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{{Short description|US magazine}}
{{for|the single by The Beautiful South|Perfect 10 (single)}}
{{unreferenced}}
{{italic title}}
{{Infobox magazine
| image_file =
| image_size =
| image_caption =
| editor = [[Norm Zada]]
| frequency = [[Quarterly]]
| circulation =
| category = [[Men's magazine]]
| company =
| founded = 1997
| finaldate = 2007 (print)
| country = USA
| language = English
| website = {{URL|http://www.perfect10.com/}}{{dead link|date=May 2021}}
| issn = 1094-3927
| italic title = no
}}
'''''Perfect 10''''' was a [[wikt:Monthly|monthly]] [[list of men's magazines|men's magazine]] (later a [[quarterly]]), and adult website that featured high resolution [[Toplessness|topless]] or [[nude]] photographs of women who had not had [[cosmetic surgery]]. ''Perfect 10'' also promoted and filmed boxing matches between a number of their models, which were called ''Perfect 10: Model Boxing'' on the [[Showtime (TV network)|Showtime]] and [[AXS TV|HDNet]] cable channels. The last print edition of the magazine was published in the summer of 2007 (issue 43), after which it switched to a subscription-based website-only presentation.<ref>{{cite web|title=Issue 43, Summer 2007 - Vol. 8, No. 1 (LAST ISSUE) | url=http://perfect10estore.com/collections/magazines/products/issue-43-summer-2007-vol-8-no-1-last-issue/|publisher=perfect10.com | accessdate=August 22, 2014}}</ref>


⚫
==History==
[[Image:Perfect_10_Marisa_Miller.jpg|right|frame]]
''Perfect 10'' was founded by former [[computer science]] professor, championship [[poker]] player, and [[hedge fund]] manager [[Norm Zada|Norm Zadeh]]<ref>{{cite web | title = The secrets of Eddie Stern | url = http://www.belt.es/articulos/articulo.asp?id=1870 | work = [[Fortune (magazine)|Fortune]]|date=April 19, 2004|archivedate=August 22, 2004|archiveurl=https://web.archive.org/web/20040822115449/https://belt.es/articulos/articulo.asp?id=1870 }}</ref> (now Zada) in the late 1990s when a friend was rejected from ''Playboy'' because she was not well-endowed.<ref>{{cite news | title = Naturally, he will try his breast. A nudie mag sans implants | author = Dana Calvo |agency = [[Associated Press]]|url = http://www.xent.com/FoRK-archive/feb98/0168.html }}</ref>
'''''Perfect 10''''' is a [[quarterly]] [[list of men's magazines|men's magazine]] featuring high resolution photographs of topless or nude [[women]] who supposedly have not had [[cosmetic surgery]], and focuses in particular on slender models with piercing eyes and medium to large, youthful breasts in pensive or artistic poses. A recurring theme is that of the model wearing [[boxing]] gloves. To this end ''Perfect 10'' has even gone so far as to promote and film boxing matches between a number of their models, aired most recently as ''Perfect 10: Model Boxing'' on the [[Showtime]] cable channel.


==Lawsuits==
The majority of ''Perfect 10'' 's models hail from [[Eastern Europe]]--particularly former [[Soviet Union]] states--although many American and [[Brazil]]ian models are also showcased. ''Perfect 10'' is often the first to feature upcoming fashion models and [[glamour models]] nude, and a number have gone on to become ''[[Playboy]]'' [[Playmate]]s or ''[[Penthouse (magazine)|Penthouse]]'' Pets, most notably [[Jodi Ann Paterson|Jodi Paterson]] (2000 Playboy Playmate of the Year) and Erica Lookadoo (aka Juliet Cariaga, 2000 Penthouse Pet of the Year). [[Miss Universe]] contestants [[Evelina Papantoniou]] (Miss Greece 2001) and [[Leilani Dowding]] (Miss Great Britain 1998) also posed for the magazine. Other notable ''Perfect 10'' models include [[Erica Campbell]], [[Katie Richmond]], [[Veronika Zemanová]], [[Marisa Miller]], [[Tereza Benesova]], and [[Ashley Degenford]]. Many [[Page 3]] girls have appeared in the magazine's pages, like [[Michelle Marsh]] and [[Sophie Howard]]. The magazine features disproportionately few black, Latin, or Asian models; most issues feature none at all.
It has been claimed that owner Zada spent minimal time (40 to 50 hours a year) creating content for the site, but "8 hours a day, 365 days a year" on litigation, leading some to call Perfect10 little more than a [[copyright troll]] – by 2015, the company had filed 20 to 30 lawsuits.<ref>{{cite web|url=https://arstechnica.com/tech-policy/2015/03/copyright-troll-perfect-10-hit-with-5-6m-in-fees-after-failed-usenet-assault/|title="Copyright troll" Perfect 10 hit with $5.6M in fees after failed Usenet assault|first=Joe|last=Mullin|date=27 March 2015|website=Ars Technica}}</ref><ref>[http://cdn.arstechnica.net/wp-content/uploads/2015/03/P10.attys_.fees_.order_.pdf Perfect 10, INC. v. Giganews, INC.]</ref>


⚫
===''Perfect 10 v. Google, Inc.''===
In keeping with the ''natural beauty'' aspect of the publication, many of the models are photographed with little or no [[make-up]], with few exceptions.
{{main|Perfect 10, Inc. v. Google Inc.}}
⚫
In August 2005, ''Perfect 10'' filed suit with the U.S. District Court in Los Angeles to stop [[Google Search|Google]] from caching and displaying thumbnails to third party sites which offer unlicensed images from ''Perfect 10'', arguing that this interfered with their cell-phone thumbnail offer. In February 2006 the court granted the request in part and denied it in part, ruling that the thumbnails were infringing but links sites with images were not. In appeal, the [[Ninth Circuit Court of Appeals]] ruled almost entirely in favor of Google in ''[[Perfect 10, Inc. v. Amazon.com, Inc.]]''. The court ruled that Google's use of images was [[Transformativeness|transformative]] and thus did not infringe ''Perfect 10'''s copyright.<ref>{{cite web | url = http://www.chillingeffects.org/dmca512/notice.cgi?NoticeID=1328 | title = Perfect 10 Wants Alleged Infringers Removed From Google (#2) | work = chillingeffects.org }}</ref>


===''Perfect 10, Inc. v. CCBill LLC''===
⚫
==History==
{{main|Perfect 10, Inc. v. CCBill LLC}}
In 2006, ''Perfect 10'' filed suit with United States District Court in California against [[CCBill]] for "violat[ing] copyright, trademark, and state unfair competition, false advertising and right of publicity laws by providing services to websites that posted images stolen from Perfect 10's magazine and website".<ref>{{cite web | url = http://www.prnewswire.co.uk/cgi/news/release?id=84087 | title = Perfect 10 Magazine wins landmark court ruling }}</ref>

===''Perfect 10, Inc. v. Megaupload Limited''===
In January 2011, ''Perfect 10'' again filed suit with the U.S. District Court in Los Angeles, demanding $5m in damages from [[Megaupload|Megaupload Limited]] (and its CEO, [[Kim Schmitz]]) for [[copyright infringement]].<ref>{{cite web|url=http://freecourtdockets.com/DocketSummaries/BLM-Perfect-10-Inc-v-Megaupload-Limited-3-11-cv-00191-California-Southern-Federal-District-Court-Docket-Case-Summary-39463.htm|title=BLM Perfect 10, Inc. v. Megaupload Limited et al - 3:11-cv-00191}}</ref>


===''Perfect 10, Inc. v. Giganews, Inc.''===
''Perfect 10'' was founded by former Stanford computer science professor and [[hedge fund]] manager [[Norm Zadeh]] in [[1997]] when a stripper friend was rejected from ''[[Playboy]]'' because her proportions didn't fit the magazine's ideal. To get noticed in an already saturated adult magazine market, Norm gave prominent display to his "$435,000 ''Perfect 10'' Model Search" in which the model from the first year deemed most beautful by a panel of [[celebrity]] judges would receive a $200,000 prize. $100,000 went to second place, and $50,000 to the third place models. The remaining $85,000 was split between the remaining seventeen finalists. [[Ashley Degenford]] eventually won, and went on to land a role on the [[FX_Networks|FX channel]]'s ''[[The X Show]]''. [[Marisa Miller]], the second runner-up, went on to become a Victoria's Secret and ''Sports Illustrated'' swimsuit model.
In April 2011, ''Perfect 10'' sued [[Giganews]], a prominent [[usenet]] provider, for both [[copyright infringement|direct]] and [[Secondary liability|indirect infringement]].<ref name=ArsTechnica201503>{{cite news |last1=Mullin |first1=Joe |title='Copyright troll' Perfect 10 hit with $5.6M in fees after failed Usenet assault |url=https://arstechnica.com/tech-policy/2015/03/copyright-troll-perfect-10-hit-with-5-6m-in-fees-after-failed-usenet-assault/ |accessdate=March 27, 2015 |work=Ars Technica |date=March 27, 2015}}</ref> Giganews prevailed on all grounds, and in March 2015 Perfect 10 was ordered to pay Giganews $5,213,117.06 in attorney's fees and $424,235.47 in costs.<ref name=ArsTechnica201503/><ref>''Perfect 10, Inc. v. Giganews, Inc.'', [http://cdn.arstechnica.net/wp-content/uploads/2015/03/P10.attys_.fees_.order_.pdf Order Granting Defendants’ Motion For Attorneys’ Fees And Costs In Part And Awarding Defendants $5,213,117.06 In Attorneys’ Fees And $424,235.47 In Non-Taxable Costs] no. 11-07098 (C.D. Cal. March 24, 2015). Retrieved March 27, 2015.</ref> In January 2017 the Court of Appeals for the Ninth Circuit affirmed the original judgement.<ref>{{cite web|url=https://www.techdirt.com/articles/20170123/12355836553/perfect-10-loses-once-again-sets-more-good-copyright-precedent.shtml|title=Perfect 10 Loses Once Again, Sets More Good Copyright Precedent|first=Jan 24th 2017 8:35am-Mike Masnick|last=Tue|website=Techdirt}}</ref>


==References==
⚫
==[[Perfect 10 v. Google, Inc.|''Perfect 10'' v. Google, Inc.]]==
{{reflist}}
⚫
In August 2005, ''Perfect 10'' asked the U.S. District Court in Los Angeles to stop [[Google search|Google]] from caching and displaying thumbnails to third party sites which offer unlicensed images from ''Perfect 10'', because this interferes with their cell-phone thumbnail offer. In February 2006 the court granted the request in part and denied it in part, ruling that the thumbnails were infringing but links sites with images were not. The case is among the first to be decided on issues of search engines.


==External links==
==External links==
*[http://www.perfect10.com/ ''Perfect 10'']
* {{official website|http://www.perfect10.com/}}{{dead link|date=May 2021}}
<!-- See [[WP:EL]] most of these should be moved into article as inline references. -->
*[http://sports.groups.yahoo.com/group/ModelBoxing/ Model Boxing fanclub]
* [http://www.ca9.uscourts.gov/coa/newopinions.nsf/08468E0D5E386A2F882572AC0077AD1A/$file/0457143.pdf?openelement Text of the district court ruling] regarding the CCBill case
*[http://www.prnewswire.co.uk/cgi/news/release?id=84087 ''Perfect 10'' Magazine wins landmark court ruling]
* [http://news.zdnet.co.uk/internet/0,1000000097,39255863-1,00.htm Interview with Norm Zada]
*[http://www.chillingeffects.org/dmca512/notice.cgi?NoticeID=1328 ''Perfect 10'' DMCA takedown complaint to Google (one of many)]


{{DEFAULTSORT:Perfect 10}}
[[Category:Men's magazines]]
[[Category:Men's magazines published in the United States]]
[[Category:Monthly magazines published in the United States]]
[[Category:Quarterly magazines published in the United States]]
[[Category:Defunct magazines published in the United States]]
[[Category:Magazines established in 1997]]
[[Category:Magazines disestablished in 2007]]

Latest revision as of 12:43, 2 January 2024

Perfect 10
EditorNorm Zada
CategoriesMen's magazine
FrequencyQuarterly
Founded1997
Final issue2007 (print)
CountryUSA
LanguageEnglish
Websitewww.perfect10.com[dead link‍]
ISSN1094-3927

Perfect 10 was a monthly men's magazine (later a quarterly), and adult website that featured high resolution topless or nude photographs of women who had not had cosmetic surgery. Perfect 10 also promoted and filmed boxing matches between a number of their models, which were called Perfect 10: Model Boxing on the Showtime and HDNet cable channels. The last print edition of the magazine was published in the summer of 2007 (issue 43), after which it switched to a subscription-based website-only presentation.[1]

History

[edit]

Perfect 10 was founded by former computer science professor, championship poker player, and hedge fund manager Norm Zadeh[2] (now Zada) in the late 1990s when a friend was rejected from Playboy because she was not well-endowed.[3]

Lawsuits

[edit]

It has been claimed that owner Zada spent minimal time (40 to 50 hours a year) creating content for the site, but "8 hours a day, 365 days a year" on litigation, leading some to call Perfect10 little more than a copyright troll – by 2015, the company had filed 20 to 30 lawsuits.[4][5]

Perfect 10 v. Google, Inc.

[edit]
Main article: Perfect 10, Inc. v. Google Inc.

In August 2005, Perfect 10 filed suit with the U.S. District Court in Los Angeles to stop Google from caching and displaying thumbnails to third party sites which offer unlicensed images from Perfect 10, arguing that this interfered with their cell-phone thumbnail offer. In February 2006 the court granted the request in part and denied it in part, ruling that the thumbnails were infringing but links sites with images were not. In appeal, the Ninth Circuit Court of Appeals ruled almost entirely in favor of Google in Perfect 10, Inc. v. Amazon.com, Inc.. The court ruled that Google's use of images was transformative and thus did not infringe Perfect 10's copyright.[6]

Perfect 10, Inc. v. CCBill LLC

[edit]
Main article: Perfect 10, Inc. v. CCBill LLC

In 2006, Perfect 10 filed suit with United States District Court in California against CCBill for "violat[ing] copyright, trademark, and state unfair competition, false advertising and right of publicity laws by providing services to websites that posted images stolen from Perfect 10's magazine and website".[7]

Perfect 10, Inc. v. Megaupload Limited

[edit]

In January 2011, Perfect 10 again filed suit with the U.S. District Court in Los Angeles, demanding $5m in damages from Megaupload Limited (and its CEO, Kim Schmitz) for copyright infringement.[8]

Perfect 10, Inc. v. Giganews, Inc.

[edit]

In April 2011, Perfect 10 sued Giganews, a prominent usenet provider, for both direct and indirect infringement.[9] Giganews prevailed on all grounds, and in March 2015 Perfect 10 was ordered to pay Giganews $5,213,117.06 in attorney's fees and $424,235.47 in costs.[9][10] In January 2017 the Court of Appeals for the Ninth Circuit affirmed the original judgement.[11]

References

[edit]
  1. ^ "Issue 43, Summer 2007 - Vol. 8, No. 1 (LAST ISSUE)". perfect10.com. Retrieved August 22, 2014.
  2. ^ "The secrets of Eddie Stern". Fortune. April 19, 2004. Archived from the original on August 22, 2004.
  3. ^ Dana Calvo. "Naturally, he will try his breast. A nudie mag sans implants". Associated Press.
  4. ^ Mullin, Joe (27 March 2015). ""Copyright troll" Perfect 10 hit with $5.6M in fees after failed Usenet assault". Ars Technica.
  5. ^ Perfect 10, INC. v. Giganews, INC.
  6. ^ "Perfect 10 Wants Alleged Infringers Removed From Google (#2)". chillingeffects.org.
  7. ^ "Perfect 10 Magazine wins landmark court ruling".
  8. ^ "BLM Perfect 10, Inc. v. Megaupload Limited et al - 3:11-cv-00191".
  9. ^ a b Mullin, Joe (March 27, 2015). "'Copyright troll' Perfect 10 hit with $5.6M in fees after failed Usenet assault". Ars Technica. Retrieved March 27, 2015.
  10. ^ Perfect 10, Inc. v. Giganews, Inc., Order Granting Defendants’ Motion For Attorneys’ Fees And Costs In Part And Awarding Defendants $5,213,117.06 In Attorneys’ Fees And $424,235.47 In Non-Taxable Costs no. 11-07098 (C.D. Cal. March 24, 2015). Retrieved March 27, 2015.
  11. ^ Tue, Jan 24th 2017 8:35am-Mike Masnick. "Perfect 10 Loses Once Again, Sets More Good Copyright Precedent". Techdirt.{{cite web}}: CS1 maint: numeric names: authors list (link)
[edit]
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