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{{short description|History of Women in WWE}}
{{for|list of current female WWE Superstars|List of WWE personnel}}
{{for|the list of current female WWE wrestlers|List of WWE personnel}}
{{Use mdy dates|date=July 2014}}
{{Broader|Women's professional wrestling}}
<!--- Please do not add a list of current or former divas. Such lists can be found at List of current World Wrestling Entertainment employees and List of World Wrestling Entertainment Alumni articles respectively! --->
{{Use mdy dates|date=December 2024}}
[[File:Diva Battle Royal at WrestleMania 25 2.jpg|thumb|right|Divas {{small|(with [[Santino Marella]] disguised as a Diva "Santina")}} fighting in a [[Professional wrestling battle royal|battle royal]] at [[WrestleMania XXV]] on April 2009]]
'''Diva''' is a term formerly used by [[WWE]], an [[United States|American]] [[professional wrestling]] [[Professional wrestling promotion|promotion]], to refer to its female performers.<ref>{{cite web|url=http://www.wwe.com/superstars/divas/|title=Superstars > Divas|accessdate=September 19, 2007|publisher=WWE}}</ref> The term was applied to women who appear as wrestlers, [[Manager (professional wrestling)|managers or valets]], backstage interviewers, or [[ring announcer]]s.
Throughout its history, women have served in various onscreen roles in the American [[professional wrestling promotion]] [[WWE]]. In the 1990s, WWE (then known as the World Wrestling Federation) introduced the term '''Diva''' to refer to its female performers, including wrestlers, [[Manager (professional wrestling)|managers or valets]], backstage interviewers, or [[ring announcer]]s.
[[File:WWF Women's Championship (1993-1995).jpg|thumb|300px|A picture of the 1993 to 1995 championship design of the [[WWF Women's Championship]].]]

At [[WrestleMania 32]] in 2016, WWE announced their discontinuation of the "Diva" branding for its female performers, as part of a move to present them in an athletic manner more in line with their male counterparts, rather than in a means based around [[sex appeal]]. The promotion began to refer to them using the "Superstar" title it uses for male performers, and established a new [[WWE Women's Championship]] to replace the [[WWE Divas Championship]]. Subsequently, women's matches were featured more prominently across their programming, which included more frequent [[main event]] positions. [[WrestleMania 35]] featured a women's match as its main event for the first time in WrestleMania history.
The current term the promotion uses to refer their female talent is '''Women''' or simply '''Superstars''' since the new [[WWE Women's Championship (2016–present)|Women's Championship]] was introduced during the [[WrestleMania 32]] event in April 3, 2016.<ref name="Women's Title WrestleMania 32">{{cite web|url=http://www.wwe.com/shows/wrestlemania/32/article/wwe-womens-championship-revealed|title=All-new WWE Women’s Championship introduced at WrestleMania|date=April 3, 2016|last=WWE.com|first=Staff|accessdate=April 4, 2016|publisher=[[WWE|WWE.com]]}}</ref>


== History ==
== History ==
=== Early history (1980s–1990s) ===
{{multiple image
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| image1 = Fabulous Moolah World Champ - Heavyweight Wrestling - 31 August 1970 (cropped).jpg
| image2 = Wendi Richter, 1984.jpg
| image3 = Miss Elizabeth.jpg
| caption1 = [[The Fabulous Moolah]], recognized by WWE as having held the [[WWF Women's Championship]] for 28 years and first woman to be inducted into the WWE Hall of Fame.
| caption2 = WWE Hall of Famer [[Wendi Richter]], famously known for ending The Fabulous Moolah's 28-year title reign
| caption3 = [[Miss Elizabeth]] was considered the "First Lady of Wrestling" in her WWF career from 1985 to 1992 and played a central role in the storyline between the [[WrestleMania IV]] and [[WrestleMania V]] [[Pay-per-view|events]].
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In 1983, [[The Fabulous Moolah]], who was the [[NWA World Women's Champion]] and legal owner of the title, joined the WWF and sold them the rights to the title after they disaffiliated from the [[National Wrestling Alliance]] (NWA) and recognized her as the first [[WWF Women's Champion]].<ref name=ring>{{cite web|title=Hall of Fame Inductee: The Fabulous Moolah|url=http://www.wrestlingmuseum.com/pages/bios/halloffame/moolahbio.html|publisher=The Ring Chronicle|access-date=May 5, 2009|author=Slagle, Steve|year=2000|archive-url=https://web.archive.org/web/20110526141104/http://www.wrestlingmuseum.com/pages/bios/halloffame/moolahbio.html|archive-date=May 26, 2011}}</ref> Additionally, the WWF also recognized Moolah as having been champion ever since first winning the title from [[Judy Grable]] in 1956 and disregarded other reigns or title losses that occurred during the title's existence in the NWA. Thus, The Fabulous Moolah's reign was considered to have lasted 28 years by the promotion.<ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/30445413212111221|title=WWE: Inside WWE > Title History &gt; Women's &gt; 19560918 – Fabulous Moolah|access-date=October 6, 2007|publisher=WWE.com|url-status=dead|archive-url=https://web.archive.org/web/20070507153656/http://www.wwe.com/inside/titlehistory/women/30445413212111221|archive-date=May 7, 2007}}</ref> WWF also introduced the [[WWF Women's Tag Team Championship]] with [[Velvet McIntyre]] and [[Princess Victoria (wrestler)|Princess Victoria]] recognized as the first champions after also defecting from the NWA.


The following year, music artist [[Cyndi Lauper]] began a verbal feud with her manager [[Captain Lou Albano|"Captain" Lou Albano]]; this brought professional wrestling into mainstream culture in a storyline that became known as the "[[Rock 'n' Wrestling Connection]]". When it was finally time for Lauper and Albano to settle their differences in the ring, a match-up was scheduled with Albano's represented wrestler Moolah against the challenge of Lauper's protégé, [[Wendi Richter]]. Moolah lost the title at ''[[The Brawl to End It All]]'', broadcast live on [[MTV]]. Richter then lost the title to [[Leilani Kai]] the following year, but won it back at [[WrestleMania I]] on March 31, 1985. It was during the Rock 'n' Wrestling Connection that the WWF introduced its first female referee, [[Rita Chatterton]].<ref>{{cite web |last1=Defelice |first1=Robert |title=Rita Chatterton Says Pat Patterson Wanted Wrestlers To Injure Her, Is Open To A Future In Wrestling |url=https://www.fightful.com/wrestling/rita-chatterton-says-pat-patterson-wanted-wrestlers-injure-her-her-first-match-wwe-referee |website=Fightful |access-date=December 28, 2023 |date=July 14, 2022 |language=en}}</ref>
=== Beginnings: The Moolah Days ===
[[File:Fab Moolah and Richter.JPG|right|upright|thumb|[[The Fabulous Moolah]] (above) wrestling [[Wendi Richter]] during the height of her involvement in the "Rock 'n' Wrestling Connection"]]
In 1983, [[the Fabulous Moolah]], who was the [[NWA World Women's Championship|NWA World Women's Champion]] and legal owner of the title, joined the WWF and sold them the rights to the title after they disaffiliated from the [[National Wrestling Alliance]] (NWA) and recognized her as the first [[WWE Women's Championship (1956–2010)|WWF Women's Champion]].<ref name=ring>{{cite web|url=http://www.wrestlingmuseum.com/pages/bios/halloffame/moolahbio.html|title=Hall of Fame Inductee: The Fabulous Moolah|publisher=The Ring Chronicle|accessdate=May 5, 2009|author=Slagle, Steve|year=2000|archiveurl=http://web.archive.org/web/20110526141104/http://www.wrestlingmuseum.com/pages/bios/halloffame/moolahbio.html|archivedate=May 26, 2011}}</ref> Additionally, the WWF also recognized Moolah as having been champion ever since first winning the title from [[Judy Grable]] in 1956 and disregarded other reigns or title losses that occurred during the title's existence in the NWA. Thus, The Fabulous Moolah's reign was considered to have lasted 27 years by the promotion.<ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/30445413212111221|title=WWE: Inside WWE > Title History &gt; Women's &gt; 19560918 – Fabulous Moolah|accessdate=October 6, 2007|publisher=WWE.com}}</ref> WWF also introduced the [[WWF Women's Tag Team Championship]] with [[Velvet McIntyre]] and Princess Victoria recognized as the first champions after also defecting from the NWA.


In the summer of 1985, the WWF did a storyline where all established managers in the promotion competed to offer their services to [[Randy Savage]]. Savage revealed his new manager to be [[Miss Elizabeth]] on the August 24, 1985, edition of ''[[WWF Prime Time Wrestling]]''. In real life, Savage and Miss Elizabeth were married, but this was not mentioned on television. Miss Elizabeth's first major angle was during Savage's feud with [[George "The Animal" Steele]] in 1986. In the angle, Steele fell in love with Miss Elizabeth, angering Savage and leading to a series of grudge matches between him and Steele. She also figured prominently in Savage's 1986 feuds with [[Hulk Hogan]] and [[Ricky Steamboat|Ricky "the Dragon" Steamboat]] and his 1987–1989 feuds with wrestlers such as [[The Honky Tonk Man]], [[Andre the Giant]], [[Bad News Brown]], [[Big Boss Man]] and [[One Man Gang|Akeem]]. In 1988, Miss Elizabeth was given the title "First Lady of the World Wrestling Federation" due to her being the first woman in World Wrestling Federation history to manage the World Wrestling Federation champion. When Savage—who had formed an alliance with Hogan—turned on Hogan in early 1989, Miss Elizabeth was a major factor, and she eventually sided with Hogan. Meanwhile, Savage became allied with [["Sensational" Sherri]], who had success as a wrestler from 1987 to 1989 and was phased into a role as an ill-tempered, venomous manager.
The following year, music artist [[Cyndi Lauper]] began a verbal feud with manager [[Captain Lou Albano|"Captain" Lou Albano]]; this brought professional wrestling into mainstream culture in a storyline that became known as the "[[Rock 'n' Wrestling Connection]]". When it was finally time for Lauper and Albano to settle their differences in the ring, a match-up was scheduled with Albano representing Moolah against the challenge of Lauper's protégé, [[Wendi Richter]]. Moolah lost the title at ''[[The Brawl to End It All]]'', broadcast live on [[MTV]]. Richter then lost the title to [[Leilani Kai]] the following year, but won it back at [[WrestleMania I]] on March 31, 1985.
[[File:Sherri Martel WWF Women's Champion.jpg|thumb|WWE Hall of Famer [[Sherri Martel]], 1-time WWF Women's Champion and a notable manager of numerous WWE wrestlers.]]
Sherri initially debuted on July 24, 1987, by defeating The Fabulous Moolah for the WWF Women's Championship.<ref name="moo196">Ellison, Lillian. ''First Goddess of the Squared Circle'', p.196–197.</ref> Renaming herself 'Sensational' Sherri, she reigned as champion for fifteen months before losing it to [[Robin Smith (wrestler)|Rockin' Robin]];<ref>{{cite web|url=http://www.wwe.com/classics/titlehistory/women/30445413212111232|title=WWE: Inside WWE > Title History &gt; Women's &gt; 19870724 – Sherri Martel|access-date=June 30, 2013|publisher=WWE.com|archive-date=March 11, 2014|archive-url=https://web.archive.org/web/20140311080658/http://www.wwe.com/classics/titlehistory/women/30445413212111232|url-status=dead}}</ref><ref name="shields136">Shields, Brian. ''Main Event: WWE in the Raging 80s'', 136–138.</ref> after losing several rematches, Martel took a short leave of absence in early 1989 before being repackaged as Savage's manager. Also in 1987 [[Mike McGuirk]] was introduced as the first female ring announcer of the promotion, arriving after [[Jesse Ventura]] referred her to the WWF.<ref name="raw">{{cite journal|last1=Greenberg|first1=Keith Elliot|year=2003|title=Still Sensational|journal=RAW Magazine|volume=October|pages=26–29|url=http://www.sensationalsherri.com/rawmag/01.html|access-date=March 28, 2013|archive-date=December 25, 2008|archive-url=https://web.archive.org/web/20081225021932/http://www.sensationalsherri.com/rawmag/01.html|url-status=dead}}</ref> In the fall of 1987, McGuirk provided color commentary for several arena show tapings in the Houston, Texas area, which aired on ''Prime Time Wrestling''.


The first [[Survivor Series (1987)|Survivor Series]] pay-per-view saw the first female elimination match. In February 1989, the WWF Women's Tag Team Championship was deactivated and [[The Glamour Girls]] (Leilani Kai and [[Judy Martin (wrestler)|Judy Martin]]) were the final title holders. [[Juanita Wright|Sapphire]] debuted in November 1989 on ''[[Saturday Night's Main Event XXV]]'' as a 'fan' cheering on [[Dusty Rhodes]] at ringside in his match against Big Boss Man.<ref name=WWF6389Book>{{cite book|first=Graham|last=Cawthon|title=the History of Professional Wrestling Vol 1: WWF 1963 - 1989|publisher=CreateSpace Independent Publishing Platform|year=2013|isbn=978-1492825975}}</ref> Sapphire began to manage Rhodes, who adapted Rhodes' gimmick as she adorned black outfits with yellow polka dots. Sapphire and Rhodes later feuded with Randy Savage and Sensational Sherri and wrestled in a tag team match at [[WrestleMania VI]].<ref>{{cite book|title=WWE Encyclopedia|author=Shields, Brian and Kevin Sullivan|publisher=DK/BradyGAMES|year=2009|isbn=978-0-7566-4190-0|page=[https://archive.org/details/wweencyclopediad0000shie/page/265 265]|url=https://archive.org/details/wweencyclopediad0000shie/page/265}}</ref><ref name=WWF9099Book>{{cite book|first=Graham|last=Cawthon|title=the History of Professional Wrestling Vol 2: WWF 1990 - 1999|publisher=CreateSpace Independent Publishing Platform|year=2013|asin=B00RWUNSRS}}</ref> Rockin' Robin was the last WWF Women's Champion in the late 1980s.
[[File:Miss Elizabeth running.jpg|thumb|left|upright|Miss Elizabeth played a central role in the storyline between the [[WrestleMania IV]] and [[WrestleMania V]] [[Pay-per-view|events]]]]
In the summer of 1985, the WWF did a storyline where all established [[Manager (professional wrestling)|managers]] in the promotion competed to offer their services to [[Randy Savage]]. Savage revealed his new manager to be [[Miss Elizabeth]] on the August 24, 1985 edition of ''[[WWF Prime Time Wrestling]]''. In real life, Savage and Miss Elizabeth were married, but this was not mentioned on television. Miss Elizabeth's first major angle was during Savage's feud with [[George Steele|George "The Animal" Steele]] in 1986. In the angle, Steele fell in love with Elizabeth, angering Savage and leading to a series of grudge matches between him and Steele. She also figured prominently in Savage's 1986 feuds with [[Hulk Hogan]] and [[Ricky Steamboat|Ricky "the Dragon" Steamboat]] and his 1987–1989 feuds with wrestlers such as [[The Honky Tonk Man]], [[Andre the Giant]], [[Bad News Brown]], [[Big Boss Man (wrestler)|Big Boss Man]] and [[One Man Gang|Akeem]]. When Savage—who had formed an alliance with Hogan—turned on Hogan in early 1989, Elizabeth was a major factor, and she eventually sided with Hogan. Meanwhile, Savage became allied with [[Sherri Martel|"Sensational" Sherri]], who had success as a wrestler from 1987–1989 and was phased into a role as an ill-tempered, venomous valet.


In 1990, Sensational Sherri remained with Randy Savage, while Sapphire worked with Dusty Rhodes. Sapphire later departed from the company in mid-1990. Miss Elizabeth worked primarily with Dusty Rhodes and Sapphire between WrestleMania VI and [[SummerSlam (1990)]]. Miss Elizabeth returned in 1991 and was a key player in Randy Savage's retirement match with [[The Ultimate Warrior]] at [[WrestleMania VII]]; Miss Elizabeth left the company for good in April 1992; shortly after her departure, Savage and Miss Elizabeth divorced in real life. At [[WrestleMania IX]], [[Luna Vachon]] debuted and initially aligned herself with [[Shawn Michaels]]. Later, she aligned herself with [[Bam Bam Bigelow]] to feud with Sherri and [[Tatanka (wrestler)|Tatanka]]. Martel left the company in 1993.
Sherri initially debuted on July 24, 1987 by defeating The Fabulous Moolah for the WWF Women's Championship.<ref name=moo196>Ellison, Lillian. ''First Goddess of the Squared Circle'', p.196–197.</ref> Renaming herself 'Sensational' Sherri, she reigned as champion for fifteen months before losing it to [[Robin Smith (wrestler)|Rockin' Robin]];<ref>{{cite web|url=http://www.wwe.com/classics/titlehistory/women/30445413212111232|title=WWE: Inside WWE > Title History &gt; Women's &gt; 19870724 – Sherri Martel|accessdate=June 30, 2013|publisher=WWE.com}}</ref><ref name=shields136>Shields, Brian. ''Main Event: WWE in the Raging 80s'', 136–138.</ref> after losing several rematches, Martel took a short leave of absence in early 1989 before being repackaged as Savage's valet. Also in 1987 [[Mike McGuirk]] was introduced as the first female ring announcer of the promotion, arriving after [[Jesse Ventura]] referred her to the WWF.<ref name=raw>{{cite journal|last1=Greenberg|first1=Keith Elliot|year=2003|title=Still Sensational|journal=RAW Magazine|volume=October|pages=26–29|url=http://www.sensationalsherri.com/rawmag/01.html}}</ref> In the fall of 1987, McGuirk provided color commentary for several arena show tapings in the [[Houston, Texas]] area, which aired on ''Prime Time Wrestling''.


=== Japanese involvement and Diva beginnings (1993–1997) ===
The first [[Survivor Series (1987)|Survivor Series]] pay-per-view saw the first female elimination match. In February 1989, the WWF Women's Tag Team Championship was deactivated and [[The Glamour Girls]] ([[Leilani Kai]] and [[Judy Martin (wrestler)|Judy Martin]]) were the final title holders. [[Juanita Wright|Sapphire]] debuted in November 1989 on ''[[WWF Saturday Night's Main Event|Saturday Night's Main Event]]'' as a 'fan' cheering on [[Dusty Rhodes (wrestler)|Dusty Rhodes]] at ringside in his match against [[Big Boss Man (wrestler)|Big Boss Man]].<ref name=WWF6389Book>{{cite book|first=Graham|last=Cawthon|title=the History of Professional Wrestling Vol 1: WWF 1963 - 1989|publisher=CreateSpace Independent Publishing Platform|year=2013|isbn=1492825972}}</ref> Sapphire began to manage Rhodes, who adapted Rhodes' gimmick as she adorned black outfits with yellow polka dots. Sapphire and Rhodes later feuded with Randy Savage and Sensational Sherri and wrestled in a tag team match at [[WrestleMania VI]].<ref>{{cite book|title=WWE Encyclopedia|author=Shields, Brian and Kevin Sullivan|publisher=DK/BradyGAMES|year=2009|isbn=978-0-7566-4190-0|page=265}}</ref><ref name=WWF9099Book>{{cite book|first=Graham|last=Cawthon|title=the History of Professional Wrestling Vol 2: WWF 1990 - 1999|publisher=CreateSpace Independent Publishing Platform|year=2013|asin=B00RWUNSRS}}</ref> Rockin' Robin was the last WWF Women's Champion in the late 1980s.
[[File:10.2.10TammyLynnSytchByLuigiNovi1.jpg|thumb|140px|left|[[WWE Hall of Fame]]r [[Tammy Sytch]], popularly known as Sunny, considered to be the first WWE Diva.]]
In 1993, the WWF reinstated its Women's Championship, a title that had been vacant since 1990,<ref name=reign1>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/30445413212111214|title=Alundra Blayze's first reign|publisher=[[World Wrestling Entertainment]]|access-date=March 22, 2009|url-status=dead|archive-url=https://web.archive.org/web/20090319045122/http://www.wwe.com/inside/titlehistory/women/30445413212111214|archive-date=March 19, 2009}}</ref> and [[Madusa Miceli]] was brought in by the company to revive the women's division.<ref name=lists/> She debuted under the ring name Alundra Blayze,<ref name="owow">{{cite web|title=Official Women of Wrestling: Sable 1999 Updates|url=http://www.owow.com/Ringsidewith/Sable/99Update.htm|access-date=July 4, 2006|url-status=dead|archive-url=https://web.archive.org/web/20060522093822/http://www.owow.com/RingsideWith/Sable/99Update.htm|archive-date=May 22, 2006}}</ref> because WWF owner [[Vince McMahon]] did not want to pay Miceli to use the name Madusa, which she had trademarked.<ref name=radio>{{cite web|title=Interview Highlights: TNA's Amazing Kong says she doesn't hear crowd in matches, fan of Austin and Rock|url=http://www.pwtorch.com/artman2/publish/TNA_News_1/article_23834.shtml|publisher=Pro Wwrestling Torch|access-date=January 9, 2011|date=December 3, 2007|archive-date=January 27, 2021|archive-url=https://web.archive.org/web/20210127065516/https://www.pwtorch.com/artman2/publish/TNA_News_1/article_23834.shtml|url-status=live}}</ref> She wrestled in a six-woman tournament to crown a new Women's Champion, and in the finals, she pinned [[Heidi Lee Morgan]] on the December 13, 1993, episode of ''All American Wrestling'' to win the title.<ref name=reign1/>


After the tournament, Miceli asked WWF management to bring in new women for her to wrestle<ref name=lists>{{cite book|title=The Wrestlecrap Book of Lists!|author=Reynolds, R.D. and Blade Braxton|publisher=ECW Press|year=2007|isbn=978-1-55022-762-8|pages=76–77}}</ref> and WWF brought Leilani Kai,<ref name=Wrestlemania10>{{cite web|url=http://www.wwe.com/shows/wrestlemania/10/results|title=Wrestlemania X results|publisher=[[WWE]]|access-date=June 21, 2013|archive-date=March 1, 2021|archive-url=https://web.archive.org/web/20210301124138/https://www.wwe.com/shows/wrestlemania/10/results|url-status=live}}</ref> [[Bull Nakano]]<ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/304454132121112124|title=Bull Nakano's first reign|publisher=[[World Wrestling Entertainment]]|access-date=March 22, 2009|url-status=dead|archive-url=https://web.archive.org/web/20090319044843/http://www.wwe.com/inside/titlehistory/women/304454132121112124|archive-date=March 19, 2009}}</ref> and [[Bertha Faye]].<ref name=fame>{{cite web|url=http://slam.canoe.com/SlamWrestlingBiosS/sing_rhonda_01jan-can.html|title=SLAM! Wrestling Canadian Hall of Fame: Rhonda Sing / Monster Ripper|author=Laroche, Stephen|publisher=SLAM! Wrestling|access-date=August 23, 2008|date=January 9, 2001|archive-date=July 7, 2015|archive-url=https://web.archive.org/web/20150707103706/http://slam.canoe.com/SlamWrestlingBiosS/sing_rhonda_01jan-can.html|url-status=dead}}</ref> Later on as part of a short talent exchange with All Japan Women's Pro Wrestling, various Japanese female wrestlers including [[Aja Kong]] debuted leading to the second elimination match at the [[Survivor Series 1995]] event.<ref>{{cite web|url=http://www.wwe.com/shows/survivorseries/history/1995/results|title=Survivor Series 1995 results|publisher=[[World Wrestling Entertainment]]|access-date=June 15, 2013|archive-date=October 16, 2020|archive-url=https://web.archive.org/web/20201016073136/https://www.wwe.com/shows/survivorseries/history/1995/results|url-status=live}}</ref> In December, due to financial troubles the WWF was having at the time,<ref>{{cite web|url=http://www.wwe.com/superstars/wherearetheynow/alundrapart1|title=Where Are They Now? Alundra Blayze|work=WWE|access-date=March 28, 2013|archive-date=February 29, 2012|archive-url=https://web.archive.org/web/20120229141848/http://www.wwe.com/superstars/wherearetheynow/alundrapart1|url-status=live}}</ref> Blayze was released from her contract and was stripped of the title following her jump back to rival company [[World Championship Wrestling]], and the WWF Women's Championship remained vacant until 1998.<ref name=reign3>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/3044541321211127|title=Alundra Blayze's third reign|publisher=[[World Wrestling Entertainment]]|access-date=March 22, 2009|url-status=dead|archive-url=https://web.archive.org/web/20070507215559/http://www.wwe.com/inside/titlehistory/women/3044541321211127|archive-date=May 7, 2007}}</ref>
When the WWF phased out its female-talent roster in 1990, Sensational Sherri remained with the company, joining Sapphire (who then departed from the company in mid 1990) and Miss Elizabeth focusing on managing male wrestlers. Miss Elizabeth took a leave of absence in 1990, but returned in 1991 and was a key player in Randy Savage's retirement match with [[The Ultimate Warrior]] at [[WrestleMania VII]]; Elizabeth left the company for good in 1992; shortly after her departure, Savage and Elizabeth divorced in real life. At [[WrestleMania IX]], [[Luna Vachon]] debuted and initially aligned herself with [[Shawn Michaels]]. Later, she aligned herself with [[Bam Bam Bigelow]] to feud with Sherri and [[Tatanka (wrestler)|Tatanka]]. Martel left the company in 1993.


In 1994, WWF signed [[Tammy Lynn Sytch|Sunny]] as a manager for [[Chris Candido]], becoming considered as the first WWF Diva.<ref>{{Cite web |date=November 29, 2023 |title=Former WWE pro wrestler Tammy 'Sunny' Sytch sentenced to 17 years in fatal DUI crash in Florida |url=https://www.latimes.com/entertainment-arts/tv/story/2023-11-28/tammy-sytch-wwe-wrestler-fatal-dui-sentenced-17-years |access-date=May 30, 2024 |website=Los Angeles Times |language=en-US}}</ref> Between 1996 and 1998, several valets debuted in WWF: [[Terri Runnels|Marlena]], [[Sable (wrestler)|Sable]] and [[Debra Marshall|Debra]]. Following Blayze's controversial exit from the company, the women's division became inactive during this time. At first, the characters were a continuation of the WWE female manager, but became more sexualized as time progressed. In 1996, [[Tammy Lynn Sytch|Sunny]] was awarded as the manager of the year and her immense popularity expanded beyond professional wrestling when she was regarded as ''[[AOL]]''{{'}}s most downloaded woman, solidifying herself as one of the preeminent figures within WWF.<ref>{{Cite web |title=Sunny |url=https://www.wwe.com/superstars/sunny |access-date=July 9, 2023 |website=WWE |language=en |archive-date=August 17, 2023 |archive-url=https://web.archive.org/web/20230817200821/https://www.wwe.com/superstars/sunny |url-status=live }}</ref> In February 1997, [[Chyna]] joined WWF as an antithesis to the rest of the women, a masculine bodybuilder whose sexual identity was the subject of early storylines. Sunny, Marlena, Sable, and Debra were further marketed as sex symbols through WWF's ''[[WWE Magazine|Raw Magazine]]'', which featured monthly spreads of the women in suggestive poses either semi-nude or wearing provocative clothing.
=== The 1990s (1993–1997) ===
{{Clear}}
In 1993, the WWF reinstated its [[WWE Women's Championship (1956–2010)|Women's Championship]], a title that had been vacant since 1990,<ref name=reign1>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/30445413212111214|title=Alundra Blayze's first reign|publisher=[[WWE|World Wrestling Entertainment]]|accessdate=March 22, 2009}}</ref> and [[Debrah Miceli]] was brought in by the company to revive the women's division.<ref name=lists/> She debuted under the ring name Alundra Blayze,<ref name="owow">{{cite web|title=Official Women of Wrestling: Sable 1999 Updates|url=http://www.owow.com/Ringsidewith/Sable/99Update.htm|accessdate=July 4, 2006}}</ref> because WWF owner [[Vince McMahon]] did not want to pay Miceli to use the name Madusa, which she had trademarked.<ref name=radio>{{cite web|title=Interview Highlights: TNA's Amazing Kong says she doesn't hear crowd in matches, fan of Austin and Rock|url=http://www.pwtorch.com/artman2/publish/TNA_News_1/article_23834.shtml|publisher=PWTorch|accessdate=January 9, 2011|date=December 3, 2007}}</ref> She wrestled in a six-woman tournament to crown a new Women's Champion, and in the finals, she pinned [[Heidi Lee Morgan]] on the December 13, 1993 episode of ''All American Wrestling'' to win the title.<ref name=reign1/>


=== Attitude Era (1997–2002) ===
After the tournament, Miceli asked WWF management to bring in new women for her to wrestle.<ref name=lists>{{cite book|title=The Wrestlecrap Book of Lists!|author=Reynolds, R.D. and Blade Braxton|publisher=ECW Press|year=2007|isbn=1-55022-762-9|pages=76–77}}</ref> Former champion [[Leilani Kai]] briefly returned to the company at [[WrestleMania X]] facing Blayze for the Women's title.<ref name=Wrestlemania10>{{cite web|url=http://www.wwe.com/shows/wrestlemania/10/results|title=Wrestlemania X results|publisher=[[WWE]]|accessdate=June 21, 2013}}</ref> In mid-1994, [[Keiko Nakano|Bull Nakano]] joined the WWF roster and began feuding with Miceli, who was also feuding with [[Luna Vachon]]. Blayze defeated Nakano at [[SummerSlam (1994)|SummerSlam]], but lost the belt to her on November 20, 1994 in Japan at the [[Big Egg Wrestling Universe]] event.<ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/304454132121112124|title=Bull Nakano's first reign|publisher=[[World Wrestling Entertainment]]|accessdate=March 22, 2009}}</ref> Five months later on April 3, 1995, Blayze regained the title from Nakano on the episode of ''Monday Night Raw''.<ref name=reign2>{{Cite web|url=http://www.wwe.com/inside/titlehistory/women/3044541321211121114|title=Alundra Blayze's second reign|publisher=[[World Wrestling Entertainment]]|accessdate=March 22, 2009}}</ref> As part of the storyline, immediately following the win, she was attacked by [[Rhonda Sing|Bertha Faye]], who broke her nose.<ref name=fame>{{cite web|url=http://slam.canoe.ca/SlamWrestlingBiosS/sing_rhonda_01jan-can.html|title=SLAM! Wrestling Canadian Hall of Fame: Rhonda Sing / Monster Ripper|author=Laroche, Stephen|publisher=SLAM! Wrestling|accessdate=August 23, 2008|date=January 9, 2001}}</ref> In reality, the storyline was written so Miceli could take time off to get breast implants and a nose job.<ref name=fame/> She returned to the ring in August 1995, losing the Women's Championship to Faye at [[SummerSlam (1995)|SummerSlam]] on August 27.<ref name=reign2/> Two months later, she won the title a third time, defeating Faye on October 23.<ref name=reign3>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/3044541321211127|title=Alundra Blayze's third reign|publisher=[[World Wrestling Entertainment]]|accessdate=March 22, 2009}}</ref> Later on as part of a short talent exchange with All Japan Women's Pro Wrestling, various Japanese female wrestlers including [[Aja Kong]] debuted leading to the second elimination match at the [[Survivor Series (1995)|Survivor Series 1995]] event.<ref name=SurvivorSeries95>{{cite web|url=http://www.wwe.com/shows/survivorseries/history/1995/results|title=Survivor Series 1995 results|publisher=[[World Wrestling Entertainment]]|accessdate=June 15, 2013}}</ref> In December, due to financial troubles the WWF was having at the time,<ref>{{cite web|url=http://www.wwe.com/superstars/wherearetheynow/alundrapart1|title=Where Are They Now? Alundra Blayze|work=WWE}}</ref> Blayze was released from her contract and was stripped of the title following her jump back to rival company [[World Championship Wrestling]], and the WWF Women's Championship remained vacant until 1998.<ref name=reign3/>
[[File:Chyna.jpg|thumb|upright|In 1997, [[Chyna]] debuted in the WWF as a [[tomboy]] female competitor wrestling male talents.]]
Sable's eclipsed popularity and her feud with [[Marc Mero]] and his new manager, [[Jacqueline Moore|Jacqueline]]<ref name="Sable's Alumni Profile">{{cite web|url=http://www.wwe.com/superstars/wwealumni/sable/bio/|title=Sable's Alumni Profile|access-date=May 21, 2007|publisher=[[World Wrestling Entertainment]]|archive-date=May 20, 2007|archive-url=https://web.archive.org/web/20070520053247/http://www.wwe.com/superstars/wwealumni/sable/bio/|url-status=live}}</ref> led to the reinstatement of the Women's Championship as well as the promotion's hiring of more female wrestlers. Jacqueline won the title and became the first African-American Women's Champion. Meanwhile, Sable's popularity led her to be a ''[[Playboy]]'' cover girl, although unlike other women, it was written in her contract that she was not allowed to take [[Bump (professional wrestling)|bumps]].<ref name=sableslam>{{cite web|url=https://slamwrestling.net/index.php/1999/01/11/sable-looks-beyond-wrestling/|url-status=live|archive-url=https://web.archive.org/web/20230205185957/https://slamwrestling.net/index.php/1999/01/11/sable-looks-beyond-wrestling/|archive-date=February 5, 2023|title=Sable Looks Beyond Wrestling|work=Slam Wrestling|last=Oliver|first=Greg|author-link=Greg Oliver|date=January 11, 1999|access-date=June 3, 2007}}</ref> In July 1998, [[Tammy Lynn Sytch|Sunny]] was released from her contract.<ref>{{Cite web |title=Sunny Claims WWE's Support of Her Rehab Treatment Was Done for Political Gain |url=https://bleacherreport.com/articles/1528347-sunny-claims-wwes-support-of-her-rehab-treatment-was-done-for-political-gain |access-date=May 31, 2024 |website=Bleacher Report |language=en}}</ref>


Sable became the first WWF female talent to refer to herself as a "Diva" during the April 19 episode of ''[[Raw Is War]]'' in 1999; the term shortly thereafter became the official title for WWF's female performers. During the August 9, 1999, episode of ''Raw Is War'', Chyna became the first woman to main event a pro-wrestling prime time show when she defeated [[Triple H]] and The Undertaker in a triple threat match to become the number one contender for the WWF Championship, the only woman to ever do so. Veteran wrestlers The Fabulous Moolah and [[Mae Young]] returned to WWF, mostly used as comedic roles. At [[No Mercy (1999)|No Mercy]] on October 17, 1999, 76-year-old Moolah defeated [[Ivory (wrestler)|Ivory]] to win the Women's Championship, becoming the oldest WWF Women's Champion ever.
[[Tammy Lynn Sytch|Sunny]] (Tammy Sytch) debuted in 1995 as the manager of [[The Bodydonnas]]. Sunny's character was at first a continuation of the female manager that had been popular throughout the 1980s and early 1990s. Over time, the character was significantly sexualized, whereas prior female managers, such as [[Miss Elizabeth]], were depicted as being involved in either [[Platonic love|platonic]] or [[Romantic love|romantic]] storylines.
The late 1990s also brought in new women, such as B.B and The Kat, who won the women's championship.<ref name=god2>Ellison, Lillian. ''First Goddess of the Squared Circle'', pp. 2–7.</ref><ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/30445413212111215|title=Women's title history: Moolah's reign|publisher=[[WWE]]|access-date=March 31, 2009|url-status=dead|archive-url=https://web.archive.org/web/20080723230156/http://www.wwe.com/inside/titlehistory/women/30445413212111215|archive-date=July 23, 2008}}</ref>


In 1999, Chyna became the first woman to win the WWF Intercontinental Championship when she defeated Jeff Jarrett. She would win the title one more time in 2000 when she defeated Val Venis and Trish Stratus in a mixed tag team match. She also became the first woman to participate in a [[Royal Rumble match]], entering in the 1999 and 2000 editions, as well as participating in the 1999 edition of the King of the Ring tournament. She also was on the cover for ''Playboy''. According to her manager, Vince McMahon offered Chyna to win the WWF Championship if she rejected the offer.<ref>{{Cite web|url=https://solowrestling.mundodeportivo.com/new/94246-vince-mcmahon-ofrecio-chyna-campeonato-wwe-no-aparecer-playboy|title=Chyna rechazó ganar el Campeonato de WWE para aparecer en Playboy|date=November 30, 2020|access-date=January 11, 2021|archive-date=November 30, 2020|archive-url=https://web.archive.org/web/20201130211416/https://solowrestling.mundodeportivo.com/new/94246-vince-mcmahon-ofrecio-chyna-campeonato-wwe-no-aparecer-playboy|url-status=live}}</ref>
[[File:Chyna.jpg|thumb|right|upright|In 1997, [[Chyna (wrestler)|Chyna]] debuted in the WWF as a [[tomboy]] female competitor wrestling male talents]]
Between 1996 and 1997, [[Terri Runnels|Marlena]], [[Sable (wrestler)|Sable]], and [[Chyna]] joined Sunny as prominent female on-air talent in the promotion. Marlena and Sable were just as sexualized as Sunny, with Marlena suggestively smoking cigars at ringside during matches and Sable coming to the ring in form-fitting leather [[catsuit]]s. Marlena was the manager of [[Goldust]], her then real-life husband,<ref>{{cite web|url=http://www.wwe.com/superstars/wwealumni/goldust/bio/|title=Goldust's Alumni Profile|accessdate=October 24, 2007|publisher=[[World Wrestling Entertainment]]|archiveurl=http://web.archive.org/web/20071011040911/http://www.wwe.com/superstars/wwealumni/goldust/bio/ <!-- Bot retrieved archive -->|archivedate = October 11, 2007}}</ref> and Sable was manager for her then real-life husband, [[Marc Mero]]. Sable, however, quickly eclipsed her husband in popularity<ref name="Sable's Alumni Profile">{{cite web|url= http://www.wwe.com/superstars/wwealumni/sable/bio/|title=Sable's Alumni Profile|accessdate=May 21, 2007|publisher=[[World Wrestling Entertainment]]}}</ref> Chyna was offered as an antithesis to the rest of the Divas, a masculine bodybuilder whose sexual identity was the subject of early storylines. Sunny, Sable, and Marlena were further marketed as sex symbols through WWF's ''[[WWE Magazine|Raw Magazine]]'', which featured monthly spreads of the women in suggestive poses either semi-nude or wearing provocative clothing. Luna Vachon returned towards the end of 1997 as the manager of [[Dustin Rhodes|Goldust]].


The year 2000 saw the debuts of [[Lita (wrestler)|Lita]], [[Trish Stratus]], and [[Molly Holly]] since the start of February. Lita performed [[Professional wrestling aerial techniques|higher-risk moves]] than the divas before her, such as [[moonsault]]s and [[Professional wrestling aerial techniques#Diving hurricanrana|diving hurricanranas]].<ref name=lovelylita>{{cite news|url=https://findarticles.com/p/articles/mi_m0FCO/is_3_5/ai_108049497|title=Lovely Lita|first=Matt|last=Berkowitz|publisher=Wrestling Digest|access-date=June 6, 2007|date=October 2003|archive-url=https://web.archive.org/web/20070506150140/http://findarticles.com/p/articles/mi_m0FCO/is_3_5/ai_108049497|archive-date=May 6, 2007|url-status=dead}}</ref> Shortly thereafter, Trish Stratus debuted as an overtly sexualized valet. Also, later that year, Molly Holly was added to the roster. She was a contrast to most of the other Divas as she was given a more wholesome [[Gimmick (professional wrestling)|gimmick]] and more modest ring attire.<ref>{{cite web|url=https://slamwrestling.net/index.php/2001/06/30/molly-holly-having-a-blast-in-the-wwf/|url-status=live|archive-url=https://web.archive.org/web/20221126224758/https://slamwrestling.net/index.php/2001/06/30/molly-holly-having-a-blast-in-the-wwf/|archive-date=November 26, 2022|title=Molly Holly having a blast in the WWF|work=Slam Wrestling|last=Molinaro|first=John|date=June 30, 2001|access-date=May 29, 2007}}</ref> On the August 21 episode of ''Raw Is War'' defending champion [[Stephanie McMahon-Helmsley]] wrestled Lita in the main event.
=== Attitude Era (1998–2001) ===
In 1998, [[Debra Marshall|Debra]] debuted and shortly thereafter was featured in a ''Raw Magazine'' spread. At the beginning of her WWF career, she played the part of a shrewd businesswoman, wearing [[Suit (clothing)|business suits]].<ref name=proud>She Is dating Brock Lestner {{cite web|url=http://slam.canoe.ca/SlamWrestlingArchive/apr23_debra.html|title=Debra McMichael, standing proud|author=Powell, John|publisher=SLAM! Wrestling|accessdate=January 17, 2010|date=April 23, 1999}}</ref> and Jeff Jarrett's girlfriend.<ref name=stamp/> Debra, however, began utilizing a new strategy during Jarrett's matches, distracting his opponents by unbuttoning her blouse.<ref name=proud/><ref name=stamp>{{cite book|title=Pain and Passion: The History of Stampede Wrestling|author=McCoy, Heath|publisher=CanWest Books|year=2005|isbn=0-9736719-8-X|page=251}}</ref> She willingly took off her blouse to show the crowd her "puppies", a nickname originally bestowed upon her chest by wrestler [[Road Dogg]] and later utilized by commentator [[Jerry Lawler]].<ref>Lawler, Jerry. ''It's Good to Be the King ... Sometimes'', p. 261.</ref>


Finally, the spring of 2001 saw the WWF's purchase of its chief competitors, [[World Championship Wrestling]] (WCW) and [[Extreme Championship Wrestling]] (ECW), and the consequent entry of former WCW and ECW female talent, such as [[Stacy Keibler]], [[Torrie Wilson]], [[Jazz (wrestler)|Jazz]], and [[Sharmell]]. WWF Women's Champion Chyna left the WWF towards the end of November due to real-life issues between herself, Triple H, and Stephanie McMahon. In the autumn of 2001, Trish Stratus was trained by [[Fit Finlay]], who was the road agent responsible for the women's matches, and drastically improved her in-ring ability. She worked her way up to the top of the division and eventually won the Women's Championship at [[Survivor Series (2001)|Survivor Series]]. Stratus then entered in a prominent feud with Jazz who debuted at Survivor Series.<ref name="fastfacts">{{cite news|url=https://www.lethalwow.com/history/article27.htm|title=40 fast facts: Trish Stratus|first=Steve|last=Anderson|publisher=Wrestling Digest|access-date=August 26, 2007|date=February 2002|archive-url=https://web.archive.org/web/20070808101748/https://www.lethalwow.com/history/article27.htm|archive-date=August 8, 2007|url-status=dead}}</ref><ref>{{cite web|url=https://www.wwe.com/shows/survivorseries/history/2001/results/|title=Survivor Series 2001 Results|publisher=[[World Wrestling Entertainment]]|access-date=July 9, 2007|url-status=dead|archive-url=https://web.archive.org/web/20071103130418/http://www.wwe.com/shows/survivorseries/history/2001/results/|archive-date=November 3, 2007}}</ref>
Sable's eclipsed popularity and her feud with Marc Mero and his new manager, Jacqueline<ref name="Sable's Alumni Profile"/> lead to the reinstatement of the [[WWE Women's Championship (1956–2010)|Women's Championship]] as well as the promotion's hiring of more female wrestlers. Sable's popularity led to a shift in the role of women in the WWF, as the promotion began to rely less on its female performers as simply [[Attractiveness|eye candy]] and placed a greater emphasis on female athletes who actually competed in matches including re-establishing a women's division. She was one of the first females to compete in such specialty matches as evening gown matches, inter-gender tag team matches, and strap matches, competed in the first-ever WWF bikini contest against [[Jacqueline Moore|Jacqueline]], and was also the first female talent to be a ''[[Playboy]]'' cover girl. Unlike Jacqueline, Ivory, [[Tori (wrestler)|Tori]], and [[Luna Vachon]], the more physical and experienced wrestlers at the time, Sable later admitted that it was written in her contract that she was not allowed to take [[Bump (professional wrestling)|bumps]].<ref name=sableslam>{{cite web|url=http://slam.canoe.ca/SlamWrestlingArchive/jan11_sable.html|title=Sable looks beyond wrestling|first=Greg|last=Oliver|publisher=SLAM! Sports|accessdate=June 3, 2007|date=January 11, 1999}}</ref>
{{Clear}}


=== Ruthless Aggression Era (2002–2008) ===
Sable became the first WWF female talent to refer to herself as a "Diva" during the April 19 episode of ''[[WWE Raw|Raw Is War]]'' in 1999; the term shortly thereafter became the official title for WWF's female performers. In February 1999, the WWF also debuted another veteran female wrestler, [[Ivory (wrestler)|Ivory]]. In August 1999, [[Lilian Garcia]] joined the promotion as the 2nd official female ring announcer. On the September 6, 1999 episode of ''Raw Is War'', Ivory defended her Women's Championship against [[Tori (wrestler)|Tori]] in the first Women's [[Hardcore wrestling|Hardcore match]]. [[The Fabulous Moolah]] returned to the WWF along with [[Mae Young]] the following week on the September 9, 1999 episode of ''[[WWE SmackDown|SmackDown!]]'', [[Jeff Jarrett]] invited Moolah, into the ring and smashed a guitar over her head.<ref name=god205>Ellison, Lillian. ''First Goddess of the Squared Circle'', p. 205.</ref> Moolah and Young then started taking part in various storylines and angles including comedic roles. Moolah returned to the ring teaming with Mae Young on the September 27, 1999 episode of ''Raw Is War'', defeating Ivory who was the Women's Champion in a [[Professional wrestling match types#Handicap match|Handicap]] [[Professional wrestling match types#Evening Gown match|Evening Gown match]], which led to a title match at [[No Mercy (1999)|No Mercy]] on October 17, 1999. 76-year-old Moolah defeated Ivory to win the Women's Championship, becoming the oldest WWF Women's Champion ever, but she re-lost the title to Ivory eight days later.<ref name=god2>Ellison, Lillian. ''First Goddess of the Squared Circle'', pp. 2–7.</ref><ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/30445413212111215|title=Women's title history: Moolah's reign|publisher=[[WWE]]|accessdate=March 31, 2009}}</ref>
{{multiple image
| total_width = 370
| footer = [[Trish Stratus]] and [[Lita (wrestler)|Lita]] were one of the most popular out of most WWE Divas and had teamed with each other and feuded with each other on and off throughout years 2000 to 2006.
| image1 = Trish Stratus.jpg
| caption1 = [[Trish Stratus]] celebrating her victory as a 7-time [[WWE Women's Championship (1956–2010)|WWE Women's Champion]] in her retirement match in [[Toronto]].
| image2 = Lita as Women's Champion.jpg
| caption2 = [[Lita (wrestler)|Lita]] as WWE Women's Champion.
}}


Much of the year of 2002 centered around Trish Stratus and her feuds with [[Jazz (wrestler)|Jazz]], [[Molly Holly]], and a re-debuting [[Lisa Marie Varon|Victoria]] including over the Women's Championship.<ref>{{cite news|author=Michael McAvennie|title=WWE The Yearbook: 2003 Edition|publisher=Pocket Books|year=2003|page=28}}</ref><ref>{{cite news|author=Michael McAvennie|title=WWE The Yearbook: 2003 Edition|publisher=Pocket Books|year=2003|page=42}}</ref><ref>{{cite web|url=https://www.wwe.com/inside/titlehistory/women/304454132121112122|title=WWE: Inside WWE > Title History &gt; Women's &gt; 20020204 – Jazz|access-date=August 23, 2007|publisher=WWE|url-status=dead|archive-url=https://web.archive.org/web/20070903154313/http://www.wwe.com/inside/titlehistory/women/304454132121112122|archive-date=September 3, 2007}}</ref> In April, while filming a small acting role for ''[[Dark Angel (2000 TV series)|Dark Angel]]'', Lita suffered a neck injury and was the first female talent to have neck fusion surgery.<ref name="lovelylita" /> She was out of action for almost a year and a half.<ref name="lovelylita" /> As she rehabilitated, she kept herself visible by co-hosting ''Sunday Night Heat'' on MTV.<ref name="wwe">{{cite web|url=http://www.wwe.com/superstars/trishstratus|title=Trish Stratus|access-date=March 19, 2012|publisher=WWE|archive-date=June 23, 2016|archive-url=https://web.archive.org/web/20160623210736/http://www.wwe.com/superstars/trishstratus|url-status=live}}</ref>
In February 2000, [[Lita (wrestler)|Lita]] debuted; she performed [[Professional wrestling aerial techniques|higher-risk moves]] than the Divas before her, such as [[moonsault]]s and [[Professional wrestling aerial techniques#Diving hurricanrana|diving hurricanranas]].<ref name=lovelylita>{{cite news|url=http://findarticles.com/p/articles/mi_m0FCO/is_3_5/ai_108049497|title=Lovely Lita|first=Matt|last=Berkowitz|publisher=Wrestling Digest|accessdate=June 6, 2007|date=October 2003|archiveurl=http://web.archive.org/web/20070506150140/http://findarticles.com/p/articles/mi_m0FCO/is_3_5/ai_108049497 <!-- Bot retrieved archive -->|archivedate=May 6, 2007}}</ref> Shortly thereafter, [[Trish Stratus]] made her debut. Stratus started off as a valet who brought pure sexuality to the ring. Also, later that year, [[Molly Holly]] was added to the roster. She was a contrast to most of the other Divas because she was given a more wholesome [[Gimmick (professional wrestling)|gimmick]] and more modest ring attire.<ref>{{cite web|url=http://slam.canoe.ca/SlamWrestlingBiosH/holly_molly_01jun30-can.html|title=Molly Holly having a blast in the WWF|author=John F. Molinaro|accessdate=May 29, 2007|publisher=SLAM! Wrestling|date=June 30, 2001}}</ref>


Since May 5, 2002, the women's division saw an expansion including a departure and a return of a former talent when the WWF officially changed its name to World Wrestling Entertainment (WWE) as the company first began to hire more female talents than ever before, including female winners of the reality television show Tough Enough, which featured contestants aspiring to be professional wrestlers ([[Nidia]] in 2001, [[Linda Miles]] and [[Jackie Gayda]] in 2002). Debra departed the company in June along with her then-husband [[Stone Cold Steve Austin]].<ref>Stone Cold Steve Austin. ''The Stone Cold Truth'' (p.259)</ref> Sable returned to WWE on the April 3, 2003, episode of ''[[SmackDown!]]'' for the first time since controversially departing from the company in late 1999; her first storyline returning to the company for several months was with new ''Playboy'' covergirl [[Torrie Wilson]]. The WWE women's division competed in more match-ups previously contested only by men (including for the Women's Championship), such as street fights and [[Hardcore wrestling|hardcore]] matches. The debuting [[Gail Kim]] would go on to become the first woman of Asian descent to have held the [[WWE Women's Championship]] after winning a battle royal. Numerous Divas competed in contests ranging from "[[Professional wrestling match types#Non-wrestling singles variations|Pillow Fights]]" and "[[Professional wrestling match types#Bra and Panties match|Bra and Panties]]" match-ups to "Bikini Contests", which were based more on the sexual appeal of the women involved. Women's trainer [[Fit Finlay]] said he was embarrassed to explain to the women how to strip during bra and panties match. According to him, "It was degrading to them" and tried to teach them how to wrestle, but WWE told him they do not want women to wrestle like men.<ref>{{Cite news|url=https://wrestlingnews.co/wwe-news/fit-finlay-says-he-was-embarrassed-having-to-tell-wwe-divas-to-how-to-strip-during-bra-and-panties-matches/|title=Fit Finlay says he was embarrassed having to tell WWE Divas how to strip during bra and panties matches|newspaper=Wrestling News &#124; Wwe and Aew Results, Spoilers, Rumors & Scoops |date=January 7, 2021|access-date=January 8, 2021|archive-date=January 7, 2021|archive-url=https://web.archive.org/web/20210107231942/https://wrestlingnews.co/wwe-news/fit-finlay-says-he-was-embarrassed-having-to-tell-wwe-divas-to-how-to-strip-during-bra-and-panties-matches/|url-status=live}}</ref>
During 2000, the Women's Championship was defended in the main event on two occasions. On the March 30 episode of ''SmackDown!'' defending champion [[Jacqueline Moore|Jacqueline]] wrestled [[Stephanie McMahon|Stephanie McMahon-Helmsley]]. On the August 21 episode of ''Raw Is War'' defending champion Stephanie McMahon-Helmsley wrestled Lita.


Victoria and Lita competed in the first Women's [[Professional wrestling match types#Cages|steel cage match]] towards the end of the year on November 24.<ref>{{cite web|url=https://www.oowrestling.com/recaps/raw/20031124.shtml|title=November 24, 2003 RAW Results|author=The Rick|access-date=February 25, 2007|date=November 25, 2003|url-status=usurped|archive-url=https://web.archive.org/web/20090202154325/http://www.oowrestling.com/recaps/raw/20031124.shtml|archive-date=February 2, 2009}}</ref>
In early 2001, Stratus became involved in a storyline with WWF Chairman [[Vince McMahon|Mr. McMahon]], the premise of the storyline was when McMahon's wife [[Linda McMahon|Linda]] was [[kayfabe]] institutionalized following a demand Vince had made for a [[divorce]] during an episode of ''SmackDown!'' on December 7, 2000.<ref>{{cite web|url=http://slashwrestling.com/smackdown/001207.html|title=SmackDown! results – December 7, 2000|accessdate=August 21, 2007|publisher=CRZ.net}}</ref> McMahon and Stratus' relationship increasingly angered the boss' daughter, Stephanie McMahon.<ref name="fastfacts">{{cite news|url=http://www.lethalwow.com/history/article27.htm|title=40 fast facts: Trish Stratus|first=Steve|last=Anderson|publisher=Wrestling Digest|accessdate=August 26, 2007|date=February 2002}}</ref><ref name="wwe">{{cite web|url=http://www.wwe.com/superstars/trishstratus|title=Trish Stratus|accessdate=March 19, 2012|publisher=WWE}}</ref> At [[No Way Out (2001)|No Way Out]] on February 25, Stratus and Stephanie squared off, with Stephanie scoring the victory after interference by [[William Regal]].<ref>{{cite web|url=http://www.pwwew.net/ppv/wwf/february/2001.htm|title=No Way Out – February 25, 2001|accessdate=August 21, 2007|publisher=PWWEW.net}}</ref> [[Stacy Carter|The Kat]] departed from the company two days later after being in a storyline with the [[Right to Censor]] group.<ref name=release>{{cite web|url=http://slam.canoe.ca/SlamWrestlingBiosL/lawler_01feb28-can.html|title=WWF releases The Kat, loses Lawler|publisher=SLAM! Sports|accessdate=2007-10-09|date=2001-02-28}}</ref><ref>Lawler, p. 403.</ref> As part of the continuation of Trish Stratus and the McMahons' storyline, it was revealed that Stratus was the victim of a set-up by Vince, Stephanie and Regal.<ref>{{cite web|url=http://www.pwwew.net/tv/raw/010226.htm|title=Raw results – February 26, 2001|accessdate=August 21, 2007|publisher=PWWEW.net}}</ref> The angle continued the next week on ''Raw'' with Vince forcing Stratus to strip down to her black underwear in the ring and bark like a [[dog]].<ref>{{cite web|url=http://au.askmen.com/celebs/women/models_100/114_trish_stratus.html|title=AskMen.com – Trish Stratus pics|accessdate=August 23, 2007|publisher=AskMen.com}}</ref> The storyline came to an end at [[WrestleMania X-Seven]] when Stratus slapped Vince during his match against his son [[Shane McMahon]].<ref name="fastfacts"/><ref>{{cite web|url=http://slam.canoe.ca/SlamWrestlingWM17/wm17_powell-can.html|title=SLAM! Wrestling – WrestleMania 17|accessdate=August 23, 2007|work=SLAM! Wrestling|publisher=[[Canadian Online Explorer]]|quote=Trish helps Vince to his feet and slaps him!}}</ref><ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/TrishStratus/2004/09/21/638152.html|title=Trish's theory of (character) evolution|accessdate=August 24, 2007|work=SLAM! Wrestling|publisher=[[Canadian Online Explorer]]|author=Greg Oliver|date=June 12, 2001}}</ref>
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Finally in the spring of 2001 saw the WWF's purchase of its chief competitors, [[World Championship Wrestling]] (WCW) and [[Extreme Championship Wrestling]] (ECW), and the consequent entry of former WCW and ECW female talent, such as [[Stacy Keibler]], [[Torrie Wilson]], and [[Jazz (wrestler)|Jazz]], into the WWF; Keibler and Wilson debuted throughout the summer while Jazz debuted at [[Survivor Series (2001)|Survivor Series]]. Also later in the year at the start of autumn, Tori was released from the WWF entering September while Chyna left the WWF towards the end of November due to real-life issues between herself, [[Triple H]], and Stephanie McMahon. Chyna's departure (who was the reigning Women's Champion) lead to the Women's Championship being vacant for the second time until [[Survivor Series (2001)|Survivor Series]].<ref>{{cite news|url=http://www.thesun.co.uk/sol/homepage/sport/wrestling/160155/The-truth-about-Chyna.html|title=The truth about Chyna|date=July 28, 2007|last=Rothstein|first=Simon|accessdate=August 31, 2013|location=London|work=The Sun}}</ref> Also in the autumn of 2001, Trish Stratus was trained by [[Dave Finlay|Fit Finlay]], who was the road agent responsible for the women's matches, and drastically improved her in-ring ability. She worked her way up to the top of the division and eventually won the Women's Championship at [[Survivor Series (2001)|Survivor Series]]. Stratus then entered in a prominent feud with Jazz who debuted at Survivor Series.<ref name="fastfacts"/><ref name="official">{{cite web|url=http://www.trishstratus.com/bio/default.asp?load=evolutiondiva|archiveurl=http://web.archive.org/web/20080115040613/http://www.trishstratus.com/bio/default.asp?load=evolutiondiva|archivedate=January 15, 2008|title=Trish Stratus – Bio – Evolution of a Diva|accessdate=August 23, 2007|publisher=TrishStratus.com}}</ref><ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/3044541321211121112|title=History of the Women's Championship: Trish Stratus|accessdate=August 23, 2007|publisher=WWE}}</ref><ref>{{cite web|url=http://www.wwe.com/shows/survivorseries/history/2001/results/|title=Survivor Series 2001 Results|publisher=[[World Wrestling Entertainment]]|accessdate=2007-07-09}}</ref>
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=== Golden Era (2002–2008) ===
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Much of entering the year of 2002 saw Trish Stratus continuing her feud with Jazz over the Women's Championship, where she retained the championship at the [[Royal Rumble (2002)|Royal Rumble]], but lost it to her two weeks later on the February 4, 2002 episode of ''Raw''.<ref>{{cite news|author=Michael McAvennie|title=WWE The Yearbook: 2003 Edition|publisher=Pocket Books|year=2003|page=28}}</ref><ref>{{cite news|author=Michael McAvennie|title=WWE The Yearbook: 2003 Edition|publisher=Pocket Books|year=2003|page=42}}</ref><ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/304454132121112122|title=WWE: Inside WWE > Title History &gt; Women's &gt; 20020204 – Jazz|accessdate=August 23, 2007|publisher=WWE}}</ref> In April 2002, Lita suffered a neck injury and was the first Diva to have neck fusion surgery.<ref name=lovelylita/> She was out of action for almost a year and a half.<ref name=lovelylita/> As she [[Physical therapy|rehabilitated]], she kept herself visible by co-hosting ''[[WWE Heat|Sunday Night Heat]]'' on [[MTV]].<ref name="wwe"/>
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On May 5, 2002, the WWF officially changed its name to World Wrestling Entertainment (WWE). Over the next few years, WWE hired more female wrestlers than ever before, including female winners of the [[reality television]] show ''[[WWE Tough Enough|Tough Enough]]'', which featured contestants aspiring to be professional wrestlers (Nidia in 2001, Linda Miles and Jackie Gayda in 2002). [[Debra Marshall|Debra]] departed the company in the month of June along with her husband [[Stone Cold Steve Austin]].<ref>Stone Cold Steve Austin. ''The Stone Cold Truth'' (p.259)</ref>
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WWE eventually re-introduced the [[Diva Search]], in which [[Christy Hemme]] became the inaugural winner. In December 2004, Lita and Trish Stratus main-evented ''Raw'' for the Women's Championship, making it the second time in history for female talents to main event one of WWE's main shows. Moreover, Lita became the only female talent to main event ''Raw'' on three occasions including winning the Women's Championship.
[[Sable (wrestler)|Sable]] returned to WWE on the April 3, 2003 episode of ''[[WWE SmackDown|SmackDown!]]'' for the first time since controversially departing from the company in late 1999. Sable spent several months in a storyline with new ''Playboy'' covergirl [[Torrie Wilson]]. Numerous Divas competed in contests ranging from "[[Professional wrestling match types#Non-wrestling singles variations|Pillow Fights]]" and "[[Professional wrestling match types#Bra and panties match|Bra and Panties]]" match-ups to "Bikini Contests", which were based more on the sexual appeal of the women involved. Meanwhile, Trish Stratus, Lita, [[Jazz (wrestler)|Jazz]], [[Gail Kim]], Molly Holly, Jacqueline, Ivory, and [[Lisa Marie Varon|Victoria]] competed for the Women's Championship in match-ups previously contested only by men, such as street fights, [[Hardcore wrestling|hardcore]] matches, and the first Women's [[Professional wrestling match types#Cages|steel cage match]].<ref>{{cite web|url=http://www.oowrestling.com/recaps/raw/20031124.shtml|title=November 24, 2003 RAW Results|author=The Rick|accessdate=February 25, 2007|date=November 25, 2003}}</ref> Molly Holly (competing as Mighty Molly), Trish Stratus, and Terri also held the [[WWE Hardcore Championship|Hardcore Championship]] briefly.


Since mid-2004 and through various periods over the years until the year of 2011, most of the original female roster departed from the company, most notably in 2006, when Trish Stratus retired at [[Unforgiven (2006)|Unforgiven]] and Lita retired at [[Survivor Series (2006)|Survivor Series]].<ref>{{cite web|url=http://weblogs.baltimoresun.com/sports/wrestling/blog/2008/07/qa_with_terri_runnels.html|title=Q&A with Terri Runnels|author=Eck, Kevin|publisher=Baltimore Sun|access-date=January 5, 2009|date=July 9, 2008|archive-date=April 28, 2016|archive-url=https://web.archive.org/web/20160428181627/http://weblogs.baltimoresun.com/sports/wrestling/blog/2008/07/qa_with_terri_runnels.html|url-status=live}}</ref><ref>{{cite web|url=http://www.wrestleview.com/news2004/1088624889.shtml|title=Jacqueline released, Rikishi's WWE status, and Lita angle likely to run for months|author=Marchant, Christopher|publisher=Wrestleview.com|access-date=June 28, 2013|date=June 30, 2004|archive-date=July 14, 2014|archive-url=https://web.archive.org/web/20140714174214/http://www.wrestleview.com/news2004/1088624889.shtml|url-status=live}}</ref><ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2004/08/14/583136.html|url-status=usurped|archive-url=https://archive.today/20130110140632/http://slam.canoe.ca/Slam/Wrestling/2004/08/14/583136.html|archive-date=January 10, 2013|title=Sable released|author=Madigan, TJ|work=SLAM! Wrestling|access-date=June 28, 2013|date=August 14, 2004}}</ref><ref>{{cite web|url=https://www.wrestleview.com/news2005/1114708191.shtml|title=Jazz Interview: Talks about her WWE release, days in ECW, much more|author=Martin, Adam|publisher=Wrestleview.com|access-date=June 28, 2013|date=April 28, 2005|archive-date=July 14, 2014|archive-url=https://web.archive.org/web/20140714134313/http://www.wrestleview.com/news2005/1114708191.shtml|url-status=live}}</ref><ref>{{cite web|url=https://www.wrestleview.com/news2005/1113327263.shtml|title=WWE releases Molly Holly|author=Allen, Ryan|publisher=WrestleView|access-date=November 12, 2008|date=April 12, 2005|archive-date=December 7, 2008|archive-url=https://web.archive.org/web/20081207175200/http://www.wrestleview.com/news2005/1113327263.shtml|url-status=live}}</ref><ref>{{cite web|url=http://www.wwe.com/inside/news/archive/releases|title=WWE releases several Superstars|access-date=February 16, 2008|date=July 8, 2005|publisher=WWE|url-status=dead|archive-url=https://web.archive.org/web/20080804205508/http://www.wwe.com/inside/news/archive/releases|archive-date=August 4, 2008}}</ref><ref>{{cite web|url=http://www.wrestleview.com/news2005/1122058387.shtml|title=WWE releases former Women's Champion|author=Flannagan, Jay|publisher=Wrestleview.com|access-date=June 28, 2013|date=July 22, 2005|archive-date=June 16, 2012|archive-url=https://web.archive.org/web/20120616171726/http://www.wrestleview.com/news2005/1122058387.shtml|url-status=live}}</ref><ref name=release2>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2007/01/18/3401781.html|url-status=usurped|archive-url=https://archive.today/20120714205151/http://slam.canoe.ca/Slam/Wrestling/2007/01/18/3401781.html|archive-date=July 14, 2012|title=Axe drops for many WWE stars|author=Waldman, Jon|publisher=SLAM! Wrestling|access-date=May 25, 2009|date=January 18, 2007}}</ref><ref name="WZ.comExclusive:UpdateOnGailKimInWWE">{{cite web|url=http://www.wrestlezone.com//article.php?articleid=228014245|title=WZ.com Exclusive: Update On Gail Kim In WWE - Wrestlezone|author=Bill Behrens|date=November 6, 2008|work=Wrestlezone|url-status=dead|archive-url=https://web.archive.org/web/20090108133358/https://www.wrestlezone.com/article.php?articleid=228014245|archive-date=January 8, 2009}}</ref><ref>{{Cite web|url=https://www.wwe.com/node/134494/lilian-garcia-returns|title=SmackDown|website=WWE|access-date=December 9, 2021|archive-date=March 1, 2023|archive-url=https://web.archive.org/web/20230301164706/https://www.wwe.com/|url-status=live}}</ref>
[[File:Christy Hemme 2.jpg|160px|left|thumb|[[Christy Hemme]] inaugural ''[[Diva Search]]'' winner in 2004]]
In 2003, Gail Kim became the first woman with a Korean background to win the Women's Championship. Also, Jacqueline held the [[WWE Cruiserweight Championship|Cruiserweight Championship]] briefly in 2004. WWE then introduced the [[Diva Search]], in which Christy Hemme became the inaugural winner. Within mid-to-late 2004, Terri Runnels, Jacqueline, Sable, Gail Kim, Nidia, Jazz, and Linda Miles all departed from the company mutually or due to budget cuts.<ref>{{cite web|url=http://weblogs.baltimoresun.com/sports/wrestling/blog/2008/07/qa_with_terri_runnels.html|title=Q&A with Terri Runnels|author=Eck, Kevin|publisher=Baltimore Sun|accessdate=January 5, 2009|date=July 9, 2008}}</ref><ref>{{cite web|url=http://www.wrestleview.com/news2004/1088624889.shtml|title=Jacqueline released, Rikishi's WWE status, and Lita angle likely to run for months|author=Marchant, Christopher|publisher=Wrestleview.com|accessdate=June 28, 2013|date=June 30, 2004}}</ref><ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2004/08/14/583136.html|title=Sable released|author=Madigan, TJ|publisher=Slam Sports|accessdate=June 28, 2013|date=August 14, 2004}}</ref><ref>{{cite web|url=http://www.wrestleview.com/news2005/1114708191.shtml|title=Jazz Interview: Talks about her WWE release, days in ECW, much more|author=Martin, Adam|publisher=Wrestleview.com|accessdate=June 28, 2013|date=April 28, 2005}}</ref> leading to Trish Stratus, Lita, Molly Holly, Victoria, Ivory, Dawn Marie, Torrie Wilson, Stacy Keibler, Jackie Gayda, and Lilian Garcia remaining from the original female roster and continuing on with the company. In December 2004, [[Lita (wrestler)|Lita]] and [[Trish Stratus]] main evented ''Raw'' for the Women's Championship, making it the 3rd time in history for Divas to main event one of WWE's main shows. Moreover, Lita became the only female talent to main event ''Raw'' on three occasions including winning the Women's Championship.


During this period, several women made their debut, like [[Melina Perez|Melina]],<ref name=ap14>{{cite web|url=http://www.wwe.com/shows/smackdown/archive/04142005/|title=SmackDown! results – April 14, 2005|access-date=June 29, 2007|publisher=[[World Wrestling Entertainment]]|archive-date=June 15, 2007|archive-url=https://web.archive.org/web/20070615055622/http://www.wwe.com/shows/smackdown/archive/04142005/|url-status=live}}</ref> [[Mickie James]],<ref name="ih222">Ian Hamilton. ''Wrestling's Sinking Ship: What Happens to an Industry Without Competition'' (p.222)</ref><ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/10102005/|title=Raw results – October 10, 2005|access-date=October 31, 2007|publisher=[[World Wrestling Entertainment]]|archive-date=November 11, 2007|archive-url=https://web.archive.org/web/20071111064940/http://www.wwe.com/shows/raw/archive/10102005/|url-status=live}}</ref><ref>{{cite web|url=http://www.wwe.com/superstars/wwealumni/trishstratus/bio/|title=Trish Stratus's Alumni Bio|access-date=October 31, 2007|publisher=[[World Wrestling Entertainment]]|archive-date=January 11, 2022|archive-url=https://web.archive.org/web/20220111185854/https://www.wwe.com/superstars/wwealumni/trishstratus/bio/|url-status=live}}</ref> [[Beth Phoenix]],<ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/05082006/mainarticle|title=Message sent|date=May 8, 2006|last=Williams III|first=Ed|access-date=September 15, 2007|publisher=[[World Wrestling Entertainment]]|archive-date=November 3, 2012|archive-url=https://web.archive.org/web/20121103064846/http://www.wwe.com/shows/raw/archive/05082006/mainarticle|url-status=live}}</ref><ref>{{cite web|url=https://slam.canoe.com/Slam/Wrestling/2006/05/09/1571289.html|title=Raw: Spirited crotch chops and a Foley turn|date=May 9, 2006|last=Plummer|first=Dale|access-date=July 3, 2009|work=Slam! Sports|publisher=[[Canadian Online Explorer]]|archive-date=July 10, 2015|archive-url=https://web.archive.org/web/20150710003656/http://slam.canoe.com/Slam/Wrestling/2006/05/09/1571289.html|url-status=dead}}</ref> and [[Layla El|Layla]].<ref name=pwi>{{cite journal|journal=Pro Wrestling Illustrated Presents: 2007 Wrestling Almanac & Book of Facts|title=Wrestling's historical cards|publisher=[[Kappa Publishing Group]]|year=2007|pages=121–122}}</ref>
Lita and Stratus carried on and continued their feud entering the year of 2005. They faced each other again at the [[New Year's Revolution (2005)|New Year's Revolution]] pay-per-view event, that lead to Lita suffering another injury by tearing her ACL. However, she kept herself visible in [[Christy Hemme]]'s feud with Stratus before transitioning into [[Edge (wrestler)|Edge]]'s valet. [[Sherri Martel|Sensational Sherri]] made a cameo appearance on the March 25, 2005 episode of ''SmackDown!'' in [[Shawn Michaels]] and [[Kurt Angle]]'s feud, where Sherri and Angle sang a parody of Michaels' entrance theme.<ref name="shields136"/> Molly Holly departed mutually from the company in April 2005,<ref>{{cite web|url=http://www.wrestleview.com/news2005/1113327263.shtml|title=WWE releases Molly Holly|author=Allen, Ryan|publisher=Wrestleview.com|accessdate=November 12, 2008|date=April 12, 2005}}</ref> and Jackie Gayda and Dawn Marie departed from the company entering July 2005 as part of talent releases.<ref>{{cite web|url=http://www.wwe.com/inside/news/archive/releases|title=WWE releases several Superstars|accessdate=February 16, 2008|date=July 8, 2005|publisher=WWE}}</ref> Later on, [[Ivory (wrestler)|Ivory]] also departed mutually from the company towards the end of July.<ref>{{cite web|url=http://www.wrestleview.com/news2005/1122058387.shtml|title=WWE releases former Women's Champion|author=Flannagan, Jay|publisher=Wrestleview.com|accessdate=June 28, 2013|date=July 22, 2005}}</ref> The departures of the four original female talents from the company yet again lead to Trish Stratus, Lita, Victoria, Torrie Wilson, Stacy Keibler, and Lilian Garcia remaining from the original female roster. WWE introduced a new host of female talents in what would be a new generation of Divas with the company.


On the March 5, 2007, episode of ''Raw'', [[Mickie James]] and [[Melina Perez|Melina]] competed in the first [[Falls Count Anywhere match]] to be contested between Divas. It was also the first time that the Women's Championship was contested in this type of match. At [[Vengeance: Night of Champions]] in 2007, [[Candice Michelle]] became the first woman from the WWE Diva Search contest to become the WWE Women's Champion.<ref name="titlewin">{{cite web|url=http://www.wwe.com/shows/vengeance/matches/40811641115/results/|archive-url=https://web.archive.org/web/20070627215602/http://www.wwe.com/shows/vengeance/matches/40811641115/results/|archive-date=June 27, 2007|title=Vengeance 2007 Results: Dream come true|access-date=June 24, 2007|publisher=WWE|date=June 24, 2007|author=Lennie DiFino}}</ref> In December 2007, [[Trish Stratus]], [[Lita (wrestler)|Lita]], [[Molly Holly]], and [[Tammy Lynn Sytch|Sunny]] returned to WWE for a one-night special appearance on an episode of ''Raw'' due to the show's 15th anniversary.<ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/12102007/|title=Raw results – December 10, 2007|access-date=February 14, 2008|publisher=WWE|archive-date=March 4, 2009|archive-url=https://web.archive.org/web/20090304100552/http://www.wwe.com/shows/raw/archive/12102007/|url-status=live}}</ref> At [[One Night Stand 2008]], Beth Phoenix and Melina competed in the first [["I Quit" match]] to be contested between Divas.
[[Melina Perez|Melina]] made her debut part of the [[tag team]] trio as [[MNM (professional wrestling)|MNM]] in WWE on the April 14, 2005, episode of ''SmackDown!''.<ref name=ap14>{{cite web|url=http://www.wwe.com/shows/smackdown/archive/04142005/|title= SmackDown! results – April 14, 2005|accessdate=June 29, 2007|publisher=[[WWE|World Wrestling Entertainment]]}}</ref> While managing the [[WWE Tag Team Championship|WWE Tag Team Champions]], Melina's character was developed to be more egotistical as she declared herself "the most-dominant Diva in WWE".<ref name="wwe"/> She made her official WWE in-ring debut on June 30 against [[Michelle McCool]] and had her first pay-per-view match against [[Torrie Wilson]] at [[The Great American Bash (2005)|The Great American Bash]], winning both matches.<ref>{{cite web|url=http://www.wwe.com/shows/smackdown/archive/06302005/|title=SmackDown! results – June 30, 2005|accessdate=June 29, 2007| publisher=[[WWE|World Wrestling Entertainment]]}}</ref><ref name="gab05">{{cite web|url=http://www.prowrestlinghistory.com/supercards/usa/wwf/gabash.html#2005|title=Great American Bash 2005 – July 24, 2005|accessdate=June 29, 2007|publisher=prowrestlinghistory.com}}</ref> [[Trish Stratus]] returned from a [[Legit (professional wrestling)|legitimate]] injury to help [[Ashley Massaro]] against [[Candice Michelle]], Torrie Wilson, and Victoria who Massaro was feuding at that time.<ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/09122005/|title=RAW results – September 12, 2005|accessdate=July 1, 2007|publisher=[[World Wrestling Entertainment]]}}</ref>
{{Clear}}


=== PG Era and Divas Championship (2008–2012) ===
[[Mickie James]] debuted in WWE on the October 10, 2005 episode of ''Raw'', under her real name, as an obsessed fan of Trish Stratus.<ref name="ih222">Ian Hamilton. ''Wrestling's Sinking Ship: What Happens to an Industry Without Competition'' (p.222)</ref><ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/10102005/|title=Raw results – October 10, 2005|accessdate=October 31, 2007|publisher=[[World Wrestling Entertainment]]}}</ref><ref>{{cite web|url=http://www.wwe.com/superstars/wwealumni/trishstratus/bio/|title=Trish Stratus's Alumni Bio|accessdate=October 31, 2007|publisher=[[World Wrestling Entertainment]]}}</ref> The storyline had James and Stratus competing together in tag team matches, with James' character becoming increasingly infatuated with Stratus.<ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/10172005/|title=Raw results – October 17, 2005|accessdate=October 31, 2007|publisher=[[World Wrestling Entertainment]]}}</ref><ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/11072005/|title=Raw results – November 7, 2005|accessdate=October 31, 2007|publisher=[[World Wrestling Entertainment]]}}</ref><ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/11282005/|title=Raw results – November 28, 2005|accessdate=October 31, 2007|publisher=[[World Wrestling Entertainment]]}}</ref> This led to various angles including a Halloween Costume Contest in which James was dressed like Stratus and helped Stratus retain the Women's Championship in a [[Battle royal (professional wrestling)|Fulfill Your Fantasy Battle Royal]] at [[Taboo Tuesday (2005)|Taboo Tuesday]] by eliminating herself and [[Lisa Marie Varon|Victoria]] at the same time to even utilizing Stratus' signature finishing moves as her own during matches.<ref name="ih222"/><ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/10312005/|title=Raw results – October 31, 2005|accessdate=October 31, 2007|publisher=[[World Wrestling Entertainment]]}}</ref><ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/PPVReports/2005/11/02/1289908.html|title=Taboo Tuesday results – November 1, 2005|accessdate=October 31, 2007|work=Slam! Wrestling|publisher=[[Canadian Online Explorer]]|first=Chris|last=Sokol|date=November 2, 2005}}</ref><ref name="listthis">{{cite web|url=http://www.wwe.com/inside/listthis/ruggedroadstomania/roadstomania9|title=Mickie see, Mickie do|accessdate=October 31, 2007|publisher=[[World Wrestling Entertainment]]}}</ref><ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/01022006/|title=Raw results – January 2, 2006|accessdate=October 31, 2007|publisher=[[World Wrestling Entertainment]]}}</ref> Subsequently, the storyline between Mickie and Trish also developed into a [[lesbian]] angle after Mickie had a kiss with Trish under a sprig of [[mistletoe]]. In the championship match at the pay-per-view, James lost to Stratus, but continued to be enamored of her the next night on ''Raw'', and she confessed her love for Stratus at the [[Royal Rumble (2006)|Royal Rumble]].<ref name="listthis"/><ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/01092006/|title=Raw results – January 9, 2006|accessdate=October 31, 2007|publisher=[[World Wrestling Entertainment]]}}</ref> On March 6, 2006, the storyline had Stratus confronting James, telling her that they needed time apart from each other.<ref name="ih222"/><ref name="listthis"/><ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/03062006/|title=Raw results – March 6, 2006|accessdate=November 1, 2007|publisher=[[WWE|World Wrestling Entertainment]]}}</ref>
{{multiple image
| align = right
| direction = horizontal
| width =
| total_width = 700
| perrow =
| image1 = Mickie James at SummerSlam 08.jpg
| image2 = Michelle-McCool-GAB.jpg
| image3 = The_Glamazon_Beth_Phoenix.jpg
| image4 = Melina Royal Rumble 2009.jpg
| caption1 = [[Mickie James]] five time winner of [[WWE Women's Championship (1956–2010)|WWE Women's Championship]]
| caption2 = [[Michelle McCool]], the inaugural and two-time [[WWE Divas Champion]]
| caption3 = [[WWE Hall of Fame]]r [[Beth Phoenix]], three time WWE Women's Champion.
| caption4 = [[Melina Perez]] is a three-time WWE Women's Champion and a two-time WWE Divas Champion.
| caption_align = center
| footer =
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}}


In 2008, WWE entered its [[PG Era]] and adapted a [[family-friendly]] format.<ref name="bleacher">{{Cite web|url=https://bleacherreport.com/articles/2901090-the-legacy-of-wwes-pg-era-and-what-comes-next-12-years-later|title=The Legacy of WWE's 'PG Era' and What Comes Next 12 Years Later|first=Erik|last=Beaston|website=[[Bleacher Report]]|access-date=January 10, 2021|archive-date=January 10, 2021|archive-url=https://web.archive.org/web/20210110210202/https://bleacherreport.com/articles/2901090-the-legacy-of-wwes-pg-era-and-what-comes-next-12-years-later|url-status=live}}</ref> WWE distanced itself from the sexual content that was pervasive throughout previous eras.<ref>{{cite web|url=https://www.courant.com/2009/11/18/former-wrestler-takes-on-mcmahon-2/|title=Former Wrestler Takes On Mcmahon|date=November 18, 2009|last=Keating|first=Christopher|work=[[Hartford Courant]]|access-date=January 10, 2021|archive-date=April 21, 2014|archive-url=https://web.archive.org/web/20140421064559/http://articles.courant.com/2009-11-18/news/09111812259617_1_vince-mcmahon-linda-mcmahon-wrestling|url-status=live}}</ref> However, the role of women within WWE during this time was criticized because their matches were not as integral to the show as male wrestler's matches were.<ref name="bleacher"/>
The climax of the storyline lead to James and Stratus wrestling each other at [[WrestleMania 22]] for the Women's Championship, where James won the match and became the new champion.<ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/2439826|title=Mickie James's first reign|accessdate=November 2, 2007|publisher=[[WWE|World Wrestling Entertainment]]}}</ref> Her angle with Stratus continued into [[Backlash (2006)|Backlash]] during a rematch after Stratus legitimately [[Dislocated shoulder|dislocated her shoulder]] when James threw her out of the ring.<ref>{{cite web|url=http://www.wwe.com/shows/backlash/history/backlash2006/matches/2549644/results/|title=Backlash results – April 30, 2006|accessdate=November 1, 2007|publisher=[[WWE|World Wrestling Entertainment]]}}</ref><ref name="pwi121">{{cite news|title=Pro Wrestling Illustrated presents: 2007 Wrestling almanac & book of facts|work=Wrestling’s historical cards|publisher=Kappa Publishing|year=2007|page=121}}</ref> [[Beth Phoenix]] then debuted on the May 8, 2006 episode of ''Raw'' attacking Mickie James while James was assaulting Trish Stratus. After this incident, James berated Phoenix for "ruining everything" and questioned why she even showed up in the first place.<ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/05082006/mainarticle|title=Message sent|date=May 8, 2006|last=Williams III|first=Ed|accessdate=September 15, 2007|publisher=[[World Wrestling Entertainment]]}}</ref><ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2006/05/09/1571289.html|title=Raw: Spirited crotch chops and a Foley turn|date=May 9, 2006|last=Plummer|first=Dale|accessdate=July 3, 2009|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref> A week later, Phoenix was formally introduced by Stratus and then attacked a distracted James on Stratus's behalf. When James finally escaped, Phoenix claimed that James had ruined her life and would not let her get away with it, before calling her a "psycho".<ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/05152006/mainarticle|title=Money Shot|date=May 15, 2006|last=Dee|first=Louie|accessdate=September 15, 2007|publisher=[[World Wrestling Entertainment]]}}</ref>


In March 2008, [[Mae Young]] became the third woman to be inducted into the [[WWE Hall of Fame (2008)|WWE Hall of Fame]].<ref>{{Cite AV media |url=http://www.wwe.com/videos/a-special-look-at-2008-wwe-hall-of-fame-inductee-mae-young |title=A special look at 2008 WWE Hall of Fame Inductee Mae Young |language=en |access-date=May 17, 2024 |via=www.wwe.com}}</ref> At [[The Great American Bash 2008]], [[Michelle McCool]] defeated [[Natalya (wrestler)|Natalya]] to become the inaugural holder of the [[WWE Divas Championship]], a championship exclusive to the SmackDown brand. In January 2009, [[Lisa Marie Varon|Victoria]] lost to [[Michelle McCool]] in her last match, leaving WWE shortly after.<ref>{{Cite web |title=411MANIA |url=http://411mania.com/wrestling/victoria-quit-wwe-tna/ |access-date=May 29, 2024 |website=Victoria Discusses How Vince McMahon Responded When She Told Him She Wanted Her Release, Why She Signed With TNA In 2009 |language=en-US}}</ref> At [[Wrestlemania 25]], several female WWE legends including [[Tammy Lynn Sytch|Sunny]], [[Molly Holly]], [[Lisa Marie Varon|Victoria]] and [[Torrie Wilson]], alongside former Divas [[Joy Giovanni]] and [[Jackie Gayda]] made a one-night return to participate in the 25-Diva Battle Royal, which was won by [[Santino Marella|'Santina' Marella]]. The match was heavily criticized by several wrestling news outlets for its degrading booking of Divas in WWE.<ref>{{Cite web |title=WWE Missed Opportunities: Reliving the Miss WrestleMania Diva Battle Royal |url=https://bleacherreport.com/articles/2380431-wwe-missed-opportunities-reliving-the-miss-wrestlemania-diva-battle-royal |access-date=May 28, 2024 |website=Bleacher Report |language=en}}</ref><ref>{{Cite web |title=Worst in the World: The Miss WrestleMania Battle Royal-WrestleMania 25 |url=http://thewrestlingsection.blogspot.com/2021/06/worst-in-world-miss-wrestlemania-battle.html?m=1 |access-date=May 28, 2024 |website=thewrestlingsection.blogspot.com |language=en}}</ref> During the [[2009 WWE draft]], the championships switched brands after Women's Champion Melina was drafted to the SmackDown brand and Divas Champion [[Maryse Ouellet|Maryse]] was drafted to Raw. [[Beth Phoenix]] made history by becoming the second woman to compete at the [[Royal Rumble]] event that year and managed to eliminate [[The Great Khali]]. In March 2010, [[Wendi Richter]] was inducted into the Hall of Fame as part of the 2010 class, making her first appearance on the promotion in over 20 years.<ref>{{Cite web |title=411MANIA |url=http://411mania.com/wrestling/third-member-of-the-2010-wwe-hall-of-fame-class-announced/ |access-date=May 17, 2024 |website=Third Member of the 2010 WWE Hall of Fame Class Announced |language=en-US}}</ref> The Women's Championship was [[Championship unification|unified]] with the Divas Championship at [[Night of Champions 2010]], as then Divas Champion Melina faced then-self-professed co-Women's Champion Michelle McCool (as part of [[LayCool]] with Layla) in a lumberjill match, which McCool won. This also made the Women's Championship defunct after 54 years, making Layla the final holder and only woman of Arab descent to have held the championship.<ref>{{cite web|url=http://www.wwe.com/classics/titlehistory/divas/20101121|title=Natalya's first reign|access-date=November 21, 2010|publisher=WWE|url-status=dead|archive-url=https://web.archive.org/web/20120528104414/http://www.wwe.com/classics/titlehistory/divas/20101121|archive-date=May 28, 2012}}</ref> During that year, [[Alicia Fox]] became the first and only African-American [[WWE Divas Champion]].
[[File:Trish Stratus.jpg|thumb|160px|right|Stratus celebrating after wrestling her final match]]
[[Layla El|Layla]] made her first "official" WWE appearance at the [[SummerSlam (2006)|2006 SummerSlam]] pay-per-view in a backstage segment with several other divas as a form of initiation.<ref name="FHM">{{cite web|url=http://www.fhmus.com/site/videochannel/channelindex_alt.aspx?PID=0&RID=34242&VID=34242&categoryid=48|title=Girls of FHM – Extreme Exposé's Layla|accessdate=August 14, 2010|work=[[FHM]]}}</ref><ref name=pwi>{{cite journal|journal=[[Pro Wrestling Illustrated]] presents: 2007 Wrestling almanac & book of facts|title=Wrestling’s historical cards|publisher=[[Kappa Publishing Group]]|year=2007|pages=121–122}}</ref> The week after SummerSlam, she made her debut as a member of the ''SmackDown'' [[WWE Brand Extension|brand]] in a in-ring segment with [[The Miz|Mike "The Miz" Mizanin]] although he did not allow her the chance to say much, spending most of the time talking about himself.<ref>{{cite web|url=http://www.wwe.com/shows/smackdown/archive/08252006/mainarticle|title=Friday knightmare|accessdate=August 25, 2006|first=Craig|last=Tello|publisher=[[World Wrestling Entertainment]]}}</ref> Subsequently, she did not appear on WWE television for almost a month, reappearing on the September 22 episode of ''SmackDown!'' and getting into a confrontation with both [[Kristal Marshall|Kristal]] and [[Jillian Hall]].<ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2006/09/23/1884584.html|title=Smackdown: SuperShow Part Deux|date=September 23, 2006|last=Kamchen|first=Richard|accessdate=August 14, 2010|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref>


''[[WWE NXT|NXT]]'' replaced ''[[WWE ECW|ECW]]'' programming in 2010. Originally existing as a [[WWE NXT (seasons 1–5)|seasonal show]] which was presented as a hybrid between [[reality television]] and WWE's scripted live event shows, selected wrestlers from WWE's then-developmental territory [[Florida Championship Wrestling]] (FCW) participated in a competition to become WWE's next "breakout star". The [[WWE NXT (seasons 1–5)#Season 3|third season]], which aired in late 2010, featured only female contestants and was won by [[Kaitlyn (wrestler)|Kaitlyn]].<ref name="Variety">{{cite web|url=https://variety.com/2010/tv/news/wwe-s-ecw-ends-run-on-syfy-1118015260/|title=WWE's 'ECW' ends run on Syfy|last=Graser|first=Marc|work=Variety|date=February 16, 2010|access-date=February 16, 2010|archive-date=November 7, 2012|archive-url=https://web.archive.org/web/20121107072715/http://www.variety.com/article/VR1118015260?refCatId=14|url-status=live}}</ref>
In mid-2006, [[Stacy Keibler]] left WWE to pursue an acting career, [[Trish Stratus]] retired at [[Unforgiven (2006)|Unforgiven]], and [[Lita (wrestler)|Lita]] retired at [[Survivor Series (2006)|Survivor Series]]. [[Jazz (wrestler)|Jazz]] returned to WWE due to the relaunch of the [[ECW (WWE)|ECW]] brand, though her second run was short lived as she departed from the company again the following year in mid-January as part of talent releases.<ref name=release2>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2007/01/18/3401781.html|title=Axe drops for many WWE stars|author=Waldman, Jon|publisher=SLAM! Wrestling|accessdate=2009-05-25|date=January 18, 2007}}</ref> Torrie Wilson retired in mid-2008 due to back problems and [[Lisa Marie Varon|Victoria]] left in January 2009 after a nine-year career with WWE; she subsequently signed a contract with rival [[Total Nonstop Action Wrestling]] (TNA) in April 2009 as a [[TNA Knockout|Knockout]] under the ring name Tara. In November 2008, however, Gail Kim returned to WWE after working for TNA as a [[TNA Knockout|Knockout]].<ref name= "WZ.comExclusive:UpdateOnGailKimInWWE">{{cite web|url=http://www.wrestlezone.com//article.php?articleid=228014245|title=WZ.com Exclusive: Update On Gail Kim In WWE - Wrestlezone|author=Bill Behrens|date=November 6, 2008|work=Wrestlezone}}</ref> [[Lilian Garcia]], the promotion's long-time [[ring announcer]], retired in September 2009 when she made her final WWE appearance on the September 21 episode of ''Raw''.


In April 2011, [[Tammy Lynn Sytch|Sunny]] was inducted into the [[WWE Hall of Fame (2011)|Hall of Fame]], becoming the fifth woman to receive the honor.<ref>{{Cite web |last=Pena |first=Daniel |date=March 8, 2011 |title=Sunny Comments On HOF Announcement, Who Will Induct Her |url=https://www.sescoops.com/wwe/sunny-comments-on-hof-announcement-who-will-induct-her |access-date=May 17, 2024 |website=SEScoops {{!}} WWE News, Wrestling Analysis, Event Coverage, Results & Interviews |language=en}}</ref>
On the March 5, 2007 episode of ''Raw'', Mickie James and Melina competed in the first [[Professional wrestling match types#Falls Count Anywhere match|Falls Count Anywhere match]] to be contested between Divas. It was also the first time that the Women's Championship was contested in this type of match. At [[Vengeance: Night of Champions]] in 2007, [[Candice Michelle]] became the first woman from the [[WWE Diva Search]] contest to become the WWE Women's Champion.<ref name="titlewin">{{cite web|url=http://www.wwe.com/shows/vengeance/matches/40811641115/results/|archiveurl=http://web.archive.org/web/20070627215602/http://www.wwe.com/shows/vengeance/matches/40811641115/results/|archivedate=June 27, 2007|title=Vengeance 2007 Results: Dream come true|accessdate=June 24, 2007|publisher=WWE|date=June 24, 2007|author=Lennie DiFino}}</ref> In December 2007, [[Trish Stratus]], [[Lita (wrestler)|Lita]], [[Molly Holly]], and [[Tammy Lynn Sytch|Sunny]] returned to WWE for a one night special appearance on an episode of ''Raw'' due to the show's 15-year anniversary.<ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/12102007/|title=Raw results – December 10, 2007|accessdate=February 14, 2008|publisher=WWE}}</ref> At [[One Night Stand 2008]], Beth Phoenix and Melina competed in the first [["I Quit" match]] to be contested between Divas.


[[Kharma]] made her debut at [[Extreme Rules 2011]] by attacking Michelle McCool, and attacked other divas over the next couple weeks on ''Raw'' and ''SmackDown'', however this was cut short as she was granted a maternity leave due to her real-life pregnancy.<ref>{{cite web|url=http://www.sescoops.com/wrestling-news/wwe/kharma-pregnant-jim-ross-defends-accusation/|title=Wrestling News - Sports Entertainment|work=SEScoops|url-status=dead|archive-url=https://web.archive.org/web/20110820053713/http://www.sescoops.com/wrestling-news/wwe/kharma-pregnant-jim-ross-defends-accusation/|archive-date=August 20, 2011}}</ref> 2011 saw the departures of Maryse and Michelle McCool, the latter of whom retired from WWE on May 1, after losing to Layla in a Loser Leaves WWE match; Melina, who was released in early August; and [[Gail Kim]] resigned from the company due to frustration with their lack of focus on the women's division.
=== Divas Championship and unification (2008–2012) ===
[[File:Michelle-McCool-GAB.jpg|170px|thumb|left|[[Michelle McCool]] became the inaugural [[WWE Divas Championship|Divas Champion]] at [[The Great American Bash (2008)|The Great American Bash]]]]
The [[WWE Divas Championship]] was introduced in middle-2008 on the June 6, 2008 episode of ''SmackDown'', when then ''SmackDown'' [[Professional wrestling authority figures|General Manager]] [[Vickie Guerrero]] announced the creation of the championship, a ''SmackDown'' Diva exclusive title. [[Natalya (wrestler)|Natalya]] and [[Michelle McCool]] became the first two contenders for the new championship, and, at [[The Great American Bash (2008)|The Great American Bash]], McCool defeated Natalya to become the inaugural champion.


At [[Royal Rumble 2012]], [[Kharma]] returned and entered the Royal Rumble, becoming the third woman to enter the match.<ref>{{Cite AV media |url=http://www.wwe.com/videos/kharma-returns-in-royal-rumble-match-royal-rumble-2012 |title=Kharma returns in Royal Rumble Match: Royal Rumble 2012 |language=en |access-date=June 19, 2024 |via=www.wwe.com}}</ref> On the April 23, 2012, episode of ''Raw'', [[Nikki Bella]] defeated Beth Phoenix in a lumberjill match for the Divas Championship, ending Phoenix's reign as champion at 204 days.<ref>{{cite web|url=http://www.wwe.com/shows/raw/2012-04-23/wwe-raw-supershow-results/page-7|title=Raw Results|author=Tom Herrera|date=April 23, 2012|publisher=WWE|access-date=April 24, 2012|archive-date=March 3, 2016|archive-url=https://web.archive.org/web/20160303184745/http://www.wwe.com/shows/raw/2012-04-23/wwe-raw-supershow-results/page-7|url-status=live}}</ref><ref>{{cite web|last=Stephens|first=David|title=Raw: Nikki wins Divas Championship|url=http://www.wrestleview.com/viewnews.php?id=1335230120|work=WWE|publisher=Wrestleview|access-date=April 23, 2012|url-status=dead|archive-url=https://web.archive.org/web/20120425164307/http://www.wrestleview.com/viewnews.php?id=1335230120|archive-date=April 25, 2012}}</ref> Layla returned from her injury on April 29, 2012, at [[Extreme Rules (2012)|Extreme Rules]] and defeated Nikki Bella to become the fifth woman to have held both titles.<ref>{{cite web|url=http://www.wwe.com/classics/titlehistory/divas/20120429-layla|title=Layla's first reign|access-date=April 29, 2012|publisher=[[WWE]]|url-status=dead|archive-url=https://web.archive.org/web/20120528104419/http://www.wwe.com/classics/titlehistory/divas/20120429-layla|archive-date=May 28, 2012}}</ref> [[The Bella Twins]]' contracts expired the following night, where they were fired by Eve Torres in the storyline.<ref>{{cite web|url=http://www.wwe.com/shows/raw/2012-04-30/bella-twins-fired|title=WWE.com: The Bella Twins fired from WWE|publisher=WWE|date=April 30, 2012|access-date=November 6, 2012|archive-date=October 16, 2012|archive-url=https://web.archive.org/web/20121016063049/http://www.wwe.com/shows/raw/2012-04-30/bella-twins-fired|url-status=live}}</ref><ref>{{cite web|url=http://www.wrestlinginc.com/wi/news/2012/0430/552218/the-bella-twins/|title=WWE Announces A 'Firing' On Their Website|publisher=WrestlingInc.com|date=April 30, 2012|access-date=November 6, 2012|archive-date=June 24, 2012|archive-url=https://web.archive.org/web/20120624060518/http://www.wrestlinginc.com/wi/news/2012/0430/552218/the%2Dbella%2Dtwins/|url-status=live}}</ref>
At [[WrestleMania XXV]], former WWE Divas Sunny, [[Lisa Marie Varon|Victoria]], [[Molly Holly]], Torrie Wilson, [[Jackie Gayda|Miss Jackie]], and [[Joy Giovanni]] returned to WWE for a one night special appearance in the 25 Divas Battle Royal match to crown Miss Wrestlemania.<ref>http://www.wwe.com/shows/wrestlemania/matches/9525482/results/</ref> During the [[2009 WWE draft]], then Women's Champion Melina was drafted to the ''SmackDown'' brand, making the Women's title exclusive to ''SmackDown''. Later that same night, then Divas Champion [[Maryse Ouellet|Maryse]] was drafted to the ''Raw'' brand, making the championship exclusive to ''Raw'', effectively switching both female champions and championships between brands for the first time in history. At [[The Bash (2009)|The Bash]] in 2009, Michelle McCool defeated Melina to capture the Women's Championship and became the first Diva to have ever held both the Women's Championship and the Divas Championship. Mickie James defeated Maryse on July 26, 2009 at [[Night of Champions (2009)|Night Of Champions]], ending Maryse's reign at 216 days (also longest reign of the title at time) and becoming the second Diva to hold the Divas Championship and Women's Championship.<ref name=NightofChampions2009>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/PPVReports/2009/07/26/10270086.html|title=Night of Champions: Punk loses title, but keeps star performer tag|last=Elliott|first=Brian|date=July 26, 2009|accessdate=September 23, 2010|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref> James lost the title 78 days later to [[Jillian Hall]] on ''Raw'',<ref>{{cite web|url=http://www.wwe.com/shows/raw/archive/10122009/|title=Viper tension|date=October 12, 2009|accessdate=January 29, 2010|publisher=}}</ref> where Hall lost the title four minutes later to [[Melina Perez|Melina]] who became the third woman to hold both titles.<ref name="divsachampion">{{cite web|url=http://www.wwe.com/inside/titlehistory/divas/12057666|title=History of the Divas Championship – Jillian|date=2009-10-12|accessdate=2009-10-17|publisher=[[World Wrestling Entertainment]]}}</ref><ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2009/10/13/11381041.html|title=RAW: Superstars look for Bragging Rights|date=2009-10-13|last=Plummer|dale first=|accessdate=2009-10-17|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref>


On July 9, 2012, Eve Torres and [[AJ Lee]] became the first Divas to main event ''Raw'' since Trish Stratus and Lita in 2004, in a tag team match alongside [[CM Punk]] and [[Daniel Bryan]]. During mid-2012, AJ became involved in various relationship storylines with several male wrestlers such as CM Punk, Daniel Bryan, [[Kane (wrestler)|Kane]], [[John Cena]] and [[Dolph Ziggler]], including a stint as the [[Professional wrestling authority figures|General Manager]] of ''Raw''. The later part of 2012 saw the departures of Kharma, Kelly Kelly, and Beth Phoenix.<ref name=Released>{{cite web|title=Kelly Kelly released from WWE|url=http://www.wwe.com/inside/kelly-kelly-released-26055812|publisher=[[WWE]]|date=September 28, 2012|access-date=September 28, 2012|archive-date=September 29, 2012|archive-url=https://web.archive.org/web/20120929235049/http://www.wwe.com/inside/kelly-kelly-released-26055812|url-status=live}}</ref> A month after Phoenix's October departure, WWE published an article on their website claiming that there was a new era for the Divas division.<ref>{{cite web|url=http://www.wwe.com/superstars/divas/all-divas/state-of-the-divas-division|title=The evolution of the Divas division|work=WWE|access-date=December 12, 2012|archive-date=December 29, 2012|archive-url=https://web.archive.org/web/20121229093545/http://www.wwe.com/superstars/divas/all-divas/state-of-the-divas-division|url-status=live}}</ref>
At the [[Royal Rumble (2010)|2010 Royal Rumble]] event, [[Beth Phoenix]] competed in the [[Royal Rumble#Match|Royal Rumble match]], making her the second of only three women to have competed in that particular match, the others being [[Chyna]] and [[Kia Stevens|Kharma]]. On February 22, 2010 episode of ''Raw'', [[Maryse]] won again the Divas Championship after defeating [[Gail Kim]] in a tournament, becoming the first Diva to hold the title twice.<ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/divas/13589002|title=Maryse's second reign|publisher=WWE|accessdate=February 23, 2010}}</ref> On the April 12, episode of ''Raw'', [[Eve Torres]] won the Divas Championship by defeating Maryse thus becoming the first Diva Search winner to win the Divas Championship. [[Mickie James]] was released from WWE on April 22, causing a lot of controversy. Beth Phoenix became the new Women's Champion for the third time on April 25, 2010 in an [[Hardcore wrestling|Extreme Makeover]] at [[Extreme Rules]] pay-per-view.<ref>{{cite web|url=http://www.wrestlezone.com/article.php?articleid=214382253| title=WWE ONE NIGHT STAND RESULTS|publisher=Wrestlezone|accessdate=November 29, 2008}}</ref> On the May 14, 2010 episode of ''SmackDown'', [[Layla El|Layla]] won the Women's Championship for the first time by defeating Beth Phoenix in a two-on one tornado handicap match with [[Michelle McCool]] thus become the only British Women's Champion (McCool was unofficially the co-champion During this reign, she defended the championship in Layla's place on some occasions, but was not officially recognized as the title holder).


In the summer of 2012, the WWE hired veteran independent wrestler Sara Amato as a trainer for the women. Under Amato's guidance, catfights and hair-pulling were eliminated and were replaced by strikes, forearms, punches, and kicking just like the male wrestlers were taught to do.<ref>{{cite web | url=https://wrestlingrumors.net/chriswalder/sasha-banks-says-women-in-nxt-were-told-to-wrestle-like-divas/ | title=Sasha Banks Says Women in NXT Were Told to "Wrestle Like Divas" | date=August 13, 2015 | access-date=June 2, 2023 | archive-date=June 2, 2023 | archive-url=https://web.archive.org/web/20230602035949/https://wrestlingrumors.net/chriswalder/sasha-banks-says-women-in-nxt-were-told-to-wrestle-like-divas/ | url-status=live }}</ref>
[[File:Layla WWE Women's Champion 2010.jpg|upright|thumb|right|upright|In 2010, [[Layla El|Layla]] became the last [[WWE Women's Championship|Women's Champion]] after the championship was unified]]
At [[Night of Champions (2010)|Night of Champions 2010]], the Divas Championship was [[Championship unification|unified]] with the Women's Championship as then Divas Champion [[Melina Perez|Melina]] faced then-self professed co-Women's Champion Michelle McCool in a lumberjill match. McCool won the match to unify the two titles due to interference from Layla, then McCool locked in her finisher, thus creating the Unified Divas Championship following the lineage and history of the Divas Championship. This also made the Women's Championship defunct after 54 years, which made Layla the final title holder. McCool lost the title to Natalya on 21 November 2010 at [[Survivor Series (2010)|Survivor Series]] in a handicap match involving Layla,<ref>{{cite web|url=http://www.wwe.com/classics/titlehistory/divas/20101121|title=Natalya's first reign|accessdate=November 21, 2010|publisher=WWE}}</ref> and then they competed against Natalya and Beth Phoenix in the first [[Professional wrestling match types#Tables match|tables match]] of the Divas division at [[TLC: Tables, Ladders and Chairs (2010)|TLC: Tables, Ladders and Chairs]]. [[Trish Stratus]] returned to WWE as one of the trainers for the newly relaunched ''Tough Enough'' season.


=== Beginning of ''Total Divas'' (2013–2015) ===
Despite not being what WWE typically viewed as a WWE Diva, on August 31, WWE signed 6'9" female wrestler Isis the Amazon who was set to compete under the ring name Aloisia. She appeared on the show vignette for the [[WWE NXT (TV series)#Season 3|third season]] of ''[[WWE NXT (TV series)|NXT]]'', but was released two weeks later, due to the company allegedly finding adult photos, and was replaced by [[Kaitlyn (wrestler)|Kaitlyn]] on the show. On the November 30 season finale of ''NXT'', Kaitlyn was announced as the winner of season three, defeating Naomi in the final to become WWE's first "breakout Diva".<ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2010/11/30/16381991.html|title=WWE NXT: Season 3 mercifully ends with new breakout diva crowned|date=November 30, 2010|last=Bishop|first=Matt|accessdate=December 1, 2010|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref>
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| caption2 = [[Saraya Bevis|Paige]] was the youngest Divas Champion and inaugural [[NXT Women's Champion]], and briefly held the titles concurrently
| caption3 = [[Summer Rae]] was the first Diva from [[NXT (WWE brand)|NXT]] to be called up to the main roster.
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The 20th anniversary of ''Raw'' on January 14, 2013, saw [[Kaitlyn (wrestler)|Kaitlyn]] defeat Eve Torres for the Divas Championship. Eve departed the company later that night after her contract expired.<ref>{{cite web|last=Caldwell|first=James|title=WWE NEWS: Eve releases video message on WWE departure|url=http://pwtorch.com/artman2/publish/WWE_News_3/article_67892.shtml|work=Pro Wrestling Torch|access-date=January 15, 2013|archive-date=January 18, 2013|archive-url=https://web.archive.org/web/20130118014709/http://pwtorch.com/artman2/publish/WWE_News_3/article_67892.shtml|url-status=live}}</ref> The Bella Twins returned to WWE on the March 11, 2013, episode of ''[[WWE Raw|Raw]]''.<ref>{{Cite web|url=https://www.pwtorch.com/artman2/publish/wwerawreport/article_69177.shtml|title=PWTorch.com - CALDWELL'S WWE RAW RESULTS 3/11: Complete "virtual-time" coverage of live Raw - WWE recognizes Bearer by incorporating him into Taker-Punk, Lesnar challenges Hunter, no Cena, more|website=www.pwtorch.com|access-date=September 11, 2019|archive-date=April 4, 2019|archive-url=https://web.archive.org/web/20190404155029/https://www.pwtorch.com/artman2/publish/wwerawreport/article_69177.shtml|url-status=live}}</ref> Kaitlyn lost her Divas Championship to her former tag team partner AJ Lee on [[Payback (2013)|Payback]], ending her reign at 153 days. The first in-ring Divas contract signing took place on the July 12, 2013, episode of ''SmackDown'' between AJ Lee and Kaitlyn, as part of buildup for a rematch of the Divas Championship at [[Money in the Bank (2013)|Money In the Bank]]. AJ defeated Kaitlyn to retain the title at the event.
In late December 2010, WWE signed world-renowned wrestler, [[Kia Stevens|Kharma]], formerly known as Amazing/Awesome Kong. The company proceeded to air disturbing video packages of her flicking off heads of female dolls and laughing maniacally building towards her tentative arrival. Kharma made her debut at [[Extreme Rules (2011)|Extreme Rules]] attacking [[Michelle McCool]] and making a huge impact through the course of a couple weeks on ''Raw'' and ''SmackDown''. She was later granted a maternity leave due to her real life pregnancy.<ref>{{cite web|url=http://www.sescoops.com/wrestling-news/wwe/kharma-pregnant-jim-ross-defends-accusation/|title=Wrestling News - Sports Entertainment|work=SEScoops}}</ref> Michelle McCool retired from WWE on May 1, after losing to [[Layla El|Layla]] in a Loser Leaves WWE match. [[Melina Perez|Melina]] was also released in early August. [[Gail Kim]] resigned from WWE on August 5, 2011, due to frustration with WWE's lack of focus on the women's division. She was officially released, for the second time, on September 30, 2011. However, she returned to TNA once again in October.


In August 2012, WWE ceased operating FCW, its developmental promotion in Tampa, Florida, deactivating FCW titles, and began running all of its developmental events and operations at [[Full Sail University]] under the "[[NXT (WWE brand)|WWE NXT]]" banner. In October 2012, WWE hired [[Renee Young]], and in September 2013, Young made her commentary debut on ''NXT'', making her the first female on-air commentator in the company in over a decade.
[[File:Kelly_Kelly_2010_Tribute_to_the_Troops.jpg|upright|thumb|right|upright|In 2011, [[Kelly Kelly]] was the youngest Divas Champion at her time, and she was also involved in the storylines for the [[World Heavyweight Championship (WWE)|World Heavyweight Championship]]]]
On the June 20, 2011 special episode of ''Raw'' "Power to the People", [[Kelly Kelly]] won a fan vote to determine the challenger for the Divas Championship that night; Kelly went on to win her first Divas Championship by defeating [[Brie Bella]]. Her win later garnered her a [[Slammy Award]] for "Divalicious Moment of the Year" and she also went on to become the youngest Divas Champion in WWE history, until her record was broken by Paige in 2014.


In April 2013, [[Summer Rae]] made her main roster debut, becoming the first Diva to be called up from the rebranded [[NXT (WWE brand)|NXT]].<ref>{{Cite web |date=October 29, 2017 |title=WWE releases Emma, Summer Rae and Darren Young |url=https://www.espn.com/wwe/story/_/id/21214126/wwe-comes-terms-releases-emma-summer-rae-darren-young |access-date=May 17, 2024 |website=ESPN.com |language=en}}</ref> In July 2013, the first season of the ''[[Total Divas]]'' reality television show starring WWE Divas premiered.<ref>{{cite web|url=https://www.medialifemagazine.com/total-divas-totally-not-very-interesting/|title='Total Divas,' totally not very interesting|publisher=[[Media Life Magazine]]|date=July 26, 2013|access-date=October 21, 2013|archive-date=October 21, 2013|archive-url=https://web.archive.org/web/20131021213404/http://www.medialifemagazine.com/total-divas-totally-not-very-interesting/|url-status=live}}</ref> On the August 26 episode of ''Raw'', AJ Lee cut a [[Shoot (professional wrestling)|worked shoot]] [[Glossary of professional wrestling terms#Promo|promo]] on the cast of ''Total Divas'', stemming again, but partially from the controversial issue of what makes a "true" WWE Diva and the theme of the show leading towards a feud between Lee and the cast. At the [[2013 Slammy Awards]] show, the Diva of the Year award was won by [[Brie Bella|Brie]] and Nikki Bella. On January 8, 2014, Kaitlyn decided to depart from WWE to pursue other endeavors, losing her last match against her former friend and rival Divas Champion AJ Lee.<ref name="wwe.com">{{cite web|url=http://www.wwe.com/inside/kaitlyn-no-longer-under-contract-with-wwe-26174579|title=Kaitlyn no longer under contract with WWE|publisher=WWE|access-date=January 8, 2014|url-status=dead|archive-url=https://web.archive.org/web/20140109031904/http://www.wwe.com/inside/kaitlyn-no-longer-under-contract-with-wwe-26174579|archive-date=January 9, 2014}}</ref> Later on towards the end of the month, AJ Lee became the longest reigning Divas Champion in history, surpassing Maryse's reign of 216 days.<ref>{{cite web|url=http://fansided.com/2014/01/16/wwes-aj-lee-becomes-longest-reigning-divas-champion/|title=WWE's AJ Lee becomes the longest reigning Divas Champion|work=FanSided|date=January 16, 2014|access-date=January 19, 2014|archive-date=February 3, 2014|archive-url=https://web.archive.org/web/20140203084219/http://fansided.com/2014/01/16/wwes-aj-lee-becomes-longest-reigning-divas-champion/|url-status=live}}</ref> On the March 12 episode of ''[[WWE Main Event|Main Event]]'', Lee successfully defended the Divas Championship against Natalya, in a match that lasted fourteen minutes—the longest women's championship match since 1987.<ref>{{cite web|url=https://www.wrestlingrumors.net/aj-lee-vs-natalya-match-wwe-main-event-achieves-milestone/19135/|title=AJ Lee vs. Natalya Match on "WWE Main Event" Achieves Milestone|date=March 15, 2014|access-date=March 17, 2014|archive-url=https://web.archive.org/web/20140318001542/https://www.wrestlingrumors.net/aj-lee-vs-natalya-match-wwe-main-event-achieves-milestone/19135/|archive-date=March 18, 2014|url-status=dead}}</ref> On the March 24 episode of ''Raw'', it was announced by [[Vickie Guerrero]] that Lee would defend her Divas Championship against the entire Divas roster at [[WrestleMania XXX]], making it the first time the title was defended at [[WrestleMania]].<ref name="Caldwell">{{cite web|last=Caldwell|first=James|url=http://pwtorch.com/artman2/publish/wweppvs/article_77522.shtml|title=WrestleMania 30 PPV Results (Hour 4): Divas Title|publisher=Pro Wrestling Torch|date=April 6, 2014|access-date=April 14, 2014|archive-date=March 3, 2016|archive-url=https://web.archive.org/web/20160303193036/http://pwtorch.com/artman2/publish/wweppvs/article_77522.shtml|url-status=live}}</ref> At the event, AJ Lee retained her championship by forcing [[Naomi (wrestler)|Naomi]] to submit.<ref name="Caldwell"/>
In late Summer 2011, the controversial issue of what makes a "true" WWE Diva was largely disputed, stemming from an article posted on WWE.com and the high-profile feud between [[Kelly Kelly]] and Eve against [[The Divas of Doom]]; [[Beth Phoenix]] and [[Natalya (wrestler)|Natalya]].<ref>{{cite web|url=http://www.wwe.com/inside/beth-phoenix-natalya-save-divas-division|title=Divas of Doom ... or salvation?|work=WWE}}</ref><ref>http://www.diva-dirt.com/2011/09/06/wwe-com-follow-up-story-to-that-article-comments-from-eve-and-bella-twins/</ref><ref>http://www.diva-dirt.com/2011/09/04/divas-respond-to-wwe-com-article/</ref> Phoenix defeated Kelly Kelly for the title on 2 October 2011 at [[Hell in a Cell (2011)|Hell in a Cell]]. [[Maryse Ouellet|Maryse]] was released from her WWE contract on October 28. After retiring in September 2009, [[Lilian Garcia]] returned to WWE on December 5, making her the last remnant of the previous generation of Divas.<ref>http://www.wwe.com/shows/smackdown/lilian-garcia-returns</ref> At the [[Royal Rumble (2012)|Royal Rumble]] pay-per-view, Kharma became the third woman to compete in a Royal Rumble match.


On the post-WrestleMania episode of ''Raw'' on April 7, 2014, [[Saraya Bevis|Paige]] made her debut on the main roster and defeated AJ Lee for the Divas Championship ending her record reign at 295 days. At the time, Paige was also the reigning (and first) [[NXT Women's Champion]], having won the belt on June 20, 2013, after defeating Emma in the tournament finals to crown the inaugural champion.<ref>{{cite web|url=https://pwtorch.com/artman2/publish/wwenxtreport/article_72241.shtml|title=James' WWE NXT Results 7/24: First NXT Women's champion crowned & Triple H makes appearance, Overall Reax|last=James, Justin|publisher=Pro Wrestling Torch|date=July 25, 2013|access-date=July 27, 2013|archive-date=August 8, 2013|archive-url=https://web.archive.org/web/20130808203734/http://pwtorch.com/artman2/publish/wwenxtreport/article_72241.shtml|url-status=live}}</ref> With her Divas Championship win, Paige became the first wrestler to simultaneously hold both titles, as well as becoming the youngest Divas Champion in WWE history at the age of 21.<ref>{{cite web|url=https://www.cagesideseats.com/2014/4/7/5592310/nxt-champion-paige-debuts-wwe-raw-wins-divas-championship-from-aj-lee|title=NXT Champion Paige debuts on WWE Raw, wins Divas Championship from AJ Lee|author=Sean Rueter|work=Cageside Seats|date=April 8, 2014|access-date=April 8, 2014|archive-date=April 8, 2014|archive-url=https://web.archive.org/web/20140408223256/https://www.cagesideseats.com/2014/4/7/5592310/nxt-champion-paige-debuts-wwe-raw-wins-divas-championship-from-aj-lee|url-status=live}}</ref> [[CJ Perry|Lana]] also made her debut as the manager of [[Miro (wrestler)|Rusev]], aiding him his first victory on the main roster against [[Zack Ryder]]. Shortly after, the duo adopted a [[Russophilia|Russophillic]], [[anti-American]] gimmick.<ref>{{Cite web |title=Zack Ryder vs. Alexander Rusev: photos {{!}} WWE |url=https://www.wwe.com/amp/shows/raw/2014-04-07/zack-ryder-vs-alexander-rusev-photos |access-date=August 11, 2024 |website=www.wwe.com}}</ref>
[[File:Eve_como_Campeona_de_divas.jpg|155px|thumb|left|First ever record three-time Divas Champion [[Eve Torres]]]]
On the April 23 episode of ''Raw'', [[Nikki Bella]] defeated Beth Phoenix in a lumberjill match for the Divas Championship, ending Phoenix's reign as champion at 204 days.<ref name="2012-04-23 Raw Results">{{cite web|url=http://www.wwe.com/shows/raw/2012-04-23/wwe-raw-supershow-results/page-7|title=Raw Results|author=Tom Herrera|date=April 23, 2012|work=|publisher=WWE|accessdate=April 24, 2012}}</ref><ref name=Raw42312>{{cite web|last=Stephens|first=David|title=Raw: Nikki wins Divas Championship|url=http://www.wrestleview.com/viewnews.php?id=1335230120|work=WWE|publisher=Wrestleview|accessdate=April 23, 2012}}</ref> [[Layla El|Layla]] returned from her injury on April 29, 2012 at [[Extreme Rules (2012)|Extreme Rules]] and defeated Nikki Bella to become the fifth woman to hold the titles.<ref>{{cite web|url=http://www.wwe.com/classics/titlehistory/divas/20120429-layla|title=Layla's first reign|accessdate=April 29, 2012|publisher=[[WWE]]}}</ref> [[The Bella Twins]]' contracts expired the following night, where they were fired by Eve Torres in the storyline.<ref>{{cite web|url=http://www.wwe.com/shows/raw/2012-04-30/bella-twins-fired|title=WWE.com: The Bella Twins fired from WWE|publisher=WWE|date=April 30, 2012|accessdate=November 6, 2012}}</ref><ref>{{cite web|url=http://www.wrestlinginc.com/wi/news/2012/0430/552218/the-bella-twins/|title=WWE Announces A 'Firing' On Their Website|publisher=WrestlingInc.com|date=April 30, 2012|accessdate=November 6, 2012}}</ref>


Brie Bella entered a storyline with Stephanie McMahon at [[Payback (2014)|Payback]] — as part of her husband [[Daniel Bryan]]'s storyline with McMahon — McMahon threatened to fire Bella if, an injured, Bryan did not relinquish the [[WWE Championship|WWE World Heavyweight Championship]], which forced Brie to "quit" before slapping McMahon in the face.<ref>{{cite web|url=http://slam.canoe.com/Slam/Wrestling/2014/06/01/21709566.html|title=WWE Payback: The Shield Evolved, Cena stood tall and Brie dropped a bombshell|date=June 1, 2014|last=Asher|first=Matthew|access-date=June 7, 2014|work=Slam! Sports|publisher=[[Canadian Online Explorer]]|archive-date=June 26, 2015|archive-url=https://web.archive.org/web/20150626181759/http://slam.canoe.com/Slam/Wrestling/2014/06/01/21709566.html|url-status=dead}}</ref> In mid-June, Vickie Guerrero departed mutually from WWE, after losing to Stephanie McMahon in a [[Professional wrestling match types#Substance match|pudding match]].<ref name=lastraw>{{cite web|last=Caldwell|first=James|title=CALDWELL'S WWE RAW RESULTS 6/23: Complete "virtual-time" coverage of live Raw – final MITB PPV hype from D.C., IC Title match, Vickie's farewell, much more|url=https://pwtorch.com/artman2/publish/wwerawreport/article_79200.shtml|date=June 23, 2014|access-date=June 24, 2014|archive-date=March 4, 2016|archive-url=https://web.archive.org/web/20160304111822/http://pwtorch.com/artman2/publish/wwerawreport/article_79200.shtml|url-status=live}}</ref> AJ Lee returned after a two-month hiatus, defeating Paige in an impromptu match to regain the Divas Championship as both then traded the championship until at [[SummerSlam (2014)|SummerSlam]], then [[Night of Champions (2014)|Night of Champions]].<ref>{{cite web|last=Caldwell|first=James|url=https://pwtorch.com/artman2/publish/wwerawreport/article_79338.shtml|title=Caldwell's WWE Raw Results 6/30|date=June 30, 2014|access-date=July 20, 2014|publisher=Pro Wrestling Torch|archive-date=July 28, 2017|archive-url=https://web.archive.org/web/20170728125634/https://pwtorch.com/artman2/publish/wwerawreport/article_79338.shtml|url-status=live}}</ref> At SummerSlam, Stephanie McMahon defeated Brie Bella in her first match in ten years, after Nikki Bella attacked her sister.<ref>{{cite web|title=Caldwell's WWE SummerSlam PPV Results 8/17: Complete "virtual-time" coverage of Cena vs. Lesnar|url=https://pwtorch.com/artman2/publish/wweppvs/article_80257.shtml|publisher=Pro Wrestling Torch|access-date=August 18, 2014|date=August 17, 2014|archive-date=November 5, 2016|archive-url=https://web.archive.org/web/20161105015838/http://pwtorch.com/artman2/publish/wweppvs/article_80257.shtml|url-status=live}}</ref> This led to a match between the twins at [[Hell in a Cell (2014)|Hell in a Cell]], where the loser was forced to become the winner's personal assistant for 30 days, where Nikki defeated Brie.<ref>{{cite web|url=http://slam.canoe.com/Slam/Wrestling/2014/10/26/22031761.html|title=Cena and Rollins survive Cell stipulations|date=October 26, 2014|last=Asher|first=Matthew|access-date=October 28, 2014|work=Slam! Sports|publisher=[[Canadian Online Explorer]]|archive-date=October 12, 2017|archive-url=https://web.archive.org/web/20171012043808/http://slam.canoe.com/Slam/Wrestling/2014/10/26/22031761.html|url-status=dead}}</ref> AJ Lee won the Divas Championship for a record-tying third time at Night of Champions against Paige and Nikki Bella.<ref>{{cite web|url=https://pwtorch.com/artman2/publish/wweppvs/article_80844.shtml|last=Caldwell|first=James|title=Caldwell's WWE NOC PPV Report 9/21|publisher=Pro Wrestling Torch|access-date=September 21, 2014|date=September 21, 2014|archive-date=July 28, 2017|archive-url=https://web.archive.org/web/20170728124248/https://pwtorch.com/artman2/publish/wweppvs/article_80844.shtml|url-status=live}}</ref> With this win, AJ Lee tied with Eve Torres for the most reigns ever at three.
In July, Kharma was moved to the alumni section on WWE.com, and she later confirmed her release from the company. On July 9, 2012, Eve Torres and [[AJ Lee]] became the first Divas to main event ''Raw'' since Trish Stratus and Lita in 2004, in a tag team match alongside [[CM Punk]] and [[Daniel Bryan]]. During mid-2012, AJ became involved in various relationship storylines with several male wrestlers such as CM Punk, Daniel Bryan, [[Kane (wrestler)|Kane]], [[John Cena]] and [[Dolph Ziggler]], including a stint as the [[Professional wrestling authority figures|General Manager]] of ''Raw''.


Nikki Bella received her title match against AJ Lee on November 23 at [[Survivor Series (2014)|Survivor Series]], which she won, with Brie's help, to become a two-time Divas Champion.<ref>{{cite web|url=http://slam.canoe.com/Slam/Wrestling/PPVReports/2014/11/24/22091341.html|title=WWE Survivor Series: The Authority feels the Sting of defeat|date=November 24, 2014|last=Kapur|first=Bob|access-date=November 24, 2014|work=Slam! Sports|publisher=[[Canadian Online Explorer]]|archive-date=June 27, 2015|archive-url=https://web.archive.org/web/20150627065019/http://slam.canoe.com/Slam/Wrestling/PPVReports/2014/11/24/22091341.html|url-status=dead}}</ref> The duo had reconciled at this point.<ref>{{cite web|url=http://pwtorch.com/artman2/publish/wwerawreport/article_81954.shtml|title=CALDWELL'S WWE RAW RESULTS 11/24: Complete "virtual-time" coverage of live Raw - S. Series fall-out, Authority's farewell, D-Bryan as GM for the Night, computer virus ends Raw, more|date=November 24, 2014|last=Caldwell|first=James|access-date=November 25, 2014|publisher=Pro Wrestling Torch|archive-date=November 27, 2014|archive-url=https://web.archive.org/web/20141127202703/http://pwtorch.com/artman2/publish/wwerawreport/article_81954.shtml|url-status=live}}</ref><ref>{{cite web|url=http://pwtorch.com/artman2/publish/wwesmackdownreport/article_82009.shtml#.Vjs0tLfhDIU|title=PARKS'S WWE SMACKDOWN REPORT 11/28: Ongoing "virtual time" coverage of Friday show, including Luke Harper vs. Dolph Ziggler in an Intercontinental Title match|date=November 28, 2014|last=Parks|first=Greg|access-date=November 29, 2014|publisher=Pro Wrestling Torch|archive-date=June 18, 2018|archive-url=https://web.archive.org/web/20180618002817/https://www.pwtorch.com/artman2/publish/wwesmackdownreport/article_82009.shtml#.Vjs0tLfhDIU|url-status=live}}</ref><ref>{{cite web|url=https://pwtorch.com/artman2/publish/wwerawreport/article_82049.shtml#.Vjs0wLfhDIU|title=CALDWELL'S WWE RAW RESULTS 12/1: Complete "virtual-time" coverage of live Raw - Anonymous GM, TLC hype, more|date=December 1, 2014|last=Caldwell|first=James|access-date=December 2, 2014|publisher=Pro Wrestling Torch|archive-date=March 4, 2016|archive-url=https://web.archive.org/web/20160304081905/https://pwtorch.com/artman2/publish/wwerawreport/article_82049.shtml#.Vjs0wLfhDIU|url-status=live}}</ref>
On September 16, 2012, at the [[Night of Champions (2012)|Night of Champions]] pay-per-view, Eve Torres defeated Layla to win the Divas Championship, becoming the first Diva in history to hold the title on three occasions.<ref>{{cite web|last=Middleton|first=Marc|title=WWE Night of Champions PPV Results 9/16/12|url=http://www.lordsofpain.net/reports/wwe/ppv/WWE_Night_of_Champions_PPV_Results_9_16_12.html|work=Lords of Pain|accessdate=September 16, 2012}}</ref> On September 28, Kelly Kelly was released from her WWE contract due to her absence from the company.<ref name=Released>{{cite web|title=Kelly Kelly released from WWE|url=http://www.wwe.com/inside/kelly-kelly-released-26055812|publisher=[[WWE]]|date=September 28, 2012|accessdate=September 28, 2012}}</ref>
{{Clear}}


=== Divas Revolution (2015–2016) ===
On October 29, 2012, [[Beth Phoenix]] left WWE after her contract expired. Her final match was on ''Raw'' defeating AJ Lee after [[Vickie Guerrero]] restarted the match. A month after Phoenix's departure, WWE published an article on their website claiming that there was a new era for the Divas division.<ref>{{cite web|url=http://www.wwe.com/superstars/divas/all-divas/state-of-the-divas-division|title=The evolution of the Divas division|work=WWE}}</ref> At [[TLC: Tables, Ladders and Chairs (2012)|TLC]], AJ interfered in John Cena's [[ladder match]] against Dolph Ziggler, pushing Cena off the ladder.<ref>{{cite web|last=Caldwell|first=James|title=Caldwell's WWE TLC PPV Results 12/16: Complete "virtual-time" coverage of final 2012 PPV – Cena vs. Ziggler main event, Shield makes a statement|url=http://pwtorch.com/artman2/publish/wweppvs/article_67280.shtml|work=Pro Wrestling Torch|accessdate=December 17, 2012}}</ref>
[[File:Nikki_Bella_Divas_Champion.jpg|thumb|right|upright|[[Nikki Bella]] is the longest-reigning Divas Champion at 301 days and is the only member of ''Total Divas'' to hold the title while on the cast.]]
On the February 23, 2015, episode of ''Raw'', The Bella Twins faced Paige and [[Emma (wrestler)|Emma]] in a widely criticized match that lasted around 30 seconds. After the match, a hashtag on Twitter trended worldwide for around a day and a half, called #GiveDivasAChance. This hashtag brought attention to various multi-media outlets over the long-tenured controversy over the company's treatment of their women's division, including AJ Lee who publicly criticized Stephanie McMahon over the issue.<ref>{{cite web|last1=Williams|first1=Kari|title=Independent wrestlers respond to #GiveDivasAChance|url=https://slam.canoe.com/Slam/Wrestling/2015/03/02/22263461.html|website=[[Canoe.ca]]|access-date=March 4, 2015|archive-date=September 23, 2015|archive-url=https://web.archive.org/web/20150923003123/http://slam.canoe.com/Slam/Wrestling/2015/03/02/22263461.html|url-status=dead}}</ref><ref>{{cite web|title=Tues. Update: WWE Network celebrates first birthday, #GiveDivasAChance notes, ISIS/MMA connection, and more|url=http://www.f4wonline.com/more/more-top-stories/118-daily-updates/41355|website=f4wonline.com|access-date=March 4, 2015|archive-date=April 2, 2015|archive-url=https://web.archive.org/web/20150402161002/http://www.f4wonline.com/more/more-top-stories/118-daily-updates/41355|url-status=live}}</ref> On April 3, five days after Lee and Paige defeated the Bella Twins at [[WrestleMania 31]],<ref>{{cite web|url=https://pwtorch.com/artman2/publish/wweppvs/article_84175.shtml|title=Caldwell's WM31 PPV Results 3/29|last=Caldwell|first=James|publisher=Pro Wrestling Torch|date=March 29, 2015|access-date=September 4, 2015|archive-date=March 31, 2015|archive-url=https://web.archive.org/web/20150331225800/http://pwtorch.com/artman2/publish/wweppvs/article_84175.shtml|url-status=live}}</ref> WWE announced that Lee decided to retire from in-ring competition and departed from the company.<ref>{{cite web|url=http://www.wwe.com/shows/raw/2015-04-06/aj-lee-retires-from-wwe-27262204|title=AJ Lee retires from WWE|publisher=WWE|date=April 3, 2015|access-date=April 3, 2015|archive-date=April 4, 2015|archive-url=https://web.archive.org/web/20150404083315/http://www.wwe.com/shows/raw/2015-04-06/aj-lee-retires-from-wwe-27262204|url-status=live}}</ref> In June, Paige started serving as a judge on the sixth season of ''Tough Enough'', while Renee Young appeared as co-host of the show and Lita served as a coach.<ref>{{cite web|url=https://www.f4wonline.com/more/more-top-stories/96-wwe-news/43230|title=WWE Tough Enough debut episode: results & recap|website=f4wonline.com|date=June 23, 2015|access-date=August 25, 2015}}</ref><ref>{{cite web|last=Varsallone|first=Jim|title=Fun evening of action, drama, interviews with 'WWE Tough Enough' at Full Sail University|url=https://www.miamiherald.com/sports/fighting/article29079529.html|website=[[Miami Herald]]|access-date=August 25, 2015|archive-date=March 5, 2016|archive-url=https://web.archive.org/web/20160305013922/https://www.miamiherald.com/sports/fighting/article29079529.html|url-status=live}}</ref>


On the July 13 episode of ''Raw'', Nikki Bella claimed that there were no challengers for her championship. As a result, Stephanie McMahon proclaimed a revolution in the women's division and introduced [[Charlotte Flair|Charlotte]], [[Becky Lynch]], and the NXT Women's Champion [[Sasha Banks]] as the newest additions to the main roster.<ref>{{cite web|last1=Johnson|first1=Mike|title=Three big debuts on Raw|url=http://www.pwinsider.com/ViewArticle.php?id=95117|website=pwinsider.com|access-date=August 25, 2015|archive-date=September 24, 2015|archive-url=https://web.archive.org/web/20150924131352/http://www.pwinsider.com/ViewArticle.php?id=95117|url-status=live}}</ref><ref name=caldwellsteph>{{cite web|url=http://pwtorch.com/artman2/publish/wwerawreport/article_86178.shtml|title=Caldwell's WWE Raw results 7/13: Ongoing "virtual-time" coverage of live Raw - Brock Smash, final Battleground PPV hype, more|author=Caldwell, James|website=Pro Wrestling Torch|date=July 13, 2015|access-date=July 13, 2015|archive-date=July 7, 2019|archive-url=https://web.archive.org/web/20190707035032/https://www.pwtorch.com/artman2/publish/wwerawreport/article_86178.shtml|url-status=live}}</ref> In the following weeks, a three-way feud began between [[Team B.A.D.]] (Naomi, [[Tamina]] and Sasha Banks), [[Team Bella]] ([[Alicia Fox]] and The Bella Twins) and Team PCB (Paige, Charlotte, and Becky Lynch), with the latter team being renamed from Submission Sorority due to links to adult content.<ref>{{cite web|url=http://www.pwtorch.com/artman2/publish/WWE_News_3/article_86787.shtml|title=WWE news: WWE introduces replacement name for Paige Trio|last=Caldwell|first=James|website=Pro Wrestling Torch|date=August 7, 2015|access-date=August 7, 2015|archive-date=March 22, 2016|archive-url=https://web.archive.org/web/20160322235120/http://www.pwtorch.com/artman2/publish/WWE_News_3/article_86787.shtml|url-status=live}}</ref><ref>{{cite web|last=Pike|first=Ryan|title=WWE SummerSlam 2015: The casual fan's guide to Undertaker vs. Brock Lesnar, Seth Rollins vs. John Cena|url=http://www.f4wonline.com/more/more-top-stories/96-wwe-news/44206|website=f4wonline.com|access-date=August 25, 2015}}</ref> The three teams faced off at [[SummerSlam (2015)|SummerSlam]] in a [[Professional wrestling tag team match types#Triple threat tag team elimination match|three team elimination match]], where Becky pinned Brie to win the match for Team PCB.<ref>{{cite web|url=https://pwtorch.com/artman2/publish/wweppvs/article_87122.shtml#.Vdp6SvlViko|title=CALDWELL'S SUMMERSLAM REPORT 8/23: Ongoing "virtual-time" coverage of Lesnar vs. Taker, Title vs. Title, more big matches|author=Caldwell, James|website=Pro Wrestling Torch|date=August 23, 2015|access-date=August 23, 2015|archive-date=November 26, 2015|archive-url=https://web.archive.org/web/20151126220647/http://pwtorch.com/artman2/publish/wweppvs/article_87122.shtml#.Vdp6SvlViko|url-status=live}}</ref>
=== ''Total Divas'' (2013–2015) ===
[[File:AJ_Lee_WWE_Divas_Champ.jpg|thumb|right|185px|[[AJ Lee]] would become the longest reigning WWE Divas Champion of all time, surpassing [[Maryse]]'s 5 year record of 216 days and would held the title for 295 Days.In 2014,she tied Eve Torres for the most reigns ever at three.]]
The 20th anniversary of ''Raw'' on January 14, 2013 saw [[Kaitlyn (wrestler)|Kaitlyn]] defeating [[Eve Torres]] for the Divas Championship. Eve departed the company later that night after her contract expired.<ref>{{cite web|last=Caldwell|first=James|title=WWE NEWS: Eve releases video message on WWE departure|url=http://pwtorch.com/artman2/publish/WWE_News_3/article_67892.shtml|work=Pro Wrestling Torch|accessdate=January 15, 2013}}</ref> The Bella Twins returned to WWE on the March 11, 2013 episode of ''[[WWE Raw|Raw]]''.<ref>{{cite web|title=CALDWELL'S WWE RAW RESULTS 3/11: Complete "virtual-time" coverage of live Raw – WWE recognizes Bearer by incorporating him into Taker-Punk, Lesnar challenges Hunter, no Cena, more|url=http://pwtorch.com/artman2/publish/wwerawreport/article_69177.shtml}}</ref> Kaitlyn lost her Divas Championship to her former tag team partner AJ Lee on [[Payback (2013)|Payback]], ending her reign at 153 days. The first in-ring Divas contract signing took place on the July 12, 2013 episode of ''SmackDown'' between AJ Lee and Kaitlyn, as part of buildup for a rematch of the Divas Championship at [[Money in the Bank (2013)|Money In the Bank]]. AJ defeated Kaitlyn to retain the title at the event.


On July 29, WWE announced that Layla would depart from the company and retire.<ref name="retire">{{cite web|url=http://www.wwe.com/inside/layla-retires-from-wwe|title=Layla retires from WWE|author=Tello, Craig|website=[[WWE]]|date=July 29, 2015|access-date=August 3, 2015|archive-date=July 31, 2015|archive-url=https://web.archive.org/web/20150731195004/http://www.wwe.com/inside/layla-retires-from-wwe|url-status=live}}</ref> On the August 31 episode of ''Raw'', Nikki introduced the Bellatron timer which counted down the remaining time until she surpassed the record for the longest-reigning Divas champion of all time. Charlotte won the first [[Beat the Clock Challenge]] for a title shot.<ref>{{cite web|last1=Hamlin|first1=Jeff|title=WWE Raw 8/31 live TV results: Sting returns, Dolph Ziggler vs. Rusev|url=https://www.f4wonline.com/more/more-top-stories/96-wwe-news/44328|website=f4wonline.com|access-date=September 1, 2015}}</ref><ref>{{cite web|last1=Martin|first1=Adam|title=Two new title matches added to Night of Champions on 9/20|url=https://www.wrestleview.com/wwe-news/56000|website=WrestleView|access-date=September 1, 2015|archive-date=September 30, 2015|archive-url=https://web.archive.org/web/20150930015233/https://www.wrestleview.com/wwe-news/56000|url-status=live}}</ref> Her title match with Nikki was initially advertised for [[Night of Champions (2015)|Night of Champions]],<ref>{{cite web|last1=Clapp|first1=Johnn|title=Divas Champion Nikki Bella vs. Charlotte|url=http://www.wwe.com/shows/nightofchampions/2015/nikki-bella-charlotte|publisher=[[WWE]]|date=August 31, 2015|access-date=August 31, 2015|archive-date=October 26, 2015|archive-url=https://web.archive.org/web/20151026153002/http://www.wwe.com/shows/nightofchampions/2015/nikki-bella-charlotte-27892647|url-status=live}}</ref> but instead took place the ''Raw'' preceding the pay-per-view, after Charlotte issued a petition, granted later by [[The Authority (professional wrestling)|The Authority]], to face Nikki before she surpassed the record to become the longest-reigning Divas Champion.<ref>{{cite web|last1=Benigno|first1=Anthony|title=Charlotte confronted Divas Champion Nikki Bella|url=http://www.wwe.com/shows/raw/2015-09-07/wwe-raw-results-27929460/page-9|publisher=WWE|date=September 7, 2015|access-date=September 8, 2015|archive-date=August 17, 2017|archive-url=https://web.archive.org/web/20170817044443/http://www.wwe.com/shows/raw/2015-09-07/wwe-raw-results-27929460/page-9|url-status=live}}</ref> Charlotte won the match by disqualification when Brie and Nikki switched places and Charlotte pinned Brie. However, since the title could not change hands by disqualification, Nikki retained the championship, and in the process, became the longest-reigning Divas Champion in history, surpassing AJ Lee's previous record of 295 days.<ref>{{cite web|url=http://pwtorch.com/artman2/publish/wwerawreport/article_87489.shtml#.VfdsMBFViko|title=CALDWELL'S WWE RAW RESULTS 9/14: Ongoing "virtual-time" coverage of live Raw - final Night of Champions hype, Sting, two title matches, more on "season premiere"|author=Caldwell, James|website=Pro Wrestling Torch|date=September 14, 2015|access-date=September 14, 2015|archive-date=October 5, 2016|archive-url=https://web.archive.org/web/20161005200831/http://pwtorch.com/artman2/publish/wwerawreport/article_87489.shtml#.VfdsMBFViko|url-status=live}}</ref> Several days later, on September 20 at Night of Champions, Nikki lost the championship to Charlotte, ending her reign at 301 days.<ref>{{Cite web|title=WWE Night of Champions 2015 results|url=http://www.wwe.com/shows/nightofchampions/2015/wwe-night-of-champions-2015-results-27952079|website=WWE|access-date=September 21, 2015|archive-date=August 17, 2017|archive-url=https://web.archive.org/web/20170817062005/http://www.wwe.com/shows/nightofchampions/2015/wwe-night-of-champions-2015-results-27952079|url-status=live}}</ref> Shortly after, Nikki went on a hiatus from television due to a neck injury which would require surgery,<ref>{{cite web|url=http://www.eonline.com/shows/total_divas/news/733675/total-divas-star-nikki-bella-to-undergo-neck-surgery-find-out-if-she-ll-be-returning-to-the-wwe|title=Total Divas Star Nikki Bella to Undergo Neck Surgery: Find Out if She'll Be Returning to the WWE|author=Cohen, Jess|website=[[E!|E! Online]]|date=January 25, 2016|access-date=January 25, 2016|archive-date=January 26, 2016|archive-url=https://web.archive.org/web/20160126030052/http://www.eonline.com/shows/total_divas/news/733675/total-divas-star-nikki-bella-to-undergo-neck-surgery-find-out-if-she-ll-be-returning-to-the-wwe|url-status=live}}</ref><ref>{{cite web|url=http://www.wwe.com/inside/wwe-divas/nikki-bella-injury-interview-28580698|title=Nikki Bella opens up about her neck injury and upcoming surgery|author=Benigno, Anthony|website=[[WWE]]|date=January 25, 2016|access-date=January 25, 2016|archive-date=January 25, 2016|archive-url=https://web.archive.org/web/20160125234501/http://www.wwe.com/inside/wwe-divas/nikki-bella-injury-interview-28580698|url-status=live}}</ref> but returned for one night on December 21, to accept the [[Slammy Award]] for [[Slammy Award#2015 Slammy Awards|Diva of the Year]].<ref name="slammy2016">{{cite web|url=http://www.pwinsider.com/ViewArticle.php?id=98582&p=3|title=WWE SLAMMYS EDITION RAW REPORT: A LOT OF AWARDS ARE PRESENTED, WE GOT OUR 'STEVE HARVEY' MOMENT, WE GOT OUR 'DAVID SCHULTZ' MOMENT, A STEEL CAGE MATCH, AND MORE|author=Trionfo, Richard|website=PWInsider|date=December 21, 2015|access-date=December 21, 2015|archive-date=July 21, 2018|archive-url=https://web.archive.org/web/20180721103148/https://www.pwinsider.com/ViewArticle.php?id=98582&p=3|url-status=live}}</ref>
[[File:The Bella Twins April 2015.jpg|thumb|right|185px|[[Nikki Bella]] would become the longest reigning Divas Champion of all time, surpassing [[AJ Lee]]'s previous record and is the only member of ''Total Divas'' to hold the title while on the cast]]
In July 2013, the first season of the ''[[Total Divas]]'' reality television show starring WWE Divas premiered.<ref>{{cite web|url=http://www.medialifemagazine.com/total-divas-totally-not-very-interesting/|title=‘Total Divas,’ totally not very interesting|publisher=[[Media Life Magaine]]|date=July 26, 2013|accessdate=October 21, 2013}}</ref> On the August 26 episode of ''Raw'', [[AJ Lee]] cut a [[Shoot (professional wrestling)|worked shoot]] [[Glossary of professional wrestling terms#Promo|promo]] on the cast of ''Total Divas'', stemming again, but partially from the controversial issue of what makes a "true" WWE Diva and the theme of the show leading towards a feud between Lee and the cast. At the [[Slammy Awards#2013 Slammy Awards|2013 Slammy Awards]] show, the Diva of the Year award was won by Brie and Nikki Bella. On January 8, 2014, Kaitlyn decided to depart from WWE to pursue other endeavors, losing her last match against her former friend and rival Divas Champion AJ Lee.<ref name="wwe.com">{{cite web|url=http://www.wwe.com/inside/kaitlyn-no-longer-under-contract-with-wwe-26174579|title=Kaitlyn no longer under contract with WWE|publisher=WWE|accessdate=January 8, 2014}}</ref> Later on towards the end of the month, AJ Lee became the longest reigning Divas Champion in history, surpassing [[Maryse Ouellet|Maryse]]'s reign of 216 days.<ref>{{cite web|url=http://fansided.com/2014/01/16/wwes-aj-lee-becomes-longest-reigning-divas-champion/|title=WWE's AJ Lee becomes the longest reigning Divas Champion|work=FanSided}}</ref> On the March 12 episode of ''[[WWE Main Event|Main Event]]'', Lee successfully defended the Divas Championship against Natalya, in a match that lasted fourteen minutes—the longest women's championship match since 1987.<ref>https://www.wrestlingrumors.net/aj-lee-vs-natalya-match-wwe-main-event-achieves-milestone/19135/</ref> On the March 24 episode of ''Raw'', it was announced by [[Vickie Guerrero]] that Lee would defend her Divas Championship against the entire Divas roster at [[WrestleMania XXX]], making it the first time the title would be defended at [[WrestleMania]].<ref name="Caldwell">{{cite web|last=Caldwell|first=James|url=http://pwtorch.com/artman2/publish/wweppvs/article_77522.shtml|title=WrestleMania 30 PPV Results (Hour 4): Divas Title|publisher=Pro Wrestling Torch|date=April 6, 2014|accessdate=April 14, 2014}}</ref> At the event, AJ Lee retained her championship by forcing [[Naomi (wrestler)|Naomi]] to submit.<ref name="Caldwell"/>


=== Women's Evolution (2016–present) ===
On the post-WrestleMania episode of ''Raw'' on April 7, 2014, [[Paige (wrestler)|Paige]] made her debut on the main roster and defeated AJ Lee for the Divas Championship ending her record reign at 295 days. With this win, Paige became the first [[WWE NXT|NXT]]'s women to hold both the [[NXT Women's Championship|NXT Women's]] and [[WWE Divas Championship|Divas Championships]] simultaneously as well as becoming the youngest Divas Champion in WWE history at the age of 21.<ref>{{cite web|url=http://www.cagesideseats.com/2014/4/7/5592310/nxt-champion-paige-debuts-wwe-raw-wins-divas-championship-from-aj-lee|title=NXT Champion Paige debuts on WWE Raw, wins Divas Championship from AJ Lee|author=Sean Rueter|work=Cageside Seats}}</ref>
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| caption2 = [[Charlotte Flair]], the forerunner of the Women's Evolution, making her entrance in 2018 while [[WWE SmackDown Women's Champion]]
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}}
At [[WrestleMania 32]] in April 2016, WWE announced a major re-launch of its women's division: the "Divas" moniker was dropped, with the company now promoting its female talent as "Superstars" as with their male counterparts. Lita made an appearance to unveil a new [[WWE Women's Championship]] belt; the title, which replaced the WWE Divas Championship, shares its name with the original Women's Championship, but does not share the same title history as the original. WWE acknowledges the original championship as its predecessor. Later in the show, Divas champion Charlotte won the new championship by defeating Lynch and Banks.<ref name="titlehistory">{{cite web|title=WWE Women's Championship|url=http://www.wwe.com/classics/titlehistory/wwe-womens-championship|work=wwe.com|access-date=April 5, 2016|archive-date=April 4, 2016|archive-url=https://web.archive.org/web/20160404204630/http://www.wwe.com/classics/titlehistory/wwe-womens-championship|url-status=live}}</ref><ref name=":0">{{Cite web|date=June 24, 2020|title=Storytelling key to growing WWE's female audience, says McMahon|url=https://www.sportspromedia.com/news/wwe-female-audience-stephanie-mcmahon-content-storytelling-total-bellas/|access-date=January 13, 2022|website=SportsPro|archive-date=January 13, 2022|archive-url=https://web.archive.org/web/20220113050918/https://www.sportspromedia.com/news/wwe-female-audience-stephanie-mcmahon-content-storytelling-total-bellas/|url-status=live}}</ref><ref>{{cite web|last=WWE.com|first=Staff|date=April 3, 2016|title=All-new WWE Women's Championship introduced at WrestleMania|url=http://www.wwe.com/shows/wrestlemania/32/article/wwe-womens-championship-revealed|access-date=April 4, 2016|publisher=[[WWE]].com|archive-date=August 1, 2017|archive-url=https://web.archive.org/web/20170801131058/http://www.wwe.com/shows/wrestlemania/32/article/wwe-womens-championship-revealed|url-status=live}}</ref>


WWE had faced criticism from critics and performers for having portrayed female wrestlers as a source of [[sex appeal]], rather than showcasing their athletic prowess.<ref name=":0" /><ref>{{cite web|last=Konuwa|first=Alfred|date=March 30, 2016|title=Is WWE Planning To Rebrand Its Divas Division?|url=https://www.forbes.com/sites/alfredkonuwa/2016/03/30/is-wwe-planning-to-rebrand-its-divas-division/#5e55ecb4c01d|access-date=April 4, 2016|work=[[Forbes]]|archive-date=April 4, 2016|archive-url=https://web.archive.org/web/20160404135100/http://www.forbes.com/sites/alfredkonuwa/2016/03/30/is-wwe-planning-to-rebrand-its-divas-division/#5e55ecb4c01d|url-status=live}}</ref> [[Stephanie McMahon]] explained that the changes were part of a move towards [[gender equality]] within the company by dropping the "derogatory" Divas title, and thereby placing its entire roster on a "level playing field" as "Superstars". In the years that followed the relaunch, the increased prominence of the women's division in WWE programming, events, and reality series had helped to, in turn, attract more female viewers to WWE programming; McMahon stated that "Women love action, but I think they also really love the stories. They love the characters, they love the drama. Women need a reason to watch, more so than men I think, so the more you can get your female audience engaged in the character and in the story, then they care. They care about who's going to win, they care about who's going to lose."<ref name=":0" />
Brie Bella entered a storyline with [[Stephanie McMahon]] after at [[Payback (2014)|Payback]] — as part of her husband [[Daniel Bryan]]'s storyline with McMahon — McMahon threatened to fire Bella if, an injured, Bryan did not relinquish the [[WWE World Heavyweight Championship]], which forced Brie to "quit" before slapping McMahon in the face.<ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2014/06/01/21709566.html|title=WWE Payback: The Shield Evolved, Cena stood tall and Brie dropped a bombshell|date=June 1, 2014|last=Asher|first=Matthew|accessdate=June 7, 2014|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref> In mid-June, Vickie Guerrero departed mutually from WWE, after losing to Stephanie McMahon in a [[Professional wrestling match types#Substance match|pudding match]].<ref name=lastraw>{{cite web|last=Caldwell|first=James|title=CALDWELL'S WWE RAW RESULTS 6/23: Complete "virtual-time" coverage of live Raw – final MITB PPV hype from D.C., IC Title match, Vickie's farewell, much more|url=http://pwtorch.com/artman2/publish/wwerawreport/article_79200.shtml|date=June 23, 2014|accessdate=June 24, 2014}}</ref> AJ Lee returned after a two-month hiatus, defeating Paige in an impromptu match to regain the Divas Championship as both then traded the championship until at [[SummerSlam (2014)|SummerSlam]] then [[Night of Champions (2014)|Night of Champions]].<ref>{{cite web|last=Caldwell|first=James|url=http://pwtorch.com/artman2/publish/wwerawreport/article_79338.shtml|title=Caldwell's WWE Raw Results 6/30|date=June 30, 2014|accessdate=July 20, 2014|publisher=Pro Wrestling Torch}}</ref> At [[SummerSlam (2014)|SummerSlam]], Stephanie McMahon defeated Brie Bella in her first match from ten years, after Nikki Bella attacked her sister.<ref>{{cite web|title=Caldwell's WWE SummerSlam PPV Results 8/17: Complete "virtual-time" coverage of Cena vs. Lesnar |url=http://pwtorch.com/artman2/publish/wweppvs/article_80257.shtml|publisher=Pro Wrestling Torch|accessdate=August 18, 2014|date=August 17, 2014}}</ref> This led to a match between the twins at [[Hell in a Cell (2014)|Hell in a Cell]], where the loser was forced to become the winner's [[personal assistant]] for 30 days, where Nikki defeated Brie.<ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2014/10/26/22031761.html|title=Cena and Rollins survive Cell stipulations|date=October 26, 2014|last=Asher|first=Matthew|accessdate=October 28, 2014|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref> AJ Lee won the Divas Championship for a record-tying third time at [[Night of Champions (2014)|Night of Champions]] against Paige and Nikki Bella.<ref name="pwtorch.com">{{cite web|url=http://pwtorch.com/artman2/publish/wweppvs/article_80844.shtml|last=Caldwell|first=James|title=Caldwell's WWE NOC PPV Report 9/21|publisher=Pro Wrestling Torch|accessdate=September 21, 2014|date=September 21, 2014}}</ref> With this win, AJ Lee tied with [[Eve Torres]] for the most reigns ever at three.
It was also at the same time that WWE's hiring policy regarding female talents changed as independent wrestlers (particularly from the likes of Shimmer, Shine and WSU), mixed-martial artists and athletes have gradually been replacing fitness and swimsuit models due to Triple H replacing John Laurinaitis as WWE's Head of Talent.<ref>{{Cite web |url=https://theringreport.com/wwe/triple-h-speaks-on-how-the-wwe-has-changed-when-it-comes-to-hiring-female-talent-a4759 |title=Triple H Speaks on How the WWE Has Changed when It Comes to Hiring Female Talent |date=August 12, 2018 |access-date=May 10, 2023 |archive-date=May 10, 2023 |archive-url=https://web.archive.org/web/20230510153033/https://theringreport.com/wwe/triple-h-speaks-on-how-the-wwe-has-changed-when-it-comes-to-hiring-female-talent-a4759 |url-status=live }}</ref> In addition, women began to receive more multi-dimensional characters as well.


In April 2016 at a show in Dubai, [[Alicia Fox]] became the first female performer in WWE history to appear in front of a live crowd in the [[Middle East]].<ref>{{cite web|author=Middleton, Marc|date=April 15, 2016|title=Alicia Fox Makes History In Dubai (Photo), WWE NXT Star Vs. TNA World Champion, Bella Twins Video|url=https://www.wrestlinginc.com/news/2016/04/alicia-fox-makes-history-in-dubai-photo-609789/|archive-url=https://web.archive.org/web/20210116165929/https://www.wrestlinginc.com/news/2016/04/alicia-fox-makes-history-in-dubai-photo-609789/|archive-date=January 16, 2021|access-date=January 13, 2021|work=Wrestling Inc}}</ref> After the second [[brand split]] and the [[2016 WWE draft]] on July 19, 2016, the WWE Women's Championship became exclusive to Raw. The [[SmackDown Women's Championship]] was subsequently unveiled during the August 23, 2016, episode of ''SmackDown,''<ref>{{cite web|last1=Parks|first1=Greg|title=8/23 WWE SmackDown LIVE – Parks's Complete, Real-Time Report|url=http://www.pwtorch.com/site/2016/08/23/823-wwe-SmackDown-live-parkss-complete-real-time-report/|work=Pro Wrestling Torch|access-date=August 23, 2016|archive-date=September 4, 2016|archive-url=https://web.archive.org/web/20160904121047/http://www.pwtorch.com/site/2016/08/23/823-wwe-smackdown-live-parkss-complete-real-time-report/|url-status=live}}</ref> and won by Becky Lynch in a [[Professional wrestling match types#Basic elimination matches|six-way elimination match]] at [[Backlash (2016)|Backlash]] the following month.<ref>{{Cite web|date=September 12, 2016|title=9/11 WWE Backlash Results - CALDWELL'S Complete PPV Report|url=https://www.pwtorch.com/site/2016/09/11/backlashppvresults/|access-date=October 12, 2022|website=Pro Wrestling Torch|language=en-US|archive-date=August 18, 2020|archive-url=https://web.archive.org/web/20200818055942/https://www.pwtorch.com/site/2016/09/11/backlashppvresults/|url-status=live}}</ref> Throughout 2016, Charlotte Flair (who added [[Ric Flair|her father's]] ring surname to her own ring name) and Sasha Banks feuded over the Raw Women's Championship. They main-evented ''Raw'' on two occasions that year, they competed in the first women's [[Hell in a Cell]] match in WWE history [[Hell in a Cell (2016)|that same year]], marking the first time that a women's match had headlined a WWE pay-per-view event.
Nikki Bella received her title match against AJ Lee on November 23 at [[Survivor Series (2014)|Survivor Series]], which she won, with Brie's help, to become a two–time Divas Champion.<ref name=SurvivorSeries2014>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/PPVReports/2014/11/24/22091341.html|title=WWE Survivor Series: The Authority feels the Sting of defeat|date=November 24, 2014|last=Kapur|first=Bob|accessdate=November 24, 2014|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref> The duo had reconciled at this point.<ref>{{cite web|url=http://pwtorch.com/artman2/publish/wwerawreport/article_81954.shtml|title=CALDWELL'S WWE RAW RESULTS 11/24: Complete "virtual-time" coverage of live Raw - S. Series fall-out, Authority's farewell, D-Bryan as GM for the Night, computer virus ends Raw, more|date=November 24, 2014|last=Caldwell|first=James|accessdate=November 25, 2014|publisher=Pro Wrestling Torch}}</ref><ref>{{cite web|url=http://pwtorch.com/artman2/publish/wwesmackdownreport/article_82009.shtml#.Vjs0tLfhDIU|title=PARKS'S WWE SMACKDOWN REPORT 11/28: Ongoing "virtual time" coverage of Friday show, including Luke Harper vs. Dolph Ziggler in an Intercontinental Title match|date=November 28, 2014|last=Parks|first=Greg|accessdate=November 29, 2014|publisher=Pro Wrestling Torch}}</ref><ref>{{cite web|url=http://pwtorch.com/artman2/publish/wwerawreport/article_82049.shtml#.Vjs0wLfhDIU|title=CALDWELL'S WWE RAW RESULTS 12/1: Complete "virtual-time" coverage of live Raw - Anonymous GM, TLC hype, more|date=December 1, 2014|last=Caldwell|first=James|accessdate=December 2, 2014|publisher=Pro Wrestling Torch}}</ref>


In 2017 and 2018, WWE also began to promote women's [[Royal Rumble match|Royal Rumble]],<ref>{{cite web|last=Strode|first=Cory|date=January 28, 2018|title=FULL ROYAL RUMBLE COVERAGE|url=https://www.pwinsider.com/ViewArticle.php?id=115167&p=4|access-date=January 28, 2018|work=PWInsider|archive-date=December 12, 2020|archive-url=https://web.archive.org/web/20201212140155/https://www.pwinsider.com/ViewArticle.php?id=115167&p=4|url-status=live}}</ref> [[Money in the Bank ladder match|Money in the Bank]],<ref name="MITB2017">{{cite web|last1=Trionfo|first1=Richard|date=June 18, 2017|title=COMPLETE WWE MONEY IN THE BANK PPV COVERAGE: HISTORY IS MADE BY THE WOMEN, TWO DEBUTS, RANDY ORTON WRESTLES IN FRONT OF HIS FATHER, AND THE CHAMPIONS HAVE TO LOOK OVER THEIR SHOULDERS|url=https://www.pwinsider.com/ViewArticle.php?id=110360&p=2|access-date=June 18, 2017|work=Pro Wrestling Insider|archive-date=July 11, 2018|archive-url=https://web.archive.org/web/20180711205129/https://www.pwinsider.com/ViewArticle.php?id=110360&p=2|url-status=live}}</ref> [[Tables, Ladders, and Chairs]],<ref>{{cite web|last=Johnson|first=Mike|date=December 16, 2018|title=THE MAN VS. THE QUEEN VS. THE EMPRESS, BRYAN VS STYLES, DEAN VS. SETH & MORE: COMPLETE WWE TLC PPV COVERAGE|url=https://www.pwinsider.com/ViewArticle.php?id=122523&p=4|work=PWInsider|access-date=April 2, 2019|archive-date=December 17, 2018|archive-url=https://web.archive.org/web/20181217111013/https://www.pwinsider.com/ViewArticle.php?id=122523&p=4|url-status=live}}</ref> and [[Elimination Chamber match|Elimination Chamber]] matches for the first time. The inaugural winners of these events were [[Asuka (wrestler)|Asuka]], [[Carmella (wrestler)|Carmella]], Asuka once again and [[Alexa Bliss]].<ref>{{cite web|last=Powell|first=Jason|title=WWE Elimination Chamber 2018 live review: Men's and Women's Elimination Chamber matches, Ronda Rousey contract signing, Asuka vs. Nia Jax, Matt Hardy vs. Bray Wyatt, Sheamus and Cesaro vs. Titus O'Neil and Apollo for the Raw Tag Titles|url=https://prowrestling.net/site/2018/02/25/wwe-elimination-chamber-2018-live-review-mens-womens-elimination-chamber-matches-ronda-rousey-contract-signing-asuka-vs-nia-jax-matt-hardy-vs-bray-wyatt-sheamus-cesaro-vs-titus-onei/|access-date=February 25, 2018|work=Pro Wrestling Dot Net|archive-date=February 26, 2018|archive-url=https://web.archive.org/web/20180226092204/https://prowrestling.net/site/2018/02/25/wwe-elimination-chamber-2018-live-review-mens-womens-elimination-chamber-matches-ronda-rousey-contract-signing-asuka-vs-nia-jax-matt-hardy-vs-bray-wyatt-sheamus-cesaro-vs-titus-onei/|url-status=live}}</ref><ref>{{cite web|title=Raw Women's Champion Alexa Bliss won the first-ever Women's Elimination Chamber Match|url=http://www.wwe.com/shows/eliminationchamber/elimination-chamber-2018#full-detail-40038201|access-date=March 8, 2018|publisher=[[WWE]]|archive-date=June 15, 2018|archive-url=https://web.archive.org/web/20180615055630/https://www.wwe.com/shows/eliminationchamber/elimination-chamber-2018#full-detail-40038201|url-status=live}}</ref> On January 28, 2017, WWE announced that Nikki Bella would serve as an executive producer for ''[[Total Divas]]'' starting in the second half of the sixth season in April. Nikki would become the first female talent within the company to become a producer of a WWE-related show.<ref>{{Cite news|url=http://www.eonline.com/shows/total_divas/news/824901/nikki-bella-is-honored-to-be-an-executive-producer-on-total-divas-when-the-show-returns-in-april-see-what-s-ahead|title=Nikki Bella Is ''Honored'' to Be an Executive Producer on Total Divas When the Show Returns in April: See What's Ahead! on Total Divas|newspaper=E! Online|access-date=January 29, 2017|archive-date=January 28, 2017|archive-url=https://web.archive.org/web/20170128130258/http://www.eonline.com/shows/total_divas/news/824901/nikki-bella-is-honored-to-be-an-executive-producer-on-total-divas-when-the-show-returns-in-april-see-what-s-ahead|url-status=live}}</ref> On October 22, 2017, [[Asuka (wrestler)|Asuka]] made her main roster debut at [[TLC: Tables, Ladders & Chairs (2017)|TLC]], defeating [[Tenille Dashwood|Emma]].<ref>{{Cite web |title=Asuka will make her main roster debut at WWE TLC {{!}} WWE |url=https://www.wwe.com/amp/shows/raw/article/asuka-to-debut-at-wwe-tlc |access-date=May 29, 2024 |website=www.wwe.com}}</ref> Shortly after, WWE announced that Emma and [[Summer Rae]] were both released from their respective contracts.<ref>{{Cite web |title=Emma, Darren Young and Summer Rae released {{!}} WWE |url=https://www.wwe.com/amp/article/emma-darren-young-summer-rae-released |access-date=May 29, 2024 |website=www.wwe.com}}</ref> On November 20, [[Saraya Bevis|Paige]] returned to [[Raw (WWE brand)|RAW]] after a year of inactivity, alongside the debuting [[Mandy Rose]] and [[Sonya Deville]], attacking [[Mickie James]], [[Sasha Banks]] and [[Bayley (wrestler)|Bayley]].<ref>{{Cite web |last=Oestriecher |first=Blake |title=Paige Returns To WWE Raw And Gives The Women's Division Exactly What It Needs |url=https://www.forbes.com/sites/blakeoestriecher/2017/11/20/paige-returns-to-wwe-raw-and-gives-the-womens-division-exactly-what-it-needs/ |access-date=May 29, 2024 |website=Forbes |language=en}}</ref> That year, WWE also held an inaugural women's tournament, the [[Mae Young Classic]], and signed [[Jessika Carr]] as the first woman to be a full-time WWE referee.
=== Divas Revolution (2015–2016) ===
[[File:Charlotte as Divas Champion..jpg|150px|thumb|left|upright|[[Charlotte (wrestler)|Charlotte]] is the last [[WWE Divas Championship|Divas Champion]] in history]]
On the February 23, 2015 episode of ''Raw'', [[The Bella Twins]] faced [[Paige (wrestler)|Paige]] and [[Emma (wrestler)|Emma]] in a widely criticized match that lasted around 30 seconds. After the match, a [[hashtag]] on [[Twitter]] trended worldwide for around 1.5 days, called #GiveDivasAChance. This hashtag brought attention to various multi-media outlets over the long-tenured controversy over the company's treatment of their women's division, including [[AJ Lee]] who publicly criticized [[Stephanie McMahon]] over the issue.<ref>{{cite web|last1=Williams|first1=Kari|title=Independent wrestlers respond to #GiveDivasAChance|url=http://slam.canoe.ca/Slam/Wrestling/2015/03/02/22263461.html|website=[[Canoe.ca]]|accessdate=4 March 2015}}</ref><ref>{{cite web|title=Tues. Update: WWE Network celebrates first birthday, #GiveDivasAChance notes, ISIS/MMA connection, and more|url=http://www.f4wonline.com/more/more-top-stories/118-daily-updates/41355|website=f4wonline.com|accessdate=4 March 2015}}</ref><ref>{{cite web|last1=Fishman|first1=Scott|title=Jim Cornette talks career, tribute, wrestling|url=http://www.miamiherald.com/sports/fighting/article12381896.html|work=[[The Miami Herald]]|accessdate=4 March 2015}}</ref> On April 3, 2015, five days after Lee and Paige defeated the Bella Twins at [[WrestleMania 31]],<ref>{{cite web|url=http://pwtorch.com/artman2/publish/wweppvs/article_84175.shtml|title=Caldwell's WM31 PPV Results 3/29|last=Caldwell|first=James|publisher=Pro Wrestling Torch|date=March 29, 2015|accessdate=September 4, 2015}}</ref> WWE announced that AJ Lee decided to retire from in-ring competition.<ref name="AJ Lee retires from WWE">{{cite web|url=http://www.wwe.com/shows/raw/2015-04-06/aj-lee-retires-from-wwe-27262204|title=AJ Lee retires from WWE|publisher=WWE|date=April 3, 2015|accessdate=April 3, 2015}}</ref> In June, Paige started serving as a judge on the sixth season of ''Tough Enough'', while [[Renee Young]] appeared as co-host of the show and [[Lita (wrestler)|Lita]] served as a coach.<ref>{{cite web|url=http://www.f4wonline.com/more/more-top-stories/96-wwe-news/43230|title=WWE Tough Enough debut episode: results & recap|website=f4wonline.com|date=June 23, 2015|accessdate=August 25, 2015}}</ref><ref>{{cite web|last1=Varsallone|first1=Jim|title=Fun evening of action, drama, interviews with ‘WWE Tough Enough’ at Full Sail University|url=http://www.miamiherald.com/sports/fighting/article29079529.html|website=[[Miami Herald]]|accessdate=August 25, 2015}}</ref>


Since then, there are generally at least two or more women's matches on RAW, SmackDown and NXT while it is increasingly rare for some episodes not to have a women's match on the show. In addition, promos and fights involving women have gotten more intense and violent compared to the Divas Era.<ref>{{Cite web |title=ON THIS DAY: WWE'S WOMEN'S REVOLUTION |url=https://www.foxsports.com/stories/wwe/on-this-day-wwes-womens-revolution |access-date=February 4, 2024 |website=Foxsports.com}}</ref> Also, women's storylines began to move away from cattiness and romantic relationships with male wrestlers into more personal feuds as well as animosity between the two wrestlers as they closely begin to mirror men's storylines. On August 26, 2018, [[Rhea Ripley]] defeated [[Toni Storm]] in the [[United Kingdom Championship Tournament (2018)|United Kingdom Championship Tournament]] to win the inaugural [[NXT UK Women's Championship]], which became the top women's championship of the [[NXT UK (WWE brand)|NXT UK]] brand.<ref name="firstchamp">{{cite web|date=August 21, 2018|title=The first NXT UK Women's Champion to be crowned at NXT UK tapings this weekend in Birmingham|url=https://www.wwe.com/shows/wwenxt/article/first-nxt-uk-womens-to-be-crowned-at-birmingham-live-event|access-date=August 21, 2018|work=[[WWE]]|archive-date=September 25, 2018|archive-url=https://web.archive.org/web/20180925224830/https://www.wwe.com/shows/wwenxt/article/first-nxt-uk-womens-to-be-crowned-at-birmingham-live-event|url-status=live}}</ref> On September 11, 2018, [[Maryse Mizanin|Maryse]] made her first match in over 7 years, facing [[Brie Bella]] in a no contest.<ref>{{Cite AV media |url=https://www.youtube.com/watch?v=FZx4TUK5Hrc |title=Brie Bella vs. Maryse: SmackDown LIVE, Sept. 11, 2018 |date=September 11, 2018 |last=WWE |access-date=May 29, 2024 |via=YouTube}}</ref> On October 8, the returning Brie Bella and [[Nikki Bella]] attacked the then-[[Raw Women's Champion]] [[Ronda Rousey]] after defeating [[Ruby Riott]], [[Liv Morgan]] and [[Sarah Logan]], turning heel in the process and setting up a match for WWE Evolution.<ref>{{Cite web |title=Ronda Rousey Double-Crossed and Attacked By Bella Twins On 'Raw' |url=https://www.tmz.com/2018/10/09/ronda-rousey-attacked-bella-twins-wwe-monday-night-raw/ |access-date=May 29, 2024 |website=TMZ |date=October 9, 2018 |language=en}}</ref> Hall of Famers [[Trish Stratus]] and [[Lita (wrestler)|Lita]] also made their return to face [[Mickie James]] and [[Alexa Bliss]] at the event.<ref>{{Cite web |title=Alexa Bliss & Mickie James confronted Trish Stratus & Lita {{!}} WWE |url=https://www.wwe.com/amp/shows/raw/2018-10-15/article/alexa-bliss-mickie-james-confronted-trish-stratus-lita |access-date=May 29, 2024 |website=www.wwe.com}}</ref> In October 2018, WWE hosted [[WWE Evolution|Evolution]], its first-ever pay-per-view to consist only of women's matches.<ref>{{cite web|last=Johnson|first=Mike|date=October 9, 2018|title=LAST WOMAN STANDING MATCH ADDED TO WWE EVOLUTION, UPDATED LINEUP|url=https://www.pwinsider.com/article/120847/last-woman-standing-match-added-to-wwe-evolution-updated-lineup.html?p=1|work=PWInsider|access-date=April 2, 2019|archive-date=October 10, 2018|archive-url=https://web.archive.org/web/20181010174707/https://www.pwinsider.com/article/120847/last-woman-standing-match-added-to-wwe-evolution-updated-lineup.html?p=1|url-status=live}}</ref><ref>{{cite web|last=Johnson|first=Mike|date=October 28, 2018|title=NIKKI BELLA VS. RONDA ROUSEY, LAST WOMAN STANDING, NXT WOMEN'S TITLE & MORE WWE EVOLUTION PPV COVERAGE|url=https://www.pwinsider.com/ViewArticle.php?id=121345&p=3|work=PWInsider|access-date=April 2, 2019|archive-date=October 29, 2018|archive-url=https://web.archive.org/web/20181029191915/https://www.pwinsider.com/ViewArticle.php?id=121345&p=3|url-status=live}}</ref> Executive vice president of talent, live events and creative [[Triple H]] stated that it "was simply the right time for this to happen", countering allegations that the event was a counterbalance for the subsequent [[Crown Jewel (2018)|Crown Jewel]] [[WWE in Saudi Arabia|in Saudi Arabia]] (where WWE had not held women's matches due to the country's [[Women's rights in Saudi Arabia|women's rights]] policies).<ref>{{cite web|date=July 23, 2018|title=WWE announces all-women pay-per-view event, Evolution|url=http://www.espn.com/wwe/story/_/id/24177228/wwe-triple-h-stephanie-mcmahon-discuss-upcoming-all-women-evolution-pay-per-view|access-date=July 25, 2018|publisher=ESPN|quote=|archive-date=July 24, 2018|archive-url=https://web.archive.org/web/20180724110129/http://www.espn.com/wwe/story/_/id/24177228/wwe-triple-h-stephanie-mcmahon-discuss-upcoming-all-women-evolution-pay-per-view|url-status=live}}</ref> In December 2018, a new [[WWE Women's Tag Team Championship]] was unveiled; it was contested for the first time at [[Elimination Chamber (2019)|Elimination Chamber]] in February 2019, and won in a tag team Elimination Chamber match by Sasha Banks and [[Bayley (wrestler)|Bayley]].<ref>{{cite web|title=Mr. McMahon delivered Christmas gifts to the WWE Universe|url=https://www.wwe.com/amp/shows/raw/2018-12-24/article/mr-mcmahon-santa-claus-wwe-womens-tag-team-titles-john-cena-return|access-date=December 25, 2018|publisher=[[WWE]]|archive-date=December 26, 2018|archive-url=https://web.archive.org/web/20181226035305/https://www.wwe.com/amp/shows/raw/2018-12-24/article/mr-mcmahon-santa-claus-wwe-womens-tag-team-titles-john-cena-return|url-status=live}}</ref><ref>{{cite web|date=January 14, 2018|title=Alexa Bliss unveils the WWE Women's Tag Team Championships on Raw|url=http://www.adventuresinpoortaste.com/2019/01/14/alexa-bliss-unveils-the-wwe-womens-tag-team-championships-on-raw/|access-date=January 14, 2018|work=Adventures in poor taste!|archive-date=January 15, 2019|archive-url=https://web.archive.org/web/20190115182013/http://www.adventuresinpoortaste.com/2019/01/14/alexa-bliss-unveils-the-wwe-womens-tag-team-championships-on-raw/|url-status=live}}</ref><ref>{{cite web|last=Burdick|first=Michael|date=January 14, 2019|title=The first-ever Women's Tag Team Champions to be crowned at WWE Elimination Chamber|url=https://www.wwe.com/shows/eliminationchamber/article/elimination-chamber-to-crown-first-womens-tag-team-champions|access-date=January 15, 2019|work=WWE.com|archive-date=January 16, 2019|archive-url=https://web.archive.org/web/20190116052431/https://www.wwe.com/shows/eliminationchamber/article/elimination-chamber-to-crown-first-womens-tag-team-champions|url-status=dead}}</ref>
On the July 13, 2015 episode of ''Raw'', Nikki Bella claimed that there were no challengers for her championship. As a result, Stephanie McMahon proclaimed a revolution in the women's division and introduced [[Charlotte (wrestler)|Charlotte]], [[Becky Lynch]], and the [[NXT Women's Championship|NXT Women's Champion]] [[Sasha Banks]] as the newest additions to the main roster.<ref>{{cite web|last1=Johnson|first1=Mike|title=Three big debuts on Raw|url=http://www.pwinsider.com/ViewArticle.php?id=95117|website=pwinsider.com|accessdate=August 25, 2015}}</ref><ref name=caldwellsteph>{{cite web|url=http://pwtorch.com/artman2/publish/wwerawreport/article_86178.shtml|title=Caldwell's WWE Raw results 7/13: Ongoing "virtual-time" coverage of live Raw - Brock Smash, final Battleground PPV hype, more|author=Caldwell, James|website=Pro Wrestling Torch|date=July 13, 2015|accessdate=July 13, 2015}}</ref> In the following weeks, a three-way feud began between [[Team B.A.D.]] (Naomi, Tamina and Sasha Banks), [[Team Bella]] (Alicia Fox and The Bella Twins) and [[Team PCB]] (Paige, Charlotte, and Becky Lynch), with the latter team being renamed from Submission Sorority due to links to [[adult content]].<ref>{{cite web|url=http://www.pwtorch.com/artman2/publish/WWE_News_3/article_86787.shtml|title=WWE news: WWE introduces replacement name for Paige Trio|author=Caldwell, James|website=Pro Wrestling Torch|date=August 7, 2015|accessdate=August 7, 2015}}</ref><ref>{{cite web|last1=Pike|first1=Ryan|title=WWE SummerSlam 2015: The casual fan's guide to Undertaker vs. Brock Lesnar, Seth Rollins vs. John Cena|url=http://www.f4wonline.com/more/more-top-stories/96-wwe-news/44206|website=f4wonline.com|accessdate=August 25, 2015}}</ref> The three teams faced off at [[SummerSlam (2015)|SummerSlam]] in a [[Professional wrestling tag team match types#Triple threat tag team elimination match|three team elimination match]], where Becky pinned Brie to win the match for Team PCB.<ref>{{cite web|url=http://pwtorch.com/artman2/publish/wweppvs/article_87122.shtml#.Vdp6SvlViko|title=CALDWELL'S SUMMERSLAM REPORT 8/23: Ongoing "virtual-time" coverage of Lesnar vs. Taker, Title vs. Title, more big matches|author=Caldwell, James|website=Pro Wrestling Torch|date=August 23, 2015|accessdate=August 23, 2015}}</ref>


{{multiple image
On July 29, WWE announced that [[Layla El|Layla]] would depart from the company and retire.<ref name="retire">{{cite web|url=http://www.wwe.com/inside/layla-retires-from-wwe|title=Layla retires from WWE|author=Tello, Craig|website=[[WWE]]|date=July 29, 2015|accessdate=August 3, 2015}}</ref> On the August 31 episode of ''Raw'', Nikki introduced the Bellatron timer which counted down the remaining time until she surpassed the record for the longest–reigning Divas champion of all time. Charlotte won the first [[Professional wrestling match types#Beat the Clock challenge match|Beat the Clock challenge]] for a title shot.<ref>{{cite web|last1=Hamlin|first1=Jeff|title=WWE Raw 8/31 live TV results: Sting returns, Dolph Ziggler vs. Rusev|url=http://www.f4wonline.com/more/more-top-stories/96-wwe-news/44328|website=f4wonline.com|accessdate=1 September 2015}}</ref><ref>{{cite web|last1=Martin|first1=Adam|title=Two new title matches added to Night of Champions on 9/20|url=http://www.wrestleview.com/wwe-news/56000|website=wrestleview.com|accessdate=1 September 2015}}</ref> Her title match with Nikki was initially advertised for [[Night of Champions (2015)|Night of Champions]],<ref>{{cite web|last1=Clapp|first1=Johnn|title=Divas Champion Nikki Bella vs. Charlotte|url=http://www.wwe.com/shows/nightofchampions/2015/nikki-bella-charlotte-27892647|publisher=[[WWE]]|date=31 August 2015|accessdate=31 August 2015}}</ref> but instead took place the ''Raw'' preceding the pay-per-view, after Charlotte issued a petition, granted later by [[The Authority (professional wrestling)|The Authority]], to face Nikki before she surpassed the record to become the longest–reigning Divas Champion.<ref>{{cite web|last1=Benigno|first1=Anthony|title=Charlotte confronted Divas Champion Nikki Bella|url=http://www.wwe.com/shows/raw/2015-09-07/wwe-raw-results-27929460/page-9|publisher=WWE|date=7 September 2015|accessdate=8 September 2015}}</ref> Charlotte won the match by disqualification when Brie and Nikki switched places and Charlotte pinned Brie. However, since the title could not change hands by disqualification, Nikki retained the championship, and in the process, became the longest reigning Divas Champion in history, surpassing AJ Lee's previous record of 295 days.<ref>{{cite web|url=http://pwtorch.com/artman2/publish/wwerawreport/article_87489.shtml#.VfdsMBFViko|title=CALDWELL'S WWE RAW RESULTS 9/14: Ongoing "virtual-time" coverage of live Raw - final Night of Champions hype, Sting, two title matches, more on "season premiere"|author=Caldwell, James|website=Pro Wrestling Torch|date=September 14, 2015|accessdate=September 14, 2015}}</ref> Several days later, on September 20 at [[Night of Champions (2015)|Night of Champions]], Nikki lost the championship to Charlotte, ending her reign at 301 days.<ref>{{Cite web|title = WWE Night of Champions 2015 results|url=http://www.wwe.com/shows/nightofchampions/2015/wwe-night-of-champions-2015-results-27952079|website=WWE|accessdate = 2015-09-21}}</ref> Shortly after, Nikki went on a hiatus from television due to a neck injury which would require surgery,<ref>{{cite web|url=http://www.eonline.com/shows/total_divas/news/733675/total-divas-star-nikki-bella-to-undergo-neck-surgery-find-out-if-she-ll-be-returning-to-the-wwe|title=Total Divas Star Nikki Bella to Undergo Neck Surgery: Find Out if She'll Be Returning to the WWE|author=Cohen, Jess|website=[[E!|E! Online]]|date=January 25, 2016|accessdate=January 25, 2016}}</ref><ref>{{cite web|url=http://www.wwe.com/inside/wwe-divas/nikki-bella-injury-interview-28580698|title=Nikki Bella opens up about her neck injury and upcoming surgery|author=Benigno, Anthony|website=[[WWE]]|date=January 25, 2016|accessdate=January 25, 2016}}</ref> but returned for one night on December 21, to accept the [[Slammy Award]] for [[Slammy Award#2015 Slammy Awards|Diva of the Year]].<ref name="slammy2016"/><ref name="slammy2016">{{cite web|url=http://www.pwinsider.com/ViewArticle.php?id=98582&p=3|title=WWE SLAMMYS EDITION RAW REPORT: A LOT OF AWARDS ARE PRESENTED, WE GOT OUR 'STEVE HARVEY' MOMENT, WE GOT OUR 'DAVID SCHULTZ' MOMENT, A STEEL CAGE MATCH, AND MORE|author=Trionfo, Richard|website=PWInsider|date=December 21, 2015|accessdate=December 21, 2015}}</ref>
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Amid a feud with [[Charlotte Flair]] after [[SummerSlam (2018)|SummerSlam]] in 2018, Lynch began to refer to herself as "The Man"—adopting a persona of a poorly-treated underdog.<ref>{{cite web|last=Johnson|first=Mike|date=September 16, 2018|title=Complete WWE Hell In A Cell PPV Coverage Including Title Changes, A Surprise Return, Two Hell In A Cell Bouts And More|url=https://www.pwinsider.com/ViewArticle.php?id=120339&p=2|archive-url=https://web.archive.org/web/20180918054250/https://www.pwinsider.com/ViewArticle.php?id=120339&p=2|archive-date=September 18, 2018|access-date=September 17, 2018|work=PWInsider}}</ref><ref>{{cite web|last=Trionfo|first=Richard|date=September 18, 2018|title=WWE Smackdown Report: Becky Celebrates, Almas Versus Styles, A Sad Rusev Day, And More|url=https://www.pwinsider.com/ViewArticle.php?id=120401&p=2|archive-url=https://web.archive.org/web/20180919172007/https://www.pwinsider.com/ViewArticle.php?id=120401&p=2|archive-date=September 19, 2018|access-date=September 19, 2018|work=PWInsider}}</ref> The storyline coincided with a major increase in Lynch's popularity,<ref>{{Cite web|last=Tufayel|first=Ahmed|date=November 14, 2018|title=WWE's Becky Lynch: Sexuality shouldn't be barrier in wrestling|url=https://www.pinknews.co.uk/2018/11/14/wwe-becky-lynch-lgbt-gay-wrestlers/|archive-url=https://web.archive.org/web/20181225175517/https://www.pinknews.co.uk/2018/11/14/wwe-becky-lynch-lgbt-gay-wrestlers/|archive-date=December 25, 2018|access-date=December 25, 2018|publisher=[[PinkNews]]}}</ref><ref>{{Cite web|last=Schilling|first=Dave|date=November 17, 2018|title=Becky Lynch: The 'Man' of the WWE's Women's Revolution|url=https://melmagazine.com/en-us/story/becky-lynch-the-man-of-the-wwes-womens-revolution|archive-url=https://web.archive.org/web/20181225175547/https://melmagazine.com/en-us/story/becky-lynch-the-man-of-the-wwes-womens-revolution|archive-date=December 25, 2018|access-date=December 25, 2018|website=MEL Magazine}}</ref><ref>{{Cite web|last=Sulla-Heffinger|first=Anthony|date=December 14, 2018|title=Becoming 'The Man': How Becky Lynch ignited wrestling's hottest angle in years|url=https://sports.yahoo.com/becoming-man-becky-lynch-ignited-wrestlings-hottest-angle-years-143255428.html|archive-url=https://web.archive.org/web/20181217043338/https://sports.yahoo.com/becoming-man-becky-lynch-ignited-wrestlings-hottest-angle-years-143255428.html|archive-date=December 17, 2018|access-date=December 25, 2018|website=[[Yahoo Sports]]}}</ref> and culminated with Lynch defeating the Raw and SmackDown's Women's Champions [[Ronda Rousey]] and Charlotte Flair in a [[Professional wrestling match types#Winner Takes All match|winner takes all]] [[Professional wrestling match types#Basic non-elimination match|triple threat match]] at [[WrestleMania 35]]—marking the first women's main event in WrestleMania history.<ref>{{cite web|last=Carapola|first=Stuart|date=April 7, 2019|title=Complete Wrestlemania 35 Coverage: New Champions Are Crown, Triple H Puts His Career On The Line, Does Kofi Get His Moment, The Women Make History With All The Gold On The Line, And More|url=https://www.pwinsider.com/ViewArticle.php?id=125538&p=5|work=PWInsider|access-date=January 19, 2022|archive-date=June 6, 2020|archive-url=https://web.archive.org/web/20200606060334/https://www.pwinsider.com/ViewArticle.php?id=125538&p=5|url-status=live}}</ref> After 14 years with WWE, veteran wrestler Alicia Fox retired, returning to participate only at [[Royal Rumble]] events in the future.<ref>{{Cite web|last=Datson|first=Andy|date=October 17, 2019|title=Alicia Fox Appears To Have Retired From WWE|url=https://wrestletalk.com/news/alicia-fox-appears-to-have-retired-from-wwe/|archive-url=https://web.archive.org/web/20220127110644/https://wrestletalk.com/news/alicia-fox-appears-to-have-retired-from-wwe/|publisher=[[WrestleTalk]]|access-date=January 31, 2022|archive-date=January 27, 2022|url-status=live}}</ref> At [[Crown Jewel (2019)|Crown Jewel]], [[Natalya Neidhart|Natalya]] and [[Lacey Evans]] competed in WWE's first women's match in [[Saudi Arabia]].<ref name="CBSReview">{{cite news|last1=Silverstein|first1=Adam|last2=Crosby|first2=Jack|date=October 31, 2019|title=2019 WWE Crown Jewel results, recap, grades: Major world title change among surprising outcomes|work=[[CBS Sports]]|url=https://www.cbssports.com/wwe/news/2019-wwe-crown-jewel-results-recap-grades-major-world-title-change-among-surprising-outcomes/|access-date=November 1, 2019|archive-date=November 1, 2019|archive-url=https://web.archive.org/web/20191101155615/https://www.cbssports.com/wwe/news/2019-wwe-crown-jewel-results-recap-grades-major-world-title-change-among-surprising-outcomes/|url-status=live}}</ref><ref name="heavy.com">{{cite news|last=Jones|first=Elton|date=October 31, 2019|title=WWE Crown Jewel 2019: Reactions & Review|work=[[Heavy.com]]|url=https://heavy.com/sports/2019/10/wwe-crown-jewel-2019-reactions-review/|access-date=November 1, 2019|archive-date=November 1, 2019|archive-url=https://web.archive.org/web/20191101160720/https://heavy.com/sports/2019/10/wwe-crown-jewel-2019-reactions-review/|url-status=live}}</ref><ref name="CanoeReview">{{cite news|last=Powell|first=John|date=October 31, 2019|title=The Fiend, WWE women make history at Crown Jewel|work=[[Canoe.com]]|url=http://slam.canoe.com/Slam/Wrestling/2019/10/31/22802199.html|access-date=November 1, 2019|archive-date=November 1, 2019|archive-url=https://web.archive.org/web/20191101160721/http://slam.canoe.com/Slam/Wrestling/2019/10/31/22802199.html|url-status=dead}}</ref> Later that year, [[Survivor Series (2019)|Survivor Series]] held its first ever women's main event featuring [[Raw Women's Champion]] [[Becky Lynch]], [[SmackDown Women's Champion]] [[Bayley (wrestler)|Bayley]] and [[NXT Women's Champion]] [[Shayna Baszler]], with the latter winning the match. In 2021, [[Sasha Banks]] and [[Bianca Belair]] became the first black women to jointly headline [[WrestleMania]].<ref>{{Cite web|last=Jackson|first=Amanda|title=WWE stars Bianca Belair and Sasha Banks make history as first Black women to duke it out in WrestleMania main event|url=https://www.cnn.com/2021/04/11/us/wrestlemania-bianca-belair-sasha-banks-trnd/index.html|access-date=July 20, 2022|website=CNN|date=April 11, 2021 |archive-date=July 20, 2022|archive-url=https://web.archive.org/web/20220720200724/https://www.cnn.com/2021/04/11/us/wrestlemania-bianca-belair-sasha-banks-trnd/index.html|url-status=live}}</ref>


On January 6, 2021, at [[NXT: New Year's Evil (2021)|NXT New Year's Evil]] the first ever [[Dusty Rhodes Tag Team Classic#Women's|Women's Dusty Rhodes Tag Team Tournament]] was announced by NXT general manager [[William Regal]]<ref>{{Cite web |last=Gibbons |first=Aidan |title=WWE NXT Announces First-Ever Women's Dusty Rhodes Tag Team Classic |url=https://cultaholic.com/posts/wwe-nxt-announces-first-ever-women-s-dusty-rhodes-tag-team-classic |access-date=July 18, 2024 |website=Cultaholic.com|date=January 7, 2021 }}</ref> and on February 14, 2024, in the tournament finals at [[NXT TakeOver: Vengeance Day]] the tournament was won by [[Raquel González (wrestler)|Raquel González]] and [[Dakota Kai]] as they defeated [[Ember Moon]] and [[Shotzi Blackheart]].<ref name="NXTVengeanceDay"/> On March 10, 2021, after the tournament victory Raquel González and Dakota Kai were awarded the first ever [[NXT Women's Tag Team Championship]]'s by NXT general manager William Regal making them the inaugural championship holders.<ref>{{Cite web |last=Lambert |first=Jeremy |title=NXT Women's Tag Team Titles Made Official; New Champions Crowned |url=https://www.fightful.com/wrestling/nxt-women-s-tag-team-titles-made-official-first-champions-crowned |access-date=July 18, 2024 |website=Fightful.com}}</ref>
=== New Women's Championship and Women Superstars Era (2016–present) ===
[[File:Lita presents the WWE Women's Championship at WrestleMania 32.jpg|thumb|upright|right|[[Lita (wrestler)|Lita]] during the presentation of the new title at [[WrestleMania 32]] in April 2016]]
During the [[WrestleMania 32]] pre-show, [[WWE Hall of Fame]]r [[Lita (wrestler)|Lita]] unveiled a brand-new [[WWE Women's Championship (2016)|Women's Championship]] belt to signify a change in the status of the division.<ref name="Women's Title WrestleMania 32"/> The title shares its name with the [[WWE Women's Championship (1956–2010)|original Women's Championship]], however, the new title does not share the same title history as the original as it was merged into the Divas Championship in 2010 when it followed its lineage and history. WWE acknowledges the original championship as its predecessor,<ref name=titlehistory>{{cite web|url=http://www.wwe.com/classics/titlehistory/wwe-womens-championship|title=WWE Women's Championship|work=wwe.com}}</ref> and notes that the lineage of female champions dates back to [[The Fabulous Moolah]]'s reign in 1956. The then-current Divas Champion [[Charlotte (wrestler)|Charlotte]] would win the new championship by defeating [[Becky Lynch]] and [[Sasha Banks]] in a triple threat match. This also made the Divas Championship defunct after 8 years, which made Charlotte the final title holder. It was also announced that female performers in the WWE would be referred to as "WWE Superstars" in the future, the same as their male counterparts as the term Diva would be dropped after seventeen years since April 1999 when the company began using the term for the women's division.


During the late year of 2021 the first ever [[Queen's Crown tournament|WWE Queen's Crown tournament]] was announced, The tournament is a [[female]] version of the company's [[King of the Ring tournament]].<ref>{{Cite web |last=MIDDLETOWN |first=MARC |title=WWE Announces Queen's Crown And King Of The Ring Tournaments |url=https://www.wrestlinginc.com/news/2021/10/wwe-announces-queens-crown-and-king-of-the-ring-tournaments/ |access-date=February 3, 2024 |website=Wrestlinginc.com|date=October 2, 2021 }}</ref> On October 21, 2021, [[Zelina Vega]] defeated [[Doudrop]] to become the inaugural Queen's Crown at [[Crown Jewel (2021)|Crown Jewel]] in Saudi Arabia.<ref>{{Cite web |author=WWE Staff |title=WWE CROWN JEWEL MATCH RESULTS |url=https://www.wwe.com/amp/shows/wwe-crown-jewel/2021/doudrop-vs-zelina-vega-results |access-date=February 3, 2024 |website=WWE.com}}</ref><ref>{{Cite web |last=Staff |first=Thesmackdownhotel.com |title=WWE Queen's Crown Tournament |url=https://www.thesmackdownhotel.com/events-results/ppv-special/wwe-queen-s-crown |access-date=February 3, 2024 |website=Thesmackdownhotel.com}}</ref>
On the April 4 episode of ''Raw'', [[Maryse Ouellet|Maryse]] returned to WWE interfering in her real life husband, [[The Miz]]'s [[WWE Intercontinental Championship|Intercontinental Championship]] match against [[Zack Ryder]] by helping him win the title for the fifth time.<ref>{{cite web|url=http://www.pwinsider.com/ViewArticle.php?id=101100&p=2|title=LIVE ONGOING WWE RAW REPORT: THE DIVAS SHOW THAT HISTORY CAN REPEAT ITSELF . . . THE WALK OUT RETURNS|last=Richard|first=Trionfo|date=April 4, 2016|accessdate=April 5, 2016|work=PWInsider}}</ref> [[Lilian Garcia]] would depart from the WWE yet again on August 1, 2016 due to personal reasons as her departure would officially leave a brand new generation of WWE female talents.
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Also while the name "Diva" largely fell into disuse, the term was then reused in 2022 for NXT wrestler Quincy Eliott's moniker, "Super Diva".<ref>{{cite web|url=https://www.outsports.com/platform/amp/2022/9/14/23353486/super-diva-quincy-elliott-wwe-nxt-debut-lgbtq-pro-wrestling-paris-is-bumping|title=Out wrestler 'Super Diva' Quincy Elliott made his WWE NXT debut Tuesday|date=September 14, 2022 |access-date=October 19, 2022|archive-date=October 19, 2022|archive-url=https://web.archive.org/web/20221019174509/https://www.outsports.com/platform/amp/2022/9/14/23353486/super-diva-quincy-elliott-wwe-nxt-debut-lgbtq-pro-wrestling-paris-is-bumping|url-status=live}}</ref>
== NXT ==


On June 9, 2023, on an episode of ''SmackDown'', the WWE Raw Women's Championship name was reverted back to the [[WWE Women's Championship]] as to when Lita introduced it at WrestleMania 32, and then-current champion Asuka was awarded with a new title belt.<ref>{{Cite web |last=DEFELICE |first=ROBERT |title=New WWE Women's Title Given To Asuka; Title Defense Against Charlotte Flair Set For 6/30 SmackDown |url=https://www.fightful.com/wrestling/new-wwe-women-s-title-belt-given-asuka-69-smackdown-charlotte-flair-returns-confront-her?amp |access-date=December 26, 2023 |website=Fightful.com}}</ref> On the June 12 episode of ''Raw'', the WWE Smackdown Women's Championship was renamed to the [[Women's World Championship (WWE)|Women's World Championship]], and then-current champion Rhea Ripley was awarded with the new title belt.<ref>{{Cite web |last=DEFELICE |first=ROBERT |title=Rhea Ripley Crowned Women's World Champion, Given New Title Belt On 6/12 WWE Raw |url=https://www.fightful.com/wrestling/rhea-ripley-crowned-women-s-world-champion-given-new-title-belt-612-wwe-raw?amp |access-date=December 26, 2023 |website=Fightful.com}}</ref>
=== Reality competition (2010–2011) ===
{{main article|WWE NXT (TV series)}}
''WWE NXT'' originally existed as a [[Television program#Seasons.2Fseries|seasonal]] show which was presented as a hybrid between [[reality television]] and WWE's scripted live event shows, in which they acquired any select talent contracted from WWE's then-developmental territory [[Florida Championship Wrestling]] (FCW) to participated in a competition to become WWE's next "breakout star" with the help of select main roster talents. Five seasons of this version of ''NXT'' were broadcast from February 23, 2010<ref name="Variety">{{cite web|url=http://www.variety.com/article/VR1118015260?refCatId=14|title=WWE's 'ECW' ends run on Syfy|last=Graser|first=Marc|work=Variety|date=February 16, 2010|accessdate=February 16, 2010}}</ref> to June 13, 2012,<ref name="Variety"/><ref name=End>{{cite web|last=James|first=Justin|title=JAMES'S WWE NXT REPORT 6/13 - Week 67: Final episode of Season 5, WWE introduces FCW stars for Season 6, Usos close out the season|url=http://pwtorch.com/artman2/publish/wwenxtreport/article_62428.shtml|work=Pro Wrestling Torch|accessdate=October 28, 2012}}</ref><ref name="PressRelease">{{cite web|url=http://corporate.wwe.com/news/2010/WWECorporate-.jsp|title=WWE NXT debuts on Syfy|date=February 16, 2010|accessdate=February 16, 2010|publisher=[[WWE]]}}</ref>


On June 23, 2023, the '''WWE Women's Tag Team Championship's''' were unified with the '''NXT Women's Tag Team Championship's''' as Ronda Rousey and Shayna Baszler (WWE Women's Tag Team Champions) defeated [[Alba Fyre]] and [[Isla Dawn]] (NXT Women's Tag Team Champions) retiring the NXT Women's Tag Team Championship's on a episode of ''SmackDown''.<ref>{{Cite web |last=Staff |first=Featuresofwrestling.com |title=Ronda Rousey & Shayna Baszler Become Unified WWE Women's Tag Team Champions |url=https://featuresofwrestling.com/2023/06/24/ronda-rousey-shayna-baszler-become-unified-wwe-womens-tag-team-champions/ |access-date=July 18, 2024 |website=Featuresofwrestling.com|date=June 24, 2023 }}</ref><ref>{{Cite web |last=Staff |first=Foxsports.com |title=Ronda Rousey & Shayna Baszler defeat Alba Fyre & Isla Dawn to claim the title of the new Unified WWE Women's Tag Team Champions {{!}} WWE on FOX |url=https://www.foxsports.com/watch/play-6794dc0e200069a |access-date=July 18, 2024 |website=Foxsports.com}}</ref>
[[File:Celeste Bonin.jpg|thumb|left|upright|Winner of ''NXT'' Season 3 [[Kaitlyn (wrestler)|Kaitlyn]] in November 2010]]
The second season of ''NXT'' started on June 8, 2010 and ended on August 31, 2010,<ref name="06-08-2010">{{cite web|url=http://www.wwe.com/shows/wwenxt/archive/06082010|title=Welcome to season two|first=Kara A.|last=Medalis|date=August 8, 2010|accessdate=August 9, 2010|publisher=[[World Wrestling Entertainment]]}}</ref><ref name="08-10-2010">{{cite web|url=http://www.wwe.com/shows/wwenxt/archive/08102010|title=Un-lucky night|first=Kara|last=Medalis|date=August 10, 2010|accessdate=August 11, 2010|publisher=[[WWE]]}}</ref> lasting thirteen weeks.<ref name="06-08-2010" /><ref name="08-10-2010" /> [[LayCool]] (Michelle McCool and Layla) were the first female talents featured on the show as 'mentors' and their male talent was Kaval who won the second season on August 31.<ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2010/08/31/15205276.html|title=WWE NXT: Kaval wins show's 2nd season, gets beat down|date=August 31, 2010|last=Bishop|first=Matt|accessdate=September 1, 2010|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref><ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2010/06/01/14222371.html|title=WWE NXT: Barrett wins show's first season|date=June 1, 2010|last=Bishop|first=Matt|accessdate=June 2, 2010|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref><ref>{{cite web|url=http://pwtorch.com/artman2/publish/WWE_News_3/article_41691.shtml|title=WWE News: NXT Results – Season Two announced, Pro & Rookie pairings revealed|date=June 1, 2010|last=Caldwell|first=James|accessdate=June 1, 2010|publisher=Pro Wrestling Torch}}</ref>


On July 17, 2023, [[Chelsea Green]] and [[Sonya Deville]] became the first WWE Tough Enough women contestants to win the WWE Women's Tag Team Championships in WWE history.<ref>{{Cite web |last=G. |first=Joey |title=Chelsea Green Talks Her History With Sonya Deville, Says She Is Counting Down The Days Until Deville Returns From Injury |url=https://www.wrestlingheadlines.com/chelsea-green-talks-her-history-with-sonya-deville-says-she-is-counting-down-the-days-until-deville-returns-from-injury/amp/ |access-date=December 26, 2023 |website=Www.wrestlingheadlines.com|date=September 20, 2023 }}</ref>
The [[WWE NXT (TV series)#Season 3|third season]] of NXT was exclusive for Divas. The majority of the season three cast was revealed on the second season finale on August 31, 2010. The first four episodes of season three were aired on [[Syfy]]. Due to the debut of ''[[WWE SmackDown|SmackDown]]'' on Syfy in October 2010, NXT left the channel and became a webcast at WWE.com for visitors from the United States from the fifth episode onwards. [[AJ Lee]], [[Naomi (wrestler)|Naomi]], Aloisia, [[Maxine (wrestler)|Maxine]], [[Aksana (wrestler)|Aksana]], and Jamie Keyes were initially announced as part of the show with Primo, [[Kelly Kelly]], [[Vickie Guerrero]], [[Alicia Fox]], [[Goldust|Goldust]], and [[The Bella Twins]] as the select main roster talents featured on the show as 'mentors'. However, before the season's premiere aired, Aloisia was dropped from the show. On screen, Aloisia's exit stemmed from an argument between Aloisia and her pro, [[Vickie Guerrero]], forcing Guerrero to fire her.<ref>{{cite web|url=http://www.wwe.com/inside/news/vickiealoisia|title=Vickie Guerrero fires NXT Rookie Diva Aloisia|accessdate=September 3, 2010|publisher=[[WWE]]}}</ref> In real life, she was released two weeks later, due to the company allegedly finding adult photos, and was replaced by [[Kaitlyn (wrestler)|Kaitlyn]] on the show. The reward to the victor was changed in contrast to the previous seasons. Unlike the first two male victors, the female victor of season 3 would not get a shot at a championship of her choice (the only title being the [[Divas Championship]]) but rather, a main roster spot.


On April 6, 2024, at [[NXT Stand & Deliver (2024)|NXT Stand & Deliver]], NXT general manager [[Ava (wrestler)|Ava]] announced the creation of the [[NXT Women's North American Championship]]. This is the first-ever secondary women's championship in WWE.<ref>{{cite web |last=Currier |first=Joseph |date=April 6, 2024 |title=WWE introducing Women's NXT North American Championship |url=https://www.f4wonline.com/news/nxt/wwe-introducing-womens-nxt-north-american-championship |access-date=April 6, 2024 |publisher=Wrestling Observer}}</ref> On April 7, 2024, at [[WrestleMania XL]], the WWE Queen's Crown tournament was renamed as the WWE Queen of the Ring tournament. The finals of the tournament took place at [[King and Queen of the Ring (2024)|King and Queen of the Ring]] in Saudi Arabia which was won by [[Nia Jax]], earning her a title shot at the WWE Women's Championship at [[SummerSlam (2024)|SummerSlam]].<ref>{{Cite web |last=TESSIER |first=COLIN |title=WWE To Hold 5/24 SmackDown And WWE King And Queen Of The Ring PLE In Saudi Arabia |url=https://www.fightful.com/wrestling/wwe-hold-524-smackdown-and-wwe-king-and-queen-ring-ple-saudi-arabia |access-date=April 7, 2024 |website=Fightful.com}}</ref><ref>{{Cite web |last=Brookhouse |first=Brent |title=WWE King and Queen of the Ring card, date, start time, matches, live stream, match card, location, rumors |url=https://www.cbssports.com/wwe/news/wwe-king-and-queen-of-the-ring-card-date-start-time-matches-live-stream-match-card-location-rumors/ |access-date=May 24, 2024 |website=Cbssports.com}}</ref><ref>{{Cite web |last=Ruth |first=Daisy |date=May 25, 2024 |title=Results Of WWE's 2024 King Of The Ring Tournament Finals |url=https://www.wrestlinginc.com/1589424/results-wwe-2024-king-of-the-ring-tournament-finals/ |access-date=May 25, 2024 |website=Wrestling Inc. |language=en-US}}</ref>
The fourth season of NXT started on December 7, 2010 and ended on March 1, 2011. Maryse with Ted Dibiase Jr. and Vickie Guerrero with Dolph Ziggler returned to the show as featured mentors. In the [[WWE NXT (TV series)#Season 5|fifth edition]] of the program on March 8, 2011,<ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2011/03/09/17546731.html|title=WWE NXT: Redemption beings (sic) for 6 former rookies|date=March 9, 2011|last=Bishop|first=Matt|accessdate=March 11, 2011|work=Slam! Sports|publisher=[[Canadian Online Explorer]]}}</ref> Maryse became co-host of the show up until August 24 when taking time off due to personal injury. She departed from the company on October 28.<ref>{{cite web|url=http://www.wwe.com/inside/maryse-released|title=Maryse released|date=October 28, 2011|accessdate=October 28, 2011|publisher=[[WWE]]}}</ref>


On June 9, 2024, at [[NXT Battleground (2024)|NXT Battleground]] [[Kelani Jordan]] became the inaugural NXT Women's North American Champion as she defeated [[Sol Ruca]], [[Lash Legend]], [[Fallon Henley]], [[Jaida Parker]] and [[Michin]] in a 6-Women [[Ladder match]].<ref>{{Cite web |last=Renshaw |first=Conor |title=Kelani Jordan Secures Inaugural NXT Women's North American Title |url=https://itrwrestling.com/news/kelani-jordan-secures-inaugural-nxt-womens-north-american-title/ |access-date=July 18, 2024 |website=Itrwrestling.com|date=June 10, 2024 }}</ref>
=== Developmental (2012–present) ===
{{main article|WWE NXT}}
Throughout the years, WWE began hiring new Divas and assigned them to their development territories to train and wait to be called up to the main roster. These new Divas were recruited from the [[independent circuit]] and modeling agencies including previously the [[Diva Search]].


On May 1, 2024, WWE Chief Content Officer [[Paul "Triple H" Levesque]] confirmed that WWE TV show [[WWE Speed]] that was established April 3, 2024, which air's on [[Twitter]] would also feature women's matches; this led to an official announcement on August 9, 2024, where he announced that the tournament for the first ever [[WWE Speed Women's Championship]] will begin on September 4, 2024.<ref>{{cite web |last1=Lambert |first1=Jeremy |title=Triple H Says Women Will Eventually Compete In WWE Speed Matches |url=https://www.fightful.com/wrestling/triple-h-says-women-will-eventually-compete-wwe-speed-matches |website=Fightful |access-date=August 10, 2024 |archive-url=https://web.archive.org/web/20240501190732/https://www.fightful.com/wrestling/triple-h-says-women-will-eventually-compete-wwe-speed-matches |archive-date=May 1, 2024 |date=May 1, 2024}}</ref><ref>{{cite web |last1=Rose |first1=Bryan |title=WWE Speed Women’s Championship tournament to begin next month |url=https://www.f4wonline.com/news/wwe/wwe-speed-womens-championship-tournament-to-begin-next-month/ |website=[[Wrestling Observer Figure Four Online]] |access-date=August 10, 2024 |archive-url=https://web.archive.org/web/20240810145704/https://www.f4wonline.com/news/wwe/wwe-speed-womens-championship-tournament-to-begin-next-month/ |archive-date=August 10, 2024 |date=August 9, 2024}}</ref> The title is a women's version of the [[WWE Speed Championship]] which was inauguracely won by [[Ricochet (wrestler)|Ricochet]].<ref name="Inaugural-Speed-Champion">{{cite web|url=https://www.fightful.com/wrestling/spoiler-first-ever-wwe-speed-champion-crowned|title=Spoiler: First-Ever WWE Speed Champion Crowned|date=April 26, 2024|last=Lambert|first=Jeremy|work=Fightful|access-date=April 27, 2024}}</ref><ref name="Speed-Final">{{cite web|url=https://411mania.com/wrestling/ricochet-first-ever-wwe-speed-champion/|title=Ricochet Becomes First-Ever WWE Speed Champion, Special Friday Episode Airs|date=May 3, 2024|last=Lee|first=Joseph|work=[[411Mania]]|access-date=May 3, 2024}}</ref> In the tournament final that occurred during the ''Speed'' tapings on October 4, 2024, SmackDown's [[Candice LeRae]] defeated Raw's [[Iyo Sky]] to become the inaugural champion.<ref>{{cite web|url=https://411mania.com/wrestling/spoiler-inaugural-wwe-womens-speed-champion/|title=Spoiler On Inaugural WWE Women's Speed Champion|date=October 4, 2024|last=Thomas|first=Jeremy|work=[[411Mania]]|access-date=October 5, 2024}}</ref>
[[Sara Del Rey]] signed a contract with WWE on July 9, 2012 and became the first female trainer in WWE's [[Farm team|developmental territory]] NXT, based at the [[WWE Performance Center]] in [[Orlando, Florida]].<ref>{{cite web|title=NXT Wrestling – Trainers|url=http://www.fcwwrestling.info/NXT-Wrestling-Staff.html|publisher=[[NXT Wrestling]]|accessdate=June 7, 2013|archiveurl=http://www.webcitation.org/6HCFJo3aM|archivedate=June 7, 2013}}</ref><ref>{{cite web|last=Johnson|first=Mike|title=SARA DEL REY-WWE UPDATE|url=http://www.pwinsider.com/article/72286/sara-del-reywwe-update.html?p=1|work=PWInsider|accessdate=June 7, 2013}}</ref> In August 2012, WWE ceased operating [[Florida Championship Wrestling]] (FCW), its developmental promotion in Tampa, Florida, deactivating FCW titles, and began running all of its developmental events and operations at Full Sail University under the "WWE NXT" banner. WWE had been using the ''NXT'' name for a television program featuring rookies from FCW competing to become WWE main roster members, though the "reality television" aspects of the show had been dropped earlier in 2012; WWE NXT now serves as the primary television program for the promotion. ''NXT'' has received praise for the opportunities they afford female wrestlers as opposed to on the main roster, which has led to a change on how women's wrestling is portrayed on WWE's main roster.
On the November 8, 2024, episode of SmackDown, SmackDown GM Nick Aldis introduced the [[WWE Women's United States Championship]] belt.<ref>https://www.sportskeeda.com/wwe/news-nick-aldis-announces-huge-new-wwe-title-reveals-looks-like-called</ref> On the November 25, 2024, episodes of RAW, the [[WWE Women's Intercontinental Championship]] belt was unveiled by RAW GM [[Adam Pearce]].<ref>https://www.f4wonline.com/news/wwe/wwe-introduces-womens-intercontinental-championship-on-raw/</ref> On December 14, 2024 at [[Saturday Night's Main Event XXXVII|Saturday Night's Main Event]] Chelsea Green was crowned the inaugural WWE Women’s United States Champion when she defeated [[Michin]] in the WWE Women’s United States Championship Tournament finals.<ref>{{cite web|url=https://www.si.com/fannation/wrestling/wwe/chelsea-green-becomes-the-inaugural-united-states-women-s-champion-at-saturday-nights-main-event|title=Chelsea Green Becomes The Inaugural United States Women's Champion At Saturday Night's Main Event|date=December 14, 2024|last=Barnard|first=Adam|work=[[Sports Illustrated]]|access-date=December 14, 2024}}</ref>


====Reception====
[[File:Paige as NXT Women's Champion WrestleMania Axxess 2014 3.jpg|upright|thumb|right|upright|In 2013, [[Paige (wrestler)|Paige]] became the first [[NXT Women's Championship|NXT Women's Champion]]]]
While Stephanie McMahon credited Triple H and Vince McMahon as the creators of the Women's Revolution,<ref>{{cite web|url=http://www.diva-dirt.com/2017/03/24/stephanie-mcmahon-reveals-believes-created-womens-evolution/|title=Stephanie McMahon reveals who she believes created the Women's Evolution - Diva Dirt|website=www.diva-dirt.com|url-status=dead|archive-url=https://web.archive.org/web/20210309005716/http://www.diva-dirt.com/2017/03/24/stephanie-mcmahon-reveals-believes-created-womens-evolution/|archive-date=March 9, 2021}}</ref> wrestler [[Gail Kim]] countered that [[Total Nonstop Action Wrestling]] was the promotion where the Women's Revolution began.<ref>{{Cite web|url=https://www.fightful.com/wrestling/gail-kim-elaborates-her-claim-tna-started-women-s-revolution|title=Gail Kim Elaborates on Her Claim That TNA Started the Women's Revolution|access-date=May 4, 2021|archive-date=May 17, 2021|archive-url=https://web.archive.org/web/20210517162155/https://www.fightful.com/wrestling/gail-kim-elaborates-her-claim-tna-started-women-s-revolution|url-status=live}}</ref> Former WWE wrestler [[Maria Kanellis]] was critical of how WWE portrays women, stating that it feels more like a "promotional tactic".<ref>{{Cite web|url=http://www.diva-dirt.com/maria-kanellis-bennett-says-that-stephanie-mcmahons-advocacy-for-womens-rights-feels-promotional/|title=Maria Kanellis-Bennett says that Stephanie McMahon's advocacy for women's rights feels "promotional"|date=May 3, 2021|website=Diva Dirt|access-date=December 9, 2021|archive-date=December 9, 2021|archive-url=https://web.archive.org/web/20211209055034/http://www.diva-dirt.com/maria-kanellis-bennett-says-that-stephanie-mcmahons-advocacy-for-womens-rights-feels-promotional/|url-status=live}}</ref> After being released in 2021, Mickie James said that one WWE executive told her: "Women's wrestling doesn't make money" in response to her push for a second all-female pay-per-view or an all-female branded show.<ref>{{Cite web|url=https://www.fightful.com/wrestling/mickie-james-says-vince-mcmahon-called-her-after-heftygate-pitched-all-women-s-brand-release|title=Mickie James Says Vince McMahon Called Her After Heftygate, Pitched All-Women's Brand Before Release|access-date=May 4, 2021|archive-date=April 29, 2021|archive-url=https://web.archive.org/web/20210429011931/https://www.fightful.com/wrestling/mickie-james-says-vince-mcmahon-called-her-after-heftygate-pitched-all-women-s-brand-release|url-status=live}}</ref>
The following year in 2013, the [[NXT Women's Championship]] was first introduced on April 5, 2013 at ''[[WrestleMania Axxess]]''. It was announced at the May 30, 2013 tapings (broadcast in the June 5 episode) of ''NXT'', by [[Stephanie McMahon]] that there would be a tournament, featuring four developmental divas and four divas from the main roster competing to be crowned as the inaugural NXT Women's Champion in a knockout system format. [[Tamina Snuka]], [[Alicia Fox]], [[Aksana (wrestler)|Aksana]], and [[Summer Rae]] represented the main roster in the tournament.<ref>{{cite web|last=Caldwell|first=James|title=WWE NEWS: McMahon's Friday tweet - anti-smoking, Stephanie introduces NXT Women's Title (w/Pic), Cena check-in, Ross new blog, Dupree wins title|url=http://www.pwtorch.com/artman2/publish/WWE_News_3/article_70982.shtml#.UalGPK_n_IU|work=Pro Wrestling Torch|accessdate=May 30, 2013}}</ref><ref>{{cite web|last=Namako|first=Jason|title=WWE NXT Results - 5/30/13 (#1 Contender Battle Royal)|url=http://www.wrestleview.com/wwe-news/41777-wwe-nxt-results-5-30-13-1-contender-battle-royal|work=Wrestleview|accessdate=May 31, 2013}}</ref><ref>{{cite web|last=James|first=Justin|title=James's WWE NXT results 5/29 & 6/5: Wyatts defend Tag Titles, NXT Women's Title introduced, #1 contender battle royal, Parade of released NXT wrestlers in matches|url=http://pwtorch.com/artman2/publish/wwenxtreport/article_71102.shtml|work=Pro Wrestling Torch|accessdate=6 June 2013}}</ref> The first champion was crowned on June 20, 2013, with [[Paige (wrestler)|Paige]] defeating [[Emma (wrestler)|Emma]] in the tournament finals.<ref name="suplexknee">{{cite web|url=http://pwtorch.com/artman2/publish/wwenxtreport/article_72241.shtml|title=James' WWE NXT Results 7/24: First NXT Women's champion crowned & Triple H makes appearance, Overall Reax|last=James, Justin|publisher=Pro Wrestling Torch|date=25 July 2013|accessdate=27 July 2013|quote=Paige with a fisherman's suplex into a cover for two. Rapid knee lifts to Emma dangling through the ropes.}}</ref>


== Promotional pushes ==
John Layfield stripped Paige of the title on the April 24 edition of ''NXT'' in order to give the divas on ''NXT'' a chance, as Paige had been brought up to the main roster on April 7, 2014 on ''Raw'' upon defeating AJ Lee for WWE's Divas Championship. The following week, a new tournament was started for the NXT Women's Championship. Natalya, Layla, Alicia Fox, and Emma represented the main roster in the second tournament. At [[NXT TakeOver]] in the finals, Charlotte defeated [[Natalya (wrestler)|Natalya]] to win the vacant NXT Women's Championship.
The popularity of the women of WWE has resulted in various cross-promotions.<ref>{{cite web|last1=The Sports|first1=Giant|title=Most Beautiful Female Wrestlers in WWE History|url=https://thesportsgiant.com/wwe/most-beautiful-female-wrestlers-in-wwe/|website=The Sports Giant|access-date=December 13, 2022|language=en|date=December 13, 2022|archive-date=December 13, 2022|archive-url=https://web.archive.org/web/20221213213841/https://thesportsgiant.com/wwe/most-beautiful-female-wrestlers-in-wwe/|url-status=live}}</ref> Various female talent in WWE have posed in ''[[Playboy]]'', others have appeared in commercials for WWE and non-WWE products as well as men's interest magazines.


Women in WWE would participate in annual photoshoots every year, travelling to a foreign destination. The photoshoot would be followed by a magazine, featuring photos from the shoot as well as a television special or video release of highlights from the shoot. The first initial annual photoshoot was in 1999 in Santa Fe, New Mexico, which was promoted through video release by WWE entitled ''Come Get Some: The Women of the WWF''. Debra, Chyna, Sable, Tori, Jacqueline, Terri Runnels, Ivory, Luna Vachon, and Ryan Shamrock were part of the photoshoot and promotional material.
[[File:Sasha vs. Charlotte NXT Live event.jpg|thumb|left|[[Charlotte (wrestler)|Charlotte]] and [[Sasha Banks]] wrestling during a [[house show]] in March 2015]]
In February at [[NXT TakeOver: Rival]], Charlotte lost the championship to [[Sasha Banks]] in a [[Professional wrestling match types#Basic non-elimination matches|fatal four-way match]] that also involved [[Bayley (wrestler)|Bayley]] and [[Becky Lynch]], ending her reign at 258 days.<ref name="rival">{{cite web|url=http://pwtorch.com/artman2/publish/wwenxtreport/article_83281.shtml#.VNyM-vmsUv4|title=JAMES'S WWE NXT TAKEOVER REPORT 2/11: Zayn vs. Owens NXT Title match, Women's Title semi-main event, Neville vs. Balor, Itaml; Overall Reax|date=February 11, 2015|accessdate=February 12, 2015|author=James, Justin|publisher=Pro Wrestling Torch}}</ref>


===Videography===
On May 19, 2015, [[Sara Del Rey]] was promoted to ''NXT'' assistant head coach by WWE, following the resignation of [[Bill DeMott]].<ref>{{cite web|url=http://pwinsider.com/article/93833/wwe-announces-two-appointments-in-running-nxtdevelopmental.html?p=1|title=WWE ANNOUNCES TWO APPOINTMENTS IN RUNNING NXT/DEVELOPMENTAL|author=Scherer, Dave|website=PWInsider|date=May 19, 2015|accessdate=May 20, 2015}}</ref> On August 22, 2015, Bayley defeated Banks in a singles match to become the new Women's Champion at [[NXT TakeOver: Brooklyn]]. On August 27, it was revealed that [[Kana (wrestler)|Kana]] had signed with WWE a few weeks earlier.<ref>{{cite web|url=http://www.f4wonline.com/more/more-top-stories/118-daily-updates/44272-thurs-update-battle-of-los-angeles-cmll-longtime-star-leaves-wwe-signs-japanese-star-cena-bio-sonnen-success-mein-retires-wwe-2k-party-videos | archiveurl = http://web.archive.org/web/20150905213940/http://www.f4wonline.com/more/more-top-stories/118-daily-updates/44272-thurs-update-battle-of-los-angeles-cmll-longtime-star-leaves-wwe-signs-japanese-star-cena-bio-sonnen-success-mein-retires-wwe-2k-party-videos | title = Thurs. update: Battle of Los Angeles, CMLL longtime star leaves, WWE signs Japanese star, Cena bio, Sonnen success, Mein retires, WWE 2K party videos | last=Meltzer | first=Dave | authorlink=Dave Meltzer | archivedate=September 5, 2015 | date=August 27, 2015 | accessdate=August 28, 2015 | work=[[Wrestling Observer Newsletter]]}}</ref> She appeared at the September 10 tapings of ''NXT'', where her new ring name was announced as "Asuka".<ref name=WWERingName>{{cite web | url = http://www2.f4wonline.com/wwe-news/wwe-nxt-news-kana-takes-ring-name-hall-famer-160271 | title = WWE NXT News: Kana takes ring name of Hall of Famer | date=September 10, 2015 | accessdate=September 11, 2015 | work=[[Wrestling Observer Newsletter]]}}</ref> In her debut match on October 7 at [[NXT TakeOver: Respect]], she defeated [[Dana Brooke]].<ref name=NXTRespect>{{cite web|url=http://www.f4wonline.com/wwe-news/nxt-takeover-respect-live-results-bayley-vs-sasha-banks-dusty-rhodes-tag-team-classic|title=NXT TakeOver Respect live results: Bayley vs. Sasha Banks, Dusty Rhodes Tag Team Classic|last=Meltzer|first=Dave|authorlink=Dave Meltzer|date=October 7, 2015|accessdate=October 7, 2015|work=[[Wrestling Observer Newsletter]]}}</ref>
'''Annual photoshoots:'''
* 1999: ''Come Get Some: The Women of the WWF''
* 2000: ''Postcard From The Caribbean''
* 2001: ''Divas in Hedonism''
* 2002: ''Tropical Pleasure'' and ''Undressed''
* 2003: ''Desert Heat''
* 2004: ''South of the Border''
* 2005: ''Viva Las Divas''
* 2006: ''Divas Do New York''
* 2007: ''Los Angeles''
* 2008: ''Summer Skin''


'''Other:'''
On the September 16 episode of ''NXT'', William Regal announced that Bayley would defend the NXT Women's Championship against Sasha Banks in the main event of [[NXT TakeOver: Respect]] on October 7, in the first [[Iron Man match|30-minute Iron Woman match]] in WWE history,<ref name="NXTSeptember16">{{cite web|url=http://pwtorch.com/artman2/publish/wwenxtreport/article_87531.shtml|title=JAMES'S WWE NXT REPORT 9/16 - Week 180: Bayley returns to Full Sail as Women's champ, big set-up for "Takeover," Dusty Tag Classic continues, Adam Rose dumps on NXT, more; Overall Reax|author=James, Justin|website=Pro Wrestling Torch|date=September 16, 2015|accessdate=September 17, 2015}}</ref> where Bayley defeated Banks with 3 falls to 2, and retained the championship.<ref>{{cite web|last1=Melok|first1=Bobby|title=NXT Women's Champion Bayley vs. Sasha Banks (30-Minute WWE Iron Man Match)|url=http://www.wwe.com/shows/wwenxt/nxt-takeover-2015-10-07/bayley-sasha-banks-nxt-womens-title-iron-man-match-27942052|publisher=WWE|accessdate=10 September 2015}}</ref>
* 1998: ''Sable Unleashed''
* 1999: ''Chyna & Triple H: It's Our Time''
* 2000: ''Chyna Fitness: More Than Meets the Eye''
* 2001: ''Lita: It Just Feels Right''
* 2003: ''Trish Stratus: 100% Stratusfaction Guaranteed''
* 2005: ''$250,000 Raw Diva Search''
* 2014: ''Stephanie McMahon: Fit Series''
* 2018: ''Then, Now, Forever: The Evolution of WWE's Women's Division''
* 2019: ''Trish & Lita: Best Friends, Better Rivals''


===''Playboy''===
== ''Diva Search'' (2003–2007) and ''Tough Enough'' (2001–2002, 2015) ==
{{multiple image
{{main article|WWE Diva Search}} {{main article|WWE Tough Enough}}
| image1 = Joanie Laurer.jpg|right|thumb|upright|
The ''Diva Search'' was an annual competition that occurred every summer. The purpose of the ''Diva Search'' was to find new women to be wrestlers, interviewers, and/or valets for WWE. The winner of the competition received a one-year contract worth $100,000. Previously the contract was worth $250,000. On March 29, 2015 it was announced by the company that the contest would return in fall of 2015 and would air exclusively on the [[WWE Network]].<ref>{{cite web|url=http://www.wrestlinginc.com/wi/news/2015/0330/591980/full-details-on-several-new-wwe-network-shows-and-specials/|title=Full Details On Many New WWE Network Shows And Specials, Monthly Chris Jericho Podcast, More|work=WrestlingInc.com}}</ref> However, the ''Diva Search'' did not return that year.
| caption1 = [[Chyna]] autographing her issue of ''Playboy'' in 2007.
| image2 = MARIA KANELLIS - 6949352704.jpg
| caption2 = [[Maria Kanellis]] is the last [[WWE]] diva to pose for ''Playboy''.
| total_width = 370
}}
Since 1999, seven women in WWE have appeared on the cover of ''Playboy'':
* '''1999''': Sable (2) - April & September
* '''2000''': [[Chyna]] - November
* '''2002''': Chyna (2) - January
* '''2003''': [[Torrie Wilson]] - March
* '''2004''': Torrie Wilson (2) and Sable (3) - March
* '''2005''': [[Christy Hemme]] - April
* '''2006''': [[Candice Michelle]] - April
* '''2007''': [[Ashley Massaro]] - April
* '''2008''': [[Maria Kanellis]] - April


''Playboy'' playmates, such as [[Carmella DeCesare]] and [[Karen McDougal]] have also appeared in the 2004 Diva Search contest. Former WWE female talent [[Taryn Terrell]] and current female talent Maryse have also posed nude for the magazine. Female talents such as Trish Stratus, Lita, Debra, Sharmell, Stacy Keibler, Michelle McCool, and Melina Perez have said that posing for ''Playboy'' magazine is out of the question for them. Trish Stratus appeared on Canadian sports talk show ''[[Off The Record (TSN TV series)|Off The Record]]'' and said that she did not pose because she wanted to be known as "multiple time Women's Champion Trish Stratus" rather than "the girl who posed in ''Playboy''". Stratus also claims that she refused the shoot because she says she can still be sexy without taking her clothes off.<ref>{{cite web|url=http://slam.canoe.com/Slam/Wrestling/2003/11/30/273168.html|title=Trish hot in, out of ring|author=Tim Baines|publisher=Ottawa Sun)|access-date=March 19, 2007|date=November 30, 2003|archive-date=March 10, 2016|archive-url=https://web.archive.org/web/20160310031430/http://slam.canoe.com/Slam/Wrestling/2003/11/30/273168.html|url-status=dead}}</ref> Lita has said that she did not pose because she felt it was wrong for her as a role model for young girls to pose for the magazine.<ref>{{cite book|author=Amy Dumas|title=Lita: A Less Traveled R.O.A.D – The Reality of Lita (p.213)|isbn=0-7434-7399-X|publisher=[[World Wrestling Entertainment]]|year=2004|url-access=registration|url=https://archive.org/details/lita00amyd_2}}</ref>
''Tough Enough'' is a professional wrestling reality television series produced by WWE, wherein participants undergo professional wrestling training and compete for a contract with WWE.


Shortly following Maria's pictorial, WWE transitioned to a TV-PG rating and ended its connection to ''Playboy'' as part of the move.
== Promotion ==
The popularity of women in WWE has resulted in various cross-promotions with other brands featuring WWE Divas. Various Divas have posed in ''[[Playboy]]'', and others have appeared in commercials for WWE and non-WWE products as well as men's interest magazines.


===Reality shows===
The WWE Divas normally went on an annual [[photoshoot]] every year, usually to a different location each time. The photoshoot was followed by a magazine featuring photos from the shoot as well as a television special or video release of highlights from the shoot. The first initial annual [[photoshoot]] was in 1999 in Santa Fe, New Mexico which was promoted through video release by WWE entitled as ''Come Get Some: The Women of the WWF'' and Debra, Chyna, Sable, Tori, Jacqueline, Terri Runnels, Ivory, Luna Vachon, and Ryan Shamrock were part of the photoshoot including promotional material.
==== ''Diva Search'' (2003–2007, 2013) and ''Tough Enough'' (2001–2002, 2011, 2015) ====
{{main|WWE Diva Search|WWE Tough Enough}}
The Diva Search was an annual competition that occurred every summer. The purpose of the ''Diva Search'' was to find new women to be wrestlers, interviewers, and/or valets for WWE.


''Tough Enough'' is a professional wrestling reality television series produced by WWE, wherein participants undergo professional wrestling training and compete for a contract with WWE. Female winners include [[Nidia]], [[Jackie Gayda]], [[Linda Miles]], and [[Sara Lee (wrestler)|Sara Lee]]. The series also featured women who would go on to appear across WWE television, including [[Mandy Rose]], [[Sonya Deville]], Kharma, and [[Chelsea Green]] among others.
WWE created a separate website for Chyna in her final years with the company including releasing sports fitness clothing, ''C9'' that was based upon her nickname.


==== ''Total Divas'' and spinoffs (2013–2022) ====
===Videography===
{{main|Total Divas}}
'''Annual Photoshoots:'''
{{see also|Total Bellas|Miz & Mrs.}}
On April 22, 2013, it was announced several Divas would be featured on a new [[E! Network]] reality series titled ''[[Total Divas]]'', following their lives outside of the ring. Natalya, Naomi, [[Cameron (wrestler)|Cameron]], The Bella Twins ([[Brie Bella|Brie]] and Nikki), and also [[Eva Marie]] and [[JoJo Offerman]] from the developmental territory ''[[NXT (WWE brand)|WWE NXT]]'' were announced as the inaugural cast for the show. The show premiered on July 28, proving to be an instant hit, and was renewed for a second season.<ref>{{cite web|url=http://ca.eonline.com/news/410305/wwe-divas-nick-cannon-jack-osbourne-ashley-tisdale-and-more-bring-new-series-to-e|title=WWE Divas, Nick Cannon, Jack Osbourne, Ashley Tisdale, Josh Schwartz and More Bring New Series to E!|work=E! Online|date=April 22, 2013|access-date=May 28, 2013|archive-date=March 1, 2023|archive-url=https://web.archive.org/web/20230301164712/https://www.eonline.com/news/410305/wwe-divas-nick-cannon-jack-osbourne-ashley-tisdale-and-more-bring-new-series-to-e|url-status=live}}</ref> Additionally, the ''E!'' Network announced on April 18, 2016, that The Bella Twins (Brie and Nikki) would be getting their own spinoff show titled ''[[Total Bellas]]'' following the lives of the twins.<ref>{{cite web|date=April 18, 2016|url=http://www.wwe.com/shows/totaldivas/article/total-bellas-coming-e-new-total-divas-cast-announced|title='Total Bellas' coming to E!, new 'Total Divas' cast announced|author=WWE Staff|access-date=April 18, 2016|work=[[WWE]].com|publisher=[[WWE]]|archive-date=August 10, 2016|archive-url=https://web.archive.org/web/20160810075203/http://www.wwe.com/shows/totaldivas/article/total-bellas-coming-e-new-total-divas-cast-announced|url-status=live}}</ref>


On June 13, 2021, Essentially Sports reported that ''Total Divas'' and ''Total Bellas'' had been cancelled by the E! Network, citing a decline in ratings and lack of interest from those involved.<ref>{{Cite web|date=June 13, 2021|title=E! Network to Cancel WWE Shows 'Total Bellas' and 'Total Divas' After Almost a Decade|url=https://www.essentiallysports.com/wwe-news-e-network-to-cancel-wwe-shows-total-bellas-and-total-divas-after-almost-a-decade/|access-date=March 2, 2023|website=EssentiallySports|archive-date=October 1, 2022|archive-url=https://web.archive.org/web/20221001090719/https://www.essentiallysports.com/wwe-news-e-network-to-cancel-wwe-shows-total-bellas-and-total-divas-after-almost-a-decade/|url-status=live}}</ref>
*1999: ''Come Get Some: The Women of the WWF''
*2000: ''Postcard From The Caribbean''
*2001: ''Divas in Hedonism''
*2002: ''Tropical Pleasure''
*2002: ''Undressed''
*2003: ''Desert Heat''
*2004: ''South of the Border''
*2005: ''Viva Las Divas''
*2006: ''Divas Do New York''
*2007: ''Los Angeles''
*2008: ''Summer Skin''
'''Other:'''


On January 8, 2018, it was announced that Maryse and her husband [[The Miz]] would be getting their own reality television series titled ''[[Miz & Mrs.]]''<ref name="MizandMrs">{{Cite web|url=https://deadline.com/2018/01/wwe-miz-mrs-usa-network-unscripted-series-1202238990/|title=WWE 'Miz & Mrs.' Docuseries Set At USA Network|last=Ramos|first=Dino-Ray|date=January 8, 2018|website=Deadline|access-date=January 9, 2018|archive-date=January 9, 2018|archive-url=https://web.archive.org/web/20180109060208/http://deadline.com/2018/01/wwe-miz-mrs-usa-network-unscripted-series-1202238990/|url-status=live}}</ref> The show premiered on July 24, 2018, on the [[USA Network]].
*1998: ''Sable Unleashed''
*2000: ''Chyna Fitness: More Than Meets the Eye''
*2001: ''Lita: It Just Feels Right''
*2003: ''Trish Stratus: 100% Stratusfaction Guaranteed''
*2005: ''$250,000 Raw Diva Search''


On February 26, 2022, it was announced that Carmella and [[Corey Graves]] will be part of a spin-off series ''Corey & Carmella'' which will premiere on WWE's YouTube channel.<ref>{{Cite web|url=https://www.wwe.com/article/corey-carmella-reality-show-premieres-monday-february-28|title="Corey & Carmella" reality series premieres Monday|website=WWE|access-date=October 30, 2023|archive-date=May 28, 2023|archive-url=https://web.archive.org/web/20230528060204/https://www.wwe.com/article/corey-carmella-reality-show-premieres-monday-february-28|url-status=live}}</ref>
===''Playboy''===
[[File:Joanie Laurer.jpg|right|thumb|upright|Chyna autographing her issue of ''[[Playboy]]'' in October 2007]]
Since 1999, seven WWE Divas have appeared on the cover of Playboy:
* '''1999''': [[Sable (wrestler)|Sable]] (2) April & September
* '''2000''': [[Chyna]]
* '''2001''': Chyna (2)
* '''2003''': [[Torrie Wilson]]
* '''2004''': Torrie Wilson (2) and Sable (3)
* '''2005''': [[Christy Hemme]]
* '''2006''': [[Candice Michelle]]
* '''2007''': [[Ashley Massaro|Ashley]]
* '''2008''': [[Maria Kanellis|Maria]]


====Other shows====
Actual Playboy playmates, such as [[Carmella DeCesare]] and [[Karen McDougal]] have also appeared in the 2004 Diva Search. Past female talents such as [[Trish Stratus]], [[Lita (wrestler)|Lita]], [[Debra Marshall|Debra]], [[Sharmell Sullivan-Huffman|Sharmell]], [[Stacy Keibler]], [[Michelle McCool]], and [[Melina Perez|Melina]] had said that posing for ''Playboy'' magazine is out of the question for them. Trish Stratus appeared on Canadian sports talk show ''[[Off The Record (TSN TV series)|Off The Record]]'' and said that she didn't pose because she wanted to be known as "multiple time Women's Champion Trish Stratus" rather than "the girl who posed in Playboy". Stratus also claims that she refused the shoot because she says she can still be sexy without taking her clothes off.<ref>{{cite web|url=http://slam.canoe.ca/Slam/Wrestling/2003/11/30/273168.html|title=Trish hot in, out of ring|author=Tim Baines|publisher=Ottawa Sun)|accessdate=March 19, 2007|date=November 30, 2003}}</ref> Lita has said that she didn't pose because she felt it was wrong for her (who was known as a role model for young girls at the time) to pose for the magazine.<ref>{{cite book|author=Amy Dumas|title=Lita: A Less Traveled R.O.A.D – The Reality of Lita (p.213)|isbn=0-7434-7399-X|publisher=[[World Wrestling Entertainment]]|year=2004}}</ref>
Animated versions of the Fabulous Moolah and Wendi Richter were included on a [[CBS]] Saturday morning cartoon ''[[Hulk Hogan's Rock 'n' Wrestling]]''.<ref>{{cite web|url=https://slamwrestling.net/index.php/1999/12/17/rock-n-wrestling-best-left-in-the-past/|url-status=live|archive-url=https://web.archive.org/web/20220524121301/https://slamwrestling.net/index.php/1999/12/17/rock-n-wrestling-best-left-in-the-past/|archive-date=May 24, 2022|title=Rock 'N' Wrestling Cartoon Best Left In The Past|work=Slam Wrestling|last=Oliver|first=Greg|author-link=Greg Oliver|date=December 17, 1999|access-date=May 5, 2009}}</ref>

In 1996, [[Tammy Lynn Sytch|Sunny]] was named as ''[[AOL]]''{{'}}s most downloaded celebrity, thus expanding her popularity outside professional wrestling. She was heavily featured on mainstream TV shows such as ''[[MTV]]''{{'}}s ''[[Singled Out]]'' and ''[[Entertainment Tonight]]''.<ref>{{Citation |title=MTV's "Singled Out" Featuring WWF's Tammy Lynn Sytch "Sunny" - 1996 - Chris Hardwick | date=November 30, 2022 |url=https://www.youtube.com/watch?v=CLRy-nW2SIE |access-date=December 16, 2023 |language=en}}</ref>

[[WWE Sunday Dhamaal]], an Indian show produced by WWE, aired a special WWE Evolution episode hosted by [[Shenaz Treasury]] focusing on Women in WWE in 2018.<ref>{{Cite web|url=https://www.tribuneindia.com/news/life-style/shenaz-to-host-all-women-wwe-show/673636.html|title=Shenaz to host all-women WWE show|date=October 26, 2018|access-date=September 18, 2019|archive-date=October 26, 2018|archive-url=https://web.archive.org/web/20181026060703/https://www.tribuneindia.com/news/life-style/shenaz-to-host-all-women-wwe-show/673636.html|url-status=live}}</ref>

In 2019, WWE announced a reality series for [[Quibi]], ''Fight Like a Girl'', in which Stephanie McMahon paired WWE superstars with a young girl in each episode.<ref>{{Cite web|url=https://www.wwe.com/article/wwe-superstars-quibi-fight-like-girl-series-stephanie-mcmahon|title=Superstars to appear in Quibi's new "Fight Like A Girl" series|website=WWE|access-date=September 18, 2019|archive-date=November 28, 2019|archive-url=https://web.archive.org/web/20191128145902/https://www.wwe.com/article/wwe-superstars-quibi-fight-like-girl-series-stephanie-mcmahon|url-status=live}}</ref><ref>{{Cite web|url=https://deadline.com/2019/01/wwe-female-superstars-quibi-unscripted-series-fight-like-a-girl-1202644435/|title=WWE Female Superstars To Headline Quibi Unscripted Series 'Fight Like A Girl'|first=Denise|last=Petski|date=July 10, 2019|website=Deadline|access-date=September 18, 2019|archive-date=September 29, 2019|archive-url=https://web.archive.org/web/20190929021719/https://deadline.com/2019/07/wwe-female-superstars-quibi-unscripted-series-fight-like-a-girl-1202644435/|url-status=live}}</ref> The series was later moved to [[The Roku Channel]] following the closure of Quibi.<ref>{{Cite web|title=WWE's Series 'Fight Like A Girl' To Premiere On Roku Channel Next Week|url=http://411mania.com/wrestling/wwes-series-fight-like-a-girl-to-premiere-on-roku-channel-next-week/|access-date=March 2, 2023|website=[[411Mania]]|language=en-US|archive-date=March 2, 2023|archive-url=https://web.archive.org/web/20230302153321/https://411mania.com/wrestling/wwes-series-fight-like-a-girl-to-premiere-on-roku-channel-next-week/|url-status=live}}</ref>

Episodes focusing on heel careers of Sasha Banks and Stephanie McMahon were part of the 2022 [[List of Peacock original programming|Peacock original series]], ''WWE EVIL''.<ref>{{Cite web|url=https://corporate.wwe.com/investors/news/press-releases/2022/03-10-2022-171507053|title=Peacock Presents First-Ever WWE Original Series 'WWE EVIL' Available to Stream Exclusively on March 24|website=corporate.wwe.com}}</ref>

The ninth episode of [[A&E (TV network)|A&E]] documentary series, ''[[WWE Rivals]]'', "Stephanie McMahon vs. Brie Bella", focused on McMahon and Bella's on-screen rivalry.<ref>{{Cite web|url=https://www.aetv.com/shows/wwe-rivals/season-1/episode-9|title=Watch WWE Rivals Season 1 Episode 9|website=A&E}}</ref>

In November 2022, WWE co-CEO Nick Khan announced during an investors call that [[Bianca Belair]] and her husband [[Montez Ford]] would be the subject of a new reality series that will debut on [[Hulu]] in 2023.<ref>{{Cite web|last=Chiari|first=Mike|title=WWE's Bianca Belair and Montez Ford to Star in New Hulu Series|url=https://bleacherreport.com/articles/10054554-wwes-bianca-belair-and-montez-ford-to-star-in-new-hulu-series|access-date=March 2, 2023|website=[[Bleacher Report]]|language=en|archive-date=March 2, 2023|archive-url=https://web.archive.org/web/20230302153042/https://bleacherreport.com/articles/10054554-wwes-bianca-belair-and-montez-ford-to-star-in-new-hulu-series|url-status=live}}</ref> WWE announced on November 2, 2023, that the first eight episodes of the series, now titled "Love & WWE: Bianca & Montez", would be released on Hulu on February 2, 2024.<ref>{{Cite web|url=https://www.wwe.com/article/love-and-wwe-bianca-montez-hulu|title='Love & WWE: Bianca & Montez' starring Bianca Belair and Montez Ford is coming to Hulu|website=WWE|access-date=November 11, 2023|archive-date=November 8, 2023|archive-url=https://web.archive.org/web/20231108122347/https://www.wwe.com/article/love-and-wwe-bianca-montez-hulu|url-status=live}}</ref>

===WWE Network shows===
A behind-the-scenes look at various WWE female superstars and Events was featured in WWE Network's documentary series ''WWE 24''. The episodes entitled "Women's Evolution" and "Empowered" focused on the history of women in WWE, while episodes "Becky Lynch: The Man", "The Years of Ronda Rousey", and "Trish Stratus" focused on individual careers of Lynch, Rousey and Stratus respectively.<ref>{{Cite web|url=https://www.wwenetworknews.com/2018/03/17/new-wwe-24-airing-on-wwe-network-monday-previously-promoted-womens-evolution-ii-renamed/|title=New WWE 24 Airing On WWE Network Monday – Previously Promoted 'Women's Evolution II' Renamed|first=Steve|last=Coulson|date=March 17, 2018|website=WWE Network News|access-date=September 13, 2019|archive-date=September 8, 2018|archive-url=https://web.archive.org/web/20180908024047/https://www.wwenetworknews.com/2018/03/17/new-wwe-24-airing-on-wwe-network-monday-previously-promoted-womens-evolution-ii-renamed/|url-status=live}}</ref><ref>{{Cite web|url=https://www.wwe.com/videos/wwe-24-becky-lynch-the-man-sunday-on-wwe-network|title=WWE 24 - Becky Lynch: The Man – This Sunday on WWE Network|via=www.wwe.com|access-date=September 13, 2019|archive-date=May 19, 2019|archive-url=https://web.archive.org/web/20190519114349/https://www.wwe.com/videos/wwe-24-becky-lynch-the-man-sunday-on-wwe-network|url-status=live}}</ref><ref>{{Cite web|url=https://www.wwenetworknews.com/2019/05/31/new-wwe-24-episode-airing-on-wwe-network-next-week-revolutionary-the-year-of-ronda-rousey/|title=New WWE 24 Episode Airing on WWE Network Next Week – Revolutionary: The Year of Ronda Rousey|first=Steve|last=Coulson|date=May 31, 2019|website=WWE Network News|access-date=September 13, 2019|archive-date=November 7, 2020|archive-url=https://web.archive.org/web/20201107232907/https://www.wwenetworknews.com/2019/05/31/new-wwe-24-episode-airing-on-wwe-network-next-week-revolutionary-the-year-of-ronda-rousey/|url-status=live}}</ref> Another documentary series, ''WWE 365,'' aired a special on Alexa Bliss on June 23, 2019.<ref>{{Cite web|url=https://www.express.co.uk/sport/wwe/1145616/WWE-news-Alexa-Bliss-Ronda-Rousey-Nia-Jax-Trish-Stratus-Royal-Rumble-Evolution|title=WWE star Alexa Bliss lifts lid on concussion she suffered during two Ronda Rousey clashes|first=Konstantinos|last=Lianos|date=June 26, 2019|website=Express.co.uk|access-date=September 15, 2019|archive-date=October 4, 2019|archive-url=https://web.archive.org/web/20191004174544/https://www.express.co.uk/sport/wwe/1145616/WWE-news-Alexa-Bliss-Ronda-Rousey-Nia-Jax-Trish-Stratus-Royal-Rumble-Evolution|url-status=live}}</ref> Paige, Charlotte Flair and Sasha Banks specials were part of another WWE Network's documentary series ''WWE Chronicle''.<ref>{{cite web|url=https://www.wwe.com/shows/wwe-chronicle/article/paige-edition-wwe-chronicle-to-premiere-saturday-after-nxt-takeover|title=Paige on WWE Chronicle|date=January 26, 2019|access-date=January 26, 2019|archive-date=January 27, 2019|archive-url=https://web.archive.org/web/20190127152527/https://www.wwe.com/shows/wwe-chronicle/article/paige-edition-wwe-chronicle-to-premiere-saturday-after-nxt-takeover|url-status=live}}</ref><ref>{{Cite web|url=https://www.wwenetworknews.com/2019/03/30/wwe-chronicle-returning-prior-to-wrestlemania-to-highlight-the-controversial-charlotte-flair/|title=WWE Chronicle Returning Prior To Wrestlemania To Highlight The Controversial Charlotte Flair|first=Steve|last=Coulson|date=March 29, 2019|website=WWE Network News|access-date=September 15, 2019|archive-date=September 18, 2020|archive-url=https://web.archive.org/web/20200918043120/https://www.wwenetworknews.com/2019/03/30/wwe-chronicle-returning-prior-to-wrestlemania-to-highlight-the-controversial-charlotte-flair/|url-status=live}}</ref><ref>{{Cite web|url=https://comicbook.com/wwe/2019/09/14/sasha-banks-wwe-documentary-premiere-chronicle-/|title=New Sasha Banks Documentary To Premiere Saturday Night On WWE Network|website=WWE|access-date=September 15, 2019|archive-date=September 17, 2019|archive-url=https://web.archive.org/web/20190917230443/https://comicbook.com/wwe/2019/09/14/sasha-banks-wwe-documentary-premiere-chronicle-/|url-status=live}}</ref>

Several episodes of ''Table for 3'' like "Diva Legends",<ref>{{Cite web|url=http://411mania.com/wrestling/411s-wwe-table-for-3-diva-legends-report/|title=411's WWE Table for 3: Diva Legends Report|website=[[411Mania]]|access-date=September 13, 2019|archive-date=November 29, 2020|archive-url=https://web.archive.org/web/20201129110338/https://411mania.com/wrestling/411s-wwe-table-for-3-diva-legends-report/|url-status=live}}</ref> "Millennium Divas",<ref>{{Cite web|url=http://411mania.com/wrestling/411s-wwe-table-for-3-millennium-divas-report/|title=411MANIA|website=411’s WWE Table for 3: Millennium Divas Report|access-date=September 13, 2019|archive-date=November 29, 2020|archive-url=https://web.archive.org/web/20201129101556/https://411mania.com/wrestling/411s-wwe-table-for-3-millennium-divas-report/|url-status=live}}</ref> "Divas Champions Club",<ref>{{Cite web|url=https://411mania.com/wrestling/411s-wwe-table-for-3-report-divas-champions-club-maryse-eve-torres-and-kelly-kelly/|title=411MANIA|website=411's WWE Table for 3 Report: Divas Champions Club (Maryse, Eve Torres, and Kelly Kelly)|access-date=September 13, 2019|archive-date=December 22, 2019|archive-url=https://web.archive.org/web/20191222141945/https://411mania.com/wrestling/411s-wwe-table-for-3-report-divas-champions-club-maryse-eve-torres-and-kelly-kelly/|url-status=live}}</ref> "Future Empowered",<ref>{{Cite web|url=http://411mania.com/wrestling/411s-wwe-table-for-3-report-future-empowered-trish-lita-bliss/|title=411MANIA|website=411's WWE Table for 3 Report: Future Empowered (Trish, Lita, Bliss)|access-date=September 13, 2019|archive-date=September 9, 2018|archive-url=https://web.archive.org/web/20180909054613/https://411mania.com/wrestling/411s-wwe-table-for-3-report-future-empowered-trish-lita-bliss/|url-status=live}}</ref> "Women's Championship Evolution",<ref>{{Cite web|url=https://411mania.com/wrestling/411s-wwe-table-for-3-womens-championship-evolution-report-nia-beth-phoenix-natalya/|title=411MANIA|website=411's WWE Table for 3: Women's Championship Evolution Report (Nia, Beth Phoenix, Natalya)|access-date=September 13, 2019|archive-date=September 19, 2018|archive-url=https://web.archive.org/web/20180919120401/https://411mania.com/wrestling/411s-wwe-table-for-3-womens-championship-evolution-report-nia-beth-phoenix-natalya/|url-status=live}}</ref> "Restaurant Riott"<ref>{{Cite web|url=https://www.youtube.com/watch?v=WeeKB6fXXUM|title=Did Mr. McMahon give The Riott Squad its name?|date=June 10, 2019 |via=www.youtube.com|access-date=September 13, 2019|archive-date=May 19, 2020|archive-url=https://web.archive.org/web/20200519072109/https://www.youtube.com/watch?v=WeeKB6fXXUM&gl=US&hl=en|url-status=live}}</ref> and "Ladies' Luncheon"<ref>{{Cite web|url=https://www.wrestlinginc.com/news/2019/09/wwe-table-for-3-ladies-luncheon-clip-659426/|title=WWE Table For 3 "Ladies' Luncheon" Clip, Stephanie McMahon On Hornswoggle's Book, Steve Austin|date=September 9, 2019|website=Wrestling Inc.|access-date=September 13, 2019|archive-date=May 22, 2020|archive-url=https://web.archive.org/web/20200522202938/https://www.wrestlinginc.com/news/2019/09/wwe-table-for-3-ladies-luncheon-clip-659426/|url-status=live}}</ref> featured current and former WWE female superstars discussing various aspects of their personal and professional life.

Animated version of various female WWE superstars like Sasha Banks, Becky Lynch, Bella Twins, Charlotte Flair, Paige and Stephanie McMahon were included in ''[[Camp WWE]]''.<ref>{{Cite web|url=https://www.usatoday.com/story/life/tv/2016/04/25/sneak-peek-seth-green-camp-wwe/83487094/|title=Sneak peek: Seth Green imagines kid wrestlers for 'Camp WWE'|first=Brian|last=Truitt|website=USA TODAY|access-date=September 14, 2019|archive-date=November 22, 2019|archive-url=https://web.archive.org/web/20191122090452/https://www.usatoday.com/story/life/tv/2016/04/25/sneak-peek-seth-green-camp-wwe/83487094/|url-status=live}}</ref>


=== Other media ===
=== Other media ===
In the mid 1980s, an animated version of the Fabulous Moolah and Wendi Richter was included on a [[CBS]] [[Saturday morning cartoon]] during this lucrative time, titled ''[[Hulk Hogan's Rock 'n' Wrestling]]''.<ref>{{cite web|url=http://slam.canoe.ca/SlamWrestlingReviews/rocknwrestling.html|title=Rock 'n' Wrestling best left in the past|author=Oliver, Greg|publisher=SLAM! Wrestling|accessdate=May 5, 2009|date=December 17, 1999}}</ref> In addition, both appeared in two of [[Cyndi Lauper]]'s music videos, "[[The Goonies 'R' Good Enough]]" and "[[She Bop]]".<ref>Ellison, Lillian. ''First Goddess of the Squared Circle'', p.173.</ref>
Fabulous Moolah and Wendi Richter appeared in two of Cyndi Lauper's music videos, "[[The Goonies 'R' Good Enough]]" and "[[She Bop]]".<ref>Ellison, Lillian. ''First Goddess of the Squared Circle'', p.173.</ref>


From 1999 to 2000, Sable appeared as a guest star on an episode of ''Pacific Blue'' in 1999,<ref name=slam>{{cite web|url=http://slam.canoe.ca/SlamWrestlingArchive/jan11_sable.html|title=Sable looks beyond wrestling|author=Greg Oliver|publisher=SLAM! Sports|accessdate=June 3, 2007|date=January 11, 1999}}</ref> and the following year, [[Chyna]] appeared as a guest star on [[Mad Tv]] and ''[[3rd Rock from the Sun]]'' as Janice, a police officer, as well as several Stacker 2 commercials and was a presenter at the [[MTV Video Music Awards]].<ref>Laurer, Joanie. ''If They Only Knew'', 368–369.</ref> In her finalIn November 2001, [[Trish Stratus]], [[Lita (wrestler)|Lita]], and Stephanie McMahon appeared as contestants on ''[[Weakest Link (US game show)|The Weakest Link's]]'' "WWF Superstars Edition".<ref>{{cite web|url=http://slam.canoe.ca/SlamWrestlingTheTruth/01nov16_can.html|title=WWF shows strength on The Weakest Link|publisher=SLAM! Sports|author=Eric Benner|accessdate=November 3, 2007|date=November 16, 2001}}</ref> Lita, [[Molly Holly]], and [[Jacqueline Moore|Jacqueline]] appeared as contestants on ''[[Fear Factor]]'' in February 2002.<ref>{{cite web|url=http://www.nbc.com/Fear_Factor/rewind/215_rewind.shtml|title=Fear Factor Rewind: Episode 215|publisher=NBC.com|accessdate=November 3, 2007|date=February 25, 2002|archiveurl=http://web.archive.org/web/20071012111553/http://www.nbc.com/Fear_Factor/rewind/215_rewind.shtml|archivedate=October 12, 2007|deadurl= no}}</ref> In April 6, 2002 [[Lita (wrestler)|Lita]] appeared in a small role on ''Dark Angel''.<ref name="sk79">Scott Keith. ''Wrestling's One Ring Circus: The Death of the World Wrestling Federation'', 79.</ref> In March 2004, she appeared on an episode of ''[[Headbangers Ball]]''.<ref>{{cite web|url=http://media.www.thehilltoponline.com/media/storage/paper590/news/2004/03/12/Sports/Lets-Get.Ready.To.wrestle-632604.shtml|title=Let's Get Ready to...Wrestle|publisher=TheHillTopOnline.com|author=George Appiah|accessdate=November 6, 2007|date=March 12, 2004|archiveurl=http://web.archive.org/web/20071203205759/http://media.www.thehilltoponline.com/media/storage/paper590/news/2004/03/12/Sports/Lets-Get.Ready.To.wrestle-632604.shtml|archivedate=December 3, 2007|deadurl=no}}</ref>
From 1999 to 2000, Sable appeared as a guest star on an episode of ''Pacific Blue'' in 1999,<ref name=sableslam/> and the following year, Chyna appeared as a guest star on ''[[Mad TV]]'' and ''[[3rd Rock from the Sun]]'' as Janice, a police officer, as well as several Stacker 2 commercials and was a presenter at the [[MTV Video Music Awards]].<ref>Laurer, Joanie. ''If They Only Knew'', 368–369.</ref> In November 2001, Trish Stratus, Lita, and Stephanie McMahon appeared as contestants on ''[[Weakest Link (US game show)|The Weakest Link's]]'' "WWF Superstars Edition".<ref>{{cite web|url=http://slam.canoe.ca/SlamWrestlingTheTruth/01nov16_can.html|archive-url=https://archive.today/20120717070052/http://slam.canoe.ca/SlamWrestlingTheTruth/01nov16_can.html|url-status=usurped|archive-date=July 17, 2012|title=WWF shows strength on The Weakest Link|publisher=SLAM! Sports|author=Eric Benner|access-date=November 3, 2007|date=November 16, 2001}}</ref> Lita, Molly Holly, and [[Jacqueline Moore|Jacqueline]] appeared as contestants on ''[[Fear Factor]]'' in February 2002.<ref>{{cite web|url=http://www.nbc.com/Fear_Factor/rewind/215_rewind.shtml|title=Fear Factor Rewind: Episode 215|publisher=NBC.com|access-date=November 3, 2007|date=February 25, 2002|archive-url=https://web.archive.org/web/20071012111553/http://www.nbc.com/Fear_Factor/rewind/215_rewind.shtml|archive-date=October 12, 2007|url-status=dead}}</ref> In February 2, 2002, Lita was a presenter at the [[MTV Asia Awards 2002]], and appeared in a small role on ''[[Dark Angel (American TV series)|Dark Angel]]'' on April 6 of that same year.<ref name="sk79">Scott Keith. ''Wrestling's One Ring Circus: The Death of the World Wrestling Federation'', 79.</ref> In March 2004, she appeared on an episode of ''[[Headbangers Ball]]''.<ref>{{cite web|url=http://media.www.thehilltoponline.com/media/storage/paper590/news/2004/03/12/Sports/Lets-Get.Ready.To.wrestle-632604.shtml|title=Let's Get Ready to...Wrestle|publisher=TheHillTopOnline.com|author=George Appiah|access-date=November 6, 2007|date=March 12, 2004|archive-url=https://web.archive.org/web/20071203205759/http://media.www.thehilltoponline.com/media/storage/paper590/news/2004/03/12/Sports/Lets-Get.Ready.To.wrestle-632604.shtml|archive-date=December 3, 2007|url-status=dead}}</ref>


In 2007, Ashley Massaro, Torrie Wilson, Maryse, Brooke, Layla, and Kelly Kelly shot a [[Throw It on Me|video]] for music producer and rapper [[Timbaland]].<ref>{{cite web|url=http://www.wwe.com/inside/news/4563070|author=Kara A. Medalis|title=The Sexiet Women n L.A.|accessdate=April 21, 2007|date=April 20, 2007|archiveurl=http://web.archive.org/web/20070422071709/http://www.wwe.com/inside/news/4563070 <!-- Bot retrieved archive -->|archivedate=April 22, 2007}}</ref> In the same year, Torrie Wilson, Candice Michelle, Michelle McCool, Maria, Layla, and Kristal appeared in an episode of the U.S. reality show ''[[Project Runway (season 4)]]'', in which designers were asked to design in-ring attire for their designated Diva. In 2008, Layla, Mickie James, Kelly Kelly, and Melina appeared in the U.S. reality show ''[[Celebrity Fit Club (US TV series)|Celebrity Fit Club: Boot Camp]]'' to get the celebrities in shape.
In 2007, Ashley Massaro, Torrie Wilson, Maryse, Brooke, Layla, and Kelly Kelly appeared a music video for music producer and rapper [[Timbaland]] for the track "[[Throw It on Me]]".<ref>{{cite web|url=http://www.wwe.com/inside/news/4563070|author=Kara A. Medalis|title=The Sexiet Women n L.A.|access-date=April 21, 2007|date=April 20, 2007|archive-url=https://web.archive.org/web/20070422071709/http://www.wwe.com/inside/news/4563070|archive-date=April 22, 2007|url-status=dead}}</ref> In the same year, Torrie Wilson, Candice Michelle, Michelle McCool, Maria, Layla, and Kristal appeared in an episode of the U.S. reality show ''[[Project Runway (season 4)|Project Runway]]'', in which designers were asked to design in-ring attire for their designated Diva. In 2008, Layla, Mickie James, Kelly Kelly, and Melina appeared in the U.S. reality show ''[[Celebrity Fit Club (US TV series)|Celebrity Fit Club: Boot Camp]]'' to get the celebrities in shape.


''[[Fighting with My Family]]'', a 2019 film co-produced by [[WWE Studios]] depicts the WWE career of Paige portrayed by [[Florence Pugh]].<ref>{{cite web|url=https://www.hollywoodreporter.com/news/dwayne-rock-johnson-goes-indie-fighting-my-family-1182192|title="We Wanted a Studio to Buy Into It, And No One Did": Why Dwayne Johnson Went Indie for His New Movie|website=[[The Hollywood Reporter]]|first=Rebecca|last=Keegan|date=February 4, 2019|access-date=February 5, 2019|archive-date=February 4, 2019|archive-url=https://web.archive.org/web/20190204230108/https://www.hollywoodreporter.com/news/dwayne-rock-johnson-goes-indie-fighting-my-family-1182192|url-status=live}}</ref>
=== ''Total Divas'' and Spinoff ===
{{main article|Total Divas|l1=''Total Divas''}}
On April 22, 2013, it was announced that the Divas would be getting a show on [[E!]] network titled ''Total Divas''. It would follow the lives behind the scenes of select Divas. [[Natalya (wrestler)|Natalya]], Naomi, [[Ariane Andrew|Cameron]], The Bella Twins, also Eva Marie and [[JoJo Offerman]] from developmental territory, WWE NXT were announced as the inaugural cast for the show. The show premiered on July 28. The show was an instant hit, and was renewed for a second season.<ref>{{cite web|url=http://ca.eonline.com/news/410305/wwe-divas-nick-cannon-jack-osbourne-ashley-tisdale-and-more-bring-new-series-to-e|title=WWE Divas, Nick Cannon, Jack Osbourne, Ashley Tisdale, Josh Schwartz and More Bring New Series to E!|work=E! Online}}</ref> Since Season 2, Naomi, Cameron, JoJo, Summer Rae, Rosa Mendes, Alicia Fox, Paige, Mandy Rose, Lana, Maryse, and Renee Young all have either departed or joined the show including being regulated to recurring or guest roles.<ref>{{cite web|url=http://bleacherreport.com/articles/1937681-summer-rae-announces-shes-going-to-be-a-cast-member-on-total-divas|title=Summer Rae Announces She's Going to Be a Cast Member on Total Divas|author=Sharon Glencross|work=Bleacher Report}}</ref><ref name="Season 5">{{cite web|url=http://headlineplanet.com/home/2015/10/06/e-total-divas-has-been-renewed-for-season-5-mandy-joining-the-cast/|title=E!’S "TOTAL DIVAS" HAS BEEN RENEWED FOR SEASON 5; TOUGH ENOUGH’S MANDY JOINING THE CAST|work=headlineplanet.com|date=October 6, 2015|accessdate=October 23, 2015|first=Brian|last=Cantor}}</ref><!--<ref name="Season 5">{{cite web|url=http://headlineplanet.com/home/2015/10/06/e-total-divas-has-been-renewed-for-season-5-mandy-joining-the-cast/|title=E!’S “TOTAL DIVAS” HAS BEEN RENEWED FOR SEASON 5; TOUGH ENOUGH’S MANDY JOINING THE CAST|work=headlineplanet.com|date=October 6, 2015|accessdate=October 6, 2015|first=Brian|last=Cantor}}</ref> --><ref>{{cite web|date=October 7, 2015|url=http://www.wwe.com/inside/wwe-divas/total-divas-season-5-2016-28021689|title='Total Divas' Season 5 to premiere in early 2016|author=WWE Staff|accessdate=October 21, 2015|work=[[WWE|WWE.com]]|publisher=[[WWE]]}}</ref>


''The Fabulous Moolah'' was the subject of the sixth and season finale episode of the professional wrestling documentary series ''[[Dark Side of the Ring]]''. It covered various events of Moolah's life like [[Rock 'n' Wrestling Connection]], [[The Brawl to End It All]], [[Wendi Richter#The Original Screwjob (1985)|The Original Screwjob]], the [[WrestleMania Women's Battle Royal#Name controversy|WrestleMania 34 name controversy]], and various other WWE related incidents.<ref>{{Cite web|url=https://www.oxygen.com/martinis-murder/pro-wrestler-the-fabulous-moolah-sexual-assault-controversy-explained|title=Why Is Pro-Wrestler The Fabulous Moolah So Controversial? The 'Pimping' Accusations, Explained|date=May 15, 2019|website=Oxygen Official Site|access-date=September 15, 2019|archive-date=July 15, 2019|archive-url=https://web.archive.org/web/20190715183604/https://www.oxygen.com/martinis-murder/pro-wrestler-the-fabulous-moolah-sexual-assault-controversy-explained|url-status=live}}</ref>
Additionally, the ''E!'' Network announced on April 18, 2016 that the Bella Twins (Brie and Nikki) would be getting their own spinoff show titled ''[[Total Bellas]]'' following the lives of the twins.<ref>{{cite web|date=April 18, 2016|url=http://www.wwe.com/shows/totaldivas/article/total-bellas-coming-e-new-total-divas-cast-announced|title='Total Bellas' coming to E!, new 'Total Divas' cast announced|author=WWE Staff|accessdate=April 18, 2016|work=[[WWE|WWE.com]]|publisher=[[WWE]]}}</ref>

In 2019, the video game ''[[WWE 2K20]]'' featured a 2K Showcase named "[[Four Horsewomen]]", which chronicled the careers of Bayley, Charlotte Flair, Sasha Banks, and Becky Lynch.<ref name="Nqfdw">{{Cite web|url=https://comicbook.com/gaming/2019/08/05/wwe-four-horsewomen-wwe-2k20-showcase-mode/|title=WWE's Four Horsewomen Will Star in WWE 2K20's Showcase Mode|website=WWG|access-date=August 21, 2019|archive-url=https://web.archive.org/web/20190806130014/https://comicbook.com/gaming/2019/08/05/wwe-four-horsewomen-wwe-2k20-showcase-mode/|archive-date=August 6, 2019|url-status=live}}</ref><ref>{{Cite web|url=https://www.forbes.com/sites/brianmazique/2019/09/04/wwe-2k20-release-date-womens-evolution-showcase-matches-and-more-details-on-new-mode/|title='WWE 2K20' Release Date And Features: Women's Evolution Showcase Matches And More Details Revealed About New Mode|first=Brian|last=Mazique|website=Forbes|access-date=September 14, 2019|archive-date=September 14, 2019|archive-url=https://web.archive.org/web/20190914225031/https://www.forbes.com/sites/brianmazique/2019/09/04/wwe-2k20-release-date-womens-evolution-showcase-matches-and-more-details-on-new-mode/|url-status=live}}</ref>


== Championships and accomplishments ==
== Championships and accomplishments ==
{{main|Women's championships in WWE}}


== ''Pro Wrestling Illustrated'' ==
=== Championships ===
{{see also|List of current champions in WWE}}
{|class="wikitable" style="font-size: 95%; text-align: center;"
!Championship
!Current champion
!Date won
!Location
!Previous champion
!First champion
|-
|[[WWE Women's Championship]]
|[[Sasha Banks]]
|July 25, 2016
|[[Pittsburgh, PA]]
|[[Charlotte]]
|[[Charlotte]]
|-
|[[NXT Women's Championship]]
|[[Asuka (wrestler)|Asuka]]
|April 1, 2016
|[[Dallas, Texas]]
|[[Bayley (wrestler)|Bayley]]
|[[Paige (wrestler)|Paige]]
|}


=== PWI Female 50 / Women's 100 / Women's 150 / Women's 250 ===
=== Former championships ===
{|class="wikitable" style="font-size:85%; text-align: center"
{{see also|List of former championships in WWE}}
{|class="wikitable" style="font-size: 95%; text-align: center;"
!Championship
!Last champion(s)
!Date won
!Date retired
!Location
!Previous champion(s)
!First champion(s)
|-
|-
!Year
|[[WWE Women's Championship (1956–2010)|WWE Women's Championship]]
!width="10%"|1 ||width="10%"|2 ||width="10%"|3 ||width="10%"|4 ||width="10%"|5 ||width="10%"|6 ||width="10%"|7 ||width="10%"|8 ||width="10%"|9 ||width="10%"|10
|[[Layla]]
|May 11, 2010
|September 19, 2010
|[[Rosemont, Illinois]]
|[[Beth Phoenix]]
|[[The Fabulous Moolah]]
|-
|-
|colspan="11" bgcolor="#CDFFC"|''PWI Female 50''
|[[WWE Divas Championship]]
|[[Charlotte (wrestler)|Charlotte]]
|September 20, 2015
|April 3, 2016
|[[Houston, Texas]]
|[[Nikki Bella]]
|[[Michelle McCool]]
|-
|-
|2008<ref name="iwdpwifemale08">{{cite web|title=Pro Wrestling Illustrated (PWI) Female 50 for 2008–2017|url=https://www.cagematch.net/?id=97&nr=78|url-status=live|archive-date=November 2, 2022|access-date=|website=Cagematch.net|publisher=Internet Wrestling Database|archive-url=https://web.archive.org/web/20221102031703/https://www.cagematch.net/?id=97&nr=78}}</ref>|| -|| [[Beth Phoenix]]|| [[Gail Kim]]|| [[Mickie James]]|| -|| -|| - || [[Melina Perez|Melina]]|| [[Michelle McCool]]|| [[Candice Michelle]]
|[[WWF Women's Tag Team Championship]]
|[[Leilani Kai]] and [[Judy Martin (wrestler)|Judy Martin]]
|June 8, 1988
|February 4, 1989
|[[Ōmiya-ku, Saitama|Omiya]], [[Japan]]
|[[Noriyo Tateno]] and [[Itsuki Yamazaki]]
|[[Velvet McIntyre]] and [[Vickie Otis|Princess Victoria]]
|-
|-
|| 2009 || '''[[Mickie James]]''' || - || [[Melina Perez|Melina]]|| -|| - || -
|}
| [[Beth Phoenix]]

| [[Michelle McCool]]
=== Hall of Famers ===
| [[Maryse Mizanin|Maryse]]
[[File:Lita 2014 Hall of Fame induction.jpg|upright|thumb|right|[[Lita (wrestler)|Lita]] during her speech of induction at the [[WWE Hall of Fame]] in April 2014]]
| -
{|class="wikitable"
!Legend
!Year inducted
!Notes
|-
|-
|[[The Fabulous Moolah]]
|1995
|
|-
|[[Sherri Martel|Sensational Sherri]]
|2006
|
|-
|[[Mae Young]]
|2008
|
|-
|[[Wendi Richter]]
|2010
|2010
| '''[[Michelle McCool]]'''
|
| -
| -
| -
| [[Eve Torres]]
| -
| [[Beth Phoenix]]
| [[Mickie James]]
| -
| [[Maryse Mizanin|Maryse]]
|-
|-
|[[Tammy Lynn Sytch|Sunny]]
|2011
|2011
|
| -
| -
| -
| [[Natalya Neidhart|Natalya]]
| -
| -
| [[Beth Phoenix]]
| -
| -
| -
|-
|2012
| -
| [[Beth Phoenix]]
| -
| -
| -
| [[Layla El|Layla]]
| -
| -
| -
| -
|-
|-
|[[Trish Stratus]]
|2013
|2013
|
| -
| -
| -
| -
|[[Kaitlyn (wrestler)|Kaitlyn]]
| -
| -
| -
|[[AJ Lee]]
| -
|-
|-
|[[Lita (wrestler)|Lita]]
|2014
|2014
|[[Saraya Bevis|'''Paige''']]
|
|[[AJ Lee]]
| -
| -
| -
| -
| -
| -
|[[Natalya Neidhart|Natalya]]
|[[Charlotte Flair|Charlotte]]
|-
|-
|[[Debrah Miceli|Alundra Blayze]]
|2015
|2015
|'''[[Nikki Bella]]'''
|
|[[Saraya Bevis|Paige]]
|[[Sasha Banks]]
| -
| -
|[[Charlotte Flair|Charlotte]]
|[[Naomi (wrestler)|Naomi]]
| -
| -
| -
|-
|-
|2016
|[[Jacqueline Moore|Jacqueline]]
|'''[[Charlotte Flair]]'''
|rowspan=3|2016
|[[Sasha Banks]]
|
|[[Asuka (wrestler)|Asuka]]
|[[Becky Lynch]]
|[[Bayley (wrestler)|Bayley]]
| -
|[[Natalya Neidhart|Natalya]]
| -
| -
| -
|-
|-
|2017
|[[Mildred Burke]]
|[[Asuka (wrestler)|'''Asuka''']]
|[[WWE Hall of Fame#Legacy Inductees|Legacy Award]]
|[[Charlotte Flair]]
|}
|[[Alexa Bliss]]

|[[Sasha Banks]]
=== NXT Year-end Awards ===
|[[Bayley (wrestler)|Bayley]]
{|class="wikitable"
| -
!Award
|[[Natalya Neidhart|Natalya]]
!Winner
| -
!Date won
|[[Naomi (wrestler)|Naomi]]
| -
|-
|-
|colspan="11" bgcolor="#CDFFC"|''PWI Women's 100''
|Female Competitor of 2015
|-
|2018<ref>{{Cite web|title=PWI Top 100 Females (2018–2021)|url=https://www.cagematch.net/?id=97&nr=246|url-status=live|archive-date=April 6, 2022|website=Cagematch.net / The Internet Wrestling Database|access-date=August 28, 2022|archive-url=https://web.archive.org/web/20220406235956/https://www.cagematch.net/?id=97&nr=246}}</ref>
|'''[[Ronda Rousey]]'''
|[[Alexa Bliss]]
|[[Charlotte Flair]]
| -
|[[Asuka (wrestler)|Asuka]]
| -
|[[Carmella (wrestler)|Carmella]]
| -
|[[Nia Jax]]
| -
|-
|2019
|'''[[Becky Lynch]]'''
|[[Charlotte Flair]]
|[[Ronda Rousey]]
| -
| -
|[[Bayley (wrestler)|Bayley]]
|[[Bayley (wrestler)|Bayley]]
|[[Natalya Neidhart|Natalya]]
|January 13, 2016<ref name=2015NXTawards>{{cite web|title=2015 NXT Year-End Award winners revealed|url=http://www.wwe.com/shows/wwenxt/wwe-nxt-year-end-awards-2015-28420735|publisher=[[WWE]]|accessdate=24 January 2016}}</ref>
| -
| -
| -
|-
|-
|2020
|Match of 2015
|[[Sasha Banks]] vs. [[Bayley (wrestler)|Bayley]] at [[NXT Takeover: Brooklyn]]
|[[Bayley (wrestler)|'''Bayley''']]
|[[Becky Lynch]]
|January 13, 2016<ref name=2015NXTawards/>
|[[Asuka (wrestler)|Asuka]]
|[[Charlotte Flair]]
|[[Sasha Banks]]
| -
| -
| -
| -
| -
|-
|colspan="11" bgcolor="#CDFFC"|''PWI Women's 150''
|-
|2021
|'''[[Bianca Belair]]'''
| -
| -
| -
| -
|[[Sasha Banks]]
| -
| -
| -
| -
|-
|2022<ref>{{Cite web|last=Ross|first=Patrick|title=Full 2022 PWI Women's 150 list revealed|url=https://aiptcomics.com/2022/10/27/full-2022-pwi-womens-150-list-revealed/|url-status=live|archive-date=October 28, 2022|access-date=October 27, 2022|website=Aiptcomics.com|date=October 27, 2022 |archive-url=https://web.archive.org/web/20221028084238/https://aiptcomics.com/2022/10/27/full-2022-pwi-womens-150-list-revealed/}}</ref>
| -
|[[Bianca Belair]]
| -
|[[Becky Lynch]]
| -
| -
| -
|[[Charlotte Flair]]
| -
| -
|-
|colspan="11" bgcolor="#CDFFC"|''PWI Women's 250''
|-
|2023<ref>{{Cite web |last=Ross |first=Patrick |title=Full 2023 PWI Women's 250 list revealed |url=https://aiptcomics.com/2023/10/19/full-2023-pwi-womens-250-list-revealed/ |archive-url=https://web.archive.org/web/20231019230307/https://aiptcomics.com/2023/10/19/full-2023-pwi-womens-250-list-revealed/ |archive-date=October 19, 2023 |access-date=October 23, 2023 |website=Aiptcomics.com|date=October 19, 2023 }}</ref>
|'''[[Rhea Ripley]]'''
| -
|[[Bianca Belair]]
| -
| -
| -
| -
| -
| -
| -
|-
|2024<ref>{{Cite web |last=Ross |first=Patrick |title=2024 PWI Women’s 250 top 20 revealed: Toni Storm tops the list |url=https://aiptcomics.com/2024/10/15/2024-pwi-womens-250-top-20-revealed/ |access-date=December 20, 2024 |website=Aiptcomics.com}}</ref>
| -
| -
|[[Rhea Ripley]]
| -
| -
| -
|[[Bayley (wrestler)|Bayley]]
| -
| -
| -
|}
|}


=== Slammy Awards ===
=== PWI Year–End Awards ===
[[File:Beth Phoenix - Slammy Award Winner.jpg|alt=A blond woman, wearing a black and blue catsuit with the sides of the torso removed to bare part of her midriff, standing with both arms in the air while holding a gold statuette in her right hand and a wrestling championship in her left.|185px|thumb|right|upright|[[Beth Phoenix]] holding the [[WWE Women's Championship (1956–2010)|Women's Championship]] and her 2008 Diva of the Year [[Slammy Award]]]]
{|class="wikitable"
{|class="wikitable"
!Year Won
!Diva of the Year
!Award
!Date won
!Wrestler
|-
|-
|rowspan="2"|1999
|[[Miss Elizabeth]]{{Ref label|WOTY|a}}
|[[List of Pro Wrestling Illustrated awards#Manager of the Year|Manager of the Year]]
|December 17, 1987
|[[Debra Marshall|Debra]]
|-
|-
|[[List of Pro Wrestling Illustrated awards#Woman of the Year|Woman of the Year]]
|[[Sable (wrestler)|Sable]]{{Ref label|MissSlammy|b}}
|Debra
|March 21, 1997
|-
|-
|2000<ref>{{Cite web|title=PWI ACHIEVEMENT AWARD WINNERS|url=http://www.pwi-online.com/pages/PWIawards.html|url-status=dead|archive-date=January 21, 2016|access-date=April 10, 2023|website=www.pwi-online.com|archive-url=https://web.archive.org/web/20160121172943/http://www.pwi-online.com/pages/PWIawards.html}}</ref>
|[[Beth Phoenix]]
|Woman of the Year
|December 8, 2008
|[[Stephanie McMahon]]
|-
|-
|2001<ref>{{Cite web|title=Pro Wrestling Illustrated Award Winners Woman of the Year|url=http://www.100megsfree4.com/wiawrestling/pages/pwi/pwiwom.htm|url-status=bot: unknown|archive-date=November 13, 2007|access-date=April 14, 2023|website=Www.100megsfree4.com|archive-url=https://web.archive.org/web/20071113134031/http://www.100megsfree4.com/wiawrestling/pages/pwi/pwiwom.htm}}</ref>
|[[Maria Kanellis|Maria]]
|Woman of the Year
|December 14, 2009
|[[Lita (wrestler)|Lita]]
|-
|-
|2002
|[[Michelle McCool]]
|Woman of the Year
|December 13, 2010
|[[Trish Stratus]]
|-
|-
|2003
|[[Kelly Kelly]]{{Ref label|WWE.com|c}}
|Woman of the Year
|December 12, 2011
|Trish Stratus
|-
|-
|2004
|[[AJ Lee]]{{Ref label|WWE.com|d}}
|Woman of the Year
|December 17, 2012
|[[Lisa Marie Varon|Victoria]]
|-
|-
|2005
|[[The Bella Twins]]
|Woman of the Year
|December 9, 2013
|Trish Stratus
|-
|-
|2006
|AJ Lee
|Woman of the Year
|December 8, 2014
|Trish Stratus
|-
|-
|rowspan="2"|2007
|[[Nikki Bella]]
|[[Most Improved Wrestler of the Year]]
|December 21, 2015
|[[Candice Michelle]]
|}
{|class="wikitable"
!Other awards
!Winner
!Date won
|-
|-
|Woman of the Year
|Most Devastating
|Candice Michelle
|[[Bull Nakano]]
|December 31, 1994
|-
|-
|2009<ref>{{Cite web|title=Mickie James|url=https://www.ewrestlingnews.com/profiles/mickie-james|url-status=live|access-date=January 6, 2022|website=Www.ewrestlingnews.com|archive-date=December 2, 2021|archive-url=https://web.archive.org/web/20211202024703/https://www.ewrestlingnews.com/profiles/mickie-james}}</ref>
|Best Buns
|Woman of the Year
|[[Tammy Lynn Sytch|Sunny]]
|[[Mickie James]]
|March 30, 1996
|-
|-
|2010
|Manager of the Year
|Woman of the Year
|Sunny
|[[Michelle McCool]]
|March 30, 1996
|-
|-
|2012
|Best Dressed
|Woman of the Year
|[[Sable (wrestler)|Sable]]
|[[AJ Lee]]
|March 21, 1997
|-
|-
|2013
|Couple of the Year
|Woman of the Year
|[[Vickie Guerrero]] (with [[Edge (wrestler)|Edge]])
|AJ Lee
|December 8, 2008
|-
|-
|rowspan="2"|2014
|Best Use of Exercise Equipment{{Ref label|WWEcom|d}}
|[[List of Pro Wrestling Illustrated awards#Rookie of the Year|Rookie of the Year]]
|[[Rosa Mendes]]
|[[Charlotte Flair|Charlotte]]
|December 13, 2010
|-
|-
|Knucklehead Moment of the Year
|Woman of the Year
|AJ Lee
|[[LayCool]] ([[Layla El|Layla]] and [[Michelle McCool]])
|December 13, 2010
|-
|-
|rowspan="3"|2015
|Kiss of the Year
|[[List of Pro Wrestling Illustrated awards#Inspirational Wrestler of the Year|Inspirational Wrestler of the Year]]
|[[AJ Lee]] (with [[John Cena]])
|[[Bayley (wrestler)|Bayley]]
|December 18, 2012
|-
|-
|[[List of Pro Wrestling Illustrated awards#Match of the Year|Match of the Year]]
|Couple of the Year{{Ref label|WWEcom|d}}
|Bayley vs. [[Sasha Banks]]<br />{{small|October 8 at [[NXT TakeOver: Respect]]}}
|[[Brie Bella]] (with [[Daniel Bryan]])
|December 9, 2013
|-
|-
|Best Dance Moves of the Year{{Ref label|WWEcom|d}}
|Woman of the Year
|Sasha Banks
|[[The Funkadactyls]] ([[Naomi (wrestler)|Naomi]] and [[Cameron (wrestler)|Cameron]])
|December 9, 2013
|-
|-
|rowspan="3"|2016
|Insult of the Year
|[[List of Pro Wrestling Illustrated awards#Feud of the Year|Feud of the Year]]
|[[Stephanie McMahon]]
|[[Charlotte Flair]] vs. Sasha Banks
|December 9, 2013
|-
|-
|Couple of the Year{{Ref label|WWEcom|d}}
|Rookie of the Year
|[[Nia Jax]]
|Brie Bella (with Daniel Bryan)
|December 8, 2014
|}
* {{Note label|WOTY|A}} – Award was then known as "Woman of the Year"
* {{Note label|MissSlammy|B}} – Award was then known as "Miss Slammy"
* {{Note label|DivaliciousMomentOfTheYear|C}} - Award was then known as "Divalicious Moment of the Year"
* {{Note label|WWEcom|D}} – Awarded through WWE.com

=== Babe of the Year (2001–2004) ===
Babe of the Year contest was a contest where fans voted on who was their favorite Diva for that year. [[Trish Stratus]] won the inaugural competition in 2001. Stratus had her own mini-site on WWE.com and her photoshoot of choice was a space-type theme. The corresponding mini-site was fittingly named "The Stratusphere". Stratus retained her title in 2002 and received another mini-site on WWE.com. The 2003 edition was again won by Stratus. [[Stacy Keibler]] ended Stratus' reign in 2004 and won the honor, receiving her own mini-site and a photoshoot for every month in the year, sometimes two.

=== Rookie Diva of the Year (2005) ===
The only Rookie Diva Of The Year contest was held at [[No Way Out (2005)|No Way Out]] in 2005, where [[Joy Giovanni]] defeated [[Michelle McCool]], [[Lauren Jones]], and [[Rochelle Loewen]]. Giovanni received more than half of the vote, followed by McCool who got just under 20%, Loewen got just over 10% and Jones received just 6%. The competition was hosted by [[Torrie Wilson]] and [[Dawn Marie Psaltis|Dawn Marie]].

=== Diva of the Decade ===
On January 14, 2003, [[Trish Stratus]] was named "Diva of the Decade" on a special 10th anniversary episode of ''[[WWE Raw|Raw]]''. The other nominees were [[Sable (wrestler)|Sable]], [[Tammy Lynn Sytch|Sunny]], [[Lita (wrestler)|Lita]], and [[Chyna]].<ref>{{cite web|url=http://pwtorch.com/artman2/publish/WWE_News_3/article_67797.shtml|title=Raw Flashback: WWE celebrates Raw's 10-year anniversary with disappointing Special|publisher=Pro Wrestling Torch|date=January 14, 2013|accessdate=December 9, 2014|last=Keller|first=Wade|authorlink=Wade Keller}}</ref>

=== Championships reigns ===
This chart lists every superstar who held more than one title in the company.

The list is in order of who won the record, the first is [[Leilani Kai]] who won the [[WWF Women's Tag Team Championship]] and the [[WWE Women's Championship (1956–2010)|WWF Women's Championship]] in 1985, the latter is [[Charlotte (wrestler)|Charlotte]], who won the [[NXT Women's Championship]] in 2014, the [[WWE Divas Championship]] in 2015 and the [[WWE Women's Championship (2016-present)|WWE Women's Championship]] in 2016, making her the only superstar to have won three championships in [[WWE]] history.

There are two titles under the name "WWE Women's Championship"; On September 18, 1956, [[The Fabulous Moolah]] became the inaugural Women's Champion as recognized by World Wrestling Entertainment.<ref>{{cite web|url=http://www.wwe.com/inside/titlehistory/women/30445413212111221|title=WWE: Inside WWE > Title History > Women's > 19560918 - Fabulous Moolah|accessdate=2007-10-06|publisher=WWE.com}}</ref> The Women's Championship is descended from the original [[NWA World Women's Championship]] of the National Wrestling Alliance, which is still active today. In 1983, the [[World Wrestling Entertainment|World Wrestling Federation]] (WWF, now WWE) disaffiliated with the NWA and recognized then-NWA World Women's Champion [[The Fabulous Moolah]] as the promotion's World Women's Champion. The second title was introduced on April 3, 2016 at [[WrestleMania 32]], to replace the [[WWE Divas Championship]], where [[Charlotte (wrestler)|Charlotte]] won to become the first WWE Women's Champion of the second title.

{|class="wikitable" style="text-align:center; font-size:90%; margin: 1em auto;"
|-style="vertical-align:bottom;"
! Diva !! ''[[WWE Women's Championship (1956–2010)|WWF/E Women's Championship]]'' !! ''[[WWE Divas Championship]]'' !! [[WWE Women's Championship (2016-present)|WWE Women's Championship]]'' !! ''[[WWF Women's Tag Team Championship]]'' !! [[NXT Women's Championship]] !! ''[[WWE Hardcore Championship|WWF/E Hardcore Championship]]'' !! [[WWE Intercontinental Championship|WWF/E Intercontinental Championship]] !! ''[[WWE Cruiserweight Championship|WCW/WWE Cruiserweight Championship]]''
|-
|-
|Woman of the Year
! [[Leilani Kai]]
|Charlotte Flair
| {{X mark}} || || || {{X mark}}|| || || ||
|-
|-
|2017
! [[Velvet McIntyre]]
|Woman of the Year
| {{X mark}}|| || || {{X mark}}|| || || ||
|[[Asuka (wrestler)|Asuka]]
|-
|-
|rowspan="2"|2018
! [[Debrah Miceli|Alundra Blayze/Madusa]]
|Rookie of the Year
| {{x mark}} || || || || || || || {{X mark}}
|[[Ronda Rousey]]
|-
|-
|Woman of the Year
! [[Chyna (wrestler)|Chyna]]
|[[Becky Lynch]]
| {{X mark}}|| || || || || || {{X mark}}||
|-
|-
|rowspan="2"|2019
! [[Trish Stratus]]
|[[List of Pro Wrestling Illustrated awards#Most Popular Wrestler of the Year|Most Popular Wrestler of the Year]]
| {{X mark}}|| || || || || {{X mark}}|| ||
|Becky Lynch
|-
|-
|Woman of the Year
! [[Molly Holly]]
|Becky Lynch
| {{X mark}}|| || || || || {{X mark}}|| ||
|-
|-
|rowspan="2'|2020
! [[Jacqueline Moore|Jacqueline]]
|Feud of the Year
| {{X mark}}|| || || || || || || {{X mark}}
|Bayley vs. Sasha Banks
|-
|-
|[[List of Pro Wrestling Illustrated awards#Tag Team of the Year|Tag Team of the Year]]
! [[Michelle McCool]]
|[[Bayley and Sasha Banks|Golden Role Models]]<br />{{small|(Bayley and Sasha Banks)}}
| {{X mark}}|| {{X mark}}|| || || || || ||
|-
|-
|rowspan="2"|2022
! [[Mickie James]]
|Most Improved Wrestler of the Year
| {{X mark}}|| {{X mark}}|| || || || || ||
|[[Mandy Rose]]
|-
|-
|Woman of the Year
! [[Melina Perez|Melina]]
|[[Bianca Belair]]
| {{X mark}}|| {{X mark}}|| || || || || ||
|-
|-
|rowspan="5"|2023
! [[Beth Phoenix]]
|[[List of Pro Wrestling Illustrated awards#Comeback of the Year|Comeback of the Year]]
| {{X mark}}|| {{X mark}}|| || || || || ||
|[[Naomi (wrestler)|Trinity]]
|-
|-
|Rookie of the Year
! [[Layla El|Layla]]
|[[Sol Ruca]]
| {{X mark}}|| {{X mark}}|| || || || || ||
|-
|-
|[[List of Pro Wrestling Illustrated awards#Faction of the Year|Faction of the Year]]
! [[Paige (wrestler)|Paige]]
|[[Rhea Ripley]]<br />{{small|([[The Judgment Day]])}}
| || {{X mark}}|| || || {{X mark}}|| || ||
|-
|-
|Match of the Year
! [[Charlotte (wrestler)|Charlotte]]
|Rhea Ripley vs Charlotte Flair<br />{{small|April 1 at [[WrestleMania 39]]}}
| || {{X mark}}|| {{X mark}}|| || {{X mark}}|| || ||
|-
|-
|Woman of the Year
! [[Sasha Banks]]
|Rhea Ripley
| || || {{X mark}}|| || {{X mark}}|| || ||
|}
|}


== ''Pro Wrestling Illustrated'' ==
== ''Sports Illustrated'' ==
=== Women's Wrestler of the Year ===

{|class="wikitable" style="font-size:85%; text-align: center"
=== Manager of the Year ===
|-
{|class="wikitable"
!Year
!Year
!width="10%"|1 ||width="10%"|2 ||width="10%"|3 ||width="10%"|4 ||width="10%"|5 ||width="10%"|6 ||width="10%"|7 ||width="10%"|8 ||width="10%"|9 ||width="10%"|10
!Winner
|-
|-
|2018<ref>{{cite web|url=https://www.si.com/wrestling/2018/12/28/wwe-wrestling-women-top-10-wrestlers-award|title=Counting down the top 10 women's wrestlers of 2018|first1=Justin Barrasso|last1=December 28, 2018|website=SI.com|date=December 28, 2018 |access-date=February 17, 2019|archive-date=January 3, 2019|archive-url=https://web.archive.org/web/20190103210446/https://www.si.com/wrestling/2018/12/28/wwe-wrestling-women-top-10-wrestlers-award|url-status=live}}</ref> || rowspan=2| '''[[Becky Lynch]]''' || [[Charlotte Flair]] || - || [[Ronda Rousey]] || [[Asuka (wrestler)|Asuka]] || [[Alexa Bliss]] || [[Toni Storm]] || [[Kairi Sane]]<br />and<br />[[Shayna Baszler]] || [[Bianca Belair]] || -
|1996
|[[Tammy Lynn Sytch|Sunny]]
|-
|-
|2019<ref>{{cite web|last=Barrasso|first=Justin|title=The Top 10 Women Wrestlers of 2019|url=https://www.si.com/wrestling/2019/12/31/best-women-wrestlers-of-the-year-2019|work=SI.com|date=December 31, 2019|access-date=December 31, 2019|archive-date=January 1, 2020|archive-url=https://web.archive.org/web/20200101023443/https://www.si.com/wrestling/2019/12/31/best-women-wrestlers-of-the-year-2019|url-status=live}}</ref> || - || [[Charlotte Flair]] || [[Shayna Baszler]] || - || - || [[Rhea Ripley]] || [[Bayley (wrestler)|Bayley]]<br />and<br />[[Sasha Banks]] || - || -
|1999
|[[Debra Marshall|Debra]]
|}
|}


=== Match of the Year ===
=== Wrestler of the Year ===
{|class="wikitable"
{|class="wikitable" style="font-size:85%; text-align: center"
!Year
!Winner
|-
|-
|2015
|[[Bayley (wrestler)|Bayley]] vs. [[Sasha Banks]] at [[NXT TakeOver: Brooklyn]] for the [[NXT Women's Championship]]
|}

=== Most Improved Wrestler of the Year ===
{|class="wikitable"
!Year
!Year
!width="10%"|1 ||width="10%"|2 ||width="10%"|3 ||width="10%"|4 ||width="10%"|5 ||width="10%"|6 ||width="10%"|7 ||width="10%"|8 ||width="10%"|9 ||width="10%"|10
!Winner
|-
|-
|2017 || - || rowspan=4|- || rowspan=2|- || rowspan=5|- || rowspan=5|- || - || - || rowspan=5|- || rowspan=5|- || rowspan=4|-
|2007
|-
|[[Candice Michelle]]
|2020<ref>{{Cite magazine|last=Barrasso|first=Justin|title=The Top 10 Wrestlers of 2020|url=https://www.si.com/wrestling/2021/01/07/best-wrestlers-in-the-world-2020-wwe-aew-njpw|access-date=January 8, 2021|magazine=Sports Illustrated|language=en-us|archive-date=April 28, 2021|archive-url=https://web.archive.org/web/20210428104214/https://www.si.com/wrestling/2021/01/07/best-wrestlers-in-the-world-2020-wwe-aew-njpw|url-status=live}}</ref> || '''[[Sasha Banks]]''' || [[Bayley (wrestler)|Bayley]] || [[Io Shirai]]
|}
|-

|2021<ref>{{Cite magazine|last=Barrasso|first=Justin|title=The Top 10 Wrestlers of 2021|url=https://www.si.com/wrestling/2022/01/06/top-10-wrestlers-2021-roman-reigns-kenny-omega-bryan-danielson|access-date=February 2, 2022|magazine=Sports Illustrated|language=en-us|archive-date=January 18, 2022|archive-url=https://web.archive.org/web/20220118183019/https://www.si.com/wrestling/2022/01/06/top-10-wrestlers-2021-roman-reigns-kenny-omega-bryan-danielson|url-status=live}}</ref> || rowspan=3|- || rowspan=2|[[Bianca Belair]] || rowspan=3|- || rowspan=3|-
=== Most Inspirational Wrestler of the Year ===
{|class="wikitable"
!Year
!Winner
|-
|-
|2022<ref>{{cite magazine|url=https://www.si.com/wrestling/2022/12/28/ranking-top-10-wrestlers-seth-rollins-jon-moxley-2022|title=Ranking the Top 10 Wrestlers of 2022|magazine=[[Sports Illustrated]]|first=Justin|last=Barrasso|date=December 28, 2022|accessdate=December 30, 2022|archive-date=December 29, 2022|archive-url=https://web.archive.org/web/20221229173641/https://www.si.com/wrestling/2022/12/28/ranking-top-10-wrestlers-seth-rollins-jon-moxley-2022|url-status=live}}</ref>
|2015
|-
|[[Bayley (wrestler)|Bayley]]
|2023<ref>{{cite magazine|url=https://www.si.com/fannation/wrestling/news/ranking-the-top-10-wrestlers-of-2023|title=Ranking The Top 10 Wrestlers of 2023|magazine=Sports Illustrated|first=Justin|last=Barrasso|date=December 31, 2023|access-date=January 1, 2024|archive-url=https://web.archive.org/web/20240101131516/https://www.si.com/fannation/wrestling/news/ranking-the-top-10-wrestlers-of-2023|archive-date=January 1, 2024|url-status=live}}</ref> || [[Rhea Ripley]] || - || [[Becky Lynch]]
|}
|}


=== PWI Female 50 ===
== Hall of Famers ==
The following list shows the female [[WWE Hall of Fame]]rs (excluding Warrior Award recipients) and the years that they were inducted into the WWE Hall of Fame.
{|class="wikitable" style="font-size:85%; text-align: center"
{| class="wikitable"
|+
!Number
!Year inducted
!Inductee
|-
|-
|1<ref>{{Cite web|last=LEALOS|first=SHAWN S.|title=WWE Hall of Fame: Every Female Inductee, Ranked|url=https://www.thesportster.com/wrestling/hall-of-fame-every-female-inductee-ranked/|url-status=live|archive-date=December 22, 2022|access-date=December 22, 2022|website=Thesportster.com|date=March 23, 2020 |archive-url=https://web.archive.org/web/20221222143505/https://www.thesportster.com/wrestling/hall-of-fame-every-female-inductee-ranked/}}</ref>
!Year
|[[WWE Hall of Fame (1995)|1995]]
!width="10%"|1 ||width="10%"|2 ||width="10%"|3 ||width="10%"|4 ||width="10%"|5 ||width="10%"|6 ||width="10%"|7 ||width="10%"|8 ||width="10%"|9 ||width="10%"|10
|[[The Fabulous Moolah]]
|-
|-
|2
|2008<ref name="iwdpwifemale08">{{cite web|url=http://www.profightdb.com/pwi-female-50/2008.html|title=Pro Wrestling Illustrated (PWI) Female 50 for 2008|publisher=Internet Wrestling Database|accessdate=September 10, 2010}}</ref> || - || [[Beth Phoenix]] || - || [[Mickie James]] || - || - || - || [[Melina Perez|Melina]] || [[Michelle McCool]] || [[Candice Michelle]]
|[[WWE Hall of Fame (2006)|2006]]
|[[Sherri Martel]]
|-
|-
|3
|2009<ref>{{cite web|url=http://www.profightdb.com/pwi-female-50/2009.html|title=Pro Wrestling Illustrated (PWI) Female 50 for 2009|accessdate=April 3, 2014|publisher=The Internet Wrestling Database}}</ref> || '''[[Mickie James]]'''|| rowspan=2| - || [[Melina Perez|Melina]]|| - || - || - || rowspan=3| [[Beth Phoenix]] || [[Michelle McCool]] || [[Maryse Ouellet|Maryse]] || -
|[[WWE Hall of Fame (2008)|2008]]
|[[Mae Young]]
|-
|-
|4
|2010<ref>{{cite web|url=http://www.profightdb.com/pwi-female-50/2010.html|title=Pro Wrestling Illustrated (PWI) Female 50 for 2010|accessdate=April 3, 2014|publisher=The Internet Wrestling Database}}</ref> || '''[[Michelle McCool]]''' || - || - || [[Eve Torres]] || - || [[Mickie James]] || - || [[Maryse Ouellet|Maryse]]
|[[WWE Hall of Fame (2010)|2010]]
|[[Wendi Richter]]
|-
|-
|5
|2011<ref>{{cite web|url=http://www.profightdb.com/pwi-female-50/2011.html|title=Pro Wrestling Illustrated (PWI) Female 50 for 2011|publisher=The Internet Wrestling Database|accessdate=April 3, 2014}}</ref> || - || - || - || [[Natalya (wrestler)|Natalya]] || - || - || - || - || -
|[[WWE Hall of Fame (2011)|2011]]
|[[Sunny (wrestler)|Sunny]]
|-
|-
|6
|2012<ref>{{cite web|url=http://www.profightdb.com/pwi-female-50/2012.html|title=Pro Wrestling Illustrated (PWI) Female 50 for 2012|publisher=The Internet Wrestling Database|accessdate=April 3, 2014}}</ref> || - || [[Beth Phoenix]] || - || - || - || [[Layla El|Layla]] || - || - || - || -
|[[WWE Hall of Fame (2013)|2013]]
|[[Trish Stratus]]
|-
|-
|7
|2013<ref>{{cite web|url=http://www.profightdb.com/pwi-female-50/2013.html|title=Pro Wrestling Illustrated (PWI) Female 50 for 2013|accessdate=February 16, 2014|publisher=The Internet Wrestling Database}}</ref> || - || - || - || - || [[Kaitlyn (wrestler)|Kaitlyn]] || - || - || - || [[AJ Lee]] || -
|[[WWE Hall of Fame (2014)|2014]]
|[[Lita (wrestler)|Lita]]
|-
|-
|8
|2014<ref>{{cite web|url=http://www.profightdb.com/pwi-female-50/2014.html|title=Pro Wrestling Illustrated (PWI) Female 50 for 2014|accessdate=December 22, 2014|publisher=The Internet Wrestling Database}}</ref>
|[[WWE Hall of Fame (2015)|2015]]
||'''[[Paige (wrestler)|Paige]]''' || [[AJ Lee]] || - || - || - || - || - || - || [[Natalya (wrestler)|Natalya]] || [[Charlotte (wrestler)|Charlotte]]
|[[Alundra Blayze]]
|-
|-
|9
|2015<ref>{{cite web|url=http://www.profightdb.com/pwi-female-50/2015.html|title=Pro Wrestling Illustrated (PWI) Female 50 for 2015|accessdate=November 4, 2015|publisher=The Internet Wrestling Database}}</ref>
|[[WWE Hall of Fame (2016)|2016]]
||'''[[Nikki Bella]]'''|| [[Paige (wrestler)|Paige]] || [[Sasha Banks]] || - || - || [[Charlotte (wrestler)|Charlotte]] || [[Naomi (wrestler)|Naomi]] || - || - || -
|[[Jacqueline Moore|Jacqueline]]
|-
|-
|}
|10
|[[WWE Hall of Fame (2017)|2017]]

|[[Beth Phoenix]]
=== Rookie of the Year ===
{|class="wikitable"
!Year
!Winner
|-
|-
|11
|2014
|[[Charlotte (wrestler)|Charlotte]]
|[[WWE Hall of Fame (2018)|2018]]
|[[Ivory (wrestler)|Ivory]]
|}

=== Woman of the Year ===
{|class="wikitable"
!Year
!Winner
|-
|-
|12
|2000
|[[WWE Hall of Fame (2019)|2019]]
|[[Stephanie McMahon]]
|[[Chyna]] as a member of [[D-Generation X]]
|-
|-
|13
|2001
|[[Lita (wrestler)|Lita]]
|[[WWE Hall of Fame (2019)|2019]]
|[[Torrie Wilson]]
|-
|-
|14
|2002
|[[WWE Hall of Fame (2021)|2020]]
|[[Trish Stratus]]
|[[The Bella Twins]]
|-
|-
|15
|2003
|[[WWE Hall of Fame (2021)|2021]]
|Trish Stratus
|[[Molly Holly]]
|-
|-
|16
|2004
|[[Lisa Marie Varon|Victoria]]
|[[WWE Hall of Fame (2022)|2022]]
|[[Sharmell]]
|-
|-
|17<ref>{{Cite web|last=Miller|first=Gregory|title=Stacy Keibler announced for WWE Hall of Fame, Class of 2023|url=https://www.wwe.com/amp/shows/wwe-hall-of-fame/article/stacy-keibler-announced-for-wwe-hall-of-fame-class-of-2023|url-status=live|archive-date=March 27, 2023|access-date=March 27, 2023|website=Www.wwe.com|archive-url=https://web.archive.org/web/20230327175056/https://www.wwe.com/amp/shows/wwe-hall-of-fame/article/stacy-keibler-announced-for-wwe-hall-of-fame-class-of-2023}}</ref>
|2005
|[[WWE Hall of Fame (2023)|2023]]
|Trish Stratus
|[[Stacy Keibler]]
|-
|-
|18<ref>{{Cite web |last=VARBLE |first=AARON |title=WWE Hall of Fame 2024: Bull Nakano Joining This Year's Class |url=https://www.sescoops.com/wwe/bull-nakano-wwe-hall-of-fame-2024 |access-date=March 6, 2024 |website=Sescoops.com|date=March 6, 2024 }}</ref>
|2006
|[[WWE Hall of Fame (2024)|2024]]
|Trish Stratus
|[[Bull Nakano]]
|-
|-
|19<ref>{{Cite web |last=Ruth |first=Sondra |title=The Rock's Grandmother Lia Maivia To Join WWE Hall Of Fame Class Of 2024 |url=https://itrwrestling.com/news/the-rocks-grandmother-lia-maivia-to-join-wwe-hall-of-fame-class-of-2024/ |access-date=March 14, 2024 |website=Itwrestling.com|date=March 13, 2024 }}</ref>
|2007
|[[WWE Hall of Fame (2024)|2024]]
|[[Candice Michelle]]
|[[Lia Maivia]]
|-
|-
|colspan="3" bgcolor="#CDFFC"|[[WWE Hall of Fame|'''Legacy Wing''']]
|2009
|[[Mickie James]]
|-
|-
|1
|2010
|2016
|[[Michelle McCool]]
|[[Mildred Burke]]
|-
|-
|2
|2012
|rowspan="2"|2017
|[[AJ Lee]]
|[[June Byers]]
|-
|-
|3
|2013
|[[Judy Grable]]
|AJ Lee
|-
|-
|4
|2014
|2018
|AJ Lee
|[[Cora Combs]]
|-
|-
|5
|2015
|2019
|[[Sasha Banks]]
|[[Luna Vachon]]
|-
|6
|2021
|[[Ethel Johnson (wrestler)|Ethel Johnson]]
|}
|}


== See also ==
==Current WWE Women's division==
For Information on WWE's current Women's division see [[List of WWE personnel]] on section's Main Roster; [[WWE Raw|Raw]] Women's division & [[SmackDown]] Women's division, Nonexclusive for the inactive current WWE Women's division and the Development roster section for the [[WWE NXT|NXT]] (their rookie) Women's division.
{{Portal|Professional wrestling}}

* [[Diva]], traditional usage of the term
== References ==
* [[TNA Knockout]]
{{reflist}}
*[[Women of Honor]]
* [[Nitro Girls]]
* [[Ring girl]]
* [[List of WWE personnel]]
* [[Women's professional wrestling]]


== Notes ==
== Bibliography ==
* {{cite book|last1=Olson|first1=Cristopher|last2=Reinhard|first2=Carrie Lynn D.|year=2021|chapter=Wrestling with Eating Disorders: Transmedia Depictions of Body Issues in WWE's Women's Professional Wrestling|editor-last1=Johnson|editor-first1=Malynnda|editor-last2=Olson|editor-first2=Cristopher|title=Normalizing Mental Illness and Neurodiversity in Entertainment Media|edition=1st E-book|location=London|publisher=Routledge|doi=10.4324/9781003011668-15|isbn=9781003011668|s2cid=233598773}}
{{Reflist|30em}}


== External links ==
== External links ==
* [https://www.wwe.com/ Official WWE website]
{{Commons category|Female professional wrestlers}}
* {{Official website|http://www.wwe.com/inside/wwe-divas}}


{{Women in WWE}}
{{Navboxes|
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{{DEFAULTSORT:Wwe Diva}}
{{DEFAULTSORT:Wwe Diva}}
[[Category:Professional wrestling slang]]
[[Category:Women in WWE| ]]
[[Category:WWE]]
[[Category:History of WWE]]
[[Category:WWE Diva|*]]
[[Category:Women's professional wrestling|Diva]]

Latest revision as of 22:10, 24 December 2024

Throughout its history, women have served in various onscreen roles in the American professional wrestling promotion WWE. In the 1990s, WWE (then known as the World Wrestling Federation) introduced the term Diva to refer to its female performers, including wrestlers, managers or valets, backstage interviewers, or ring announcers.

A picture of the 1993 to 1995 championship design of the WWF Women's Championship.

At WrestleMania 32 in 2016, WWE announced their discontinuation of the "Diva" branding for its female performers, as part of a move to present them in an athletic manner more in line with their male counterparts, rather than in a means based around sex appeal. The promotion began to refer to them using the "Superstar" title it uses for male performers, and established a new WWE Women's Championship to replace the WWE Divas Championship. Subsequently, women's matches were featured more prominently across their programming, which included more frequent main event positions. WrestleMania 35 featured a women's match as its main event for the first time in WrestleMania history.

History

[edit]

Early history (1980s–1990s)

[edit]
The Fabulous Moolah, recognized by WWE as having held the WWF Women's Championship for 28 years and first woman to be inducted into the WWE Hall of Fame.
WWE Hall of Famer Wendi Richter, famously known for ending The Fabulous Moolah's 28-year title reign
Miss Elizabeth was considered the "First Lady of Wrestling" in her WWF career from 1985 to 1992 and played a central role in the storyline between the WrestleMania IV and WrestleMania V events.

In 1983, The Fabulous Moolah, who was the NWA World Women's Champion and legal owner of the title, joined the WWF and sold them the rights to the title after they disaffiliated from the National Wrestling Alliance (NWA) and recognized her as the first WWF Women's Champion.[1] Additionally, the WWF also recognized Moolah as having been champion ever since first winning the title from Judy Grable in 1956 and disregarded other reigns or title losses that occurred during the title's existence in the NWA. Thus, The Fabulous Moolah's reign was considered to have lasted 28 years by the promotion.[2] WWF also introduced the WWF Women's Tag Team Championship with Velvet McIntyre and Princess Victoria recognized as the first champions after also defecting from the NWA.

The following year, music artist Cyndi Lauper began a verbal feud with her manager "Captain" Lou Albano; this brought professional wrestling into mainstream culture in a storyline that became known as the "Rock 'n' Wrestling Connection". When it was finally time for Lauper and Albano to settle their differences in the ring, a match-up was scheduled with Albano's represented wrestler Moolah against the challenge of Lauper's protégé, Wendi Richter. Moolah lost the title at The Brawl to End It All, broadcast live on MTV. Richter then lost the title to Leilani Kai the following year, but won it back at WrestleMania I on March 31, 1985. It was during the Rock 'n' Wrestling Connection that the WWF introduced its first female referee, Rita Chatterton.[3]

In the summer of 1985, the WWF did a storyline where all established managers in the promotion competed to offer their services to Randy Savage. Savage revealed his new manager to be Miss Elizabeth on the August 24, 1985, edition of WWF Prime Time Wrestling. In real life, Savage and Miss Elizabeth were married, but this was not mentioned on television. Miss Elizabeth's first major angle was during Savage's feud with George "The Animal" Steele in 1986. In the angle, Steele fell in love with Miss Elizabeth, angering Savage and leading to a series of grudge matches between him and Steele. She also figured prominently in Savage's 1986 feuds with Hulk Hogan and Ricky "the Dragon" Steamboat and his 1987–1989 feuds with wrestlers such as The Honky Tonk Man, Andre the Giant, Bad News Brown, Big Boss Man and Akeem. In 1988, Miss Elizabeth was given the title "First Lady of the World Wrestling Federation" due to her being the first woman in World Wrestling Federation history to manage the World Wrestling Federation champion. When Savage—who had formed an alliance with Hogan—turned on Hogan in early 1989, Miss Elizabeth was a major factor, and she eventually sided with Hogan. Meanwhile, Savage became allied with "Sensational" Sherri, who had success as a wrestler from 1987 to 1989 and was phased into a role as an ill-tempered, venomous manager.

WWE Hall of Famer Sherri Martel, 1-time WWF Women's Champion and a notable manager of numerous WWE wrestlers.

Sherri initially debuted on July 24, 1987, by defeating The Fabulous Moolah for the WWF Women's Championship.[4] Renaming herself 'Sensational' Sherri, she reigned as champion for fifteen months before losing it to Rockin' Robin;[5][6] after losing several rematches, Martel took a short leave of absence in early 1989 before being repackaged as Savage's manager. Also in 1987 Mike McGuirk was introduced as the first female ring announcer of the promotion, arriving after Jesse Ventura referred her to the WWF.[7] In the fall of 1987, McGuirk provided color commentary for several arena show tapings in the Houston, Texas area, which aired on Prime Time Wrestling.

The first Survivor Series pay-per-view saw the first female elimination match. In February 1989, the WWF Women's Tag Team Championship was deactivated and The Glamour Girls (Leilani Kai and Judy Martin) were the final title holders. Sapphire debuted in November 1989 on Saturday Night's Main Event XXV as a 'fan' cheering on Dusty Rhodes at ringside in his match against Big Boss Man.[8] Sapphire began to manage Rhodes, who adapted Rhodes' gimmick as she adorned black outfits with yellow polka dots. Sapphire and Rhodes later feuded with Randy Savage and Sensational Sherri and wrestled in a tag team match at WrestleMania VI.[9][10] Rockin' Robin was the last WWF Women's Champion in the late 1980s.

In 1990, Sensational Sherri remained with Randy Savage, while Sapphire worked with Dusty Rhodes. Sapphire later departed from the company in mid-1990. Miss Elizabeth worked primarily with Dusty Rhodes and Sapphire between WrestleMania VI and SummerSlam (1990). Miss Elizabeth returned in 1991 and was a key player in Randy Savage's retirement match with The Ultimate Warrior at WrestleMania VII; Miss Elizabeth left the company for good in April 1992; shortly after her departure, Savage and Miss Elizabeth divorced in real life. At WrestleMania IX, Luna Vachon debuted and initially aligned herself with Shawn Michaels. Later, she aligned herself with Bam Bam Bigelow to feud with Sherri and Tatanka. Martel left the company in 1993.

Japanese involvement and Diva beginnings (1993–1997)

[edit]
WWE Hall of Famer Tammy Sytch, popularly known as Sunny, considered to be the first WWE Diva.

In 1993, the WWF reinstated its Women's Championship, a title that had been vacant since 1990,[11] and Madusa Miceli was brought in by the company to revive the women's division.[12] She debuted under the ring name Alundra Blayze,[13] because WWF owner Vince McMahon did not want to pay Miceli to use the name Madusa, which she had trademarked.[14] She wrestled in a six-woman tournament to crown a new Women's Champion, and in the finals, she pinned Heidi Lee Morgan on the December 13, 1993, episode of All American Wrestling to win the title.[11]

After the tournament, Miceli asked WWF management to bring in new women for her to wrestle[12] and WWF brought Leilani Kai,[15] Bull Nakano[16] and Bertha Faye.[17] Later on as part of a short talent exchange with All Japan Women's Pro Wrestling, various Japanese female wrestlers including Aja Kong debuted leading to the second elimination match at the Survivor Series 1995 event.[18] In December, due to financial troubles the WWF was having at the time,[19] Blayze was released from her contract and was stripped of the title following her jump back to rival company World Championship Wrestling, and the WWF Women's Championship remained vacant until 1998.[20]

In 1994, WWF signed Sunny as a manager for Chris Candido, becoming considered as the first WWF Diva.[21] Between 1996 and 1998, several valets debuted in WWF: Marlena, Sable and Debra. Following Blayze's controversial exit from the company, the women's division became inactive during this time. At first, the characters were a continuation of the WWE female manager, but became more sexualized as time progressed. In 1996, Sunny was awarded as the manager of the year and her immense popularity expanded beyond professional wrestling when she was regarded as AOL's most downloaded woman, solidifying herself as one of the preeminent figures within WWF.[22] In February 1997, Chyna joined WWF as an antithesis to the rest of the women, a masculine bodybuilder whose sexual identity was the subject of early storylines. Sunny, Marlena, Sable, and Debra were further marketed as sex symbols through WWF's Raw Magazine, which featured monthly spreads of the women in suggestive poses either semi-nude or wearing provocative clothing.

Attitude Era (1997–2002)

[edit]
In 1997, Chyna debuted in the WWF as a tomboy female competitor wrestling male talents.

Sable's eclipsed popularity and her feud with Marc Mero and his new manager, Jacqueline[23] led to the reinstatement of the Women's Championship as well as the promotion's hiring of more female wrestlers. Jacqueline won the title and became the first African-American Women's Champion. Meanwhile, Sable's popularity led her to be a Playboy cover girl, although unlike other women, it was written in her contract that she was not allowed to take bumps.[24] In July 1998, Sunny was released from her contract.[25]

Sable became the first WWF female talent to refer to herself as a "Diva" during the April 19 episode of Raw Is War in 1999; the term shortly thereafter became the official title for WWF's female performers. During the August 9, 1999, episode of Raw Is War, Chyna became the first woman to main event a pro-wrestling prime time show when she defeated Triple H and The Undertaker in a triple threat match to become the number one contender for the WWF Championship, the only woman to ever do so. Veteran wrestlers The Fabulous Moolah and Mae Young returned to WWF, mostly used as comedic roles. At No Mercy on October 17, 1999, 76-year-old Moolah defeated Ivory to win the Women's Championship, becoming the oldest WWF Women's Champion ever. The late 1990s also brought in new women, such as B.B and The Kat, who won the women's championship.[26][27]

In 1999, Chyna became the first woman to win the WWF Intercontinental Championship when she defeated Jeff Jarrett. She would win the title one more time in 2000 when she defeated Val Venis and Trish Stratus in a mixed tag team match. She also became the first woman to participate in a Royal Rumble match, entering in the 1999 and 2000 editions, as well as participating in the 1999 edition of the King of the Ring tournament. She also was on the cover for Playboy. According to her manager, Vince McMahon offered Chyna to win the WWF Championship if she rejected the offer.[28]

The year 2000 saw the debuts of Lita, Trish Stratus, and Molly Holly since the start of February. Lita performed higher-risk moves than the divas before her, such as moonsaults and diving hurricanranas.[29] Shortly thereafter, Trish Stratus debuted as an overtly sexualized valet. Also, later that year, Molly Holly was added to the roster. She was a contrast to most of the other Divas as she was given a more wholesome gimmick and more modest ring attire.[30] On the August 21 episode of Raw Is War defending champion Stephanie McMahon-Helmsley wrestled Lita in the main event.

Finally, the spring of 2001 saw the WWF's purchase of its chief competitors, World Championship Wrestling (WCW) and Extreme Championship Wrestling (ECW), and the consequent entry of former WCW and ECW female talent, such as Stacy Keibler, Torrie Wilson, Jazz, and Sharmell. WWF Women's Champion Chyna left the WWF towards the end of November due to real-life issues between herself, Triple H, and Stephanie McMahon. In the autumn of 2001, Trish Stratus was trained by Fit Finlay, who was the road agent responsible for the women's matches, and drastically improved her in-ring ability. She worked her way up to the top of the division and eventually won the Women's Championship at Survivor Series. Stratus then entered in a prominent feud with Jazz who debuted at Survivor Series.[31][32]

Ruthless Aggression Era (2002–2008)

[edit]
Trish Stratus celebrating her victory as a 7-time WWE Women's Champion in her retirement match in Toronto.
Lita as WWE Women's Champion.
Trish Stratus and Lita were one of the most popular out of most WWE Divas and had teamed with each other and feuded with each other on and off throughout years 2000 to 2006.

Much of the year of 2002 centered around Trish Stratus and her feuds with Jazz, Molly Holly, and a re-debuting Victoria including over the Women's Championship.[33][34][35] In April, while filming a small acting role for Dark Angel, Lita suffered a neck injury and was the first female talent to have neck fusion surgery.[29] She was out of action for almost a year and a half.[29] As she rehabilitated, she kept herself visible by co-hosting Sunday Night Heat on MTV.[36]

Since May 5, 2002, the women's division saw an expansion including a departure and a return of a former talent when the WWF officially changed its name to World Wrestling Entertainment (WWE) as the company first began to hire more female talents than ever before, including female winners of the reality television show Tough Enough, which featured contestants aspiring to be professional wrestlers (Nidia in 2001, Linda Miles and Jackie Gayda in 2002). Debra departed the company in June along with her then-husband Stone Cold Steve Austin.[37] Sable returned to WWE on the April 3, 2003, episode of SmackDown! for the first time since controversially departing from the company in late 1999; her first storyline returning to the company for several months was with new Playboy covergirl Torrie Wilson. The WWE women's division competed in more match-ups previously contested only by men (including for the Women's Championship), such as street fights and hardcore matches. The debuting Gail Kim would go on to become the first woman of Asian descent to have held the WWE Women's Championship after winning a battle royal. Numerous Divas competed in contests ranging from "Pillow Fights" and "Bra and Panties" match-ups to "Bikini Contests", which were based more on the sexual appeal of the women involved. Women's trainer Fit Finlay said he was embarrassed to explain to the women how to strip during bra and panties match. According to him, "It was degrading to them" and tried to teach them how to wrestle, but WWE told him they do not want women to wrestle like men.[38]

Victoria and Lita competed in the first Women's steel cage match towards the end of the year on November 24.[39]

Torrie Wilson and Stacy Keibler were extremely popular during years 2002–2005; 2007. Maria Kanellis and Kelly Kelly were loved as babyfaces during years 2005; 2006–2010; 2013.

WWE eventually re-introduced the Diva Search, in which Christy Hemme became the inaugural winner. In December 2004, Lita and Trish Stratus main-evented Raw for the Women's Championship, making it the second time in history for female talents to main event one of WWE's main shows. Moreover, Lita became the only female talent to main event Raw on three occasions including winning the Women's Championship.

Since mid-2004 and through various periods over the years until the year of 2011, most of the original female roster departed from the company, most notably in 2006, when Trish Stratus retired at Unforgiven and Lita retired at Survivor Series.[40][41][42][43][44][45][46][47][48][49]

During this period, several women made their debut, like Melina,[50] Mickie James,[51][52][53] Beth Phoenix,[54][55] and Layla.[56]

On the March 5, 2007, episode of Raw, Mickie James and Melina competed in the first Falls Count Anywhere match to be contested between Divas. It was also the first time that the Women's Championship was contested in this type of match. At Vengeance: Night of Champions in 2007, Candice Michelle became the first woman from the WWE Diva Search contest to become the WWE Women's Champion.[57] In December 2007, Trish Stratus, Lita, Molly Holly, and Sunny returned to WWE for a one-night special appearance on an episode of Raw due to the show's 15th anniversary.[58] At One Night Stand 2008, Beth Phoenix and Melina competed in the first "I Quit" match to be contested between Divas.

PG Era and Divas Championship (2008–2012)

[edit]
Michelle McCool, the inaugural and two-time WWE Divas Champion
WWE Hall of Famer Beth Phoenix, three time WWE Women's Champion.
Melina Perez is a three-time WWE Women's Champion and a two-time WWE Divas Champion.

In 2008, WWE entered its PG Era and adapted a family-friendly format.[59] WWE distanced itself from the sexual content that was pervasive throughout previous eras.[60] However, the role of women within WWE during this time was criticized because their matches were not as integral to the show as male wrestler's matches were.[59]

In March 2008, Mae Young became the third woman to be inducted into the WWE Hall of Fame.[61] At The Great American Bash 2008, Michelle McCool defeated Natalya to become the inaugural holder of the WWE Divas Championship, a championship exclusive to the SmackDown brand. In January 2009, Victoria lost to Michelle McCool in her last match, leaving WWE shortly after.[62] At Wrestlemania 25, several female WWE legends including Sunny, Molly Holly, Victoria and Torrie Wilson, alongside former Divas Joy Giovanni and Jackie Gayda made a one-night return to participate in the 25-Diva Battle Royal, which was won by 'Santina' Marella. The match was heavily criticized by several wrestling news outlets for its degrading booking of Divas in WWE.[63][64] During the 2009 WWE draft, the championships switched brands after Women's Champion Melina was drafted to the SmackDown brand and Divas Champion Maryse was drafted to Raw. Beth Phoenix made history by becoming the second woman to compete at the Royal Rumble event that year and managed to eliminate The Great Khali. In March 2010, Wendi Richter was inducted into the Hall of Fame as part of the 2010 class, making her first appearance on the promotion in over 20 years.[65] The Women's Championship was unified with the Divas Championship at Night of Champions 2010, as then Divas Champion Melina faced then-self-professed co-Women's Champion Michelle McCool (as part of LayCool with Layla) in a lumberjill match, which McCool won. This also made the Women's Championship defunct after 54 years, making Layla the final holder and only woman of Arab descent to have held the championship.[66] During that year, Alicia Fox became the first and only African-American WWE Divas Champion.

NXT replaced ECW programming in 2010. Originally existing as a seasonal show which was presented as a hybrid between reality television and WWE's scripted live event shows, selected wrestlers from WWE's then-developmental territory Florida Championship Wrestling (FCW) participated in a competition to become WWE's next "breakout star". The third season, which aired in late 2010, featured only female contestants and was won by Kaitlyn.[67]

In April 2011, Sunny was inducted into the Hall of Fame, becoming the fifth woman to receive the honor.[68]

Kharma made her debut at Extreme Rules 2011 by attacking Michelle McCool, and attacked other divas over the next couple weeks on Raw and SmackDown, however this was cut short as she was granted a maternity leave due to her real-life pregnancy.[69] 2011 saw the departures of Maryse and Michelle McCool, the latter of whom retired from WWE on May 1, after losing to Layla in a Loser Leaves WWE match; Melina, who was released in early August; and Gail Kim resigned from the company due to frustration with their lack of focus on the women's division.

At Royal Rumble 2012, Kharma returned and entered the Royal Rumble, becoming the third woman to enter the match.[70] On the April 23, 2012, episode of Raw, Nikki Bella defeated Beth Phoenix in a lumberjill match for the Divas Championship, ending Phoenix's reign as champion at 204 days.[71][72] Layla returned from her injury on April 29, 2012, at Extreme Rules and defeated Nikki Bella to become the fifth woman to have held both titles.[73] The Bella Twins' contracts expired the following night, where they were fired by Eve Torres in the storyline.[74][75]

On July 9, 2012, Eve Torres and AJ Lee became the first Divas to main event Raw since Trish Stratus and Lita in 2004, in a tag team match alongside CM Punk and Daniel Bryan. During mid-2012, AJ became involved in various relationship storylines with several male wrestlers such as CM Punk, Daniel Bryan, Kane, John Cena and Dolph Ziggler, including a stint as the General Manager of Raw. The later part of 2012 saw the departures of Kharma, Kelly Kelly, and Beth Phoenix.[76] A month after Phoenix's October departure, WWE published an article on their website claiming that there was a new era for the Divas division.[77]

In the summer of 2012, the WWE hired veteran independent wrestler Sara Amato as a trainer for the women. Under Amato's guidance, catfights and hair-pulling were eliminated and were replaced by strikes, forearms, punches, and kicking just like the male wrestlers were taught to do.[78]

Beginning of Total Divas (2013–2015)

[edit]
AJ Lee tied Eve Torres at three in September 2014. She is the second longest reigning WWE Divas Champion at 295 Days. She was also the first and only woman to defend & retain the WWE Divas Championship at WrestleMania.
Paige was the youngest Divas Champion and inaugural NXT Women's Champion, and briefly held the titles concurrently
Summer Rae was the first Diva from NXT to be called up to the main roster.

The 20th anniversary of Raw on January 14, 2013, saw Kaitlyn defeat Eve Torres for the Divas Championship. Eve departed the company later that night after her contract expired.[79] The Bella Twins returned to WWE on the March 11, 2013, episode of Raw.[80] Kaitlyn lost her Divas Championship to her former tag team partner AJ Lee on Payback, ending her reign at 153 days. The first in-ring Divas contract signing took place on the July 12, 2013, episode of SmackDown between AJ Lee and Kaitlyn, as part of buildup for a rematch of the Divas Championship at Money In the Bank. AJ defeated Kaitlyn to retain the title at the event.

In August 2012, WWE ceased operating FCW, its developmental promotion in Tampa, Florida, deactivating FCW titles, and began running all of its developmental events and operations at Full Sail University under the "WWE NXT" banner. In October 2012, WWE hired Renee Young, and in September 2013, Young made her commentary debut on NXT, making her the first female on-air commentator in the company in over a decade.

In April 2013, Summer Rae made her main roster debut, becoming the first Diva to be called up from the rebranded NXT.[81] In July 2013, the first season of the Total Divas reality television show starring WWE Divas premiered.[82] On the August 26 episode of Raw, AJ Lee cut a worked shoot promo on the cast of Total Divas, stemming again, but partially from the controversial issue of what makes a "true" WWE Diva and the theme of the show leading towards a feud between Lee and the cast. At the 2013 Slammy Awards show, the Diva of the Year award was won by Brie and Nikki Bella. On January 8, 2014, Kaitlyn decided to depart from WWE to pursue other endeavors, losing her last match against her former friend and rival Divas Champion AJ Lee.[83] Later on towards the end of the month, AJ Lee became the longest reigning Divas Champion in history, surpassing Maryse's reign of 216 days.[84] On the March 12 episode of Main Event, Lee successfully defended the Divas Championship against Natalya, in a match that lasted fourteen minutes—the longest women's championship match since 1987.[85] On the March 24 episode of Raw, it was announced by Vickie Guerrero that Lee would defend her Divas Championship against the entire Divas roster at WrestleMania XXX, making it the first time the title was defended at WrestleMania.[86] At the event, AJ Lee retained her championship by forcing Naomi to submit.[86]

On the post-WrestleMania episode of Raw on April 7, 2014, Paige made her debut on the main roster and defeated AJ Lee for the Divas Championship ending her record reign at 295 days. At the time, Paige was also the reigning (and first) NXT Women's Champion, having won the belt on June 20, 2013, after defeating Emma in the tournament finals to crown the inaugural champion.[87] With her Divas Championship win, Paige became the first wrestler to simultaneously hold both titles, as well as becoming the youngest Divas Champion in WWE history at the age of 21.[88] Lana also made her debut as the manager of Rusev, aiding him his first victory on the main roster against Zack Ryder. Shortly after, the duo adopted a Russophillic, anti-American gimmick.[89]

Brie Bella entered a storyline with Stephanie McMahon at Payback — as part of her husband Daniel Bryan's storyline with McMahon — McMahon threatened to fire Bella if, an injured, Bryan did not relinquish the WWE World Heavyweight Championship, which forced Brie to "quit" before slapping McMahon in the face.[90] In mid-June, Vickie Guerrero departed mutually from WWE, after losing to Stephanie McMahon in a pudding match.[91] AJ Lee returned after a two-month hiatus, defeating Paige in an impromptu match to regain the Divas Championship as both then traded the championship until at SummerSlam, then Night of Champions.[92] At SummerSlam, Stephanie McMahon defeated Brie Bella in her first match in ten years, after Nikki Bella attacked her sister.[93] This led to a match between the twins at Hell in a Cell, where the loser was forced to become the winner's personal assistant for 30 days, where Nikki defeated Brie.[94] AJ Lee won the Divas Championship for a record-tying third time at Night of Champions against Paige and Nikki Bella.[95] With this win, AJ Lee tied with Eve Torres for the most reigns ever at three.

Nikki Bella received her title match against AJ Lee on November 23 at Survivor Series, which she won, with Brie's help, to become a two-time Divas Champion.[96] The duo had reconciled at this point.[97][98][99]

Divas Revolution (2015–2016)

[edit]
Nikki Bella is the longest-reigning Divas Champion at 301 days and is the only member of Total Divas to hold the title while on the cast.

On the February 23, 2015, episode of Raw, The Bella Twins faced Paige and Emma in a widely criticized match that lasted around 30 seconds. After the match, a hashtag on Twitter trended worldwide for around a day and a half, called #GiveDivasAChance. This hashtag brought attention to various multi-media outlets over the long-tenured controversy over the company's treatment of their women's division, including AJ Lee who publicly criticized Stephanie McMahon over the issue.[100][101] On April 3, five days after Lee and Paige defeated the Bella Twins at WrestleMania 31,[102] WWE announced that Lee decided to retire from in-ring competition and departed from the company.[103] In June, Paige started serving as a judge on the sixth season of Tough Enough, while Renee Young appeared as co-host of the show and Lita served as a coach.[104][105]

On the July 13 episode of Raw, Nikki Bella claimed that there were no challengers for her championship. As a result, Stephanie McMahon proclaimed a revolution in the women's division and introduced Charlotte, Becky Lynch, and the NXT Women's Champion Sasha Banks as the newest additions to the main roster.[106][107] In the following weeks, a three-way feud began between Team B.A.D. (Naomi, Tamina and Sasha Banks), Team Bella (Alicia Fox and The Bella Twins) and Team PCB (Paige, Charlotte, and Becky Lynch), with the latter team being renamed from Submission Sorority due to links to adult content.[108][109] The three teams faced off at SummerSlam in a three team elimination match, where Becky pinned Brie to win the match for Team PCB.[110]

On July 29, WWE announced that Layla would depart from the company and retire.[111] On the August 31 episode of Raw, Nikki introduced the Bellatron timer which counted down the remaining time until she surpassed the record for the longest-reigning Divas champion of all time. Charlotte won the first Beat the Clock Challenge for a title shot.[112][113] Her title match with Nikki was initially advertised for Night of Champions,[114] but instead took place the Raw preceding the pay-per-view, after Charlotte issued a petition, granted later by The Authority, to face Nikki before she surpassed the record to become the longest-reigning Divas Champion.[115] Charlotte won the match by disqualification when Brie and Nikki switched places and Charlotte pinned Brie. However, since the title could not change hands by disqualification, Nikki retained the championship, and in the process, became the longest-reigning Divas Champion in history, surpassing AJ Lee's previous record of 295 days.[116] Several days later, on September 20 at Night of Champions, Nikki lost the championship to Charlotte, ending her reign at 301 days.[117] Shortly after, Nikki went on a hiatus from television due to a neck injury which would require surgery,[118][119] but returned for one night on December 21, to accept the Slammy Award for Diva of the Year.[120]

Women's Evolution (2016–present)

[edit]
Charlotte Flair, the forerunner of the Women's Evolution, making her entrance in 2018 while WWE SmackDown Women's Champion
Asuka, the inaugural winner of the Women's Royal Rumble and is considered to have the longest undefeated streak in WWE history

At WrestleMania 32 in April 2016, WWE announced a major re-launch of its women's division: the "Divas" moniker was dropped, with the company now promoting its female talent as "Superstars" as with their male counterparts. Lita made an appearance to unveil a new WWE Women's Championship belt; the title, which replaced the WWE Divas Championship, shares its name with the original Women's Championship, but does not share the same title history as the original. WWE acknowledges the original championship as its predecessor. Later in the show, Divas champion Charlotte won the new championship by defeating Lynch and Banks.[121][122][123]

WWE had faced criticism from critics and performers for having portrayed female wrestlers as a source of sex appeal, rather than showcasing their athletic prowess.[122][124] Stephanie McMahon explained that the changes were part of a move towards gender equality within the company by dropping the "derogatory" Divas title, and thereby placing its entire roster on a "level playing field" as "Superstars". In the years that followed the relaunch, the increased prominence of the women's division in WWE programming, events, and reality series had helped to, in turn, attract more female viewers to WWE programming; McMahon stated that "Women love action, but I think they also really love the stories. They love the characters, they love the drama. Women need a reason to watch, more so than men I think, so the more you can get your female audience engaged in the character and in the story, then they care. They care about who's going to win, they care about who's going to lose."[122] It was also at the same time that WWE's hiring policy regarding female talents changed as independent wrestlers (particularly from the likes of Shimmer, Shine and WSU), mixed-martial artists and athletes have gradually been replacing fitness and swimsuit models due to Triple H replacing John Laurinaitis as WWE's Head of Talent.[125] In addition, women began to receive more multi-dimensional characters as well.

In April 2016 at a show in Dubai, Alicia Fox became the first female performer in WWE history to appear in front of a live crowd in the Middle East.[126] After the second brand split and the 2016 WWE draft on July 19, 2016, the WWE Women's Championship became exclusive to Raw. The SmackDown Women's Championship was subsequently unveiled during the August 23, 2016, episode of SmackDown,[127] and won by Becky Lynch in a six-way elimination match at Backlash the following month.[128] Throughout 2016, Charlotte Flair (who added her father's ring surname to her own ring name) and Sasha Banks feuded over the Raw Women's Championship. They main-evented Raw on two occasions that year, they competed in the first women's Hell in a Cell match in WWE history that same year, marking the first time that a women's match had headlined a WWE pay-per-view event.

In 2017 and 2018, WWE also began to promote women's Royal Rumble,[129] Money in the Bank,[130] Tables, Ladders, and Chairs,[131] and Elimination Chamber matches for the first time. The inaugural winners of these events were Asuka, Carmella, Asuka once again and Alexa Bliss.[132][133] On January 28, 2017, WWE announced that Nikki Bella would serve as an executive producer for Total Divas starting in the second half of the sixth season in April. Nikki would become the first female talent within the company to become a producer of a WWE-related show.[134] On October 22, 2017, Asuka made her main roster debut at TLC, defeating Emma.[135] Shortly after, WWE announced that Emma and Summer Rae were both released from their respective contracts.[136] On November 20, Paige returned to RAW after a year of inactivity, alongside the debuting Mandy Rose and Sonya Deville, attacking Mickie James, Sasha Banks and Bayley.[137] That year, WWE also held an inaugural women's tournament, the Mae Young Classic, and signed Jessika Carr as the first woman to be a full-time WWE referee.

Since then, there are generally at least two or more women's matches on RAW, SmackDown and NXT while it is increasingly rare for some episodes not to have a women's match on the show. In addition, promos and fights involving women have gotten more intense and violent compared to the Divas Era.[138] Also, women's storylines began to move away from cattiness and romantic relationships with male wrestlers into more personal feuds as well as animosity between the two wrestlers as they closely begin to mirror men's storylines. On August 26, 2018, Rhea Ripley defeated Toni Storm in the United Kingdom Championship Tournament to win the inaugural NXT UK Women's Championship, which became the top women's championship of the NXT UK brand.[139] On September 11, 2018, Maryse made her first match in over 7 years, facing Brie Bella in a no contest.[140] On October 8, the returning Brie Bella and Nikki Bella attacked the then-Raw Women's Champion Ronda Rousey after defeating Ruby Riott, Liv Morgan and Sarah Logan, turning heel in the process and setting up a match for WWE Evolution.[141] Hall of Famers Trish Stratus and Lita also made their return to face Mickie James and Alexa Bliss at the event.[142] In October 2018, WWE hosted Evolution, its first-ever pay-per-view to consist only of women's matches.[143][144] Executive vice president of talent, live events and creative Triple H stated that it "was simply the right time for this to happen", countering allegations that the event was a counterbalance for the subsequent Crown Jewel in Saudi Arabia (where WWE had not held women's matches due to the country's women's rights policies).[145] In December 2018, a new WWE Women's Tag Team Championship was unveiled; it was contested for the first time at Elimination Chamber in February 2019, and won in a tag team Elimination Chamber match by Sasha Banks and Bayley.[146][147][148]

Sasha Banks (top) performing the frog splash to Charlotte Flair (with Ric Flair) and Becky Lynch (left) at Wrestlemania 32
Lynch defeated both Ronda and Charlotte in the first WrestleMania Women's Main Event and is the only woman to hold the WWE Raw and WWE SmackDown Women's Championships concurrently

Amid a feud with Charlotte Flair after SummerSlam in 2018, Lynch began to refer to herself as "The Man"—adopting a persona of a poorly-treated underdog.[149][150] The storyline coincided with a major increase in Lynch's popularity,[151][152][153] and culminated with Lynch defeating the Raw and SmackDown's Women's Champions Ronda Rousey and Charlotte Flair in a winner takes all triple threat match at WrestleMania 35—marking the first women's main event in WrestleMania history.[154] After 14 years with WWE, veteran wrestler Alicia Fox retired, returning to participate only at Royal Rumble events in the future.[155] At Crown Jewel, Natalya and Lacey Evans competed in WWE's first women's match in Saudi Arabia.[156][157][158] Later that year, Survivor Series held its first ever women's main event featuring Raw Women's Champion Becky Lynch, SmackDown Women's Champion Bayley and NXT Women's Champion Shayna Baszler, with the latter winning the match. In 2021, Sasha Banks and Bianca Belair became the first black women to jointly headline WrestleMania.[159]

On January 6, 2021, at NXT New Year's Evil the first ever Women's Dusty Rhodes Tag Team Tournament was announced by NXT general manager William Regal[160] and on February 14, 2024, in the tournament finals at NXT TakeOver: Vengeance Day the tournament was won by Raquel González and Dakota Kai as they defeated Ember Moon and Shotzi Blackheart.[161] On March 10, 2021, after the tournament victory Raquel González and Dakota Kai were awarded the first ever NXT Women's Tag Team Championship's by NXT general manager William Regal making them the inaugural championship holders.[162]

During the late year of 2021 the first ever WWE Queen's Crown tournament was announced, The tournament is a female version of the company's King of the Ring tournament.[163] On October 21, 2021, Zelina Vega defeated Doudrop to become the inaugural Queen's Crown at Crown Jewel in Saudi Arabia.[164][165]

Also while the name "Diva" largely fell into disuse, the term was then reused in 2022 for NXT wrestler Quincy Eliott's moniker, "Super Diva".[166]

On June 9, 2023, on an episode of SmackDown, the WWE Raw Women's Championship name was reverted back to the WWE Women's Championship as to when Lita introduced it at WrestleMania 32, and then-current champion Asuka was awarded with a new title belt.[167] On the June 12 episode of Raw, the WWE Smackdown Women's Championship was renamed to the Women's World Championship, and then-current champion Rhea Ripley was awarded with the new title belt.[168]

On June 23, 2023, the WWE Women's Tag Team Championship's were unified with the NXT Women's Tag Team Championship's as Ronda Rousey and Shayna Baszler (WWE Women's Tag Team Champions) defeated Alba Fyre and Isla Dawn (NXT Women's Tag Team Champions) retiring the NXT Women's Tag Team Championship's on a episode of SmackDown.[169][170]

On July 17, 2023, Chelsea Green and Sonya Deville became the first WWE Tough Enough women contestants to win the WWE Women's Tag Team Championships in WWE history.[171]

On April 6, 2024, at NXT Stand & Deliver, NXT general manager Ava announced the creation of the NXT Women's North American Championship. This is the first-ever secondary women's championship in WWE.[172] On April 7, 2024, at WrestleMania XL, the WWE Queen's Crown tournament was renamed as the WWE Queen of the Ring tournament. The finals of the tournament took place at King and Queen of the Ring in Saudi Arabia which was won by Nia Jax, earning her a title shot at the WWE Women's Championship at SummerSlam.[173][174][175]

On June 9, 2024, at NXT Battleground Kelani Jordan became the inaugural NXT Women's North American Champion as she defeated Sol Ruca, Lash Legend, Fallon Henley, Jaida Parker and Michin in a 6-Women Ladder match.[176]

On May 1, 2024, WWE Chief Content Officer Paul "Triple H" Levesque confirmed that WWE TV show WWE Speed that was established April 3, 2024, which air's on Twitter would also feature women's matches; this led to an official announcement on August 9, 2024, where he announced that the tournament for the first ever WWE Speed Women's Championship will begin on September 4, 2024.[177][178] The title is a women's version of the WWE Speed Championship which was inauguracely won by Ricochet.[179][180] In the tournament final that occurred during the Speed tapings on October 4, 2024, SmackDown's Candice LeRae defeated Raw's Iyo Sky to become the inaugural champion.[181] On the November 8, 2024, episode of SmackDown, SmackDown GM Nick Aldis introduced the WWE Women's United States Championship belt.[182] On the November 25, 2024, episodes of RAW, the WWE Women's Intercontinental Championship belt was unveiled by RAW GM Adam Pearce.[183] On December 14, 2024 at Saturday Night's Main Event Chelsea Green was crowned the inaugural WWE Women’s United States Champion when she defeated Michin in the WWE Women’s United States Championship Tournament finals.[184]

Reception

[edit]

While Stephanie McMahon credited Triple H and Vince McMahon as the creators of the Women's Revolution,[185] wrestler Gail Kim countered that Total Nonstop Action Wrestling was the promotion where the Women's Revolution began.[186] Former WWE wrestler Maria Kanellis was critical of how WWE portrays women, stating that it feels more like a "promotional tactic".[187] After being released in 2021, Mickie James said that one WWE executive told her: "Women's wrestling doesn't make money" in response to her push for a second all-female pay-per-view or an all-female branded show.[188]

Promotional pushes

[edit]

The popularity of the women of WWE has resulted in various cross-promotions.[189] Various female talent in WWE have posed in Playboy, others have appeared in commercials for WWE and non-WWE products as well as men's interest magazines.

Women in WWE would participate in annual photoshoots every year, travelling to a foreign destination. The photoshoot would be followed by a magazine, featuring photos from the shoot as well as a television special or video release of highlights from the shoot. The first initial annual photoshoot was in 1999 in Santa Fe, New Mexico, which was promoted through video release by WWE entitled Come Get Some: The Women of the WWF. Debra, Chyna, Sable, Tori, Jacqueline, Terri Runnels, Ivory, Luna Vachon, and Ryan Shamrock were part of the photoshoot and promotional material.

Videography

[edit]

Annual photoshoots:

  • 1999: Come Get Some: The Women of the WWF
  • 2000: Postcard From The Caribbean
  • 2001: Divas in Hedonism
  • 2002: Tropical Pleasure and Undressed
  • 2003: Desert Heat
  • 2004: South of the Border
  • 2005: Viva Las Divas
  • 2006: Divas Do New York
  • 2007: Los Angeles
  • 2008: Summer Skin

Other:

  • 1998: Sable Unleashed
  • 1999: Chyna & Triple H: It's Our Time
  • 2000: Chyna Fitness: More Than Meets the Eye
  • 2001: Lita: It Just Feels Right
  • 2003: Trish Stratus: 100% Stratusfaction Guaranteed
  • 2005: $250,000 Raw Diva Search
  • 2014: Stephanie McMahon: Fit Series
  • 2018: Then, Now, Forever: The Evolution of WWE's Women's Division
  • 2019: Trish & Lita: Best Friends, Better Rivals

Playboy

[edit]
Chyna autographing her issue of Playboy in 2007.
Maria Kanellis is the last WWE diva to pose for Playboy.

Since 1999, seven women in WWE have appeared on the cover of Playboy:

Playboy playmates, such as Carmella DeCesare and Karen McDougal have also appeared in the 2004 Diva Search contest. Former WWE female talent Taryn Terrell and current female talent Maryse have also posed nude for the magazine. Female talents such as Trish Stratus, Lita, Debra, Sharmell, Stacy Keibler, Michelle McCool, and Melina Perez have said that posing for Playboy magazine is out of the question for them. Trish Stratus appeared on Canadian sports talk show Off The Record and said that she did not pose because she wanted to be known as "multiple time Women's Champion Trish Stratus" rather than "the girl who posed in Playboy". Stratus also claims that she refused the shoot because she says she can still be sexy without taking her clothes off.[190] Lita has said that she did not pose because she felt it was wrong for her as a role model for young girls to pose for the magazine.[191]

Shortly following Maria's pictorial, WWE transitioned to a TV-PG rating and ended its connection to Playboy as part of the move.

Reality shows

[edit]

Diva Search (2003–2007, 2013) and Tough Enough (2001–2002, 2011, 2015)

[edit]

The Diva Search was an annual competition that occurred every summer. The purpose of the Diva Search was to find new women to be wrestlers, interviewers, and/or valets for WWE.

Tough Enough is a professional wrestling reality television series produced by WWE, wherein participants undergo professional wrestling training and compete for a contract with WWE. Female winners include Nidia, Jackie Gayda, Linda Miles, and Sara Lee. The series also featured women who would go on to appear across WWE television, including Mandy Rose, Sonya Deville, Kharma, and Chelsea Green among others.

Total Divas and spinoffs (2013–2022)

[edit]

On April 22, 2013, it was announced several Divas would be featured on a new E! Network reality series titled Total Divas, following their lives outside of the ring. Natalya, Naomi, Cameron, The Bella Twins (Brie and Nikki), and also Eva Marie and JoJo Offerman from the developmental territory WWE NXT were announced as the inaugural cast for the show. The show premiered on July 28, proving to be an instant hit, and was renewed for a second season.[192] Additionally, the E! Network announced on April 18, 2016, that The Bella Twins (Brie and Nikki) would be getting their own spinoff show titled Total Bellas following the lives of the twins.[193]

On June 13, 2021, Essentially Sports reported that Total Divas and Total Bellas had been cancelled by the E! Network, citing a decline in ratings and lack of interest from those involved.[194]

On January 8, 2018, it was announced that Maryse and her husband The Miz would be getting their own reality television series titled Miz & Mrs.[195] The show premiered on July 24, 2018, on the USA Network.

On February 26, 2022, it was announced that Carmella and Corey Graves will be part of a spin-off series Corey & Carmella which will premiere on WWE's YouTube channel.[196]

Other shows

[edit]

Animated versions of the Fabulous Moolah and Wendi Richter were included on a CBS Saturday morning cartoon Hulk Hogan's Rock 'n' Wrestling.[197]

In 1996, Sunny was named as AOL's most downloaded celebrity, thus expanding her popularity outside professional wrestling. She was heavily featured on mainstream TV shows such as MTV's Singled Out and Entertainment Tonight.[198]

WWE Sunday Dhamaal, an Indian show produced by WWE, aired a special WWE Evolution episode hosted by Shenaz Treasury focusing on Women in WWE in 2018.[199]

In 2019, WWE announced a reality series for Quibi, Fight Like a Girl, in which Stephanie McMahon paired WWE superstars with a young girl in each episode.[200][201] The series was later moved to The Roku Channel following the closure of Quibi.[202]

Episodes focusing on heel careers of Sasha Banks and Stephanie McMahon were part of the 2022 Peacock original series, WWE EVIL.[203]

The ninth episode of A&E documentary series, WWE Rivals, "Stephanie McMahon vs. Brie Bella", focused on McMahon and Bella's on-screen rivalry.[204]

In November 2022, WWE co-CEO Nick Khan announced during an investors call that Bianca Belair and her husband Montez Ford would be the subject of a new reality series that will debut on Hulu in 2023.[205] WWE announced on November 2, 2023, that the first eight episodes of the series, now titled "Love & WWE: Bianca & Montez", would be released on Hulu on February 2, 2024.[206]

WWE Network shows

[edit]

A behind-the-scenes look at various WWE female superstars and Events was featured in WWE Network's documentary series WWE 24. The episodes entitled "Women's Evolution" and "Empowered" focused on the history of women in WWE, while episodes "Becky Lynch: The Man", "The Years of Ronda Rousey", and "Trish Stratus" focused on individual careers of Lynch, Rousey and Stratus respectively.[207][208][209] Another documentary series, WWE 365, aired a special on Alexa Bliss on June 23, 2019.[210] Paige, Charlotte Flair and Sasha Banks specials were part of another WWE Network's documentary series WWE Chronicle.[211][212][213]

Several episodes of Table for 3 like "Diva Legends",[214] "Millennium Divas",[215] "Divas Champions Club",[216] "Future Empowered",[217] "Women's Championship Evolution",[218] "Restaurant Riott"[219] and "Ladies' Luncheon"[220] featured current and former WWE female superstars discussing various aspects of their personal and professional life.

Animated version of various female WWE superstars like Sasha Banks, Becky Lynch, Bella Twins, Charlotte Flair, Paige and Stephanie McMahon were included in Camp WWE.[221]

Other media

[edit]

Fabulous Moolah and Wendi Richter appeared in two of Cyndi Lauper's music videos, "The Goonies 'R' Good Enough" and "She Bop".[222]

From 1999 to 2000, Sable appeared as a guest star on an episode of Pacific Blue in 1999,[24] and the following year, Chyna appeared as a guest star on Mad TV and 3rd Rock from the Sun as Janice, a police officer, as well as several Stacker 2 commercials and was a presenter at the MTV Video Music Awards.[223] In November 2001, Trish Stratus, Lita, and Stephanie McMahon appeared as contestants on The Weakest Link's "WWF Superstars Edition".[224] Lita, Molly Holly, and Jacqueline appeared as contestants on Fear Factor in February 2002.[225] In February 2, 2002, Lita was a presenter at the MTV Asia Awards 2002, and appeared in a small role on Dark Angel on April 6 of that same year.[226] In March 2004, she appeared on an episode of Headbangers Ball.[227]

In 2007, Ashley Massaro, Torrie Wilson, Maryse, Brooke, Layla, and Kelly Kelly appeared a music video for music producer and rapper Timbaland for the track "Throw It on Me".[228] In the same year, Torrie Wilson, Candice Michelle, Michelle McCool, Maria, Layla, and Kristal appeared in an episode of the U.S. reality show Project Runway, in which designers were asked to design in-ring attire for their designated Diva. In 2008, Layla, Mickie James, Kelly Kelly, and Melina appeared in the U.S. reality show Celebrity Fit Club: Boot Camp to get the celebrities in shape.

Fighting with My Family, a 2019 film co-produced by WWE Studios depicts the WWE career of Paige portrayed by Florence Pugh.[229]

The Fabulous Moolah was the subject of the sixth and season finale episode of the professional wrestling documentary series Dark Side of the Ring. It covered various events of Moolah's life like Rock 'n' Wrestling Connection, The Brawl to End It All, The Original Screwjob, the WrestleMania 34 name controversy, and various other WWE related incidents.[230]

In 2019, the video game WWE 2K20 featured a 2K Showcase named "Four Horsewomen", which chronicled the careers of Bayley, Charlotte Flair, Sasha Banks, and Becky Lynch.[231][232]

Championships and accomplishments

[edit]

Pro Wrestling Illustrated

[edit]

PWI Female 50 / Women's 100 / Women's 150 / Women's 250

[edit]
Year 1 2 3 4 5 6 7 8 9 10
PWI Female 50
2008[233] - Beth Phoenix Gail Kim Mickie James - - - Melina Michelle McCool Candice Michelle
2009 Mickie James - Melina - - - Beth Phoenix Michelle McCool Maryse -
2010 Michelle McCool - - - Eve Torres - Beth Phoenix Mickie James - Maryse
2011 - - - Natalya - - Beth Phoenix - - -
2012 - Beth Phoenix - - - Layla - - - -
2013 - - - - Kaitlyn - - - AJ Lee -
2014 Paige AJ Lee - - - - - - Natalya Charlotte
2015 Nikki Bella Paige Sasha Banks - - Charlotte Naomi - - -
2016 Charlotte Flair Sasha Banks Asuka Becky Lynch Bayley - Natalya - - -
2017 Asuka Charlotte Flair Alexa Bliss Sasha Banks Bayley - Natalya - Naomi -
PWI Women's 100
2018[234] Ronda Rousey Alexa Bliss Charlotte Flair - Asuka - Carmella - Nia Jax -
2019 Becky Lynch Charlotte Flair Ronda Rousey - - Bayley Natalya - - -
2020 Bayley Becky Lynch Asuka Charlotte Flair Sasha Banks - - - - -
PWI Women's 150
2021 Bianca Belair - - - - Sasha Banks - - - -
2022[235] - Bianca Belair - Becky Lynch - - - Charlotte Flair - -
PWI Women's 250
2023[236] Rhea Ripley - Bianca Belair - - - - - - -
2024[237] - - Rhea Ripley - - - Bayley - - -

PWI Year–End Awards

[edit]
Year Won Award Wrestler
1999 Manager of the Year Debra
Woman of the Year Debra
2000[238] Woman of the Year Stephanie McMahon
2001[239] Woman of the Year Lita
2002 Woman of the Year Trish Stratus
2003 Woman of the Year Trish Stratus
2004 Woman of the Year Victoria
2005 Woman of the Year Trish Stratus
2006 Woman of the Year Trish Stratus
2007 Most Improved Wrestler of the Year Candice Michelle
Woman of the Year Candice Michelle
2009[240] Woman of the Year Mickie James
2010 Woman of the Year Michelle McCool
2012 Woman of the Year AJ Lee
2013 Woman of the Year AJ Lee
2014 Rookie of the Year Charlotte
Woman of the Year AJ Lee
2015 Inspirational Wrestler of the Year Bayley
Match of the Year Bayley vs. Sasha Banks
October 8 at NXT TakeOver: Respect
Woman of the Year Sasha Banks
2016 Feud of the Year Charlotte Flair vs. Sasha Banks
Rookie of the Year Nia Jax
Woman of the Year Charlotte Flair
2017 Woman of the Year Asuka
2018 Rookie of the Year Ronda Rousey
Woman of the Year Becky Lynch
2019 Most Popular Wrestler of the Year Becky Lynch
Woman of the Year Becky Lynch
2020 Feud of the Year Bayley vs. Sasha Banks
Tag Team of the Year Golden Role Models
(Bayley and Sasha Banks)
2022 Most Improved Wrestler of the Year Mandy Rose
Woman of the Year Bianca Belair
2023 Comeback of the Year Trinity
Rookie of the Year Sol Ruca
Faction of the Year Rhea Ripley
(The Judgment Day)
Match of the Year Rhea Ripley vs Charlotte Flair
April 1 at WrestleMania 39
Woman of the Year Rhea Ripley

Sports Illustrated

[edit]

Women's Wrestler of the Year

[edit]
Year 1 2 3 4 5 6 7 8 9 10
2018[241] Becky Lynch Charlotte Flair - Ronda Rousey Asuka Alexa Bliss Toni Storm Kairi Sane
and
Shayna Baszler
Bianca Belair -
2019[242] - Charlotte Flair Shayna Baszler - - Rhea Ripley Bayley
and
Sasha Banks
- -

Wrestler of the Year

[edit]
Year 1 2 3 4 5 6 7 8 9 10
2017 - - - - - - - - - -
2020[243] Sasha Banks Bayley Io Shirai
2021[244] - Bianca Belair - -
2022[245]
2023[246] Rhea Ripley - Becky Lynch

Hall of Famers

[edit]

The following list shows the female WWE Hall of Famers (excluding Warrior Award recipients) and the years that they were inducted into the WWE Hall of Fame.

Number Year inducted Inductee
1[247] 1995 The Fabulous Moolah
2 2006 Sherri Martel
3 2008 Mae Young
4 2010 Wendi Richter
5 2011 Sunny
6 2013 Trish Stratus
7 2014 Lita
8 2015 Alundra Blayze
9 2016 Jacqueline
10 2017 Beth Phoenix
11 2018 Ivory
12 2019 Chyna as a member of D-Generation X
13 2019 Torrie Wilson
14 2020 The Bella Twins
15 2021 Molly Holly
16 2022 Sharmell
17[248] 2023 Stacy Keibler
18[249] 2024 Bull Nakano
19[250] 2024 Lia Maivia
Legacy Wing
1 2016 Mildred Burke
2 2017 June Byers
3 Judy Grable
4 2018 Cora Combs
5 2019 Luna Vachon
6 2021 Ethel Johnson

Current WWE Women's division

[edit]

For Information on WWE's current Women's division see List of WWE personnel on section's Main Roster; Raw Women's division & SmackDown Women's division, Nonexclusive for the inactive current WWE Women's division and the Development roster section for the NXT (their rookie) Women's division.

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