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'''Sbarro, LLC''' is an American [[fast food restaurant]] that specializes in [[New York-style pizza|New York–style pizza]] sold [[Pizza by the slice|by the slice]] and other [[Italian-American cuisine]]. In 2011, the company was ranked 15th in foreign sales among U.S.-based quick-serve and fast-casual companies by ''QSR Magazine''.<ref>[http://www.qsrmagazine.com/content/global-30?sort=non_us_sales&dir=desc 2011 non-U.S. system wide sales] Retrieved July 11. 2015</ref> In 2008, Sbarro was rated the No. 1 Quick Service Restaurant in the Italian segment by ''[[Entrepreneur (magazine)|Entrepreneur]]'' magazine. However, diners and critics have criticized the quality of the food,<ref>{{Cite news|url=http://www.thefiscaltimes.com/Articles/2014/07/02/11-Worst-Fast-Food-Restaurants-America|title=11 Worst Fast Food Restaurants in America|work=The Fiscal Times|access-date=2018-08-04|language=en}}</ref><ref>{{cite web|url=http://www.slate.com/articles/life/food/2011/05/sborring.html|title=The state of Sbarro: America's least essential restaurant.|work=Slate Magazine|date=May 4, 2011 |access-date=October 20, 2015}}</ref><ref>[http://consumerist.com/2014/07/02/sbarro-is-the-worst-fast-food-chain-in-america-because-its-food-isnt-fresh/ Fast food chain] consumerist.com/2014/07/02</ref> with some suggesting a link between food quality and the company's two bankruptcies.<ref>[https://economix.blogs.nytimes.com/2014/03/13/this-is-the-real-reason-sbarro-is-in-bankruptcy/?_php=true&_type=blogs&_php=true&_type=blogs&_r=1 Sbarro is in bankruptcy] economix.blogs.nytimes.com/2014/03/13/</ref>
'''Sbarro, LLC''' is an American [[fast food restaurant]] that specializes in [[New York-style pizza|New York–style pizza]] sold [[Pizza by the slice|by the slice]] and other [[Italian-American cuisine]]. In 2011, the company was ranked 15th in foreign sales among U.S.-based quick-serve and fast-casual companies by ''QSR Magazine''.<ref>[http://www.qsrmagazine.com/content/global-30?sort=non_us_sales&dir=desc 2011 non-U.S. system wide sales] Retrieved July 11. 2015</ref> In 2008, Sbarro was rated the No. 1 Quick Service Restaurant in the Italian segment by ''[[Entrepreneur (magazine)|Entrepreneur]]'' magazine. However, diners and critics have criticized the quality of the food,<ref>{{Cite news|last=Cole|first=Marine|url=http://www.thefiscaltimes.com/Articles/2014/07/02/11-Worst-Fast-Food-Restaurants-America|title=11 Worst Fast Food Restaurants in America|work=The Fiscal Times|access-date=2018-08-04|language=en}}</ref><ref>{{cite web|last=Peters|first=Justin|url=http://www.slate.com/articles/life/food/2011/05/sborring.html|title=The state of Sbarro: America's least essential restaurant.|work=Slate Magazine|date=May 4, 2011 |access-date=October 20, 2015}}</ref><ref>[http://consumerist.com/2014/07/02/sbarro-is-the-worst-fast-food-chain-in-america-because-its-food-isnt-fresh/ Fast food chain] consumerist.com/2014/07/02</ref> with some suggesting a link between food quality and the company's two bankruptcies.<ref>[https://economix.blogs.nytimes.com/2014/03/13/this-is-the-real-reason-sbarro-is-in-bankruptcy/?_php=true&_type=blogs&_php=true&_type=blogs&_r=1 Sbarro is in bankruptcy] economix.blogs.nytimes.com/2014/03/13/</ref>
Sbarro has over 600 locations in 28 countries.<ref>{{cite web|url=https://www.sbarro.com/about/|title=About Sbarro - Get the Story Behind the Slice|access-date=August 7, 2018}}</ref> Sbarro stores are located in [[shopping mall]]s, [[airport]]s, [[Rest area|service areas]], and [[college]] [[campus]]es, as well as in [[The Pentagon]], American [[naval base]]s, and [[casino]]s.
Sbarro has over 600 locations in 28 countries.<ref>{{cite web|url=https://www.sbarro.com/about/|title=About Sbarro - Get the Story Behind the Slice|access-date=August 7, 2018}}</ref> Sbarro stores are located in [[shopping mall]]s, [[airport]]s, [[Rest area|service areas]], and [[college]] [[campus]]es, as well as in [[The Pentagon]], American [[naval base]]s, and [[casino]]s.


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Sbarro was founded in 1956 by Gennaro and Carmela Sbarro. The couple and their three sons, Joseph, Mario, and Anthony, immigrated to America from [[Naples]], Italy. The same year, the Sbarro family opened their first [[salumeria]] (an Italian grocery store) at 1701 65th Street and 17th Avenue in [[Bensonhurst]], [[Brooklyn]], New York, which became popular for its fresh food and [[Italian cuisine|Italian]] fare.{{citation needed|date=October 2015}} Its original location closed in 2004.
Sbarro was founded in 1956 by Gennaro and Carmela Sbarro. The couple and their three sons, Joseph, Mario, and Anthony, immigrated to America from [[Naples]], Italy. The same year, the Sbarro family opened their first [[salumeria]] (an Italian grocery store) at 1701 65th Street and 17th Avenue in [[Bensonhurst]], [[Brooklyn]], New York, which became popular for its fresh food and [[Italian cuisine|Italian]] fare.{{citation needed|date=October 2015}} Its original location closed in 2004.


The success of the Sbarro Salumeria led to the opening of additional locations in the [[New York City]] metropolitan area. In 1970, Sbarro opened its first [[shopping mall|mall]]-based restaurant in Brooklyn's [[Kings Plaza Shopping Center]]. One of their busiest outlets was one of two which were both located in the [[World Trade Center (1973–2001)|World Trade Center]], with the busiest in the mall underneath the complex, while the other was at the observation deck on the South Tower.<ref>{{Cite news |last=McDowell |first=Edwin |date=1997-04-11 |title=At Trade Center Deck, Views Are Lofty, as Are the Prices |language=en-US |work=The New York Times |url=https://www.nytimes.com/1997/04/11/nyregion/at-trade-center-deck-views-are-lofty-as-are-the-prices.html |access-date=2023-02-03 |issn=0362-4331}}</ref> However, both outlets were destroyed in the [[September 11 attacks]] in 2001.
The success of the Sbarro Salumeria led to the opening of additional locations in the [[New York City]] metropolitan area. In 1970, Sbarro opened its first [[shopping mall|mall]]-based restaurant in Brooklyn's [[Kings Plaza Shopping Center]]. One of their busiest outlets was one of two which were both located in the [[World Trade Center (1973–2001)|World Trade Center]], with the busiest in the mall underneath the complex, while the other was at the observation deck on the South Tower.<ref>{{Cite news |last=McDowell |first=Edwin |date=1997-04-11 |title=At Trade Center Deck, Views Are Lofty, as Are the Prices |language=en-US |work=The New York Times |url=https://www.nytimes.com/1997/04/11/nyregion/at-trade-center-deck-views-are-lofty-as-are-the-prices.html |access-date=2023-02-03 |issn=0362-4331}}</ref> However, both outlets were destroyed during the [[September 11 attacks]] in 2001.


[[File:Sbarro Restaurant in a Foodcourt..jpg|thumb|A Sbarro restaurant at a food court in [[Quezon City]], [[Philippines]]]]
The first Sbarro in the [[Philippines]] was opened in 1990. As of 2023, the nation currently has 56 stores.<ref>{{Cite web |title=Sbarro |url=https://sbarro.ph/about-us |access-date=2023-01-21 |website=sbarro.ph}}</ref>
The first Sbarro in the [[Philippines]] was opened in 1990. As of 2023, the nation currently has 56 stores.<ref>{{Cite web |title=Sbarro |url=https://sbarro.ph/about-us |access-date=2023-01-21 |website=sbarro.ph}}</ref>

[[File:A Sbarro restaurant at Union Station in Washington, D.C.jpg|thumb|A Sbarro restaurant at [[Washington Union Station|Union Station]] in [[Washington, D.C.]]]]


===21st century===
===21st century===
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The company filed for [[Chapter 11, Title 11, United States Code|Chapter 11 bankruptcy]] protection on April 4, 2011.<ref>{{cite web|title=Sbarro Chapter 11 Petition|url=https://www.pacermonitor.com/view/QPYCXHA/Sbarro_LLC__nysbke-14-10557__0049.0.pdf|website=PacerMonitor|access-date=9 May 2016}}</ref><ref>{{cite web|last=Kary |first=Tiffany |url=https://www.bloomberg.com/news/2011-04-04/sbarro-files-for-bankruptcy-protection-after-restaurant-chain-s-sales-slid.html |title=Sbarro, Mall Restaurant Chain, Seeks Bankruptcy Protection |publisher=Bloomberg |date=April 4, 2011 |access-date=April 11, 2011}}</ref> At the time it was ranked by Pizza Today as the country's fifth-largest pizza chain.<ref name="Karp">{{cite news| url=http://www.latimes.com/business/la-fi-pizza-trouble-20110411,0,6525994.story | work=Los Angeles Times | first=Gregory | last=Karp | title=Pizza restaurants feeling bite from consumer options | date=April 10, 2011}}</ref> It was the third-largest pizza chain to declare bankruptcy in less than a year. Earlier, [[Round Table Pizza]] (ranked no. 10) and [[Uno Chicago Grill]] (ranked no. 11), through its parent Uno Restaurant Holdings, filed bankruptcy. Uno has since emerged.<ref name="Karp"/>
The company filed for [[Chapter 11, Title 11, United States Code|Chapter 11 bankruptcy]] protection on April 4, 2011.<ref>{{cite web|title=Sbarro Chapter 11 Petition|url=https://www.pacermonitor.com/view/QPYCXHA/Sbarro_LLC__nysbke-14-10557__0049.0.pdf|website=PacerMonitor|access-date=9 May 2016}}</ref><ref>{{cite web|last=Kary |first=Tiffany |url=https://www.bloomberg.com/news/2011-04-04/sbarro-files-for-bankruptcy-protection-after-restaurant-chain-s-sales-slid.html |title=Sbarro, Mall Restaurant Chain, Seeks Bankruptcy Protection |publisher=Bloomberg |date=April 4, 2011 |access-date=April 11, 2011}}</ref> At the time it was ranked by Pizza Today as the country's fifth-largest pizza chain.<ref name="Karp">{{cite news| url=http://www.latimes.com/business/la-fi-pizza-trouble-20110411,0,6525994.story | work=Los Angeles Times | first=Gregory | last=Karp | title=Pizza restaurants feeling bite from consumer options | date=April 10, 2011}}</ref> It was the third-largest pizza chain to declare bankruptcy in less than a year. Earlier, [[Round Table Pizza]] (ranked no. 10) and [[Uno Chicago Grill]] (ranked no. 11), through its parent Uno Restaurant Holdings, filed bankruptcy. Uno has since emerged.<ref name="Karp"/>


In November 2011, Sbarro was granted court approval to emerge from bankruptcy under a plan requiring restructuring and ceding ownership to lenders; 25 sites were closed.<ref name=stych2011/> In January 2012, [[James J. Greco]] was brought in as CEO of Sbarro to implement a turnaround plan as the company emerged from bankruptcy.<ref>{{cite web|url=http://www.fastcasual.com/articles/james-greco-former-brueggers-ceo-joins-sbarro/|title=James Greco, former Bruegger's CEO, joins Sbarro|work=www.fastcasual.com|date=January 31, 2012 |access-date=October 20, 2015}}</ref> Sbarro rebranded, updating its pizza recipe, food offerings, and branding, and bringing fresh ingredients back to the forefront of the menu.<ref>{{cite web|url=http://www.qsrmagazine.com/reports/rise-fall-and-rise-sbarro|title=Sbarro Restaurant Company Fights Back From Bankruptcy - QSR magazine|work=qsrmagazine.com|access-date=October 20, 2015}}</ref><ref>{{cite news|url=https://www.nytimes.com/2012/10/09/business/new-sbarro-pizza-recipe-to-drive-chains-turnaround-plans.html?_r=0|title=New Sbarro Pizza Recipe to Drive Chain's Turnaround Plans|first=Stephanie|last=Strom|newspaper=The New York Times |date=October 9, 2012 |access-date=August 7, 2018}}</ref>
In November 2011, Sbarro was granted court approval to emerge from bankruptcy under a plan requiring restructuring and ceding ownership to lenders; 25 sites were closed.<ref name=stych2011/> In January 2012, [[James J. Greco]] was brought in as CEO of Sbarro to implement a turnaround plan as the company emerged from bankruptcy.<ref>{{cite web|url=http://www.fastcasual.com/articles/james-greco-former-brueggers-ceo-joins-sbarro/|title=James Greco, former Bruegger's CEO, joins Sbarro|work=www.fastcasual.com|date=January 31, 2012 |access-date=October 20, 2015}}</ref> Sbarro rebranded, updating its pizza recipe, food offerings, and branding, and bringing fresh ingredients back to the forefront of the menu.<ref>{{cite web|url=http://www.qsrmagazine.com/reports/rise-fall-and-rise-sbarro|title=Sbarro Restaurant Company Fights Back From Bankruptcy - QSR magazine|work=qsrmagazine.com|date=July 2012 |access-date=October 20, 2015}}</ref><ref>{{cite news|url=https://www.nytimes.com/2012/10/09/business/new-sbarro-pizza-recipe-to-drive-chains-turnaround-plans.html?_r=0|title=New Sbarro Pizza Recipe to Drive Chain's Turnaround Plans|first=Stephanie|last=Strom|newspaper=The New York Times |date=October 9, 2012 |access-date=August 7, 2018}}</ref>


[[File:Christiana Mall Sbarro.jpg|thumb|left|Sbarro (with new logo) at the [[Christiana Mall]] in [[Newark, Delaware]]]]
[[File:Sbarro Restaurant in a Foodcourt..jpg|thumb|A Sbarro restaurant at a food court in [[Quezon City]], [[Philippines]]|left]]
The first Sbarro in the [[Philippines]] was opened in 1990. As of 2023, the nation currently has 56 stores.<ref>{{Cite web |title=Sbarro |url=https://sbarro.ph/about-us |access-date=2023-01-21 |website=sbarro.ph}}</ref>
On March 15, 2012, Sbarro announced a franchise agreement with Upper Crust Foods Pvt. Ltd. to open restaurants in the Indian state of [[Maharashtra]]. The franchise will develop and operate the restaurants.<ref>{{cite web|url=http://www.hindustantimes.com/india/restaurant-review-panki-sbarro/story-iy6YummymtszMhSncQnicO.html|title=Restaurant Review: Panki, Sbarro|date=March 23, 2012|access-date=August 7, 2018}}</ref> In July 2015, Sbarro announced that they planned to expand to 50 outlets in two years, from the 17 they had then.<ref>{{Cite web|title = Pizza Chain Sbarro to Raise Store Count to 50 in 2 Years - NDTV Food|url = http://food.ndtv.com/food-drinks/pizza-chain-sbarro-to-raise-store-count-to-50-in-2-years-783203|access-date = July 21, 2015}}</ref>
On March 15, 2012, Sbarro announced a franchise agreement with Upper Crust Foods Pvt. Ltd. to open restaurants in the Indian state of [[Maharashtra]]. The franchise will develop and operate the restaurants.<ref>{{cite web|url=http://www.hindustantimes.com/india/restaurant-review-panki-sbarro/story-iy6YummymtszMhSncQnicO.html|title=Restaurant Review: Panki, Sbarro|date=March 23, 2012|access-date=August 7, 2018}}</ref> In July 2015, Sbarro announced that they planned to expand to 50 outlets in two years, from the 17 they had then.<ref>{{Cite web|title = Pizza Chain Sbarro to Raise Store Count to 50 in 2 Years - NDTV Food|url = http://food.ndtv.com/food-drinks/pizza-chain-sbarro-to-raise-store-count-to-50-in-2-years-783203|access-date = July 21, 2015}}</ref>


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On November 5, 2020, Sbarro announced it had agreed a partnership with the [[EG Group]], a UK-based retail group, to enter the UK market, with the first store opening in EG’s Armada location in [[Birmingham]], [[West Midlands (region)|West Midlands]].<ref>{{Cite web |title=Sbarro enters UK market with EG Group partnership |url=https://sbarro.com/in-the-news/sbarro-enters-uk-market-with-eg-group-partnership/ |access-date=2022-06-22 |website=Sbarro |language=en-US}}</ref><ref>{{Cite web |date=2020-11-06 |title=US pizzeria chain Sbarro enters the UK market |url=https://www.thecaterer.com/news/sbarro-pizza-uk-restaurant-eg-group-eurogarages |access-date=2022-06-22 |website=The Caterer |language=en}}</ref>{{Disputed inline|talk=Talk:Sbarro#UK Openings|date=November 2022}} As of June 22, 2022, Sbarro has 15 stores in the UK, 7 of which are located within the [[North West England|North West]] of [[England]]. It plans to expand its locations throughout 2022.<ref>{{Cite web |date=2022-03-25 |title=Pizza chain Sbarro plans to open 100 restaurants in 2022 |url=https://www.verdictfoodservice.com/news/pizza-chain-sbarro-restaurants/ |access-date=2022-06-22 |website=Verdict Food Service |language=en-US}}</ref>
On November 5, 2020, Sbarro announced it had agreed a partnership with the [[EG Group]], a UK-based retail group, to enter the UK market, with the first store opening in EG’s Armada location in [[Birmingham]], [[West Midlands (region)|West Midlands]].<ref>{{Cite web |title=Sbarro enters UK market with EG Group partnership |url=https://sbarro.com/in-the-news/sbarro-enters-uk-market-with-eg-group-partnership/ |access-date=2022-06-22 |website=Sbarro |language=en-US}}</ref><ref>{{Cite web |date=2020-11-06 |title=US pizzeria chain Sbarro enters the UK market |url=https://www.thecaterer.com/news/sbarro-pizza-uk-restaurant-eg-group-eurogarages |access-date=2022-06-22 |website=The Caterer |language=en}}</ref>{{Disputed inline|talk=Talk:Sbarro#UK Openings|date=November 2022}} As of June 22, 2022, Sbarro has 15 stores in the UK, 7 of which are located within the [[North West England|North West]] of [[England]]. It plans to expand its locations throughout 2022.<ref>{{Cite web |date=2022-03-25 |title=Pizza chain Sbarro plans to open 100 restaurants in 2022 |url=https://www.verdictfoodservice.com/news/pizza-chain-sbarro-restaurants/ |access-date=2022-06-22 |website=Verdict Food Service |language=en-US}}</ref>


===Response to the 2022 Russian invasion of Ukraine===
==Cucinova==
During the [[2022 Russian invasion of Ukraine]], Sbarro Pizza refused to join the international community's [[Corporate responses to the 2022 Russian invasion of Ukraine|withdrawal from the Russian market]]. Research from [[Yale University]] that covered how companies were reacting to Russia's invasion identified Sbarro in the worst category of "Digging In", meaning "Defying Demands for Exit: companies defying demands for exit/reduction of activities". They received the lowest possible grade for continuing business as usual.<ref>{{cite web|author=<!--Staff writer(s); no by-line.--> |title= Almost 1,000 Companies Have Curtailed Operations in Russia—But Some Remain |website= [[Yale School of Management]] |url=https://som.yale.edu/story/2022/almost-1000-companies-have-curtailed-operations-russia-some-remain |access-date= 26 May 2022}}</ref>


==Pizza Cucinova==
In October 2013, Sbarro opened the first location of their fast-casual concept called Cucinova. The restaurants featured [[Neapolitan pizza|Neapolitan-style pizzas]] made to order with fresh, high-end ingredients and baked in [[Wood-burning stove|woodstone ovens]] in under three minutes.<ref>{{cite web|url=http://www.bizjournals.com/cincinnati/news/2013/10/14/new-fast-casual-pizza-concept-coming.html|title=New fast-casual pizza concept coming to Kenwood: EXCLUSIVE|date=October 14, 2013|work=Cincinnati Business Courier|access-date=October 20, 2015}}</ref> Cucinova had multiple locations in [[Ohio]] and [[Texas]] before closing in 2020 due to the [[COVID-19 pandemic]].<ref>{{Cite web|title=This Small, Fast-Casual Pizza Chain Closed All of Its Locations|url=https://www.yahoo.com/lifestyle/small-fast-casual-pizza-chain-113212348.html|access-date=2021-08-02|website=www.yahoo.com|date=October 16, 2020 |language=en-US}}</ref>

In October 2013, Sbarro opened the first location of their fast-casual concept called Pizza Cucinova. The restaurants featured [[Neapolitan pizza|Neapolitan-style pizzas]] made to order with fresh, high-end ingredients and baked in [[Wood-burning stove|woodstone ovens]] in under three minutes.<ref>{{cite web|url=http://www.bizjournals.com/cincinnati/news/2013/10/14/new-fast-casual-pizza-concept-coming.html|title=New fast-casual pizza concept coming to Kenwood: EXCLUSIVE|date=October 14, 2013|work=Cincinnati Business Courier|access-date=October 20, 2015}}</ref> Pizza Cucinova had multiple locations in [[Ohio]] and [[Texas]] before closing in 2020 due to the [[COVID-19 pandemic]].<ref>{{Cite web|title=This Small, Fast-Casual Pizza Chain Closed All of Its Locations|url=https://www.yahoo.com/lifestyle/small-fast-casual-pizza-chain-113212348.html|access-date=2021-08-02|website=www.yahoo.com|date=October 16, 2020 |language=en-US}}</ref>


==See also==
==See also==
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{{Pizza chains}}
{{Pizza chains}}
{{Fast-food chains of the United States}}
{{Fast-food chains of the United States}}
{{Portal bar|New York (state)|Companies|Food}}
{{Navboxes
|title= Former locations of Sbarro
|list1=
{{Restaurants in Israel}}
{{Restaurants in Israel}}
}}
{{Restaurants in Ohio}}
{{Restaurants in Ohio}}
{{Portal bar|New York (state)|Companies|Food}}

[[Category:Companies based in the Columbus, Ohio metropolitan area]]
[[Category:Companies based in the Columbus, Ohio metropolitan area]]
[[Category:Restaurants established in 1956]]
[[Category:Restaurants established in 1956]]
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[[Category:Fast-food chains of the United States]]
[[Category:Fast-food chains of the United States]]
[[Category:Privately held companies based in Ohio]]
[[Category:Privately held companies based in Ohio]]
[[Category:Restaurant chains in the United States]]
[[Category:Companies that filed for Chapter 11 bankruptcy in 2011]]
[[Category:Companies that filed for Chapter 11 bankruptcy in 2011]]
[[Category:Companies that filed for Chapter 11 bankruptcy in 2014]]
[[Category:Companies that filed for Chapter 11 bankruptcy in 2014]]

Latest revision as of 02:15, 1 December 2024

Sbarro, LLC
Company typePrivate
IndustryFast food restaurant
Founded1956; 68 years ago (1956)
Brooklyn, New York, U.S.
FoundersGennaro Sbarro
Carmela Sbarro
HeadquartersColumbus, Ohio, U.S.
Number of locations
600+
Key people
Gennaro and Carmela Sbarro (founders)
J. David Karam (CEO and President)
ProductsItalian-American cuisine, pizza, pasta, salads
Revenue$185,000,000 (2021 Domestic; excl. Canada)
Websitesbarro.com Edit this at Wikidata

Sbarro, LLC is an American fast food restaurant that specializes in New York–style pizza sold by the slice and other Italian-American cuisine. In 2011, the company was ranked 15th in foreign sales among U.S.-based quick-serve and fast-casual companies by QSR Magazine.[1] In 2008, Sbarro was rated the No. 1 Quick Service Restaurant in the Italian segment by Entrepreneur magazine. However, diners and critics have criticized the quality of the food,[2][3][4] with some suggesting a link between food quality and the company's two bankruptcies.[5] Sbarro has over 600 locations in 28 countries.[6] Sbarro stores are located in shopping malls, airports, service areas, and college campuses, as well as in The Pentagon, American naval bases, and casinos.

History

[edit]

20th century

[edit]

Sbarro was founded in 1956 by Gennaro and Carmela Sbarro. The couple and their three sons, Joseph, Mario, and Anthony, immigrated to America from Naples, Italy. The same year, the Sbarro family opened their first salumeria (an Italian grocery store) at 1701 65th Street and 17th Avenue in Bensonhurst, Brooklyn, New York, which became popular for its fresh food and Italian fare.[citation needed] Its original location closed in 2004.

The success of the Sbarro Salumeria led to the opening of additional locations in the New York City metropolitan area. In 1970, Sbarro opened its first mall-based restaurant in Brooklyn's Kings Plaza Shopping Center. One of their busiest outlets was one of two which were both located in the World Trade Center, with the busiest in the mall underneath the complex, while the other was at the observation deck on the South Tower.[7] However, both outlets were destroyed during the September 11 attacks in 2001.

The first Sbarro in the Philippines was opened in 1990. As of 2023, the nation currently has 56 stores.[8]

A Sbarro restaurant at Union Station in Washington, D.C.

21st century

[edit]

In early 2007, Sbarro was acquired by MidOcean Partners, a private equity firm with offices in New York and London.[9]

Other vertically aligned logo variant

The company filed for Chapter 11 bankruptcy protection on April 4, 2011.[10][11] At the time it was ranked by Pizza Today as the country's fifth-largest pizza chain.[12] It was the third-largest pizza chain to declare bankruptcy in less than a year. Earlier, Round Table Pizza (ranked no. 10) and Uno Chicago Grill (ranked no. 11), through its parent Uno Restaurant Holdings, filed bankruptcy. Uno has since emerged.[12]

In November 2011, Sbarro was granted court approval to emerge from bankruptcy under a plan requiring restructuring and ceding ownership to lenders; 25 sites were closed.[13] In January 2012, James J. Greco was brought in as CEO of Sbarro to implement a turnaround plan as the company emerged from bankruptcy.[14] Sbarro rebranded, updating its pizza recipe, food offerings, and branding, and bringing fresh ingredients back to the forefront of the menu.[15][16]

A Sbarro restaurant at a food court in Quezon City, Philippines

The first Sbarro in the Philippines was opened in 1990. As of 2023, the nation currently has 56 stores.[17] On March 15, 2012, Sbarro announced a franchise agreement with Upper Crust Foods Pvt. Ltd. to open restaurants in the Indian state of Maharashtra. The franchise will develop and operate the restaurants.[18] In July 2015, Sbarro announced that they planned to expand to 50 outlets in two years, from the 17 they had then.[19]

In March 2013, Sbarro announced that J. David Karam would be the next CEO of the company.[20] In March of the following year, the company again filed for Chapter 11 bankruptcy protection.

Sbarro announced on June 3, 2014, that they had exited from bankruptcy protection on June 2 based on a reorganization plan as approved by the court on May 19. One hundred and eighty-two locations were closed and the company announced plans to move its headquarters from New York City to Columbus, Ohio.[21]

In January 2015, Sbarro's logo changed from a design resembling the Italian national flag, to an outline of a pizza slice in red and green, with the words "NYC.1956" to recollect the establishment's Brooklyn origins.[22]

In 2016, Sbarro had 318 locations in the U.S., less than half of 12 years earlier.[23] The decline of mall food courts and changing dietary choices among Americans are felt to be the major factors in Sbarro's regression.[24]

Entering the UK market

[edit]

On November 5, 2020, Sbarro announced it had agreed a partnership with the EG Group, a UK-based retail group, to enter the UK market, with the first store opening in EG’s Armada location in Birmingham, West Midlands.[25][26][disputeddiscuss] As of June 22, 2022, Sbarro has 15 stores in the UK, 7 of which are located within the North West of England. It plans to expand its locations throughout 2022.[27]

Response to the 2022 Russian invasion of Ukraine

[edit]

During the 2022 Russian invasion of Ukraine, Sbarro Pizza refused to join the international community's withdrawal from the Russian market. Research from Yale University that covered how companies were reacting to Russia's invasion identified Sbarro in the worst category of "Digging In", meaning "Defying Demands for Exit: companies defying demands for exit/reduction of activities". They received the lowest possible grade for continuing business as usual.[28]

Pizza Cucinova

[edit]

In October 2013, Sbarro opened the first location of their fast-casual concept called Pizza Cucinova. The restaurants featured Neapolitan-style pizzas made to order with fresh, high-end ingredients and baked in woodstone ovens in under three minutes.[29] Pizza Cucinova had multiple locations in Ohio and Texas before closing in 2020 due to the COVID-19 pandemic.[30]

See also

[edit]

References

[edit]
  1. ^ 2011 non-U.S. system wide sales Retrieved July 11. 2015
  2. ^ Cole, Marine. "11 Worst Fast Food Restaurants in America". The Fiscal Times. Retrieved August 4, 2018.
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