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{{Short description|Book by Richard Thaler}}
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'''''Misbehaving: The Making of Behavioral Economics''''' is a book by [[Richard Thaler]], economist and professor at the [[University of Chicago]]'s [[Booth School of Business]].<ref>{{cite web|url=https://www.nytimes.com/2015/05/06/business/dealbook/book-review-misbehaving-by-richard-thaler.html|title=In 'Misbehaving,' an Economics Professor Isn't Afraid to Attack His Own|first=Jonathan A.|last=Knee|date=5 May 2015|publisher=|via=www.nytimes.com}}</ref> He won the [[Nobel Prize for Economics]] in 2017.<ref>{{cite web|url=https://www.nobelprize.org/nobel_prizes/economic-sciences/laureates/2017/press.html|title=Press Release|}}</ref>
'''''Misbehaving: The Making of Behavioral Economics''''' is a book by [[Richard Thaler]], economist and professor at the [[University of Chicago]]'s [[Booth School of Business]].<ref>{{cite news|url=https://www.nytimes.com/2015/05/06/business/dealbook/book-review-misbehaving-by-richard-thaler.html|title=In 'Misbehaving,' an Economics Professor Isn't Afraid to Attack His Own|first=Jonathan A.|last=Knee|work=The New York Times |date=5 May 2015|via=www.nytimes.com}}</ref> He won the [[Nobel Prize for Economics]] in 2017.<ref>{{cite web|url=https://www.nobelprize.org/nobel_prizes/economic-sciences/laureates/2017/press.html|title=Press Release}}</ref>


The book builds on Thaler's work as a [[behavioral economist]] in trying to present an alternate view point that humans bring along behavioral biases, are error prone, and are not always rational. This view point builds on his work from his previous book, ''[[Nudge (book)|Nudge]]'', published in 2008. Thaler ties this to the effect on markets, which are otherwise expected to be efficient.
The book builds on Thaler's work as a [[behavioral economist]] in trying to present an alternate view point that humans bring along behavioral biases, are error prone, and are not always rational. This view point builds on his work from his previous book, ''[[Nudge (book)|Nudge]]'', published in 2008. Thaler ties this to the effect on markets, which are otherwise expected to be efficient.


Thaler uses the book to talk to readers about how behavioral economic analysis can help look at areas ranging from household finance, to TV shows, [[National Football League Draft]]s and emerging disruptive businesses like [[Uber]], in a new light.<ref>{{cite web|url=https://books.google.com/books/about/Misbehaving.html?id=CorKoQEACAAJ|title=Misbehaving: The Making of Behavioral Economics|first=Richard H.|last=Thaler|date=9 October 2017|publisher=W.W. Norton|via=Google Books}}</ref>
Thaler uses the book to talk to readers about how behavioral economic analysis can help look at areas ranging from household finance, to TV shows, [[National Football League Draft]]s and emerging disruptive businesses like [[Uber]], in a new light.<ref>{{cite book|url=https://books.google.com/books?id=CorKoQEACAAJ|title=Misbehaving: The Making of Behavioral Economics|first=Richard H.|last=Thaler|date=9 October 2017|publisher=W.W. Norton|isbn=9780393080940 |via=Google Books}}</ref>


==References==
==References==
{{reflist}}
{{reflist}}


[[Category:2015 non-fiction books]]
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[[Category:Business books]]

[[Category: 2015 non-fiction books]]
[[Category:Economics books]]
[[Category: Economics books]]
[[Category: Business books]]
[[Category:W. W. Norton & Company books]]
[[Category:W. W. Norton & Company books]]


{{econ-book-stub}}

Latest revision as of 14:10, 14 November 2024

Misbehaving
AuthorRichard Thaler
LanguageEnglish
PublisherW. W. Norton & Company
Publication placeUnited States of America
Media typePrint
ISBN978-0-393-08094-0 (Hardcover)

Misbehaving: The Making of Behavioral Economics is a book by Richard Thaler, economist and professor at the University of Chicago's Booth School of Business.[1] He won the Nobel Prize for Economics in 2017.[2]

The book builds on Thaler's work as a behavioral economist in trying to present an alternate view point that humans bring along behavioral biases, are error prone, and are not always rational. This view point builds on his work from his previous book, Nudge, published in 2008. Thaler ties this to the effect on markets, which are otherwise expected to be efficient.

Thaler uses the book to talk to readers about how behavioral economic analysis can help look at areas ranging from household finance, to TV shows, National Football League Drafts and emerging disruptive businesses like Uber, in a new light.[3]

References

[edit]
  1. ^ Knee, Jonathan A. (5 May 2015). "In 'Misbehaving,' an Economics Professor Isn't Afraid to Attack His Own". The New York Times – via www.nytimes.com.
  2. ^ "Press Release".
  3. ^ Thaler, Richard H. (9 October 2017). Misbehaving: The Making of Behavioral Economics. W.W. Norton. ISBN 9780393080940 – via Google Books.