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{{Short description|American social media company}}
{{Short description|American technology company}}
{{About|the company|the fictional Marvel Comics institution|X-Corporation}}
{{redirect|X Corporation|the fictional Marvel Comics institution|X-Corporation}}
{{Hatgrp|
{{Distinguish|X Corps (disambiguation)|X (company)|X.com}}
{{For|the letter|X}}
{{Other uses|X Corps (disambiguation)|X (disambiguation)#Companies}}
}}
{{Use American English|date=August 2023}}
{{Use mdy dates|date=June 2024}}
{{Infobox company
{{Infobox company
| name = X Corp.
| name = X Corp.
| logo = [[File:X logo 2023.svg|frameless|upright=0.45|class=skin-invert]]
| logo = Logo of X Corp.svg
| logo_caption =
| logo_size = 150px
| logo_alt =
| image =
| image_size =
| image_caption =
| former_name =
| type = [[Subsidiary]]
| type = [[Subsidiary]]
| industry = {{unbulleted list|
| industry = {{plainlist|
* [[Technology]]
* [[Technology]]
* [[Social media]]
* [[Social media]]
* [[Internet]]}}
* [[Internet]]
}}
| predecessor = [[Twitter, Inc.]]
| predecessor = [[Twitter, Inc.]]
| founded = {{Start date and age|2023|03|09|mf=yes}}{{efn|In an April 4, 2023 court filing, [[Twitter, Inc.]] disclosed that it no longer existed and was consolidated into X Corp. The corporation was created under [[Nevada corporation|Nevada corporate law]] on March 9, 2023.<ref>{{Cite web |url=https://www.barrons.com/articles/twitter-nevada-musk-1f998f30 |title=Twitter Inc. 'No Longer Exists.' Why Elon Musk Chose Nevada For X Holdings. |date=April 11, 2023 |last=Smith |first=Connor |work=[[Barron's (newspaper)|Barron's]] |access-date=April 11, 2023 |archive-date=April 12, 2023 |archive-url=https://web.archive.org/web/20230412031849/https://www.barrons.com/articles/twitter-nevada-musk-1f998f30 |url-status=live }}</ref>}}
| founded = {{Start date and age|2023|03|09|mf=yes}}{{efn|In an April 4, 2023, court filing, [[Twitter, Inc.]] disclosed that it no longer existed and was consolidated into X Corp. The corporation was created under [[Nevada corporation|Nevada corporate law]] on March 9, 2023.<ref>{{Cite web |last=Smith |first=Connor |date=April 11, 2023 |title=Twitter Inc. 'No Longer Exists.' Why Elon Musk Chose Nevada For X Holdings. |url=https://www.barrons.com/articles/twitter-nevada-musk-1f998f30 |url-status=live |archive-url=https://web.archive.org/web/20230412031849/https://www.barrons.com/articles/twitter-nevada-musk-1f998f30 |archive-date=April 12, 2023 |access-date=April 11, 2023 |website=[[Barron's (newspaper)|Barron's]]}}</ref>}}
| founder = [[Elon Musk]]
| founder = [[Elon Musk]]
| hq_location =
| hq_location_city =
| hq_location_country = [[Bastrop, Texas|Bastrop]], [[Texas]], United States
| hq_location_city = [[San Francisco, California]]
| hq_location_country = U.S.
| area_served = Worldwide
| area_served = Worldwide
| key_people = {{Unbulleted list|Elon Musk (chairman & [[Chief technology officer|CTO]])|[[Linda Yaccarino]] (CEO)}}
| key_people = {{plainlist|
* [[Elon Musk]] ([[chairman]], [[Chief technology officer|CTO]])
* [[Linda Yaccarino]] ([[Chief executive officer|CEO]])
* [[Mahmoud Reza Banki]] ([[Chief financial officer|CFO]])
| services = [[Twitter]]
}}
| owner = Elon Musk
| services = [[X (formerly Twitter)]]
| owner =
| parent = X Holdings Corp.
| parent = X Holdings Corp.
| subsid = X Payments LLC<ref>{{Cite web |last=Capoot |first=Ashley |date=January 9, 2024 |title=Elon Musk's X to launch peer-to-peer payments this year |url=https://www.cnbc.com/2024/01/09/elon-musks-x-to-launch-peer-to-peer-payments-this-year-.html |url-status=live |archive-url=https://web.archive.org/web/20240111204648/https://www.cnbc.com/2024/01/09/elon-musks-x-to-launch-peer-to-peer-payments-this-year-.html |archive-date=January 11, 2024 |access-date=February 15, 2024 |publisher=CNBC |language=en}}</ref>
| website =
| revenue = {{decrease}}US$2.5 billion (2023)<ref>{{cite|title=Elon Musk’s desperate search for revenue at X|url=https://fortune.com/2024/02/14/elon-musks-desperate-search-for-revenue-at-x/|website=fortune.com}}</ref>
| footnotes =
| num_employees = {{circa|1,500}} (August 2023)<ref>{{Cite news |date=August 10, 2023 |title=Twitter-turned-X CEO Linda Yaccarino focuses on winning back big brands on Elon Musk's platform |url=https://apnews.com/article/twitter-x-corp-ceo-linda-yaccarino-elon-musk-0131c61ac296955d424fd057f6b0196d |url-status=live |archive-url=https://web.archive.org/web/20231008165105/https://apnews.com/article/twitter-x-corp-ceo-linda-yaccarino-elon-musk-0131c61ac296955d424fd057f6b0196d |archive-date=October 8, 2023 |access-date=August 13, 2023 |agency=Associated Press}}</ref>
| website = {{Official URL}}
}}
}}
{{Elon Musk series}}
{{Elon Musk series}}

'''X Corp.''' is an American [[technology company]] established by business magnate [[Elon Musk]] in 2023 as the successor to [[Twitter, Inc.]] It is a [[wholly owned subsidiary]] of '''X Holdings Corp.''', which is itself owned by Musk. The company owns the [[Twitter]] social networking service and has announced plans to use it as a base for other offerings.<ref>{{cite news|last=Brown|first=Ryan|title=Twitter partners with eToro to let users trade stocks, crypto as Musk pushes app into finance|date=April 13, 2023|agency=CNBC|url=https://www.cnbc.com/2023/04/13/twitter-to-let-users-access-stocks-crypto-via-etoro-in-finance-push.html|access-date=2023-04-13|archive-date=2023-04-13|archive-url=https://web.archive.org/web/20230413082513/https://www.cnbc.com/2023/04/13/twitter-to-let-users-access-stocks-crypto-via-etoro-in-finance-push.html|url-status=live}}</ref>
'''X Corp.''' is an American [[technology company]] headquartered in [[Bastrop, Texas]].<ref>{{Cite web |last=Emerson |first=Sarah |title=Elon Musk Has Officially Moved X To Texas |url=https://www.forbes.com/sites/sarahemerson/2024/09/18/elon-musk-has-officially-moved-x-to-texas/ |access-date=2024-09-20 |website=Forbes |language=en}}</ref> Established by [[Elon Musk]] in 2023 as the successor to [[Twitter, Inc.]], it is a wholly owned subsidiary of '''X Holdings Corp.''', which is itself mostly owned by Musk. The company owns the social networking service [[X (formerly known as Twitter)]], and has announced plans to use it as a base for other offerings. While the official name of the company and social network is now X, many users and media outlets continue to refer to it as Twitter.<ref>{{Cite news |last=Brown |first=Ryan |date=April 13, 2023 |title=Twitter partners with eToro to let users trade stocks, crypto as Musk pushes app into finance |url=https://www.cnbc.com/2023/04/13/twitter-to-let-users-access-stocks-crypto-via-etoro-in-finance-push.html |url-status=live |archive-url=https://web.archive.org/web/20230413082513/https://www.cnbc.com/2023/04/13/twitter-to-let-users-access-stocks-crypto-via-etoro-in-finance-push.html |archive-date=April 13, 2023 |access-date=April 13, 2023 |publisher=CNBC}}</ref><ref>{{Cite web |last=Capoot |first=Ashley |date=July 29, 2023 |title=X logo officially replaces Twitter's famous bird on mobile app, building headquarters |url=https://www.cnbc.com/2023/07/29/x-logo-officially-replaces-twitters-famous-bird-on-mobile-app-.html |url-status=live |archive-url=https://web.archive.org/web/20230731224836/https://www.cnbc.com/2023/07/29/x-logo-officially-replaces-twitters-famous-bird-on-mobile-app-.html |archive-date=July 31, 2023 |access-date=August 1, 2023 |publisher=CNBC |language=en}}</ref><ref>{{Cite web |last=Mueller |first=Saira |date=2024-02-23 |title=Why can’t we stop calling it Twitter? Experts and insiders weigh in {{!}} CNN Business |url=https://www.cnn.com/2024/02/23/tech/twitter-x-rebrand-cec/index.html |access-date=2024-08-04 |website=CNN |language=en}}</ref>


==History==
==History==
===Conceptualization and planning (2022–2023)===
===Conceptualization and planning (2022–2023)===
{{Further|Acquisition of Twitter by Elon Musk}}
{{See also|Acquisition of Twitter by Elon Musk}}
In April 2022, filings to the [[Securities and Exchange Commission]] (SEC) revealed Musk had formed three corporate entities in [[Delaware]], all under the name of X Holdings. According to the filings, one of the entities was to merge with [[Twitter, Inc.]], while another was to serve as the parent company of the newly merged company. A third entity would then help take on a {{USD|13}} billion loan provided by various large banks to acquire [[Twitter]].<ref name="SlateInfo">{{Cite web |url=https://slate.com/technology/2023/04/twitter-inc-x-corp-elon-musk-x-nevada.html |title=Twitter Isn't a Company Anymore |date=April 10, 2023 |last1=Pahwa |first1=Nitish |last2=Joseph Stern |first2=Mark |work=[[Slate (magazine)|Slate]] |access-date=April 11, 2023 |archive-date=April 18, 2023 |archive-url=https://web.archive.org/web/20230418023557/https://slate.com/technology/2023/04/twitter-inc-x-corp-elon-musk-x-nevada.html |url-status=live }}</ref> The name "X" dates back to [[X.com]], an online bank co-founded by Musk in 1999. In June 2001, X.com became [[PayPal]].{{Sfn|Vance|2017|p=77-78}} Musk considered forming a holding company named "X" for [[Tesla, Inc.]] and [[SpaceX]] in August 2012.<ref>{{Cite web |url=https://www.reuters.com/article/us-tesla-spacex/musk-says-may-form-holding-company-for-tesla-spacex-idUSBRE87U0KR20120831 |title=Musk says may form holding company for Tesla, SpaceX |date=August 31, 2012 |publisher=[[Reuters]] |access-date=April 11, 2023 |archive-date=April 12, 2023 |archive-url=https://web.archive.org/web/20230412033240/https://www.reuters.com/article/us-tesla-spacex/musk-says-may-form-holding-company-for-tesla-spacex-idUSBRE87U0KR20120831 |url-status=live }}</ref> In July 2017, Musk reacquired the domain X.com, for an undisclosed amount, from PayPal.<ref>{{Cite web |url=https://qz.com/1026167/elon-musk-just-bought-x-com-the-domain-he-once-owned-from-paypal |title=Elon Musk bought a web domain worth millions with "sentimental value" to him |date=July 11, 2017 |last=Huang |first=Echo |work=[[Quartz (publication)|Quartz]] |access-date=April 11, 2023 |archive-date=April 12, 2023 |archive-url=https://web.archive.org/web/20230412033241/https://qz.com/1026167/elon-musk-just-bought-x-com-the-domain-he-once-owned-from-paypal |url-status=live }}</ref> Musk reaffirmed his support for the name "X" in December 2020, replying to a Twitter user who renewed calls for Musk to form a new holding company under that name, although he dismissed the idea of X acquiring his businesses.<ref>{{Cite web |url=https://www.bloomberg.com/news/articles/2022-04-21/musk-forms-x-holdings-after-hints-at-parent-for-tesla-spacex |title=Musk Forms 'X Holdings' After Hints at a Parent Company for Tesla, SpaceX |date=April 21, 2022 |last=O'Kane |first=Sean |publisher=[[Bloomberg News]] |access-date=April 11, 2023 |archive-date=April 16, 2023 |archive-url=https://web.archive.org/web/20230416071316/https://www.bloomberg.com/news/articles/2022-04-21/musk-forms-x-holdings-after-hints-at-parent-for-tesla-spacex |url-status=live }}</ref>
In April 2022, filings submitted to the [[Securities and Exchange Commission]] (SEC) revealed Musk had formed three corporate entities in [[Delaware]], one was X Corp, another was X Holdings and another was X Holdings Corp. According to the filings, one of the entities was to merge with [[Twitter, Inc.]], while another was to serve as the parent company of the newly merged company. A third entity would then help take on a {{USD|13}} billion loan provided by various large banks to acquire [[Twitter]].<ref name="SlateInfo">{{Cite web |last=Pahwa |first=Nitish |last2=Joseph Stern |first2=Mark |date=April 10, 2023 |title=Twitter Isn't a Company Anymore |url=https://slate.com/technology/2023/04/twitter-inc-x-corp-elon-musk-x-nevada.html |url-status=live |archive-url=https://web.archive.org/web/20230418023557/https://slate.com/technology/2023/04/twitter-inc-x-corp-elon-musk-x-nevada.html |archive-date=April 18, 2023 |access-date=April 11, 2023 |website=[[Slate (magazine)|Slate]]}}</ref>


The name "X" dates back to [[X.com (bank)|X.com]], an online bank co-founded by Musk in 1999. In March 2000, X.com merged with competitor [[Confinity]] to create [[PayPal]].{{Sfn|Vance|2017|p=77-78}} Musk considered forming a holding company named "X" for [[Tesla, Inc.]] and [[SpaceX]] in August 2012.<ref>{{Cite web |date=August 31, 2012 |title=Musk says may form holding company for Tesla, SpaceX |url=https://www.reuters.com/article/us-tesla-spacex/musk-says-may-form-holding-company-for-tesla-spacex-idUSBRE87U0KR20120831 |url-status=live |archive-url=https://web.archive.org/web/20230412033240/https://www.reuters.com/article/us-tesla-spacex/musk-says-may-form-holding-company-for-tesla-spacex-idUSBRE87U0KR20120831 |archive-date=April 12, 2023 |access-date=April 11, 2023 |agency=[[Reuters]]}}</ref> In July 2017, Musk reacquired the domain X.com, for an undisclosed amount, from PayPal.<ref>{{Cite web |last=Huang |first=Echo |date=July 11, 2017 |title=Elon Musk bought a web domain worth millions with 'sentimental value' to him |url=https://qz.com/1026167/elon-musk-just-bought-x-com-the-domain-he-once-owned-from-paypal |url-status=live |archive-url=https://web.archive.org/web/20230412033241/https://qz.com/1026167/elon-musk-just-bought-x-com-the-domain-he-once-owned-from-paypal |archive-date=April 12, 2023 |access-date=April 11, 2023 |website=[[Quartz (publication)|Quartz]]}}</ref> Musk reaffirmed his support for the name "X" in December 2020, replying to a Twitter user who renewed calls for Musk to form a new holding company under that name, although he dismissed the idea of X acquiring his businesses.<ref>{{Cite web |last=O'Kane |first=Sean |date=April 21, 2022 |title=Musk Forms 'X Holdings' After Hints at a Parent Company for Tesla, SpaceX |url=https://www.bloomberg.com/news/articles/2022-04-21/musk-forms-x-holdings-after-hints-at-parent-for-tesla-spacex |url-status=live |archive-url=https://web.archive.org/web/20230416071316/https://www.bloomberg.com/news/articles/2022-04-21/musk-forms-x-holdings-after-hints-at-parent-for-tesla-spacex |archive-date=April 16, 2023 |access-date=April 11, 2023 |publisher=[[Bloomberg News]]}}</ref>
The concept for X solidified in October 2022, when Musk tweeted that acquiring Twitter is "an accelerant to creating X, the [[Super-app|everything app]]". According to Musk, Twitter would accelerate the creation of X by "3 to 5 years". Musk expressed interest in creating an app similar to [[WeChat]]—a Chinese instant messaging, social media, and mobile payment app—on a podcast in May 2022.<ref>{{Cite web |url=https://www.nytimes.com/2022/10/06/technology/elon-musk-x.html |title=What Does X Mean to Elon Musk? |date=October 6, 2022 |last=Huang |first=Kalley |work=[[The New York Times]] |access-date=April 11, 2023 |archive-date=April 10, 2023 |archive-url=https://web.archive.org/web/20230410133325/https://www.nytimes.com/2022/10/06/technology/elon-musk-x.html |url-status=live }}</ref> In June, Musk told Twitter employees that Twitter is a "digital town square" that should be all-encompassing, like WeChat.<ref>{{Cite web |url=https://www.nytimes.com/2022/06/16/technology/elon-musk-twitter-employees-meeting.html |title=Elon Musk tells Twitter's employees he wants the service to 'contribute to a better, long-lasting civilization.' |date=June 16, 2022 |last=Isaac |first=Mike |work=[[The New York Times]] |access-date=April 11, 2023 |archive-date=January 14, 2023 |archive-url=https://web.archive.org/web/20230114225902/https://www.nytimes.com/2022/06/16/technology/elon-musk-twitter-employees-meeting.html |url-status=live }}</ref> In a [[Morgan Stanley]] conference in March 2023, Musk touted X once again as the potentially "biggest financial institution in the world".<ref>{{Cite web |url=https://www.forbes.com/sites/dereksaul/2023/03/07/musks-new-twitter-dream-become-biggest-financial-institution-in-the-world/ |title=Musk's New Twitter Dream: Become 'Biggest Financial Institution In The World' |date=March 7, 2023 |last=Saul |first=Derek |work=[[Forbes]] |access-date=April 11, 2023 |archive-date=April 12, 2023 |archive-url=https://web.archive.org/web/20230412040417/https://www.forbes.com/sites/dereksaul/2023/03/07/musks-new-twitter-dream-become-biggest-financial-institution-in-the-world/ |url-status=live }}</ref> On October 27, 2022, Musk [[Acquisition of Twitter by Elon Musk|acquired]] Twitter for $44 billion, and subsequently became its [[Chief executive officer|CEO]].<ref>{{Cite web |url=https://www.nytimes.com/2022/10/27/technology/elon-musk-twitter-deal-complete.html |title=Elon Musk Completes $44 Billion Deal to Own Twitter |date=October 27, 2022 |last1=Conger |first=Kate |last2=Hirsch |first2=Lauren |work=[[The New York Times]] |access-date=April 11, 2023 |archive-date=October 29, 2022 |archive-url=https://web.archive.org/web/20221029090805/https://www.nytimes.com/2022/10/27/technology/elon-musk-twitter-deal-complete.html |url-status=live }}</ref>

The concept for X solidified in October 2022, when Musk tweeted that acquiring Twitter is "an accelerant to creating X, the [[Super-app|everything app]]". According to Musk, Twitter would accelerate the creation of X by "3 to 5 years". Musk expressed interest in creating an app similar to [[WeChat]]—a Chinese instant messaging, social media, and mobile payment app—on a podcast in May 2022.<ref>{{Cite web |last=Huang |first=Kalley |date=October 6, 2022 |title=What Does X Mean to Elon Musk? |url=https://www.nytimes.com/2022/10/06/technology/elon-musk-x.html |url-status=live |archive-url=https://web.archive.org/web/20230410133325/https://www.nytimes.com/2022/10/06/technology/elon-musk-x.html |archive-date=April 10, 2023 |access-date=April 11, 2023 |website=[[The New York Times]]}}</ref> In June, Musk told Twitter employees that Twitter is a "digital town square" that should be all-encompassing, like WeChat.<ref>{{Cite web |last=Isaac |first=Mike |date=June 16, 2022 |title=Elon Musk tells Twitter's employees he wants the service to 'contribute to a better, long-lasting civilization.' |url=https://www.nytimes.com/2022/06/16/technology/elon-musk-twitter-employees-meeting.html |url-status=live |archive-url=https://web.archive.org/web/20230114225902/https://www.nytimes.com/2022/06/16/technology/elon-musk-twitter-employees-meeting.html |archive-date=January 14, 2023 |access-date=April 11, 2023 |website=[[The New York Times]]}}</ref> In a [[Morgan Stanley]] conference in March 2023, Musk touted X once again as the potentially "biggest financial institution in the world".<ref>{{Cite web |last=Saul |first=Derek |date=March 7, 2023 |title=Musk's New Twitter Dream: Become 'Biggest Financial Institution In The World' |url=https://www.forbes.com/sites/dereksaul/2023/03/07/musks-new-twitter-dream-become-biggest-financial-institution-in-the-world/ |url-status=live |archive-url=https://web.archive.org/web/20230412040417/https://www.forbes.com/sites/dereksaul/2023/03/07/musks-new-twitter-dream-become-biggest-financial-institution-in-the-world/ |archive-date=April 12, 2023 |access-date=April 11, 2023 |website=[[Forbes]]}}</ref> On October 27, 2022, Musk [[Acquisition of Twitter by Elon Musk|acquired]] Twitter for $44 billion, and subsequently became its [[Chief executive officer|CEO]].<ref>{{Cite web |last=Conger |first=Kate |last2=Hirsch |first2=Lauren |date=October 27, 2022 |title=Elon Musk Completes $44 Billion Deal to Own Twitter |url=https://www.nytimes.com/2022/10/27/technology/elon-musk-twitter-deal-complete.html |url-status=live |archive-url=https://web.archive.org/web/20221029090805/https://www.nytimes.com/2022/10/27/technology/elon-musk-twitter-deal-complete.html |archive-date=October 29, 2022 |access-date=April 11, 2023 |website=[[The New York Times]]}}</ref>


===Formation (2023–present)===
===Formation (2023–present)===
In March 2023, Musk registered X Corp. in [[Nevada]]. On the same day, Musk registered the [[artificial intelligence]] (AI) company [[xAI (company)|X.AI]].<ref>{{Cite web |url=https://www.theverge.com/2023/4/14/23684005/elon-musk-new-ai-company-x |title=Elon Musk founds new AI company called X.AI |date=April 14, 2023 |last1=Peters |first1=Jay |last2=Roth |first2=Emma |publisher=[[The Verge]] |access-date=April 14, 2023 |archive-date=April 14, 2023 |archive-url=https://web.archive.org/web/20230414223834/https://www.theverge.com/2023/4/14/23684005/elon-musk-new-ai-company-x |url-status=live }}</ref> Later that month, Musk applied to merge X Holdings I with X Holdings Corp. and Twitter, Inc. with X Corp.<ref name="SlateInfo"/> In the filing, Musk revealed that X Holdings Corp. has $2 million in capital; X Holdings Corp. will also serve as the parent company for X Corp.<ref>{{Cite news |url=https://www.irishtimes.com/technology/2023/04/11/ex-twitter-chief-executive-parag-agrawal-reveals-doj-probe-in-pursuit-of-legal-fees-repayment/ |title=Twitter becomes X Corporation as Musk advances 'everything app' hopes |last=Feeley |first=Jef |newspaper=[[The Irish Times]] |access-date=April 11, 2023}}</ref> In a company-wide email that month, Musk announced that Twitter employees will receive stock in X Corp.<ref>{{Cite web |url=https://www.nytimes.com/2023/03/26/technology/elon-musk-twitter-value.html |title=Elon Musk Values Twitter at $20 Billion |date=March 26, 2023 |last1=Conger |first=Kate |last2=Mac |first2=Ryan |work=[[The New York Times]] |access-date=April 11, 2023 |archive-date=April 11, 2023 |archive-url=https://web.archive.org/web/20230411034427/https://www.nytimes.com/2023/03/26/technology/elon-musk-twitter-value.html |url-status=live }}</ref>
On March 9, 2023, Musk registered X Corp. in [[Nevada]]. On the same day, Musk registered the [[artificial intelligence]] (AI) company [[xAI (company)|X.AI Corp]].<ref>{{Cite web |last=Peters |first=Jay |last2=Roth |first2=Emma |date=April 14, 2023 |title=Elon Musk founds new AI company called X.AI |url=https://www.theverge.com/2023/4/14/23684005/elon-musk-new-ai-company-x |url-status=live |archive-url=https://web.archive.org/web/20230414223834/https://www.theverge.com/2023/4/14/23684005/elon-musk-new-ai-company-x |archive-date=April 14, 2023 |access-date=April 14, 2023 |publisher=[[The Verge]]}}</ref> Later that month, Musk applied to merge X Holdings with X Holdings Corp. and [[Twitter, Inc.]] with X Corp.<ref name="SlateInfo" /> In the filing, Musk revealed that X Holdings Corp. had $2 million in capital, but X Holdings Corp. would serve as the parent company for X Corp.<ref>{{Cite news |last=Feeley |first=Jef |title=Twitter becomes X Corporation as Musk advances 'everything app' hopes |url=https://www.irishtimes.com/technology/2023/04/11/ex-twitter-chief-executive-parag-agrawal-reveals-doj-probe-in-pursuit-of-legal-fees-repayment/ |url-status=live |archive-url=https://web.archive.org/web/20240320125638/https://www.irishtimes.com/technology/2023/04/11/ex-twitter-chief-executive-parag-agrawal-reveals-doj-probe-in-pursuit-of-legal-fees-repayment/ |archive-date=March 20, 2024 |access-date=April 11, 2023 |work=[[The Irish Times]]}}</ref> In a company-wide email that month, Musk announced that Twitter employees would receive stock in X Corp.<ref>{{Cite web |last=Conger |first=Kate |last2=Mac |first2=Ryan |date=March 26, 2023 |title=Elon Musk Values Twitter at $20 Billion |url=https://www.nytimes.com/2023/03/26/technology/elon-musk-twitter-value.html |url-status=live |archive-url=https://web.archive.org/web/20230411034427/https://www.nytimes.com/2023/03/26/technology/elon-musk-twitter-value.html |archive-date=April 11, 2023 |access-date=April 11, 2023 |website=[[The New York Times]]}}</ref>


In an April 2023 court filing for an ongoing lawsuit filed by right wing political activist [[Laura Loomer]] against Twitter and its former CEO [[Jack Dorsey]], Twitter, Inc. notified the court that it had been consolidated into X Corp., a Nevada corporation based in [[Carson City, Nevada|Carson City]]. A similar filing was made in the [[U.S. District Court for the Southern District of Florida]].<ref>{{Cite web |url=https://sfstandard.com/business/twitter-is-now-called-x-corp-and-no-longer-exists/ |title=Twitter Is Now Called X Corp and 'No Longer Exists' |date=April 11, 2023 |last=Gaus |first=Annie |work=[[The San Francisco Standard]] |access-date=April 11, 2023 |archive-date=April 11, 2023 |archive-url=https://web.archive.org/web/20230411211347/https://sfstandard.com/business/twitter-is-now-called-x-corp-and-no-longer-exists/ |url-status=live }}</ref>
In an April 2023 court filing for an ongoing lawsuit filed by political activist [[Laura Loomer]] against Twitter and its former CEO [[Jack Dorsey]], Twitter, Inc. notified the court that it had been consolidated into X Corp., a Nevada corporation based in [[Carson City, Nevada|Carson City]]. A similar filing was made in the [[U.S. District Court for the Southern District of Florida]].<ref>{{Cite web |last=Gaus |first=Annie |date=April 11, 2023 |title=Twitter Is Now Called X Corp and 'No Longer Exists' |url=https://sfstandard.com/business/twitter-is-now-called-x-corp-and-no-longer-exists/ |url-status=live |archive-url=https://web.archive.org/web/20230411211347/https://sfstandard.com/business/twitter-is-now-called-x-corp-and-no-longer-exists/ |archive-date=April 11, 2023 |access-date=April 11, 2023 |website=[[The San Francisco Standard]]}}</ref>
[[File:Linda Yaccarino by James Tamim (cropped).png|thumb|[[Linda Yaccarino]] in 2014]]
On May 11, 2023, Musk tweeted that he had found his replacement as Twitter and X Corp.'s CEO. The next day, on May 12, he named [[Linda Yaccarino]] as the new CEO, adding that she "will focus primarily on business operations, while I focus on product design & new technology".<ref>{{Cite web |url=https://www.theverge.com/2023/5/12/23721107/twitter-ceo-linda-yaccarino-elon-musk-nbc |title=Twitter’s new CEO is Linda Yaccarino, a longtime ad exec for NBCU |date=May 12, 2023 |last=Roth |first=Emma |work=[[The Verge]] |access-date=May 12, 2023 |archive-date=May 12, 2023 |archive-url=https://web.archive.org/web/20230512160254/https://www.theverge.com/2023/5/12/23721107/twitter-ceo-linda-yaccarino-elon-musk-nbc |url-status=live }}</ref> Musk said he will transition his role to executive chairman and chief technology officer.<ref name="VarietyCEO">{{cite web |last=Spangler |first=Todd |date=May 12, 2023 |title=Elon Musk Confirms Linda Yaccarino as Twitter's New CEO, Focused on Business Operations |url=https://variety.com/2023/digital/news/linda-yaccarino-twitter-ceo-musk-confirms-1235611144/ |work=[[Variety (magazine)|Variety]]}}</ref> Yaccarino succeeded Musk on June 5, 2023.<ref name=twtr-ceo>{{cite news |last=Frier |first=Sarah |date=June 5, 2023 |title=Twitter's New CEO Linda Yaccarino Has First Day in the Role |url=https://www.bloomberg.com/news/articles/2023-06-06/twitter-s-new-ceo-yaccarino-has-first-day-in-the-role |publisher=Bloomberg News}}</ref>


On May 11, 2023, Musk tweeted that he had found his replacement as Twitter and X Corp.'s CEO. The next day, on May 12, 2023, he named [[Linda Yaccarino]] as the new CEO, adding that she "will focus primarily on business operations, while I focus on product design & new technology".<ref>{{Cite web |last=Roth |first=Emma |date=May 12, 2023 |title=Twitter's new CEO is Linda Yaccarino, a longtime ad exec for NBCU |url=https://www.theverge.com/2023/5/12/23721107/twitter-ceo-linda-yaccarino-elon-musk-nbc |url-status=live |archive-url=https://web.archive.org/web/20230512160254/https://www.theverge.com/2023/5/12/23721107/twitter-ceo-linda-yaccarino-elon-musk-nbc |archive-date=May 12, 2023 |access-date=May 12, 2023 |website=[[The Verge]]}}</ref> Musk said he would transition his role to executive chairman and chief technology officer.<ref name="VarietyCEO">{{Cite web |last=Spangler |first=Todd |date=May 12, 2023 |title=Elon Musk Confirms Linda Yaccarino as Twitter's New CEO, Focused on Business Operations |url=https://variety.com/2023/digital/news/linda-yaccarino-twitter-ceo-musk-confirms-1235611144/ |url-status=live |archive-url=https://web.archive.org/web/20230728161719/https://variety.com/2023/digital/news/linda-yaccarino-twitter-ceo-musk-confirms-1235611144/ |archive-date=July 28, 2023 |access-date=June 6, 2023 |website=[[Variety (magazine)|Variety]]}}</ref> Yaccarino succeeded Musk on June 5, 2023.<ref name="twtr-ceo">{{Cite news |last=Frier |first=Sarah |date=June 5, 2023 |title=Twitter's New CEO Linda Yaccarino Has First Day in the Role |url=https://www.bloomberg.com/news/articles/2023-06-06/twitter-s-new-ceo-yaccarino-has-first-day-in-the-role |url-status=live |archive-url=https://web.archive.org/web/20230626134649/https://www.bloomberg.com/news/articles/2023-06-06/twitter-s-new-ceo-yaccarino-has-first-day-in-the-role |archive-date=June 26, 2023 |access-date=June 6, 2023 |publisher=Bloomberg News}}</ref>
[[Fidelity Investments]] estimated the company's value at $15 billion in June 2023.<ref>{{cite news |title=Twitter’s U.S. Ad Sales Plunge 59% as Woes Continue |url=https://www.nytimes.com/2023/06/05/technology/twitter-ad-sales-musk.html |work=The New York TImes |date=June 5, 2023|author1=Ryan Mac|author2=Tiffany Hsu}}</ref>

At the end of May 2023, [[Fidelity Investments]] estimated the company's value at $15 billion.<ref>{{Cite news |last=Ryan Mac |last2=Tiffany Hsu |date=June 5, 2023 |title=Twitter's U.S. Ad Sales Plunge 59% as Woes Continue |url=https://www.nytimes.com/2023/06/05/technology/twitter-ad-sales-musk.html |url-status=live |archive-url=https://web.archive.org/web/20231019232412/https://www.nytimes.com/2023/06/05/technology/twitter-ad-sales-musk.html |archive-date=October 19, 2023 |access-date=June 5, 2023 |work=The New York Times}}</ref> This was later increased to a value of $27 billion by July,<ref>{{Cite web |last=Katje |first=Chris |date=August 1, 2023 |title=Fidelity Increases Valuation On X After Twitter Name Change: Here's How Much The Social Media Platform Is Worth |url=https://benzinga.com/markets/mutual-funds/23/08/33501596/fidelity-increases-valuation-on-x-after-twitter-name-change-heres-how-much-the-social-media- |url-status=live |archive-url=https://web.archive.org/web/20231014181334/https://www.benzinga.com/markets/mutual-funds/23/08/33501596/fidelity-increases-valuation-on-x-after-twitter-name-change-heres-how-much-the-social-media- |archive-date=October 14, 2023 |access-date=August 31, 2023 |website=Benzinga}}</ref><ref>{{Cite web |last=Primack |first=Dan |date=July 31, 2023 |title=Fidelity marks up its Twitter/X shares for second straight month |url=https://www.axios.com/2023/07/31/fidelity-marks-up-its-twitterx-shares-for-second-straight-month |url-status=live |archive-url=https://web.archive.org/web/20230901031813/https://www.axios.com/2023/07/31/fidelity-marks-up-its-twitterx-shares-for-second-straight-month |archive-date=September 1, 2023 |access-date=August 31, 2023 |website=[[Axios (website)|Axios]]}}</ref> and up to about $28.5 billion by the end of August.<ref>{{Cite web |last=Alvarez |first=Simon |date=August 23, 2023 |title=Elon Musk shares optimistic outlook for X: $1T market cap "not out of the question" |url=https://teslarati.com/elon-musk-x-1-trillion-market-cap-not-out-of-the-question |url-status=dead |archive-url=https://web.archive.org/web/20230903174756/https://www.teslarati.com/elon-musk-x-1-trillion-market-cap-not-out-of-the-question/ |archive-date=September 3, 2023 |access-date=August 31, 2023 |website=Teslarati}}</ref><ref>{{Cite web |last=Primack |first=Dan |date=August 30, 2023 |title=Elon Musk's X is gaining value, Fidelity says |url=https://axios.com/2023/08/30/elon-musks-x-value-fidelity |url-status=live |archive-url=https://web.archive.org/web/20230922164935/https://www.axios.com/2023/08/30/elon-musks-x-value-fidelity |archive-date=September 22, 2023 |access-date=August 31, 2023 |website=[[Axios (website)|Axios]]}}</ref>

The company erected a giant illuminated "X" on the roof of its San Francisco headquarters in July 2023 without obtaining required permits. 24 complaints were filed by neighbors concerned about the bright flashing light and structural integrity. Inspectors were twice denied roof access, and the city cited the company for a building code violation. X removed the sign after a few days.<ref>{{Cite web |last=Lynch |first=Jamiel |date=July 31, 2023 |title=A flashing 'X' was installed atop the San Francisco headquarters following Twitter's rebrand. A city complaint says the sign went up without a permit |url=https://www.cnn.com/2023/07/30/tech/san-francisco-investigates-twitter-x-sign/index.html |url-status=live |archive-url=https://web.archive.org/web/20230810034845/https://www.cnn.com/2023/07/30/tech/san-francisco-investigates-twitter-x-sign/index.html |archive-date=August 10, 2023 |access-date=August 11, 2023 |publisher=[[CNN]]}}</ref><ref>{{Cite web |date=July 31, 2023 |title=Brightly flashing 'X' sign removed from the San Francisco building that was Twitter's headquarters |url=https://abcnews.go.com/US/wireStory/brightly-flashing-sign-removed-former-twitters-san-francisco-101884217 |url-status=live |archive-url=https://web.archive.org/web/20230909122615/https://abcnews.go.com/US/wireStory/brightly-flashing-sign-removed-former-twitters-san-francisco-101884217 |archive-date=September 9, 2023 |access-date=August 11, 2023 |publisher=[[ABC News (United States)|ABC News]] |agency=[[Associated Press]]}}</ref>

In August 2023, CEO Linda Yaccarino stated that she has "operational autonomy" under owner Elon Musk to run the business, and that she is involved in everything that goes into running the company.<ref>{{Cite web |last=Goswami |first=Rohan |date=August 10, 2023 |title=X CEO Linda Yaccarino explains reason for getting rid of Twitter name |url=https://cnbc.com/2023/08/10/x-corp-ceo-linda-yaccarino-says-she-has-autonomy-under-elon-musk.html |url-status=live |archive-url=https://web.archive.org/web/20231014122421/https://www.cnbc.com/2023/08/10/x-corp-ceo-linda-yaccarino-says-she-has-autonomy-under-elon-musk.html |archive-date=October 14, 2023 |access-date=August 11, 2023 |publisher=[[CNBC]]}}</ref><ref>{{Cite web |last=Wile |first=Rob |date=August 10, 2023 |title=Linda Yaccarino, CEO of X, says she has autonomy from Elon Musk to run the business |url=https://nbcnews.com/business/business-news/twitter-x-ceo-linda-yaccarino-automony-from-elon-musk-run-business-rcna99202 |url-status=live |archive-url=https://web.archive.org/web/20231018085032/https://www.nbcnews.com/business/business-news/twitter-x-ceo-linda-yaccarino-automony-from-elon-musk-run-business-rcna99202 |archive-date=October 18, 2023 |access-date=August 11, 2023 |publisher=[[NBC News]]}}</ref> Yaccarino also opened up on the reasoning behind Twitter's "controversial" name change to X,<ref>{{Cite web |last=Conger |first=Kate |date=August 3, 2023 |title=So What Do We Call Twitter Now Anyway? |url=https://nytimes.com/2023/08/03/technology/twitter-x-tweets-elon-musk.html |url-status=live |archive-url=https://web.archive.org/web/20231012220459/https://www.nytimes.com/2023/08/03/technology/twitter-x-tweets-elon-musk.html |archive-date=October 12, 2023 |access-date=August 11, 2023 |newspaper=[[The New York Times]]}}</ref> wherein she stated that the rebranding was essentially a "liberation" from Twitter. Yaccarino also went on to say that if users had stayed with Twitter, then changes would only be "incremental" and that with X, they think about "what's possible".<ref>{{Cite web |last=Barr |first=Kyle |date=August 11, 2023 |title=Twitter's CEO Makes New Excuses for Musk's Dumb 'X' Rebranding |url=https://gizmodo.com/linda-yaccarino-twitter-elon-musk-justify-x-rebrand-1850726989 |url-status=live |archive-url=https://web.archive.org/web/20231018155649/https://gizmodo.com/linda-yaccarino-twitter-elon-musk-justify-x-rebrand-1850726989 |archive-date=October 18, 2023 |access-date=August 11, 2023 |website=[[Gizmodo]]}}</ref>

In October 2023, the marketing agency X Social Media filed a lawsuit against X Corp. alleging a violation of its trademark of the letter X.<ref>{{Cite web |title=Elon Musk's X hit with trademark lawsuit from marketing agency |url=https://www.reuters.com/technology/elon-musks-x-hit-with-trademark-lawsuit-marketing-agency-2023-10-02/ |url-status=live |archive-url=https://web.archive.org/web/20231007192445/https://www.reuters.com/technology/elon-musks-x-hit-with-trademark-lawsuit-marketing-agency-2023-10-02/ |archive-date=October 7, 2023 |access-date=October 7, 2023 |agency=Reuters}}</ref>

On July 16, 2024, Elon Musk posted that X Corp. would move its headquarters from [[San Francisco]] to [[Austin, Texas]], after posting that [[SpaceX]] would move its headquarters from [[Hawthorne, California]] to [[Starbase, Texas]].<ref>{{Cite news |last=Turner |first=Nick |date=16 July 2024 |title=Elon Musk Says X Will Be Moving Its Headquarters to Austin |url=https://www.bloomberg.com/news/articles/2024-07-16/elon-musk-says-x-will-be-moving-its-headquarters-to-austin |access-date=16 July 2024 |work=[[Bloomberg News]]}}</ref> This was a direct response to California Governor [[Gavin Newsom]] signing a law that bans schools in the state from notifying parents of a child's gender identification change.<ref>{{Cite web |last=Kolodny |first=Lora |date=2024-07-16 |title=Elon Musk says SpaceX and X headquarters moving to Texas, blames California trans student privacy law |url=https://www.cnbc.com/2024/07/16/elon-musk-says-spacex-hq-officially-moving-to-texas-blames-new-ca-trans-student-privacy-law.html |access-date=2024-07-17 |website=CNBC |language=en}}</ref>

On August 17, 2024, X Corp. ceased operations in [[Brazil]]. The X platform was [[Blocking of Twitter in Brazil|blocked nationwide]] shortly after and unblocked on October 8, 2024.<ref>{{Cite web |date=2024-08-17 |title=X suspends business in Brazil over censorship row |url=https://www.bbc.co.uk/news/articles/cgjv857plevo |access-date=2024-08-18 |website=BBC News |language=en-GB}}</ref><ref>{{Cite web |date=2024-09-02 |title=Brazil X ban: Top court judges uphold block of Musk's platform |url=https://www.bbc.com/news/articles/crkmpe53l6jo.amp |access-date=2024-09-05 |website=BBC News |language=en-gb}}</ref>

On September 13, 2024, X Corp. moved its headquarters from [[San Francisco]] to [[Bastrop, Texas]], according to records filed with the California Secretary of State.<ref>https://bizfileonline.sos.ca.gov/enwiki/api/report/GetImageByNum/228220186101185234019239064038172089048128183195</ref><ref>{{Cite web |date=2024-09-20 |title=Elon Musk Moves X Headquarters from California to Texas |url=https://insider.govtech.com/texas/news/elon-musk-moves-x-headquarters-from-california-to-texas |access-date=2024-11-18 |website=Industry Insider Texas |language=en}}</ref><ref>{{Cite web |last=Janner |first=Jay |title=X, formerly known as Twitter, constructs new headquarters building in Bastrop, Texas |url=https://www.statesman.com/picture-gallery/news/2024/09/20/twitter-x-headquarters-bastrop-tx-texas-under-construction-photos/75312495007/ |access-date=2024-11-18 |website=Austin American-Statesman |language=en-US}}</ref>

At the end of September 2024, Fidelity's estimation of the value of X shares reflected a decline of 79% from when Musk had acquired Twitter two years earlier.<ref>{{Cite web |last=Egan |first=Matt |date=2024-10-02 |title=Elon Musk’s X is worth nearly 80% less than when he bought it, Fidelity estimates |url=https://edition.cnn.com/2024/10/02/business/elon-musk-twitter-x-fidelity/index.html |access-date=2024-10-02 |website=CNN |language=en}}</ref>

[[Mahmoud Reza Banki]] joined the company as its first publicly announced chief financial officer in November 2024.<ref>{{Cite news |last1=Corse |first1=Alexa |last2=Peterson |first2=Becky |date=November 13, 2024 |title=Musk's X Names Mahmoud Reza Banki CFO |url=https://www.wsj.com/tech/musks-x-names-mahmoud-reza-banki-cfo-65538482 |work=[[The Wall Street Journal]] |url-access=subscription}}</ref>

== Controversies ==
{{Main|List of lawsuits involving X Corp.}}
=== Center for Countering Digital Hate ===
On June 1, 2023, the [[Center for Countering Digital Hate]] (CCDH) reported that X, formerly named Twitter, had "failed to act" on 99% of hate posted by [[Twitter Blue]] subscribers. The CCDH then described several tweets containing such hateful messages that allegedly contained "[[racist]], [[homophobic]], [[neo-Nazi]], [[antisemitic]] or [[conspiracy]] content".<ref>{{Cite web |last=Milmo |first=Dan |date=July 31, 2023 |title=Anti-hate speech group accuses Elon Musk's X Corp of intimidation over legal threat |url=https://theguardian.com/technology/2023/jul/31/anti-hate-speech-group-accuses-elon-musk-x-corp-intimidation |url-status=live |archive-url=https://web.archive.org/web/20231016213008/https://www.theguardian.com/technology/2023/jul/31/anti-hate-speech-group-accuses-elon-musk-x-corp-intimidation |archive-date=October 16, 2023 |access-date=August 23, 2023 |newspaper=[[The Guardian]]}}</ref><ref>{{Cite web |last=Field |first=Hayden |title=Twitter, now called X, sues researchers who showed rise in hate speech on platform after Musk takeover |url=https://www.cnbc.com/2023/08/01/x-sues-ccdh-for-showing-hate-speech-rise-on-twitter-after-musk-deal.html |url-status=live |archive-url=https://web.archive.org/web/20230906133857/https://www.cnbc.com/2023/08/01/x-sues-ccdh-for-showing-hate-speech-rise-on-twitter-after-musk-deal.html |archive-date=September 6, 2023 |access-date=September 9, 2023 |publisher=CNBC}}</ref>

In response, X Corp. mentioned that the platform encouraged [[Human genetic variation|diversity]] and [[Freedom of speech|free speech]], stating that "more than 99.99% of post impressions are healthy" in a blog post.<ref>{{Cite web |last=Kan |first=Michael |date=July 19, 2023 |title=Twitter Claims 99% of Its Content Is Healthy, Internet Rolls Eyes |url=https://www.pcmag.com/news/twitter-claims-99-of-its-content-is-healthy-internet-rolls-eyes |url-status=live |archive-url=https://web.archive.org/web/20230824000141/https://www.pcmag.com/news/twitter-claims-99-of-its-content-is-healthy-internet-rolls-eyes |archive-date=August 24, 2023 |access-date=August 23, 2023 |website=[[PC Magazine]]}}</ref> The post further mentioned that the CCDH was spreading "false and misleading claims" that might have negative financial repercussions as it encouraged advertisers to halt investment on X.<ref>{{Cite web |last=Sheera Frenkel, Ryan Mac |date=July 31, 2023 |title=Twitter Sues Nonprofit That Tracks Hate Speech |url=https://www.nytimes.com/2023/07/31/technology/twitter-x-center-for-countering-digital-hate.html |url-status=live |archive-url=https://web.archive.org/web/20231016193843/https://www.nytimes.com/2023/07/31/technology/twitter-x-center-for-countering-digital-hate.html |archive-date=October 16, 2023 |access-date=August 23, 2023 |newspaper=[[The New York Times]]}}</ref> The blog also further described the CCDH as a "scare campaign" working continuously to prevent "public dialogue", alleging that the CCDH's research utilized metrics that were purposely put "out of context to make unsubstantiated assertions about X".<ref>{{Cite web |last=Shah |first=Simmone |date=August 4, 2023 |title=Elon Musk's X Corp Is Suing an Anti-Hate-Speech Group. Here's What They Have to Say |url=https://time.com/6301841/6301841/ |url-status=live |archive-url=https://web.archive.org/web/20231020104158/https://time.com/6301841/6301841/ |archive-date=October 20, 2023 |access-date=August 23, 2023 |newspaper=[[Time (magazine)|Time]]}}</ref> X then filed a [[legal claim]] against CCDH and the [[European Climate Foundation]], which it alleged was providing the information used in CCDH's research, and that X denied all claims stated by the CCDH.<ref>{{Cite magazine |last=Elliot |first=Vittoria |date=August 15, 2023 |title=How X Is Suing Its Way Out of Accountability |url=https://wired.com/story/twitter-x-ccdh-lawsuit-data-crackdown |url-status=live |archive-url=https://web.archive.org/web/20231011201615/https://www.wired.com/story/twitter-x-ccdh-lawsuit-data-crackdown/ |archive-date=October 11, 2023 |access-date=August 23, 2023 |magazine=[[Wired (magazine)|Wired]]}}</ref><ref>{{Cite web |last=Field |first=Hayden |date=August 1, 2023 |title=Twitter, now called X, sues researchers who showed rise in hate speech on platform after Musk takeover |url=https://cnbc.com/2023/08/01/x-sues-ccdh-for-showing-hate-speech-rise-on-twitter-after-musk-deal.html |url-status=live |archive-url=https://web.archive.org/web/20231010151436/https://www.cnbc.com/2023/08/01/x-sues-ccdh-for-showing-hate-speech-rise-on-twitter-after-musk-deal.html |archive-date=October 10, 2023 |access-date=August 23, 2023 |publisher=[[CNBC]]}}</ref><ref>{{Cite web |title=Judge skeptical of lawsuit brought by Elon Musk's X over hate speech research |url=https://www.npr.org/2024/02/29/1234901186/judge-skeptical-of-lawsuit-brought-by-elon-musks-x-over-hate-speech-research |url-status=live |archive-url=https://web.archive.org/web/20240301005726/https://www.npr.org/2024/02/29/1234901186/judge-skeptical-of-lawsuit-brought-by-elon-musks-x-over-hate-speech-research |archive-date=March 1, 2024 |access-date=March 1, 2024 |publisher=NPR}}</ref><ref>{{Cite web |title=Elon Musk’s X Loses Lawsuit Against Research Group That Found Proliferation of Hate Speech, Racist Content on Social Network |url=https://variety.com/2024/digital/news/elon-musk-x-loses-lawsuit-against-research-group-hate-speech-racist-content-1235951153/ |website=Variety |access-date=March 25, 2024 |archive-date=March 25, 2024 |archive-url=https://web.archive.org/web/20240325164339/https://variety.com/2024/digital/news/elon-musk-x-loses-lawsuit-against-research-group-hate-speech-racist-content-1235951153/ |url-status=live }}</ref>

On March 25, 2024, District Judge [[Charles Breyer]] determined the case was a [[strategic lawsuit against public participation]] and granted CCDH's [[special motion to strike]] X Corp.'s suit, writing that "This case is about punishing the Defendants for their speech".<ref>{{Cite news |last=Allyn |first=Bobby |date=March 25, 2024 |title=Judge dismisses Elon Musk's suit against hate speech researchers |url=https://www.npr.org/2024/03/25/1239549276/elon-musk-lawsuit-hate-speech-researchers |access-date=March 25, 2024 |publisher=NPR}}</ref><ref>{{Cite news |last=Needham |first=Lisa |date=March 28, 2024 |title=Elon Musk gets SLAPPed |url=https://www.publicnotice.co/p/elon-musk-ccdh-lawsuit-slapp-dismissed-explained |access-date=March 29, 2024 |work=Public Notice |language=en |archive-date=March 29, 2024 |archive-url=https://web.archive.org/web/20240329022758/https://www.publicnotice.co/p/elon-musk-ccdh-lawsuit-slapp-dismissed-explained |url-status=live }}</ref>

=== Antisemitism ===
On November 16, 2023, [[Media Matters for America]], a left-leaning watchdog group, published a report stating that X was placing ads for various companies including [[Apple Inc.|Apple]], [[IBM]], and [[Oracle Corporation|Oracle]], alongside pro-Nazi content.<ref>{{Cite web |last=Hananoki |first=Eric |date=November 16, 2023 |title=As Musk endorses antisemitic conspiracy theory, X has been placing ads for Apple, Bravo, IBM, Oracle, and Xfinity next to pro-Nazi content |url=https://www.mediamatters.org/twitter/musk-endorses-antisemitic-conspiracy-theory-x-has-been-placing-ads-apple-bravo-ibm-oracle |url-status=live |archive-url=https://web.archive.org/web/20231127005158/https://www.mediamatters.org/twitter/musk-endorses-antisemitic-conspiracy-theory-x-has-been-placing-ads-apple-bravo-ibm-oracle |archive-date=November 27, 2023 |access-date=November 27, 2023 |publisher=[[Media Matters for America]]}}</ref> Published following Musk's endorsement of an antisemitic conspiracy theory, major advertisers like [[Microsoft Corporation|Microsoft]] and [[Apple Inc.|Apple]] left the platform, leading to an estimated loss of around $75 million by the end of 2023.<ref>{{Cite web |last=Ryan Mac and Kate Conger |date=November 24, 2023 |title=X May Lose Up to $75 Million in Revenue as More Advertisers Pull Out |url=https://www.nytimes.com/2023/11/24/business/x-elon-musk-advertisers.html |url-status=live |archive-url=https://web.archive.org/web/20231127000830/https://www.nytimes.com/2023/11/24/business/x-elon-musk-advertisers.html |archive-date=November 27, 2023 |access-date=November 27, 2023 |newspaper=[[The New York Times]]}}</ref> This led to a lawsuit by X Corp. against Media Matters, alleging that they had "exploited" the platform into making the ads appear the way they did as a result of excessive scrolling and curating its feed with "fringe" content.<ref>{{Cite web |last=Flynn |first=Kerry |date=November 20, 2023 |title=Elon Musk's X sues Media Matters for America |url=https://www.axios.com/2023/11/21/x-elon-musk-sues-media-matters-antisemitic-ads |url-status=live |archive-url=https://web.archive.org/web/20231127052738/https://www.axios.com/2023/11/21/x-elon-musk-sues-media-matters-antisemitic-ads |archive-date=November 27, 2023 |access-date=November 27, 2023 |website=[[Axios (website)|Axios]]}}</ref><ref>{{Cite web |last=Orturay |first=Barbara |date=November 21, 2023 |title=Musk's X sues liberal advocacy group Media Matters over its report on ads next to hate groups' posts |url=https://apnews.com/article/elon-musk-media-matters-lawsuit-advertising-neonazi-1fe499daa600f513af27ffa68d2e8b91 |url-status=live |archive-url=https://web.archive.org/web/20231121094525/https://apnews.com/article/elon-musk-media-matters-lawsuit-advertising-neonazi-1fe499daa600f513af27ffa68d2e8b91 |archive-date=November 21, 2023 |access-date=November 27, 2023 |agency=[[Associated Press]]}}</ref>

=== Litigation ===
In August 2024, Omid Kordestani, former executive chairman of Twitter (now X Corp.), filed a lawsuit against X Corp. in California Superior Court. Kordestani alleges that Elon Musk is refusing to cash out more than $20 million worth of shares owed to him as compensation for his service. This suit follows a March 2024 lawsuit by four former Twitter executives, who claim Musk withheld over $128 million in severance payments after their dismissal.<ref>{{Cite news |date=2024-08-10 |title=Ex-Twitter Chairman Sues Elon Musk’s X for $20 Million in Shares |url=https://www.bloomberg.com/news/articles/2024-08-10/ex-twitter-chairman-sues-elon-musk-s-x-for-20-million-in-shares |access-date=2024-08-11 |work=Bloomberg.com |language=en}}</ref>


==Notes==
==Notes==
Line 58: Line 96:


===Bibliography===
===Bibliography===
{{refbegin}}
* {{Cite book |last=Vance |first=Ashlee |year=2017 |orig-year=2015 |title=Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future |location=New York |publisher=[[Ecco Press]] |isbn=978-0-06-230125-3 |edition=2nd |oclc=1050341708}}
* {{Cite book |last=Vance |first=Ashlee |author-link=Ashlee Vance |title=Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future |publisher=[[Ecco Press]] |year=2017 |isbn=978-0-06-230125-3 |edition=2nd |location=New York |oclc=1050341708 |orig-year=2015}}
{{refend}}


==External links==
{{Twitter navbox}}
* {{Commons-inline}}

{{X navbox}}
{{Elon Musk}}
{{Elon Musk}}


[[Category:2023 establishments in California]]
[[Category:American companies established in 2023]]
[[Category:American companies established in 2023]]
[[Category:Elon Musk]]
[[Category:Internet properties established in 2023]]
[[Category:Internet properties established in 2023]]
[[Category:Symbols introduced in 2023]]
[[Category:Companies based in San Francisco]]
[[Category:Companies based in Texas]]
[[Category:Social media companies of the United States]]
[[Category:Social media companies of the United States]]
[[Category:Twitter, Inc.]]
[[Category:Elon Musk]]

Latest revision as of 03:31, 8 December 2024

X Corp.
Company typeSubsidiary
Industry
PredecessorTwitter, Inc.
FoundedMarch 9, 2023; 21 months ago (2023-03-09)[a]
FounderElon Musk
Headquarters
Bastrop, Texas, United States
Area served
Worldwide
Key people
ServicesX (formerly Twitter)
RevenueDecreaseUS$2.5 billion (2023)[2]
Number of employees
c. 1,500 (August 2023)[3]
ParentX Holdings Corp.
SubsidiariesX Payments LLC[4]
Websiteabout.x.com Edit this at Wikidata

X Corp. is an American technology company headquartered in Bastrop, Texas.[5] Established by Elon Musk in 2023 as the successor to Twitter, Inc., it is a wholly owned subsidiary of X Holdings Corp., which is itself mostly owned by Musk. The company owns the social networking service X (formerly known as Twitter), and has announced plans to use it as a base for other offerings. While the official name of the company and social network is now X, many users and media outlets continue to refer to it as Twitter.[6][7][8]

History

[edit]

Conceptualization and planning (2022–2023)

[edit]

In April 2022, filings submitted to the Securities and Exchange Commission (SEC) revealed Musk had formed three corporate entities in Delaware, one was X Corp, another was X Holdings and another was X Holdings Corp. According to the filings, one of the entities was to merge with Twitter, Inc., while another was to serve as the parent company of the newly merged company. A third entity would then help take on a US$13 billion loan provided by various large banks to acquire Twitter.[9]

The name "X" dates back to X.com, an online bank co-founded by Musk in 1999. In March 2000, X.com merged with competitor Confinity to create PayPal.[10] Musk considered forming a holding company named "X" for Tesla, Inc. and SpaceX in August 2012.[11] In July 2017, Musk reacquired the domain X.com, for an undisclosed amount, from PayPal.[12] Musk reaffirmed his support for the name "X" in December 2020, replying to a Twitter user who renewed calls for Musk to form a new holding company under that name, although he dismissed the idea of X acquiring his businesses.[13]

The concept for X solidified in October 2022, when Musk tweeted that acquiring Twitter is "an accelerant to creating X, the everything app". According to Musk, Twitter would accelerate the creation of X by "3 to 5 years". Musk expressed interest in creating an app similar to WeChat—a Chinese instant messaging, social media, and mobile payment app—on a podcast in May 2022.[14] In June, Musk told Twitter employees that Twitter is a "digital town square" that should be all-encompassing, like WeChat.[15] In a Morgan Stanley conference in March 2023, Musk touted X once again as the potentially "biggest financial institution in the world".[16] On October 27, 2022, Musk acquired Twitter for $44 billion, and subsequently became its CEO.[17]

Formation (2023–present)

[edit]

On March 9, 2023, Musk registered X Corp. in Nevada. On the same day, Musk registered the artificial intelligence (AI) company X.AI Corp.[18] Later that month, Musk applied to merge X Holdings with X Holdings Corp. and Twitter, Inc. with X Corp.[9] In the filing, Musk revealed that X Holdings Corp. had $2 million in capital, but X Holdings Corp. would serve as the parent company for X Corp.[19] In a company-wide email that month, Musk announced that Twitter employees would receive stock in X Corp.[20]

In an April 2023 court filing for an ongoing lawsuit filed by political activist Laura Loomer against Twitter and its former CEO Jack Dorsey, Twitter, Inc. notified the court that it had been consolidated into X Corp., a Nevada corporation based in Carson City. A similar filing was made in the U.S. District Court for the Southern District of Florida.[21]

On May 11, 2023, Musk tweeted that he had found his replacement as Twitter and X Corp.'s CEO. The next day, on May 12, 2023, he named Linda Yaccarino as the new CEO, adding that she "will focus primarily on business operations, while I focus on product design & new technology".[22] Musk said he would transition his role to executive chairman and chief technology officer.[23] Yaccarino succeeded Musk on June 5, 2023.[24]

At the end of May 2023, Fidelity Investments estimated the company's value at $15 billion.[25] This was later increased to a value of $27 billion by July,[26][27] and up to about $28.5 billion by the end of August.[28][29]

The company erected a giant illuminated "X" on the roof of its San Francisco headquarters in July 2023 without obtaining required permits. 24 complaints were filed by neighbors concerned about the bright flashing light and structural integrity. Inspectors were twice denied roof access, and the city cited the company for a building code violation. X removed the sign after a few days.[30][31]

In August 2023, CEO Linda Yaccarino stated that she has "operational autonomy" under owner Elon Musk to run the business, and that she is involved in everything that goes into running the company.[32][33] Yaccarino also opened up on the reasoning behind Twitter's "controversial" name change to X,[34] wherein she stated that the rebranding was essentially a "liberation" from Twitter. Yaccarino also went on to say that if users had stayed with Twitter, then changes would only be "incremental" and that with X, they think about "what's possible".[35]

In October 2023, the marketing agency X Social Media filed a lawsuit against X Corp. alleging a violation of its trademark of the letter X.[36]

On July 16, 2024, Elon Musk posted that X Corp. would move its headquarters from San Francisco to Austin, Texas, after posting that SpaceX would move its headquarters from Hawthorne, California to Starbase, Texas.[37] This was a direct response to California Governor Gavin Newsom signing a law that bans schools in the state from notifying parents of a child's gender identification change.[38]

On August 17, 2024, X Corp. ceased operations in Brazil. The X platform was blocked nationwide shortly after and unblocked on October 8, 2024.[39][40]

On September 13, 2024, X Corp. moved its headquarters from San Francisco to Bastrop, Texas, according to records filed with the California Secretary of State.[41][42][43]

At the end of September 2024, Fidelity's estimation of the value of X shares reflected a decline of 79% from when Musk had acquired Twitter two years earlier.[44]

Mahmoud Reza Banki joined the company as its first publicly announced chief financial officer in November 2024.[45]

Controversies

[edit]

Center for Countering Digital Hate

[edit]

On June 1, 2023, the Center for Countering Digital Hate (CCDH) reported that X, formerly named Twitter, had "failed to act" on 99% of hate posted by Twitter Blue subscribers. The CCDH then described several tweets containing such hateful messages that allegedly contained "racist, homophobic, neo-Nazi, antisemitic or conspiracy content".[46][47]

In response, X Corp. mentioned that the platform encouraged diversity and free speech, stating that "more than 99.99% of post impressions are healthy" in a blog post.[48] The post further mentioned that the CCDH was spreading "false and misleading claims" that might have negative financial repercussions as it encouraged advertisers to halt investment on X.[49] The blog also further described the CCDH as a "scare campaign" working continuously to prevent "public dialogue", alleging that the CCDH's research utilized metrics that were purposely put "out of context to make unsubstantiated assertions about X".[50] X then filed a legal claim against CCDH and the European Climate Foundation, which it alleged was providing the information used in CCDH's research, and that X denied all claims stated by the CCDH.[51][52][53][54]

On March 25, 2024, District Judge Charles Breyer determined the case was a strategic lawsuit against public participation and granted CCDH's special motion to strike X Corp.'s suit, writing that "This case is about punishing the Defendants for their speech".[55][56]

Antisemitism

[edit]

On November 16, 2023, Media Matters for America, a left-leaning watchdog group, published a report stating that X was placing ads for various companies including Apple, IBM, and Oracle, alongside pro-Nazi content.[57] Published following Musk's endorsement of an antisemitic conspiracy theory, major advertisers like Microsoft and Apple left the platform, leading to an estimated loss of around $75 million by the end of 2023.[58] This led to a lawsuit by X Corp. against Media Matters, alleging that they had "exploited" the platform into making the ads appear the way they did as a result of excessive scrolling and curating its feed with "fringe" content.[59][60]

Litigation

[edit]

In August 2024, Omid Kordestani, former executive chairman of Twitter (now X Corp.), filed a lawsuit against X Corp. in California Superior Court. Kordestani alleges that Elon Musk is refusing to cash out more than $20 million worth of shares owed to him as compensation for his service. This suit follows a March 2024 lawsuit by four former Twitter executives, who claim Musk withheld over $128 million in severance payments after their dismissal.[61]

Notes

[edit]
  1. ^ In an April 4, 2023, court filing, Twitter, Inc. disclosed that it no longer existed and was consolidated into X Corp. The corporation was created under Nevada corporate law on March 9, 2023.[1]

References

[edit]

Citations

[edit]
  1. ^ Smith, Connor (April 11, 2023). "Twitter Inc. 'No Longer Exists.' Why Elon Musk Chose Nevada For X Holdings". Barron's. Archived from the original on April 12, 2023. Retrieved April 11, 2023.
  2. ^ "Elon Musk's desperate search for revenue at X", fortune.com
  3. ^ "Twitter-turned-X CEO Linda Yaccarino focuses on winning back big brands on Elon Musk's platform". Associated Press. August 10, 2023. Archived from the original on October 8, 2023. Retrieved August 13, 2023.
  4. ^ Capoot, Ashley (January 9, 2024). "Elon Musk's X to launch peer-to-peer payments this year". CNBC. Archived from the original on January 11, 2024. Retrieved February 15, 2024.
  5. ^ Emerson, Sarah. "Elon Musk Has Officially Moved X To Texas". Forbes. Retrieved September 20, 2024.
  6. ^ Brown, Ryan (April 13, 2023). "Twitter partners with eToro to let users trade stocks, crypto as Musk pushes app into finance". CNBC. Archived from the original on April 13, 2023. Retrieved April 13, 2023.
  7. ^ Capoot, Ashley (July 29, 2023). "X logo officially replaces Twitter's famous bird on mobile app, building headquarters". CNBC. Archived from the original on July 31, 2023. Retrieved August 1, 2023.
  8. ^ Mueller, Saira (February 23, 2024). "Why can't we stop calling it Twitter? Experts and insiders weigh in | CNN Business". CNN. Retrieved August 4, 2024.
  9. ^ a b Pahwa, Nitish; Joseph Stern, Mark (April 10, 2023). "Twitter Isn't a Company Anymore". Slate. Archived from the original on April 18, 2023. Retrieved April 11, 2023.
  10. ^ Vance 2017, p. 77-78.
  11. ^ "Musk says may form holding company for Tesla, SpaceX". Reuters. August 31, 2012. Archived from the original on April 12, 2023. Retrieved April 11, 2023.
  12. ^ Huang, Echo (July 11, 2017). "Elon Musk bought a web domain worth millions with 'sentimental value' to him". Quartz. Archived from the original on April 12, 2023. Retrieved April 11, 2023.
  13. ^ O'Kane, Sean (April 21, 2022). "Musk Forms 'X Holdings' After Hints at a Parent Company for Tesla, SpaceX". Bloomberg News. Archived from the original on April 16, 2023. Retrieved April 11, 2023.
  14. ^ Huang, Kalley (October 6, 2022). "What Does X Mean to Elon Musk?". The New York Times. Archived from the original on April 10, 2023. Retrieved April 11, 2023.
  15. ^ Isaac, Mike (June 16, 2022). "Elon Musk tells Twitter's employees he wants the service to 'contribute to a better, long-lasting civilization.'". The New York Times. Archived from the original on January 14, 2023. Retrieved April 11, 2023.
  16. ^ Saul, Derek (March 7, 2023). "Musk's New Twitter Dream: Become 'Biggest Financial Institution In The World'". Forbes. Archived from the original on April 12, 2023. Retrieved April 11, 2023.
  17. ^ Conger, Kate; Hirsch, Lauren (October 27, 2022). "Elon Musk Completes $44 Billion Deal to Own Twitter". The New York Times. Archived from the original on October 29, 2022. Retrieved April 11, 2023.
  18. ^ Peters, Jay; Roth, Emma (April 14, 2023). "Elon Musk founds new AI company called X.AI". The Verge. Archived from the original on April 14, 2023. Retrieved April 14, 2023.
  19. ^ Feeley, Jef. "Twitter becomes X Corporation as Musk advances 'everything app' hopes". The Irish Times. Archived from the original on March 20, 2024. Retrieved April 11, 2023.
  20. ^ Conger, Kate; Mac, Ryan (March 26, 2023). "Elon Musk Values Twitter at $20 Billion". The New York Times. Archived from the original on April 11, 2023. Retrieved April 11, 2023.
  21. ^ Gaus, Annie (April 11, 2023). "Twitter Is Now Called X Corp and 'No Longer Exists'". The San Francisco Standard. Archived from the original on April 11, 2023. Retrieved April 11, 2023.
  22. ^ Roth, Emma (May 12, 2023). "Twitter's new CEO is Linda Yaccarino, a longtime ad exec for NBCU". The Verge. Archived from the original on May 12, 2023. Retrieved May 12, 2023.
  23. ^ Spangler, Todd (May 12, 2023). "Elon Musk Confirms Linda Yaccarino as Twitter's New CEO, Focused on Business Operations". Variety. Archived from the original on July 28, 2023. Retrieved June 6, 2023.
  24. ^ Frier, Sarah (June 5, 2023). "Twitter's New CEO Linda Yaccarino Has First Day in the Role". Bloomberg News. Archived from the original on June 26, 2023. Retrieved June 6, 2023.
  25. ^ Ryan Mac; Tiffany Hsu (June 5, 2023). "Twitter's U.S. Ad Sales Plunge 59% as Woes Continue". The New York Times. Archived from the original on October 19, 2023. Retrieved June 5, 2023.
  26. ^ Katje, Chris (August 1, 2023). "Fidelity Increases Valuation On X After Twitter Name Change: Here's How Much The Social Media Platform Is Worth". Benzinga. Archived from the original on October 14, 2023. Retrieved August 31, 2023.
  27. ^ Primack, Dan (July 31, 2023). "Fidelity marks up its Twitter/X shares for second straight month". Axios. Archived from the original on September 1, 2023. Retrieved August 31, 2023.
  28. ^ Alvarez, Simon (August 23, 2023). "Elon Musk shares optimistic outlook for X: $1T market cap "not out of the question"". Teslarati. Archived from the original on September 3, 2023. Retrieved August 31, 2023.
  29. ^ Primack, Dan (August 30, 2023). "Elon Musk's X is gaining value, Fidelity says". Axios. Archived from the original on September 22, 2023. Retrieved August 31, 2023.
  30. ^ Lynch, Jamiel (July 31, 2023). "A flashing 'X' was installed atop the San Francisco headquarters following Twitter's rebrand. A city complaint says the sign went up without a permit". CNN. Archived from the original on August 10, 2023. Retrieved August 11, 2023.
  31. ^ "Brightly flashing 'X' sign removed from the San Francisco building that was Twitter's headquarters". ABC News. Associated Press. July 31, 2023. Archived from the original on September 9, 2023. Retrieved August 11, 2023.
  32. ^ Goswami, Rohan (August 10, 2023). "X CEO Linda Yaccarino explains reason for getting rid of Twitter name". CNBC. Archived from the original on October 14, 2023. Retrieved August 11, 2023.
  33. ^ Wile, Rob (August 10, 2023). "Linda Yaccarino, CEO of X, says she has autonomy from Elon Musk to run the business". NBC News. Archived from the original on October 18, 2023. Retrieved August 11, 2023.
  34. ^ Conger, Kate (August 3, 2023). "So What Do We Call Twitter Now Anyway?". The New York Times. Archived from the original on October 12, 2023. Retrieved August 11, 2023.
  35. ^ Barr, Kyle (August 11, 2023). "Twitter's CEO Makes New Excuses for Musk's Dumb 'X' Rebranding". Gizmodo. Archived from the original on October 18, 2023. Retrieved August 11, 2023.
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Bibliography

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  • Media related to X Corp. at Wikimedia Commons