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{{Use Indian English|date=January 2019}}
{{short description|Indian pay television channel}}
{{Use dmy dates|date=January 2019}}
{{Use Indian English|date=March 2021}}
{{notability|date=January 2019}}
{{Use dmy dates|date=February 2023}}
{{Infobox TV channel
{{Infobox television channel
| name = Marvel HQ
| name = Super Hungama
| logo = Super Hungama Logo.png
| logofile = 94011-MarvelHQ.jpg
⚫
| launch_date = {{Launch date and age|df=y|2004|12|17}}
| logocaption = Marvel HQ logo
| picture_format = [[576i]] [[Standard-definition television|SDTV]]
| logosize = 200px
| owner = [[JioStar]]
⚫
| launch = {{Launch date|df=y|2019|1|20}} (India)
⚫
| country = India
| picture format = [[576i]] ([[SDTV]])
| language = {{Plainlist|
| network = [[Disney Channels Worldwide]]
* [[English language|English]]
| owner = [[Disney India Media Networks]]
* [[Hindi]]
| slogan =
* [[Tamil Language|Tamil]]
⚫
| country = [[India]]
| language = {{ubl|[[English language|English]]|[[Hindi]]|[[Tamil language|Tamil]]|[[Telugu language|Telugu]]<ref name=bmi/>}}
* [[Telugu language|Telugu]]
}}
| replaced names = [[Disney XD]]
| sister_channels = [[Jio Star#Owned channels|JioStar Channels]]
| broadcast area = [[India]]
| replaced =
⚫
| headquarters =[[Mumbai]], India
| replaced_by =
| sister names = {{ubl|[[Disney Channel India|Disney Channel]]|[[Disney International HD]]|[[Disney Junior India|Disney Junior]]|[[Hungama TV]]}}UTV movies hd
| former_names = {{ubl|Toon Disney/Jetix (2004–2009)|Disney XD (2009–2019)|Marvel HQ (2019–2022)}}
| network = [[JioStar]]
⚫
| headquarters = [[Mumbai]], Maharashtra, India
| website =
}}
}}


'''Super Hungama''' is an Indian [[pay television]] channel operated by [[JioStar]], a Joint Venture between [[Disney India]] and [[Viacom18]]. It primarily focuses on children's animated series and is a direct sister channel to [[Hungama TV|Hungama]].<ref>{{Cite web |date=24 February 2022 |title=Strengthening its kids portfolio, Disney to launch 'Super Hungama' channel on 1 March |url=https://www.animationxpress.com/animation/super-hungama-is-set-to-replace-marvel-hq-from-march/ |access-date=1 March 2022 |website=AnimationXpress |language=en-US |archive-date=1 March 2022 |archive-url=https://web.archive.org/web/20220301125120/https://www.animationxpress.com/animation/super-hungama-is-set-to-replace-marvel-hq-from-march/ |url-status=live }}</ref>
'''Marvel HQ''' is an Indian children's television channel owned by [[Disney India Media Networks]] featuring [[Marvel Entertainment]] shows and movies. The channel targets children ages 9 and up,<ref name="etbe">{{cite news |title=Disney India to launch Marvel HQ on January 20 |url=https://brandequity.economictimes.indiatimes.com/news/business-of-brands/disney-india-to-launch-marvel-hq-on-january-20/67553821 |accessdate=24 January 2019 |work=ET BrandEquity |publisher=Economic Times |date=16 January 2019 |language=en}}</ref> while including the whole family, with action and adventure animation and live action.<ref name="etbe"/> Marvel HQ is also the name of Marvel's YouTube channel for kids launched in October 2017.<ref>{{cite news |last1=Alverson |first1=Brigid |title=NYCC 2017 Kids' Comics: Don’t Throw Out That Spinner Rack! |url=https://www.publishersweekly.com/pw/by-topic/childrens/childrens-industry-news/article/75054-nycc-2017-kids-comics-don-t-throw-out-that-spinner-rack.html |accessdate=January 24, 2019 |work=Publishers Weekly |date=October 12, 2017 |language=en}}</ref>

The channel was started as the Indian version of [[Toon Disney]] in December 2004 and also carried the [[Jetix]] block in India. Both brands were replaced by [[Disney XD]] on 14 November 2009. The channel became Marvel HQ on 20 January 2019 and Super Hungama on 1 March 2022.


==History==
==History==
In December 2004, [[The Walt Disney Company]] launched two television channels in India—[[Disney Channel (Indian TV channel)|Disney Channel]] and [[Toon Disney]]—as a part of an effort to expand their presence in the South Asian market. Both channels broadcast in English, Hindi, Tamil, and Telugu. Toon Disney started with English, Tamil and Telugu and gained a Hindi-language audio track on 1 September 2005.<ref>{{Cite news |title=Disney launches India TV channels |url=http://news.bbc.co.uk/2/hi/south_asia/4104089.stm |last=Bajoria |first=Jayshree |date=17 December 2004 |access-date=29 March 2022 |work=[[BBC]] |archive-date=25 April 2019 |archive-url=https://web.archive.org/web/20190425062740/http://news.bbc.co.uk/2/hi/south_asia/4104089.stm |url-status=live }}</ref><ref>{{Cite news |title=After Tamil & Telugu, Toon Disney goes Hindi from 1 September |url=https://www.indiantelevision.com/headlines/y2k5/aug/aug244.htm |date=22 August 2005 |access-date=6 April 2022 |work=Indian Television |archive-date=1 March 2014 |archive-url=https://web.archive.org/web/20140301233453/http://www.indiantelevision.org.in/headlines/y2k5/aug/aug244.htm |url-status=live }}</ref> Toon Disney carried the [[Jetix]] programming block in India.<ref>{{cite book|last1=Rohn|first1=Ulrike|last2=Lang|first2=Peter|title=Cultural Barriers to the Success of Foreign Media Content|year=2009 |isbn=9783631594308|page=280|url=https://books.google.com/books?id=xWl7coVHCncC&pg=PA280|access-date=3 August 2022}}</ref><ref>{{cite book|author1=Dr. A.G. Sudha|author2=Dr. L. Manivannan|title=A Study on Impact of Cartoon Programs on School Children with Special Reference to Salem City|publisher=Archers & Elevators Publishing House|isbn=9789385640322|page=52|url=https://books.google.com/books?id=dtZvEAAAQBAJ&pg=PA52|access-date=3 August 2022}}</ref> Among all children's television channels in India, Toon Disney had the lowest number of local programming. It was also one of the leading Indian children's channels at the time.<ref>{{cite book|last1=Rohn|first1=Ulrike|last2=Lang|first2=Peter|title=Cultural Barriers to the Success of Foreign Media Content|year=2009 |isbn=9783631594308|page=280|url=https://books.google.com/books?id=xWl7coVHCncC&pg=PA280|access-date=3 August 2022}}</ref><ref>{{cite book|author1=Dr. A.G. Sudha|author2=Dr. L. Manivannan|title=A Study on Impact of Cartoon Programs on School Children with Special Reference to Salem City|publisher=Archers & Elevators Publishing House|isbn=9789385640322|page=52|url=https://books.google.com/books?id=dtZvEAAAQBAJ&pg=PA52|access-date=3 August 2022}}</ref>
The Marvel HQ channel was officially launched on 20 January 2019 to replace [[Disney XD (India)]].<ref name=bmi>{{cite news |title=Disney India to replace Disney XD with Marvel HQ |url=http://bestmediainfo.com/2019/01/disney-india-to-replace-disney-xd-with-marvel-hq/ |accessdate=18 January 2019 |work=Best Media Info |date=16 January 2019}}</ref> Disney India see Marvel as a "pop-culture phenomenon" as the reason to have a dedicated Marvel channel.<ref name="x4m">{{cite news |title=Marvel HQ, the TV channel for your all-day superhero fix |url=https://www.exchange4media.com/media-tv-news/marvel-hq-the-tv-channel-for-your-all-day-superhero-fix-94011.html |accessdate=24 January 2019 |work=Exchange4media |publisher=Adsert Web Solutions Pvt. Ltd. |date=17 January 2019 |language=en}}</ref> At air time, the main Marvel programming would consist of four animated shows with additional animated series added or seasons started in March 2019.<ref name=bmi/>


[[Disney XD]] replaced Toon Disney and Jetix in November 2009.<ref>{{Cite web |date=12 November 2009 |title=Jetix rebrands to Disney XD in India |url=https://www.indiantelevision.com/television/broadcasting/tv-channels/kids/jetix-rebrands-to-disney-xd-in-india |access-date=1 March 2022 |website=Indian Television Dot Com |language=en |archive-date=5 May 2019 |archive-url=https://web.archive.org/web/20190505184133/http://www.indiantelevision.com/television/broadcasting/tv-channels/kids/jetix-rebrands-to-disney-xd-in-india |url-status=live }}</ref><ref>{{Cite news |title=Jetix gets a new name! |url=https://www.adgully.com/jetix-gets-a-new-name-41289.html |date=13 November 2009 |access-date=29 March 2022 |work=Adgully |archive-date=29 March 2022 |archive-url=https://web.archive.org/web/20220329023115/https://www.adgully.com/jetix-gets-a-new-name-41289.html |url-status=live }}</ref> In December 2011, Disney India planned to launch [[Marathi language|Marathi]] and [[Bengali language|Bengali]] language audio tracks for Disney XD in 2012 as a part of its regional expansion within the Indian subcontinent.<ref>{{cite web|url=https://www.campaignindia.in/article/disney-xd-to-launch-bengali-and-marathi-feeds-in-the-new-year/415544|title=Disney XD to launch Bengali and Marathi feeds in the new year|date=28 December 2011|access-date=7 July 2022|website=Campaign India}}</ref> The channel ceased to be available in Bangladesh in February 2013 as being an unapproved service; the move came as the government banned broadcasts of the Hindi-dubbed cartoon series ''[[Doraemon]]'' over fears that children would learn Hindi and not [[Bengali language|Bengali]].<ref name="govt">{{Cite web|title=Govt slaps ban on Hindi-dubbed Doraemon telecast|url=https://bdnews24.com/bangladesh/2013/02/14/govt-slaps-ban-on-hindi-dubbed-doraemon-telecast|access-date=6 July 2022|website=bdnews24.com|archive-date=26 May 2022|archive-url=https://web.archive.org/web/20220526070302/https://bdnews24.com/bangladesh/2013/02/14/govt-slaps-ban-on-hindi-dubbed-doraemon-telecast|url-status=live}}</ref>
⚫
== Programming ==
Marvel HQ programs two prime-time day parts, afternoon and evening. Marvel shows and movies, accounting for 40% of the schedule,<ref name="x4m"/> would be supplemented with similar themed show from other providers and libraries to bring in other viewers.<ref name=bmi/> The amount of Marvel content would rise over time. Marvel movies would be shown on Saturday and Sunday.<ref name="etbe"/> At air time, the main Marvel programming would consist of four animated shows:<ref name=bmi/>
*''[[Avengers Assemble (TV series)|Avengers Assemble]]'' with season 5, Black Panther's Quest, starting in March
*''[[Ultimate Spider-Man (TV series)|Ultimate Spiderman]]''
*''[[Guardians of the Galaxy (TV series)|Guardians of the Galaxy]]''
*''[[Hulk and the Agents of S.M.A.S.H.]]''
*''[[Marvel Rising: Secret Warriors]]'' (March 2019—<ref name=bmi/>)
*''[[Marvel_Anime#Future_Avengers|Future Avengers]]'' (summer 2019—<ref name="x4m"/>)


Marvel HQ replaced the Indian version of [[Disney XD]] on 20 January 2019.<ref name="bmi">{{cite news |title=Disney India to replace Disney XD with Marvel HQ |url=http://bestmediainfo.com/2019/01/disney-india-to-replace-disney-xd-with-marvel-hq/ |access-date=18 January 2019 |work=Best Media Info |date=16 January 2019 |archive-date=2 April 2019 |archive-url=https://web.archive.org/web/20190402233449/https://bestmediainfo.com/2019/01/disney-india-to-replace-disney-xd-with-marvel-hq/ |url-status=live }}</ref> Disney India noted that Marvel was a "pop-culture phenomenon" worthy of a dedicated Marvel channel.<ref name="x4m">{{cite news |title=Marvel HQ, the TV channel for your all-day superhero fix |url=https://www.exchange4media.com/media-tv-news/marvel-hq-the-tv-channel-for-your-all-day-superhero-fix-94011.html |access-date=24 January 2019 |work=Exchange4media |publisher=Adsert Web Solutions Pvt. Ltd. |date=17 January 2019 |language=en |archive-date=24 January 2019 |archive-url=https://web.archive.org/web/20190124203612/https://www.exchange4media.com/media-tv-news/marvel-hq-the-tv-channel-for-your-all-day-superhero-fix-94011.html |url-status=live }}</ref> The channel targeted children aged 6–17 with action-adventure animation and live action programming.<ref name="etbe">{{cite news |title=Disney India to launch Marvel HQ on January 20|url=https://brandequity.economictimes.indiatimes.com/news/business-of-brands/disney-india-to-launch-marvel-hq-on-january-20/67553821 |access-date=24 January 2019 |work=ET BrandEquity |publisher=Economic Times |date=16 January 2019 |language=en |archive-date=24 January 2019 |archive-url=https://web.archive.org/web/20190124203700/https://brandequity.economictimes.indiatimes.com/news/business-of-brands/disney-india-to-launch-marvel-hq-on-january-20/67553821 |url-status=live }}</ref><ref name="tvp">{{cite news |title=Disney India to launch new kids channel Marvel HQ in place of Disney XD |url=https://www.televisionpost.com/disney-india-to-launch-new-kids-channel-marvel-hq-in-place-of-disney-xd/ |access-date=24 January 2019 |work=TelevisionPost |date=16 January 2019 |archive-date=25 January 2019 |archive-url=https://web.archive.org/web/20190125020253/https://www.televisionpost.com/disney-india-to-launch-new-kids-channel-marvel-hq-in-place-of-disney-xd/ |url-status=dead }}</ref>
===Non-Marvel===

* ''[[Digimon Tamers]]'' <ref name="etbe"/>
At launch, the main Marvel programming would consist of four animated shows<ref name="bmi" /> and 40 percent of the total schedule,<ref name="x4m" /> with additional Marvel animated series added or seasons started in March 2019. Over time, non-Marvel animated series were added, including ''[[Pokémon (TV series)|Pokémon]]'' and ''[[Beyblade]]''.<ref name="bmi" />
* ''[[Beyblade]]''

* ''[[Big Hero 6: The Series]]''
On 18 October 2021, Disney announced that Marvel HQ would be rebranded as Super Hungama on 1 December.<ref>{{Cite web|title=Breaking News: Disney Star India exits English general entertainment; Star World, Star World HD and Star World Premiere HD to go off air by November 30|url=https://bestmediainfo.com/2021/10/disney-star-india-exits-english-general-entertainment-star-world-star-world-hd-and-star-world-premiere-hd-to-go-off-air-by-november-30/|access-date=16 October 2021|website=www.bestmediainfo.com|archive-date=16 October 2021|archive-url=https://web.archive.org/web/20211016094251/https://bestmediainfo.com/2021/10/disney-star-india-exits-english-general-entertainment-star-world-star-world-hd-and-star-world-premiere-hd-to-go-off-air-by-november-30/|url-status=live}}</ref> On 30 November, one day before the intended launch, it was delayed due to issues involving the implementation of the [[Telecom Regulatory Authority of India]]'s New Tariff Order 2.0.<ref>{{cite news|work=Indian Television|url=https://www.indiantelevision.com/television/tv-channels/viewership/star-and-disney-india-postpones-new-channel-launches-till-further-intimation-211130|title=Star and Disney India postpones new channel launches till further intimation|date=30 November 2021|access-date=30 November 2021|archive-date=30 November 2021|archive-url=https://web.archive.org/web/20211130062540/https://www.indiantelevision.com/television/tv-channels/viewership/star-and-disney-india-postpones-new-channel-launches-till-further-intimation-211130|url-status=live}}</ref> The rebrand went ahead on 1 March 2022.<ref>{{cite news|work=exchange4media|url=https://www.exchange4media.com/media-tv-news/disney-kids-network-to-launch-new-channel-super-hungama-118684.html|date=24 February 2022|title=Disney Kids Network to launch new channel Super Hungama|access-date=1 March 2022|archive-date=28 February 2022|archive-url=https://web.archive.org/web/20220228024944/https://www.exchange4media.com/media-tv-news/disney-kids-network-to-launch-new-channel-super-hungama-118684.html|url-status=live}}</ref>
* ''[[Pokémon (anime)|Pokémon]]''<ref name=bmi/>

* ''[[Phineas and Ferb]]''<ref>{{cite news |title=Disney XD to be rebranded Marvel HQ |url=http://www.indiantelevision.com/television/tv-channels/kids/disney-xd-renamed-marvel-hq-190110 |accessdate=24 January 2019 |work=Indian Television |date=10 January 2019 |language=en}}</ref>
⚫
== Programming ==
{{Main|List of programmes broadcast by Super Hungama}}


==See also==
==See also==
* [[Disney Junior (Indian TV channel)|Disney Junior]]
*[[Pokémon anime in India]]
* [[List of Disney Channel (Indian TV channel) series]]
* [[List of programs broadcast by Jetix#India|List of programmes broadcast by Jetix India]]
* [[List of programs broadcast by Fox Kids#India|List of programmes broadcast by Fox Kids India]]
* [[List of programmes broadcast by Disney Channel (Indian TV channel)|List of programmes broadcast by Disney Channel (India)]]
* [[List of Indian animated television series]]
* [[List of programmes broadcast by Hungama TV]]


==References==
==References==
{{Reflist}}
{{Reflist}}

==External links==
*[http://www.facebook.com/MarvelHQ.in Official Facebook]


{{Disney Channel}}
{{Disney Channel}}
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[[Category:Indian animation]]
[[Category:Indian animation]]
[[Category:English-language television stations in India]]
[[Category:English-language television stations in India]]
[[Category:Television channels and stations established in 2019]]
[[Category:Television channels and stations established in 2004]]
[[Category:2019 establishments in India]]
[[Category:2004 establishments in India]]
[[Category:Disney India Media Networks]]
[[Category:Disney India Media Networks]]
[[Category:Marvel Entertainment]]
[[Category:Disney XD]]
[[Category:Disney Star]]

Latest revision as of 15:07, 21 December 2024

Super Hungama
CountryIndia
NetworkJioStar
HeadquartersMumbai, Maharashtra, India
Programming
Language(s)
Picture format576i SDTV
Ownership
OwnerJioStar
Sister channelsJioStar Channels
History
Launched17 December 2004; 20 years ago (2004-12-17)
Former names
  • Toon Disney/Jetix (2004–2009)
  • Disney XD (2009–2019)
  • Marvel HQ (2019–2022)

Super Hungama is an Indian pay television channel operated by JioStar, a Joint Venture between Disney India and Viacom18. It primarily focuses on children's animated series and is a direct sister channel to Hungama.[1]

The channel was started as the Indian version of Toon Disney in December 2004 and also carried the Jetix block in India. Both brands were replaced by Disney XD on 14 November 2009. The channel became Marvel HQ on 20 January 2019 and Super Hungama on 1 March 2022.

History

[edit]

In December 2004, The Walt Disney Company launched two television channels in India—Disney Channel and Toon Disney—as a part of an effort to expand their presence in the South Asian market. Both channels broadcast in English, Hindi, Tamil, and Telugu. Toon Disney started with English, Tamil and Telugu and gained a Hindi-language audio track on 1 September 2005.[2][3] Toon Disney carried the Jetix programming block in India.[4][5] Among all children's television channels in India, Toon Disney had the lowest number of local programming. It was also one of the leading Indian children's channels at the time.[6][7]

Disney XD replaced Toon Disney and Jetix in November 2009.[8][9] In December 2011, Disney India planned to launch Marathi and Bengali language audio tracks for Disney XD in 2012 as a part of its regional expansion within the Indian subcontinent.[10] The channel ceased to be available in Bangladesh in February 2013 as being an unapproved service; the move came as the government banned broadcasts of the Hindi-dubbed cartoon series Doraemon over fears that children would learn Hindi and not Bengali.[11]

Marvel HQ replaced the Indian version of Disney XD on 20 January 2019.[12] Disney India noted that Marvel was a "pop-culture phenomenon" worthy of a dedicated Marvel channel.[13] The channel targeted children aged 6–17 with action-adventure animation and live action programming.[14][15]

At launch, the main Marvel programming would consist of four animated shows[12] and 40 percent of the total schedule,[13] with additional Marvel animated series added or seasons started in March 2019. Over time, non-Marvel animated series were added, including Pokémon and Beyblade.[12]

On 18 October 2021, Disney announced that Marvel HQ would be rebranded as Super Hungama on 1 December.[16] On 30 November, one day before the intended launch, it was delayed due to issues involving the implementation of the Telecom Regulatory Authority of India's New Tariff Order 2.0.[17] The rebrand went ahead on 1 March 2022.[18]

Programming

[edit]
Main article: List of programmes broadcast by Super Hungama

See also

[edit]

References

[edit]
  1. ^ "Strengthening its kids portfolio, Disney to launch 'Super Hungama' channel on 1 March". AnimationXpress. 24 February 2022. Archived from the original on 1 March 2022. Retrieved 1 March 2022.
  2. ^ Bajoria, Jayshree (17 December 2004). "Disney launches India TV channels". BBC. Archived from the original on 25 April 2019. Retrieved 29 March 2022.
  3. ^ "After Tamil & Telugu, Toon Disney goes Hindi from 1 September". Indian Television. 22 August 2005. Archived from the original on 1 March 2014. Retrieved 6 April 2022.
  4. ^ Rohn, Ulrike; Lang, Peter (2009). Cultural Barriers to the Success of Foreign Media Content. p. 280. ISBN 9783631594308. Retrieved 3 August 2022.
  5. ^ Dr. A.G. Sudha; Dr. L. Manivannan. A Study on Impact of Cartoon Programs on School Children with Special Reference to Salem City. Archers & Elevators Publishing House. p. 52. ISBN 9789385640322. Retrieved 3 August 2022.
  6. ^ Rohn, Ulrike; Lang, Peter (2009). Cultural Barriers to the Success of Foreign Media Content. p. 280. ISBN 9783631594308. Retrieved 3 August 2022.
  7. ^ Dr. A.G. Sudha; Dr. L. Manivannan. A Study on Impact of Cartoon Programs on School Children with Special Reference to Salem City. Archers & Elevators Publishing House. p. 52. ISBN 9789385640322. Retrieved 3 August 2022.
  8. ^ "Jetix rebrands to Disney XD in India". Indian Television Dot Com. 12 November 2009. Archived from the original on 5 May 2019. Retrieved 1 March 2022.
  9. ^ "Jetix gets a new name!". Adgully. 13 November 2009. Archived from the original on 29 March 2022. Retrieved 29 March 2022.
  10. ^ "Disney XD to launch Bengali and Marathi feeds in the new year". Campaign India. 28 December 2011. Retrieved 7 July 2022.
  11. ^ "Govt slaps ban on Hindi-dubbed Doraemon telecast". bdnews24.com. Archived from the original on 26 May 2022. Retrieved 6 July 2022.
  12. ^ a b c "Disney India to replace Disney XD with Marvel HQ". Best Media Info. 16 January 2019. Archived from the original on 2 April 2019. Retrieved 18 January 2019.
  13. ^ a b "Marvel HQ, the TV channel for your all-day superhero fix". Exchange4media. Adsert Web Solutions Pvt. Ltd. 17 January 2019. Archived from the original on 24 January 2019. Retrieved 24 January 2019.
  14. ^ "Disney India to launch Marvel HQ on January 20". ET BrandEquity. Economic Times. 16 January 2019. Archived from the original on 24 January 2019. Retrieved 24 January 2019.
  15. ^ "Disney India to launch new kids channel Marvel HQ in place of Disney XD". TelevisionPost. 16 January 2019. Archived from the original on 25 January 2019. Retrieved 24 January 2019.
  16. ^ "Breaking News: Disney Star India exits English general entertainment; Star World, Star World HD and Star World Premiere HD to go off air by November 30". www.bestmediainfo.com. Archived from the original on 16 October 2021. Retrieved 16 October 2021.
  17. ^ "Star and Disney India postpones new channel launches till further intimation". Indian Television. 30 November 2021. Archived from the original on 30 November 2021. Retrieved 30 November 2021.
  18. ^ "Disney Kids Network to launch new channel Super Hungama". exchange4media. 24 February 2022. Archived from the original on 28 February 2022. Retrieved 1 March 2022.
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