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{{short description|American businesswoman (born 1957)}}
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{{Multiple issues|
{{Orphan|date=December 2016}}
{{notability|Biographies|date=May 2016}}
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{{Infobox person
{{Infobox person
| name = Cherylanne DeVita
| name = Cherylanne DeVita
| image =
| image =
| caption = Cherylanne in 2015
| caption =
| birth_name = Cherylanne DeVita
| birth_name =
| birth_date = {{Birth date and age|1957|12|06|mf=y}}
| birth_date = {{Birth date and age|1957|12|06|mf=y}}
| birth_place = [[New York]], U.S.
| birth_place = [[New York City]], U.S.
| education = [[Arizona State University]]
| alma_mater = [[Arizona State University]]
| occupation = [[Chief executive officer|CEO]], businesswoman
| occupation =
| nationality = [[United States|American|Italian]]
| nationality = [[Italian American]]
}}
}}


'''Cherylanne DeVita''', Ph.D. (born December 6, 1957 in [[New York]]) is a businesswoman in [[natural skin care]] industry, national lecturer and TV personality. Founder and CEO of DeVita Natural Skin Care and Color Cosmetics (DeVita International, Inc.)
'''Cherylanne DeVita''' (born December 6, 1957, in [[New York City]]) is an American businesswoman in [[natural skin care]] industry, national lecturer and media personality. She is the founder and CEO of DeVita Natural Skin Care and Color Cosmetics (DeVita International, Inc.)


==Early life==
==Early life and education==
{{BLP unreferenced section|date=August 2023}}
Cherylanne DeVita was born in New York, in an Italian immigrant family. Her entire life her skin had suffered from chronic [[cystic acne]], and then when 40s hit, so did the ravages of the Arizona sun she had lived in all her adult life. She studied psychology and chemistry at [[Arizona State University]].


==Career==
Cherylanne was born in New York, in an Italian immigrant family. Her entire life her skin had suffered from chronic cystic acne, and then when 40’s hit, so did the ravages of the Arizona sun she had lived in all her adult life.
She studied psychology and chemistry at [[Arizona State University]]


In 1998 she established a skin care company known as DeVita International, Inc.<ref>{{cite web|title=Enterprise Breakfast set for April 24|url=http://www.bizjournals.com/phoenix/stories/2002/04/15/smallb2.html|website=Phoenix Business Journal|accessdate=23 April 2016}}</ref> Natural Skin Care and Color Cosmetics was incorporated as DeVita International, Inc. in 1998 in the state of [[Arizona]] as an Arizona S Corporation. DeVita International, Inc. is a global skin care firm headquartered in [[Phoenix, Arizona]]. The company offers over 100 different vegan certified [[skin care products]] and available at over 1500 natural retail stores and online throughout the United States and around the world.<ref>{{cite web|last1=Ducey|first1=Lynn|title=Skin care company introducing makeup line|url=http://www.bizjournals.com/phoenix/stories/2007/09/24/story7.html|website=Phoenix Business Journal|accessdate=23 April 2016}}</ref><ref>{{cite web|title=Skin Deep|url=http://www.niaf.org/wp-content/uploads/2013/10/Ambassador-Winter-2014.pdf|website=National Italian American Foundation|accessdate=23 April 2016}}</ref>
The creation of clean and natural products line was not her only focus. She also made sure there was no animals harmed in any step of the production. She became a member of [[People for the Ethical Treatment of Animals|PETA]], Choose Cruelty Free and Leaping Bunny organizations. After exhaustive and extensive research and development – Cherylanne's DeVita Natural Skin Care line was born.

In 1998 she established a manufacturing company known as DeVita International, Inc. Under her management over the decade, her company turned into globally known vegan natural skin care manufacturer.

Green Living Magazine, in its article "Influential and Inspirational women in sustainability" calls Cherylanne "...the pioneer in the formulation of paraben-free skincare and natural cosmeceuticals..." <ref>|magazine=Green Living |page=23 | date= May,2015</ref>
In 2013, April, SmartFem Magazine named Cherylanne "A Woman of the Month" for her effort in making sure people have safe and healthy skin care alternatives. <ref name="SmartFem Magazine Featured Woman of the Month">[http://www.smartfem.com/health/beauty-is-more-than-skin-deep/ SmartFem Magazine Featured Woman of the Month]</ref> <br />

In 2015, fall - Cherylanne just received 2015-2016 Woman Innovator Award from the Successful Women Owners Network (to be published by Successful Women Owner Network 2015 A Republic Media Program).

==Company==

'''DeVita Natural Skin Care and Color Cosmetics''' was incorporated as [[DeVita International]], Inc. in [[1998]] in the state of [[Arizona]] as an Arizona S Corporation. [[DeVita International]], Inc. is a global manufacturing firm headquartered in Phoenix, Arizona. The company offers over 100 different vegan certified '''DeVita Natural Skin Care''' products, absolute minerals™, a complete line of revolutionary aloe-infused mineral color cosmetics, and DeVita Rx, a professional line of skin care products sold exclusively through licensed [[professional]]s. DeVita Natural Skin Care is best known for its facial and body sunscreens.
Cherylane's recently launched Absolute Minerals™ makeup line <ref name="Pr web releases 2013">[http://www.prweb.com/releases/2013/9/prweb11113227.htm]PR Web</ref> have participated in first ever fully vegan fashion show in cooperation with independent vegan Fashion House Vaute Couture by Leanne Mai-ly Hilgart in Fall 2013 Fashion Week at Eyebeam Studios, NY. <ref name="Businesswire">[http://www.businesswire.com/news/home/20130130006409/en/DeVita-Natural-Skin-Care-Announces-Partnership-Vegan]BusinessWire</ref> <ref name="Fall 2013 Fashion Week">[http://www.bizjournals.com/phoenix/news/2013/01/30/devita-natural-skin-care-headed-to-new.html]Phoenix Business Journal</ref>
In 2013 she also introduces a vegan skin care line for babies and toddlers.<ref name="PR web on Oh My DeVita Baby">[http://www.prweb.com/releases/2014/01/prweb11488239.htm PR Web]PR Web</ref>
Today '''DeVita Natural Skin Care and Color Cosmetics''' are available in exclusive medical spas, physician’s offices, over 1500 natural retail stores throughout the United States and around the world. They also are available at company's website.<ref name="company's website">[http://devitaskincare.com DeVita Natural Skin Care]</ref>
In [[2012]] Cherylanne's company, DeVita International, Inc. was named one of INC.'s 5000 [[America]]’s fastest growing companies for 2012.<ref name="2012 Recipient of Inc. Magazine’s 500/500 fastest growing businesses in US">[http://www.inc.com/profile/devita-natural-skin-care 2012 Recipient of Inc. Magazine’s 500/5000 fastest growing businesses in US]</ref><ref name="Downtown Phoenix Journal">[http://downtownphoenixjournal.com/2012/09/11/phoenix-skin-care-line-ranks-among-fastest-growing-companies/ Downtown Phoenix Journal]</ref>
In 2012 DeVita's company, DeVita International, Inc. was named one of [[Inc. (magazine)#Inc. 500 and Inc. 5000|Inc. 5000]] [[America]]’s fastest growing companies for 2012.<ref>{{cite web|title=DeVita Natural Skin Care: Number 2077 on the 2012 Inc. 5000|url=http://www.inc.com/profile/devita-natural-skin-care|website=Inc.com|accessdate=23 April 2016}}</ref><ref>{{cite web|last1=Kunkel|first1=Kate|title=Phoenix Skin Care Line Ranks Among Fastest-Growing Companies|url=http://downtownphoenixjournal.com/2012/09/11/phoenix-skin-care-line-ranks-among-fastest-growing-companies/|website=Downtown Phoenix Journal|date=11 September 2012 |accessdate=23 April 2016}}</ref>


In 2013, DeVita launched Absolute Minerals makeup line<ref>{{cite web|last1=Douglas|first1=Joanna|title=Organic Beauty Products that Won't Break the Bank|url=https://www.yahoo.com/beauty/organic-beauty-products-that-wont-break-the-bank-89651641793.html|website=Yahoo.com|date=24 June 2014 |accessdate=23 April 2016}}</ref> have participated in first ever fully vegan fashion show in cooperation with independent vegan Fashion House Vaute Couture by Leanne Mai-ly Hilgart in Fall 2013 Fashion Week at [[Eyebeam (organization)|Eyebeam Studios]], NY.<ref>{{cite web|last1=Ringle|first1=Hayley|title=DeVita Natural Skin Care headed to New York Fashion Week|url=http://www.bizjournals.com/phoenix/news/2013/01/30/devita-natural-skin-care-headed-to-new.html|website=Phoenix Business Journal|accessdate=23 April 2016}}</ref> In 2013 she also introduces a vegan skin care line for babies and toddlers.<ref>{{cite web|title=Oh My DeVita Baby for Toddlers & Infants|url=http://www.cosmetics-technology.com/news/newsoh-my-devita-baby-for-toddlers-infants-160114-4160967|website=Cosmetics Technology|accessdate=23 April 2016}}</ref>
Cherylanne is involved in the following organizations:


==Recognition==
* Executive Board of Alice Cooper’s [[Solid Rock Foundation]],
* In 2013, April, SmartFem Magazine named Cherylanne "A Woman of the Month" for her effort in making sure people have safe and healthy skin care alternatives.<ref>{{cite web|title=Beauty is More than Skin Deep|url=http://www.smartfem.com/health/beauty-is-more-than-skin-deep/|website=SmartFem Magazine for Women|date=24 April 2013 |accessdate=23 April 2016}}</ref>
* American Society of Cosmetic Chemists
* In 2015, Cherylanne received 2015-2016 Woman Innovator Award from the Successful Women Owners Network (to be published by Successful Women Owner Network 2015 A Republic Media Program).
* [[Natural Products Association]]
* [[Leaping Bunny]], Choose Cruelty Free, [[PETA]] Associations member
* National Recycling Coalition
* Advisory Council for the Phoenix Institute for Herbal Medicine and Acupuncture
* Christian Women’s Business Association– Phoenix Chapter
* Certified Woman Owned Business through WBENC


==References==
==References==
{{reflist|30em}}
{{Reflist}}


==External links==
==External links==
* [http://www.devitastyle.com Official website]{{Dead link|date=July 2020 |bot=InternetArchiveBot |fix-attempted=yes }}
* [http://devitaskincare.com/ DeVita International Inc. Website]
* [http://www.devitastyle.com/ DeVita Skin Care product Reviews and Blog]
* [http://devitaskincare.com DeVita International website]
* [https://www.businessinsider.com/vegan-skin-care-brands?amp vegan brand]
{{Authority control}}


{{DEFAULTSORT:DeVita, Cherylanne}}
[[:Category:American cosmetics businesspeople]]
[[:Category:American women chief executives]]
[[Category:1957 births]]
[[:Category:Living people]]
[[Category:Living people]]
[[:Category:1957 births]]
[[Category:21st-century American women]]
[[:Category:American women chief executives]]
[[Category:American cosmetics businesspeople]]
[[:Category:American cosmetics businesspeople]]
[[Category:American women chief executives]]
[[:Category:Living people]]
[[Category:American chief executives of fashion industry companies]]
[[:Category:1957 births]]

Latest revision as of 14:37, 25 January 2024

Cherylanne DeVita
Born (1957-12-06) December 6, 1957 (age 67)
NationalityItalian American
Alma materArizona State University

Cherylanne DeVita (born December 6, 1957, in New York City) is an American businesswoman in natural skin care industry, national lecturer and media personality. She is the founder and CEO of DeVita Natural Skin Care and Color Cosmetics (DeVita International, Inc.)

Early life and education

[edit]

Cherylanne DeVita was born in New York, in an Italian immigrant family. Her entire life her skin had suffered from chronic cystic acne, and then when 40s hit, so did the ravages of the Arizona sun she had lived in all her adult life. She studied psychology and chemistry at Arizona State University.

Career

[edit]

In 1998 she established a skin care company known as DeVita International, Inc.[1] Natural Skin Care and Color Cosmetics was incorporated as DeVita International, Inc. in 1998 in the state of Arizona as an Arizona S Corporation. DeVita International, Inc. is a global skin care firm headquartered in Phoenix, Arizona. The company offers over 100 different vegan certified skin care products and available at over 1500 natural retail stores and online throughout the United States and around the world.[2][3]

In 2012 DeVita's company, DeVita International, Inc. was named one of Inc. 5000 America’s fastest growing companies for 2012.[4][5]

In 2013, DeVita launched Absolute Minerals makeup line[6] have participated in first ever fully vegan fashion show in cooperation with independent vegan Fashion House Vaute Couture by Leanne Mai-ly Hilgart in Fall 2013 Fashion Week at Eyebeam Studios, NY.[7] In 2013 she also introduces a vegan skin care line for babies and toddlers.[8]

Recognition

[edit]
  • In 2013, April, SmartFem Magazine named Cherylanne "A Woman of the Month" for her effort in making sure people have safe and healthy skin care alternatives.[9]
  • In 2015, Cherylanne received 2015-2016 Woman Innovator Award from the Successful Women Owners Network (to be published by Successful Women Owner Network 2015 A Republic Media Program).

References

[edit]
  1. ^ "Enterprise Breakfast set for April 24". Phoenix Business Journal. Retrieved 23 April 2016.
  2. ^ Ducey, Lynn. "Skin care company introducing makeup line". Phoenix Business Journal. Retrieved 23 April 2016.
  3. ^ "Skin Deep" (PDF). National Italian American Foundation. Retrieved 23 April 2016.
  4. ^ "DeVita Natural Skin Care: Number 2077 on the 2012 Inc. 5000". Inc.com. Retrieved 23 April 2016.
  5. ^ Kunkel, Kate (11 September 2012). "Phoenix Skin Care Line Ranks Among Fastest-Growing Companies". Downtown Phoenix Journal. Retrieved 23 April 2016.
  6. ^ Douglas, Joanna (24 June 2014). "Organic Beauty Products that Won't Break the Bank". Yahoo.com. Retrieved 23 April 2016.
  7. ^ Ringle, Hayley. "DeVita Natural Skin Care headed to New York Fashion Week". Phoenix Business Journal. Retrieved 23 April 2016.
  8. ^ "Oh My DeVita Baby for Toddlers & Infants". Cosmetics Technology. Retrieved 23 April 2016.
  9. ^ "Beauty is More than Skin Deep". SmartFem Magazine for Women. 24 April 2013. Retrieved 23 April 2016.
[edit]