Jump to content

Konzum: Difference between revisions

From Wikipedia, the free encyclopedia
Browse history interactively
← Previous editNext edit →
Content deleted Content added
VisualWikitext
m v2.05b - Bot T5 CW#16 - Fix errors for CW project (Unicode control characters)
MajaGP (talk | contribs)
10 edits
Compared to the previous text, unverified and outdated information was removed, non-existent or expired sources of information were removed, information on the history of the company was updated, external links to news published in the media were added, and additional sources and a new address of the corporate website were listed, and all in order to provide readers with accurate, up-to-date and latest information about the company and its operations.
Line 18: Line 18:


The company employs more than 10,000 people, and in Croatia has more than 600 stores in over 300 cities in the continental and coastal region. More than 500,000 consumers shop in Konzum every day (2022).
The company employs more than 10,000 people, and in Croatia has more than 600 stores in over 300 cities in the continental and coastal region. More than 500,000 consumers shop in Konzum every day (2022).

⚫
Konzum offers products and services in stores of various formats - smaller stores in the neighborhood for everyday shopping, Konzum Maxi stores for larger weekly purchases and Super Konzum stores which offer everything one household needs in one place.


Konzum is the first retailer in Croatia to introduce online store and door-to-door delivery and the online store has more than 155,000 registered users (2022) and covers the wider area of the City of [[Zagreb]], [[Split, Croatia|Split]], [[Zadar]], [[Rijeka]], [[Osijek]], [[Đakovo]], [[Vukovar]] and [[Vinkovci]]. Konzum's total sales revenue in [[2021]] amounted to [[Croatian kuna|HRK]] 10.423 billion.
Konzum is the first retailer in Croatia to introduce online store and door-to-door delivery and the online store has more than 155,000 registered users (2022) and covers the wider area of the City of [[Zagreb]], [[Split, Croatia|Split]], [[Zadar]], [[Rijeka]], [[Osijek]], [[Đakovo]], [[Vukovar]] and [[Vinkovci]]. Konzum's total sales revenue in [[2021]] amounted to [[Croatian kuna|HRK]] 10.423 billion.
Line 26: Line 24:


== History ==
== History ==
The first Konzum store was opened in [[Zagreb]] in 1957. ''Unikonzum'' was established in 1970 by joining four retail chain stores: ''Črnomerec'', ''Konzum'', ''Moslavka'' and ''Slavonia''.<ref name="history_of_development">{{cite web|url=http://www.konzum.hr/KorporativniWeb/OpceInformacije/PovijestRazvoja.aspx|title=Povijest razvoja|publisher=Konzum.hr|language=Croatian|accessdate=21 December 2012|url-status=dead|archiveurl=https://web.archive.org/web/20130202163648/http://konzum.hr/KorporativniWeb/OpceInformacije/PovijestRazvoja.aspx|archivedate=2 February 2013|df=}}</ref> Since then it has expanded into Croatia's biggest supermarket chain, Its business has grown a lot since Croatia broke off of former [[Yugoslavia]]. Konzum joined the Agrokor group in 1994.

In 1995, the name ''Unikonzum'' was changed back to ''Konzum'' and restructured its operations according to the project by the consultant and introduced their [[Point of sale|EPoS]] application.<ref name="history_of_development"/>

In 2002, Konzum completed the acquisition of Alastor, the third largest food retailer in Croatia.
In 2008, Konzum had a turnover of 13.9 billion [[Croatian kuna|kuna]] (1.9 billion [[euro]]).


* 1957 Konzum opens the first [[supermarket]] in [[Zagreb]] at [[Ilica (street)|Ilica]] 22, as well as the first supermarket in the country at the time.<ref>{{Cite web |title=Fortenova - Konzum |url=https://fortenova.hr/en/portfolio/konzum-4/ |access-date=25 October 2022 |website=fortenova.hr}}</ref>
The expansion continued in 2003 with the opening of 70 new branches and an increase in the number of employees from 5,000 to 7,000. Since 2005 there are Konzum sales outlets in all parts of Croatia. In 2006, the company opened its largest branch to date, called Super Konzum Tower Centar in Rijeka. Another nine Super Konzum stores followed in 2009, after 67 new Konzum stores were opened in 2007. From 2011, Konzum built another logistics and distribution center in Dugopolje with an area of 85,000 m², which it says is the largest in the region.<ref>{{Cite web |date=2013-02-02 |title=Povijest razvoja |url=http://konzum.hr/KorporativniWeb/OpceInformacije/PovijestRazvoja.aspx |access-date=2022-06-27 |website= |archive-url=https://web.archive.org/web/20130202163648/http://konzum.hr/KorporativniWeb/OpceInformacije/PovijestRazvoja.aspx |archive-date=2 February 2013 |url-status=dead}}</ref>
* 1970 Konzum grows into a [[Chain store|retail chain]] under a new name – Unikonzum.
* 1995 Unikonzum becomes Konzum again. Super Konzum Vukovarska, the first supermarket in Croatia to operate according to Western European standards is opened.
* 2000 Konzum's retail network expands and the first stores are opened outside Zagreb. [[Logistics|LDC]] Zagreb, the largest logistics and distribution center in this part of Europe, is opened.
* 2001 The first wholesale centers opened in [[Zagreb]], [[Rijeka]] and [[Varaždin]].
* 2002 Konzum Plus Card, the first customer [[Loyalty program|loyalty reward program]] in Croatia is launched. Konzum [[Online shopping|Internet store]] is launched.
* 2003 [https://www.velpro.hr/ Velpro], a new brand in the [[Wholesaling|wholesale]] business segment, is introduced.
* 2004 Konzum changes its [[logo]], and a new visual identity is still used today. Thanks to the further expansion of the network of stores, Konzum is present in all Croatian [[County|counties]] and offers customers standardization of products and services throughout the country.
* 2009 The first retail chain that introduces a 2D [[barcode]] bill payment service in stores. A new [[logistics]] and distribution center is opened in Zagreb with an additional 36,000 m2 of storage space. Konzum introduces a self-monitoring system in all retail and storage facilities in accordance with the principles of the [[Hazard analysis and critical control points|HACCP]] food safety system.
* 2010 Konzum and its partners launch MultiPlusCard, the coalition's first [[Loyalty program|loyalty reward program]]. Konzum Academy, center for selection and education of [[Employment|employees]] is opened. Internal organoleptic [[laboratory]] for brand quality control is opened. Konzum introduces environmental management system according to the requirements of the international standard [[ISO 14000|ISO 14001]].
* 2011 The largest and most modern new [[logistics]] and distribution center in the region LDC Dalmatina is opened in [[Dugopolje]], with a total area of ​​85,000 m2. Konzum starts implementation of [[Oracle Corporation|Oracle]] Retail software, the world's best technology solution for [[retail]] and [[Wholesaling|wholesale]]. The first self-service cash registers are set up in larger format stores.
* 2014 Konzum expands its business with Konzum benz [[Filling station|petrol stations]]. Konzum introduces Pick-up service for ordered products, and places Konzum Express smart trolleys in stores. Konzum also introduces coupons on accounts and Konzum gift cards, m-Payment services and contactless payment. Konzum [[Mobile app|mobile application]] is launched. Food safety management system is introduced according to the requirements of the international standard [[ISO 22000]].
* 2015 Konzum klik, an improved online store is introduced.<ref>{{Cite news |date=30 November 2015 |title=Konzum Opens New Warehouse Facility for Online Shopping on Croatia |work=Total Croatia News |url=https://www.total-croatia-news.com/business/1636-konzum-opens-new-warehouse-facility-for-online-shopping-on-croatia |access-date=25 October 2022}}</ref> Super Konzum Radnička is opened, which brings a conceptual departure from the standard store and a completely new shopping experience.<ref>{{Cite news |date=21 December 2015 |title=Konzum Opens Flagship Store in Zagreb |work=ESM magazine |url=https://www.esmmagazine.com/retail/konzum-opens-flagship-store-in-zagreb-22428 |access-date=25 October 2022}}</ref>
* 2017 The process of restructuring Konzum begins. Energy management system is introduced, according to the requirements of the international standard [[ISO 50001]].
* 2018 Konzum is awarded for the first time for the highest food donation in [[Brussels]] as part of an initiative launched by [[Biljana Borzan]], the [[European Parliament]]'s rapporteur on reducing waste and increasing food donations and Zoran Grozdanov, the coordinator of the Food Network platform. In July, the creditors vote and the decision of the Commercial Court in Zagreb confirms the settlement in the extraordinary administration proceedings against Agrokor d.d. and its subsidiaries and affiliates, the process of preparing for its implementation begins.<ref>{{Cite news |date=6 July 2018 |title=Court confirms the settlement deal in Agrokor procedure |work=N1info |url=https://n1info.hr/english/news/a315013-court-confirms-the-settlement-deal-in-agrokor-procedure/ |access-date=25 October 2022}}</ref>
* 2019 Konzum d.d. starts operating as Konzum plus d.o.o., a company owned by the [[Fortenova Group]]. Konzum launches the first digital loyalty campaign – Zdravoljupci and a self-service bakery in stores.
* 2020 Konzum annexes [https://www.velpro.hr/ VELPRO-CENTAR plus d.o.o.], the largest [[Wholesaling|wholesale]] in Croatia.<ref>{{Cite news |date=20 December 2019 |title=Croatia's Fortenova merges Velpro into Konzum |work=Seenews.com |url=https://seenews.com/news/croatias-fortenova-merges-velpro-into-konzum-680990 |access-date=25 October 2022}}</ref> Konzum Kaptol, another modern and innovative store with a specific offer, decoration and visual identity is opened. Cashless self-service cash registers are introduced in smaller format stores. In the [[COVID-19 pandemic|COVID pandemic]] peroid, Konzum introduces additional protection and security measures and ensures a stable supply chain.<ref>{{Cite news |date=14 March 2020 |title=Konzum Prepared, Issues Request to Croatian Coronavirus Stockpilers |work=Total Croatia News |url=https://www.total-croatia-news.com/business/42125-konzum |access-date=25 October 2022}}</ref><ref>{{Cite news |date=27 March 2020 |title=Croatia's Konzum To Increase Sale Of Local Fresh Produce Due To Closure Of Greengrocers |work=ESM magazine |url=https://www.esmmagazine.com/fresh-produce/croatias-konzum-increase-sale-local-fresh-produce-due-closure-greengrocers-93736 |access-date=25 October 2022}}</ref>
* 2021 With the takeover of the Miracolo retail chain<ref>{{Cite news |date=4 October 2021 |title=Croatia's Konzum takes over regional retail chain Miracolo |work=Seenews.com |url=https://seenews.com/news/croatias-konzum-takes-over-regional-retail-chain-miracolo-756139 |access-date=25 October 2022}}</ref> and the opening of five new stores, Konzum's retail network includes a total of 624 stores. Konzum is the first retail chain to introduce cryptocurrency payments.<ref>{{Cite news |date=1 December 2021 |title=Croatia's top food retailer introduces payment in cryptocurrencies |work=Reuters |url=https://www.reuters.com/markets/europe/croatias-top-food-retailer-introduces-payment-cryptocurrencies-2021-12-01/ |access-date=25 October 2022}}</ref>


==K Plus==
==K Plus==
⚫
Konzum offers products and services in stores of various formats - smaller stores in the neighborhood for everyday shopping, Konzum Maxi stores for larger weekly purchases and Super Konzum stores which offer everything one household needs in one place.
K Plus is the value product brand of Konzum. Food and household products are sold at affordable prices under the brand.


==Stores==
==Stores==

Revision as of 16:13, 25 October 2022

Konzum
Company typeSubsidiary
ZSE: KNZM (delisted)
IndustryRetail
FoundedZagreb, SR Croatia, Yugoslavia, 1957; 67 years ago (1957)
HeadquartersZagreb, Croatia
Key people
Zoran Mitreski (CEO)[1]
ProductsGrocery, General merchandise
Number of employees
>10,000 (2019)[2]
ParentFortenova Group
Websitewww.konzum.hr

Konzum plus d.o.o. is the leading supermarket chain in Croatia, with a tradition of 65 years.

The company employs more than 10,000 people, and in Croatia has more than 600 stores in over 300 cities in the continental and coastal region. More than 500,000 consumers shop in Konzum every day (2022).

Konzum is the first retailer in Croatia to introduce online store and door-to-door delivery and the online store has more than 155,000 registered users (2022) and covers the wider area of the City of Zagreb, Split, Zadar, Rijeka, Osijek, Đakovo, Vukovar and Vinkovci. Konzum's total sales revenue in 2021 amounted to HRK 10.423 billion.

As of April 1, 2019, the company Konzum d.d. operates as Konzum plus d.o.o. Fortenova Group is the only founder of the company Konzum plus d.o.o.

History

  • 1957 Konzum opens the first supermarket in Zagreb at Ilica 22, as well as the first supermarket in the country at the time.[3]
  • 1970 Konzum grows into a retail chain under a new name – Unikonzum.
  • 1995 Unikonzum becomes Konzum again. Super Konzum Vukovarska, the first supermarket in Croatia to operate according to Western European standards is opened.
  • 2000 Konzum's retail network expands and the first stores are opened outside Zagreb. LDC Zagreb, the largest logistics and distribution center in this part of Europe, is opened.
  • 2001 The first wholesale centers opened in Zagreb, Rijeka and Varaždin.
  • 2002 Konzum Plus Card, the first customer loyalty reward program in Croatia is launched. Konzum Internet store is launched.
  • 2003 Velpro, a new brand in the wholesale business segment, is introduced.
  • 2004 Konzum changes its logo, and a new visual identity is still used today. Thanks to the further expansion of the network of stores, Konzum is present in all Croatian counties and offers customers standardization of products and services throughout the country.
  • 2009 The first retail chain that introduces a 2D barcode bill payment service in stores. A new logistics and distribution center is opened in Zagreb with an additional 36,000 m2 of storage space. Konzum introduces a self-monitoring system in all retail and storage facilities in accordance with the principles of the HACCP food safety system.
  • 2010 Konzum and its partners launch MultiPlusCard, the coalition's first loyalty reward program. Konzum Academy, center for selection and education of employees is opened. Internal organoleptic laboratory for brand quality control is opened. Konzum introduces environmental management system according to the requirements of the international standard ISO 14001.
  • 2011 The largest and most modern new logistics and distribution center in the region LDC Dalmatina is opened in Dugopolje, with a total area of ​​85,000 m2. Konzum starts implementation of Oracle Retail software, the world's best technology solution for retail and wholesale. The first self-service cash registers are set up in larger format stores.
  • 2014 Konzum expands its business with Konzum benz petrol stations. Konzum introduces Pick-up service for ordered products, and places Konzum Express smart trolleys in stores. Konzum also introduces coupons on accounts and Konzum gift cards, m-Payment services and contactless payment. Konzum mobile application is launched. Food safety management system is introduced according to the requirements of the international standard ISO 22000.
  • 2015 Konzum klik, an improved online store is introduced.[4] Super Konzum Radnička is opened, which brings a conceptual departure from the standard store and a completely new shopping experience.[5]
  • 2017 The process of restructuring Konzum begins. Energy management system is introduced, according to the requirements of the international standard ISO 50001.
  • 2018 Konzum is awarded for the first time for the highest food donation in Brussels as part of an initiative launched by Biljana Borzan, the European Parliament's rapporteur on reducing waste and increasing food donations and Zoran Grozdanov, the coordinator of the Food Network platform. In July, the creditors vote and the decision of the Commercial Court in Zagreb confirms the settlement in the extraordinary administration proceedings against Agrokor d.d. and its subsidiaries and affiliates, the process of preparing for its implementation begins.[6]
  • 2019 Konzum d.d. starts operating as Konzum plus d.o.o., a company owned by the Fortenova Group. Konzum launches the first digital loyalty campaign – Zdravoljupci and a self-service bakery in stores.
  • 2020 Konzum annexes VELPRO-CENTAR plus d.o.o., the largest wholesale in Croatia.[7] Konzum Kaptol, another modern and innovative store with a specific offer, decoration and visual identity is opened. Cashless self-service cash registers are introduced in smaller format stores. In the COVID pandemic peroid, Konzum introduces additional protection and security measures and ensures a stable supply chain.[8][9]
  • 2021 With the takeover of the Miracolo retail chain[10] and the opening of five new stores, Konzum's retail network includes a total of 624 stores. Konzum is the first retail chain to introduce cryptocurrency payments.[11]

K Plus

Konzum offers products and services in stores of various formats - smaller stores in the neighborhood for everyday shopping, Konzum Maxi stores for larger weekly purchases and Super Konzum stores which offer everything one household needs in one place.

Stores

Interior of a large Konzum store in Split

Konzum stores are named Konzum, Konzum Maxi, or Super Konzum according to their sizes.

Konzum Maxi

Konzum Maxi is the medium-sized version of Konzum supermarket. They are located in Dubrovnik, Sisak, Ploče, Vis, Makarska, Split, Sinj, Šibenik Knin, Vodice, Zadar, Gospić, Otočac, Crikvenica, Krk, Pula, Rovinj, Umag, Poreč, Rijeka, Jastrebarsko, Zagreb, Varaždin, Čakovec, Bjelovar, Đakovo, Slavonski Brod, Osijek , Vinkovci and Pirovac.

Super Konzum

Super Konzum is the largest version of the Konzum supermarket range. They are located in Čakovec, Đakovo, Vinkovci, Slavonski Brod, Zagreb, Samobor, Jastrebarsko, Ogulin, Rijeka, Poreč, Mali Lošinj, Zadar, Šibenik, Split, Kutina, Makarska and Dubrovnik.

Velpro

Velpro is a Bosnian cash and carry, Velpro is a part of the Konzum group. The first Velpro was opened in 2003 in Bosnia and Herzegovina. Velpro cash & carry has about 14 stores in Croatia also in Belgrade, Serbia.

Idea

Konzum operates in Serbia and Montenegro under the "Idea" brand. Idea stores are named Idea, Idea Super or Idea Extra according to their sizes. The city of Niš has the largest number of Idea stores at 37, followed by Belgrade with 24 and Podgorica with 19.[12] Other Idea supermarkets are located in Novi Sad, Kruševac, Leskovac, Subotica, Vrbas, Bor, Sombor, Smederevo, Užice, Kraljevo, Valjevo, Gornji Milanovac, Šabac, Kragujevac, Zrenjanin, Nikšić, Herceg Novi, Pančevo and other towns.

LDC

LDC (short for Logističko-Distribucijski Centar - meaning Logistic-Distribution Center) is Konzum's storage company partner. Their warehouses are located in Zagreb, Split and Osijek

See also

References

  1. ^ "Osnovni podaci kompanije Konzum". konzum.hr (in Croatian). Archived from the original on 23 November 2012. Retrieved 23 December 2012.
  2. ^ "Konzum je prešišao Zagrebački holding: Ima 11.886 zaposlenih". tportal.hr (in Croatian). 22 May 2015. Archived from the original on 24 December 2015. Retrieved 23 December 2015.
  3. ^ "Fortenova - Konzum". fortenova.hr. Retrieved 25 October 2022.
  4. ^ "Konzum Opens New Warehouse Facility for Online Shopping on Croatia". Total Croatia News. 30 November 2015. Retrieved 25 October 2022.
  5. ^ "Konzum Opens Flagship Store in Zagreb". ESM magazine. 21 December 2015. Retrieved 25 October 2022.
  6. ^ "Court confirms the settlement deal in Agrokor procedure". N1info. 6 July 2018. Retrieved 25 October 2022.
  7. ^ "Croatia's Fortenova merges Velpro into Konzum". Seenews.com. 20 December 2019. Retrieved 25 October 2022.
  8. ^ "Konzum Prepared, Issues Request to Croatian Coronavirus Stockpilers". Total Croatia News. 14 March 2020. Retrieved 25 October 2022.
  9. ^ "Croatia's Konzum To Increase Sale Of Local Fresh Produce Due To Closure Of Greengrocers". ESM magazine. 27 March 2020. Retrieved 25 October 2022.
  10. ^ "Croatia's Konzum takes over regional retail chain Miracolo". Seenews.com. 4 October 2021. Retrieved 25 October 2022.
  11. ^ "Croatia's top food retailer introduces payment in cryptocurrencies". Reuters. 1 December 2021. Retrieved 25 October 2022.
  12. ^ "Idea prodavnice". idea.rs (in Serbian). Archived from the original on 2010-09-25. Retrieved 2010-06-28.
Retrieved from "https://en.wikipedia.org/enwiki/w/index.php?title=Konzum&oldid=1118180470"