Bulk mail: Difference between revisions
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{{Short description|Mail processed at volume at reduced rates}} |
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[[Image:Junk mail collection.jpg|thumb|250px|Typical junkmail.]] |
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{{+r|date=August 2018}} |
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'''Bulk mail''' broadly refers to [[mail]] that is mailed and processed in bulk at reduced rates. The term is sometimes used as a synonym for [[advertising mail]]. |
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The [[United States Postal Service]] defines |
The [[United States Postal Service]] (USPS) defines bulk mail broadly as "quantities of mail prepared for mailing at reduced postage rates." The preparation includes presorting and placing into containers by [[ZIP code]]. The containers, along with a manifest, are taken to an area in a [[post office]] called a bulk-mail-entry unit. The [[Presort|presorting]] and the use of containers allow highly automated mail processing, both in bulk and piecewise, in processing facilities called bulk mail centers (BMCs). |
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In 2009, the USPS announced plans to streamline sorting and delivery. BMCs were renamed [[Network Distribution Center]]s.<ref>[http://parcelindustry.com/ME2/dirmod.asp?sid=23C6283BD51B46348B616C079EEB2E21&nm=Miscellaneous&type=Publishing&mod=Publications::Article&mid=8F3A7027421841978F18BE895F87F791&tier=4&id=594390D32C4C40F988FAD341592D70E5 Postal Service to Revamp Bulk Mail Center Network] Parcel, February 25 2009</ref><ref>[http://www.postalreporternews.net/2009/02/26/changes-in-store-for-postal-bulk-mail-center-network/ Changes In Store For Postal Bulk Mail Center Network] PostalReporter News Blog, February 26 2009</ref> |
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However, in common parlance, both '''bulk mail''' and '''junk mail''' are used to refer to [[advertising]] circulars, free trial [[CD]]s and other [[merchandising]] come-ons delivered by [[mail]] to homes and businesses. The term comes from the fact that in the majority of cases it is discarded without more than a cursory glance by the receiver. Advertisers often call it "targeted mailing", as mail is usually sent out due to [[database]] readings. For example a person who likes [[golf]] may get junk mail for golf related products. |
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==Junk mail== |
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Some people respond positively to bulk mail advertising and find useful goods and services on offer. Many, however, dislike or resent it, in the same way as with [[telemarketers]]' calls and [[e-mail spam]] and some jurisdictions like the [[United States|US]] have laws requiring junk mailers to withhold their offerings from residents who opt out. |
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{{main|Advertising mail}} |
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Although bulk mail, junk mail, and admail are, strictly speaking, not synonymous, the terms are used in common parlance to refer to unsolicited invitations delivered by mail (typically, but not invariably, at bulk rates) to homes and businesses. |
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==References== |
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A [[stereotype]] commonly associated with junk mail is the misspelling of any but the simplest surnames. A famous example from the [[television series]] ''[[Friends]]'' is a letter that was meant for [[Chandler Bing]] but was actually addressed to 'Ms Chnadler Bong'. |
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<references /> |
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An organization called the Mailing Preference Service allows people in the [[United Kingdom]] to register with them for free and they will ensure those people's addresses are removed from 95% of mailing lists. |
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==External links== |
==External links== |
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*[http://www.mpsonline.org.uk/mpsr/ Mailing Preference Service] |
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*[http://www.usps.com/businessmail101/getstarted/bulkMail.htm Information on bulk mail from the U.S. Postal Service] |
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*[http://www.mercury-international.com/ Information on bulk mail from the UK's largest independant mailing company] |
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[[category:Direct marketing]][[Category:Promotion and marketing communications]] |
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[[category:Marketing]] |
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*[https://web.archive.org/web/20090315022101/http://pe.usps.com/businessmail101/welcome.htm "Business Mail 101"], from the United States Postal Service |
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[[nl:Junkmail]] |
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*[https://web.archive.org/web/20070202200213/http://www.auspost.com.au/IXP/0%2C1083%2CCH2031~MO19%2C00.html "Bulk Mail"], at Australia Post |
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{{Postal system}} |
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[[Category:Philatelic terminology]] |
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Latest revision as of 15:03, 20 August 2024
 | This article needs additional citations for verification. (August 2018) |
Bulk mail broadly refers to mail that is mailed and processed in bulk at reduced rates. The term is sometimes used as a synonym for advertising mail.
The United States Postal Service (USPS) defines bulk mail broadly as "quantities of mail prepared for mailing at reduced postage rates." The preparation includes presorting and placing into containers by ZIP code. The containers, along with a manifest, are taken to an area in a post office called a bulk-mail-entry unit. The presorting and the use of containers allow highly automated mail processing, both in bulk and piecewise, in processing facilities called bulk mail centers (BMCs).
In 2009, the USPS announced plans to streamline sorting and delivery. BMCs were renamed Network Distribution Centers.[1][2]
Junk mail
[edit]Although bulk mail, junk mail, and admail are, strictly speaking, not synonymous, the terms are used in common parlance to refer to unsolicited invitations delivered by mail (typically, but not invariably, at bulk rates) to homes and businesses.
References
[edit]- ^ Postal Service to Revamp Bulk Mail Center Network Parcel, February 25 2009
- ^ Changes In Store For Postal Bulk Mail Center Network PostalReporter News Blog, February 26 2009
External links
[edit]- "Business Mail 101", from the United States Postal Service
- "Bulk Mail", at Australia Post
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| List of entities that have issued postage stamps | ||
