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{{Short description|1995 single by Garbage}}
{{good article}}
{{about|the Garbage song|other songs|Vow (disambiguation)#Songs}}
{{Infobox single |
{{Good article}}
| Name = Vow
{{Use mdy dates|date=October 2021}}
| Cover = GarbageVowUS.png
{{Infobox song
| Caption = US single
| name = Vow
| Alt= A black metal-like box, with the title "Garbage - Vow" atop it.
| cover = GarbageVowUS.png
| Artist = [[Garbage (band)|Garbage]]
| alt = A black metal-like box, with the title "Garbage - Vow" atop it.
| from Album = [[Garbage (album)|Garbage]]
| caption = US single
| B-side = "[[Subhuman (Garbage song)|Subhuman]]"<br/>"[[Number One Crush|#1 Crush]]"
| type = single
| Released = {{start date|1995|3|20}}
| artist = [[Garbage (band)|Garbage]]
| Format = [[Gramophone record|7"]], [[Maxi single|CD maxi]], [[cassette single]]
| album = [[Garbage (album)|Garbage]]
| Recorded = March–September 1994<br>[[Smart Studios]],<br/>[[Madison, Wisconsin]]
| B-side =
| Genre = [[Alternative rock]]<ref>{{cite book|page=57|title=Contemporary Musicians|year=2006|publisher=[[Gale Research]]|isbn=0787680680|chapter=Garbage|first=Carol|last=Brennan}}</ref>
* "[[Subhuman (song)|Subhuman]]"
| Length = {{duration|m=4|s=30}}
* "[[Number One Crush|#1 Crush]]"
| Label = [[A&E Records#Mushroom Records UK|Discordant]]<br/>[[Almo Sounds]] <small>(North America)</small>
| released = {{start date|1995|3|20}}
| Writer = Garbage
| recorded = March–September 1994
| Producer = Garbage
| studio = [[Smart Studios|Smart]] ([[Madison, Wisconsin]])
| Last single =
| genre = [[Alternative rock]]<ref>{{cite book|page=57|title=Contemporary Musicians|year=2006|publisher=[[Gale Research]]|isbn=0787680680|chapter=Garbage|first=Carol|last=Brennan}}</ref>
| This single = "'''Vow'''"<br />(1995)
| length = {{duration|m=4|s=30}}
| Next single = "[[Subhuman (Garbage song)|Subhuman]]"<br />(1996)
| Misc = {{Extra album cover
| label =
* [[A&E Records#Mushroom Records UK|Discordant]]
| Upper caption = Alternative cover
* [[Almo Sounds]] (North America)
| Cover = GarbageVowMetalSleeve.jpg
| Type = single
| writer = Garbage
| Lower caption = UK single.
| producer = Garbage
| prev_title =
| prev_year =
| next_title = [[Subhuman (song)|Subhuman]]
| next_year = 1995
| misc = {{Extra album cover
| header = Alternative cover
| type = single
| cover = GarbageVowMetalSleeve.jpg
| border =
| alt =
| caption = UK single
}}
}}
}}
}}
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"Vow" was quietly licensed to a ''[[Volume magazine|Volume]]'' magazine/CD sampler publication at the end of 1994; it was subsequently picked up and broadcast by [[BBC Radio 1]] [[Disc jockey|DJ]]s [[Steve Lamacq]] and [[John Peel]], and then playlisted by [[modern rock]] radio stations in Los Angeles and Seattle. "Vow" generated such significant buzz through positive reviews and [[word-of-mouth]] that it was eventually chosen as Garbage's first single release. After a low-key [[independent record label]] pressing in the [[United Kingdom]], where it was packaged in a very [[limited edition]] logo [[Embossing (manufacturing)|embossed]] aluminium case, "Vow" went on to top the alternative charts in [[Australia]] and register on the [[Billboard Hot 100|Hot 100]] singles chart in the [[United States]].
"Vow" was quietly licensed to a ''[[Volume magazine|Volume]]'' magazine/CD sampler publication at the end of 1994; it was subsequently picked up and broadcast by [[BBC Radio 1]] [[Disc jockey|DJ]]s [[Steve Lamacq]] and [[John Peel]], and then playlisted by [[modern rock]] radio stations in Los Angeles and Seattle. "Vow" generated such significant buzz through positive reviews and [[word-of-mouth]] that it was eventually chosen as Garbage's first single release. After a low-key [[independent record label]] pressing in the [[United Kingdom]], where it was packaged in a very [[limited edition]] logo [[Embossing (manufacturing)|embossed]] aluminium case, "Vow" went on to top the alternative charts in [[Australia]] and register on the [[Billboard Hot 100|Hot 100]] singles chart in the [[United States]].


The song began as a [[Demo (music)|demo]] during sessions between band members [[Butch Vig]], [[Duke Erikson]] and [[Steve Marker]], and the composition finished after singer [[Shirley Manson]] joined the band. The lyrics for "Vow" deal with themes of revenge and retaliation, and were inspired by a newspaper article on [[domestic abuse]]. In 2007, "Vow" was remastered and included as the opening track on Garbage's greatest hits compilation, ''Absolute Garbage''.
The song began as a [[Demo (music)|demo]] during sessions between band members [[Butch Vig]], [[Duke Erikson]] and [[Steve Marker]], and the composition finished after singer [[Shirley Manson]] joined the band. The lyrics for "Vow" deal with themes of revenge and retaliation, and were inspired by a newspaper article on [[domestic abuse]]. In 2007, "Vow" was remastered and included as the opening track on Garbage's greatest hits compilation, ''[[Absolute Garbage]]''. The song was also included in Garbage's second greatest hits compilation ''[[The Absolute Collection]]'', released in Australia and New Zealand in 2012, and was remastered again in 2022 to be included on the CD and streaming edition of the band's third greatest hits collection ''[[Anthology (Garbage album)|Anthology]]''.


==Development and composition==
==Development and composition==
"Vow" began in rough [[Demo (music)|demo]] form in January, 1994, as band members [[Butch Vig]], [[Duke Erikson]] and [[Steve Marker]] performed sessions in Marker's basement [[recording studio]] and Vig and Marker's own [[Smart Studios]] business in [[Madison, Wisconsin]].<ref name=qmag>{{cite journal|last=Malins|first=Steve|title=What's Our Problem?|journal=[[Q (magazine)|Q]]|location=Detroit, Michigan|pages=50–53|date=1996-09-01}}</ref> After Marker saw [[Shirley Manson]]'s group [[Angelfish (band)|Angelfish]] on ''[[120 Minutes]]'', the band invited Manson to Smart Studios to sing on a couple of tracks. After a dreadful first audition, she returned to Angelfish, which folded shortly thereafter.<ref name="behindthemusic">"''Garbage: [[Behind The Music]]'', [[VH1]], aired March 31, 2002"</ref> Manson decided to test for Garbage again, and after the successful second audition, she began to work on the then-skeletal "[[Queer (Garbage song)|Queer]]" and "Vow". While performing "Vow", Manson [[ad-lib]]bed the lyrics "I can't use what I can't abuse" and "like [[Joan of Arc]] coming back for more".<ref name=mmaker>{{cite journal|last=Simpson|first=Dave|title=Modern Life is Rubbish|journal=[[Melody Maker]]|location=UK|pages=42–43|date=1995-03-18}}</ref> The song is written in the key of [[A minor]], set in [[time signature]] of common time with a [[tempo]] of 126 [[Tempo|beats per minute]].<ref name="sheet"/> It opens with Erikson playing a guitar through a [[noise gate]] "with a lot of echo on it",<ref>{{cite web|url=http://www.angelfire.com/rock/e4/garbageint.html|title=ROCK N ROLL EXPERIENCE - Garbage Interview!|date=2002-04-29|publisher=Rock N Roll Experience|accessdate=2011-11-30}}</ref> and has a [[chord progression]] is A–C-F in the verses, D-B♭-A-Em-D-B♭-F in the bridge, and F-C-D-G in the chorus, with a segue into F# minor in the interlude.<ref name="sheet">{{cite journal|title=Garbage – Vow – Digital Sheet Music|publisher=Musicnotes.com. [[Alfred Music Publishing|Alfred Publishing]]|first=Duke|last=Erikson|last2=Manson|first2=Shirley |first3=Steve |last3=Marker|first4=Butch|last4=Vig|year=1995}}</ref>
"Vow" began in rough [[Demo (music)|demo]] form in January 1994, as band members [[Butch Vig]], [[Duke Erikson]] and [[Steve Marker]] performed sessions in Marker's basement [[recording studio]] and Vig and Marker's own [[Smart Studios]] business in [[Madison, Wisconsin]].<ref name=qmag>{{cite journal|last=Malins|first=Steve|title=What's Our Problem?|journal=[[Q (magazine)|Q]]|location=Detroit, Michigan|pages=50–53|date=September 1, 1996}}</ref> After Marker saw [[Shirley Manson]]'s group [[Angelfish (band)|Angelfish]] on ''[[120 Minutes]]'', the band invited Manson to Smart Studios to sing on a couple of tracks. After a dreadful first audition, she returned to Angelfish, which folded shortly thereafter.<ref name="behindthemusic">"''Garbage: [[Behind The Music]]'', [[VH1]], aired March 31, 2002"</ref> Manson decided to test for Garbage again, and after the successful second audition, she began to work on the then-skeletal "[[Queer (Garbage song)|Queer]]" and "Vow". While performing "Vow", Manson [[ad-lib]]bed the lyrics "I can't use what I can't abuse" and "like [[Joan of Arc]] coming back for more".<ref name=mmaker>{{cite journal|last=Simpson|first=Dave|title=Modern Life is Rubbish|journal=[[Melody Maker]]|location=UK|pages=42–43|date=March 18, 1995}}</ref> The song is written in the key of [[A minor]], set in [[time signature]] of common time with a [[tempo]] of 126 [[Tempo|beats per minute]].<ref name="sheet"/> It opens with Erikson playing a guitar through a [[noise gate]] "with a lot of echo on it",<ref>{{cite web|url=http://www.angelfire.com/rock/e4/garbageint.html|title=ROCK N ROLL EXPERIENCE - Garbage Interview!|date=April 29, 2002|publisher=Rock N Roll Experience|access-date=November 30, 2011|archive-url=https://web.archive.org/web/20040820105025/http://www.angelfire.com/rock/e4/garbageint.html|archive-date=August 20, 2004|url-status=dead}}</ref> and has a [[chord progression]] is A–C-F in the verses, D-B♭-A-Em-D-B♭-F in the bridge, and F-C-D-G in the chorus, with a segue into F♯ minor in the interlude.<ref name="sheet">{{cite journal|title=Garbage – Vow – Digital Sheet Music|publisher=Musicnotes.com. [[Alfred Music Publishing|Alfred Publishing]]|first1=Duke|last1=Erikson|last2=Manson|first2=Shirley |first3=Steve |last3=Marker|first4=Butch|last4=Vig|year=1995}}</ref>
{{Listen|filename=GarbageVow.ogg |title="Vow"|description=Sample of "Vow", showcasing the song's distorted guitar riffs and vengeful lyrics.<ref name=rubbish/>|pos=left}}
{{Listen|filename=GarbageVow.ogg |title="Vow"|description=Sample of "Vow", showcasing the song's distorted guitar riffs and vengeful lyrics.<ref name=rubbish/>|pos=left}}
According to Vig, the inspiration for the song was a newspaper article about a woman who had gone back to get revenge on an [[domestic abuse|abusive husband]], "so we thought it would be cool to get a bit of retribution in there."<ref name="volume">{{cite web | url=http://www.cafemomo.com/inprint/9411volume.shtml | title=The First UK Interview | date=1994-11-01 | work=Volume | accessdate=2008-02-05 |archiveurl=https://web.archive.org/web/19991014042851/www.cafemomo.com/inprint/9411volume.shtml |archivedate=1999-10-14}}</ref> Vig also said he noted violence could also come from psychological stand point by seeing the story of a [[sado-masochistic]] couple who could not keep away from each other.<ref name=mmaker/> Lyrically, Manson claimed "'Vow' is about having feelings [of vengeance]. You have to face your feelings of revenge and work out why you feel that way. It's about that conundrum when you're really angry but in reality you're in a pitiful state. Angry, twisted, but deep down, vulnerable."<ref name=Dustbin>{{cite journal|last=Simpson|first=Dave|title=Vig's Atomic Dustbin|journal=[[Melody Maker]]|location=UK|date=1995-08-12}}</ref> During promotion for the song, Garbage joked to journalists that "Vow" was about [[John and Lorena Bobbitt]].<ref>{{cite journal|url=http://www.garbage.net/garbage/articles/@dock.htm |title=Butch Vig: In The Dock |journal=RAW magazine |accessdate=2008-02-05 |deadurl=yes |archiveurl=https://web.archive.org/web/20090413122252/http://www.garbage.net/garbage/articles/@dock.htm |archivedate=April 13, 2009 }}</ref>
According to Vig, the inspiration for the song was a newspaper article about a woman who had gone back to get revenge on an [[domestic abuse|abusive husband]], "so we thought it would be cool to get a bit of retribution in there."<ref name="volume">{{cite web | url=http://www.cafemomo.com/inprint/9411volume.shtml | title=The First UK Interview | date=November 1, 1994 | work=Volume | access-date=February 5, 2008 | archive-url=https://web.archive.org/web/19991014042851/http://www.cafemomo.com/inprint/9411volume.shtml | archive-date=October 14, 1999 | url-status=dead }}</ref> Vig also said he noted violence could also come from psychological standpoint by seeing the story of a [[sado-masochistic]] couple who could not keep away from each other.<ref name=mmaker/> Lyrically, Manson claimed "'Vow' is about having feelings [of vengeance]. You have to face your feelings of revenge and work out why you feel that way. It's about that conundrum when you're really angry but in reality you're in a pitiful state. Angry, twisted, but deep down, vulnerable."<ref name=Dustbin>{{cite journal|last=Simpson|first=Dave|title=Vig's Atomic Dustbin|journal=[[Melody Maker]]|location=UK|date=August 12, 1995}}</ref> During promotion for the song, Garbage joked to journalists that "Vow" was about [[John and Lorena Bobbitt]].<ref>{{cite journal|url=http://www.garbage.net/garbage/articles/@dock.htm |title=Butch Vig: In The Dock |journal=RAW Magazine |access-date=February 5, 2008 |url-status=dead |archive-url=https://web.archive.org/web/20090413122252/http://www.garbage.net/garbage/articles/@dock.htm |archive-date=April 13, 2009 }}</ref>


Garbage had not initially planned to release "Vow" as their first single, as a single at all, or even include it on their [[Garbage (album)|debut album]].<ref name="musician">{{cite journal|title=Sounds Like Garbage|journal=[[Musician (magazine)|Musician]]''|date=1996-01-01|first=Jim|last=Berkenstadt}}</ref> The band felt that "Vow" was not representative of the album's [[Crossover (music)#Crossover as a mix of genres|genre-hopping]] body of work, although they later came to appreciate the situation that led to the song becoming their debut. Manson declared that "now we can do whatever and people won't know what to expect", but if the band had instead settled for "of the more clubby tunes" as a single, "we would have been pigeonholed as a [[Alternative dance|dance band]] and that's a hard tag to shake".<ref name=Rise/>
Garbage had not initially planned to release "Vow" as their first single, as a single at all, or even include it on their [[Garbage (album)|debut album]].<ref name="musician">{{cite journal|title=Sounds Like Garbage|journal=[[Musician (magazine)|Musician]]|date=January 1, 1996|first=Jim|last=Berkenstadt}}</ref> The band felt that "Vow" was not representative of the album's [[Crossover (music)#Crossover as a mix of genres|genre-hopping]] body of work, although they later came to appreciate the situation that led to the song becoming their debut. Manson declared that "now we can do whatever and people won't know what to expect", but if the band had instead settled for "of the more clubby tunes" as a single, "we would have been pigeonholed as a [[Alternative dance|dance band]] and that's a hard tag to shake".<ref name=Rise/>


==Single release==
==Single release==


===United Kingdom===
===United Kingdom===
Midway through the recording sessions for the band's debut album, the band's label, [[Mushroom Records (UK)|Mushroom Records]], secured the group an inclusion on ''Volume'', a magazine that released [[compilation album]]s. However, the deadline given for accepting a track was only three days. The only song the band had completed in any shape or form was "Vow".<ref name=Rise>{{cite web|last=Kaufman|first=Gil|title=Garbage Rise From The House That Grunge Built|url=http://www.garbage.net/garbage/articles/@rise.htm|publisher=Addicted to Noise|accessdate=2011-07-20|archiveurl=https://web.archive.org/web/20061013163256/http://www.garbage.net/garbage/articles/@rise.htm|archivedate=2000-12-08|year=1995}}</ref> After ''Volume'' was released in December 1994, "Vow" began to receive radio airplay from [[BBC Radio 1]] DJs [[Steve Lamacq]], [[John Peel]] and [[Johnnie Walker (DJ)|Johnnie Walker]],<ref name=rubbish>{{cite journal|last=Williams|first=Simon|title=On a Rubbish Tip|date=1995-05-01|journal=NME|location=London|url=http://garbage.net/garbage/articles/@rub.htm|archiveurl=https://web.archive.org/web/20021218065109/http://www.garbage.net/garbage/articles/@rub.htm|archivedate=2002-12-18}}</ref> and record stores in the United Kingdom began to receive requests for a single that did not yet exist. Word-of-mouth on "Vow" took the track back to the United States, where [[KROQ-FM]] in Los Angeles and [[KNDD]] in Seattle discovered the song, and put it into rotation on their station playlists.<ref name=Serendipitous/> By May 1995, [[alternative radio]] stations across the country had picked up on "Vow", and it began to receive heavy rotation nationwide.<ref name="Garbage-almopromo"/> Garbage were still putting the finishing touches to their debut set, which was still three months away from release.<ref name=Serendipitous/>
Midway through the recording sessions for the band's debut album, the band's label, [[Mushroom Records (UK)|Mushroom Records]], secured the group an inclusion on ''Volume'', a magazine that released [[compilation album]]s. However, the deadline given for accepting a track was only three days. The only song the band had completed in any shape or form was "Vow".<ref name=Rise>{{cite web|last=Kaufman|first=Gil|title=Garbage Rise From The House That Grunge Built|url=http://www.garbage.net/garbage/articles/@rise.htm|publisher=Addicted to Noise|access-date=July 20, 2011|archive-url=https://web.archive.org/web/20061013163256/http://www.garbage.net/garbage/articles/@rise.htm|archive-date=October 13, 2006|year=1995}}</ref> After ''Volume'' was released in December 1994, "Vow" began to receive radio airplay from [[BBC Radio 1]] DJs [[Steve Lamacq]], [[John Peel]] and [[Johnnie Walker (DJ)|Johnnie Walker]],<ref name=rubbish>{{cite journal|last=Williams|first=Simon|title=On a Rubbish Tip|date=May 1, 1995|journal=NME|location=London|url=http://garbage.net/garbage/articles/@rub.htm|archive-url=https://web.archive.org/web/20021218065109/http://www.garbage.net/garbage/articles/@rub.htm|archive-date=December 18, 2002}}</ref> and record stores in the United Kingdom began to receive requests for a single that did not yet exist. Word-of-mouth on "Vow" took the track back to the United States, where [[KROQ-FM]] in Los Angeles and [[KNDD]] in Seattle discovered the song, and put it into rotation on their station playlists.<ref name=Serendipitous/> By May 1995, [[alternative radio]] stations across the country had picked up on "Vow", and it began to receive heavy rotation nationwide.<ref name="Garbage-almopromo"/> Garbage were still putting the finishing touches to their debut set, which was still three months away from release.<ref name=Serendipitous/>


On the back of the surprise attention that "Vow" had garnered, the band's UK [[record label]] [[A&E Records|Mushroom]] were keen to capitalise on the song. The terms of the licensing deal regarding the inclusion of "Vow" on ''Volume'' meant that the track could only be released on a limited basis.<ref>{{cite journal|last=Finlay|first=Leo|title=Talent; Garbage|journal=[[Music Week]]|date=1995-09-30}}</ref> Concerned that at the time that their label was only known in the UK for the ''[[Neighbours]]'' theme tune,<ref name="recordcollector">{{cite journal|last=Davis|first=Andy|title=Three Men and A Babe; Welcome to Spooner Town; Goodbye Angelfish|year=1997|journal=Record Collector|location=London|edition=#209}}</ref> Mushroom founded the Discordant label for the sole purpose of launching Garbage.<ref name="OHWIRsell-in">{{cite web|title="Only Happy When It Rains" press release|url=http://i7.photobucket.com/albums/y296/boylikearose/Garbage%20Memorabilia/1995OnlyHappyWhenItRainspresssheet.jpg|publisher=Mushroom Records|accessdate=2011-07-16}}</ref> Prior to its release "Vow" had already topped ''[[NME]]'''s playlist chart for 5 weeks<ref name="garbagepr">{{cite press release|title=Garbage Press Release (page 1 of 5)|year=1995|publisher=Mushroom Records|location=London, UK|url=http://i7.photobucket.com/albums/y296/boylikearose/Garbage%20Memorabilia/1995Garbagepressreleasepage1.jpg}}</ref> and received "Single of the Week" status in seven publications.<ref name="Garbage-almopromo">"''Garbage'' advance [[Almo Sounds]] promo disc sleeve notes"</ref>
On the back of the surprise attention that "Vow" had garnered, the band's UK [[record label]] [[A&E Records|Mushroom]] were keen to capitalise on the song. The terms of the licensing deal regarding the inclusion of "Vow" on ''Volume'' meant that the track could only be released on a limited basis.<ref>{{cite journal|last=Finlay|first=Leo|title=Talent; Garbage|journal=[[Music Week]]|date=September 30, 1995}}</ref> Concerned that at the time that their label was only known in the UK for the ''[[Neighbours]]'' theme tune,<ref name="recordcollector">{{cite journal|last=Davis|first=Andy|title=Three Men and A Babe; Welcome to Spooner Town; Goodbye Angelfish|year=1997|journal=Record Collector|location=London|edition=#209}}</ref> Mushroom founded the Discordant label for the sole purpose of launching Garbage.<ref name="OHWIRsell-in">{{cite web|title="Only Happy When It Rains" press release|url=http://i7.photobucket.com/albums/y296/boylikearose/Garbage%20Memorabilia/1995OnlyHappyWhenItRainspresssheet.jpg|publisher=Mushroom Records|access-date=July 16, 2011}}</ref> Prior to its release "Vow" had already topped ''[[NME]]'''s playlist chart for 5 weeks<ref name="garbagepr">{{cite press release|title=Garbage Press Release (page 1 of 5)|year=1995|publisher=Mushroom Records|location=London, UK|url=http://i7.photobucket.com/albums/y296/boylikearose/Garbage%20Memorabilia/1995Garbagepressreleasepage1.jpg}}</ref> and received "Single of the Week" status in seven publications.<ref name="Garbage-almopromo">"''Garbage'' advance [[Almo Sounds]] promo disc sleeve notes"</ref>


On March 20, 1995 "Vow" was issued in a [[limited edition]] [[7" vinyl]] format, [[b-side|backed with]] a [[remix]] of the title track and packaged in an [[Embossing (manufacturing)|embossed]] aluminium sleeve. A total of 1,000 copies were pressed, of which only 934 were made available to buy, barely enough to reach the U.K. [[UK Singles chart|Top 100]]. "Vow" sold out in one day.<ref name="recordcollector"/> The single was the first of six specially packaged Garbage singles Mushroom Records released between 1995 and 1996, which were costly investment - posting a 70p per-unit loss on each single - but the investment paid off as each subsequent single became bigger hits. The limited pressing helped the "Vow" single to become a highly sought collectible, with copies selling for £100 by the time Mushroom launched follow-up single "[[Subhuman (Garbage song)|Subhuman]]".<ref name=RecordCollector2>{{cite journal|title=Material Matters, The Problems of Packaging; Subhuman|pages=56–57|year=1997|journal=Record Collector|location=London|edition=#209|first=Richard|last=Connell}}</ref>
On March 20, 1995 "Vow" was issued in a [[limited edition]] [[7" vinyl]] format, [[b-side|backed with]] a [[remix]] of the title track and packaged in an [[Embossing (manufacturing)|embossed]] aluminium sleeve. A total of 1,000 copies were pressed, of which only 934 were made available to buy, barely enough to reach the U.K. [[UK Singles chart|Top 100]]. "Vow" sold out in one day.<ref name="recordcollector"/> The single was the first of six specially packaged Garbage singles Mushroom Records released between 1995 and 1996, which were costly investment - posting a 70p per-unit loss on each single - but the investment paid off as each subsequent single became bigger hits. The limited pressing helped the "Vow" single to become a highly sought collectible, with copies selling for £100 by the time Mushroom launched follow-up single "[[Subhuman (Garbage song)|Subhuman]]".<ref name=RecordCollector2>{{cite journal|title=Material Matters, The Problems of Packaging; Subhuman|pages=56–57|year=1997|journal=Record Collector|location=London|edition=#209|first=Richard|last=Connell}}</ref>


===United States===
===United States===
In the United States, "Vow" debuted on the [[Modern Rock Tracks]] chart at #39 in mid-June 1995.<ref name=ModAge/> Garbage's North American record label, [[Almo Sounds]], released the track to record stores on [[CD single|CD]] and [[cassette single]], both backed-with the band's own "Vow" remix.<ref>{{cite web|title=Vow (US Cass)|publisher=Allmusic|url=http://allmusic.com/album/vow-cassette-r433237}}</ref> On its fourth week, "Vow" rose to #26,<ref name="billboard19950708mr">{{Cite journal|url=https://books.google.co.uk/books?id=zgsEAAAAMBAJ&lpg=PA83&dq=Garbage%20Vow&pg=PA83#v=onepage&q&f=false|title=Hot Modern Rock Tracks|page=83|journal=Billboard|date=1995-07-08 }}</ref> before dropping the following week and returning for a second peak at the same position in mid-July.<ref>{{cite journal|title=Modern Rock Tracks|date=1995-07-22|journal=Billboard|pages=75|url=https://books.google.co.uk/books?id=zAsEAAAAMBAJ&lpg=PA75&dq=Garbage%20Vow&pg=PA75#v=onepage&q&f=false}}</ref> During this time, airplay and single sales of "Vow" led to the song registering at #5 on the [[Bubbling Under Hot 100 Singles]], a chart which shows the most popular songs in the United States that have not yet reached the [[Billboard Hot 100|''Billboard'' Hot 100]].<ref>{{cite journal|title=Bubbling Under Hot 100 Singles|date=1995-07-15|page=91|journal=Billboard|url=https://books.google.co.uk/books?id=ygsEAAAAMBAJ&lpg=PA67&dq=Garbage%20Vow&pg=PA91#v=onepage&q&f=false}}</ref> The same week that the track hit its second peak at alternative radio, "Vow" shot up to #1 on the Bubbling Under chart.<ref name="billboard19950722BU100">{{Cite journal|url=https://books.google.co.uk/books?id=zAsEAAAAMBAJ&lpg=PA75&dq=Garbage%20Vow&pg=PA83#v=onepage&q&f=false|title=Bubbling Under Hot 100 Singles|journal=Billboard |page=83|date=1995-07-22}}</ref>


From the week of April 24, both [[KROQ]] in [[Los Angeles]] and [[KNDD]] in [[Seattle]] added "Vow" to their station playlists.<ref>{{cite book|url=https://americanradiohistory.com/Archive-RandR/1990s/1995/RR-1995-04-28.pdf|title=ALTERNATIVE PLAYLISTS|pages=72, 73|publisher=R&R, Inc|date=April 28, 1995}}</ref> The track had been picked up by the station DJs on import. The following week, [[WKQX (FM)|Q101]] in [[Chicago]] did the same.<ref>{{cite book|url=https://americanradiohistory.com/Archive-RandR/1990s/1995/RR-1995-05-05.pdf|title=ALTERNATIVE PLAYLISTS|page=76|publisher=R&R, Inc|date=May 5, 1995}}</ref> "Vow" was officially serviced by [[Almo Sounds]]/Geffen to radio on June 5;<ref>{{cite book|url=https://americanradiohistory.com/Archive-RandR/1990s/1995/RR-1995-05-26.pdf|title=Alternative; New Music For June|page=78|publisher=R&R, Inc|date=May 26, 1995}}</ref> by this time 34 radio stations were already playing it and it was racking up almost 500 plays a week.<ref>{{cite book|url=https://americanradiohistory.com/Archive-RandR/1990s/1995/RR-1995-06-09.pdf|title=''R&R'' Alternative Top 50; June 9th, 1995 (May 29th - June 4th)/Most Added (+9)/ Most Increased Plays (+203)|page=73|publisher=R&R, Inc|date=June 9, 1995}}</ref> "Vow" debuted on the [[Modern Rock Tracks]] chart at #39 in mid-June 1995.<ref name=ModAge/> On June 20, Almo Sounds released the track to record stores on [[CD single|CD]] and [[cassette single]], both formats backed-with the band's own "Vow" remix, titled "Vow (Torn Apart)".<ref>{{cite web|title=Vow (US Cass)|website=Allmusic|url=http://allmusic.com/album/vow-cassette-r433237}}</ref> On its fourth week, "Vow" rose to #26,<ref name="billboard19950708mr">{{Cite magazine|url=https://books.google.com/books?id=zgsEAAAAMBAJ&q=Garbage%20Vow&pg=PA83|title=Hot Modern Rock Tracks|page=83|magazine=Billboard|date=July 8, 1995 }}</ref> before dropping the following week and returning for a second peak at the same position in mid-July.<ref>{{cite magazine|title=Modern Rock Tracks|date=July 22, 1995|magazine=Billboard|pages=75|url=https://books.google.com/books?id=zAsEAAAAMBAJ&q=Garbage%20Vow&pg=PA75}}</ref> During this time, airplay and single sales of "Vow" led to the song registering at #5 on the [[Bubbling Under Hot 100 Singles]], a chart which shows the most popular songs in the United States that have not yet reached the [[Billboard Hot 100|''Billboard'' Hot 100]].<ref>{{cite magazine|title=Bubbling Under Hot 100 Singles|date=July 15, 1995|page=91|magazine=Billboard|url=https://books.google.com/books?id=ygsEAAAAMBAJ&q=Garbage%20Vow&pg=PA91}}</ref> The same week that the track hit its second peak at alternative radio, "Vow" shot up to #1 on the Bubbling Under chart.<ref name="billboard19950722BU100">{{Cite magazine|url=https://books.google.com/books?id=zAsEAAAAMBAJ&q=Garbage%20Vow&pg=PA83|title=Bubbling Under Hot 100 Singles|magazine=Billboard |page=83|date=July 22, 1995}}</ref>
At the end of July, "Vow" debuted at #97 on the Hot 100,<ref name=Hot100>{{cite journal|title=Hot 100|date=1995-07-29|journal=Billboard|pages=118|url=https://books.google.co.uk/books?id=yQsEAAAAMBAJ&lpg=PA126&dq=Garbage%20Vow&pg=PA118#v=onepage&q&f=false}}</ref> and due to being the only new entry on the list,<ref name=quick/> broke the record for the lowest-ever "Hot Shot Debut" in the 37-year history of the Hot 100 chart.<ref>{{cite journal|last=Bronson|first=Fred|title=Arista on Top Again; "Vow" Bows Low|date=1995-07-29|publisher=Billboard|page=126|url=https://books.google.co.uk/books?id=yQsEAAAAMBAJ&lpg=PA126&dq=Garbage%20Vow&pg=PA126#v=onepage&q&f=false}}</ref> ''[[Billboard (magazine)|Billboard]]'' credited the song's debut on the charts to it being the most played record on the [[Austin, Texas|Austin]] radio station [[KNCC]].<ref name=quick>{{cite journal|last=McKenna|first=Jerry|title=Hot 100 Singles Spotlight; Quick Cuts|date=1995-07-29|publisher=Billboard|page=119|url=https://books.google.co.uk/books?id=yQsEAAAAMBAJ&lpg=PA126&dq=Garbage%20Vow&pg=PA119#v=onepage&q&f=false}}</ref> "Vow" spent a second week at the #97 before leaving the Hot 100.<ref>{{cite journal|title=Hot 100|date=1995-08-05|journal=Billboard|page=103|url=https://books.google.co.uk/books?id=xwsEAAAAMBAJ&lpg=PA97&dq=Garbage%20Vow&pg=PA102#v=onepage&q&f=false}}</ref> By mid-August, "Vow" completed a nine-week run on the Modern Rock charts.<ref>{{cite journal|title=Hot Modern Rock Tracks|page=84|date=1995-08-12|journal=Billboard|url=https://books.google.co.uk/books?id=xAsEAAAAMBAJ&lpg=PA83&dq=Garbage%20Vow&pg=PA83#v=onepage&q&f=false}}</ref> Despite not being able to capitalize on the single's popularity at alternative radio,<ref name=Serendipitous/> Almo Sounds released the band's self-titled debut album ''Garbage'' across the United States and Canada the following week, where it debuted at the end of the month on the developing artists [[Top Heatseekers]] album chart.<ref>{{cite journal|page=21|title=Heatseekers Album Chart|date=1995-09-02|journal=Billboard|url=https://books.google.co.uk/books?id=xw0EAAAAMBAJ&lpg=PA21&dq=heatseekers%20Garbage&pg=PA21#v=onepage&q&f=false}}</ref>

At the end of July, "Vow" debuted at #97 on the Hot 100,<ref name=Hot100>{{cite magazine|title=Hot 100|date=July 29, 1995|magazine=Billboard|pages=118|url=https://books.google.com/books?id=yQsEAAAAMBAJ&q=Garbage%20Vow&pg=PA118}}</ref> and due to being the only new entry on the list,<ref name=quick/> broke the record for the lowest-ever "Hot Shot Debut" in the 37-year history of the Hot 100 chart.<ref>{{cite magazine|last=Bronson|first=Fred|title=Arista on Top Again; "Vow" Bows Low|date=July 29, 1995|magazine=Billboard|page=126|url=https://books.google.com/books?id=yQsEAAAAMBAJ&q=Garbage%20Vow&pg=PA126}}</ref> ''[[Billboard (magazine)|Billboard]]'' credited the song's debut on the charts to it being the most played record on the [[Austin, Texas|Austin]] radio station [[KNNC]].<ref name=quick>{{cite magazine|last=McKenna|first=Jerry|title=Hot 100 Singles Spotlight; Quick Cuts|date=July 29, 1995|magazine=Billboard|page=119|url=https://books.google.com/books?id=yQsEAAAAMBAJ&q=Garbage%20Vow&pg=PA119}}</ref> "Vow" spent a second week at the #97 before leaving the Hot 100.<ref>{{cite magazine|title=Hot 100|date=August 5, 1995|magazine=Billboard|page=103|url=https://books.google.com/books?id=xwsEAAAAMBAJ&q=Garbage%20Vow&pg=PA102}}</ref> By mid-August, "Vow" completed a nine-week run on the Modern Rock charts.<ref>{{cite magazine|title=Hot Modern Rock Tracks|page=84|date=August 12, 1995|magazine=Billboard|url=https://books.google.com/books?id=xAsEAAAAMBAJ&q=Garbage%20Vow&pg=PA83}}</ref> Despite not being able to capitalize on the single's popularity at alternative radio,<ref name=Serendipitous/> Almo Sounds released the band's self-titled debut album ''Garbage'' across the United States and Canada the following week, where it debuted at the end of the month on the developing artists [[Top Heatseekers]] album chart.<ref>{{cite magazine|page=21|title=Heatseekers Album Chart|date=September 2, 1995|magazine=Billboard|url=https://books.google.com/books?id=xw0EAAAAMBAJ&q=heatseekers%20Garbage&pg=PA21}}</ref>


===Other markets===
===Other markets===
Discordant's parent label Mushroom licensed "Vow" for distribution internationally at the same time as the North American release. In Australia and New Zealand, "Vow" was released by their [[Mushroom Records|White Records]] [[Record label#Imprint|imprint]]; two CD singles, one of which was a limited edition packaged in an embossed rubber wallet; and a cassette single. All formats included two [[b-side]]s, both written during the sessions for the debut album: "[[Subhuman (Garbage song)|Subhuman]]" and "[[Number One Crush|#1 Crush]]".<ref name="recordcollector"/> The single debuted at #53 on the Australian [[ARIA charts|ARIA singles chart]] dated week ending August 20, 1995,<ref name=aria1>{{cite web|archiveurl=https://web.archive.org/web/20150925035036/http://i.imgur.com/ZlukZTd.jpg|url=http://i.imgur.com/ZlukZTd.jpg|archivedate=2015-09-25|title=The ARIA Australian Top 100 Singles Chart - Week Ending 20 Aug 1995|accessdate=2015-09-25|publisher=[[Imgur]]}}</ref> and rose to #32 in its fifth week on the chart.<ref name="AUchart">{{cite web | url=http://australian-charts.com/showitem.asp?interpret=Garbage&titel=Vow&cat=s | title=Garbage - Vow (Song) | publisher=Australian-charts.com | accessdate=2007-11-07}}</ref> In New Zealand, "Vow" debuted at #48 at the end of September, and peaked at #41 a week later.<ref name="NZchart">{{cite web | url=http://charts.org.nz/showitem.asp?interpret=Garbage&titel=Vow&cat=s | title=Garbage - Vow | publisher=Charts.org.nz | accessdate=2007-11-07}}</ref> Mushroom also licensed "Vow" to local [[Bertelsmann Music Group|BMG]] labels across Europe and in South Africa as a CD single prior to the release of ''Garbage''.<ref name="recordcollector"/>
Discordant's parent label Mushroom licensed "Vow" for distribution internationally at the same time as the North American release. In Australia and New Zealand, "Vow" was released by their [[Mushroom Records|White Records]] [[Record label#Imprint|imprint]]; two CD singles, one of which was a limited edition packaged in an embossed rubber wallet; and a cassette single. All formats included two [[b-side]]s, both written during the sessions for the debut album: "[[Subhuman (Garbage song)|Subhuman]]" and "[[Number One Crush|#1 Crush]]".<ref name="recordcollector"/> The single debuted at #53 on the Australian [[ARIA charts|ARIA singles chart]] dated week ending August 20, 1995,<ref name=aria1>{{cite web|archive-url=https://web.archive.org/web/20150925035036/http://i.imgur.com/ZlukZTd.jpg|url=http://i.imgur.com/ZlukZTd.jpg|archive-date=September 25, 2015|title=The ARIA Australian Top 100 Singles Chart - Week Ending 20 Aug 1995|access-date=September 25, 2015|publisher=[[Imgur]]}}</ref> and rose to #32 in its fifth week on the chart.<ref name="AUchart">{{cite web | url=http://australian-charts.com/showitem.asp?interpret=Garbage&titel=Vow&cat=s | title=Garbage - Vow (Song) | publisher=Australian-charts.com | access-date=November 7, 2007}}</ref> In New Zealand, "Vow" debuted at #48 at the end of September, and peaked at #41 a week later.<ref name="NZchart">{{cite web | url=https://charts.nz/showitem.asp?interpret=Garbage&titel=Vow&cat=s | title=Garbage - Vow | publisher=charts.nz | access-date=November 7, 2007}}</ref> Mushroom also licensed "Vow" to local [[Bertelsmann Music Group|BMG]] labels across Europe and in South Africa as a CD single prior to the release of ''Garbage''.<ref name="recordcollector"/>


===Aborted re-releases===
===Aborted re-releases===
Following the international release of "Vow", Mushroom Records planned to re-release the song in the UK;<ref name="OHWIRsell-in"/> at the last minute, a decision was taken to issue "Subhuman" as the A-side, as they considered the song strong enough to support a single release.<ref name="OHWIRsell-in"/> "Vow" was included as a bonus track on the "Subhuman" CD single.<ref name=SubhumanSN>{{cite press release|title=Subhuman - Sales Notes (page 2)|pages=2|url=http://i7.photobucket.com/albums/y296/boylikearose/Garbage%20Memorabilia/1995Subhumansalesnotes2.jpg|publisher=Mushroom Records|accessdate=2011-07-17}}</ref> The "Vow" music video was sent to music channels to promote "Subhuman".<ref>{{cite press release|title=Subhuman Sales Notes - (page 3)|pages=3|url=http://i7.photobucket.com/albums/y296/boylikearose/Garbage%20Memorabilia/1995Subhumansalesnotes3.jpg|publisher=Mushroom Records|accessdate=2011-07-17}}</ref>
Following the international release of "Vow", Mushroom Records planned to re-release the song in the UK;<ref name="OHWIRsell-in"/> at the last minute, a decision was taken to issue "Subhuman" as the A-side, as they considered the song strong enough to support a single release.<ref name="OHWIRsell-in"/> "Vow" was included as a bonus track on the "Subhuman" CD single.<ref name=SubhumanSN>{{cite press release|title=Subhuman - Sales Notes (page 2)|pages=2|url=http://i7.photobucket.com/albums/y296/boylikearose/Garbage%20Memorabilia/1995Subhumansalesnotes2.jpg|publisher=Mushroom Records|access-date=July 17, 2011}}</ref> The "Vow" music video was sent to music channels to promote "Subhuman".<ref>{{cite press release|title=Subhuman Sales Notes - (page 3)|pages=3|url=http://i7.photobucket.com/albums/y296/boylikearose/Garbage%20Memorabilia/1995Subhumansalesnotes3.jpg|publisher=Mushroom Records|access-date=July 17, 2011}}</ref>

In 1996, when the band's third North American single "[[Only Happy When it Rains]]" had driven the sales of ''Garbage'' into the top half of the [[Billboard 200|''Billboard'' 200]] for the first time, Almo Sounds considered re-releasing "Vow", feeling that on its initial release the song had not gotten a full chance at radio and video. Instead, the label ultimately chose to move forward with fourth single "[[Stupid Girl (Garbage song)|Stupid Girl]]".<ref name=Serendipitous>{{cite magazine|last=Borzillo|first=Carrie|title=Garbage's Serendipitous Success; Popularity Falls into Place for Almo Act|date=March 23, 1996|magazine=Billboard|location=Los Angeles|pages=9, 97|url=https://books.google.com/books?id=iQ8EAAAAMBAJ&q=Garbage%20Only%20Happy%20When%20it%20Rains&pg=PA9}}</ref>

==Music video==
[[Image:GarbageVowvideo.JPG|thumb|right|The "Vow" music video marked the first time Garbage performed together live, and the band liked the experience enough to start touring.|alt=A female singer and a male bassist and drummer perform against a golden backdrop.]]
The music video for "Vow" was directed by [[Samuel Bayer]] and filmed over 12 hours in [[Los Angeles]]<ref name="musician"/> at the start of June 1995.<ref name=ModAge>{{cite magazine|last=Boehler|first=Eric|title=The Modern Age|date=June 17, 1996|magazine=Billboard|pages=85|url=https://books.google.com/books?id=8AsEAAAAMBAJ&q=Garbage%20Vow&pg=PA85}}</ref> The video premiered in the United States on June 12, 1995.<ref>{{cite web|title=Vow / Samuel Bayer.|url=http://cocatalog.loc.gov/cgi-bin/Pwebrecon.cgi?v1=20&ti=1,20&Search_Arg=Bayer%2C%20Samuel&Search_Code=NALL&CNT=25&PID=xA-todi9cOxmdvQ7fjWR5LbS2c9V&SEQ=20111202153821&SID=3|publisher=[[United States Copyright Office]]|access-date=July 27, 2011|date=June 12, 1995|quote=PA0000704797; Vow / Samuel Bayer; Videocassette; 3/4 in; Music video performed by Garbage; Almo Sounds, Inc.}}</ref>


A performance piece, the video features [[strobe light]]ing and falling [[glitter]] cut into shots of Garbage performing against a golden backdrop surrounded by television sets relaying real time footage of the band playing. Throughout the clip, there is also shots of a semi-naked man with running black [[eyeliner]] crawling on the floor, an Australian born actor and model named Greg Brown who appeared in other Samuel Bayer projects such as videos for David Bowie and Nirvana.<ref>{{cite AV media|date = June 12, 1995|title= Vow: Music Video |medium= DVD |publisher =Almo Sounds, Inc}}</ref>
In 1996, when the band's third North American single "[[Only Happy When it Rains]]" had driven the sales of ''Garbage'' into the top half of the [[Billboard 200|''Billboard'' 200]] for the first time, Almo Sounds considered re-releasing "Vow", feeling that on its initial release the song had not gotten a full chance at radio and video. Instead, the label ultimately chose to move forward with fourth single "[[Stupid Girl (Garbage song)|Stupid Girl]]".<ref name=Serendipitous>{{cite journal|last=Borzillo|first=Carrie|title=Garbage's Serendipitous Success; Popularity Falls into Place for Almo Act|date=1996-03-23|journal=Billboard|location=Los Angeles|pages=9, 97|url=https://books.google.co.uk/books?id=iQ8EAAAAMBAJ&lpg=PA97&dq=Garbage%20Only%20Happy%20When%20it%20Rains&pg=PA9#v=onepage&q&f=false}}</ref>


Bayer asked the group to perform "Vow" live while he filmed the takes for the video shoot.<ref name=Serendipitous/> Garbage had never performed live as group prior to this, and had initially had not considered ever performing live onstage.<ref name="musician"/> "We set up amps and played the guitars. Butch was pounding away and Shirley had a live mic. After the first run-through, we all looked at each other and said, 'This feels really good.'" Erikson later recalled.<ref name="musician"/> The group enjoyed the experience of performing together so much that they quickly changed their minds, and scheduled [[Garbage tour|tourdates later that year]].<ref name=Serendipitous/>
==Commercial track listings==

The "Vow" music video was first commercially released on [[VHS]] and [[Video-CD]] on 1996's ''[[Garbage Video]]''.<ref name="GarbageVideo">{{cite journal|title=The Screens Are Full of Garbage|journal=[[Melody Maker]]|location=UK|date=December 7, 1996}}</ref> A remastered version was later included on Garbage's 2007 greatest hits [[DVD]] ''[[Absolute Garbage#Absolute Garbage DVD|Absolute Garbage]]''.<ref name="absolutegarbage">{{cite web|url=http://www.garbage.com/news/news.php?id=118| title=New Best Of Album|publisher=Garbage.com|archive-url=https://web.archive.org/web/20090620204305/http://www.garbage.com/news/news.php?uid=336|archive-date=June 20, 2009|access-date=July 22, 2011}}</ref>

==Critical reception==
"Vow" was acclaimed by critics.<ref name=EPM>{{cite book| url=https://books.google.com/books?id=_NNmFiUnSmUC | title=The Encyclopedia of Popular Music| chapter=Garbage | author=Larkin, Colin | author-link=Colin Larkin (writer) |publisher=Omnibus Press | year=2011|page=2277| isbn=9780857125958}}</ref> The song took on elements from various styles, including glam rock, punk, and art rock.<ref name=EPM/> ''[[The Times]]'' described it as "the missing link between [[Courtney Love]] and [[PJ Harvey]]"<ref>{{cite news|title=Album Reviews|newspaper=[[The Times]]|date=September 19, 1995}}</ref> while Paul Yates of ''[[Q (magazine)|Q]]'' magazine said "Garbage's signature lies in songs like 'Vow', good pop tunes dealt a rough treatment and brazen vocals".<ref>{{cite journal|title=Albums: ''Garbage''|journal=[[Q (magazine)|Q]]|date=November 1, 1995|first=Paul|last=Yates}}</ref> ''NME'''s Emma Morgan wrote "it's the simplicity of the lyrics that strikes the winning goal",<ref>{{cite journal|journal=[[NME]]|first=Emma|last=Morgan|title=Natty Dregs|date=September 23, 1995}}</ref> while earlier in the year ''NME'' had made "Vow" its Single of the Week, writing "["Vow" is] a shape-shifting squalling epic. It shimmers like [[Siouxsie Sioux|Siouxsie]]'s '[[Christine (Siouxsie and the Banshees song)|Christine]]'. It's a credit to the band's producing skills that such an ambitious thing is lashed together at all"<ref>{{cite journal|journal=[[NME]]|title=''Vow'' Single of the week|date=March 25, 1995}}</ref> ''Melody Maker'' also named "Vow" as Single of the Week, describing the song as "surreal pop heaven mixed with industrial nightmares".<ref>{{cite journal|journal=[[Melody Maker]]|title="Vow" Single of the Week|date=March 11, 1995}}</ref>
and later saying the song "has classic written all over it".<ref>{{cite journal|journal=[[Melody Maker]]|title=Singles of The Year|date=December 9, 1995}}</ref> ''[[Kerrang!]]'' magazine's Paul Rees described "Vow" as "edgy dislocated pop with a sparkling chorus"<ref>{{cite journal|journal=[[Kerrang!]]|first=Paul|last=Harrison|title=Singles; [[Subhuman (Garbage song)|Subhuman]]|date=August 5, 1995}}</ref> and "the most brilliant pop song of 1995".<ref>{{cite magazine|title=Sweet, Litter and Twisted|magazine=[[Kerrang!]]|date=September 29, 1995|first=Paul|last=Rees}}</ref> [[Select (magazine)|Select]]'s Ian Harrison liked the song, but felt that it "pilfers from [[The Smiths]] '[[How Soon Is Now?]]'".<ref>{{cite journal|first=Paul|last=Harrison|title=The Vig Time |journal=[[Select (magazine)|Select]]|date=October 1, 1995}}</ref> In a review for ''[[Billboard (magazine)|Billboard]]'', Larry Flick rated "Vow" his Critic's Choice and wrote, "Move over Courtney Love. Garbage combine the tough-headed hooks of [[Hole (band)|Hole]] with an unforgettable vocal prowl which rivals '[[Miss World (song)|Miss World]]'. A numbed female vocal cries before a raging guitar riff begins to shatter a pain-filled pop texture. Commit to it."<ref>{{cite magazine|last=Flick|first=Larry|title=Singles Reviews|date=July 15, 1995|magazine=Billboard|pages=67|url=https://books.google.com/books?id=ygsEAAAAMBAJ&q=Garbage%20Vow&pg=PA67}}</ref> Dan Dinello, of ''[[Alternative Press (music magazine)|Alternative Press]]'', described "Vow" as "menacing tale of violence and revenge sounds like [[Patti Smith]] fronting [[The Clash]] while quoting the [[The Beatles|Beatles]] "[[No Reply (song)|No Reply]]"."<ref>{{cite journal|last=Dinello|first=Dan|title=Pop And All That Junk|url=http://www.garbage.net/articles/@alt.htm|journal=[[Alternative Press (music magazine)|Alternative Press]]|access-date=July 20, 2011|archive-url=https://web.archive.org/web/20010212093534/http://www.garbage.net/articles/@alt.htm|archive-date=February 12, 2001|date=December 1, 1995}}</ref> ''[[Spin (magazine)|Spin]]''{{'}}s Charles Aaron likened the band to "[[Echo and the Bunnymen|Bunnymen]] wannabes doing '90s reverb angst" and compared Erikson's guitar to [[Aldo Nova]], but ultimately considered that "even though they sound totally prefab, the singer hints at a pleasantly pissed personality".<ref>{{cite journal|last=Aaron|first=Charles|title=Singles|date=November 1995|journal=Spin|pages=131|url=https://books.google.com/books?id=EYlQ2Hsft8QC&pg=PA131}}</ref> [[Jude Rogers]] of ''[[The Guardian]]'' described the song as a "''Kerrang''-friendly rout of skronky rawk guitars, with Ms Manson offering a gentle hello: "I came to cut you UP/I came knock you DOWN/I came around to TEAR your little WORLD a-PART!"<ref>{{cite news|url=https://www.theguardian.com/music/2007/jul/13/7|title=Absolute Garbage|last=Rogers|first=Jude| author-link = Jude Rogers |newspaper=[[The Guardian]]|date=July 12, 2007|access-date=October 21, 2014}}</ref>

"Vow" also appeared in a number of year-end lists: #45 in John Peel's [[Festive Fifty]],<ref>{{cite web|url=http://www.bbc.co.uk/radio1/johnpeel/festive50s/1990s/1995/|title=Keeping It Peel: Festive 50's "1995"|publisher=BBC|access-date=February 5, 2008}}</ref> #15 in [[Triple J]]'s "[[Triple J Hottest 100|Hottest 100 of 1995]]",<ref>{{cite web|url=http://www.rocklists.com/jjj-1995.html|title=Triple J "Hottest 100 of 1995"|publisher=Rocklists.com|access-date=February 5, 2008}}</ref> and #66 in [[KROQ-FM|KROQ]]'s "Top 106.7 of 1995".<ref>{{cite web|url=http://www.rocklists.com/kroq-1995.html|title=KROQ's "Top 106.7 of 1995|publisher= Rocklists.com|access-date=February 5, 2008}}</ref>

==Track listings==
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Line 77: Line 105:
# "#1 Crush" – 4:52
# "#1 Crush" – 4:52
{{col-end}}
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==Music video==
[[Image:GarbageVowvideo.JPG|thumb|right|The "Vow" music video marked the first time Garbage performed together live, and the band liked the experience enough to start touring.|alt=A female singer and a male bassist and drummer perform against a golden backdrop.]]
The music video for "Vow" was directed by [[Samuel Bayer]] and filmed over 12 hours in [[Los Angeles]]<ref name="musician"/> at the start of June 1995.<ref name=ModAge>{{cite journal|last=Boehler|first=Eric|title=The Modern Age|date=1996-06-17|journal=Billboard|pages=85|url=https://books.google.co.uk/books?id=8AsEAAAAMBAJ&lpg=PA85&dq=Garbage%20Vow&pg=PA85#v=onepage&q&f=false}}</ref> The video premiered in the United States on June 12, 1995.<ref>{{cite web|title=Vow / Samuel Bayer.|url=http://cocatalog.loc.gov/cgi-bin/Pwebrecon.cgi?v1=20&ti=1,20&Search_Arg=Bayer%2C%20Samuel&Search_Code=NALL&CNT=25&PID=xA-todi9cOxmdvQ7fjWR5LbS2c9V&SEQ=20111202153821&SID=3|publisher=[[United States Copyright Office]]|accessdate=2011-07-27|date=1995-06-12|quote=PA0000704797; Vow / Samuel Bayer; Videocassette; 3/4 in; Music video performed by Garbage; Almo Sounds, Inc.}}</ref>

A performance piece, the video features [[strobe light]]ing and falling [[glitter]] cut into shots of Garbage performing against a golden backdrop surrounded by television sets relaying real time footage of the band playing. Throughout the clip there is also shots of a semi-naked man with running black [[eyeliner]] crawling on the floor, an Australian born actor and model named Greg Brown who appeared in other Samuel Bayer projects such as videos for David Bowie and Nirvana.<ref>{{cite AV media|people= |date = 1995-06-12|title= Vow: Music Video |medium= DVD |publisher =Almo Sounds, Inc}}</ref>

Bayer asked the group to perform "Vow" live while he filmed the takes for the video shoot.<ref name=Serendipitous/> Garbage had never performed live as group prior to this, and had initially had not considered ever performing live onstage.<ref name="musician"/> "We set up amps and played guitars. Butch was pounding away and Shirley had a live mic. After the first run-through, we all looked at each other and said, 'This feels really good.'" Erikson later recalled.<ref name="musician"/> The group enjoyed the experience of performing together so much that they quickly changed their minds, and scheduled [[Garbage tour|tourdates later that year]].<ref name=Serendipitous/>

The "Vow" music video was first commercially released on [[VHS]] and [[Video-CD]] on 1996's ''[[Garbage Video]]''.<ref name="GarbageVideo">{{cite journal|title=The Screens Are Full of Garbage|journal=[[Melody Maker]]|location=UK|date=1996-12-07}}</ref> A remastered version was later included on Garbage's 2007 greatest hits [[DVD]] ''[[Absolute Garbage#Absolute Garbage DVD|Absolute Garbage]]''.<ref name="absolutegarbage">{{cite web|url=http://www.garbage.com/news/news.php?id=118| title=New Best Of Album|publisher=Garbage.com|archiveurl=https://web.archive.org/web/20090620204305/http://www.garbage.com/news/news.php?uid=336|archivedate=2009-06-20|accessdate=2011-07-22}}</ref>

==Critical reception==
"Vow" was acclaimed by critics.<ref name=EPM>{{cite book| url=https://books.google.com/books?id=_NNmFiUnSmUC&dq | title=The Encyclopedia of Popular Music| chapter=Garbage | author=[[Colin Larkin (writer)|Larkin, Colin]]|publisher=Omnibus Press | year=2011|page=2277}}</ref> The song took on elements from various styles, including glam rock, punk, and art rock.<ref name=EPM/> ''[[The Times]]'' described it as "the missing link between [[Courtney Love]] and [[PJ Harvey]]"<ref>{{cite news|title=Album Reviews|newspaper=[[The Times]]|date=1995-09-19}}</ref> while Paul Yates of ''[[Q (magazine)|Q]]'' magazine said "Garbage's signature lies in songs like 'Vow', good pop tunes dealt a rough treatment and brazen vocals".<ref>{{cite journal|title=Albums: ''Garbage''|journal=[[Q (magazine)|Q]]|date=1995-11-01|first=Paul|last=Yates}}</ref> ''NME'''s Emma Morgan wrote "it's the simplicity of the lyrics that strikes the winning goal",<ref>{{cite journal|work=[[NME]]|first=Emma|last=Morgan|title=Natty Dregs|date=1995-09-23}}</ref> while earlier in the year ''NME'' had made "Vow" its Single of the Week, writing "["Vow" is] a shape-shifting squalling epic. It shimmers like [[Siouxsie Sioux|Siouxsie]]'s '[[Christine (song)|Christine]]'. It's a credit to the band's producing skills that such an ambitious thing is lashed together at all"<ref>{{cite journal|journal=[[NME]]|title=''Vow'' Single of the week|date=1995-03-25}}</ref> ''Melody Maker'' also named "Vow" as Single of the Week, describing the song as "surreal pop heaven mixed with industrial nightmares".<ref>{{cite journal|journal=[[Melody Maker]]|title="Vow" Single of the Week|date=1995-03-11}}</ref>
and later saying the song "has classic written all over it".<ref>{{cite journal|journal=[[Melody Maker]]|title=Singles of The Year|date=1995-12-09}}</ref> ''[[Kerrang!]]'' magazine's Paul Rees described "Vow" as "edgy dislocated pop with a sparkling chorus"<ref>{{cite journal|journal=[[Kerrang!]]|first=Paul|last=Harrison|title=Singles; [[Subhuman (Garbage song)|Subhuman]]|date=1995-08-05}}</ref> and "the most brilliant pop song of 1995".<ref>{{cite journal|title=Sweet, Litter and Twisted|publisher=[[Kerrang!]]|date=1995-09-29|first=Paul|last=Rees}}</ref> [[Select (magazine)|Select]]'s Ian Harrison liked the song, but felt that it "pilfers from [[The Smiths]] '[[How Soon Is Now?]]'".<ref>{{cite journal|first=Paul|last=Harrison|title=The Vig Time |journal=[[Select (magazine)|Select]]|date=1995-10-01}}</ref> In a review for ''[[Billboard (magazine)|Billboard]]'', Larry Flick rated "Vow" his Critic's Choice and wrote, "Move over Courtney Love. Garbage combine the tough-headed hooks of [[Hole (band)|Hole]] with an unforgettable vocal prowl which rivals '[[Miss World (song)|Miss World]]'. A numbed female vocal cries before a raging guitar riff begins to shatter a pain-filled pop texture. Commit to it."<ref>{{cite journal|last=Flick|first=Larry|title=Singles Reviews|date=1995-07-15|journal=Billboard|pages=67|url=https://books.google.co.uk/books?id=ygsEAAAAMBAJ&lpg=PA67&dq=Garbage%20Vow&pg=PA67#v=onepage&q&f=false}}</ref> Dan Dinello, of ''[[Alternative Press]]'', described "Vow" as "menacing tale of violence and revenge sounds like [[Patti Smith]] fronting [[The Clash]] while quoting the [[The Beatles|Beatles]] "[[No Reply (song)|No Reply]]"."<ref>{{cite journal|last=Dinello|first=Dan|title=Pop And All That Junk|url=http://www.garbage.net/articles/@alt.htm|journal=[[Alternative Press]]|accessdate=2011-07-20|archiveurl=https://web.archive.org/web/20010212093534/http://www.garbage.net/articles/@alt.htm|archivedate=2001-02-12|date=1995-12-01}}</ref> ''[[Spin (magazine)|Spin]]''{{'}}s Charles Aaron likened the band to "[[Echo and the Bunnymen|Bunnymen]] wannabes doing '90s reverb angst" and compared Erikson's guitar to [[Aldo Nova]], but ultimately considered that "even though they sound totally prefab, the singer hints at a pleasantly pissed personality".<ref>{{cite journal|last=Aaron|first=Charles|title=Singles|date=November 1995|journal=Spin|pages=131|url=https://books.google.com/books?id=EYlQ2Hsft8QC&pg=PA131}}</ref> Jude Rogers of ''[[The Guardian]]'' described the song as a "''Kerrang''-friendly rout of skronky rawk guitars, with Ms Manson offering a gentle hello: "I came to cut you UP/I came knock you DOWN/I came around to TEAR your little WORLD a-PART!"<ref>{{cite web|url=https://www.theguardian.com/music/2007/jul/13/7|title=Absolute Garbage|last=Rogers|first=Jude|publisher=[[The Guardian]]|date=12 July 2007|accessdate=21 October 2014}}</ref>

"Vow" also appeared in a number of year-end lists: #45 in John Peel's [[Festive Fifty]],<ref>{{cite web|url=http://www.bbc.co.uk/radio1/johnpeel/festive50s/1990s/1995/|title=Keeping It Peel: Festive 50's "1995"|publisher=BBC|accessdate=2008-02-05}}</ref> #15 in [[Triple J]]'s "[[Triple J Hottest 100|Hottest 100 of 1995]]",<ref>{{cite web|url=http://www.rocklists.com/jjj-1995.html|title=Triple J "Hottest 100 of 1995"|publisher=Rocklists.com|accessdate=2008-02-05}}</ref> and #66 in [[KROQ-FM|KROQ]]'s "Top 106.7 of 1995".<ref>{{cite web|url=http://www.rocklists.com/kroq-1995.html|title=KROQ's "Top 106.7 of 1995|publisher= Rocklists.com|accessdate=2008-02-05}}</ref>

==Release history==
{| class="wikitable"
|-
!align="left"| Release date
!align="left"| Territory
!align="left"| Record label
!align="left"| Format(s)
|-
|March 20, 1995
|[[United Kingdom]]<ref name=uk7/>
|[[A&E Records#Mushroom Records UK|Discordant]]
|[[Gramophone record|7" single]]
|-
|rowspan="3"|June 20, 1995
|[[United States]]<ref name=ussingle/>
|[[Almo Sounds]]
|[[CD single]], [[cassette single]]
|-
|[[Europe]]<ref name=EUCDmaxi/>
|rowspan="2"|[[Bertelsmann Music Group|BMG]]
|rowspan="2"|CD single
|-
|[[South Africa]]<ref name=saf/>
|-
|August 7, 1995
|[[Australia]]<ref name=aucd/>
|[[Mushroom Records|White]]
|[[CD single]], [[cassette single]]
|}

==Comprehensive charts==
{| class="wikitable sortable"
|-
! Chart (1995)
! Peak<br>position
|-
| Australia [[ARIA Charts|Singles Chart]] ([[Australian Recording Industry Association|ARIA]])<ref name="AUchart"/>
| align="center"|32
|-
| New Zealand [[Recording Industry Association of New Zealand|Singles Chart]] ([[RIANZ]])<ref name="NZchart"/>
| align="center"|41
|-
| United Kingdom [[UK Singles Chart|Singles Chart]] ([[The Official Charts Company|CIN]])<ref name="UKChart">{{cite web|url=http://www.zobbel.de/cluk/CLUK_G.HTM|title=Chart Log UK: Gina G – GZA|publisher=Zobbel.de|accessdate=28 January 2009}}</ref>
| align="center"|138
|-
| U.S. [[Billboard Hot 100|''Billboard'' Hot 100]]<ref name=Hot100/>
| align="center"|97
|-
| U.S. [[Hot Modern Rock Tracks]] (''[[Billboard (magazine)|Billboard]]'')<ref name="billboard19950708mr"/>
| align="center"|26
|}


==Credits and personnel==
==Credits and personnel==
Line 150: Line 110:
{{col-2}}
{{col-2}}
'''Garbage'''
'''Garbage'''
*Shirley Manson – [[Singing|vocals]], [[guitar]]
*Shirley Manson – vocals, guitar
*Steve Marker – guitars, [[Bass guitar|bass]], samples and loops
*Steve Marker – guitars, bass guitar, samples and loops
*Duke Erikson – guitars, [[Keyboard instrument|keyboards]], [[DADG tuning|six-string]] and [[Guitar effects|fuzz]] bass
*Duke Erikson – guitars, keyboards, [[DADG tuning|six-string]] and [[Guitar effects|fuzz]] bass
*Butch Vig – [[Drum kit|drums]], loops, noise and [[Sound effect|efx]]
*Butch Vig – drums, loops, noise and [[Sound effect|efx]]


'''Publishing'''
'''Publishing'''
Line 170: Line 130:
*[[Remix]] by Garbage
*[[Remix]] by Garbage
{{col-end}}
{{col-end}}

==Charts==
{| class="wikitable sortable plainrowheaders"
|+Chart performance for "Vow"
! scope="col"| Chart (1995)
! scope="col"| Peak<br />position
|-
! scope="row"| Australia [[ARIA Charts|Singles Chart]] ([[Australian Recording Industry Association|ARIA]])<ref name="AUchart"/>
| align="center"|32
|-
! scope="row"| New Zealand [[Recording Industry Association of New Zealand|Singles Chart]] ([[RIANZ]])<ref name="NZchart"/>
| align="center"|41
|-
! scope="row"| United Kingdom [[UK Singles Chart|Singles Chart]] ([[The Official Charts Company|CIN]])<ref name="UKChart">{{cite web|url=http://www.zobbel.de/cluk/CLUK_G.HTM|title=Chart Log UK: Gina G – GZA|publisher=Zobbel.de|access-date=January 28, 2009}}</ref>
| align="center"|138
|-
! scope="row"| US [[Billboard Hot 100|''Billboard'' Hot 100]]<ref name=Hot100/>
| align="center"|97
|-
! scope="row"| US [[Hot Modern Rock Tracks]] (''[[Billboard (magazine)|Billboard]]'')<ref name="billboard19950708mr"/>
| align="center"|26
|}

==Release history==
{| class="wikitable plainrowheaders"
|+Release history and formats for "Vow"
! scope="col"| Territory
! scope="col"| Release date
! scope="col"| Record label
! scope="col"| Format(s)
|-
!scope="row"|United Kingdom<ref name=uk7/>
|March 20, 1995
|[[A&E Records#Mushroom Records UK|Discordant]]
|[[Gramophone record|7" single]]
|-
!scope="row"|United States<ref name=ussingle/>
|June 20, 1995
|[[Almo Sounds]]
|[[CD single]], [[cassette single]]
|-
!scope="row"|Australia<ref name=aucd/>
|August 7, 1995<ref>{{cite web|url=http://i.imgur.com/a3xOvPF.png|title=New Releases – Product Available from: 07/08/95 (from The ARIA Report Issue No. 286)|publisher=Imgur.com (original document published by [[Australian Recording Industry Association|ARIA]])|access-date=February 23, 2017}}</ref>
|[[Mushroom Records|White]]
|CD single, cassette single
|}


==References==
==References==
{{reflist|3}}
{{Reflist}}


==External links==
==External links==
{{Wikiquote|Garbage (album)}}
{{Wikiquote|Garbage (album)}}
*[http://www.garbage.com/ Garbage official website]
*[https://www.youtube.com/watch?v=Rb7fLA5ccWg "Vow" music video]
*[https://web.archive.org/web/20100723035301/http://www.garbage.com/discog/index0163-2.html "Vow" lyrics]
*[http://www.garbage-discography.co.uk/singles/vow/ "Vow" release discography]
*[http://www.garbage-discography.co.uk/singles/vow/ "Vow" release discography]
* {{MetroLyrics song|garbage|vow}}<!-- Licensed lyrics provider -->


{{garbage}}
{{garbage}}
{{Authority control}}


{{DEFAULTSORT:Vow (Garbage Song)}}
{{DEFAULTSORT:Vow (Garbage Song)}}
[[Category:1995 singles]]
[[Category:1995 debut singles]]
[[Category:1995 songs]]
[[Category:1995 songs]]
[[Category:Debut singles]]
[[Category:Garbage (band) songs]]
[[Category:Garbage (band) songs]]
[[Category:Music videos directed by Samuel Bayer]]
[[Category:Music videos directed by Samuel Bayer]]
[[Category:Song recordings produced by Butch Vig]]
[[Category:Song recordings produced by Butch Vig]]
[[Category:Songs about betrayal]]
[[Category:Songs written by Shirley Manson]]
[[Category:Songs written by Duke Erikson]]
[[Category:Songs written by Steve Marker]]
[[Category:Songs written by Butch Vig]]

Latest revision as of 16:17, 27 November 2024

This article is about the Garbage song. For other songs, see Vow (disambiguation) § Songs.

"Vow"
A black metal-like box, with the title "Garbage - Vow" atop it.
US single
Single by Garbage
from the album Garbage
B-side
ReleasedMarch 20, 1995 (1995-03-20)
RecordedMarch–September 1994
StudioSmart (Madison, Wisconsin)
GenreAlternative rock[1]
Length4:30
Label
Songwriter(s)Garbage
Producer(s)Garbage
Garbage singles chronology
"Vow"
(1995) 		"Subhuman"
(1995)
Alternative cover
UK single

"Vow" is a song by alternative rock band Garbage. It was released as their debut single in early 1995 by Discordant, a label set up by Mushroom Records to launch the group, and Almo Sounds in North America.

"Vow" was quietly licensed to a Volume magazine/CD sampler publication at the end of 1994; it was subsequently picked up and broadcast by BBC Radio 1 DJs Steve Lamacq and John Peel, and then playlisted by modern rock radio stations in Los Angeles and Seattle. "Vow" generated such significant buzz through positive reviews and word-of-mouth that it was eventually chosen as Garbage's first single release. After a low-key independent record label pressing in the United Kingdom, where it was packaged in a very limited edition logo embossed aluminium case, "Vow" went on to top the alternative charts in Australia and register on the Hot 100 singles chart in the United States.

The song began as a demo during sessions between band members Butch Vig, Duke Erikson and Steve Marker, and the composition finished after singer Shirley Manson joined the band. The lyrics for "Vow" deal with themes of revenge and retaliation, and were inspired by a newspaper article on domestic abuse. In 2007, "Vow" was remastered and included as the opening track on Garbage's greatest hits compilation, Absolute Garbage. The song was also included in Garbage's second greatest hits compilation The Absolute Collection, released in Australia and New Zealand in 2012, and was remastered again in 2022 to be included on the CD and streaming edition of the band's third greatest hits collection Anthology.

Development and composition

[edit]

"Vow" began in rough demo form in January 1994, as band members Butch Vig, Duke Erikson and Steve Marker performed sessions in Marker's basement recording studio and Vig and Marker's own Smart Studios business in Madison, Wisconsin.[2] After Marker saw Shirley Manson's group Angelfish on 120 Minutes, the band invited Manson to Smart Studios to sing on a couple of tracks. After a dreadful first audition, she returned to Angelfish, which folded shortly thereafter.[3] Manson decided to test for Garbage again, and after the successful second audition, she began to work on the then-skeletal "Queer" and "Vow". While performing "Vow", Manson ad-libbed the lyrics "I can't use what I can't abuse" and "like Joan of Arc coming back for more".[4] The song is written in the key of A minor, set in time signature of common time with a tempo of 126 beats per minute.[5] It opens with Erikson playing a guitar through a noise gate "with a lot of echo on it",[6] and has a chord progression is A–C-F in the verses, D-B♭-A-Em-D-B♭-F in the bridge, and F-C-D-G in the chorus, with a segue into F♯ minor in the interlude.[5]

"Vow"
Sample of "Vow", showcasing the song's distorted guitar riffs and vengeful lyrics.[7]
Problems playing this file? See media help.

According to Vig, the inspiration for the song was a newspaper article about a woman who had gone back to get revenge on an abusive husband, "so we thought it would be cool to get a bit of retribution in there."[8] Vig also said he noted violence could also come from psychological standpoint by seeing the story of a sado-masochistic couple who could not keep away from each other.[4] Lyrically, Manson claimed "'Vow' is about having feelings [of vengeance]. You have to face your feelings of revenge and work out why you feel that way. It's about that conundrum when you're really angry but in reality you're in a pitiful state. Angry, twisted, but deep down, vulnerable."[9] During promotion for the song, Garbage joked to journalists that "Vow" was about John and Lorena Bobbitt.[10]

Garbage had not initially planned to release "Vow" as their first single, as a single at all, or even include it on their debut album.[11] The band felt that "Vow" was not representative of the album's genre-hopping body of work, although they later came to appreciate the situation that led to the song becoming their debut. Manson declared that "now we can do whatever and people won't know what to expect", but if the band had instead settled for "of the more clubby tunes" as a single, "we would have been pigeonholed as a dance band and that's a hard tag to shake".[12]

Single release

[edit]

United Kingdom

[edit]

Midway through the recording sessions for the band's debut album, the band's label, Mushroom Records, secured the group an inclusion on Volume, a magazine that released compilation albums. However, the deadline given for accepting a track was only three days. The only song the band had completed in any shape or form was "Vow".[12] After Volume was released in December 1994, "Vow" began to receive radio airplay from BBC Radio 1 DJs Steve Lamacq, John Peel and Johnnie Walker,[7] and record stores in the United Kingdom began to receive requests for a single that did not yet exist. Word-of-mouth on "Vow" took the track back to the United States, where KROQ-FM in Los Angeles and KNDD in Seattle discovered the song, and put it into rotation on their station playlists.[13] By May 1995, alternative radio stations across the country had picked up on "Vow", and it began to receive heavy rotation nationwide.[14] Garbage were still putting the finishing touches to their debut set, which was still three months away from release.[13]

On the back of the surprise attention that "Vow" had garnered, the band's UK record label Mushroom were keen to capitalise on the song. The terms of the licensing deal regarding the inclusion of "Vow" on Volume meant that the track could only be released on a limited basis.[15] Concerned that at the time that their label was only known in the UK for the Neighbours theme tune,[16] Mushroom founded the Discordant label for the sole purpose of launching Garbage.[17] Prior to its release "Vow" had already topped NME's playlist chart for 5 weeks[18] and received "Single of the Week" status in seven publications.[14]

On March 20, 1995 "Vow" was issued in a limited edition 7" vinyl format, backed with a remix of the title track and packaged in an embossed aluminium sleeve. A total of 1,000 copies were pressed, of which only 934 were made available to buy, barely enough to reach the U.K. Top 100. "Vow" sold out in one day.[16] The single was the first of six specially packaged Garbage singles Mushroom Records released between 1995 and 1996, which were costly investment - posting a 70p per-unit loss on each single - but the investment paid off as each subsequent single became bigger hits. The limited pressing helped the "Vow" single to become a highly sought collectible, with copies selling for £100 by the time Mushroom launched follow-up single "Subhuman".[19]

United States

[edit]

From the week of April 24, both KROQ in Los Angeles and KNDD in Seattle added "Vow" to their station playlists.[20] The track had been picked up by the station DJs on import. The following week, Q101 in Chicago did the same.[21] "Vow" was officially serviced by Almo Sounds/Geffen to radio on June 5;[22] by this time 34 radio stations were already playing it and it was racking up almost 500 plays a week.[23] "Vow" debuted on the Modern Rock Tracks chart at #39 in mid-June 1995.[24] On June 20, Almo Sounds released the track to record stores on CD and cassette single, both formats backed-with the band's own "Vow" remix, titled "Vow (Torn Apart)".[25] On its fourth week, "Vow" rose to #26,[26] before dropping the following week and returning for a second peak at the same position in mid-July.[27] During this time, airplay and single sales of "Vow" led to the song registering at #5 on the Bubbling Under Hot 100 Singles, a chart which shows the most popular songs in the United States that have not yet reached the Billboard Hot 100.[28] The same week that the track hit its second peak at alternative radio, "Vow" shot up to #1 on the Bubbling Under chart.[29]

At the end of July, "Vow" debuted at #97 on the Hot 100,[30] and due to being the only new entry on the list,[31] broke the record for the lowest-ever "Hot Shot Debut" in the 37-year history of the Hot 100 chart.[32] Billboard credited the song's debut on the charts to it being the most played record on the Austin radio station KNNC.[31] "Vow" spent a second week at the #97 before leaving the Hot 100.[33] By mid-August, "Vow" completed a nine-week run on the Modern Rock charts.[34] Despite not being able to capitalize on the single's popularity at alternative radio,[13] Almo Sounds released the band's self-titled debut album Garbage across the United States and Canada the following week, where it debuted at the end of the month on the developing artists Top Heatseekers album chart.[35]

Other markets

[edit]

Discordant's parent label Mushroom licensed "Vow" for distribution internationally at the same time as the North American release. In Australia and New Zealand, "Vow" was released by their White Records imprint; two CD singles, one of which was a limited edition packaged in an embossed rubber wallet; and a cassette single. All formats included two b-sides, both written during the sessions for the debut album: "Subhuman" and "#1 Crush".[16] The single debuted at #53 on the Australian ARIA singles chart dated week ending August 20, 1995,[36] and rose to #32 in its fifth week on the chart.[37] In New Zealand, "Vow" debuted at #48 at the end of September, and peaked at #41 a week later.[38] Mushroom also licensed "Vow" to local BMG labels across Europe and in South Africa as a CD single prior to the release of Garbage.[16]

Aborted re-releases

[edit]

Following the international release of "Vow", Mushroom Records planned to re-release the song in the UK;[17] at the last minute, a decision was taken to issue "Subhuman" as the A-side, as they considered the song strong enough to support a single release.[17] "Vow" was included as a bonus track on the "Subhuman" CD single.[39] The "Vow" music video was sent to music channels to promote "Subhuman".[40]

In 1996, when the band's third North American single "Only Happy When it Rains" had driven the sales of Garbage into the top half of the Billboard 200 for the first time, Almo Sounds considered re-releasing "Vow", feeling that on its initial release the song had not gotten a full chance at radio and video. Instead, the label ultimately chose to move forward with fourth single "Stupid Girl".[13]

Music video

[edit]
A female singer and a male bassist and drummer perform against a golden backdrop.
The "Vow" music video marked the first time Garbage performed together live, and the band liked the experience enough to start touring.

The music video for "Vow" was directed by Samuel Bayer and filmed over 12 hours in Los Angeles[11] at the start of June 1995.[24] The video premiered in the United States on June 12, 1995.[41]

A performance piece, the video features strobe lighting and falling glitter cut into shots of Garbage performing against a golden backdrop surrounded by television sets relaying real time footage of the band playing. Throughout the clip, there is also shots of a semi-naked man with running black eyeliner crawling on the floor, an Australian born actor and model named Greg Brown who appeared in other Samuel Bayer projects such as videos for David Bowie and Nirvana.[42]

Bayer asked the group to perform "Vow" live while he filmed the takes for the video shoot.[13] Garbage had never performed live as group prior to this, and had initially had not considered ever performing live onstage.[11] "We set up amps and played the guitars. Butch was pounding away and Shirley had a live mic. After the first run-through, we all looked at each other and said, 'This feels really good.'" Erikson later recalled.[11] The group enjoyed the experience of performing together so much that they quickly changed their minds, and scheduled tourdates later that year.[13]

The "Vow" music video was first commercially released on VHS and Video-CD on 1996's Garbage Video.[43] A remastered version was later included on Garbage's 2007 greatest hits DVD Absolute Garbage.[44]

Critical reception

[edit]

"Vow" was acclaimed by critics.[45] The song took on elements from various styles, including glam rock, punk, and art rock.[45] The Times described it as "the missing link between Courtney Love and PJ Harvey"[46] while Paul Yates of Q magazine said "Garbage's signature lies in songs like 'Vow', good pop tunes dealt a rough treatment and brazen vocals".[47] NME's Emma Morgan wrote "it's the simplicity of the lyrics that strikes the winning goal",[48] while earlier in the year NME had made "Vow" its Single of the Week, writing "["Vow" is] a shape-shifting squalling epic. It shimmers like Siouxsie's 'Christine'. It's a credit to the band's producing skills that such an ambitious thing is lashed together at all"[49] Melody Maker also named "Vow" as Single of the Week, describing the song as "surreal pop heaven mixed with industrial nightmares".[50] and later saying the song "has classic written all over it".[51] Kerrang! magazine's Paul Rees described "Vow" as "edgy dislocated pop with a sparkling chorus"[52] and "the most brilliant pop song of 1995".[53] Select's Ian Harrison liked the song, but felt that it "pilfers from The Smiths 'How Soon Is Now?'".[54] In a review for Billboard, Larry Flick rated "Vow" his Critic's Choice and wrote, "Move over Courtney Love. Garbage combine the tough-headed hooks of Hole with an unforgettable vocal prowl which rivals 'Miss World'. A numbed female vocal cries before a raging guitar riff begins to shatter a pain-filled pop texture. Commit to it."[55] Dan Dinello, of Alternative Press, described "Vow" as "menacing tale of violence and revenge sounds like Patti Smith fronting The Clash while quoting the Beatles "No Reply"."[56] Spin's Charles Aaron likened the band to "Bunnymen wannabes doing '90s reverb angst" and compared Erikson's guitar to Aldo Nova, but ultimately considered that "even though they sound totally prefab, the singer hints at a pleasantly pissed personality".[57] Jude Rogers of The Guardian described the song as a "Kerrang-friendly rout of skronky rawk guitars, with Ms Manson offering a gentle hello: "I came to cut you UP/I came knock you DOWN/I came around to TEAR your little WORLD a-PART!"[58]

"Vow" also appeared in a number of year-end lists: #45 in John Peel's Festive Fifty,[59] #15 in Triple J's "Hottest 100 of 1995",[60] and #66 in KROQ's "Top 106.7 of 1995".[61]

Track listings

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Credits and personnel

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Charts

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Chart performance for "Vow"
Chart (1995) Peak
position
Australia Singles Chart (ARIA)[37] 32
New Zealand Singles Chart (RIANZ)[38] 41
United Kingdom Singles Chart (CIN)[67] 138
US Billboard Hot 100[30] 97
US Hot Modern Rock Tracks (Billboard)[26] 26

Release history

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Release history and formats for "Vow"
Territory Release date Record label Format(s)
United Kingdom[62] March 20, 1995 Discordant 7" single
United States[63] June 20, 1995 Almo Sounds CD single, cassette single
Australia[66] August 7, 1995[68] White CD single, cassette single

References

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  1. ^ Brennan, Carol (2006). "Garbage". Contemporary Musicians. Gale Research. p. 57. ISBN 0787680680.
  2. ^ Malins, Steve (September 1, 1996). "What's Our Problem?". Q. Detroit, Michigan: 50–53.
  3. ^ "Garbage: Behind The Music, VH1, aired March 31, 2002"
  4. ^ a b Simpson, Dave (March 18, 1995). "Modern Life is Rubbish". Melody Maker. UK: 42–43.
  5. ^ a b Erikson, Duke; Manson, Shirley; Marker, Steve; Vig, Butch (1995). "Garbage – Vow – Digital Sheet Music". Musicnotes.com. Alfred Publishing. {{cite journal}}: Cite journal requires |journal= (help)
  6. ^ "ROCK N ROLL EXPERIENCE - Garbage Interview!". Rock N Roll Experience. April 29, 2002. Archived from the original on August 20, 2004. Retrieved November 30, 2011.
  7. ^ a b Williams, Simon (May 1, 1995). "On a Rubbish Tip". NME. London. Archived from the original on December 18, 2002.
  8. ^ "The First UK Interview". Volume. November 1, 1994. Archived from the original on October 14, 1999. Retrieved February 5, 2008.
  9. ^ Simpson, Dave (August 12, 1995). "Vig's Atomic Dustbin". Melody Maker. UK.
  10. ^ "Butch Vig: In The Dock". RAW Magazine. Archived from the original on April 13, 2009. Retrieved February 5, 2008.
  11. ^ a b c d Berkenstadt, Jim (January 1, 1996). "Sounds Like Garbage". Musician.
  12. ^ a b Kaufman, Gil (1995). "Garbage Rise From The House That Grunge Built". Addicted to Noise. Archived from the original on October 13, 2006. Retrieved July 20, 2011.
  13. ^ a b c d e f Borzillo, Carrie (March 23, 1996). "Garbage's Serendipitous Success; Popularity Falls into Place for Almo Act". Billboard. Los Angeles. pp. 9, 97.
  14. ^ a b "Garbage advance Almo Sounds promo disc sleeve notes"
  15. ^ Finlay, Leo (September 30, 1995). "Talent; Garbage". Music Week.
  16. ^ a b c d Davis, Andy (1997). "Three Men and A Babe; Welcome to Spooner Town; Goodbye Angelfish". Record Collector (#209 ed.). London.
  17. ^ a b c ""Only Happy When It Rains" press release". Mushroom Records. Retrieved July 16, 2011.
  18. ^ "Garbage Press Release (page 1 of 5)" (Press release). London, UK: Mushroom Records. 1995.
  19. ^ Connell, Richard (1997). "Material Matters, The Problems of Packaging; Subhuman". Record Collector (#209 ed.). London: 56–57.
  20. ^ ALTERNATIVE PLAYLISTS (PDF). R&R, Inc. April 28, 1995. pp. 72, 73.
  21. ^ ALTERNATIVE PLAYLISTS (PDF). R&R, Inc. May 5, 1995. p. 76.
  22. ^ Alternative; New Music For June (PDF). R&R, Inc. May 26, 1995. p. 78.
  23. ^ R&R Alternative Top 50; June 9th, 1995 (May 29th - June 4th)/Most Added (+9)/ Most Increased Plays (+203) (PDF). R&R, Inc. June 9, 1995. p. 73.
  24. ^ a b Boehler, Eric (June 17, 1996). "The Modern Age". Billboard. p. 85.
  25. ^ "Vow (US Cass)". Allmusic.
  26. ^ a b "Hot Modern Rock Tracks". Billboard. July 8, 1995. p. 83.
  27. ^ "Modern Rock Tracks". Billboard. July 22, 1995. p. 75.
  28. ^ "Bubbling Under Hot 100 Singles". Billboard. July 15, 1995. p. 91.
  29. ^ "Bubbling Under Hot 100 Singles". Billboard. July 22, 1995. p. 83.
  30. ^ a b "Hot 100". Billboard. July 29, 1995. p. 118.
  31. ^ a b McKenna, Jerry (July 29, 1995). "Hot 100 Singles Spotlight; Quick Cuts". Billboard. p. 119.
  32. ^ Bronson, Fred (July 29, 1995). "Arista on Top Again; "Vow" Bows Low". Billboard. p. 126.
  33. ^ "Hot 100". Billboard. August 5, 1995. p. 103.
  34. ^ "Hot Modern Rock Tracks". Billboard. August 12, 1995. p. 84.
  35. ^ "Heatseekers Album Chart". Billboard. September 2, 1995. p. 21.
  36. ^ "The ARIA Australian Top 100 Singles Chart - Week Ending 20 Aug 1995". Imgur. Archived from the original on September 25, 2015. Retrieved September 25, 2015.
  37. ^ a b "Garbage - Vow (Song)". Australian-charts.com. Retrieved November 7, 2007.
  38. ^ a b "Garbage - Vow". charts.nz. Retrieved November 7, 2007.
  39. ^ "Subhuman - Sales Notes (page 2)" (Press release). Mushroom Records. p. 2. Retrieved July 17, 2011.
  40. ^ "Subhuman Sales Notes - (page 3)" (Press release). Mushroom Records. p. 3. Retrieved July 17, 2011.
  41. ^ "Vow / Samuel Bayer". United States Copyright Office. June 12, 1995. Retrieved July 27, 2011. PA0000704797; Vow / Samuel Bayer; Videocassette; 3/4 in; Music video performed by Garbage; Almo Sounds, Inc.
  42. ^ Vow: Music Video (DVD). Almo Sounds, Inc. June 12, 1995.
  43. ^ "The Screens Are Full of Garbage". Melody Maker. UK. December 7, 1996.
  44. ^ "New Best Of Album". Garbage.com. Archived from the original on June 20, 2009. Retrieved July 22, 2011.
  45. ^ a b Larkin, Colin (2011). "Garbage". The Encyclopedia of Popular Music. Omnibus Press. p. 2277. ISBN 9780857125958.
  46. ^ "Album Reviews". The Times. September 19, 1995.
  47. ^ Yates, Paul (November 1, 1995). "Albums: Garbage". Q.
  48. ^ Morgan, Emma (September 23, 1995). "Natty Dregs". NME.
  49. ^ "Vow Single of the week". NME. March 25, 1995.
  50. ^ ""Vow" Single of the Week". Melody Maker. March 11, 1995.
  51. ^ "Singles of The Year". Melody Maker. December 9, 1995.
  52. ^ Harrison, Paul (August 5, 1995). "Singles; Subhuman". Kerrang!.
  53. ^ Rees, Paul (September 29, 1995). "Sweet, Litter and Twisted". Kerrang!.
  54. ^ Harrison, Paul (October 1, 1995). "The Vig Time". Select.
  55. ^ Flick, Larry (July 15, 1995). "Singles Reviews". Billboard. p. 67.
  56. ^ Dinello, Dan (December 1, 1995). "Pop And All That Junk". Alternative Press. Archived from the original on February 12, 2001. Retrieved July 20, 2011.
  57. ^ Aaron, Charles (November 1995). "Singles". Spin: 131.
  58. ^ Rogers, Jude (July 12, 2007). "Absolute Garbage". The Guardian. Retrieved October 21, 2014.
  59. ^ "Keeping It Peel: Festive 50's "1995"". BBC. Retrieved February 5, 2008.
  60. ^ "Triple J "Hottest 100 of 1995"". Rocklists.com. Retrieved February 5, 2008.
  61. ^ "KROQ's "Top 106.7 of 1995". Rocklists.com. Retrieved February 5, 2008.
  62. ^ a b Vow (UK 7-inch Vinyl Single liner notes). Garbage. Discordant. 1995. CORD001.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  63. ^ a b Vow (US CD/cassette Single liner notes). Garbage. Almo Sounds. 1995. AMSDS-88000/AMSCS-89000.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  64. ^ Vow (European CD Single liner notes). Garbage. BMG. 1995. 74321 29596 2.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  65. ^ Vow (South African CD Single liner notes). Garbage. BMG. 1995. CDBMGS(WS)901.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  66. ^ a b Vow (Australian CD/cassette Single liner notes). Garbage. White. 1995. D1138/C1138.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  67. ^ "Chart Log UK: Gina G – GZA". Zobbel.de. Retrieved January 28, 2009.
  68. ^ "New Releases – Product Available from: 07/08/95 (from The ARIA Report Issue No. 286)". Imgur.com (original document published by ARIA). Retrieved February 23, 2017.
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