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#REDIRECT [[Heated tobacco product]]
'''HeatSticks''', a type of [[electronic cigarette]],<ref name=Mail>{{cite news|author1=Harriet Hernando|title=Now it's the Marlboro HeatStick: Cigarette maker Philip Morris to sell new product that heats tobacco rather than burning it |url=http://www.dailymail.co.uk/news/article-2671505/Philip-Morris-Intl-sell-Marlboro-HeatSticks.html|accessdate=June 28, 2014|publisher=Mail Online|date=June 26, 2014|quote=a new type of e-cigarette}}</ref> is a heated tobacco product marketed under the "[[Marlboro (cigarette)|Marlboro brand]]" by [[Philip Morris International]]. Introduction of the product was announced June 26, 2014 in Richmond, Virginia. Initial marketing is planned for cities in Italy and Japan. HeatSticks are manufactured at two plants in Italy.<ref name=IntroHeatsticks>{{cite news|last1=Felberbaum|first1=Michael|title=Philip Morris Int'l to Sell Marlboro HeatSticks|url=http://abcnews.go.com/Health/wireStory/philip-morris-intl-sell-marlboro-heatsticks-24325442|accessdate=June 28, 2014|agency=AP|publisher=ABC News|date=June 26, 2014|location=Richmond, Virginia}}</ref> Philip Morris has projected sales of tens of billions and profits of hundreds of millions.<ref name=Bloomberg>{{cite news|author1=Thomas Mulier and Gabi Thesing|title=Philip Morris Sees $700 Million Boost From iQOS Smoking Device|url=http://www.bloomberg.com/news/2014-06-26/philip-morris-sees-700-million-boost-from-iqos-smoking-device.html|accessdate=June 28, 2014|publisher=Bloomberg|date=June 26, 2014|quote=Upon reaching 30 billion units of sales, iQOS would boost profit by $700 million at margins similar to cigarettes}}</ref>

==References==
{{reflist}}

[[Category:Tobacco brands]]

Latest revision as of 23:30, 7 March 2020