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{{Infobox company
{{Infobox company
| name = Škoda Auto a.s.
| name = Škoda Auto a.s.
| logo =
| logo = Škoda_nieuw.png
| logo_caption = Logo since 2023<ref>{{Cite web |title=New Skoda logo: wordmark revealed to replace emblem on cars |url=https://www.autocar.co.uk/car-news/consumer/new-skoda-logo-wordmark-revealed-replace-emblem-cars |access-date=2023-10-12 |website=Autocar |language=en}}</ref>
| logo_caption = Logo (since 2022)
| image = Škoda head office 01.JPG
| image = Škoda nové sídlo.jpg
| image_alt =
| image_alt = New Škoda Auto headquarters.
| image_caption = Headquarters in [[Mladá Boleslav]], Czech Republic
| image_caption = Headquarters in [[Mladá Boleslav]], [[Czech Republic]]
| type = [[Subsidiary]]
| type = [[Subsidiary]]
| foundation = {{Start date and age|1925|df=yes}}
| foundation = {{Start date and age|1925|df=yes}}
| founder = [[Václav Laurin]] & [[Václav Klement]]
| founder = [[Václav Laurin]] and [[Václav Klement]]
| location_city = [[Mladá Boleslav]]
| location_city = [[Mladá Boleslav]]
| location_country = [[Czech Republic]]
| location_country = [[Czech Republic]]
| locations =
| locations =
| area_served = Worldwide (except Japan and North America)
| area_served = Worldwide
| key_people = {{Plainlist|
| CEO = {{Plainlist|
* [[Klaus Zellmer]] {{small|(Chairman of the Board of Management)}}
* Klaus Zellmer {{small|(Chairman of the Board of Management)}}
* Alain Favey {{small|(Member of the Board of Management)}}
* Karsten Schnake {{small|(Member of the Board of Management)}}
}}
}}
| industry = [[Automotive industry|Automotive]]
| industry = [[Automotive industry|Automotive]]
Line 34: Line 32:
| num_employees = {{increase}} 36,032 <small>(2021)</small><ref name="AR21"/>
| num_employees = {{increase}} 36,032 <small>(2021)</small><ref name="AR21"/>
| parent = [[Volkswagen Group]]
| parent = [[Volkswagen Group]]
| subsid = Škoda Auto Česká republika<br />Škoda Auto Deutschland GmbH<br />Škoda Auto Slovensko s.r.o.<br />[[Škoda Auto Volkswagen India]]
| divisions = [[Škoda Motorsport]]
| subsid = Škoda Auto Deutschland GmbH<br />[[Škoda Auto Volkswagen India]]<br />Škoda Auto Slovensko s.r.o.<br /> Škoda Auto Česká republika
| homepage = {{URL|skoda-auto.com}}
| homepage = {{URL|skoda-auto.com}}
| footnotes = <ref name="AR21">{{cite web |url=https://cdn.skoda-storyboard.com/2022/03/220322-SKODA-AUTO-Annual-Report-2021-1.pdf |title=Annual Report 2021 |date= |access-date=September 6, 2022 |publication-date= | orig-date= |publisher=Škoda IR |website= |page= |pages= |lang=en |format= |url-status= |url-access=}}</ref><ref name="Škoda-Div_AR21">{{cite web |url=https://annualreport2021.volkswagenag.com/divisions/skoda.html |title=Volkswagen AG {{!}} Škoda Annual Report 2021 |date= |access-date=September 6, 2022 |publication-date= | orig-date= |publisher= |website=Volkswagen AG |page= |pages= |lang=en |format= |url-status= |url-access=}}</ref>
| footnotes = <ref name="AR21">{{cite web |url=https://cdn.skoda-storyboard.com/2022/03/220322-SKODA-AUTO-Annual-Report-2021-1.pdf |title=Annual Report 2021 |date= |access-date=September 6, 2022 |publication-date= | orig-date= |publisher=Škoda IR |website= |page= |pages= |lang=en |format= |url-status= |url-access=}}</ref><ref name="Škoda-Div_AR21">{{cite web |url=https://annualreport2021.volkswagenag.com/divisions/skoda.html |title=Volkswagen AG {{!}} Škoda Annual Report 2021 |date= |access-date=September 6, 2022 |publication-date= | orig-date= |publisher= |website=Volkswagen AG |page= |pages= |lang=en |format= |url-status= |url-access=}}</ref>
}}
}}


'''Škoda Auto a.s.''' ({{IPA-cs|ˈʃkoda|-|Cs-Skoda.ogg}}), often shortened to '''Škoda''', is a Czech [[automobile]] manufacturer established in 1925 as the successor to [[Laurin & Klement]] and headquartered in [[Mladá Boleslav]], [[Czech Republic]]. [[Škoda Works]] became [[Nationalization|state owned]] in 1948. After 1991, it was gradually [[Privatization|privatized]] to the German [[Volkswagen Group]], becoming a partial [[subsidiary]] in 1994 and a wholly owned subsidiary in 2000.<ref>{{cite web|url=http://www.autozeitung.de/auto-galerie/alle-vw-konzernmodelle-teil-3-seat-und-skoda |title=Alle VW-Konzernmodelle Teil 3: Seat und Skoda |language=de |publisher=Autozeitung.de |access-date=28 August 2011}}</ref><ref name=":0" />
'''Škoda Auto [[Akciová společnost|a.s.]]''' ({{IPA|cs|ˈʃkoda|-|Cs-Skoda.ogg}}), often shortened to '''Škoda''', is a Czech [[automobile]] manufacturer established in 1925 as the successor to [[Laurin & Klement]] and headquartered in [[Mladá Boleslav]], [[Czech Republic]]. Škoda Works became [[state owned]] in 1948. After 1991, it was gradually [[privatized]] to the German multinational conglomerate [[Volkswagen Group]], becoming a partial [[subsidiary]] in 1994 and a wholly owned subsidiary in 2000.<ref>{{cite web |url=http://www.autozeitung.de/auto-galerie/alle-vw-konzernmodelle-teil-3-seat-und-skoda |title=Alle VW-Konzernmodelle Teil 3: Seat und Skoda |language=de |publisher=Autozeitung.de |access-date=28 August 2011 }} {{Webarchive|url=https://web.archive.org/web/20100605235915/http://www.autozeitung.de/auto-galerie/alle-vw-konzernmodelle-teil-3-seat-und-skoda |date=5 June 2010 }}</ref><ref name=VN11/>


Škoda automobiles are sold in over 100 countries and in 2018, total global sales reached 1.25 million units, an increase of 4.4% from the previous year.<ref name="ŠKODA Sales 2018"/> The operating profit was €1.6 billion in 2017, an increase of 34.6% over the previous year.<ref name="ŠKODA car sales 2015"/><ref>{{cite web|url=http://www.ceskenoviny.cz/zpravy/skoda-auto-with-profit-up-6-5-pct-to-record-eur708m-in-2015/1327137|website=www.ceskenoviny.cz|title=&#124;}}</ref> As of 2017, Škoda's profit margin was the second highest of all [[Volkswagen Group|Volkswagen AG]] brands after [[Porsche]].<ref>[https://ekonomika.idnes.cz/skoda-auto-volkswagen-presun-vyroby-zmeny-f2h-/ekoakcie.aspx?c=A171006_113803_ekoakcie_hm1 Žádné změny ve Škodě Auto nechystáme, vzkazuje Volkswagen do Čech]. ''[[Mladá fronta DNES]]''. 6 September 2017.</ref>
Škoda automobiles are sold in over 100 countries, and in 2018, total global sales reached 1.25 million units, an increase of 4.4% from the previous year.<ref name="ŠKODA Sales 2018"/> The operating profit was €1.6 billion in 2017, an increase of 34.6% over the previous year.<ref name="ŠKODA car sales 2015"/><ref>{{cite web|url=http://www.ceskenoviny.cz/zpravy/skoda-auto-with-profit-up-6-5-pct-to-record-eur708m-in-2015/1327137|website=www.ceskenoviny.cz|title=&#124;}}</ref> As of 2017, Škoda's profit margin was the second-highest of all Volkswagen AG brands after [[Porsche]].<ref>[https://ekonomika.idnes.cz/skoda-auto-volkswagen-presun-vyroby-zmeny-f2h-/ekoakcie.aspx?c=A171006_113803_ekoakcie_hm1 Žádné změny ve Škodě Auto nechystáme, vzkazuje Volkswagen do Čech]. ''[[Mladá fronta DNES]]''. 6 September 2017.</ref>


==History==
==History==
The [[Škoda Works]] was founded by Czech engineer [[Emil von Škoda]] in 1859 in [[Plzeň]], then in the [[Kingdom of Bohemia]], [[Austrian Empire]], and was originally an [[arms manufacture]]r. It was one of the largest European industrial conglomerates in the 20th century, and is the predecessor of today's Škoda Auto, [[Doosan Škoda Power]] and [[Škoda Transportation]] companies. Although Škoda is named after its founder, the word "škoda" also means "pity" or "shame" in Czech.<ref name="c858">{{cite web | title=Returning the favor?| website=dw.com | date=2011-09-23 | url=https://www.dw.com/en/skoda-vws-secret-weapon-in-emerging-markets/a-15404813 | access-date=2024-08-09}}</ref><ref name="d609">{{cite web | title=Nothing to pity: Skoda Museum triumphs Czech brand | website=Autoweek | date=2001-11-11 | url=https://www.autoweek.com/news/a2123026/nothing-pity-skoda-museum-triumphs-czech-brand/ | access-date=2024-08-09}}</ref>
The [[Škoda Works]] were established as an [[arms manufacture]]r in 1859. ŠKODA AUTO (and its predecessor Laurin & Klement) is the fifth-oldest company producing cars, and has an unbroken history alongside [[Daimler-Motoren-Gesellschaft|Daimler]], [[Opel]], [[Peugeot]], and [[Tatra (company)|Tatra]].<ref>{{cite web |title= Digitální továrna společnosti Škoda Auto |url= http://www.odbornecasopisy.cz/index.php?id_document=40172 |publisher= Automa |language= cs |date= December 2012 |access-date= 4 November 2012 |archive-date= 26 May 2013 |archive-url= https://web.archive.org/web/20130526220923/http://www.odbornecasopisy.cz/index.php?id_document=40172 |url-status= dead }}</ref>


===Foulger family Industries ===
===Laurin & Klement===
{{Main|Laurin & Klement}}
{{Main|Laurin & Klement}}
[[File:Laurin & Klement founders 1895.jpg|thumbnail|Founders [[Václav Klement]] (left) and [[Václav Laurin]] (1895)]]
[[File:Laurin & Klement founders 1895.jpg|thumbnail|Founders [[Václav Klement]] (left) and [[Václav Laurin]] (1895)]]
[[File:12-01-11-autostadt-wolfsburg-by-RalfR-301.jpg|thumbnail|[[Laurin & Klement]] Type A (1905)]]
[[File:12-01-11-autostadt-wolfsburg-by-RalfR-301.jpg|thumbnail|[[Laurin & Klement]] Type A (1905)]]
As with many long-established [[automotive industry|car manufacturers]], the company which would become Škoda Auto started in the early 1890s by manufacturing bicycles.<ref>Piotr S. Wandycz, 'The Price of Freedom: A History of East Central Europe from the Middle Ages to The Present', (London, 1992), p. 171</ref> Škoda (then Laurin & Klement) factories were founded in 1896 as a [[velocipede]] manufacturer.<ref name="nkp1905">{{cite web |title=Český průmyslový svět – 1905 |url= http://kramerius4.nkp.cz/search/i.jsp?pid=uuid:9ee4d9f0-6a7a-11e4-9d98-005056825209 |website=Digital library of the National Library ČR}}</ref>


As with many long-established [[automotive industry|car manufacturers]], the company that became Škoda Auto started by manufacturing bicycles.<ref>Piotr S. Wandycz, 'The Price of Freedom: A History of East Central Europe from the Middle Ages to The Present', (London, 1992), p. 171</ref> Škoda (then Laurin & Klement) was founded in 1896 as a [[velocipede]] manufacturer.<ref name="nkp1905">{{cite web |title=Český průmyslový svět – 1905 |url= https://ndk.cz/uuid/uuid:9ee4d9f0-6a7a-11e4-9d98-005056825209 |website=Digital library of the National Library ČR}}</ref>
In {{start date and age|df=yes|1894|paren=y}}, 26-year-old [[Václav Klement]] (1868–1938), who was a bookseller in [[Mladá Boleslav]], [[Kingdom of Bohemia]] (today's Czech Republic, then part of [[Austria-Hungary]]), was unable to obtain spare parts to repair his German bicycle. Klement returned his bicycle to the manufacturers, Seidel and Naumann, with a letter, in Czech, asking them to carry out repairs, only to receive a reply, in German, stating: "If you want us to answer you, we insist that you convey your message in a language we understand."<ref>{{Cite book|title=Škoda. A Car That Made History|last=Jetschgo|first=Johannes|publisher=Vitalis|year=2019|isbn=978-3-89919-652-8|location=Prague|pages=8–9}}</ref> Not satisfied with the reply and realising the business potential, Klement, despite having no technical experience, decided to start a bicycle repair shop, which Václav Laurin and he opened in 1896 in Mladá Boleslav. Before going into partnership with Klement, Laurin was an established bicycle manufacturer in the nearby town of [[Turnov]].<ref>{{Cite book|title=Škoda. A Car That Made History|last=Jetschgo|first=Johannes|publisher=Vitalis|year=2019|isbn=9783899196528|location=Prague|pages=9}}</ref>

In {{start date and age|df=yes|1894|paren=y}}, 26-year-old [[Václav Klement]] (1868–1938), who was a bookseller in [[Mladá Boleslav]], Kingdom of Bohemia (today's Czech Republic, then part of [[Austria-Hungary]]), was unable to obtain spare parts to repair his German bicycle. Klement returned his bicycle to the manufacturers, Seidel and Naumann, with a letter, in Czech, asking them to carry out repairs, only to receive a reply, in German, stating: "If you want us to answer you, we insist that you convey your message in a language we understand."<ref>{{Cite book|title=Škoda. A Car That Made History|last=Jetschgo|first=Johannes|publisher=Vitalis|year=2019|isbn=978-3-89919-652-8|location=Prague|pages=8–9}}</ref> Not satisfied with the reply and realising the business potential, Klement, despite having no technical experience, decided to start a bicycle repair shop, which he and Václav Laurin opened in 1896 in Mladá Boleslav. Before going into partnership with Klement, Laurin had been an established bicycle manufacturer in the nearby town of [[Turnov]].<ref>{{Cite book|title=Škoda. A Car That Made History|last=Jetschgo|first=Johannes|publisher=Vitalis|year=2019|isbn=9783899196528|location=Prague|pages=9}}</ref>


In 1898, after moving to their newly built factory, the pair bought a [[Werner Motors|Werner "Motocyclette"]].<ref group=nb>More information about the Werner motor bicycles: {{cite web |last=Twycross |first=Tony |title=Auto Cycling, 1890s Style |publisher=The Moped Archive |date=April 2005 |url= http://www.users.globalnet.co.uk/~pattle/nacc/arc0556.htm}}</ref> Laurin & Klement's first motorcyclette, powered by an engine mounted on the handlebars driving the front wheels, proved dangerous and unreliable – an early accident on it cost Laurin a front tooth. To design a safer machine with its structure around the engine, the pair wrote to German ignition specialist [[Robert Bosch]] for advice on a different electromagnetic system.{{citation needed|date=April 2019}}
In 1898, after moving to their newly built factory, the pair bought a [[Werner Motors|Werner "Motocyclette"]].<ref group=nb>More information about the Werner motor bicycles: {{cite web |last=Twycross |first=Tony |title=Auto Cycling, 1890s Style |publisher=The Moped Archive |date=April 2005 |url= http://www.users.globalnet.co.uk/~pattle/nacc/arc0556.htm}}</ref> Laurin & Klement's first motorcyclette, powered by an engine mounted on the handlebars driving the front wheels, proved dangerous and unreliable – an early accident on it cost Laurin a front tooth. To design a safer machine with its structure around the engine, the pair wrote to German ignition specialist [[Robert Bosch]] for advice on a different electromagnetic system.{{citation needed|date=April 2019}}


Their new Slavia motorcycle made its debut in 1899, and the company became the first motorcycle factory in [[Central Europe]].<ref name="nkp1905"/> In 1900, with a company workforce of 32, Slavia exports began and 150 machines were shipped to London for the Hewtson firm. Shortly afterwards, the press credited them as makers of the first motorcycle.<ref>{{cite web |url= http://www.classiccar4you.com/classic-cars-gallery/?album=744&gallery=1206&pid=11691 |title=Skoda Works |publisher=classiccar4you}}</ref><ref>{{cite web |url=http://www.carautoportal.com/skoda/ |title=Skoda Company History |publisher=CarAutoPortal.com |access-date=10 August 2009 |archive-date=21 December 2010 |archive-url=https://web.archive.org/web/20101221115013/http://www.carautoportal.com/skoda/ |url-status=dead }}</ref>
Their new Slavia motorcycle made its debut in 1899, and the company became the first motorcycle factory in [[Central Europe]].<ref name="nkp1905"/> In 1900, with a company workforce of 32, Slavia exports began and 150 machines were shipped to London for the Hewtson firm. Shortly afterwards, the press credited them as makers of the first motorcycle.<ref>{{cite web |url= http://www.classiccar4you.com/classic-cars-gallery/?album=744&gallery=1206&pid=11691 |title= Skoda Works |publisher= classiccar4you }} {{Webarchive|url=https://web.archive.org/web/20191220043340/http://www.classiccar4you.com/classic-cars-gallery/?album=744&gallery=1206&pid=11691 |date=20 December 2019 }}</ref><ref>{{cite web |url=http://www.carautoportal.com/skoda/ |title=Skoda Company History |publisher=CarAutoPortal.com |access-date=10 August 2009 |archive-date=21 December 2010 |archive-url=https://web.archive.org/web/20101221115013/http://www.carautoportal.com/skoda/ |url-status=dead }}</ref>


By 1905, the firm was manufacturing automobiles, making it the second-oldest car manufacturer in the [[Czech lands]] after Tatra. The company, with an area of {{convert|7800|m2|ha}}, had a workforce of 320 and used 170 special machine tools, power-driven by {{convert|100|hp}} of steam power.<ref name="nkp1905"/> The first model, Voiturette A, was a success and the company was established both within Austria-Hungary and internationally.<ref>{{Cite web|title=Skoda {{!}} Dezo's Garage|url=https://www.xr793.com/skoda|language=en-US|access-date=2020-05-29}}</ref>
By 1905, the firm was manufacturing automobiles, making it the second-oldest car manufacturer in the [[Czech lands]] after Tatra. The company, with an area of {{convert|7800|m2|ha}}, had a workforce of 320 and used 170 special machine tools, power-driven by {{convert|100|hp}} of steam power.<ref name="nkp1905"/> The first model, Voiturette A, was a success, and the company was established both within Austria-Hungary and internationally.<ref>{{Cite web|title=Skoda {{!}} Dezo's Garage|url=https://www.xr793.com/skoda|language=en-US|access-date=2020-05-29}}</ref>


===Škoda===
===Škoda===
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After World War I, the Laurin & Klement company began producing trucks, but in 1924, after running into problems and being affected by a fire on their premises, the company sought a new partner.
After World War I, the Laurin & Klement company began producing trucks, but in 1924, after running into problems and being affected by a fire on their premises, the company sought a new partner.


Meanwhile, ''Akciová společnost, dříve Škodovy závody'' (Limited Company, formerly the Škoda Works), an arms manufacturer and multisector concern in [[Plzeň|Pilsen]], which had become one of the largest industrial enterprises in Europe and the largest in [[Czechoslovakia]], sought to enlarge its non-arms manufacturing base, so acquired Laurin & Klement in 1925. It also started manufacturing cars in cooperation with [[Hispano-Suiza]]. Most of the later production took place under Škoda's name.
Meanwhile, ''Akciová společnost, dříve Škodovy závody'' (Limited Company, formerly the Škoda Works), an arms manufacturer and multisector concern in [[Plzeň]], which had become one of the largest industrial enterprises in Europe and the largest in [[Czechoslovakia]], sought to enlarge its nonarms-manufacturing base, so acquired Laurin & Klement in 1925. It also started manufacturing cars in cooperation with [[Hispano-Suiza]]. Most of the later production took place under Škoda's name.


{{multiple image|caption_align=center|header_align=center
{{multiple image|caption_align=center|header_align=center
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An assembly line was used for production from 1930 onwards. In the same year, a formal spin-off of the car manufacture into a new company, ''Akciová společnost pro automobilový průmysl'' or abbreviated ''ASAP'', took place. ASAP remained a wholly owned subsidiary of the Škoda Works, and continued to sell cars under the Škoda marque. Apart from the factory in Mladá Boleslav, it included also the firm's representation, sales offices, and services, as well as a central workshop in Prague. At the time, the car factory in Mladá Boleslav covered an area of 215,000 m<sup>2</sup> and employed 3,750 blue-collar and 500 white-collar workers.
An assembly line was used for production from 1930 onwards. In the same year, a formal spin-off of the car manufacture into a new company, ''Akciová společnost pro automobilový průmysl'' or abbreviated ''ASAP'', took place. ASAP remained a wholly owned subsidiary of the Škoda Works, and continued to sell cars under the Škoda marque. Apart from the factory in Mladá Boleslav, it included also the firm's representation, sales offices, and services, as well as a central workshop in Prague. At the time, the car factory in Mladá Boleslav covered an area of 215,000 m<sup>2</sup> and employed 3,750 blue-collar and 500 white-collar workers.


[[File:Skoda 932 01 (1).jpg|thumb|Škoda Š 932 prototype, 1932]]
After a decline caused by the economic depression, Škoda introduced a new line of cars in the 1930s which significantly differed from its previous products. A new design of chassis with [[backbone chassis|backbone tube]] and all-around independent suspension was developed under the leadership of chief engineer [[Vladimír Matouš]] and modelled on the one first introduced by [[Hans Ledwinka]] in Tatra. First used on model Škoda 420 Standard in 1933, it aimed at solving insufficient torsional stiffness of the [[Frame (vehicle)#Ladder frame|ladder frame]].<ref name="kralik"/>


In 1932 ASAP-Škoda in Mladá Boleslav Bohemia produced a type [[Škoda 932]] prototype of a streamlined 4-seater two-door car with a rear air-cooled flat-four engine designed by Karel Hrdlička and Vsevold Korolkov. This car's bodywork closely resembled the small car designs yet to come.<ref>{{cite magazine |first=Ivan |last=Margolius |title=Škoda's People's Car |magazine=The Automobile |date=June 2023 |volume=41 |issue=4 |pages=34–40}}</ref>
The new design of chassis became the basis for models [[Škoda Popular|Popular]] (845–1,089 cc), [[Škoda Rapid (1935–47)|Rapid]] (1,165–1,766 cc), [[Škoda Favorit (1936–1941)|Favorit]] (1,802–2,091 cc), and [[Škoda Superb (1934–1949)|Superb]] (2,492–3,991 cc).<ref name="kralik">{{cite book |last=Králík |first=Jan |year=2008 |title=V soukolí okřídleného šípu |place=Prague |publisher=Grada Publishing |pages=19–22 |isbn=9788024724157 |url= https://books.google.com/books?id=nqIokdzDwtoC&q=%C5%A1koda+superb&pg=PA22}}</ref> While in 1933 Škoda had a 14% share of the Czechoslovak car market and occupied third place behind [[Praga (company)|Praga]] and Tatra, the new line made it a market leader by 1936, with a 39% share in 1938.<ref name="kralik"/>

After a decline caused by the economic depression, Škoda introduced a new line of cars in the 1930s, which significantly differed from its previous products. A new design of chassis with [[backbone chassis|backbone tube]] and all-around independent suspension was developed under the leadership of chief engineer Vladimír Matouš and modelled on the one first introduced by [[Hans Ledwinka]] in Tatra. First used on model Škoda 420 Standard in 1933, it aimed at solving insufficient torsional stiffness of the [[Frame (vehicle)#Ladder frame|ladder frame]].<ref name="kralik"/>

The new design of chassis became the basis for models [[Škoda Popular|Popular]] (845–1,089 cc), [[Škoda Rapid (1935–47)|Rapid]] (1,165–1,766 cc), [[Škoda Favorit (1936–1941)|Favorit]] (1,802–2,091 cc), and [[Škoda Superb (1934–1949)|Superb]] (2,492–3,991 cc).<ref name="kralik">{{cite book |last=Králík |first=Jan |year=2008 |title=V soukolí okřídleného šípu |place=Prague |publisher=Grada Publishing |pages=19–22 |isbn=9788024724157 |url= https://books.google.com/books?id=nqIokdzDwtoC&q=%C5%A1koda+superb&pg=PA22}}</ref> While in 1933 Škoda had a 14% share of the Czechoslovak car market and occupied third place behind [[Praga (company)|Praga]] and Tatra, the new line made it a market leader by 1936, with a 39% share in 1938.<ref name="kralik"/>


===World War II===
===World War II===
During the [[occupation of Czechoslovakia]] in World War II, the Škoda Works were turned into part of the ''[[Reichswerke Hermann Göring]]'' serving the Nazi German war effort(wow shocker) by producing components for military terrain vehicles, military planes, other weapons components and cartridge cases. Vehicle output decreased from 7,052 in 1939 to 683 in 1944, of which only 35 were passenger cars. Between January and May 1945, 316 trucks were produced.<ref>{{cite book |last=Pavlínek |first=Petr |year=2008 |title=A Successful Transformation? Restructuring of the Czech Automobile Industry |series=Contributions to Economics |publisher=Physica-Verlag |doi=10.1007/978-3-7908-2040-9 |isbn=978-3-7908-2039-3}}</ref> The UK and US air forces bombed the Škoda works repeatedly between 1940 and 1945. The final massive air raid took place on 25 April 1945, and resulted in the almost complete destruction of the Škoda armament works and about 1,000 dead or injured.<ref>[http://www.398th.org/History/Veterans/History/Streitfeld/HFH_19450425_Pilsen.html HELL FROM HEAVEN – Chapter 35 – Mission 31 – Pilsen, Czechoslovakia – Our Last Combat Mission – April 25, 1945 – By Leonard Streitfeld, Bombardier, 600th Squadron]. 398th.org (25 April 1945). Retrieved on 16 July 2013.</ref>
During the [[occupation of Czechoslovakia]] in World War II, the Škoda Works were turned into part of the ''[[Reichswerke Hermann Göring]]'' serving the Nazi German war effort by producing components for military terrain vehicles, military planes, other weapons components and cartridge cases. Vehicle output decreased from 7,052 in 1939 to 683 in 1944, of which only 35 were passenger cars. Between January and May 1945, 316 trucks were produced.<ref>{{cite book |last=Pavlínek |first=Petr |year=2008 |title=A Successful Transformation? Restructuring of the Czech Automobile Industry |series=Contributions to Economics |publisher=Physica-Verlag |doi=10.1007/978-3-7908-2040-9 |isbn=978-3-7908-2039-3}}</ref> The UK and US air forces bombed the Škoda works repeatedly between 1940 and 1945. The final massive air raid took place on 25 April 1945, and resulted in the almost complete destruction of the Škoda armament works and about 1,000 dead or injured.<ref>[http://www.398th.org/History/Veterans/History/Streitfeld/HFH_19450425_Pilsen.html HELL FROM HEAVEN – Chapter 35 – Mission 31 – Pilsen, Czechoslovakia – Our Last Combat Mission – April 25, 1945 – By Leonard Streitfeld, Bombardier, 600th Squadron]. 398th.org (25 April 1945). Retrieved on 16 July 2013.</ref>


===Post World War II===
===Post World War II===
[[File:Škoda Tudor Cabrio 938, 2013 Oldtimer Bohemia Rally 38.JPG|thumb|Škoda 1101 Tudor Roadster (1949)]]
[[File:Škoda Tudor Cabrio 938, 2013 Oldtimer Bohemia Rally 38.JPG|thumb|Škoda 1101 Tudor Roadster (1949)]]
When, by July 1945, the Mladá Boleslav factory had been reconstructed, production of Škoda's first post-World War II car, the 1101 series, began. It was essentially an updated version of the pre-World War II Škoda Popular. In the autumn of 1948, Škoda (along with all other large manufacturers) became part of the communist [[planned economy]], which meant it was separated from the parent company, Škoda Works. In spite of unfavourable political conditions and losing contact with technical development in noncommunist countries, Škoda retained a good reputation until the 1960s, producing models such as the Škoda 440 Spartak, 445 Octavia, [[Škoda Felicia (1959–64)|Felicia]], and Škoda 1000 MB.<ref>{{Cite book|last1=Estrin|first1=Saul|url=https://books.google.com/books?id=q7gvGLIQ9UcC&q=%C5%A0koda+440+Spartak,+445+Octavia,+Felicia+and+%C5%A0koda+1000+MB&pg=PA159|title=Foreign Direct Investment in Central Eastern Europe: Case Studies of Firms in Transition|last2=Richet|first2=Xavier|last3=Brada|first3=Josef C.|date=2000|publisher=M.E. Sharpe|isbn=978-0-7656-0255-8|language=en}}</ref>{{Attribution needed|date=June 2022}}{{Editorialising|date=June 2022}}
When, by July 1945, the Mladá Boleslav factory had been reconstructed, production of Škoda's first post-World War II car, the 1101 series, began. It was essentially an updated version of the pre-World War II Škoda Popular. In the autumn of 1948, Škoda (along with all other large manufacturers) became part of the communist [[planned economy]], which meant it was separated from the parent company, Škoda Works. In spite of unfavourable political conditions and losing contact with technical development in noncommunist countries, Škoda retained a good reputation until the 1960s, producing models such as the Škoda 440 Spartak, 445 Octavia, [[Škoda Felicia (1959–64)|Felicia]], and Škoda 1000 MB.<ref>{{Cite book|last1=Estrin|first1=Saul|url=https://books.google.com/books?id=q7gvGLIQ9UcC&q=%C5%A0koda+440+Spartak,+445+Octavia,+Felicia+and+%C5%A0koda+1000+MB&pg=PA159|title=Foreign Direct Investment in Central Eastern Europe: Case Studies of Firms in Transition|last2=Richet|first2=Xavier|last3=Brada|first3=Josef C.|date=2000|publisher=M.E. Sharpe|isbn=978-0-7656-0255-8|language=en}}</ref>


[[File:13-04-05-Skoda Museum Mladá Boleslav by RalfR-122.jpg|thumb|Škoda Octavia Super (1960)]]
[[File:13-04-05-Skoda Museum Mladá Boleslav by RalfR-122.jpg|thumb|Škoda Octavia Super (1960)]]
Starting in 1957, the Škoda Octavia, and later the Felicia, were imported to the United States amid a wave of new imports as some American consumers sought out cars smaller than typical Detroit offerings.<ref name=":1">{{Cite web |last=Kwanten |first=Alex |date=20 September 2022 |title=Restored 1960 Škoda Octavia testifies to Cold War culture clash |url=https://www.hagerty.com/media/car-profiles/restored-1960-skoda-octavia-testifies-to-cold-war-culture-clash/ |url-status=live |archive-url=https://web.archive.org/web/20230922020138/https://www.hagerty.com/media/car-profiles/restored-1960-skoda-octavia-testifies-to-cold-war-culture-clash/ |archive-date=22 September 2023 |access-date=6 July 2024 |website=Hagerty Media}}</ref> Škoda’s American dealerships, concentrated on the West Coast and in the Northeast, quickly encountered buyer resistance due to the Cold War political climate in ways that comparable Western European cars did not. The cars were also not well supported after sale, making even minor repairs a hassle. U.S. sales peaked in 1959 but fell sharply after 1960, and many were sold at steep discounts. A few later cars, including 1000MB models, were sold in the U.S. as late as 1966-67, but in very small numbers.<ref name=":1" /> Škoda has not sold vehicles in the U.S. since then but did sell cars in Canada from 1984 to 1990.
In late 1959, the Škoda Felicia, a compact four-cylinder convertible coupe, was imported into the United States for model year 1960. Its retail price was around US$2,700, for which one could purchase a V8 domestic car that was larger, more comfortable, and had more luxury and convenience features (gasoline retailed for less than 30 cents per US gallon, so fuel economy was not of primary importance in the United States at that time). Those Felicias that made it to American ownership soon had a number of reliability problems, further damaging the car's reputation. The Felicia was, therefore, a poor seller in the U.S., and leftover cars ended up being hied off at a fraction of the original retail list. Since that time, Škoda automobiles have not been imported into the U.S. for retail sale.{{citation needed|date= June 2022}}


[[File:13-04-05-Skoda Museum Mladá Boleslav by RalfR-121.jpg|thumb|Škoda MB 1000 (1966)]]
[[File:13-04-05-Skoda Museum Mladá Boleslav by RalfR-121.jpg|thumb|Škoda MB 1000 (1966)]]
In the late 1980s, Škoda (then named ''Automobilové závody, národní podnik'' or abbreviated ''AZNP'') was still manufacturing cars that conceptually dated back to the 1960s. [[Rear-engine design|Rear-engined]] models such as the [[Škoda 120|Škoda 105/120]] (Estelle) and [[Škoda Rapid (1984)|Rapid]] sold steadily and performed well against more modern makes in races such as the [[RAC Rally]] in the 1970s and 1980s. They won their class in the RAC rally for 17 years running. They were powered by a {{convert|130|bhp|0|lk=in}}, {{convert|1289|cc|1|lk=on}} engine. In spite of its dated image and becoming the subject of negative jokes – What do you call a Škoda with a sunroof? A [[Skip (container)|skip!]] – Škodas remained a common sight on the roads of the United Kingdom and Western Europe throughout the 1970s and 1980s.<ref name="Last laugh"/> in the 1980s Skoda began to expand their market to female vibration stimulations that where imbedded in the seats these products where extremely poplar in fence and Albania the product was made and tested by Victoria Foulger. jake just loved cars so he can drive around.
In the late 1980s, Škoda (then named ''Automobilové závody, národní podnik'' or abbreviated ''AZNP'') was still manufacturing cars that conceptually dated back to the 1960s, and in Western Europe at least - were aimed squarely at the budget end of the market. [[Rear-engine design|Rear-engined]] models such as the [[Škoda Type 742|Škoda 105/120]] (Estelle) and [[Škoda Garde/Rapid|Rapid]] sold steadily and performed well against more modern makes in races such as the [[RAC Rally]] in the 1970s and 1980s. They won their class in the RAC rally for 17 years running. They were powered by a {{cvt|130|PS|kW|0|lk=in}}, {{cvt|1289|cc|cuin|1}} engine. In spite of its dated image and becoming the subject of negative jokes – What do you call a Škoda with a sunroof? A [[Skip (container)|skip!]] – Škodas remained a common sight on the roads of the United Kingdom and Western Europe throughout the 1970s and 1980s.<ref name="Last laugh"/>


Sport versions of the Estelle and earlier models were produced, using the name "Rapid". Soft-top versions were also available. The Rapid was once described as the "poor man's Porsche",<ref>{{cite web|author=Paul Burrows|title=Czech-in time for Skoda|url=http://www.avhub.com.au/index.php/Features/Geare/czech-in-time-for-skoda.html|publisher=AVHub|date=13 March 2008}}</ref> and had significant sales success in the UK during the 1980s.<ref name="Last laugh">{{cite news|title=Skoda has last laugh|url=http://news.bbc.co.uk/1/hi/uk/654973.stm|work=BBC News|date=24 February 2000}}</ref>
Sport versions of the Estelle and earlier models were produced, using the name "Rapid" (originally sold as the Garde in some markets). Soft-top versions were also available. The Rapid was once described as the "poor man's Porsche",<ref>{{cite web|first=Paul | last = Burrows|title=Czech-in time for Skoda|url=http://www.avhub.com.au/index.php/Features/Geare/czech-in-time-for-skoda.html|publisher=AVHub|date=13 March 2008}}</ref> and had significant sales success in the UK during the 1980s.<ref name="Last laugh">{{cite news|title=Skoda has last laugh|url=http://news.bbc.co.uk/1/hi/uk/654973.stm|work=BBC News|date=24 February 2000}}</ref>


{{Quote|To drivers in the UK, the vehicles which chugged off Škoda‘s production line in Pilsen, Czechoslovakia, embodied all that was wrong with the [[Soviet-type economic planning|planned economies]] of the Soviet satellite states. Of course, that the Škoda became such a figure of fun was in part due to its ubiquity on Britain's roads. The company must have been doing something right.|BBC report on Škoda sales in the 1980s.<ref name="Last laugh"/>}}
{{Quote|To drivers in the UK, the vehicles which chugged off Škoda's production line in Pilsen, Czechoslovakia, embodied all that was wrong with the [[Soviet-type economic planning|planned economies]] of the Soviet satellite states. Of course, that the Škoda became such a figure of fun was in part due to its ubiquity on Britain's roads. The company must have been doing something right.|BBC report on Škoda sales in the 1980s.<ref name="Last laugh"/>}}


[[File:Skoda Favorit Utrecht 1989.jpg|thumb|1980s [[Škoda Favorit]]]]
[[File:Favorit 1994 corp.jpg|thumb|[[Škoda Favorit]] (1987–1995)]]


In 1987, the [[Škoda Favorit|Favorit]] was introduced, and was one of a trio of compact front-wheel drive hatchbacks from the three main Eastern Bloc manufacturers around that time, the others being [[AvtoVAZ|VAZ]]'s [[Lada Samara]] and [[Zastava Automobiles|Zastava]]'s [[Yugo Sana]]. The Favorit's appearance was the work of the Italian design company [[Gruppo Bertone|Bertone]]. With some motor technology licensed from western Europe, but still using the Škoda-designed 1289&nbsp;cc engine, Škoda engineers designed a car comparable to western production. The technological gap was still there, but began closing rapidly. The Favorit was very popular in Czechoslovakia and other [[Eastern Bloc]] countries. It also sold well in Western Europe, especially in the UK and Denmark due to its low price and was regarded as solid and reliable. However, it was perceived as having poor value compared with contemporary Western European designs. The Favorit's trim levels were improved and it continued to be sold until the introduction of the Felicia in 1994.
In 1987, the [[Škoda Favorit|Favorit]] was introduced, and was one of a trio of compact front-wheel drive hatchbacks from the three main Eastern Bloc manufacturers around that time, the others being [[AvtoVAZ|VAZ]]'s [[Lada Samara]] and [[Zastava Automobiles|Zastava]]'s [[Yugo Sana]]. The Favorit's appearance was the work of Italian design company [[Gruppo Bertone|Bertone]]. With some motor technology licensed from western Europe, but still using the Škoda-designed 1289&nbsp;cc engine, Škoda engineers designed a car comparable to western production. The technological gap still existed, but began closing rapidly. The Favorit was very popular in Czechoslovakia and other [[Eastern Bloc]] countries. It also sold well in Western Europe, especially in the UK and Denmark due to its low price, and was regarded as solid and reliable. However, it was perceived as having poor value compared with contemporary Western European designs. The Favorit's trim levels were improved, and it continued to be sold until the introduction of the Felicia in 1994.


===Volkswagen Group subsidiary===
===Volkswagen Group subsidiary===
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Until 1990, Škoda was still making its outdated range of rear-engined small family cars, although it had started production of the [[Škoda Favorit|Favorit]] front-wheel drive hatchback in 1987 as an eventual replacement.
Until 1990, Škoda was still making its outdated range of rear-engined small family cars, although it had started production of the [[Škoda Favorit|Favorit]] front-wheel drive hatchback in 1987 as an eventual replacement.


The [[fall of communism]] with the [[Velvet Revolution]] brought great changes to Czechoslovakia, and most industries were subject to [[privatization]]. In the case of Škoda Automobile, the state authorities brought in a strong foreign partner. The tender for privatization was announced in 1990; 24 different companies were registered for the tender, while only eight of them expressed a serious interest – [[BMW]], [[General Motors|GM]], [[Renault]], [[Volvo]], [[Volkswagen Group|Volkswagen]], [[Ford Motor Company|Ford]], [[Fiat]], and [[Mercedes-Benz]]. In August 1990, VW and Renault were on the shortlist.<ref name=":0">{{Cite book|last=Návělek|first=Vojtěch|url=https://theses.cz/id/sgu4xy/00140705-621242035.pdf|title=Acquisition of Škoda Auto Company by Volkswagen Group|year=2011|location=Olomouc}}</ref>
The [[fall of communism]] with the [[Velvet Revolution]] brought great changes to Czechoslovakia, and most industries were subject to [[privatization]]. In the case of Škoda Automobile, the state authorities brought in a strong foreign partner. The tender for privatization was announced in 1990; 24 different companies were registered for the tender, while only eight of them expressed a serious interest – [[BMW]], [[General Motors|GM]], [[Renault]], [[Volvo]], [[Volkswagen Group|Volkswagen]], [[Ford Motor Company|Ford]], [[Fiat]], and [[Mercedes-Benz]]. In August 1990, VW and Renault were on the shortlist.<ref name=VN11>{{Cite book|last=Návělek|first=Vojtěch|url=https://theses.cz/id/sgu4xy/00140705-621242035.pdf|title=Acquisition of Škoda Auto Company by Volkswagen Group|year=2011|location=Olomouc}}</ref>


Renault first offered to terminate Favorit production and replace it with the outdated [[Renault 18]] derivative and new [[Renault Twingo]], which would have eliminated the Škoda brand. This offer was declined and Renault prepared a new one. They offered a 60:40 [[joint venture]] (40% share of Renault), while Škoda Favorit production was to be retained and produced side by side with the [[Renault 19]], and producing engine units, gearboxes, and other components for Renault. Total investment would have been US$2.6 billion (US${{Inflation|index=US|value=2.6|start_year=1990}} billion in 2019).<ref name=":0" />
Renault first offered to terminate Favorit production and replace it with the outdated [[Renault 18]] derivative and new [[Renault Twingo]], which would have eliminated the Škoda brand. This offer was declined and Renault prepared a new one. They offered a 60:40 [[joint venture]] (40% share of Renault), while Škoda Favorit production was to be retained and produced side by side with the [[Renault 19]], and producing engine units, gearboxes, and other components for Renault. Total investment would have been US$2.6 billion (US${{Inflation|index=US|value=2.6|start_year=1990}} billion in 2019).<ref name=VN11/>


Volkswagen offered to continue Favorit production and preserve the Škoda brand, including retention of research and development. Volkswagen offered a purchase of 30% Škoda share, gradually increasing to 70%. Volkswagen's total investment would have been US$6.6 billion (US${{Inflation|index=US|value=6.6|start_year=1990}} billion in 2019) by 2000. The government inclined on the Renault side, while the Škoda [[trade union]] preferred VW, because it offered significantly larger potential for development of the company.<ref name=":0" />
Volkswagen offered to continue Favorit production and preserve the Škoda brand, including retention of research and development. Volkswagen offered a purchase of 30% Škoda share, gradually increasing to 70%. Volkswagen's total investment would have been US$6.6 billion (US${{Inflation|index=US|value=6.6|start_year=1990}} billion in 2019) by 2000. The government inclined on the Renault side, while the Škoda [[trade union]] preferred VW, because it offered significantly larger potential for development of the company.<ref name=VN11/>


Volkswagen was chosen by the [[Government of the Czech Republic|Czech government]] on 9 December 1990,<ref>{{Cite news|date=1991-01-23|title=VW-Skoda Deal Tests Privatization|work=The Christian Science Monitor|url=https://www.csmonitor.com/1991/0123/fskoda.html|access-date=2020-07-13|issn=0882-7729}}</ref> and as a result, on 28 March 1991 a joint-venture partnership agreement with Volkswagen took place, marked by the transfer of a 30% share to the Volkswagen Group on 16 April 1991, raised later on 19 December 1994 to 60.3% and the year after, on 11 December 1995, to 70% of its shares, with the aim of making VW the largest and controlling shareholder of Škoda.<ref>{{cite web|title=ŠKODA AUTO a.s.|url=http://www.volkswagenag.com/content/vwcorp/info_center/de/talks_and_presentations/2004/10/eastern_europe_investor.-bin.acq/qual-BinaryStorageItem.Single.File/20041006_mlada_boleslav.pdf|publisher=Volkswagen Group|author=Mladá Boleslav|date=6 October 2004|access-date=6 November 2012|archive-date=27 September 2013|archive-url=https://web.archive.org/web/20130927194804/http://www.volkswagenag.com/content/vwcorp/info_center/de/talks_and_presentations/2004/10/eastern_europe_investor.-bin.acq/qual-BinaryStorageItem.Single.File/20041006_mlada_boleslav.pdf|url-status=dead}}</ref> On 30 May 2000, Volkswagen AG bought the remaining 30% of the company, thus making Škoda Auto a wholly owned [[subsidiary]] of the group.
Volkswagen was chosen by the [[Government of the Czech Republic|Czech government]] on 9 December 1990,<ref>{{Cite news|date=1991-01-23|title=VW-Skoda Deal Tests Privatization|work=The Christian Science Monitor|url=https://www.csmonitor.com/1991/0123/fskoda.html|access-date=2020-07-13|issn=0882-7729}}</ref> and as a result, on 28 March 1991 a joint-venture partnership agreement with Volkswagen took place, marked by the transfer of a 30% share to the Volkswagen Group on 16 April 1991, raised later on 19 December 1994 to 60.3% and the year after, on 11 December 1995, to 70% of its shares, with the aim of making VW the largest and controlling shareholder of Škoda.<ref>{{cite web|title=ŠKODA AUTO a.s.|url=http://www.volkswagenag.com/content/vwcorp/info_center/de/talks_and_presentations/2004/10/eastern_europe_investor.-bin.acq/qual-BinaryStorageItem.Single.File/20041006_mlada_boleslav.pdf|publisher=Volkswagen Group|author=Mladá Boleslav|date=6 October 2004|access-date=6 November 2012|archive-date=27 September 2013|archive-url=https://web.archive.org/web/20130927194804/http://www.volkswagenag.com/content/vwcorp/info_center/de/talks_and_presentations/2004/10/eastern_europe_investor.-bin.acq/qual-BinaryStorageItem.Single.File/20041006_mlada_boleslav.pdf|url-status=dead}} {{Webarchive|url=https://web.archive.org/web/20130927194804/http://www.volkswagenag.com/content/vwcorp/info_center/de/talks_and_presentations/2004/10/eastern_europe_investor.-bin.acq/qual-BinaryStorageItem.Single.File/20041006_mlada_boleslav.pdf |date=27 September 2013 }}</ref> On 30 May 2000, Volkswagen AG bought the remaining 30% of the company, thus making Škoda Auto a wholly owned [[subsidiary]] of the group.


Backed by Volkswagen Group expertise and investments, the design – both style and engineering – has improved greatly. The 1994 model Felicia was effectively a reskin of the Favorit, but quality and equipment improvements helped, and in the Czech Republic, the car was perceived as good value for money and became popular. Sales improved across Europe,<ref name=":0" /> including the United Kingdom, where the Felicia was one of the best-ranking cars in customer satisfaction surveys.
Backed by Volkswagen Group expertise and investments, the design – both style and engineering – has improved greatly. The 1994 model Felicia was effectively a reskin of the Favorit, but quality and equipment improvements helped, and in the Czech Republic, the car was perceived as good value for money and became popular. Sales improved across Europe,<ref name=VN11/> including the United Kingdom, where the Felicia was one of the highest-ranking cars in customer satisfaction surveys.


[[File:Skoda Octavia Combi RS (III) – Frontansicht, 20. Juni 2014, Düsseldorf.jpg|thumb|The Octavia is the bestselling Škoda.]]
[[File:Skoda Octavia Combi RS (III) – Frontansicht, 20. Juni 2014, Düsseldorf.jpg|thumb|The Octavia is the bestselling Škoda model.]]
Volkswagen AG chairman [[Ferdinand Piëch]] personally chose [[Dirk van Braeckel]] as head of design, and the subsequent Octavia and Fabia models made their way to the demanding European Union markets. They are built on common [[list of Volkswagen Group platforms|Volkswagen Group floorpans]]. The Fabia, launched at the end of 1999, formed the basis for later versions of the [[Volkswagen Polo]] and [[SEAT Ibiza]], while the Octavia, launched in 1996, has shared its floorpan with a host of cars, the most popular of which is the [[Volkswagen Golf Mk4]].
Volkswagen AG chairman [[Ferdinand Piëch]] personally chose [[Dirk van Braeckel]] as head of design, and the subsequent Octavia and Fabia models made their way to the demanding European Union markets. They are built on common [[list of Volkswagen Group platforms|Volkswagen Group floorpans]]. The Fabia, launched at the end of 1999, formed the basis for later versions of the [[Volkswagen Polo]] and [[SEAT Ibiza]], while the Octavia, launched in 1996, has shared its floorpan with a host of cars, the most popular of which is the [[Volkswagen Golf Mk4]].


The perception of Škoda in Western Europe has completely changed since the takeover by VW,<ref>{{cite web |title=Skoda's Marketing Success Goes From Strength To Strength |url= http://www.carpages.co.uk/skoda/skoda_marketing_success_17_12_02.asp |publisher=Carpages |date=17 December 2002}}</ref> in stark comparison with the reputation of the cars throughout the 1980s described by some as "the laughing stock" of the automotive world.<ref>{{cite web |author=Kevin Massy |url=http://reviews.cnet.com/8301-13746_7-9859723-48.html |title=Skoda flagship to get VW's premium nav system |publisher=CNET Reviews |date=28 January 2008 |access-date=6 February 2010 |archive-date=5 June 2011 |archive-url=https://web.archive.org/web/20110605130546/http://reviews.cnet.com/8301-13746_7-9859723-48.html |url-status=dead }}</ref><ref>{{cite web |first=Steve |last=Kealy |url=http://www.carsales.com.au/reviews/2009/small-4x4/skoda/skoda-octavia-scout-4x4-13348 |title=Skoda Octavia Scout 4x4 |publisher=Carsales.com.au |date=16 February 2010 |access-date=6 February 2010 |archive-date=26 February 2015 |archive-url=https://web.archive.org/web/20150226113351/http://www.carsales.com.au/reviews/2009/small-4x4/skoda/skoda-octavia-scout-4x4-13348 |url-status=dead }}</ref> As technical development progressed and attractive new models were marketed, Škoda's image was initially slow to improve. In the UK, a major change was achieved with the ironic "It is a Škoda, honest" campaign, which began in 2000 when the Fabia launched. In a 2003 advertisement on British television, a new employee on the production line is fitting Škoda badges on the car bonnets. When some attractive-looking cars come along, he stands back, not fitting the badge, since they look so good they "cannot be Škodas".<ref>{{cite web |title=4. Brand Strategy |url=http://www.cim.co.uk/mediastore/Brand_eGuides/eGuide4.pdf|publisher=The Chartered Institute of Marketing |archive-url= https://web.archive.org/web/20081029202605/http://www.cim.co.uk/mediastore/Brand_eGuides/eGuide4.pdf |archive-date=29 October 2008 |pages=22–23 |date=7 April 2003}}</ref> This market campaign worked by confronting Škoda's image problem head-on – a tactic which marketing professionals regarded as high risk. By 2005, Škoda was selling over 30,000 cars a year in the UK, a market share over 1%. For the first time in its UK history, a waiting list developed for deliveries from Škoda. UK owners have consistently ranked the brand at or near the top of customer satisfaction surveys since the late 1990s.
The perception of Škoda in Western Europe has completely changed since the takeover by VW,<ref>{{cite web |title=Skoda's Marketing Success Goes From Strength To Strength |url= http://www.carpages.co.uk/skoda/skoda_marketing_success_17_12_02.asp |publisher=Carpages |date=17 December 2002}}</ref> in stark comparison with the reputation of the cars throughout the 1980s described by some as "the laughing stock" of the automotive world.<ref>{{cite web |author=Kevin Massy |url=http://reviews.cnet.com/8301-13746_7-9859723-48.html |title=Skoda flagship to get VW's premium nav system |publisher=CNET Reviews |date=28 January 2008 |access-date=6 February 2010 |archive-date=5 June 2011 |archive-url=https://web.archive.org/web/20110605130546/http://reviews.cnet.com/8301-13746_7-9859723-48.html |url-status=dead }} {{Webarchive|url=https://web.archive.org/web/20110605130546/http://reviews.cnet.com/8301-13746_7-9859723-48.html |date=5 June 2011 }}</ref><ref>{{cite web |first=Steve |last=Kealy |url=http://www.carsales.com.au/reviews/2009/small-4x4/skoda/skoda-octavia-scout-4x4-13348 |title=Skoda Octavia Scout 4x4 |publisher=Carsales.com.au |date=16 February 2010 |access-date=6 February 2010 |archive-date=26 February 2015 |archive-url=https://web.archive.org/web/20150226113351/http://www.carsales.com.au/reviews/2009/small-4x4/skoda/skoda-octavia-scout-4x4-13348 |url-status=dead }} {{Webarchive|url=https://web.archive.org/web/20150226113351/http://www.carsales.com.au/reviews/2009/small-4x4/skoda/skoda-octavia-scout-4x4-13348 |date=26 February 2015 }}</ref> As technical development progressed and attractive new models were marketed, Škoda's image was initially slow to improve. In the UK, a major change was achieved with the ironic "It is a Škoda, honest" campaign, which began in 2000 when the Fabia launched. In a 2003 advertisement on British television, a new employee on the production line is fitting Škoda badges on the car bonnets. When some attractive-looking cars come along, he stands back, not fitting the badge, since they look so good they "cannot be Škodas".<ref>{{cite web |title=4. Brand Strategy |url=http://www.cim.co.uk/mediastore/Brand_eGuides/eGuide4.pdf |publisher=The Chartered Institute of Marketing |archive-url=https://web.archive.org/web/20081029202605/http://www.cim.co.uk/mediastore/Brand_eGuides/eGuide4.pdf |archive-date=29 October 2008 |pages=22–23 |date=7 April 2003 }} {{Webarchive|url=https://web.archive.org/web/20081029202605/http://www.cim.co.uk/mediastore/Brand_eGuides/eGuide4.pdf |date=29 October 2008 }}</ref> This market campaign worked by confronting Škoda's image problem head-on – a tactic which marketing professionals regarded as high risk. By 2005, Škoda was selling over 30,000 cars a year in the UK, a market share over 1%. For the first time in its UK history, a waiting list developed for deliveries from Škoda. UK owners have consistently ranked the brand at or near the top of customer-satisfaction surveys since the late 1990s.


In 1991, Škoda built 172,000 units, exporting 26% of its production to 30 countries, while in 2000, it built 435,000 units, exporting 82% of its production to 72 countries.<ref>{{Cite web|date=2001-07-02|title=New flagship model will compete Skoda rebirth|url=https://europe.autonews.com/article/20010702/ANE/107020793/new-flagship-model-will-compete-skoda-rebirth|access-date=2020-07-13|website=Automotive News Europe|language=en}}</ref>
In 1991, Škoda built 172,000 units, exporting 26% of its production to 30 countries, while in 2000, it built 435,000 units, exporting 82% of its production to 72 countries.<ref>{{Cite web|date=2001-07-02|title=New flagship model will compete Skoda rebirth|url=https://europe.autonews.com/article/20010702/ANE/107020793/new-flagship-model-will-compete-skoda-rebirth|access-date=2020-07-13|website=Automotive News Europe|language=en}}</ref>
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===Growth strategy===
===Growth strategy===
[[File:Škoda Auto Mladá Boleslav.jpg|thumb|400px|Škoda Auto plant in [[Mladá Boleslav]]]]
[[File:Škoda Auto Mladá Boleslav.jpg|thumb|400px|Škoda Auto plant in [[Mladá Boleslav]]]]
One of the most important years for Škoda Auto was 2010, in terms of both products and management. On 1 September 2010, Prof. Dr. H.C. Winfried Vahland assumed responsibility for the management of the company, becoming the CEO of Škoda Auto. In the same year, Škoda set forth plans to double the company's annual sales to at least 1.5 million by 2018 (later known as the 'Growth Strategy', {{lang-cs|Růstová strategie}}).<ref>{{cite web |title=Automotive News Europe |url= http://europe.autonews.com/article/20101102/ANE/101109967/skoda-aims-to-double-car-sales-to-1.5-million |publisher=Automotive News Europe |first=Paul |last=McVeigh |date=2 November 2010}}</ref>
One of the most important years for Škoda Auto was 2010, in terms of both products and management. On 1 September 2010, Prof. Dr. H.C. Winfried Vahland assumed responsibility for the management of the company, becoming the CEO of Škoda Auto. In the same year, Škoda set forth plans to double the company's annual sales to at least 1.5 million by 2018 (later known as the 'Growth Strategy', {{langx|cs|Růstová strategie}}).<ref>{{cite web |title=Automotive News Europe |url= http://europe.autonews.com/article/20101102/ANE/101109967/skoda-aims-to-double-car-sales-to-1.5-million |publisher=Automotive News Europe |first=Paul |last=McVeigh |date=2 November 2010}}</ref>


At the [[2010 Paris Motor Show]] in September 2010, the company unveiled the Octavia Green E Line. This e-car concept was the forerunner to the e-car test fleet that Škoda released in 2012. The final first-generation [[Škoda Octavia|Octavia]] (Tour) was produced at the Mladá Boleslav plant in November 2010. The worldwide production of this model exceeded 1.4 million units since its release in 1996. In 2010 for the first time in history, China overtook German sales to become Škoda's largest individual market.<ref>{{cite web|title=Automotive News Europe|url=http://europe.autonews.com/article/20120212/ANE/120219974/skoda-says-europes-economic-crisis-wont-stop-its-growth|publisher=Automotive News Europe|date=12 February 2012}}</ref>
At the [[2010 Paris Motor Show]] in September 2010, the company unveiled the Octavia Green E Line. This e-car concept was the forerunner to the e-car test fleet that Škoda released in 2012. The final first-generation [[Škoda Octavia|Octavia]] (Tour) was produced at the Mladá Boleslav plant in November 2010. The worldwide production of this model exceeded 1.4 million units since its release in 1996. In 2010 for the first time in history, China overtook German sales to become Škoda's largest individual market.<ref>{{cite web|title=Automotive News Europe|url=http://europe.autonews.com/article/20120212/ANE/120219974/skoda-says-europes-economic-crisis-wont-stop-its-growth|publisher=Automotive News Europe|date=12 February 2012}}</ref>


In 2011, Škoda Auto celebrated its 20-year partnership with the Volkswagen Group. More than 75,000 visitors attended an open-house event held in Mladá Boleslav in the April. Earlier that year, the company provided details on its 2018 Growth Strategy: for at least one new or completely revised model to be released every six months.<ref>{{cite web|title=The Prague Post|url=http://www.praguepost.cz/business/7720-automaker-unveils-its-new-logo.html|date=2 March 2011|access-date=10 April 2014|archive-date=5 March 2016|archive-url=https://web.archive.org/web/20160305123636/http://www.praguepost.cz/business/7720-automaker-unveils-its-new-logo.html|url-status=dead}}</ref><ref>{{cite web|title=Autocar|url=http://www.autocar.co.uk/car-news/motoring/skoda-reveals-future-vision|publisher=Autocar|author=Matt Prior}}</ref> With this in mind, the company redesigned its logo and [[corporate identity|CI]], which was presented at the 2011 [[Geneva Motor Show]]. Škoda's main attraction at the event was the Vision''D'' design concept, a forerunner to the future third-generation Octavia. Škoda presented the Mission''L'' design study at the [[Frankfurt Motor Show|IAA in Frankfurt am Main]] in September, which was to become the basis of the company's forthcoming compact model the European [[Škoda Rapid (2012)|Rapid]].
In 2011, Škoda Auto celebrated its 20-year partnership with the Volkswagen Group. More than 75,000 visitors attended an open-house event held in Mladá Boleslav in the April. Earlier that year, the company provided details on its 2018 Growth Strategy: for at least one new or completely revised model to be released every six months.<ref>{{cite web|title=The Prague Post|url=http://www.praguepost.cz/business/7720-automaker-unveils-its-new-logo.html|date=2 March 2011|access-date=10 April 2014|archive-date=5 March 2016|archive-url=https://web.archive.org/web/20160305123636/http://www.praguepost.cz/business/7720-automaker-unveils-its-new-logo.html|url-status=dead}} {{Webarchive|url=https://web.archive.org/web/20160305123636/http://www.praguepost.cz/business/7720-automaker-unveils-its-new-logo.html |date=5 March 2016 }}</ref><ref>{{cite web|title=Autocar|url=http://www.autocar.co.uk/car-news/motoring/skoda-reveals-future-vision|publisher=Autocar|author=Matt Prior}}</ref> With this in mind, the company redesigned its logo and [[corporate identity|CI]], which was presented at the 2011 [[Geneva Motor Show]]. Škoda's main attraction at the event was the Vision''D'' design concept, a forerunner to the future third-generation Octavia. Škoda presented the Mission''L'' design study at the [[Frankfurt Motor Show|IAA in Frankfurt am Main]] in September, which was to become the basis of the company's forthcoming compact model the European [[Škoda Rapid (2012)|Rapid]].
[[File:2009 Skoda Superb Elegance CRTDi Automatic 2.0 Front.jpg|thumb|left|Škoda Auto is one of the largest car manufacturers in Central Europe. In 2014, 1,037,200 cars were sold worldwide, a record for the company.]]
[[File:Skoda Octavia, TWB 2018, Friedrichshafen (OW1A0242).jpg|alt=A red 2018 Škoda Octavia|left|thumb|Škoda Auto is one of the largest car manufacturers in Central Europe. In 2018, 1,253,700 cars were sold worldwide, a record for the company.]]
In the same year, the company started production of the new [[Škoda Rapid (2011)|Rapid]] model in Pune, India (October 2011), and launched the [[Škoda Citigo]] at Volkswagen's Bratislava plant (November 2011).
In the same year, the company started production of the new [[Škoda Rapid (2011)|Rapid]] model in Pune, India (October 2011), and launched the [[Škoda Citigo]] at Volkswagen's Bratislava plant (November 2011).


In 2012, Škoda introduced two new mass production models. The [[Škoda Rapid (2012)|European version of the Rapid]] premiered at the [[2012 Paris Motor Show|Paris Motor Show]]. This car was a successor to the first-generation Octavia in terms of its price bracket. The second model was the third-generation Octavia, which premiered in December 2012. In the same month, local production of the Yeti was launched at the Nizhny Novgorod GAZ factory.<ref name="Alexander Rogan">{{cite web|title=Russia Supply Chain|url=http://www.russiasupplychain.com/yeti-spotted-in-russias-regions/|publisher=Russia Supply Chain|author=Alexander Rogan|date=6 December 2012|access-date=10 April 2014|archive-date=4 March 2016|archive-url=https://web.archive.org/web/20160304072534/http://www.russiasupplychain.com/yeti-spotted-in-russias-regions/|url-status=dead}}</ref>
In 2012, Škoda introduced two new mass production models. The [[Škoda Rapid (2012)|European version of the Rapid]] premiered at the [[2012 Paris Motor Show|Paris Motor Show]]. This car was a successor to the first-generation Octavia in terms of its price bracket. The second model was the third-generation Octavia, which premiered in December 2012. In the same month, local production of the Yeti was launched at the Nizhny Novgorod GAZ factory.<ref name="Alexander Rogan">{{cite web|title=Russia Supply Chain|url=http://www.russiasupplychain.com/yeti-spotted-in-russias-regions/|publisher=Russia Supply Chain|author=Alexander Rogan|date=6 December 2012|access-date=10 April 2014|archive-date=4 March 2016|archive-url=https://web.archive.org/web/20160304072534/http://www.russiasupplychain.com/yeti-spotted-in-russias-regions/|url-status=dead}}</ref>


In 2012, Škoda, introduced an emission-free (on the street) fleet of Octavia Green E Line e-cars on Czech roads to be used by external partners. Since internal tests on the fleet in late 2011, the e-fleet had driven more than 250,000&nbsp;km. During the same year, Škoda celebrated several milestones, including 14 million Škoda cars being produced since 1905 (January),<ref>{{cite web|title=Volkswagen|url=http://www.volkswagenag.com/content/vwcorp/content/de/homepage.html|publisher=Volkswagen|date=21 November 2013|access-date=10 April 2014|archive-date=5 February 2013|archive-url=https://archive.today/20130205210635/http://www.volkswagenag.com/content/vwcorp/content/de/homepage.html|url-status=dead}}</ref> three million Fabias (May),<ref>{{cite web|title=FleetEurope|url=http://www.fleeteurope.com/news/fabia-3-million-rolls-production-line#.UwTEQnnGCLE/|publisher=FleetEurope|author=Tim Harrup|date=11 May 2012|access-date=10 April 2014|archive-date=4 March 2016|archive-url=https://web.archive.org/web/20160304224318/http://www.fleeteurope.com/news/fabia-3-million-rolls-production-line#.UwTEQnnGCLE/|url-status=dead}}</ref> 500,000 Superbs at the Kvasiny plant (June),<ref>{{cite web|title=Indian Autos Blog|url=http://indianautosblog.com/2013/12/skodas-kvasiny-500000th-superb-110746|author=Karthik H|date=30 December 2013}}</ref> and 5 years of Škoda operations in China.<ref name="Alexander Rogan"/>
In 2012, Škoda, introduced an emission-free (on the street) fleet of Octavia Green E Line e-cars on Czech roads to be used by external partners. Since internal tests on the fleet in late 2011, the e-fleet had driven more than 250,000&nbsp;km. During the same year, Škoda celebrated several milestones, including 14 million Škoda cars being produced since 1905 (January),<ref>{{cite web|title=Volkswagen|url=http://www.volkswagenag.com/content/vwcorp/content/de/homepage.html|publisher=Volkswagen|date=21 November 2013|access-date=10 April 2014|archive-date=5 February 2013|archive-url=https://archive.today/20130205210635/http://www.volkswagenag.com/content/vwcorp/content/de/homepage.html|url-status=dead}} {{Webarchive|url=https://archive.today/20130205210635/http://www.volkswagenag.com/content/vwcorp/content/de/homepage.html |date=5 February 2013 }}</ref> three million Fabias (May),<ref>{{cite web|title=FleetEurope|url=http://www.fleeteurope.com/news/fabia-3-million-rolls-production-line#.UwTEQnnGCLE/|publisher=FleetEurope|author=Tim Harrup|date=11 May 2012|access-date=10 April 2014|archive-date=4 March 2016|archive-url=https://web.archive.org/web/20160304224318/http://www.fleeteurope.com/news/fabia-3-million-rolls-production-line#.UwTEQnnGCLE/|url-status=dead}} {{Webarchive|url=https://web.archive.org/web/20160304224318/http://www.fleeteurope.com/news/fabia-3-million-rolls-production-line#.UwTEQnnGCLE/ |date=4 March 2016 }}</ref> 500,000 Superbs at the Kvasiny plant (June),<ref>{{cite web|title=Indian Autos Blog|url=http://indianautosblog.com/2013/12/skodas-kvasiny-500000th-superb-110746|author=Karthik H|date=30 December 2013}}</ref> and 5 years of Škoda operations in China.<ref name="Alexander Rogan"/>


Massive rejuvenation of the model range was a major tune for 2013 at Škoda: The Czech car maker launched the third-generation Octavia Combi and Octavia RS (both liftback and estate), as well as facelifted Superb and Superb Combi. They were accompanied by brand new members of the Rapid family as the Rapid Spaceback, the first Škoda hatchback car in the compact segment, and the Chinese version of the Rapid. The Yeti also faced significant changes. With the facelift, two design variants of Škoda's compact SUV are now available, the city-likeoriented Yeti and rugged Yeti Outdoor. Chinese customers were also given a Yeti with an extended wheelbase.
Massive rejuvenation of the model range was a major tune for 2013 at Škoda: The Czech car maker launched the third-generation Octavia Combi and Octavia RS (both liftback and estate), as well as facelifted Superb and Superb Combi. They were accompanied by brand new members of the Rapid family as the Rapid Spaceback, the first Škoda hatchback car in the compact segment, and the Chinese version of the Rapid. The Yeti also faced significant changes. With the facelift, two design variants of Škoda's compact SUV are now available, the city-likeoriented Yeti and rugged Yeti Outdoor. Chinese customers were also given a Yeti with an extended wheelbase.
[[File:Skoda Vorstand Genf 2018.jpg|thumb|Part of the board of directors at the [[Geneva Motor Show]] with Škoda Vision X (2018): from left Christian Strube, Klaus-Dieter Schürmann, Alain Favey, Bernhard Maier, Michael Oeljeklaus and Dieter Seemann]]
[[File:Skoda Vorstand Genf 2018.jpg|thumb|Part of the board of directors at the [[Geneva Motor Show]] with Škoda Vision X (2018): from left Christian Strube, Klaus-Dieter Schürmann, Alain Favey, Bernhard Maier, Michael Oeljeklaus and Dieter Seemann]]


In 2015, Volkswagen admitted that it had installed pollution-cheating software in many of its cars to fool regulators that its cars met emissions standards, when in fact they polluted at much higher levels than government standards. About 1.2 million Škoda cars worldwide were fitted with this emissions-cheating device.<ref>{{Cite web|title = VW scandal: German prosecutors probe Winterkorn as Volkswagen emissions-rigging crisis spreads to 2.1 million Audi cars and Skoda models|url = https://www.telegraph.co.uk/finance/newsbysector/industry/11895848/BREAKING-2.1-million-Audi-cars-fitted-with-VW-emissions-cheat-devices.html|access-date = 28 September 2015}}</ref> Škoda stated that Volkswagen would recall and cover refitting costs for all of the cars affected by the [[Volkswagen emissions testing scandal|scandal]].
In 2015, Volkswagen admitted that it had installed pollution-cheating software in many of its cars to fool regulators that its cars met emissions standards, when in fact they polluted at much higher levels than government standards. About 1.2 million Škoda cars worldwide were fitted with this emissions-cheating device.<ref>{{Cite web|title = VW scandal: German prosecutors probe Winterkorn as Volkswagen emissions-rigging crisis spreads to 2.1 million Audi cars and Skoda models| date=28 September 2015 |url = https://www.telegraph.co.uk/finance/newsbysector/industry/11895848/BREAKING-2.1-million-Audi-cars-fitted-with-VW-emissions-cheat-devices.html|access-date = 28 September 2015}}</ref> Škoda stated that Volkswagen would recall and cover refitting costs for all of the cars affected by the [[Volkswagen emissions testing scandal|scandal]].


In 2015, Škoda was voted the most reliable car brand in the UK.<ref>{{cite web|url=http://www.motortrader.com/motor-trader-news/automotive-news/skoda-wins-top-jd-power-honours-dependability-10-08-2015|title=Skoda wins top JD Power honours for dependability|website=www.motortrader.com|date=10 August 2015}}</ref> A corporate strategy was launched in 2015 to produce a range of all-electric cars from 2019.<ref name="Autocar March 16, 2016"/>
In 2015, Škoda was voted the most reliable car brand in the UK.<ref>{{cite web|url=http://www.motortrader.com/motor-trader-news/automotive-news/skoda-wins-top-jd-power-honours-dependability-10-08-2015|title=Skoda wins top JD Power honours for dependability|website=www.motortrader.com|date=10 August 2015}}</ref> A corporate strategy was launched in 2015 to produce a range of all-electric cars from 2019.<ref name="Autocar March 16, 2016"/>


Škoda Auto started to manufacture the large, seven-seat [[Sport utility vehicle|SUV]] [[Škoda Kodiaq]] in 2016,<ref>{{cite web|url=http://www.autoexpress.co.uk/skoda/88859/skodas-large-suv-spied-testing-again|title=New Skoda Kodiaq SUV: prices, specs and everything you need to know}}</ref> it was introduced at the Paris Motor Show in October 2016,<ref>{{cite news|title=Kodiaq moment: snapshots of Skoda's 7-seat SUV|url=http://www.carmagazine.co.uk/car-news/motor-shows-events/paris/2016/kodiaq-moment-snapshot-of-skodas-7-seat-suv/|publisher=CAR magazine|date=29 July 2016}}</ref> and sales began at early 2017. In the second half of 2017, sales began of the new compact SUV [[Škoda Karoq]], which officially replaced the [[Škoda Yeti]]. The automaker introduced in December 2018 a new small family car, the [[Škoda Scala]]. In February 2019, the company introduced in [[Geneva]] the new [[Crossover (automobile)|subcompact crossover]] [[Škoda Kamiq]].
Škoda Auto started to manufacture the large, seven-seat [[Sport utility vehicle|SUV]] [[Škoda Kodiaq]] in 2016,<ref>{{Cite web|url=https://www.autoexpress.co.uk/skoda/kodiaq/88859/new-skoda-kodiaq-suv-prices-specs-and-everything-you-need-to-know|title=New Skoda Kodiaq SUV: prices and specs|website=Auto Express}}</ref> it was introduced at the Paris Motor Show in October 2016,<ref>{{cite news|title=Kodiaq moment: snapshots of Skoda's 7-seat SUV|url=http://www.carmagazine.co.uk/car-news/motor-shows-events/paris/2016/kodiaq-moment-snapshot-of-skodas-7-seat-suv/|publisher=CAR magazine|date=29 July 2016}}</ref> and sales began at early 2017. In the second half of 2017, sales began of the new compact SUV [[Škoda Karoq]], which officially replaced the [[Škoda Yeti]]. The automaker introduced in December 2018 a new small family car, the [[Škoda Scala]]. In February 2019, the company introduced in [[Geneva]] the new [[Crossover (automobile)|subcompact crossover]] [[Škoda Kamiq]].


==Electrification strategy==
==Electrification strategy==
[[File:2021 Skoda Enyaq - Arctic Silver Metallic (2).jpg|thumb|The fully electric [[Škoda Enyaq iV]] has been produced since November 2020, and six fully electric models are to be available by 2025.]]
[[File:2021 Skoda Enyaq - Arctic Silver Metallic (2).jpg|thumb|The fully electric [[Škoda Enyaq iV]] has been produced since November 2020, and six fully electric models are to be available by 2025.]]
In 2015, new Škoda chairman Bernhard Maier stated that the Volkswagen Group "is working on a modular, new electric platform and we are in the team", and "there is no alternative to electrification."<ref name="Autocar March 16, 2016"/> New Škoda corporate "Strategy 2025", which replaces the previous "Strategy 2018", aims to start production of a fully electric vehicle in 2020,<ref name="Autocar March 16, 2016">Julian Rendell. [http://www.autocar.co.uk/car-news/industry/skoda-electric-vehicle-under-development Skoda electric vehicle under development]. ''[[Autocar (magazine)|Autocar]]''. Published on 16 March 2016.</ref> and five electric models across different segments by 2025.<ref>Christiaan Hetzner. [http://europe.autonews.com/article/20170110/ANE/170119993/vws-ev-platform-ready-for-skoda-seat-brands VW's EV platform ready for Skoda, Seat brands]. europe.autonews.com. [[Crain Communications]]. 10 January 2017.</ref>
In 2015, new Škoda chairman Bernhard Maier stated that the Volkswagen Group "is working on a modular, new electric platform and we are in the team", and "there is no alternative to electrification."<ref name="Autocar March 16, 2016"/> New Škoda corporate "Strategy 2025", which replaces the previous "Strategy 2018", aims to start production of a fully electric vehicle in 2020,<ref name="Autocar March 16, 2016">Julian Rendell. [http://www.autocar.co.uk/car-news/industry/skoda-electric-vehicle-under-development Skoda electric vehicle under development]. ''[[Autocar (magazine)|Autocar]]''. Published on 16 March 2016.</ref> and five electric models across different segments by 2025.<ref>Christiaan Hetzner. [http://europe.autonews.com/article/20170110/ANE/170119993/vws-ev-platform-ready-for-skoda-seat-brands VW's EV platform ready for Skoda, Seat brands]. europe.autonews.com. [[Crain Communications]]. 10 January 2017.</ref>


The all-electric [[Škoda Enyaq iV]] available for sale since September 2020. In 2017,[[Auto Shanghai]], Škoda displayed its Vision E concept for an all-electric 300-[[Brake horsepower|bhp]] [[coupé]]-SUV,<ref>Jimi Beckwith. [https://www.autocar.co.uk/car-news/motor-shows-shanghai-auto-show/first-drive-skoda-vision-e-concept-review First drive: Škoda Vision E concept review]. ''[[Autocar (magazine)|Autocar]]''. Published on 31 August 2017.</ref> with [[Autonomous car#Classification|level 3 autonomy]] capability and {{convert|500|km|mi|abbr=out}} range.<ref>Tim Pollard. [http://www.carmagazine.co.uk/car-news/motor-shows-events/shanghai/2017/skoda-vision-e-its-the-czechs-first-electric-car/ Skoda Vision E: it's the Czechs' first electric car]. carmagazine.co.uk. 18 April 2017.</ref> It is based on the [[Volkswagen Group MEB platform|VW MEB platform]] and Škoda Auto will also manufacture [[Electric-vehicle battery|electric-vehicle batteries]] for the Volkswagen Group in its facility in the Czech Republic.<ref>Pavel Svačina. [https://ekonomika.idnes.cz/skoda-volkswagen-elektromobily-zakazka-tovarna-vyroba-piy-/ekoakcie.aspx?c=A171010_356934_ekoakcie_rts Škoda bude vyrábět baterie pro elektroauta. Pojede na ně i Vision E]. (Czech). ''[[Mladá fronta DNES]]''. Published on 10 September 2017.</ref> The second development stage, the Škoda Vision iV, was revealed in March 2019.
At [[Auto Shanghai]] in 2017, Škoda displayed its Vision E concept for an all-electric 300-[[Brake horsepower|bhp]] [[coupé]]-SUV,<ref>Jimi Beckwith. [https://www.autocar.co.uk/car-news/motor-shows-shanghai-auto-show/first-drive-skoda-vision-e-concept-review First drive: Škoda Vision E concept review]. ''[[Autocar (magazine)|Autocar]]''. Published on 31 August 2017.</ref> with [[Autonomous car#Classification|level 3 autonomy]] capability and {{convert|500|km|mi|abbr=out}} range.<ref>Tim Pollard. [http://www.carmagazine.co.uk/car-news/motor-shows-events/shanghai/2017/skoda-vision-e-its-the-czechs-first-electric-car/ Skoda Vision E: it's the Czechs' first electric car]. carmagazine.co.uk. 18 April 2017.</ref> It is based on the [[Volkswagen Group MEB platform|VW MEB platform]] and Škoda Auto will also manufacture [[Electric-vehicle battery|electric-vehicle batteries]] for the Volkswagen Group in its facility in the Czech Republic.<ref>Pavel Svačina. [https://ekonomika.idnes.cz/skoda-volkswagen-elektromobily-zakazka-tovarna-vyroba-piy-/ekoakcie.aspx?c=A171010_356934_ekoakcie_rts Škoda bude vyrábět baterie pro elektroauta. Pojede na ně i Vision E]. (Czech). ''[[Mladá fronta DNES]]''. Published on 10 September 2017.</ref> The second development stage, the Škoda Vision iV, was revealed in March 2019.


A [[plug-in hybrid]] car, the [[Škoda Superb iV]], was available for sale from early 2020,<ref>{{cite news |title=2020 Skoda Superb iV hybrid revealed: pricing, specs and release date |url=https://www.whatcar.com/news/2020-skoda-superb-iv-hybrid-revealed-pricing-specs-and-release-date/n19456 |access-date=3 June 2019 |work=What Car? |language=en}}</ref> and a small SUV model Škoda Kamiq with a [[Natural gas vehicle|natural gas]]-electric hybrid powertrain and a hybrid Fabia from later the same year.<ref name="Autocar March 16, 2016"/><ref>Jim Holder. [https://www.autocar.co.uk/car-news/new-cars/volkswagen-group-hybrid-hot-hatches-due-2020 Volkswagen Group hybrid hot hatches due from 2020]. [[Autocar (magazine)|Autocar]]. Published on 2 November 2017.</ref><ref>Jimi Beckwith. [https://www.autocar.co.uk/car-news/motor-shows-geneva-motor-show/skoda-vision-x-small-suv-concept-previews-2019-production Skoda Vision X small SUV concept previews 2019 production model]. [[Autocar (magazine)|Autocar]]. Published on 1 February 2019.</ref> By March 2018, the electrification plan was expanded to 10 electrified models for 2025 - six fully electric cars and four plugin-hybrids. Out of these, five models are to be available by 2020.<ref>Rachel Burgess. [https://www.autocar.co.uk/car-news/industry/skoda-confirms-five-electrified-models-next-two-years Skoda confirms five electrified models in next two years]. ''[[Autocar (magazine)|Autocar]]''. Published on 21 March 2018.</ref> In 2018, the brand launched its largest-ever investment plan of €2 billion over five years into its electrification.<ref>[http://www.ceskenoviny.cz/zpravy/skoda-zvysila-zisk-na-31-8-miliardy-kc-chce-investovat-do-boleslavi/1600233 Škoda zvýšila zisk na 31,8 miliardy Kč; chce investovat do Boleslavi]. [[Czech News Agency]]. 21 March 2018.</ref>
A [[plug-in hybrid]] car, the [[Škoda Superb iV]], was available for sale from early 2020,<ref>{{cite news |title=2020 Skoda Superb iV hybrid revealed: pricing, specs and release date |url=https://www.whatcar.com/news/2020-skoda-superb-iv-hybrid-revealed-pricing-specs-and-release-date/n19456 |access-date=3 June 2019 |work=What Car? |language=en}}</ref> and a small SUV model Škoda Kamiq with a [[Natural gas vehicle|natural gas]]-electric hybrid powertrain and a hybrid Fabia from later the same year.<ref name="Autocar March 16, 2016"/><ref>Jim Holder. [https://www.autocar.co.uk/car-news/new-cars/volkswagen-group-hybrid-hot-hatches-due-2020 Volkswagen Group hybrid hot hatches due from 2020]. ''[[Autocar (magazine)|Autocar]]''. Published on 2 November 2017.</ref><ref>Jimi Beckwith. [https://www.autocar.co.uk/car-news/motor-shows-geneva-motor-show/skoda-vision-x-small-suv-concept-previews-2019-production Skoda Vision X small SUV concept previews 2019 production model]. ''[[Autocar (magazine)|Autocar]]''. Published on 1 February 2019.</ref> By March 2018, the electrification plan was expanded to 10 electrified models for 2025 - six fully electric cars and four plugin-hybrids. Out of these, five models are to be available by 2020.<ref>Rachel Burgess. [https://www.autocar.co.uk/car-news/industry/skoda-confirms-five-electrified-models-next-two-years Skoda confirms five electrified models in next two years]. ''[[Autocar (magazine)|Autocar]]''. Published on 21 March 2018.</ref> In 2018, the brand launched its largest-ever investment plan of €2 billion over five years into its electrification.<ref>[http://www.ceskenoviny.cz/zpravy/skoda-zvysila-zisk-na-31-8-miliardy-kc-chce-investovat-do-boleslavi/1600233 Škoda zvýšila zisk na 31,8 miliardy Kč; chce investovat do Boleslavi]. [[Czech News Agency]]. 21 March 2018.</ref>


The brand's first fully electric car, a [[A-segment|city car]] Škoda Citigo e iV, was sold from early 2020.<ref>{{cite news |title=Electric Skoda Citigo e will go on sale next year |url=https://www.fleetnews.co.uk/news/manufacturer-news/2019/05/24/electric-skoda-citigo-e-will-go-on-sale-next-year |access-date=3 June 2019 |work=Fleetnews.co.uk |language=en}}</ref><ref>Luke Wilkinson. [https://www.autoexpress.co.uk/skoda/citigo/99236/all-electric-skoda-citigo-e-iv-revealed-for-2019-with-165-mile-range All-electric Skoda Citigo e iV revealed for 2019 with 165-mile range]. [[Auto Express]]. 23 May 2019</ref>
The brand's first fully electric car, a [[A-segment|city car]] [[Volkswagen Up#Škoda Citigo|Škoda Citigo-e iV]], was sold from 2019 to 2020.<ref>{{cite news |title=Electric Skoda Citigo e will go on sale next year |url=https://www.fleetnews.co.uk/news/manufacturer-news/2019/05/24/electric-skoda-citigo-e-will-go-on-sale-next-year |access-date=3 June 2019 |work=Fleetnews.co.uk |language=en}}</ref><ref>Luke Wilkinson. [https://www.autoexpress.co.uk/skoda/citigo/99236/all-electric-skoda-citigo-e-iv-revealed-for-2019-with-165-mile-range All-electric Skoda Citigo e iV revealed for 2019 with 165-mile range]. ''[[Auto Express]]''. 23 May 2019</ref> The all-electric [[Škoda Enyaq iV]] is available for sale since September 2020. Škoda Enyaq Coupé is sold from May 2023.


==Sales and markets==
==Sales and markets==
Line 181: Line 183:
| [[Škoda Enyaq iV]]
| [[Škoda Enyaq iV]]
| [[Škoda Kushaq]]
| [[Škoda Kushaq]]
| [[Škoda Slavia]]
| Total
| Total
}}
}}
{{Scrolling table/mid}}
{{Scrolling table/mid}}
|-
|-
! 1994<ref>{{cite web |title=Case study: Skoda |url=http://tcworld.info/index.php?id=76 |publisher=Tcworld.info |archive-url= https://web.archive.org/web/20110210040037/http://tcworld.info/index.php?id=76 |archive-date=10 February 2011 |date=December 2008}}</ref> !! 1995<ref>{{cite web |url= http://www.ipfm.cz/editor/filestore/File/Gesamtpraesentation_SKODA_2008En.pdf |title=GENERAL PRESENTATION ŠKODA 2008 |publisher=Institute for Industrial and Financial Management |page=15 |access-date=28 August 2011}}</ref> !! 1996<ref>{{cite web |title=ŠKODA AUTO a.s. |url=http://www.volkswagenag.com/content/vwcorp/info_center/en/talks_and_presentations/2004/06/Skoda_Octavia_Presentation_.-bin.acq/qual-BinaryStorageItem.Single.File/20040621_skodaoctavia.pdf |publisher=Volkswagen Group |place=Prague |date=21 June 2004 |access-date=6 November 2012 |archive-date=29 July 2012 |archive-url=https://web.archive.org/web/20120729182909/http://www.volkswagenag.com/content/vwcorp/info_center/en/talks_and_presentations/2004/06/Skoda_Octavia_Presentation_.-bin.acq/qual-BinaryStorageItem.Single.File/20040621_skodaoctavia.pdf |url-status=dead }}</ref> !! 1997 !! 1998 !! 1999 !! 2000 !! 2001 !! 2002 !! 2003 !! 2004 !! 2005 !! 2006 !! 2007 !! 2008 !! 2009 !! 2010 !! 2011 !! 2012<ref name=skodafy2012>{{cite book |title=vwagfy2012 |url=http://www.skoda-auto.com/SiteCollectionDocuments/company/investors/annual-reports/en/skoda-annual-report-2013.pdf |access-date=15 March 2013 |date=15 March 2013 |archive-date=24 September 2015 |archive-url=https://web.archive.org/web/20150924102417/http://www.skoda-auto.com/SiteCollectionDocuments/company/investors/annual-reports/en/skoda-annual-report-2013.pdf |url-status=dead }}</ref> !! 2013<ref>{{cite web |title=ŠKODA 2013: Success with new models |url=https://media.skoda-auto.com/en/_layouts/Skoda.PRPortal/pressrelease.aspx?ID=607 |access-date=27 January 2014 |archive-date=4 March 2016 |archive-url=https://web.archive.org/web/20160304024011/https://media.skoda-auto.com/en/_layouts/Skoda.PRPortal/pressrelease.aspx?ID=607 |url-status=dead }}</ref> !! 2014 !! 2015<ref name="ŠKODA car sales 2015">{{cite web|title=Record-breaking 2015: ŠKODA Delivers 1.06 Million Cars to Customers|url=https://media.skoda-auto.com/en/_layouts/Skoda.PRPortal/pressrelease.aspx?ID=963|access-date=15 January 2016|archive-date=4 March 2016|archive-url=https://web.archive.org/web/20160304085504/https://media.skoda-auto.com/en/_layouts/Skoda.PRPortal/pressrelease.aspx?ID=963|url-status=dead}}</ref> !! 2016<ref name="ŠKODA car sales 2016">{{cite web |title=ŠKODA delivered 1 127 700 vehicles last year |url=http://www.skoda-auto.com/en/news/2017-01-10-record-breaking-2016/ |access-date=13 January 2017 |archive-date=6 March 2017 |archive-url=https://web.archive.org/web/20170306035101/http://www.skoda-auto.com/en/news/2017-01-10-record-breaking-2016 |url-status=dead }}</ref> !! 2017 !! 2018<ref name="ŠKODA Sales 2018"/>!! 2019<ref name="ŠKODA Sales 2020"/>!! 2020<ref name="ŠKODA Sales 2020"/>!! 2021<ref name="ŠKODA Sales 2021"/>
! Total || 1994<ref>{{cite web |title=Case study: Skoda |url=http://tcworld.info/index.php?id=76 |publisher=Tcworld.info |archive-url=https://web.archive.org/web/20110210040037/http://tcworld.info/index.php?id=76 |archive-date=10 February 2011 |date=December 2008 }} {{Webarchive|url=https://web.archive.org/web/20110210040037/http://tcworld.info/index.php?id=76 |date=10 February 2011 }}</ref> !! 1995<ref>{{cite web |url= http://www.ipfm.cz/editor/filestore/File/Gesamtpraesentation_SKODA_2008En.pdf |title=GENERAL PRESENTATION ŠKODA 2008 |publisher=Institute for Industrial and Financial Management |page=15 |access-date=28 August 2011}}</ref> !! 1996<ref>{{cite web |title=ŠKODA AUTO a.s. |url=http://www.volkswagenag.com/content/vwcorp/info_center/en/talks_and_presentations/2004/06/Skoda_Octavia_Presentation_.-bin.acq/qual-BinaryStorageItem.Single.File/20040621_skodaoctavia.pdf |publisher=Volkswagen Group |place=Prague |date=21 June 2004 |access-date=6 November 2012 |archive-date=29 July 2012 |archive-url=https://web.archive.org/web/20120729182909/http://www.volkswagenag.com/content/vwcorp/info_center/en/talks_and_presentations/2004/06/Skoda_Octavia_Presentation_.-bin.acq/qual-BinaryStorageItem.Single.File/20040621_skodaoctavia.pdf |url-status=dead }} {{Webarchive|url=https://web.archive.org/web/20120729182909/http://www.volkswagenag.com/content/vwcorp/info_center/en/talks_and_presentations/2004/06/Skoda_Octavia_Presentation_.-bin.acq/qual-BinaryStorageItem.Single.File/20040621_skodaoctavia.pdf |date=29 July 2012 }}</ref> !! 1997 !! 1998 !! 1999 !! 2000 !! 2001 !! 2002 !! 2003 !! 2004 !! 2005 !! 2006 !! 2007 !! 2008 !! 2009 !! 2010 !! 2011 !! 2012<ref name=skodafy2012>{{cite book |title=vwagfy2012 |url=http://www.skoda-auto.com/SiteCollectionDocuments/company/investors/annual-reports/en/skoda-annual-report-2013.pdf |access-date=15 March 2013 |date=15 March 2013 |archive-date=24 September 2015 |archive-url=https://web.archive.org/web/20150924102417/http://www.skoda-auto.com/SiteCollectionDocuments/company/investors/annual-reports/en/skoda-annual-report-2013.pdf |url-status=dead }} {{Webarchive|url=https://web.archive.org/web/20150924102417/http://www.skoda-auto.com/SiteCollectionDocuments/company/investors/annual-reports/en/skoda-annual-report-2013.pdf |date=24 September 2015 }}</ref> !! 2013<ref>{{cite web |title=ŠKODA 2013: Success with new models |url=https://media.skoda-auto.com/en/_layouts/Skoda.PRPortal/pressrelease.aspx?ID=607 |access-date=27 January 2014 |archive-date=4 March 2016 |archive-url=https://web.archive.org/web/20160304024011/https://media.skoda-auto.com/en/_layouts/Skoda.PRPortal/pressrelease.aspx?ID=607 |url-status=dead }} {{Webarchive|url=https://web.archive.org/web/20160304024011/https://media.skoda-auto.com/en/_layouts/Skoda.PRPortal/pressrelease.aspx?ID=607 |date=4 March 2016 }}</ref> !! 2014 !! 2015<ref name="ŠKODA car sales 2015">{{cite web|title=Record-breaking 2015: ŠKODA Delivers 1.06 Million Cars to Customers|url=https://media.skoda-auto.com/en/_layouts/Skoda.PRPortal/pressrelease.aspx?ID=963|access-date=15 January 2016|archive-date=4 March 2016|archive-url=https://web.archive.org/web/20160304085504/https://media.skoda-auto.com/en/_layouts/Skoda.PRPortal/pressrelease.aspx?ID=963|url-status=dead}} {{Webarchive|url=https://web.archive.org/web/20160304085504/https://media.skoda-auto.com/en/_layouts/Skoda.PRPortal/pressrelease.aspx?ID=963 |date=4 March 2016 }}</ref> !! 2016<ref name="ŠKODA car sales 2016">{{cite web |title=ŠKODA delivered 1 127 700 vehicles last year |url=http://www.skoda-auto.com/en/news/2017-01-10-record-breaking-2016/ |access-date=13 January 2017 |archive-date=6 March 2017 |archive-url=https://web.archive.org/web/20170306035101/http://www.skoda-auto.com/en/news/2017-01-10-record-breaking-2016 |url-status=dead }} {{Webarchive|url=https://web.archive.org/web/20170306035101/http://www.skoda-auto.com/en/news/2017-01-10-record-breaking-2016 |date=6 March 2017 }}</ref> !! 2017 !! 2018<ref name="ŠKODA Sales 2018"/>!! 2019<ref name="ŠKODA Sales 2020"/>!! 2020<ref name="ŠKODA Sales 2020"/>!! 2021<ref name="ŠKODA Sales 2021"/> !! 2022<ref name="ŠKODA Sales 2022"/> !! 2023<ref name="ŠKODA Sales 2023"/>
|- style="text-align:right;"
|- style="text-align:right;"
| 172,000 || 210,000 || 261,000 || 288,458 || 261,127 || 241,256 || 148,500 || 44,963 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || – || – || - || -
| 1,627,304 || 172,000 || 210,000 || 261,000 || 288,458 || 261,127 || 241,256 || 148,500 || 44,963 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || – || – || - || - || - || -
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || 47,876 || 102,373 || 143,251 || 158,503 || 164,134 || 164,017 || 165,635 || 181,683 || 233,322 || 270,274 || 309,951 || 344,857 || 317,335 || 349,746 || 387,200 || 409,360 || 359,600 || 389,300 || 432,300 || 436,300 || 418,800 || 388,200 || 363,722 || 257,364 || 200,771
| 7,328,927 || − || − || − || 47,876 || 102,373 || 143,251 || 158,503 || 164,134 || 164,017 || 165,635 || 181,683 || 233,322 || 270,274 || 309,951 || 344,857 || 317,335 || 349,746 || 387,200 || 409,360 || 359,600 || 389,300 || 432,300 || 436,300 || 418,800 || 388,200 || 363,722 || 257,364 || 200,771 || 141,112 || 191,941
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || 823 || 128,872 || 250,978 || 264,641 || 260,988 || 247,600 || 236,698 || 243,982 || 232,890 || 246,561 || 264,173 || 229,045 || 266,800 || 255,025 || 202,000 || 160,500 || 192,400 || 202,800 || 206,500 || 190,900 || 172,793 || 105,459 || 99,104
| 4,848,590 || − || − || − || − || − || 823 || 128,872 || 250,978 || 264,641 || 260,988 || 247,600 || 236,698 || 243,982 || 232,890 || 246,561 || 264,173 || 229,045 || 266,800 || 255,025 || 202,000 || 160,500 || 192,400 || 202,800 || 206,500 || 190,900 || 172,793 || 105,459 || 99,104 || 92,663 || 94,395
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || 177 || 16,867 || 23,135 || 22,392 || 22,091 || 20,989 || 20,530 || 25,645 || 44,548 || 98,873 || 116,700 || 106,847 || 94,400 || 91,100 || 80,200 || 139,100 || 150,900 || 138,100 || 104,755 || 86,151 || 66,146
| 1,597,932 || − || − || − || − || − || − || − || 177 || 16,867 || 23,135 || 22,392 || 22,091 || 20,989 || 20,530 || 25,645 || 44,548 || 98,873 || 116,700 || 106,847 || 94,400 || 91,100 || 80,200 || 139,100 || 150,900 || 138,100 || 104,755 || 86,151 || 66,146 || 60,840 || 67,446
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || − || − || − || − || − || 14,422 || 66,661 || 57,467 || 47,152 || 32,332 || 36,000 || 39,249 || 33,300 || 29,600 || 16,600 || − || − || – || – || - || -
| 372,783 || − || − || − || − || − || − || − || − || − || − || − || − || 14,422 || 66,661 || 57,467 || 47,152 || 32,332 || 36,000 || 39,249 || 33,300 || 29,600 || 16,600 || − || − || – || – || - || - || - || -
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 11,018 || 52,604 || 70,300 || 90,952 || 82,400 || 102,900 || 99,500 || 95,600 || 69,500 || 13,100 || 10 || 2 || -
| 687,886 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 11,018 || 52,604 || 70,300 || 90,952 || 82,400 || 102,900 || 99,500 || 95,600 || 69,500 || 13,100 || 10 || 2 || - || - || -
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 1,700 || 9,292 || 103,800 || 221,400 || 194,300 || 212,800 || 211,500 || 191,500 || 142,118 || 79,702 || 63,657
| 1,452,347 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 1,700 || 9,292 || 103,800 || 221,400 || 194,300 || 212,800 || 211,500 || 191,500 || 142,118 || 79,702 || 63,657 || 17,296 || 3,282
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 509 || 36,687 || 45,200 || 42,500 || 40,200 || 40,700 || 37,100 || 39,200 || 31,199 || 14,971 || 4,373
| 332,642 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 509 || 36,687 || 45,200 || 42,500 || 40,200 || 40,700 || 37,100 || 39,200 || 31,199 || 14,971 || 4,373 || 3 || -
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 100,000 || 149,200 || 171,794 || 131,590 || 98,566
| 851,462 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 100,000 || 149,200 || 171,794 || 131,590 || 98,566 || 94,455 || 105,857
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 6,300 || 115,700 || 152,708 || 137,223 || 119,156
| 718,855 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 6,300 || 115,700 || 152,708 || 137,223 || 119,156 || 87,716 || 100,052
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || – || 27,900 || 64,597 || 128,539 || 120,742
| 554,508 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || – || 27,900 || 64,597 || 128,539 || 120,742 || 96,269 || 116,461
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 39,071 || 63,181 || 48,154
| 249,173 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 39,071 || 63,181 || 48,154 || 39,538 || 59,229
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 634 || 44,718
| 180,680 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 634 || 44,718 || 53,678 || 81,650
|- style="text-align:right;"
|- style="text-align:right;"
| − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 12,815
| 66,179 || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || − || 12,815 || 26,761 || 26,603
|- style="text-align:right;"
|- style="text-align:right;"
! 172,000 || 210,000 || 261,000 || 336,334 || 363,500 || 385,330 || 435,403 || 460,252 || 445,525 || 449,758 || 451,675 || 492,111 || 549,667 || 630,032 || 674,530 || 684,226 || 762,600 || 879,200 || 949,412 || 920,800 || 1,037,200 || 1,055,500 || 1,127,700 || 1,200,500 || 1,253,700 || 1,242,816 || 1,004,816 || 878,202
| 40,835 || || || || || || || || || || || || || || || || || || || || || || || || || || − || − || - || 20,931 || 19,904
|- style="text-align:right;"
! 20,910,103 || 172,000 || 210,000 || 261,000 || 336,334 || 363,500 || 385,330 || 435,403 || 460,252 || 445,525 || 449,758 || 451,675 || 492,111 || 549,667 || 630,032 || 674,530 || 684,226 || 762,600 || 879,200 || 949,412 || 920,800 || 1,037,200 || 1,055,500 || 1,127,700 || 1,200,500 || 1,253,700 || 1,242,816 || 1,004,816 || 878,202 || 731,262 || 866,820
{{Scrolling table/end}}
{{Scrolling table/end}}


===Markets===
===Markets===
[[File:Skoda Auto prodej svet.png|thumb|Worldwide sales of Škoda cars]]
[[File:Skoda Auto prodej svet.png|thumb|Worldwide sales of Škoda cars]]
As of August 2016, Škoda was being sold in 102 countries.<ref>Václav Lavička. [http://byznys.ihned.cz/c1-65386640-nenapadna-skoda-je-ziskovejsi-nez-hrda-audi-ostatnim-v-koncernu-muze-slouzit-za-vzor-chvali-handelsblatt Nenápadná Škoda je ziskovější než hrdá Audi. Ostatním v koncernu může sloužit za vzor, tvrdí německý tisk]. ''[[Hospodářské noviny]]''. Published on 1 August 2016.</ref> In 2020, the top markets for Škoda by number of sales were China (173,300), Germany (161,775), Russia (94,632), Czech Republic (83,249), Great Britain (58,431) and Poland (56,152).<ref name="ŠKODA Sales 2020"/> In the [[Asia-Pacific]] region, Škoda is also being sold in Australia, New Zealand, Taiwan, Brunei and India. Škoda is also planning to expand into Iran, where imports are to be started from 2018 and production of vehicles by 2020.<ref>[https://financialtribune.com/articles/economy-auto/71109/skoda-to-make-low-cost-cars-for-iran Skoda to Make Low-Cost Cars for Iran]. ''[[Financial Tribune]]''. Published on 27 August 2017.</ref> Expansion strategy also includes Singapore.<ref>[http://www.straitstimes.com/lifestyle/vw-singapore-plots-skoda-comeback VW Singapore plots Skoda comeback]. ''[[The Straits Times]]''. Published on 11 November 2017.</ref>
As of August 2016, Škoda was being sold in 102 countries.<ref>Václav Lavička. [http://byznys.ihned.cz/c1-65386640-nenapadna-skoda-je-ziskovejsi-nez-hrda-audi-ostatnim-v-koncernu-muze-slouzit-za-vzor-chvali-handelsblatt Nenápadná Škoda je ziskovější než hrdá Audi. Ostatním v koncernu může sloužit za vzor, tvrdí německý tisk]. ''[[Hospodářské noviny]]''. Published on 1 August 2016.</ref> In 2022, the top markets for Škoda by number of sales were Germany (134,260), Czech Republic (71,152), India (51,865), Great Britain (49,555) and Poland (44,985).<ref name="ŠKODA Sales 2022"/> In the [[Asia-Pacific]] region, Škoda is also being sold in Australia, New Zealand, Taiwan and Brunei. Škoda is also planning to expand into Iran, where imports are to be started from 2018 and production of vehicles by 2020.<ref>[https://financialtribune.com/articles/economy-auto/71109/skoda-to-make-low-cost-cars-for-iran Skoda to Make Low-Cost Cars for Iran]. ''[[Financial Tribune]]''. Published on 27 August 2017.</ref> Expansion strategy also includes Singapore.<ref>[http://www.straitstimes.com/lifestyle/vw-singapore-plots-skoda-comeback VW Singapore plots Skoda comeback]. ''[[The Straits Times]]''. Published on 11 November 2017.</ref>


==Production==
==Production==
Škoda cars are now made in factories in the Czech Republic, China, Russia, India and Slovakia. A smaller number of Škoda models are additionally manufactured in [[Öskemen]], Kazakhstan and [[Solomonovo]], Ukraine through local partners. The following table lists the factories and their production models in 2019.<ref>{{Cite web|title=Annual Report 2019|url=https://az749841.vo.msecnd.net/sitesencom/alv1/897008b0-7c89-4a06-af11-046443370fe7/skoda-annual-report-2019.6422e579e4bc93923fda47f788f9f9d1.pdf|website=ŠKODA AUTO COMPANY}}</ref><ref>{{Cite web|title=About ŠKODA|url=http://www.skoda-auto.com/company/about|access-date=2020-09-21|website=www.skoda-auto.com|language=en-com}}</ref>
Škoda cars are now made in factories in the Czech Republic (635,213 cars), India (55,750 cars), China (41,936 cars), Slovakia (16,116 cars), and Russia (15,979 cars).<ref name="ŠKODA Sales 2022"/> A smaller number of Škoda models are additionally manufactured in [[Solomonovo]], Ukraine through local partner. Till 2020 also there was manufacturing in [[Öskemen]], Kazakhstan.<ref>{{cite web | url=http://navigator.volkswagenag.com/index.html?lang=en_GB#ODEOT10201000000OB115O030000OCO1604B775521 | archive-url=https://web.archive.org/web/20171202073622/http://navigator.volkswagenag.com/index.html?lang=en_GB#ODEOT10201000000OB115O030000OCO1604B775521 | archive-date=2 December 2017 | title=Navigator 2017 }} {{Webarchive|url=https://web.archive.org/web/20171202073622/http://navigator.volkswagenag.com/index.html?lang=en_GB#ODEOT10201000000OB115O030000OCO1604B775521 |date=2 December 2017 }}</ref> The following table lists the factories and their production models in 2019.<ref>{{Cite web|title=Annual Report 2019|url=https://az749841.vo.msecnd.net/sitesencom/alv1/897008b0-7c89-4a06-af11-046443370fe7/skoda-annual-report-2019.6422e579e4bc93923fda47f788f9f9d1.pdf|website=ŠKODA AUTO COMPANY}}</ref><ref>{{Cite web|title=About ŠKODA|url=http://www.skoda-auto.com/company/about|access-date=2020-09-21|website=www.skoda-auto.com|language=en-com}}</ref>
{|class="wikitable " border="1"
{|class="wikitable " border="1"
! Manufacturing plant
! Manufacturing plant
! Production models
! Production models
! Location
! Location
! Operator<ref>{{cite web|url=https://www.volkswagenag.com/en/group/portrait-and-production-plants.html|title=Portrait & Production Plants|publisher=Volkswagen Group|access-date=29 January 2017}}</ref>
! Operator<ref>{{cite web|url=https://www.volkswagenag.com/en/group/portrait-and-production-plants.html|title=Portrait & Production Plants|publisher=Volkswagen Group|access-date=29 January 2017}}</ref><ref>{{cite web|url=https://www.carwale.com/news/skoda-kylaq-production-begins-dealer-network-to-be-expanded-soon/|title=Skoda Kylaq production begins; dealer network to be expanded soon|publisher=Carwale|access-date=14 December 2024}}</ref>
|-
|-
| [[Mladá Boleslav]] (Czech Republic)
| [[Mladá Boleslav]] (Czech Republic)
| Fabia, Octavia, Kamiq, Karoq, Scala, Enyaq iV
| Fabia, Octavia, Kamiq, Karoq, Scala, Enyaq iV, EA211 engines
| {{Coord|50.421111|14.930556}}
| {{Coord|50.421111|14.930556}}
| rowspan="3" | ŠKODA AUTO a.s.
| rowspan="3" | ŠKODA AUTO a.s.
|-
|-
| [[Kvasiny]] (Czech Republic)
| [[Kvasiny]] (Czech Republic)
| Superb, Kodiaq, Karoq, [[SEAT Ateca]]
| Kodiaq, Karoq, [[SEAT Ateca]]
| {{Coord|50.204722|16.257778}}
| {{Coord|50.204722|16.257778}}
|-
|-
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|-
|-
| [[Volkswagen Bratislava Plant|Bratislava]] (Slovakia)
| [[Volkswagen Bratislava Plant|Bratislava]] (Slovakia)
| Karoq, Superb
| Citigo
| {{Coord|48.234135|16.98791}}
| {{Coord|48.234135|16.98791}}
| VOLKSWAGEN SLOVAKIA, a.s. (VW AG subsidiary)
| VOLKSWAGEN SLOVAKIA, a.s. (VW AG subsidiary)
|-
|-
| [[Pune]] (India)
| [[Pune]] (India)
| Kushaq, Slavia
| Kushaq, Slavia, Kodiaq, Kylaq
| {{Coord|18.74228667|73.81853167}}
| {{Coord|18.74228667|73.81853167}}
| rowspan="2" |[[Škoda Auto India Private Limited|Škoda Auto India Pvt Ltd.]] (Škoda Auto a.s. subsidiary)
| rowspan="2" |[[Škoda Auto India Private Limited|Škoda Auto India Pvt Ltd.]] (Škoda Auto a.s. subsidiary)
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|-
|-
| [[Kaluga]] (Russia)
| [[Kaluga]] (Russia)
| Rapid
| Rapid (production suspended)
| {{Coord|54.574444|36.344444}}
| {{Coord|54.574444|36.344444}}
| OOO Volkswagen Group Rus (VW AG subsidiary)
| OOO Volkswagen Group Rus (VW AG subsidiary)
|-
|-
| [[Nizhny Novgorod]] (Russia)
| [[Nizhny Novgorod]] (Russia)
| Karoq, Kodiaq, Octavia
| Karoq, Kodiaq, Octavia (production suspended)
| {{Coord|56.242235|43.887655}}
| {{Coord|56.242235|43.887655}}
| [[GAZ|OOO Avtomobilnyj zavod «GAZ»]] ([[GAZ Group]] subsidiary)
| [[GAZ|OOO Avtomobilnyj zavod «GAZ»]] ([[GAZ Group]] subsidiary)
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| {{Coord|31.295833|121.177778}}
| {{Coord|31.295833|121.177778}}
| rowspan="5" | SAIC Volkswagen Automotive Company, Ltd. (VW AG joint venture)
| rowspan="5" | SAIC Volkswagen Automotive Company, Ltd. (VW AG joint venture)
|-
| [[Yizheng]] (China)
| Rapid (China)
| {{Coord|32.28959667|119.2043183}}
|-
|-
| [[Ningbo]] (China)
| [[Ningbo]] (China)
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Following a long history of class victories in lower levels of motorsport, Škoda became a participant in the [[Fédération Internationale de l'Automobile|FIA]] World Rally Championship in the [[1999 World Rally Championship season|1999 season]], with [[World Rally Car]] models of the Škoda Octavia. Škoda's best result with the Octavia WRC was [[Armin Schwarz]]'s third place at the 2001 [[Safari Rally]]. From mid [[2003 World Rally Championship season|2003]], the Octavia was replaced by the smaller Škoda Fabia. Škoda used the [[2004 World Rally Championship season|2004 season]] to develop the car further, but did not achieve much success the [[2005 World Rally Championship season|following season]]. However, at the season-ending [[Rally Australia]], 1995 [[list of World Rally Championship Drivers' Champions|world champion]] [[Colin McRae]] was running second before retiring. Škoda then withdrew from the series, and the [[2006 World Rally Championship season|2006 season]] saw Škoda represented by the semi-privateer [[Red Bull]] Škoda Team. [[Jan Kopecký]] drove the Fabia WRC to fifth place at the [[Rally Catalunya]], and as late as the [[2007 Rallye Deutschland]] the Fabia still achieved a fifth-place result, again in the hands of Kopecký. Former works [[Ford World Rally Team|Ford]] and [[Citroen World Rally Team|Citroen]] driver [[François Duval]] also drove a Fabia WRC in 2006 for the privateer First Motorsport team, achieving a sixth-place finish in Catalunya.
Following a long history of class victories in lower levels of motorsport, Škoda became a participant in the [[Fédération Internationale de l'Automobile|FIA]] World Rally Championship in the [[1999 World Rally Championship season|1999 season]], with [[World Rally Car]] models of the Škoda Octavia. Škoda's best result with the Octavia WRC was [[Armin Schwarz]]'s third place at the 2001 [[Safari Rally]]. From mid [[2003 World Rally Championship season|2003]], the Octavia was replaced by the smaller Škoda Fabia. Škoda used the [[2004 World Rally Championship season|2004 season]] to develop the car further, but did not achieve much success the [[2005 World Rally Championship season|following season]]. However, at the season-ending [[Rally Australia]], 1995 [[list of World Rally Championship Drivers' Champions|world champion]] [[Colin McRae]] was running second before retiring. Škoda then withdrew from the series, and the [[2006 World Rally Championship season|2006 season]] saw Škoda represented by the semi-privateer [[Red Bull]] Škoda Team. [[Jan Kopecký]] drove the Fabia WRC to fifth place at the [[Rally Catalunya]], and as late as the [[2007 Rallye Deutschland]] the Fabia still achieved a fifth-place result, again in the hands of Kopecký. Former works [[Ford World Rally Team|Ford]] and [[Citroen World Rally Team|Citroen]] driver [[François Duval]] also drove a Fabia WRC in 2006 for the privateer First Motorsport team, achieving a sixth-place finish in Catalunya.


===WRC2===
===World Rally Championship-2===
{{Main|World Rally Championship-2}}
{{Main|WRC2}}
In 2009, Škoda entered the [[Intercontinental Rally Challenge]] (IRC) for the first time, using the Fabia S2000, winning three rallies and finishing second in both the drivers and manufacturers championship. In 2010, Škoda won a total of seven IRC events winning both the manufacturers and driver championship for [[Juho Hänninen]]. These achievements were repeated in the following two seasons, with [[Andreas Mikkelsen]] as the drivers' champion. In 2013, the Intercontinental Rally Challenge was merged with the [[European Rally Championship]] (ERC) and the team gained the drivers' championship title once again for [[Jan Kopecký]]. The car was also raced by privateers in several championships, including Red Bull, Barwa, Rene Georges and Rufa in the 2010 [[Super 2000 World Rally Championship]].
In 2009, Škoda entered the [[Intercontinental Rally Challenge]] (IRC) for the first time, using the Fabia S2000, winning three rallies and finishing second in both the drivers and manufacturers championship. In 2010, Škoda won a total of seven IRC events winning both the manufacturers and driver championship for [[Juho Hänninen]]. These achievements were repeated in the following two seasons, with [[Andreas Mikkelsen]] as the drivers' champion. In 2013, the Intercontinental Rally Challenge was merged with the [[European Rally Championship]] (ERC) and the team gained the drivers' championship title once again for [[Jan Kopecký]]. The car was also raced by privateers in several championships, including Red Bull, Barwa, Rene Georges and Rufa in the 2010 [[Super 2000 World Rally Championship]].


[[Škoda Motorsport]] won the 2015, 2016, 2017 and 2018 [[World Rally Championship-2|WRC-2]] championships with [[Škoda Fabia R5]].
[[Škoda Motorsport]] won the 2015, 2016, 2017 and 2018 [[WRC-2]] championships with [[Škoda Fabia R5]].


===Bonneville Speedway===
===Bonneville Speedway===
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{{Main|List of Škoda vehicles}}
{{Main|List of Škoda vehicles}}
* [[Škoda Enyaq]] – [[Electric car|all-electric]] [[Sport utility vehicle|crossover SUV]] (since 2020)
* [[Škoda Enyaq]] – [[Electric car|all-electric]] [[Sport utility vehicle|crossover SUV]] (since 2020)
* [[Škoda Kodiaq]] – [[Sport utility vehicle|SUV]] (since 2016)
* [[Škoda Elroq]] – [[Electric car|all-electric]] [[Sport utility vehicle|crossover SUV]] (since 2024)
* [[Škoda Kodiaq]] II – [[Sport utility vehicle|SUV]] (since 2023)
* [[Škoda Karoq]] – [[compact SUV]] (since 2017)
* [[Škoda Karoq]] – [[compact SUV]] (since 2017)
* [[Škoda Kamiq]] – [[crossover SUV]] (since 2019)
* [[Škoda Kamiq]] – [[crossover SUV]] (since 2019)
* [[Škoda Kushaq]] – [[crossover SUV]] (since 2021)
* [[Škoda Kushaq]] – [[crossover SUV]] (since 2021)
* [[Škoda Superb]] III – [[Compact executive car]] (since 2015)
* [[Škoda Kylaq]] - [[subcompact crossover SUV]] - (since 2024)
* [[Škoda Octavia]] IV – [[Compact car|Small family car]] (since 2019)
* [[Škoda Superb]] IV – [[compact executive car]] (since 2023)
* [[Škoda Slavia]] – [[Subcompact car]] (since 2022)
* [[Škoda Octavia]] IV – [[Compact car|small family car]] (since 2019)
* [[Škoda Rapid (2012)|Škoda Rapid]] – [[Compact car|Small family car]] (since 2012)
* [[Škoda Slavia]] – [[subcompact car]] (since 2022)
* [[Škoda Scala]] – [[Compact car|Small family car]] (since 2019)
* [[Škoda Scala]] – [[Compact car|small family car]] (since 2019)
* [[Škoda Fabia]] IV – [[Supermini]] (since 2021)
* [[Škoda Fabia]] IV – [[supermini]] (since 2021)
<gallery>
<gallery>
File:Skoda Enyaq IMG 5403.jpg|[[Škoda Enyaq]] (since 2020)
File:Skoda Enyaq IMG 5403.jpg|[[Škoda Enyaq]] (since 2020)
File:2018 Skoda Kodiaq Scout TDi SCR 4X4 2.0 Front.jpg|[[Škoda Kodiaq]] (since 2016)
File:Škoda Kodiaq II IMG 9433.jpg|[[Škoda Kodiaq]] II (since 2024)
File:2018 Skoda Karoq SE L TDi S-A 1.6 Front.jpg|[[Škoda Karoq]] (since 2017)
File:2018 Skoda Karoq SE L TDi S-A 1.6 Front.jpg|[[Škoda Karoq]] (since 2017)
File:Skoda Kamiq Genf 2019 1Y7A5907.jpg|[[Škoda Kamiq]] (since 2019)
File:Skoda Kamiq Genf 2019 1Y7A5907.jpg|[[Škoda Kamiq]] (since 2019)
File:2021 Škoda Kushaq (India) front view.png|[[Škoda Kushaq]] (since 2021)
File:2021 Škoda Kushaq (India) front view.png|[[Škoda Kushaq]] (since 2021)
File:2018 Skoda Superb SE L Executive TSi 1.4.jpg|[[Škoda Superb]] III (since 2015)
File:Škoda Superb IV Combi IMG 8943.jpg|[[Škoda Superb]] IV (since 2023)
File:Skoda Octavia IV Combi IMG 2617.jpg|[[Škoda Octavia]] IV (since 2019)
File:Skoda Octavia IV Combi IMG 2617.jpg|[[Škoda Octavia]] IV (since 2019)
File:2021 Škoda Slavia 1.5 TSI Style (India) front view.png|[[Škoda Slavia]] (since 2022)
File:2021 Škoda Slavia 1.5 TSI Style (India) front view.png|[[Škoda Slavia]] (since 2022)
File:2014 Skoda Rapid SE Connect TSi 1.2 Front.jpg|[[Škoda Rapid]] (since 2012)
File:Skoda Scala IMG 2462.jpg|[[Škoda Scala]] (since 2019)
File:Skoda Scala IMG 2462.jpg|[[Škoda Scala]] (since 2019)
File:Skoda Fabia IV IMG 5307.jpg|[[Škoda Fabia]] IV (since 2021)
File:Skoda Fabia IV IMG 5307.jpg|[[Škoda Fabia]] IV (since 2021)
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==Logo==
==Logo==
In 1923, two different trademarks were registered at the Office for Innovation and Model Registration in [[Plzeň]]. The first depicted a winged arrow pointing to the right with five feathers in a circle and the second was a winged arrow with three feathers. The famous winged arrow with three feathers still forms the Škoda logo today. The ''ŠKODA'' text was added to the logo in 1936. The arrow represents speed, the wings progress and freedom, the eye precision and the circle unity, completeness, world and harmony.<ref>{{cite web|url=http://www.novinky.cz/ekonomika/358504-plzenska-skodovka-zmenila-logo.html|title=Plzeňská Škodovka změnila logo}}</ref><ref>{{cite web|url=http://zpravodajstvi.sumpersko.net/Na-sumperskem-Parsu-se-skvi-legendarni-logo-s-okridlenym-sipem-a-napis-Skoda-7185/clanek|title=Na šumperském Parsu se skví legendární logo s okřídleným šípem a nápis Škoda – Šumpersko.NET|first=Netsimple Conspiracy|last=s.r.o.|website=zpravodajstvi.sumpersko.net}}</ref> The story goes that, on his travels through the US, [[Emil Škoda]] had once been so taken with a Native American's feathered headdress that he had returned to [[Plzeň|Pilsen]] with a relief image which inspired the logo.<ref>{{Cite book|title=Škoda. A Car That Made History|last=Jetschgo|first=Johannes|publisher=Vitalis|year=2019|isbn=9783899196528|location=Prague|pages=40}}</ref>
In 1923, two different trademarks were registered at the Office for Innovation and Model Registration in [[Plzeň]]. The first depicted a winged arrow pointing to the right with five feathers in a circle and the second was a winged arrow with three feathers. The famous winged arrow with three feathers still forms the Škoda logo today. The ''ŠKODA'' text was added to the logo in 1936. The arrow represents speed, the wings progress and freedom, the eye precision and the circle unity, completeness, world and harmony.<ref>{{cite web|url=http://www.novinky.cz/ekonomika/358504-plzenska-skodovka-zmenila-logo.html|title=Plzeňská Škodovka změnila logo|date=12 January 2015 }}</ref><ref>{{cite web|url=http://zpravodajstvi.sumpersko.net/Na-sumperskem-Parsu-se-skvi-legendarni-logo-s-okridlenym-sipem-a-napis-Skoda-7185/clanek|title=Na šumperském Parsu se skví legendární logo s okřídleným šípem a nápis Škoda|website=Šumpersko.net}}</ref> The story goes that, on his travels through the US, [[Emil Škoda]] had once been so taken with a Native American's feathered headdress that he had returned to Plzeň with a relief image which inspired the logo.<ref>{{Cite book|title=Škoda. A Car That Made History|last=Jetschgo|first=Johannes|publisher=Vitalis|year=2019|isbn=9783899196528|location=Prague|pages=40}}</ref>


<gallery>
<gallery>
File:13-04-05-Skoda Museum Mladá Boleslav by RalfR-219.jpg|1925–1934
File:Skoda logo.gif|1933–1985
File:13-04-05-Skoda_Museum_Mladá_Boleslav_by_RalfR-227.jpg|1926–1993 (Blue also offered)
File:Skoda (6249949722).jpg|1986–1990
File:Skoda (6249949722).jpg|1986–1990
File:Skoda Auto Logo from 1991.jpg|1991–2010
File:Skoda Auto Logo from 1991.jpg|1991–2010
File:13-04-05-Skoda Museum Mladá Boleslav by RalfR-233.png|2011–2015
File:13-04-05-Skoda Museum Mladá Boleslav by RalfR-233.png|2011–2023<ref>{{Cite web |title=Logo Timeline |url=https://www.skoda-auto.com/world/logo-history |access-date=2023-10-12 |website=www.skoda-auto.com |language=en}}</ref>
File:Skoda -1200x1200.jpg|2016-2022
File:Škoda nieuw.png|2023-present
</gallery>
</gallery>


==See also==
==See also==
{{Portal|Czech Republic|Companies|Cars}}
{{Portal|Czech Republic|Companies|Cars}}
* [[List of automobile manufacturers of the Czech Republic]]
* [[Avia]]
* [[List of Czech automobiles]]
* [[Škoda Auto Volkswagen India]]
* [[Škoda Works]]
* [[Škoda Works]]
* [[Avia Motors|Avia]]
* [[Tatra (company)|Tatra]]
* [[Tatra (company)|Tatra]]


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== Citations ==
== Citations ==
{{Reflist|30em|refs=
{{Reflist|30em|refs=
<ref name="ŠKODA Sales 2023">{{cite report |url=https://cdn.skoda-storyboard.com/2024/03/Skoda_Auto-Annual_Report-2023_EN_a825b501.pdf
|title=ŠKODA AUTO Annual Report 2023 |publisher=ŠKODA AUTO a.s. |location=Mladá Boleslav, Czech Republic |date=2024 |access-date=11 June 2023}}</ref>
<ref name="ŠKODA Sales 2022">{{cite report |url=https://cdn.skoda-storyboard.com/2023/03/Skoda_Auto-Annual_Report-2022-EN_128a4978.pdf
|title=ŠKODA AUTO Annual Report 2022 |publisher=ŠKODA AUTO a.s. |location=Mladá Boleslav, Czech Republic |date=2023 |access-date=23 April 2023}}</ref>
<ref name="ŠKODA Sales 2021">{{cite report |url=https://cdn.skoda-storyboard.com/2022/03/220322-SKODA-AUTO-Annual-Report-2021-1.pdf
<ref name="ŠKODA Sales 2021">{{cite report |url=https://cdn.skoda-storyboard.com/2022/03/220322-SKODA-AUTO-Annual-Report-2021-1.pdf
|title=ŠKODA AUTO Annual Report 2021 |publisher=ŠKODA AUTO a.s. |location=Mladá Boleslav, Czech Republic |date=2022 |access-date=25 May 2022}}</ref>
|title=ŠKODA AUTO Annual Report 2021 |publisher=ŠKODA AUTO a.s. |location=Mladá Boleslav, Czech Republic |date=2022 |access-date=25 May 2022}}</ref>
<ref name="ŠKODA Sales 2020">{{cite report |url=https://cdn.skoda-storyboard.com/2021/03/210324-10-00_Annual_Report_2020.pdf
<ref name="ŠKODA Sales 2020">{{cite report |url=https://cdn.skoda-storyboard.com/2021/03/210324-10-00_Annual_Report_2020.pdf
|title=ŠKODA AUTO Annual Report 2020 |publisher=ŠKODA AUTO a.s. |location=Mladá Boleslav, Czech Republic |date=2021 |access-date=30 March 2021}}</ref>
|title=ŠKODA AUTO Annual Report 2020 |publisher=ŠKODA AUTO a.s. |location=Mladá Boleslav, Czech Republic |date=2021 |access-date=30 March 2021}}</ref>
<ref name="ŠKODA Sales 2018">{{cite report |url=http://www.skoda-auto.com/news/news-detail/sales-2018
<ref name="ŠKODA Sales 2018">{{cite report |url=http://www.skoda-auto.com/news/news-detail/sales-2018 |title=ŠKODA delivers 1.25 million vehicles worldwide in 2018 |publisher=ŠKODA AUTO a.s. |location=Mladá Boleslav, Czech Republic |date=2019 |access-date=13 January 2019 }} {{Webarchive|url=https://web.archive.org/web/20200118054741/https://www.skoda-auto.com/news/news-detail/sales-2018 |date=18 January 2020 }}</ref>
|title=ŠKODA delivers 1.25 million vehicles worldwide in 2018 |publisher=ŠKODA AUTO a.s. |location=Mladá Boleslav, Czech Republic |date=2019 |access-date=13 January 2019}}</ref>
<ref name="ŠKODA Financial Results 2017">{{cite report |url=http://www.skoda-auto.com/news/news-detail/annual-press-conference-2018
|title=ŠKODA Financial Results 2017 |publisher=ŠKODA AUTO a.s. |location=Mladá Boleslav, Czech Republic |date=2018 |access-date=13 May 2018}}</ref>
<ref name="ŠKODA Annual Report 2016">{{cite report |url=http://www.skoda-auto.com/SiteCollectionDocuments/company/investors/annual-reports/en/skoda-annual-report-2016.pdf
|title=ŠKODA Annual Report 2016 |publisher=ŠKODA AUTO a.s. |location=Mladá Boleslav, Czech Republic |date=2017 |access-date=17 April 2017}}</ref>
}}
}}


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* [http://www.skoda-storyboard.com Skoda-storyboard] – official news of Škoda Auto
* [http://www.skoda-storyboard.com Skoda-storyboard] – official news of Škoda Auto
* [https://carsaddon.com Carsaddon] – news of Škoda Auto
* [https://carsaddon.com Carsaddon] – news of Škoda Auto
* [https://www.egy-car.com/vehicle/skoda Skoda] – Škoda Auto cars and news in Egypt


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[[Category:1895 establishments in Austria-Hungary]]
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Latest revision as of 13:46, 19 December 2024

Škoda Auto a.s.
Company typeSubsidiary
IndustryAutomotive
PredecessorLaurin & Klement
Founded1925; 99 years ago (1925)
FounderVáclav Laurin and Václav Klement
Headquarters,
Area served
Worldwide
ProductsAutomobiles
Electric vehicles
Production output
Decrease c. 802,000 units (2021)[2][3]
RevenueIncrease €17.7 billion (2021)[3]
(CZK 422.6 billion)[2]
Increase €1.08 billion (2021)[2][3]
(CZK 26.21 billion)[2]
Increase CZK 22.41 billion (2021)[2]
Total assetsIncrease CZK 231.46 billion (2021)[2]
Total equityIncrease CZK 101.52 billion (2021)[2]
Number of employees
Increase 36,032 (2021)[2]
ParentVolkswagen Group
SubsidiariesŠkoda Auto Česká republika
Škoda Auto Deutschland GmbH
Škoda Auto Slovensko s.r.o.
Škoda Auto Volkswagen India
Websiteskoda-auto.com
Footnotes / references
[2][3]

Škoda Auto a.s. (Czech pronunciation: [ˈʃkoda] ), often shortened to Škoda, is a Czech automobile manufacturer established in 1925 as the successor to Laurin & Klement and headquartered in Mladá Boleslav, Czech Republic. Škoda Works became state owned in 1948. After 1991, it was gradually privatized to the German multinational conglomerate Volkswagen Group, becoming a partial subsidiary in 1994 and a wholly owned subsidiary in 2000.[4][5]

Škoda automobiles are sold in over 100 countries, and in 2018, total global sales reached 1.25 million units, an increase of 4.4% from the previous year.[6] The operating profit was €1.6 billion in 2017, an increase of 34.6% over the previous year.[7][8] As of 2017, Škoda's profit margin was the second-highest of all Volkswagen AG brands after Porsche.[9]

History

[edit]

The Škoda Works was founded by Czech engineer Emil von Škoda in 1859 in Plzeň, then in the Kingdom of Bohemia, Austrian Empire, and was originally an arms manufacturer. It was one of the largest European industrial conglomerates in the 20th century, and is the predecessor of today's Škoda Auto, Doosan Škoda Power and Škoda Transportation companies. Although Škoda is named after its founder, the word "škoda" also means "pity" or "shame" in Czech.[10][11]

Laurin & Klement

[edit]
Founders Václav Klement (left) and Václav Laurin (1895)
Laurin & Klement Type A (1905)

As with many long-established car manufacturers, the company that became Škoda Auto started by manufacturing bicycles.[12] Škoda (then Laurin & Klement) was founded in 1896 as a velocipede manufacturer.[13]

In 1894 (130 years ago) (1894), 26-year-old Václav Klement (1868–1938), who was a bookseller in Mladá Boleslav, Kingdom of Bohemia (today's Czech Republic, then part of Austria-Hungary), was unable to obtain spare parts to repair his German bicycle. Klement returned his bicycle to the manufacturers, Seidel and Naumann, with a letter, in Czech, asking them to carry out repairs, only to receive a reply, in German, stating: "If you want us to answer you, we insist that you convey your message in a language we understand."[14] Not satisfied with the reply and realising the business potential, Klement, despite having no technical experience, decided to start a bicycle repair shop, which he and Václav Laurin opened in 1896 in Mladá Boleslav. Before going into partnership with Klement, Laurin had been an established bicycle manufacturer in the nearby town of Turnov.[15]

In 1898, after moving to their newly built factory, the pair bought a Werner "Motocyclette".[nb 1] Laurin & Klement's first motorcyclette, powered by an engine mounted on the handlebars driving the front wheels, proved dangerous and unreliable – an early accident on it cost Laurin a front tooth. To design a safer machine with its structure around the engine, the pair wrote to German ignition specialist Robert Bosch for advice on a different electromagnetic system.[citation needed]

Their new Slavia motorcycle made its debut in 1899, and the company became the first motorcycle factory in Central Europe.[13] In 1900, with a company workforce of 32, Slavia exports began and 150 machines were shipped to London for the Hewtson firm. Shortly afterwards, the press credited them as makers of the first motorcycle.[16][17]

By 1905, the firm was manufacturing automobiles, making it the second-oldest car manufacturer in the Czech lands after Tatra. The company, with an area of 7,800 square metres (0.78 ha), had a workforce of 320 and used 170 special machine tools, power-driven by 100 horsepower (75 kW) of steam power.[13] The first model, Voiturette A, was a success, and the company was established both within Austria-Hungary and internationally.[18]

Škoda

[edit]
Škoda 422 (1929)

After World War I, the Laurin & Klement company began producing trucks, but in 1924, after running into problems and being affected by a fire on their premises, the company sought a new partner.

Meanwhile, Akciová společnost, dříve Škodovy závody (Limited Company, formerly the Škoda Works), an arms manufacturer and multisector concern in Plzeň, which had become one of the largest industrial enterprises in Europe and the largest in Czechoslovakia, sought to enlarge its nonarms-manufacturing base, so acquired Laurin & Klement in 1925. It also started manufacturing cars in cooperation with Hispano-Suiza. Most of the later production took place under Škoda's name.

Portrait
Engineer and industrialist Emil Škoda
Car logo detail
Škoda logo in 1930s

An assembly line was used for production from 1930 onwards. In the same year, a formal spin-off of the car manufacture into a new company, Akciová společnost pro automobilový průmysl or abbreviated ASAP, took place. ASAP remained a wholly owned subsidiary of the Škoda Works, and continued to sell cars under the Škoda marque. Apart from the factory in Mladá Boleslav, it included also the firm's representation, sales offices, and services, as well as a central workshop in Prague. At the time, the car factory in Mladá Boleslav covered an area of 215,000 m2 and employed 3,750 blue-collar and 500 white-collar workers.

Škoda Š 932 prototype, 1932

In 1932 ASAP-Škoda in Mladá Boleslav Bohemia produced a type Škoda 932 prototype of a streamlined 4-seater two-door car with a rear air-cooled flat-four engine designed by Karel Hrdlička and Vsevold Korolkov. This car's bodywork closely resembled the small car designs yet to come.[19]

After a decline caused by the economic depression, Škoda introduced a new line of cars in the 1930s, which significantly differed from its previous products. A new design of chassis with backbone tube and all-around independent suspension was developed under the leadership of chief engineer Vladimír Matouš and modelled on the one first introduced by Hans Ledwinka in Tatra. First used on model Škoda 420 Standard in 1933, it aimed at solving insufficient torsional stiffness of the ladder frame.[20]

The new design of chassis became the basis for models Popular (845–1,089 cc), Rapid (1,165–1,766 cc), Favorit (1,802–2,091 cc), and Superb (2,492–3,991 cc).[20] While in 1933 Škoda had a 14% share of the Czechoslovak car market and occupied third place behind Praga and Tatra, the new line made it a market leader by 1936, with a 39% share in 1938.[20]

World War II

[edit]

During the occupation of Czechoslovakia in World War II, the Škoda Works were turned into part of the Reichswerke Hermann Göring serving the Nazi German war effort by producing components for military terrain vehicles, military planes, other weapons components and cartridge cases. Vehicle output decreased from 7,052 in 1939 to 683 in 1944, of which only 35 were passenger cars. Between January and May 1945, 316 trucks were produced.[21] The UK and US air forces bombed the Škoda works repeatedly between 1940 and 1945. The final massive air raid took place on 25 April 1945, and resulted in the almost complete destruction of the Škoda armament works and about 1,000 dead or injured.[22]

Post World War II

[edit]
Škoda 1101 Tudor Roadster (1949)

When, by July 1945, the Mladá Boleslav factory had been reconstructed, production of Škoda's first post-World War II car, the 1101 series, began. It was essentially an updated version of the pre-World War II Škoda Popular. In the autumn of 1948, Škoda (along with all other large manufacturers) became part of the communist planned economy, which meant it was separated from the parent company, Škoda Works. In spite of unfavourable political conditions and losing contact with technical development in noncommunist countries, Škoda retained a good reputation until the 1960s, producing models such as the Škoda 440 Spartak, 445 Octavia, Felicia, and Škoda 1000 MB.[23]

Škoda Octavia Super (1960)

Starting in 1957, the Škoda Octavia, and later the Felicia, were imported to the United States amid a wave of new imports as some American consumers sought out cars smaller than typical Detroit offerings.[24] Škoda’s American dealerships, concentrated on the West Coast and in the Northeast, quickly encountered buyer resistance due to the Cold War political climate in ways that comparable Western European cars did not. The cars were also not well supported after sale, making even minor repairs a hassle. U.S. sales peaked in 1959 but fell sharply after 1960, and many were sold at steep discounts. A few later cars, including 1000MB models, were sold in the U.S. as late as 1966-67, but in very small numbers.[24] Škoda has not sold vehicles in the U.S. since then but did sell cars in Canada from 1984 to 1990.

Škoda MB 1000 (1966)

In the late 1980s, Škoda (then named Automobilové závody, národní podnik or abbreviated AZNP) was still manufacturing cars that conceptually dated back to the 1960s, and in Western Europe at least - were aimed squarely at the budget end of the market. Rear-engined models such as the Škoda 105/120 (Estelle) and Rapid sold steadily and performed well against more modern makes in races such as the RAC Rally in the 1970s and 1980s. They won their class in the RAC rally for 17 years running. They were powered by a 130 PS (96 kW), 1,289 cc (78.7 cu in) engine. In spite of its dated image and becoming the subject of negative jokes – What do you call a Škoda with a sunroof? A skip! – Škodas remained a common sight on the roads of the United Kingdom and Western Europe throughout the 1970s and 1980s.[25]

Sport versions of the Estelle and earlier models were produced, using the name "Rapid" (originally sold as the Garde in some markets). Soft-top versions were also available. The Rapid was once described as the "poor man's Porsche",[26] and had significant sales success in the UK during the 1980s.[25]

To drivers in the UK, the vehicles which chugged off Škoda's production line in Pilsen, Czechoslovakia, embodied all that was wrong with the planned economies of the Soviet satellite states. Of course, that the Škoda became such a figure of fun was in part due to its ubiquity on Britain's roads. The company must have been doing something right.

— BBC report on Škoda sales in the 1980s.[25]
Škoda Favorit (1987–1995)

In 1987, the Favorit was introduced, and was one of a trio of compact front-wheel drive hatchbacks from the three main Eastern Bloc manufacturers around that time, the others being VAZ's Lada Samara and Zastava's Yugo Sana. The Favorit's appearance was the work of Italian design company Bertone. With some motor technology licensed from western Europe, but still using the Škoda-designed 1289 cc engine, Škoda engineers designed a car comparable to western production. The technological gap still existed, but began closing rapidly. The Favorit was very popular in Czechoslovakia and other Eastern Bloc countries. It also sold well in Western Europe, especially in the UK and Denmark due to its low price, and was regarded as solid and reliable. However, it was perceived as having poor value compared with contemporary Western European designs. The Favorit's trim levels were improved, and it continued to be sold until the introduction of the Felicia in 1994.

Volkswagen Group subsidiary

[edit]
The Škoda Felicia from 1994 was the first new model after takeover by Volkswagen Group.

Until 1990, Škoda was still making its outdated range of rear-engined small family cars, although it had started production of the Favorit front-wheel drive hatchback in 1987 as an eventual replacement.

The fall of communism with the Velvet Revolution brought great changes to Czechoslovakia, and most industries were subject to privatization. In the case of Škoda Automobile, the state authorities brought in a strong foreign partner. The tender for privatization was announced in 1990; 24 different companies were registered for the tender, while only eight of them expressed a serious interest – BMW, GM, Renault, Volvo, Volkswagen, Ford, Fiat, and Mercedes-Benz. In August 1990, VW and Renault were on the shortlist.[5]

Renault first offered to terminate Favorit production and replace it with the outdated Renault 18 derivative and new Renault Twingo, which would have eliminated the Škoda brand. This offer was declined and Renault prepared a new one. They offered a 60:40 joint venture (40% share of Renault), while Škoda Favorit production was to be retained and produced side by side with the Renault 19, and producing engine units, gearboxes, and other components for Renault. Total investment would have been US$2.6 billion (US$6 billion in 2019).[5]

Volkswagen offered to continue Favorit production and preserve the Škoda brand, including retention of research and development. Volkswagen offered a purchase of 30% Škoda share, gradually increasing to 70%. Volkswagen's total investment would have been US$6.6 billion (US$15 billion in 2019) by 2000. The government inclined on the Renault side, while the Škoda trade union preferred VW, because it offered significantly larger potential for development of the company.[5]

Volkswagen was chosen by the Czech government on 9 December 1990,[27] and as a result, on 28 March 1991 a joint-venture partnership agreement with Volkswagen took place, marked by the transfer of a 30% share to the Volkswagen Group on 16 April 1991, raised later on 19 December 1994 to 60.3% and the year after, on 11 December 1995, to 70% of its shares, with the aim of making VW the largest and controlling shareholder of Škoda.[28] On 30 May 2000, Volkswagen AG bought the remaining 30% of the company, thus making Škoda Auto a wholly owned subsidiary of the group.

Backed by Volkswagen Group expertise and investments, the design – both style and engineering – has improved greatly. The 1994 model Felicia was effectively a reskin of the Favorit, but quality and equipment improvements helped, and in the Czech Republic, the car was perceived as good value for money and became popular. Sales improved across Europe,[5] including the United Kingdom, where the Felicia was one of the highest-ranking cars in customer satisfaction surveys.

The Octavia is the bestselling Škoda model.

Volkswagen AG chairman Ferdinand Piëch personally chose Dirk van Braeckel as head of design, and the subsequent Octavia and Fabia models made their way to the demanding European Union markets. They are built on common Volkswagen Group floorpans. The Fabia, launched at the end of 1999, formed the basis for later versions of the Volkswagen Polo and SEAT Ibiza, while the Octavia, launched in 1996, has shared its floorpan with a host of cars, the most popular of which is the Volkswagen Golf Mk4.

The perception of Škoda in Western Europe has completely changed since the takeover by VW,[29] in stark comparison with the reputation of the cars throughout the 1980s described by some as "the laughing stock" of the automotive world.[30][31] As technical development progressed and attractive new models were marketed, Škoda's image was initially slow to improve. In the UK, a major change was achieved with the ironic "It is a Škoda, honest" campaign, which began in 2000 when the Fabia launched. In a 2003 advertisement on British television, a new employee on the production line is fitting Škoda badges on the car bonnets. When some attractive-looking cars come along, he stands back, not fitting the badge, since they look so good they "cannot be Škodas".[32] This market campaign worked by confronting Škoda's image problem head-on – a tactic which marketing professionals regarded as high risk. By 2005, Škoda was selling over 30,000 cars a year in the UK, a market share over 1%. For the first time in its UK history, a waiting list developed for deliveries from Škoda. UK owners have consistently ranked the brand at or near the top of customer-satisfaction surveys since the late 1990s.

In 1991, Škoda built 172,000 units, exporting 26% of its production to 30 countries, while in 2000, it built 435,000 units, exporting 82% of its production to 72 countries.[33]

Growth strategy

[edit]
Škoda Auto plant in Mladá Boleslav

One of the most important years for Škoda Auto was 2010, in terms of both products and management. On 1 September 2010, Prof. Dr. H.C. Winfried Vahland assumed responsibility for the management of the company, becoming the CEO of Škoda Auto. In the same year, Škoda set forth plans to double the company's annual sales to at least 1.5 million by 2018 (later known as the 'Growth Strategy', Czech: Růstová strategie).[34]

At the 2010 Paris Motor Show in September 2010, the company unveiled the Octavia Green E Line. This e-car concept was the forerunner to the e-car test fleet that Škoda released in 2012. The final first-generation Octavia (Tour) was produced at the Mladá Boleslav plant in November 2010. The worldwide production of this model exceeded 1.4 million units since its release in 1996. In 2010 for the first time in history, China overtook German sales to become Škoda's largest individual market.[35]

In 2011, Škoda Auto celebrated its 20-year partnership with the Volkswagen Group. More than 75,000 visitors attended an open-house event held in Mladá Boleslav in the April. Earlier that year, the company provided details on its 2018 Growth Strategy: for at least one new or completely revised model to be released every six months.[36][37] With this in mind, the company redesigned its logo and CI, which was presented at the 2011 Geneva Motor Show. Škoda's main attraction at the event was the VisionD design concept, a forerunner to the future third-generation Octavia. Škoda presented the MissionL design study at the IAA in Frankfurt am Main in September, which was to become the basis of the company's forthcoming compact model the European Rapid.

A red 2018 Škoda Octavia
Škoda Auto is one of the largest car manufacturers in Central Europe. In 2018, 1,253,700 cars were sold worldwide, a record for the company.

In the same year, the company started production of the new Rapid model in Pune, India (October 2011), and launched the Škoda Citigo at Volkswagen's Bratislava plant (November 2011).

In 2012, Škoda introduced two new mass production models. The European version of the Rapid premiered at the Paris Motor Show. This car was a successor to the first-generation Octavia in terms of its price bracket. The second model was the third-generation Octavia, which premiered in December 2012. In the same month, local production of the Yeti was launched at the Nizhny Novgorod GAZ factory.[38]

In 2012, Škoda, introduced an emission-free (on the street) fleet of Octavia Green E Line e-cars on Czech roads to be used by external partners. Since internal tests on the fleet in late 2011, the e-fleet had driven more than 250,000 km. During the same year, Škoda celebrated several milestones, including 14 million Škoda cars being produced since 1905 (January),[39] three million Fabias (May),[40] 500,000 Superbs at the Kvasiny plant (June),[41] and 5 years of Škoda operations in China.[38]

Massive rejuvenation of the model range was a major tune for 2013 at Škoda: The Czech car maker launched the third-generation Octavia Combi and Octavia RS (both liftback and estate), as well as facelifted Superb and Superb Combi. They were accompanied by brand new members of the Rapid family as the Rapid Spaceback, the first Škoda hatchback car in the compact segment, and the Chinese version of the Rapid. The Yeti also faced significant changes. With the facelift, two design variants of Škoda's compact SUV are now available, the city-likeoriented Yeti and rugged Yeti Outdoor. Chinese customers were also given a Yeti with an extended wheelbase.

Part of the board of directors at the Geneva Motor Show with Škoda Vision X (2018): from left Christian Strube, Klaus-Dieter Schürmann, Alain Favey, Bernhard Maier, Michael Oeljeklaus and Dieter Seemann

In 2015, Volkswagen admitted that it had installed pollution-cheating software in many of its cars to fool regulators that its cars met emissions standards, when in fact they polluted at much higher levels than government standards. About 1.2 million Škoda cars worldwide were fitted with this emissions-cheating device.[42] Škoda stated that Volkswagen would recall and cover refitting costs for all of the cars affected by the scandal.

In 2015, Škoda was voted the most reliable car brand in the UK.[43] A corporate strategy was launched in 2015 to produce a range of all-electric cars from 2019.[44]

Škoda Auto started to manufacture the large, seven-seat SUV Škoda Kodiaq in 2016,[45] it was introduced at the Paris Motor Show in October 2016,[46] and sales began at early 2017. In the second half of 2017, sales began of the new compact SUV Škoda Karoq, which officially replaced the Škoda Yeti. The automaker introduced in December 2018 a new small family car, the Škoda Scala. In February 2019, the company introduced in Geneva the new subcompact crossover Škoda Kamiq.

Electrification strategy

[edit]
The fully electric Škoda Enyaq iV has been produced since November 2020, and six fully electric models are to be available by 2025.

In 2015, new Škoda chairman Bernhard Maier stated that the Volkswagen Group "is working on a modular, new electric platform and we are in the team", and "there is no alternative to electrification."[44] New Škoda corporate "Strategy 2025", which replaces the previous "Strategy 2018", aims to start production of a fully electric vehicle in 2020,[44] and five electric models across different segments by 2025.[47]

At Auto Shanghai in 2017, Škoda displayed its Vision E concept for an all-electric 300-bhp coupé-SUV,[48] with level 3 autonomy capability and 500 kilometres (310 mi) range.[49] It is based on the VW MEB platform and Škoda Auto will also manufacture electric-vehicle batteries for the Volkswagen Group in its facility in the Czech Republic.[50] The second development stage, the Škoda Vision iV, was revealed in March 2019.

A plug-in hybrid car, the Škoda Superb iV, was available for sale from early 2020,[51] and a small SUV model Škoda Kamiq with a natural gas-electric hybrid powertrain and a hybrid Fabia from later the same year.[44][52][53] By March 2018, the electrification plan was expanded to 10 electrified models for 2025 - six fully electric cars and four plugin-hybrids. Out of these, five models are to be available by 2020.[54] In 2018, the brand launched its largest-ever investment plan of €2 billion over five years into its electrification.[55]

The brand's first fully electric car, a city car Škoda Citigo-e iV, was sold from 2019 to 2020.[56][57] The all-electric Škoda Enyaq iV is available for sale since September 2020. Škoda Enyaq Coupé is sold from May 2023.

Sales and markets

[edit]

Škoda has maintained sound financial stability over recent years. In 2013, the brand achieved sales revenues totalling €10.3 billion (2012: €10.4 billion). Due to the weak economic situation in many European countries and the expansion of the model range, operating profit reached a modest €522 million (2012: €712 million). Škoda achieved a successful start to 2014. As well as recording the highest number of deliveries to customers in a first quarter ever (247,200; up 12.1%), it recorded a significant increase in sales revenue (23.7%) to almost €3 billion. Operating profit increased 65.2% to €185 million over the previous year.

Sales figures

[edit]
Model
Škoda Felicia
Škoda Octavia
Škoda Fabia
Škoda Superb
Škoda Roomster
Škoda Yeti
Škoda Rapid
Škoda Citigo
Škoda Kodiaq
Škoda Karoq
Škoda Kamiq
Škoda Scala
Škoda Enyaq iV
Škoda Kushaq
Škoda Slavia
Total
Total 1994[58] 1995[59] 1996[60] 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012[61] 2013[62] 2014 2015[7] 2016[63] 2017 2018[6] 2019[64] 2020[64] 2021[65] 2022[66] 2023[67]
1,627,304 172,000 210,000 261,000 288,458 261,127 241,256 148,500 44,963 - - - -
7,328,927 47,876 102,373 143,251 158,503 164,134 164,017 165,635 181,683 233,322 270,274 309,951 344,857 317,335 349,746 387,200 409,360 359,600 389,300 432,300 436,300 418,800 388,200 363,722 257,364 200,771 141,112 191,941
4,848,590 823 128,872 250,978 264,641 260,988 247,600 236,698 243,982 232,890 246,561 264,173 229,045 266,800 255,025 202,000 160,500 192,400 202,800 206,500 190,900 172,793 105,459 99,104 92,663 94,395
1,597,932 177 16,867 23,135 22,392 22,091 20,989 20,530 25,645 44,548 98,873 116,700 106,847 94,400 91,100 80,200 139,100 150,900 138,100 104,755 86,151 66,146 60,840 67,446
372,783 14,422 66,661 57,467 47,152 32,332 36,000 39,249 33,300 29,600 16,600 - - - -
687,886 11,018 52,604 70,300 90,952 82,400 102,900 99,500 95,600 69,500 13,100 10 2 - - -
1,452,347 1,700 9,292 103,800 221,400 194,300 212,800 211,500 191,500 142,118 79,702 63,657 17,296 3,282
332,642 509 36,687 45,200 42,500 40,200 40,700 37,100 39,200 31,199 14,971 4,373 3 -
851,462 100,000 149,200 171,794 131,590 98,566 94,455 105,857
718,855 6,300 115,700 152,708 137,223 119,156 87,716 100,052
554,508 27,900 64,597 128,539 120,742 96,269 116,461
249,173 39,071 63,181 48,154 39,538 59,229
180,680 634 44,718 53,678 81,650
66,179 12,815 26,761 26,603
40,835 - 20,931 19,904
20,910,103 172,000 210,000 261,000 336,334 363,500 385,330 435,403 460,252 445,525 449,758 451,675 492,111 549,667 630,032 674,530 684,226 762,600 879,200 949,412 920,800 1,037,200 1,055,500 1,127,700 1,200,500 1,253,700 1,242,816 1,004,816 878,202 731,262 866,820

Markets

[edit]
Worldwide sales of Škoda cars

As of August 2016, Škoda was being sold in 102 countries.[68] In 2022, the top markets for Škoda by number of sales were Germany (134,260), Czech Republic (71,152), India (51,865), Great Britain (49,555) and Poland (44,985).[66] In the Asia-Pacific region, Škoda is also being sold in Australia, New Zealand, Taiwan and Brunei. Škoda is also planning to expand into Iran, where imports are to be started from 2018 and production of vehicles by 2020.[69] Expansion strategy also includes Singapore.[70]

Production

[edit]

Škoda cars are now made in factories in the Czech Republic (635,213 cars), India (55,750 cars), China (41,936 cars), Slovakia (16,116 cars), and Russia (15,979 cars).[66] A smaller number of Škoda models are additionally manufactured in Solomonovo, Ukraine through local partner. Till 2020 also there was manufacturing in Öskemen, Kazakhstan.[71] The following table lists the factories and their production models in 2019.[72][73]

Manufacturing plant Production models Location Operator[74][75]
Mladá Boleslav (Czech Republic) Fabia, Octavia, Kamiq, Karoq, Scala, Enyaq iV, EA211 engines 50°25′16″N 14°55′50″E / 50.421111°N 14.930556°E / 50.421111; 14.930556 ŠKODA AUTO a.s.
Kvasiny (Czech Republic) Kodiaq, Karoq, SEAT Ateca 50°12′17″N 16°15′28″E / 50.204722°N 16.257778°E / 50.204722; 16.257778
Vrchlabí (Czech Republic) Transmissions 50°36′39″N 15°37′28″E / 50.610972°N 15.624444°E / 50.610972; 15.624444
Bratislava (Slovakia) Karoq, Superb 48°14′03″N 16°59′16″E / 48.234135°N 16.98791°E / 48.234135; 16.98791 VOLKSWAGEN SLOVAKIA, a.s. (VW AG subsidiary)
Pune (India) Kushaq, Slavia, Kodiaq, Kylaq 18°44′32″N 73°49′07″E / 18.74228667°N 73.81853167°E / 18.74228667; 73.81853167 Škoda Auto India Pvt Ltd. (Škoda Auto a.s. subsidiary)
Aurangabad (India) Octavia, Superb 19°52′23″N 75°29′18″E / 19.873056°N 75.488333°E / 19.873056; 75.488333
Kaluga (Russia) Rapid (production suspended) 54°34′28″N 36°20′40″E / 54.574444°N 36.344444°E / 54.574444; 36.344444 OOO Volkswagen Group Rus (VW AG subsidiary)
Nizhny Novgorod (Russia) Karoq, Kodiaq, Octavia (production suspended) 56°14′32″N 43°53′16″E / 56.242235°N 43.887655°E / 56.242235; 43.887655 OOO Avtomobilnyj zavod «GAZ» (GAZ Group subsidiary)
Anting (China) Fabia, Kamiq, Kamiq GT 31°17′45″N 121°10′40″E / 31.295833°N 121.177778°E / 31.295833; 121.177778 SAIC Volkswagen Automotive Company, Ltd. (VW AG joint venture)
Ningbo (China) Octavia, Karoq 30°20′29″N 121°19′26″E / 30.3412579°N 121.3237526°E / 30.3412579; 121.3237526
Nanjing (China) Superb 31°56′48″N 118°47′47″E / 31.9465982°N 118.7962963°E / 31.9465982; 118.7962963
Changsha (China) Kodiaq 28°10′15″N 113°10′35″E / 28.170958°N 113.176422°E / 28.170958; 113.176422

Motorsport

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Škoda 966 Supersport (1950) in Škoda Museum
With Škoda Fabia R5, Škoda Motorsport team won the 2015, 2016, 2017 and 2018 World Rally Championship-2, which focuses on production-based cars.

The Škoda brand has been engaged in motor sport since 1901, and has gained a number of titles with various vehicles around the world. The team had competed as a manufacturer in the Intercontinental Rally Challenge (before it merged with ERC in 2013) and World Rally Championship between 1999 and 2005. Now it competes in the European Rally Championship and WRC-2.

Until the final season of IRC in 2012, Škoda Motorsport was the most successful manufacturer with a total of 27 points, winning the rallying series in 2010–2012. Since 2013, When the two competing series were merged, it continued to compete in the European Rally Championship.

Škoda Motorsport drivers won with the Škoda Fabia S2000 the European Rally Championships in 2012–2014.

World Rally Championship

[edit]

Following a long history of class victories in lower levels of motorsport, Škoda became a participant in the FIA World Rally Championship in the 1999 season, with World Rally Car models of the Škoda Octavia. Škoda's best result with the Octavia WRC was Armin Schwarz's third place at the 2001 Safari Rally. From mid 2003, the Octavia was replaced by the smaller Škoda Fabia. Škoda used the 2004 season to develop the car further, but did not achieve much success the following season. However, at the season-ending Rally Australia, 1995 world champion Colin McRae was running second before retiring. Škoda then withdrew from the series, and the 2006 season saw Škoda represented by the semi-privateer Red Bull Škoda Team. Jan Kopecký drove the Fabia WRC to fifth place at the Rally Catalunya, and as late as the 2007 Rallye Deutschland the Fabia still achieved a fifth-place result, again in the hands of Kopecký. Former works Ford and Citroen driver François Duval also drove a Fabia WRC in 2006 for the privateer First Motorsport team, achieving a sixth-place finish in Catalunya.

WRC2

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In 2009, Škoda entered the Intercontinental Rally Challenge (IRC) for the first time, using the Fabia S2000, winning three rallies and finishing second in both the drivers and manufacturers championship. In 2010, Škoda won a total of seven IRC events winning both the manufacturers and driver championship for Juho Hänninen. These achievements were repeated in the following two seasons, with Andreas Mikkelsen as the drivers' champion. In 2013, the Intercontinental Rally Challenge was merged with the European Rally Championship (ERC) and the team gained the drivers' championship title once again for Jan Kopecký. The car was also raced by privateers in several championships, including Red Bull, Barwa, Rene Georges and Rufa in the 2010 Super 2000 World Rally Championship.

Škoda Motorsport won the 2015, 2016, 2017 and 2018 WRC-2 championships with Škoda Fabia R5.

Bonneville Speedway

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In August 2011, a special Škoda Octavia vRS set a world record at the Bonneville Speedway and became the fastest production car in the world with an engine up to two litres, when it hit 227 mph (365 km/h).[76] The current fastest production Škoda car is the Škoda Superb III, with a top speed of 250 km/h (160 mph) and an acceleration from 0 to 100 km/h (0 to 62 mph) in 5.8 seconds.

Current models

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[edit]

In 1923, two different trademarks were registered at the Office for Innovation and Model Registration in Plzeň. The first depicted a winged arrow pointing to the right with five feathers in a circle and the second was a winged arrow with three feathers. The famous winged arrow with three feathers still forms the Škoda logo today. The ŠKODA text was added to the logo in 1936. The arrow represents speed, the wings progress and freedom, the eye precision and the circle unity, completeness, world and harmony.[77][78] The story goes that, on his travels through the US, Emil Škoda had once been so taken with a Native American's feathered headdress that he had returned to Plzeň with a relief image which inspired the logo.[79]

See also

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Explanatory notes

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  1. ^ More information about the Werner motor bicycles: Twycross, Tony (April 2005). "Auto Cycling, 1890s Style". The Moped Archive.

Citations

[edit]
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General and cited references

[edit]
  • Margolius, Ivan & Meisl, Charles (1992). Škoda Laurin & Klement. London: Osprey. ISBN 1-85532-237-4.
  • Jetschgo, Johannes (2019). Škoda: A Car That Made History. Prague: Vitalis. ISBN 978-3-89919-652-8
[edit]