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{{Short description|Philippine food and beverage company}}
{{refimprove|date=November 2012}}
{{refimprove|date=November 2012}}
{{Use mdy dates|date=November 2022}}

{{Use Philippine English|date=November 2022}}
{{Infobox company
{{Infobox company
| name = Zest-O Corporation
| name = Zest-O Corporation
| logo =
| logo =
| logo_size =
⚫
| type = [[Privately held company|Private]]
| traded_as =
| logo_alt =
| logo_caption = Logo
| genre =
| fate =
| image =
| predecessor =
| image_size =
| successor =
| image_alt =
| image_caption =
| foundation = 1980 {{small|(as SEMEXCO Marketing)}}; {{years ago|1980}} years ago<br>1981 {{small|(as Zest-O)}}; {{years ago|1981}} years ago
| trade_name = Zest-O
⚫
| founder = [[Alfredo Yao]]
| native_name =
⚫
| location_city = [[Caloocan]], [[Metro Manila]], Philippines
| native_name_lang = <!-- Use ISO 639-1 code, e.g. "fr" for French. For multiple names in different languages, use {{Lang|[code]|[name]}} in native_name = and leave native_name_lang = empty. -->
| locations =
| romanized_name =
⚫
| area_served = [[Philippines]]
| former_name = SEMEXCO Marketing Corporation (1980–1995)
| key_people = Alfredo M. Yao<br>{{small|(Chairman & CEO)}}
⚫
| type = [[Privately held company|Private]]
| industry =
| traded_as =
| products = [[Non-alcoholic beverages]]
| production =
| ISIN =
| industry = [[Food industry|Food]]<br>[[Drink industry|Beverage]]
⚫
| services =
| revenue =
| genre =
| operating_income =
| predecessors =
| net_income =
| successor = <!-- or: | successors = -->
| founded = {{Start date and age|1980|1|16}}
| aum =
⚫
| founder = [[Alfredo Yao]]
⚫
| assets =
| defunct = <!-- {{End date|YYYY|MM|DD}} -->
⚫
| equity =
| owner =
| fate =
| hq_location = 574 [[EDSA]]
⚫
| num_employees =
⚫
| hq_location_city = [[Caloocan]], [[Metro Manila]]
⚫
| parent =
⚫
| hq_location_country = Philippines
⚫
| divisions =
| subsid =
| num_locations =
| num_locations_year = <!-- Year of num_locations data (if known) -->
| homepage = [http://www.zesto.com.ph/ www.zesto.com.ph]
| area_served = Worldwide
⚫
| footnotes =
| key_people = {{plainlist|
| intl =
* Alfredo M. Yao {{small|([[Chairperson|Chairman]] and [[Chief executive officer|CEO]])}}
* Jeffrey S. Yao {{small|([[President (corporate title)|President]])}}
}}
| products = {{Hlist | [[Juice]]s | [[Soft drink]]s | [[Tea|Tea drinks]] | [[Bottled water]]s | [[Dairy product]]s |[[Instant noodle]]s | [[Condiment]]s }}
| production =
| production_year = <!-- Year of production data (if known) -->
| brands = Zest-O<br>Plus<br>Sunglo<br>Beam<br>Quickchow
⚫
| services =
| revenue = {{increase}} [[Philippine peso|₱]]2 million
| revenue_year = 2021
| operating_income =
| income_year = <!-- Year of operating_income data (if known) -->
| net_income = <!-- or: | profit = -->
| net_income_year = <!-- or: | profit_year = --><!-- Year of net_income/profit data (if known) -->
| aum = <!-- Only for financial-service companies -->
⚫
| assets =
| assets_year = <!-- Year of assets data (if known) -->
⚫
| equity =
| equity_year = <!-- Year of equity data (if known) -->
| owner = <!-- or: | owners = -->
| members =
| members_year = <!-- Year of members data (if known) -->
⚫
| num_employees = 1,000
| num_employees_year = 2022
⚫
| parent =
⚫
| divisions =
| subsid =
| module = <!-- Used to embed other templates -->
| ratio = <!-- Basel III ratio; used for banks only -->
| rating = <!-- Credit rating; used for banks only -->
| website = {{URL|https://www.zesto.com.ph}}
⚫
| footnotes =
}}
}}


'''Zest-O Corporation''' is a [[beverage]] company in the [[Philippines]]. It was founded in 1981 as SEMEXCO Marketing Corporation by businessman [[Alfredo Yao|Alfredo M. Yao]].
'''Zest-O Corporation''', commonly known as '''Zest-O''', is a Philippine [[privately held company|privately held]] food and beverage company based in [[Caloocan]]. It was founded in 1980 by the businessman [[Alfredo Yao|Alfredo M. Yao]].


==History==
==History==
While touring Europe in 1979, Yao learned about the [[Doypack]] packaging format in one of the European trade exhibits he visited. He bought one machine and tried to market the Doypack packaging format to juice drink manufacturers in the Philippines. When no company took interest, he decided to market his own brand of fruit juice drink. He put up a company called SEMEXCO Marketing Corporation and launched Zest-O orange juice drink in 1980.<ref>[http://www.philstar.com/starweek-magazine/2015/07/19/1478358/alfredo-m.-yao-life-lived-zest ]{{dead link|date=September 2019}}</ref>
While touring Europe in 1979, [[Alfredo Yao]] learned about the [[Doypack]] packaging format in one of the European trade exhibits he visited. He bought one machine and tried to market the Doypack packaging format to juice drink manufacturers in the Philippines. When no company took interest, he decided to market his own brand of fruit juice drink. He put up a company called SEMEXCO Marketing Corporation and launched Zest-O orange juice drink in 1980.<ref>{{cite news |first=Epi III|last=Fabonan|url=http://www.philstar.com/starweek-magazine/2015/07/19/1478358/alfredo-m.-yao-life-lived-zest |title=Alfredo M. Yao: A life lived with zest |work=The Philippine Star |access-date=17 January 2022 |archive-url=https://web.archive.org/web/20150730030519/http://www.philstar.com/starweek-magazine/2015/07/19/1478358/alfredo-m.-yao-life-lived-zest |archive-date=30 July 2015 |date=19 July 2015|url-status=dead}}</ref><ref>{{cite news |last1=Salvosa |first1=Isabel |title=How a street vendor grew up to become the Philippines' Juice King |url=https://www.rappler.com/brandrap/finance-and-industries/213399-alfredo-yao-zesto-success-story |access-date=5 October 2022 |date=4 October 2018}}</ref>

Zest-O Cola, Zest-O Dalandan & Zest-O Calamansi [[carbonation|carbonated]] [[soft drink]]s were introduced in 2000 while Zest-O Root Beer was introduced in 2005.{{citation needed|date=September 2020}}


==Expansions==
==Expansions==
To date, the company also exports mango purées to China, Australia, New Zealand, Korea, Singapore, the United States, and Europe. Looking back, it started with 20 employees in a small corner of a compound. Zest-O Corporation now has over 1,000 workers in various offices across the Philippines.
To date, the company also exports mango purées to China, Australia, New Zealand, Korea, Singapore, the United States, and Europe. Looking back, it started with 20 employees in a small corner of a compound. Zest-O Corporation now has over 1,000 workers in various offices across the Philippines.


Early in 2010, the company ventured with [[Kalbe Farma|PT Kalbe Farma Tbk]] of Indonesia into the manufacture of a new line of [[energy drinks]], said to be the largest pharmaceutical industry category in Southeast Asia. The new venture recently introduced to the Philippines, Indonesian and New Zealand markets its new line of energy drink called “Extra Joss”.<ref>{{cite web|url=http://www.bworldonline.com/content.php?id=28798 |title=BusinessWorld &#124; Zest-O plans more factories abroad to cut on export costs |publisher=Bworldonline.com |date= |accessdate=2019-09-29}}</ref>
Early in 2010, the company ventured with [[Kalbe Farma|PT Kalbe Farma Tbk]] of Indonesia into the manufacture of a new line of [[energy drinks]], said to be the largest pharmaceutical industry category in Southeast Asia. The new venture recently introduced to the Philippines, Indonesian and New Zealand markets its new line of energy drink called “Extra Joss”.<ref>{{cite news |title=Zest-O plans more factories abroad to cut on export costs |url=http://www.bworldonline.com/content.php?id=28798 |access-date=2019-09-29 |work=BusinessWorld}}{{Dead url|date=July 2024}}</ref>


==References==
==References==
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==External links==
==External links==
*[http://www.zesto.com.ph/ Zest-O Corporation]
*{{Official website|www.zesto.com.ph}}


[[Category:Philippine brands]]
[[Category:Food and drink companies of the Philippines]]
[[Category:Drink companies of the Philippines]]
[[Category:Condiment companies of the Philippines]]
[[Category:Dairy products companies of the Philippines]]
[[Category:Companies based in Caloocan]]
[[Category:Companies based in Caloocan]]
[[Category:Companies established in 1980]]
[[Category:Food and drink companies established in 1980]]
[[Category:1980 establishments in the Philippines]]
[[Category:Philippine companies established in 1980]]
[[Category:Philippine brands]]
[[Category:Privately held companies of the Philippines]]
[[Category:Juice brands]]
[[Category:Family-owned companies of the Philippines]]

Latest revision as of 00:38, 5 October 2024

Zest-O Corporation
Zest-O
FormerlySEMEXCO Marketing Corporation (1980–1995)
Company typePrivate
IndustryFood
Beverage
FoundedJanuary 16, 1980; 44 years ago (1980-01-16)
FounderAlfredo Yao
Headquarters574 EDSA,
Caloocan, Metro Manila
,
Philippines
Area served
Worldwide
Key people
Products
BrandsZest-O
Plus
Sunglo
Beam
Quickchow
RevenueIncrease ₱2 million (2021)
Number of employees
1,000 (2022)
Websitewww.zesto.com.ph

Zest-O Corporation, commonly known as Zest-O, is a Philippine privately held food and beverage company based in Caloocan. It was founded in 1980 by the businessman Alfredo M. Yao.

History

[edit]

While touring Europe in 1979, Alfredo Yao learned about the Doypack packaging format in one of the European trade exhibits he visited. He bought one machine and tried to market the Doypack packaging format to juice drink manufacturers in the Philippines. When no company took interest, he decided to market his own brand of fruit juice drink. He put up a company called SEMEXCO Marketing Corporation and launched Zest-O orange juice drink in 1980.[1][2]

Zest-O Cola, Zest-O Dalandan & Zest-O Calamansi carbonated soft drinks were introduced in 2000 while Zest-O Root Beer was introduced in 2005.[citation needed]

Expansions

[edit]

To date, the company also exports mango purées to China, Australia, New Zealand, Korea, Singapore, the United States, and Europe. Looking back, it started with 20 employees in a small corner of a compound. Zest-O Corporation now has over 1,000 workers in various offices across the Philippines.

Early in 2010, the company ventured with PT Kalbe Farma Tbk of Indonesia into the manufacture of a new line of energy drinks, said to be the largest pharmaceutical industry category in Southeast Asia. The new venture recently introduced to the Philippines, Indonesian and New Zealand markets its new line of energy drink called “Extra Joss”.[3]

References

[edit]
  1. ^ Fabonan, Epi III (July 19, 2015). "Alfredo M. Yao: A life lived with zest". The Philippine Star. Archived from the original on July 30, 2015. Retrieved January 17, 2022.
  2. ^ Salvosa, Isabel (October 4, 2018). "How a street vendor grew up to become the Philippines' Juice King". Retrieved October 5, 2022.
  3. ^ "Zest-O plans more factories abroad to cut on export costs". BusinessWorld. Retrieved September 29, 2019.[dead link‍]
[edit]
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