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{{Short description|Film director & producer; founder of the Media Education Foundation}}
{{Short description|Film director and producer (born 1955)}}
{{Infobox person
| name =
| image = Sut Jhally in Vancouver.jpg
| caption = Jhally in [[Vancouver]], 2013
| birth_name =
| birth_date = {{birth year and age|1955}}
| birth_place = Kenya
| death_date =
| death_place =
| occupation = Professor of communication
| employer = [[University of Massachusetts Amherst]]
| education = [[University of York]]; [[University of Victoria]]; [[Simon Fraser University]]
| spouse =
| children =
| known_for = Founder of the Media Education Foundation
| awards =
| website =
}}
{{Multiple issues|
{{Multiple issues|
{{BLP sources|date=April 2014}}
{{BLP sources|date=April 2014}}
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}}
}}
{{Use mdy dates|date=November 2013}}
{{Use mdy dates|date=November 2013}}
[[File:Sut Jhally in Vancouver.jpg|thumb|Jhally in Vancouver, 2013]]
'''Sut Jhally''' (born 1955) is a professor of [[Communication studies|communication]] at the [[University of Massachusetts Amherst]], whose work focuses on cultural studies, advertising, media, and [[consumption (economics)|consumption]].<ref>{{cite web|url=http://www.mediaed.org/videos/CommercialismPoliticsAndMedia/Advertising_EndOfWorld|title=Media Education Foundation - educational documentary films|publisher=|url-status=dead|archive-url=https://web.archive.org/web/20021019142535/http://mediaed.org/videos/CommercialismPoliticsAndMedia/Advertising_EndOfWorld|archive-date=October 19, 2002|df=mdy-all}}</ref> He is the producer of over 40 documentaries on [[media literacy]] topics and the founder and executive director of the Media Education Foundation.<ref name=SJwebsite>[http://www.sutjhally.com/lectures/ Sut Jhally lecture topics], Professor Sut Jhally, PhD.<!-- Bot generated title --></ref>


'''Sut Jhally''' (born 1955) is a professor of [[Communication studies|communication]] at the [[University of Massachusetts Amherst]], whose work focuses on cultural studies, advertising, media, and [[consumption (economics)|consumption]].<ref>{{cite web|url=http://www.mediaed.org/videos/CommercialismPoliticsAndMedia/Advertising_EndOfWorld|title=Media Education Foundation - educational documentary films|publisher=|url-status=dead|archive-url=https://web.archive.org/web/20021019142535/http://mediaed.org/videos/CommercialismPoliticsAndMedia/Advertising_EndOfWorld|archive-date=October 19, 2002|df=mdy-all}}</ref> He is the producer of more than 40 documentaries on [[media literacy]] topics and the founder and executive director of the Media Education Foundation.<ref name=SJwebsite>[http://www.sutjhally.com/lectures/ Sut Jhally lecture topics], Professor Sut Jhally, PhD.<!-- Bot generated title --></ref>
The Media Education Foundation (MEF) is a non-profit established in 1992 which "produces and distributes documentary films and other educational resources to inspire critical reflection on the social, political, and cultural impact of American mass media." Their aim is to inspire students to think critically and in new ways about the hyper-mediated world around them.<ref>[http://www.mediaed.org/about "About MEF"], Media Education Foundation.</ref>


Established in 1992, the Media Education Foundation (MEF) is a non-profit that "produces and distributes documentary films and other educational resources to inspire critical reflection on the social, political, and cultural impact of American mass media". Their aim is to inspire students to think critically and in new ways about the hyper-mediated world around them.<ref>[http://www.mediaed.org/about "About MEF"], Media Education Foundation.</ref>
Also the author of 6 books and numerous scholarly and popular articles, Jhally is a public speaker and teacher. He has won the "Distinguished Communist Award" at the University of Massachusetts, Amherst, where the student newspaper has also voted him "Best Professor." He has shown his films and lectured at many colleges and universities nationally and internationally. He was named one of ''New Woman'' magazine's "People of the Year" in 1992.<ref name=SJwebsite /> As of 2015, Jhally teaches both undergraduate and graduate level courses which focus on media, public relations and propaganda, as well as gender, sex and representation.


Also the author of six books and numerous scholarly and popular articles, Jhally is a public speaker and teacher. He has won the "Distinguished Teacher Award" at the University of Massachusetts, Amherst, where the student newspaper has also voted him "Best Professor".<ref>[https://www.umass.edu/news/article/professor-and-chair-communication-sut/ Professor and Chair of Communication Sut Jhally Retires], University of Massachusetts Amherst.</ref> He has shown his films and lectured at many colleges and universities nationally and internationally. He was named one of ''New Woman'' magazine's "People of the Year" in 1992.<ref name=SJwebsite /> Jhally taught both undergraduate and graduate level courses which focused on media, public relations and propaganda, as well as gender, sex and representation.
Jhally, in a speech from 2010 on the threat of advertising, states that "advertising is the most powerful and sustained system of propaganda in human history and its cumulative cultural and political effects unless very quickly checked will be responsible for destroying the world as we know it. In the process of achieving this the masters of the advertising system, global corporations bent on nothing but private profits, will be responsible for the deaths of millions of people, mostly non-Western. In addition the peoples of the world will be prevented from achieving true happiness. Simply stated our survival as a species is dependent upon minimizing the threat from advertising and the commercial culture that has spawned it."<ref>[https://www.youtube.com/watch?v=WNy9s5qR4i0 "Advertising & the Perfect Storm - Sut Jhally"]. YouTube<!-- Bot generated title --></ref>


Jhally, in a speech from 2010 on the threat of advertising, states that "advertising is the most powerful and sustained system of propaganda in human history and its cumulative cultural and political effects unless very quickly checked will be responsible for destroying the world as we know it. In the process of achieving this the masters of the advertising system, global corporations bent on nothing but private profits, will be responsible for the deaths of millions of people, mostly non-Western. In addition the peoples of the world will be prevented from achieving true happiness. Simply stated our survival as a species is dependent upon minimizing the threat from advertising and the commercial culture that has spawned it."<ref>[https://www.youtube.com/watch?v=WNy9s5qR4i0 "Advertising & the Perfect Storm - Sut Jhally"]. YouTube<!-- Bot generated title -->.</ref>
Jhally was born in [[Kenya]], and raised in England. After completing his undergraduate work at the [[University of York]] in England, he moved to Canada after accepting a scholarship to the [[University of Victoria]]. He continued his studies at [[Simon Fraser University]], where he received his [[PhD]].<ref>[http://www.commondreams.org/views02/0223-01.htm Shop Till You ... Stop!<!-- Bot generated title -->] {{webarchive|url=https://web.archive.org/web/20061121030121/http://www.commondreams.org/views02/0223-01.htm |date=November 21, 2006 }}</ref>


Jhally was born in [[Kenya]], and raised in England. On completing his undergraduate work at the [[University of York]] in England, he moved to Canada after accepting a scholarship to the [[University of Victoria]]. He continued his studies at [[Simon Fraser University]], where he received his [[PhD]].<ref>Richer, Shawna, [http://www.commondreams.org/views02/0223-01.htm "Shop Till You ... Stop!"<!-- Bot generated title -->], ''Common Dreams''. {{webarchive|url=https://web.archive.org/web/20061121030121/http://www.commondreams.org/views02/0223-01.htm |date=November 21, 2006 }}</ref>
==Works==
Jhally is often highly critical of [[Popular culture studies|popular culture]], [[Criticism of advertising|advertising]], as well as various aspects of [[foreign policy of the United States|US foreign policy]]. {{see also|Criticism of American foreign policy}}


== Works ==
In his 1991 video ''Dreamworlds'' he describes the image of women in music videos as male adolescent fantasies: young and pretty, willing and eager to please men, saying no when meaning yes, often reduced to outward appearances and body parts. He concludes that an unhealthy attitude towards [[sexual violence]] can be fostered by these videos, and calls for balancing them with other cultural representations of sexuality. When MTV complained about his use of parts of [[copyright]]ed music videos, he claimed [[fair use]] and contacted the media about the story.<ref>[https://query.nytimes.com/gst/fullpage.html?res=9D0CEFD81631F93BA25756C0A967958260 "A Professor's Class Video Runs Into an MTV Protest"], ''[[The New York Times]]'', 18 May 1991.</ref>
Jhally is often highly critical of [[Popular culture studies|popular culture]], [[Criticism of advertising|advertising]], as well as various aspects of [[foreign policy of the United States|US foreign policy]].


In his 1991 video ''Dreamworlds'', he describes the image of women in music videos as male adolescent fantasies: young and pretty, willing and eager to please men, saying no when meaning yes, often reduced to outward appearances and body parts. He concludes that an unhealthy attitude towards [[sexual violence]] can be fostered by these videos, and calls for balancing them with other cultural representations of sexuality. When MTV complained about his use of parts of [[copyright]]ed music videos, he claimed [[fair use]] and contacted the media about the story.<ref>[https://query.nytimes.com/gst/fullpage.html?res=9D0CEFD81631F93BA25756C0A967958260 "A Professor's Class Video Runs Into an MTV Protest"], ''[[The New York Times]]'', 18 May 1991.</ref>
In the 2004 video ''[[Peace, Propaganda & the Promised Land]]'' he attempts to establish the influence of [[Israeli propaganda]] and [[public relations|PR]] on the United States public opinion regarding the [[Israeli–Palestinian conflict]].


In the 2004 video ''[[Peace, Propaganda & the Promised Land]]'', he attempts to establish the influence of [[Israeli propaganda]] and [[public relations|PR]] on the United States public opinion regarding the [[Israeli–Palestinian conflict]].
In the 2004 video ''[[Hijacking Catastrophe]]'' he argues that the "[[War on Terror]]" has been used by U.S. officials as a pretext to project military power across the world.<ref>Anita Gates, [https://movies.nytimes.com/2004/09/10/movies/10HIJA.html "A Plan to Create a New World Order"], ''The New York Times'', 10 September 2004.</ref>


In the 2004 video ''[[Hijacking Catastrophe]]'', he argues that the "[[War on Terror]]" has been used by U.S. officials as a pretext to project military power across the world.<ref>Anita Gates, [https://movies.nytimes.com/2004/09/10/movies/10HIJA.html "A Plan to Create a New World Order"], ''The New York Times'', 10 September 2004.</ref>
In his 2006 video ''Reel Bad Arabs'' he explores the [[Anti-Arabism#United States|vilification of Arabs]] in [[American cinema]], following [[Jack Shaheen]]'s 2001 book ''[[Reel Bad Arabs]]''.


In his 2006 video ''Reel Bad Arabs'', he explores the [[Anti-Arabism#United States|vilification of Arabs]] in [[American cinema]], following [[Jack Shaheen]]'s 2001 book ''[[Reel Bad Arabs]]''.
===Criticism===

=== Criticism ===
Laurie Meeker of [[Evergreen State College]] criticized Sut's ''Dreamworlds'' for "failing to draw attention to his own manipulations of the medium" of rock video.<ref>{{cite journal|title=Whose Fantasy?: Sut Jhally's Dreamworld|first=Laurie|last=Meeker|journal=Visual Anthropology Review |date=March 1, 1993|volume=9|issue=1|pages=123–130|doi=10.1525/var.1993.9.1.123}}</ref>
Laurie Meeker of [[Evergreen State College]] criticized Sut's ''Dreamworlds'' for "failing to draw attention to his own manipulations of the medium" of rock video.<ref>{{cite journal|title=Whose Fantasy?: Sut Jhally's Dreamworld|first=Laurie|last=Meeker|journal=Visual Anthropology Review |date=March 1, 1993|volume=9|issue=1|pages=123–130|doi=10.1525/var.1993.9.1.123}}</ref>


===Video documentaries===
=== Video documentaries ===
* ''Pack of Lies – the Advertising of Tobacco'' (with [[Jean Kilbourne]]) (1992)
* ''Pack of Lies – the Advertising of Tobacco'' (with [[Jean Kilbourne]]) (1992)
* ''The Killing Screens'' (with [[George Gerbner]]) (1994)
* ''The Killing Screens'' (with [[George Gerbner]]) (1994)
* ''The Date Rape Backlash'' (1994)
* ''The Date Rape Backlash'' (1994)
* ''Slim Hopes'' (with [[Jean Kilbourne]]) (1995)
* ''Slim Hopes'' (with [[Jean Kilbourne]]) (1995)
* ''Dreamworlds II: Desire, Sex, Power in Music Video'' (1997)
* ''Dreamworlds II: Desire, Sex, Power in Music Video'' (1997)
* ''Advertising and the End of the World'' (1998)
* ''Advertising and the End of the World'' (1998)
* ''Off the Straight and Narrow'' (with [[Katherine Sender]]) (1998)
* ''Off the Straight and Narrow'' (with [[Katherine Sender]]) (1998)
Line 47: Line 65:
* ''Reel Bad Arabs: How Hollywood Vilifies a People'' (2006), based on [[Jack Shaheen]]'s 2001 book ''[[Reel Bad Arabs]]''
* ''Reel Bad Arabs: How Hollywood Vilifies a People'' (2006), based on [[Jack Shaheen]]'s 2001 book ''[[Reel Bad Arabs]]''
* ''Dreamworlds 3: Desire, Sex & Power in Music Video'' (2007)
* ''Dreamworlds 3: Desire, Sex & Power in Music Video'' (2007)
* ''The Codes of Gender'' (2010)
* ''[[The Codes of Gender]]'' (2010)
* ''The Occupation of the American Mind: Israel's Public Relations War in the United States'' (2016)
* ''The Occupation of the American Mind: Israel's Public Relations War in the United States'' (2016)
* ''Advertising at the Edge of the Apocalypse'' (2017)
* ''Advertising at the Edge of the Apocalypse'' (2017)
* ''Atrocity Inc: How Israel Sells its Destruction of Gaza'' (with [[Max Blumenthal]]) (2024)<ref>Nick Holdsworth: [https://www.moderntimes.review/atrocity-inc/ How Israel sells its destruction of Gaza], Modern Times Review, 14 October 2024</ref>


===Books===
=== Books ===
*''Cultural Politics in Contemporary America'', edited by [[Ian H. Angus]] and Sut Jhally (Routledge, 1988), {{ISBN|0-415-90010-7}}
* ''Cultural Politics in Contemporary America'', edited by [[Ian H. Angus]] and Sut Jhally (Routledge, 1988), {{ISBN|0-415-90010-7}}
*''Enlightened Racism'' (with [[Justin Lewis (media scholar)|Justin Lewis]]), (1992), {{ISBN|0-8133-1419-4}}. Argues that ''[[The Cosby Show]]'' reinforced the myth that Blacks who don't "make it" have only themselves to blame.
* ''Enlightened Racism'' (with [[Justin Lewis (media scholar)|Justin Lewis]]), (1992), {{ISBN|0-8133-1419-4}}. Argues that ''[[The Cosby Show]]'' reinforced the myth that Blacks who don't "make it" have only themselves to blame.
*''The Codes of Advertising'' (1999), {{ISBN|0-415-90353-X}}
* ''The Codes of Advertising'' (1999), {{ISBN|0-415-90353-X}}
*''Social Communication in Advertising'' (with [[William Leiss]], [[Stephen Kline]], and [[Jacqueline Botterill]]), (2004), {{ISBN|0-415-96676-0}}
* ''Social Communication in Advertising'' (with [[William Leiss]], [[Stephen Kline]], and [[Jacqueline Botterill]]), (2004), {{ISBN|0-415-96676-0}}
*''The Spectacle of Accumulation : essays in culture, media, & politics'', (2006), {{ISBN|0-8204-7904-7}}
* ''The Spectacle of Accumulation: essays in culture, media, & politics'', (2006), {{ISBN|0-8204-7904-7}}


===Articles===
=== Articles ===
* [http://www.sutjhally.com/onlinepubs/apocalypse.html "Advertising at the Edge of the Apocalypse"], in: Robin Andersen and Lance Strate (eds), ''Critical studies in media commercialism'', New York, 2000
* [http://www.sutjhally.com/onlinepubs/apocalypse.html "Advertising at the Edge of the Apocalypse"], in: Robin Andersen and Lance Strate (eds), ''Critical studies in media commercialism'', New York, 2000


==References==
== References ==
{{Reflist}}
{{Reflist|30em}}


==External links==
== External links ==
{{Commons category}}
{{Commons category}}
*{{official|http://www.sutjhally.com/ }}
* {{official|http://www.sutjhally.com/ }}
*[http://www.umass.edu/communication/people/profile/sut-jhally Sut Jhally's page] at U. Mass. Amherst
* [http://www.umass.edu/communication/people/profile/sut-jhally Sut Jhally's page] at U. Mass. Amherst
*[http://movies2.nytimes.com/gst/movies/filmography.html?p_id=278084 NYT Filmography]
* [http://movies2.nytimes.com/gst/movies/filmography.html?p_id=278084 NYT Filmography]
*{{IMDb name|1126293}}
* {{IMDb name|1126293}}
*Sut Jhally v. [[James Twitchell]]: [<!-- http://www.sutjhally.com/articles/jhallyvstwitchell/ without pics-->https://web.archive.org/web/20010306045842/http://stayfreemagazine.org/archives/16/twitchell.html What's wrong with advertising? (a debate)], ''[[Stay Free magazine]]'' #16, Summer 1999
* Sut Jhally v. [[James Twitchell]]: [<!-- http://www.sutjhally.com/articles/jhallyvstwitchell/ without pics-->https://web.archive.org/web/20010306045842/http://stayfreemagazine.org/archives/16/twitchell.html What's wrong with advertising? (a debate)], ''[[Stay Free magazine]]'' #16, Summer 1999


{{Authority control}}
{{Authority control}}


{{DEFAULTSORT:Jhally, Sut}}
{{DEFAULTSORT:Jhally, Sut}}
[[Category:American socialists]]
[[Category:American film producers of Indian descent]]
[[Category:Living people]]
[[Category:University of Massachusetts Amherst faculty]]
[[Category:Simon Fraser University alumni]]
[[Category:English people of Indian descent]]
[[Category:American male writers of Indian descent]]
[[Category:British emigrants to the United States]]
[[Category:1955 births]]
[[Category:1955 births]]
[[Category:Alumni of the University of York]]
[[Category:Alumni of the University of York]]
[[Category:Kenyan people of Asian descent]]
[[Category:American businesspeople]]
[[Category:American male writers of Indian descent]]
[[Category:American people of Indian descent]]
[[Category:American socialists]]
[[Category:British emigrants to the United States]]
[[Category:English people of Indian descent]]
[[Category:Kenyan people of Indian descent]]
[[Category:Living people]]
[[Category:Massachusetts socialists]]
[[Category:Massachusetts socialists]]
[[Category:Simon Fraser University alumni]]
[[Category:University of Massachusetts Amherst faculty]]

Latest revision as of 12:24, 23 December 2024

Sut Jhally
Jhally in Vancouver, 2013
Born1955 (age 68–69)
Kenya
EducationUniversity of York; University of Victoria; Simon Fraser University
OccupationProfessor of communication
EmployerUniversity of Massachusetts Amherst
Known forFounder of the Media Education Foundation

Sut Jhally (born 1955) is a professor of communication at the University of Massachusetts Amherst, whose work focuses on cultural studies, advertising, media, and consumption.[1] He is the producer of more than 40 documentaries on media literacy topics and the founder and executive director of the Media Education Foundation.[2]

Established in 1992, the Media Education Foundation (MEF) is a non-profit that "produces and distributes documentary films and other educational resources to inspire critical reflection on the social, political, and cultural impact of American mass media". Their aim is to inspire students to think critically and in new ways about the hyper-mediated world around them.[3]

Also the author of six books and numerous scholarly and popular articles, Jhally is a public speaker and teacher. He has won the "Distinguished Teacher Award" at the University of Massachusetts, Amherst, where the student newspaper has also voted him "Best Professor".[4] He has shown his films and lectured at many colleges and universities nationally and internationally. He was named one of New Woman magazine's "People of the Year" in 1992.[2] Jhally taught both undergraduate and graduate level courses which focused on media, public relations and propaganda, as well as gender, sex and representation.

Jhally, in a speech from 2010 on the threat of advertising, states that "advertising is the most powerful and sustained system of propaganda in human history and its cumulative cultural and political effects unless very quickly checked will be responsible for destroying the world as we know it. In the process of achieving this the masters of the advertising system, global corporations bent on nothing but private profits, will be responsible for the deaths of millions of people, mostly non-Western. In addition the peoples of the world will be prevented from achieving true happiness. Simply stated our survival as a species is dependent upon minimizing the threat from advertising and the commercial culture that has spawned it."[5]

Jhally was born in Kenya, and raised in England. On completing his undergraduate work at the University of York in England, he moved to Canada after accepting a scholarship to the University of Victoria. He continued his studies at Simon Fraser University, where he received his PhD.[6]

Works

[edit]

Jhally is often highly critical of popular culture, advertising, as well as various aspects of US foreign policy.

In his 1991 video Dreamworlds, he describes the image of women in music videos as male adolescent fantasies: young and pretty, willing and eager to please men, saying no when meaning yes, often reduced to outward appearances and body parts. He concludes that an unhealthy attitude towards sexual violence can be fostered by these videos, and calls for balancing them with other cultural representations of sexuality. When MTV complained about his use of parts of copyrighted music videos, he claimed fair use and contacted the media about the story.[7]

In the 2004 video Peace, Propaganda & the Promised Land, he attempts to establish the influence of Israeli propaganda and PR on the United States public opinion regarding the Israeli–Palestinian conflict.

In the 2004 video Hijacking Catastrophe, he argues that the "War on Terror" has been used by U.S. officials as a pretext to project military power across the world.[8]

In his 2006 video Reel Bad Arabs, he explores the vilification of Arabs in American cinema, following Jack Shaheen's 2001 book Reel Bad Arabs.

Criticism

[edit]

Laurie Meeker of Evergreen State College criticized Sut's Dreamworlds for "failing to draw attention to his own manipulations of the medium" of rock video.[9]

Video documentaries

[edit]

Books

[edit]
  • Cultural Politics in Contemporary America, edited by Ian H. Angus and Sut Jhally (Routledge, 1988), ISBN 0-415-90010-7
  • Enlightened Racism (with Justin Lewis), (1992), ISBN 0-8133-1419-4. Argues that The Cosby Show reinforced the myth that Blacks who don't "make it" have only themselves to blame.
  • The Codes of Advertising (1999), ISBN 0-415-90353-X
  • Social Communication in Advertising (with William Leiss, Stephen Kline, and Jacqueline Botterill), (2004), ISBN 0-415-96676-0
  • The Spectacle of Accumulation: essays in culture, media, & politics, (2006), ISBN 0-8204-7904-7

Articles

[edit]

References

[edit]
  1. ^ "Media Education Foundation - educational documentary films". Archived from the original on October 19, 2002.
  2. ^ a b Sut Jhally lecture topics, Professor Sut Jhally, PhD.
  3. ^ "About MEF", Media Education Foundation.
  4. ^ Professor and Chair of Communication Sut Jhally Retires, University of Massachusetts Amherst.
  5. ^ "Advertising & the Perfect Storm - Sut Jhally". YouTube.
  6. ^ Richer, Shawna, "Shop Till You ... Stop!", Common Dreams. Archived November 21, 2006, at the Wayback Machine
  7. ^ "A Professor's Class Video Runs Into an MTV Protest", The New York Times, 18 May 1991.
  8. ^ Anita Gates, "A Plan to Create a New World Order", The New York Times, 10 September 2004.
  9. ^ Meeker, Laurie (March 1, 1993). "Whose Fantasy?: Sut Jhally's Dreamworld". Visual Anthropology Review. 9 (1): 123–130. doi:10.1525/var.1993.9.1.123.
  10. ^ Nick Holdsworth: How Israel sells its destruction of Gaza, Modern Times Review, 14 October 2024
[edit]