils multi-billion omnichannel investment plan |url=https://strategyonline.ca/2022/03/11/canadian-tire-unviels-multi-billion-omnichannel-investment-plan/ |access-date=2024-02-17 |website=Strategy}}</ref> The following month, Canadian Tire also opened its largest location to-date in [[Chilliwack|Chilliwack, British Columbia]] at the Cottonwood Centre; occupying a former [[Sears Canada|Sears]], it has {{Convert|170,000|sqft|m2|abbr=on}} of retail space.<ref>{{Cite web |date=2022-10-20 |title=VIDEO: Largest Canadian Tire store in B.C. attracts crowd of curious in Chilliwack |url=https://www.theprogress.com/news/video-largest-canadian-tire-store-in-b-c-attracts-crowd-of-curious-in-chilliwack-1934184 |access-date=2024-09-19 |website=The Chilliwack Progress |language=en}}</ref>
-In November 2000, Canadian Tire introduced an online retail operation. On January 1, 2009, citing consumer disinterest in online shopping in comparison to its physical stores, the Company discontinued online sales.<ref>{{cite news |title=Canadian Tire to cease online sales |work=United Press International |date=January 20, 2009 |url=http://www.upi.com/Business_News/2009/01/20/Canadian_Tire_to_cease_online_sales/UPI-26531232457534/ |access-date=December 15, 2012 |author=<!--Staff writer(s); no by-line.--> |archive-date=October 22, 2012 |archive-url=https://web.archive.org/web/20121022064707/http://www.upi.com/Business_News/2009/01/20/Canadian_Tire_to_cease_online_sales/UPI-26531232457534/ |url-status=live }}</ref><br />On November 1, 2013, Canadian Tire returned to online shopping with delivery to stores.<ref>{{cite news |title=Canadian Tire makes move into e-commerce |newspaper=[[Toronto Star]] |date=November 7, 2013 |url=https://www.thestar.com/business/2013/11/07/canadian_tire_profits_jump_10_per_cent_in_third.html/ |access-date=April 3, 2014 |first=Linda |last=Nguyen |archive-date=December 14, 2013 |archive-url=https://web.archive.org/web/20131214054129/http://www.thestar.com/business/2013/11/07/canadian_tire_profits_jump_10_per_cent_in_third.html |url-status=live }}</ref>
 ====Automotive parts====
 [[File:Canadian Tire vehicle cleaning service in Shoppers World Brampton 2021.jpg|thumb|The Canadian Tire automotive service centre at [[Shoppers World Brampton]]]]
-In addition to the Canadian Tire stores' Parts department CTC owns [[PartSource]], an automotive parts and accessories specialty chain which has 91 stores across [[Nova Scotia]], Ontario, [[Manitoba]], Saskatchewan, and [[Alberta]]. It serves commercial automotive installers and do-it-yourself mechanics. Before November 2013, some stores were owned and operated by franchisees; all currently belong to Canadian Tire.<ref>{{cite web | url=https://s22.q4cdn.com/405442328/files/doc_financials/en/2013/annual/2013-Annual-Report.pdf | access-date=August 18, 2019 | title=Canadian Tire Corporation Annual Report 2013 | page=25 | quote=In addition, during 2013, Management converted all of its Partsource franchise locations to corporately operated stores. | archive-date=August 18, 2019 | archive-url=https://web.archive.org/web/20190818185845/https://s22.q4cdn.com/405442328/files/doc_financials/en/2013/annual/2013-Annual-Report.pdf | url-status=live }}</ref>
+In addition to the Canadian Tire stores' Parts department, CTC owns [[PartSource]], an automotive parts and accessories specialty chain which has 91 stores across [[Nova Scotia]], Ontario, [[Manitoba]], Saskatchewan, and [[Alberta]]. It serves commercial automotive installers and do-it-yourself mechanics. Before November 2013, some stores were owned and operated by franchisees; all currently belong to Canadian Tire.<ref>{{cite web | url=https://s22.q4cdn.com/405442328/files/doc_financials/en/2013/annual/2013-Annual-Report.pdf | access-date=August 18, 2019 | title=Canadian Tire Corporation Annual Report 2013 | page=25 | quote=In addition, during 2013, Management converted all of its Partsource franchise locations to corporately operated stores. | archive-date=August 18, 2019 | archive-url=https://web.archive.org/web/20190818185845/https://s22.q4cdn.com/405442328/files/doc_financials/en/2013/annual/2013-Annual-Report.pdf | url-status=live }}</ref>
 ====Clothing====
-In 2001, Canadian Tire acquired Mark's Work Wearhouse (now branded as [[Mark's]]), a retailer of business casual and work wear, for $116&nbsp;million.<ref name="CBC"/> Along with standalone stores, some Canadian Tire locations feature integrated Mark's locations. Due to space constraints some smaller Canadian Tire locations removed their Mark's department when remodelled into the "Smart store" format .<ref name="gandm-smart"/>
+In 2001, Canadian Tire acquired Mark's Work Wearhouse (now branded as [[Mark's]]), a retailer of business casual and work wear, for $116&nbsp;million.<ref name="CBC"/> Along with standalone stores, some Canadian Tire locations feature integrated Mark's locations. Due to space constraints, some smaller Canadian Tire locations removed their Mark's department when remodelled into the "Smart store" format .<ref name="gandm-smart"/>
-In May 2018, the [[Ontario Teachers' Pension Plan]] sold the Norwegian sportswear retailer [[Helly Hansen]] to Canadian Tire for $985&nbsp;million [[Canadian dollar|CAD]].<ref name="The Globe and Mail"/>
+In May 2018, the [[Ontario Teachers' Pension Plan]] sold the Norwegian sportswear retailer [[Helly Hansen]] to Canadian Tire for $985&nbsp;million.<ref name="The Globe and Mail"/>
 ====Sporting goods====
-In May 2011, Canadian Tire announced the purchase of [[Forzani Group]], a Canadian sporting goods retailer that operates various brands, including [[SportChek]], Atmosphere, Intersport, Hockey Experts, National Sports, Nevada Bob's Golf, S3, Sport Mart, Sports Experts, Tech Shop, Pro Hockey Life, and The Fitness Source.<ref>{{cite news |url=http://www.cbc.ca/news/business/story/2011/05/09/canadian-tire-forzani-group.html |title=Canadian Tire to buy Forzani Group |date=May 9, 2011 |publisher=[[CBC News]] |author=<!--Staff writer(s); no by-line.--> |access-date=May 9, 2011 |archive-date=May 12, 2011 |archive-url=https://web.archive.org/web/20110512010028/http://www.cbc.ca/news/business/story/2011/05/09/canadian-tire-forzani-group.html |url-status=live }}</ref> In February 2021, Canadian Tire announced the closure of all National Sports stores, citing a focus on efficiencies and core assets.<ref>{{cite news |url=https://toronto.ctvnews.ca/national-sports-stores-all-closing-despite-parent-company-canadian-tire-posting-phenomenal-q4-earnings-1.5314258 |title=National Sports stores all closing despite parent-company Canadian Tire posting 'phenomenal' Q4 earnings |date=February 18, 2021 |publisher=[[CTV News]] |author=<!--Staff writer(s); no by-line.--> |access-date=February 26, 2021 |archive-date=February 25, 2021 |archive-url=https://web.archive.org/web/20210225160945/https://toronto.ctvnews.ca/national-sports-stores-all-closing-despite-parent-company-canadian-tire-posting-phenomenal-q4-earnings-1.5314258 |url-status=live }}</ref>
+In May 2011, Canadian Tire announced the purchase of [[Forzani Group]], a Canadian sporting goods retailer that operates various brands, including [[SportChek]], Atmosphere, Intersport, Hockey Experts, National Sports, Nevada Bob's Golf, S3, Sport Mart, Sports Experts, Tech Shop, Pro Hockey Life, and The Fitness Source.<ref>{{cite news |url=https://www.cbc.ca/news/business/canadian-tire-to-buy-forzani-group-1.1014616 |title=Canadian Tire to buy Forzani Group |date=May 9, 2011 |publisher=[[CBC News]] |author=<!--Staff writer(s); no by-line.--> |access-date=May 9, 2011 |archive-date=May 12, 2011 |archive-url=https://web.archive.org/web/20110512010028/http://www.cbc.ca/news/business/story/2011/05/09/canadian-tire-forzani-group.html |url-status=live }}</ref> In February 2021, Canadian Tire announced the closure of all National Sports stores, citing a focus on efficiencies and core assets.<ref>{{cite news |url=https://toronto.ctvnews.ca/national-sports-stores-all-closing-despite-parent-company-canadian-tire-posting-phenomenal-q4-earnings-1.5314258 |title=National Sports stores all closing despite parent-company Canadian Tire posting 'phenomenal' Q4 earnings |date=February 18, 2021 |publisher=[[CTV News]] |author=<!--Staff writer(s); no by-line.--> |access-date=February 26, 2021 |archive-date=February 25, 2021 |archive-url=https://web.archive.org/web/20210225160945/https://toronto.ctvnews.ca/national-sports-stores-all-closing-despite-parent-company-canadian-tire-posting-phenomenal-q4-earnings-1.5314258 |url-status=live }}</ref>
 ====Party City====
@@ Line 143: / Line 149: @@
 Historically, Canadian Tire's Christmas ads featured [[Santa Claus]] and [[Ebenezer Scrooge]] arguing about whether Canadian Tire's selection or their sales prices were the reason to do Christmas shopping there, involving the marketing slogan ''"Give like Santa, save like Scrooge"''.
-A stamp was issued by Canada Post commemorating Canadian Tire's 75th anniversary based on the Canadian Tire advertisement of a boy (Bike Story) receiving his first bicycle, which was purchased by his father at a Canadian Tire retail store.
+A stamp was issued by Canada Post commemorating Canadian Tire's 75th anniversary. It is based on the Canadian Tire advertisement showing a boy (Bike Story) receiving his first bicycle, which his father purchased at a Canadian Tire retail store.
-Starting in 2007, the company ran month-long advent calendar promotions which provided free CDs and discounts throughout the holiday season.
+Starting in 2007, the company ran month-long advent calendar promotions, offering free CDs and discounts throughout the holiday season.
-From 1997 to 2005, the company's ads featured the "Canadian Tire couple". The male role also known as the [[Canadian Tire guy]] was played by Canadian actor Ted Simonett, and Gloria Slade played the female role. They are usually showcasing a new product to one of their neighbours, who are in need of a certain tool. The "Canadian Tire Couple" were featured on ''[[Royal Canadian Air Farce]]'' as one of their targets of the year, as "Canada's most annoying couple". They also made a feature guest appearance on ''Royal Canadian Air Farce'' as actors in a skit.
+From 1997 to 2005, the company's ads featured the "Canadian Tire couple". The male role, also known as the [[Canadian Tire guy]], was played by Canadian actor Ted Simonett, and Gloria Slade played the female role. They usually showcase a new product to one of their neighbours who needs a specific tool. The "Canadian Tire Couple" was featured on ''[[Royal Canadian Air Farce]]'' as one of their targets of the year, as "Canada's most annoying couple." They also made a feature guest appearance on ''Royal Canadian Air Farce'' as actors in a skit.
 In early 2006, ads featuring the couple were phased out and replaced by a new campaign featuring overhead signs found in Canadian Tire's store aisles.
-In 2013, Canadian Tire produced a commercial promoting its MasterCraft Eliminator Ultra car battery and its ability to function in extreme cold, which featured a stripped [[Chevrolet Silverado|GMC Sierra]] pickup truck with its body re-created as an ice sculpture. The ad premiered during the [[2014 NHL Winter Classic]].<ref>{{Cite news|date=December 27, 2013|title=Iceculture builds ice truck for Canadian Tire commercial|work=SouthWesternOntario.ca|url=https://www.southwesternontario.ca/community-story/5987655-iceculture-builds-ice-truck-for-canadian-tire-commercial/|url-status=dead|access-date=14 November 2018|archive-url=https://web.archive.org/web/20180206224126/https://www.southwesternontario.ca/community-story/5987655-iceculture-builds-ice-truck-for-canadian-tire-commercial/|archive-date=February 6, 2018}}</ref><ref>{{Cite news|url=https://www.lakeshoreadvance.com/2013/12/30/ice-truck-attempts-guinness-record-on-highway-84/wcm/6e88f866-6c67-6b30-e598-6c589f35d9ef|title=Ice truck attempts Guinness record on highway 84|date=December 30, 2013|work=Exeter Lakeshore Times-Advance|access-date=14 November 2018|archive-date=November 14, 2018|archive-url=https://web.archive.org/web/20181114100810/https://www.lakeshoreadvance.com/2013/12/30/ice-truck-attempts-guinness-record-on-highway-84/wcm/6e88f866-6c67-6b30-e598-6c589f35d9ef|url-status=live}}</ref>
+In 2013, Canadian Tire produced a commercial promoting its MasterCraft Eliminator Ultra car battery, and its ability to function in extreme cold, which featured a stripped [[Chevrolet Silverado|GMC Sierra]] pickup truck with its body re-created as an ice sculpture. The ad premiered during the [[2014 NHL Winter Classic]].<ref>{{Cite news|date=December 27, 2013|title=Iceculture builds ice truck for Canadian Tire commercial|work=SouthWesternOntario.ca|url=https://www.southwesternontario.ca/community-story/5987655-iceculture-builds-ice-truck-for-canadian-tire-commercial/|url-status=dead|access-date=14 November 2018|archive-url=https://web.archive.org/web/20180206224126/https://www.southwesternontario.ca/community-story/5987655-iceculture-builds-ice-truck-for-canadian-tire-commercial/|archive-date=February 6, 2018}}</ref><ref>{{Cite news|url=https://www.lakeshoreadvance.com/2013/12/30/ice-truck-attempts-guinness-record-on-highway-84/wcm/6e88f866-6c67-6b30-e598-6c589f35d9ef|title=Ice truck attempts Guinness record on highway 84|date=December 30, 2013|work=Exeter Lakeshore Times-Advance|access-date=14 November 2018|archive-date=November 14, 2018|archive-url=https://web.archive.org/web/20181114100810/https://www.lakeshoreadvance.com/2013/12/30/ice-truck-attempts-guinness-record-on-highway-84/wcm/6e88f866-6c67-6b30-e598-6c589f35d9ef|url-status=live}}</ref>
-In March 2015, Canadian Tire launched a new ongoing marketing campaign, "Tested for Life in Canada". The campaign, which includes television advertising and in-store labels, showcases products that have been vetted based on input by a consumer focus group recruited by the chain, as well as their reviews of the products. The program also collects feedback that is used to help improve products marketed by Canadian Tire.<ref>{{Cite news|url=https://business.financialpost.com/news/retail-marketing/tested-for-life-canadian-tire-corp-taps-customer-testers-for-a-hands-on-marketing-tool|title='Tested for life': Canadian Tire Corp taps customer testers for a hands-on marketing tool|date=March 10, 2015|work=Financial Post|access-date=14 November 2018|archive-date=June 17, 2018|archive-url=https://web.archive.org/web/20180617181008/http://business.financialpost.com/news/retail-marketing/tested-for-life-canadian-tire-corp-taps-customer-testers-for-a-hands-on-marketing-tool|url-status=live}}</ref><ref>{{cite web|url=http://marketingmag.ca/consumer/canadian-tire-program-lets-consumers-do-the-talking-143864|title=Canadian Tire program lets consumers do the talking|website=marketingmag.ca|access-date=14 November 2018|archive-date=November 14, 2018|archive-url=https://web.archive.org/web/20181114224012/http://marketingmag.ca/consumer/canadian-tire-program-lets-consumers-do-the-talking-143864/|url-status=live}}</ref>
+In March 2015, Canadian Tire launched a new ongoing marketing campaign, "Tested for Life in Canada." The campaign, which includes television advertising and in-store labels, showcases products that have been vetted based on input by a consumer focus group recruited by the chain and their reviews of the products. The program also collects feedback that is used to help improve products marketed by Canadian Tire.<ref>{{Cite news|url=https://business.financialpost.com/news/retail-marketing/tested-for-life-canadian-tire-corp-taps-customer-testers-for-a-hands-on-marketing-tool|title='Tested for life': Canadian Tire Corp taps customer testers for a hands-on marketing tool|date=March 10, 2015|work=Financial Post|access-date=14 November 2018|archive-date=June 17, 2018|archive-url=https://web.archive.org/web/20180617181008/http://business.financialpost.com/news/retail-marketing/tested-for-life-canadian-tire-corp-taps-customer-testers-for-a-hands-on-marketing-tool|url-status=live}}</ref><ref>{{cite web|url=http://marketingmag.ca/consumer/canadian-tire-program-lets-consumers-do-the-talking-143864|title=Canadian Tire program lets consumers do the talking|website=marketingmag.ca|access-date=14 November 2018|archive-date=November 14, 2018|archive-url=https://web.archive.org/web/20181114224012/http://marketingmag.ca/consumer/canadian-tire-program-lets-consumers-do-the-talking-143864/|url-status=live}}</ref>
 ===Sports sponsorships===
@@ Line 184: / Line 190: @@
 ====Other sports====
 The home arena of the [[Ottawa Senators]] of the [[National Hockey League]] (NHL) has been known as the [[Canadian Tire Centre]] since 2013.<ref>{{cite web |url=http://www.ottawasun.com/2013/06/17/name-change-for-scotiabank |title=Name Change For Scotiabank Place |publisher=Ottawa Sun |date=June 18, 2013 |access-date=September 1, 2022 |archive-date=December 5, 2020 |archive-url=https://web.archive.org/web/20201205054636/https://ottawasun.com/2013/06/17/name-change-for-scotiabank |url-status=live }}</ref>
+The company sponsors the [[Northern Super League]], which is planned to be Canada's top division of women's soccer.
 ==See also==

v t e Hand tool manufacturers
Current	Apex Tool Group Allen Armstrong Tools Crescent Diamond K-D Tools Lufkin Nicholson Plumb SATA Tools Wiss Xcelite Beta Utensili Bondhus Bosch Dremel Buck Bros. Channellock Cornwell Tools Cyclone Tools DASCO PRO, INC. Dawn Tools Digitool Solutions Disston Saw Works EGA Master Eklind Emerson Ridgid Empire Level Estwing Felo FEW Fiskars Gerber Footprint Tools Gardner Bender Gedore Gray Tools Dynamic Tools Great Neck Saw Grey Pneumatic GreatStar SK Hand Tools Hazet Hans tools Heyco Hilti Husqvarna Gardena Ideal Industries Pratt-Read iFixit IMPERIAL-Newton Corp KC Tools Kincrome King Tony Tools Klein Tools Knipex KUKKO Leatherman Lie-Nielsen Toolworks Lisle Corporation Lowell Corporation M7 Mighty-Seven Matco Tools Martin Tool & Forge Maun Industries Mondial Mountz Inc Mumme Tools Norbar Torque Oregon Tool OTC Park Tool PB Swiss Tools Saltus Sandvik SENCO Snap-on Bahco CDI Torque Products Williams SOG Stahlwille Stanley Black & Decker Blackhawk Bostitch Craftsman DeWalt Irwin Lenox Mac Tools Porter-Cable Proto Sidchrome Stanley Hand Tools Stihl Stubai Sutton Tools Textron Greenlee Klauke Paladin Tools Techtronic Industries Milwaukee Thorsen Manufacturing Tomé Fèteira Toptul Torque-Tech Unior Vaughan Vessel Vesper Tools Victorinox Wenger Warren and Brown Wera Tools Wescott Westward Tools Wiha Tools Witte Tools Wright Tool
Historic	Coes Wrench Company Easco Hand Tools Forest City Screwdriver and Drill Company Goodell-Pratt Hinsdale Holtzapffel Indestro Mathieson McKaig-Hatch Millers Falls New Britain Machine Company Norris North Brothers Manufacturing Company Preston H. D. Smith & Co. Stewart Spiers Utica Tools Bonney Forge Herbrand Vlchek Western Forge
Current house brands	Ace Hardware Ace Tools AutoZone Duralast Blain's Farm and Fleet Duracraft Canadian Tire Mastercraft Grainger Westward Harbor Freight Tools Atlas Bauer Chicago Electric Drill Master Hercules Pittsburgh Quinn ICON Warrior The Home Depot Husky Lee Valley Veritas Lowe's Kobalt Menards Masterforce True Value Master Mechanic
Historic house brands	Montgomery Ward PowrKraft JC Penney Penncraft