Fountain Tire: Difference between revisions

Fountain Tire Holdings Ltd.
Company type	Private
Industry	Automotive Retail Distribution
Founded	1956, Wainwright, Alberta, Canada
Headquarters	Edmonton, Alberta, Canada
Number of locations	164 locations (As of July 26, 2023)
Key people	Jason G. Herle , CEO;
Products	Tires and automotive parts, sales, and service
Website	www.fountaintire.com

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Fountain Tire Holdings Ltd. is a Canadian tire dealer and automotive service provider with a total of 164 consumer service locations and 8 Distribution Centres situated in Central and Western Canada. Furthermore, the company offers tires and tire-related services to commercial truck fleets as well as off-road vehicles utilized in the fields of agriculture, oil, gas, mining, and construction.

Fountain Tire adheres to a 50/50 partnership model, in which a significant portion of Fountain Tire managers possess ownership stakes in their respective stores. ^[1] The company has been named one of “Canada’s Best Managed Companies” since 1994.^[2]

History

Fountain Tire was founded in 1956 by Bill Fountain. The company started as a small, double-bay garage in Wainwright, Alberta, and offered in-the-field service to farmers.^[1] As it grew, Bill Fountain decided to offer local managers 50 percent equity in their stores, a practice still in use today.^[3]

In 1976, Bill Fountain was killed in a car accident, leaving behind a network of 19 stores and partners.

The 1980s included further expansion for Fountain Tire: a move to the new head office in Edmonton and a change in Fountain Tire's expansion strategy. On September 24, 1987, Fountain Tire sold 49 percent of its business to Goodyear Canada. By the end of the 1990s, 100 new Fountain Tire stores had been added across Western Canada.^{[citation needed]}

In 2014, Fountain Tire relocated its corporate headquarters to a new facility in the South Edmonton, called Fountain Tire Place.^[4]

In 2016, Fountain Tire reached its 60th anniversary. The company launched a 60-day cross-country campaign paying tribute to the 1950s with a drive-in movie tour^[5] and giveaways of 60,000 AIR MILES.^[6]

Today, Fountain Tire operates 164 locations across Canada, from Victoria, B.C. to Vaughan, Ontario.

Corporate

Headquarters

Fountain Tire's corporate office is located in South Edmonton at Fountain Tire Place.^[4]

Community Involvement

Fountain Tire supports the United Way, Junior Achievement and local charities in cities across Canada.^[7] In 2015, the company donated a 15-seat passenger van to Grow Calgary, Canada's largest urban farm, which supplies the local food bank.^[8] In 2019, Fountain Tire CEO Brent Hesje received a Northern Lights Award of Distinction by the Edmonton Chamber of Commerce in recognition of his corporate, community and industry leadership.^[9]

Marketing

Fountain Tire's slogans have included "Home of the Tire Experts," "Winning the West," "Your Alberta Tire Store" and “Trust. Fountain Tire.”

Actor and comedian Thom Sharp became Fountain Tire's spokesperson in 1994 and was known as “The Fountain Tire Guy”^[10] for more than 20 years.

In 2018, Fountain Tire launched a new brand and tag line, “We’re on this road together,” to reflect a philosophy of partnership across the company.^[11]

Awards

Fountain Tire is a longstanding Platinum Club member of Canada's Best Managed Companies (Deloitte), ^[12] winning its first award in 1994.^[13]

Fountain Tire's “Fan Bods ” campaign won three Gold and two Silver awards at the 2019 Clio Sports awards^[14] and a Silver Digital – Apps/Mobile and Merit, PR – Community Building at the 2019 Marketing awards.^[15]

References

^ ^a ^b "How Fountain Tire maintains its legacy without sacrificing innovation - Macleans.ca". www.macleans.ca. Retrieved 2020-02-03.
^ "Canada's Best Managed Companies: Platinum Winners 2019". www.canadianbusiness.com. Retrieved 2020-02-03.
^ "Fountain Tire's unique 50/50 partnership model helped it grow into a Western Canadian powerhouse". AlbertaVenture.com. Retrieved 2020-02-03.
^ ^a ^b "Fountain Tire moves into employee-focused HQ". www.google.com. Retrieved 2020-02-03.
^ Kazmierski, Jack (2016-11-11). "Fountain Tire: Bringin' Back the '50s". Autosphere. Retrieved 2020-02-03.
^ "Fountain Tire celebrating 60th anniversary". Tire Business. 2016-07-19. Retrieved 2020-02-03.
^ "Edmonton Chamber Commerce" (PDF).
^ "Grow Calgary Gets Gift of Van from Fountain Tire | The Chestermere Anchor Weekly". Retrieved 2020-02-03.
^ "Fountain Tire CEO Brent Hesje earns Northern Lights Award". Tire Business. 2019-04-09. Retrieved 2020-02-03.
^ Makichuk, Dave. "10 travel questions with 'that bald guy, Thom Sharp". www.calgaryherald.com. Retrieved 2020-02-03.
^ Pawlett, Steve (2018-10-26). "Refreshing Your Brand". Autosphere. Retrieved 2020-02-03.
^ "Platinum Club members | Canada's Best Managed Companies". Deloitte Canada. Retrieved 2022-04-28.
^ "Corporate History". Fountain Tire. Retrieved 2022-04-28.
^ Kolm, Josh (2019-05-15). "FCB Toronto wins Gold at Clio Sports". strategy. Retrieved 2020-02-03.
^ "Marketing Awards ★ 2019 Winner ★". marketingawards.strategyonline.ca. Retrieved 2020-02-03.

External links

Fountain Tire website

[:0-1] "How Fountain Tire maintains its legacy without sacrificing innovation - Macleans.ca". www.macleans.ca. Retrieved 2020-02-03.

[2] "Canada's Best Managed Companies: Platinum Winners 2019". www.canadianbusiness.com. Retrieved 2020-02-03.

[3] "Fountain Tire's unique 50/50 partnership model helped it grow into a Western Canadian powerhouse". AlbertaVenture.com. Retrieved 2020-02-03.

[:1-4] "Fountain Tire moves into employee-focused HQ". www.google.com. Retrieved 2020-02-03.

[5] Kazmierski, Jack (2016-11-11). "Fountain Tire: Bringin' Back the '50s". Autosphere. Retrieved 2020-02-03.

[6] "Fountain Tire celebrating 60th anniversary". Tire Business. 2016-07-19. Retrieved 2020-02-03.

[7] "Edmonton Chamber Commerce" (PDF).

[8] "Grow Calgary Gets Gift of Van from Fountain Tire | The Chestermere Anchor Weekly". Retrieved 2020-02-03.

[9] "Fountain Tire CEO Brent Hesje earns Northern Lights Award". Tire Business. 2019-04-09. Retrieved 2020-02-03.

[10] Makichuk, Dave. "10 travel questions with 'that bald guy, Thom Sharp". www.calgaryherald.com. Retrieved 2020-02-03.

[11] Pawlett, Steve (2018-10-26). "Refreshing Your Brand". Autosphere. Retrieved 2020-02-03.

[12] "Platinum Club members | Canada's Best Managed Companies". Deloitte Canada. Retrieved 2022-04-28.

[13] "Corporate History". Fountain Tire. Retrieved 2022-04-28.

[14] Kolm, Josh (2019-05-15). "FCB Toronto wins Gold at Clio Sports". strategy. Retrieved 2020-02-03.

[15] "Marketing Awards ★ 2019 Winner ★". marketingawards.strategyonline.ca. Retrieved 2020-02-03.

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@@ Line 14: / Line 14: @@
 | foundation = 1956, [[Wainwright, Alberta]], Canada
 | location = [[Edmonton]], [[Alberta]], Canada
-| locations = 162 locations (As of October 26, 2016)
+| locations = 164 locations (As of July 26, 2023)
 }}
-'''Fountain Tire Holdings Ltd.''' is a Canadian tire dealer and automotive service provider with 160 consumer locations in Central and Western Canada. The company also provides tires and tire-related services to commercial truck fleets and off-road vehicles used in agriculture, oil and gas, mining and construction.
+'''Fountain Tire Holdings Ltd.''' is a Canadian tire dealer and automotive service provider with a total of 164 consumer service locations and 8 Distribution Centres situated in Central and Western Canada. Furthermore, the company offers tires and tire-related services to commercial truck fleets as well as off-road vehicles utilized in the fields of agriculture, oil, gas, mining, and construction.
-Fountain Tire operates on a 50/50 partnership model whereby the majority of Fountain Tire managers own equity in their stores.<ref name=":0">{{Cite web|url=https://www.macleans.ca/economy/business/how-fountain-tire-maintains-its-legacy-without-sacrificing-innovation/|title=How Fountain Tire maintains its legacy without sacrificing innovation - Macleans.ca|website=www.macleans.ca|access-date=2020-02-03}}</ref> The company was named one of “Canada’s Best Managed Companies” since 1994.<ref>{{Cite web|url=https://www.canadianbusiness.com/lists-and-rankings/best-managed-companies/platinum-winners/|title=Canada’s Best Managed Companies: Platinum Winners 2019|website=www.canadianbusiness.com|access-date=2020-02-03}}</ref>
+Fountain Tire adheres to a 50/50 partnership model, in which a significant portion of Fountain Tire managers possess ownership stakes in their respective stores. <ref name=":0">{{Cite web|url=https://www.macleans.ca/economy/business/how-fountain-tire-maintains-its-legacy-without-sacrificing-innovation/|title=How Fountain Tire maintains its legacy without sacrificing innovation - Macleans.ca|website=www.macleans.ca|access-date=2020-02-03}}</ref> The company has been named one of “Canada’s Best Managed Companies” since 1994.<ref>{{Cite web|url=https://www.canadianbusiness.com/lists-and-rankings/best-managed-companies/platinum-winners/|title=Canada's Best Managed Companies: Platinum Winners 2019|website=www.canadianbusiness.com|access-date=2020-02-03}}</ref>
 ==History==
-Fountain Tire was founded in 1956 by Bill Fountain. The company started as a small, double-bay garage in Wainwright, Alberta, and offered in-the-field service to farmers.<ref name=":0" /> As it grew, Bill Fountain decided to offer local managers 50 percent equity in their stores.<ref>{{Cite web|url=https://www.albertaventure.com/fountain-tires-unique-5050-partnership-model-helped-it-grow-into-a-western-canadian-powerhouse/2/2763|title=Fountain Tire’s unique 50/50 partnership model helped it grow into a Western Canadian powerhouse|website=AlbertaVenture.com|language=en|access-date=2020-02-03}}</ref> This 50/50 partnership between corporate and store managers continues today.
+Fountain Tire was founded in 1956 by Bill Fountain. The company started as a small, double-bay garage in Wainwright, Alberta, and offered in-the-field service to farmers.<ref name=":0" /> As it grew, Bill Fountain decided to offer local managers 50 percent equity in their stores, a practice still in use today.<ref>{{Cite web|url=https://www.albertaventure.com/fountain-tires-unique-5050-partnership-model-helped-it-grow-into-a-western-canadian-powerhouse/2/2763|title=Fountain Tire's unique 50/50 partnership model helped it grow into a Western Canadian powerhouse|website=AlbertaVenture.com|language=en|access-date=2020-02-03}}</ref>
 In 1976, Bill Fountain was killed in a car accident, leaving behind a network of 19 stores and partners.
-The 1980s included further expansion for Fountain Tire: a move to the new head office in [[Edmonton]] and a change in Fountain Tire's expansion strategy. On September 24, 1987, Fountain Tire sold 49 percent of its business to Goodyear Canada. This move was a first for the industry, combining a western Canadian distribution network and a tire manufacturer with a global marketing presence. By the end of the 1990s, 100 new Fountain Tire stores had been added across Western Canada.
+The 1980s included further expansion for Fountain Tire: a move to the new head office in [[Edmonton]] and a change in Fountain Tire's expansion strategy. On September 24, 1987, Fountain Tire sold 49 percent of its business to Goodyear Canada. By the end of the 1990s, 100 new Fountain Tire stores had been added across Western Canada.{{Cn|date=December 2022}}
-In 2014, Fountain Tire relocated its corporate headquarters to a new facility in the South Edmonton, called Fountain Tire Place.<ref>{{Cite web|url=https://www.pressreader.com/canada/edmonton-journal/20140620/281925951092961|title=Fountain Tire moves into employee-focused HQ|last=|first=|date=|website=www.google.com|url-status=live|archive-url=|archive-date=|access-date=2020-02-03}}</ref>
+In 2014, Fountain Tire relocated its corporate headquarters to a new facility in the South Edmonton, called Fountain Tire Place.<ref name=":1">{{Cite web|url=https://www.pressreader.com/canada/edmonton-journal/20140620/281925951092961|title=Fountain Tire moves into employee-focused HQ|last=|first=|date=|website=www.google.com|archive-url=|archive-date=|access-date=2020-02-03}}</ref>
-In 2016, Fountain Tire reached its 60th anniversary. The company launched a 60-day cross-country campaign paying tribute to the 1950s with a drive-in movie tour<ref>{{Cite web|url=https://autosphere.ca/tire-news/2016/11/11/fountain-tire-bringin-back-the-50s/|title=Fountain Tire: Bringin’ Back the ‘50s|last=Kazmierski|first=Jack|date=2016-11-11|website=Autosphere|language=en-US|access-date=2020-02-03}}</ref> and giveaways of 60,000 AIR MILES.<ref>{{Cite web|url=https://www.tirebusiness.com/article/20160719/NEWS/160719928/fountain-tire-celebrating-60th-anniversary|title=Fountain Tire celebrating 60th anniversary|date=2016-07-19|website=Tire Business|language=en|access-date=2020-02-03}}</ref>
+In 2016, Fountain Tire reached its 60th anniversary. The company launched a 60-day cross-country campaign paying tribute to the 1950s with a drive-in movie tour<ref>{{Cite web|url=https://autosphere.ca/tire-news/2016/11/11/fountain-tire-bringin-back-the-50s/|title=Fountain Tire: Bringin' Back the '50s|last=Kazmierski|first=Jack|date=2016-11-11|website=Autosphere|language=en-US|access-date=2020-02-03}}</ref> and giveaways of 60,000 AIR MILES.<ref>{{Cite web|url=https://www.tirebusiness.com/article/20160719/NEWS/160719928/fountain-tire-celebrating-60th-anniversary|title=Fountain Tire celebrating 60th anniversary|date=2016-07-19|website=Tire Business|language=en|access-date=2020-02-03}}</ref>
-Today, Fountain Tire operates 160 locations in Canada from Victoria, B.C. to Vaughan, Ontario.
+Today, Fountain Tire operates 164 locations across Canada, from Victoria, B.C. to Vaughan, Ontario.
 ==Corporate==
 ===Headquarters===
-Fountain Tire's corporate office is located in South Edmonton at '''Fountain Tire Place'''.
+Fountain Tire's corporate office is located in South Edmonton at '''Fountain Tire Place'''.<ref name=":1" />
 === Community Involvement ===
-Fountain Tire supports the United Way, Junior Achievement and local charities in cities across Canada.<ref>{{Cite web|url=https://edmontonchambercommerce.blob.core.windows.net/media/4076/nla-brent-hesje-bio-page-compressed.pdf|title=Edmonton Chamber Commerce|last=|first=|date=|website=|url-status=live|archive-url=|archive-date=|access-date=}}</ref> In 2015, the company donated a 15-seat passenger van to Grow Calgary, Canada's largest urban farm, which supplies the local food bank.<ref>{{Cite web|url=https://www.theanchor.ca/2015/grow-calgary-gets-amazing-gift/|title=Grow Calgary Gets Gift of Van from Fountain Tire {{!}} The Chestermere Anchor Weekly|language=en-US|access-date=2020-02-03}}</ref> In 2019, Fountain Tire CEO Brent Hesje received a Northern Lights Award of Distinction by the Edmonton Chamber of Commerce in recognition of his corporate, community and industry leadership.<ref>{{Cite web|url=https://www.tirebusiness.com/article/20190409/NEWS/190409940/fountain-tire-ceo-brent-hesje-earns-northern-lights-award|title=Fountain Tire CEO Brent Hesje earns Northern Lights Award|date=2019-04-09|website=Tire Business|language=en|access-date=2020-02-03}}</ref>
+Fountain Tire supports the United Way, Junior Achievement and local charities in cities across Canada.<ref>{{Cite web|url=https://edmontonchambercommerce.blob.core.windows.net/media/4076/nla-brent-hesje-bio-page-compressed.pdf|title=Edmonton Chamber Commerce|last=|first=|date=|website=|archive-url=|archive-date=|access-date=}}</ref> In 2015, the company donated a 15-seat passenger van to Grow Calgary, Canada's largest urban farm, which supplies the local food bank.<ref>{{Cite web|url=https://www.theanchor.ca/2015/grow-calgary-gets-amazing-gift/|title=Grow Calgary Gets Gift of Van from Fountain Tire {{!}} The Chestermere Anchor Weekly|language=en-US|access-date=2020-02-03}}</ref> In 2019, Fountain Tire CEO Brent Hesje received a Northern Lights Award of Distinction by the Edmonton Chamber of Commerce in recognition of his corporate, community and industry leadership.<ref>{{Cite web|url=https://www.tirebusiness.com/article/20190409/NEWS/190409940/fountain-tire-ceo-brent-hesje-earns-northern-lights-award|title=Fountain Tire CEO Brent Hesje earns Northern Lights Award|date=2019-04-09|website=Tire Business|language=en|access-date=2020-02-03}}</ref>
 ==Marketing==
@@ Line 47: / Line 47: @@
 Actor and comedian Thom Sharp became Fountain Tire's spokesperson in 1994 and was known as “The Fountain Tire Guy”<ref>{{Cite web|url=http://www.calgaryherald.com/sports/travel+questions+with+that+bald+thom+sharp/2246603/story.html|title=10 travel questions with 'that bald guy, Thom Sharp|last=Makichuk|first=Dave|website=www.calgaryherald.com|language=en-ca|access-date=2020-02-03}}</ref> for more than 20 years.
-In 2018, Fountain Tire launched a new brand and tagline, “We’re on this road together,” to reflect a philosophy of partnership across the company.<ref>{{Cite web|url=https://autosphere.ca/tire-news/2018/10/26/refreshing-your-brand/|title=Refreshing Your Brand|last=Pawlett|first=Steve|date=2018-10-26|website=Autosphere|language=en-US|access-date=2020-02-03}}</ref>
+In 2018, Fountain Tire launched a new brand and tag line, “We’re on this road together,” to reflect a philosophy of partnership across the company.<ref>{{Cite web|url=https://autosphere.ca/tire-news/2018/10/26/refreshing-your-brand/|title=Refreshing Your Brand|last=Pawlett|first=Steve|date=2018-10-26|website=Autosphere|language=en-US|access-date=2020-02-03}}</ref>
 == Awards ==
 Fountain Tire is a longstanding Platinum Club member of Canada's Best Managed Companies ([[Deloitte]]), <ref>{{Cite web |title=Platinum Club members {{!}} Canada's Best Managed Companies |url=https://www2.deloitte.com/ca/en/pages/canadas-best-managed-companies/articles/platinum-club-members.html |access-date=2022-04-28 |website=Deloitte Canada |language=en}}</ref> winning its first award in 1994.<ref>{{Cite web |title=Corporate History |url=https://www.fountaintire.com/about-us/corporate-history/ |access-date=2022-04-28 |website=Fountain Tire |language=en}}</ref>
-Fountain Tire's “Fan Bods ” campaign won three Gold and two Silver awards at the 2019 Clio Sports awards<ref>{{Cite web|url=https://strategyonline.ca/2019/05/15/fcb-toronto-wins-gold-at-clio-sports/|title=FCB Toronto wins Gold at Clio Sports|first=Josh |last=Kolm|date=2019-05-15|website=strategy|access-date=2020-02-03}}</ref> and a Silver Digital – Apps/Mobile and Merit, PR – Community Building at the 2019 Marketing awards.<ref>{{Cite web|url=https://marketingawards.strategyonline.ca/winners/winner/2019/?e=77830&w=Fan+Bods|title=Marketing Awards ★ 2019 Winner ★|website=marketingawards.strategyonline.ca|access-date=2020-02-03}}</ref> The campaign allowed hockey fans to spell out messages using the painted bodies of Fountain Tire employees in support of the company's hometown Edmonton Oilers.<ref>{{Cite web|url=https://strategyonline.ca/2018/10/22/fountain-tire-paints-its-employees-for-the-oilers/|title=Fountain Tire paints its employees for the Oilers|first=Josh |last=Kolm|date=2018-10-22|website=strategy|access-date=2020-02-03}}</ref>
+Fountain Tire's “Fan Bods ” campaign won three Gold and two Silver awards at the 2019 Clio Sports awards<ref>{{Cite web|url=https://strategyonline.ca/2019/05/15/fcb-toronto-wins-gold-at-clio-sports/|title=FCB Toronto wins Gold at Clio Sports|first=Josh |last=Kolm|date=2019-05-15|website=strategy|access-date=2020-02-03}}</ref> and a Silver Digital – Apps/Mobile and Merit, PR – Community Building at the 2019 Marketing awards.<ref>{{Cite web|url=https://marketingawards.strategyonline.ca/winners/winner/2019/?e=77830&w=Fan+Bods|title=Marketing Awards ★ 2019 Winner ★|website=marketingawards.strategyonline.ca|access-date=2020-02-03}}</ref>
-==Services==
-===Retail===
-Fountain Tire sells tires from [[Goodyear Tire and Rubber Company|Goodyear]], [[Dunlop Tyres|Dunlop]], [[The Kelly Springfield Tire Company|Kelly]], [[Toyo Tire & Rubber Company|Toyo]], [[Giti Tire|GT Radial]], [[Continental AG|Continental]], Aeolus and [[Trelleborg AB|Trelleborg]], as well as various other brands.
-===Vehicle Services===
-Fountain Tire offers complete automotive service and repair including diagnostic services and maintenance services. Services offered are: alignments, brakes, steering, chassis and suspension, battery testing and replacement, heating/air conditioning, cooling system services, electrical diagnostics and repair, fuel and ignition, exhaust system, transmission service, vehicle inspections, maintenance, and oil changes.
-===Commercial===
-Fountain Tire offers commercial and fleet vehicle tires and retreads, as well as commercial truck repair services. Fountain Tire also provides commercial roadside service with a 24-hour emergency on-site tire service at 85 locations throughout Western Canada.
-===Industrial===
-Fountain Tire carries a full line of industrial and specialty industrial tires including tires for forklifts, high-speed trailers, skidsteers, lawn and garden equipment. The company also offers sales and servicing for industrial equipment, foam filling and solid tire pressing.
-===Mining & Off-The-Road===
-Fountain Tire's OTR (Off-The-Road) sales and services include retreading and tire repair. Their mining tire sales and services include retreading, section repairs, reinforcements, spot repairs, lug repairs and sidewall bumpers.
-===Farming & Agriculture===
-Fountain Tire offers farm tires and on-the-farm services. They carry products that reduce soil compaction and improve overall ride and traction in agricultural environments.
 ==References==