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Revision as of 01:31, 21 June 2012

"Part of Me"
Song

"Part of Me" is a song by American recording artist Katy Perry, released as the lead single from Teenage Dream: The Complete Confection, the re-release edition of her second studio album, Teenage Dream. It was written by Perry and Bonnie McKee, with production and additional writing by Dr. Luke, Max Martin and Cirkut. The song was not included on the original edition of Teenage Dream because Perry felt that it did not fit the composition of the album. A demo of the song leaked online in late 2010, amid speculation that the lyrics were directed to the singer's ex-boyfriend Travis McCoy. "Part of Me" was re-worked and officially released on February 13, 2012, through Capitol Records with artwork by photographer Mary Ellen Matthews.

The production draws influences from several genres, including house music, dance-pop and pop rock; reviewers compared it to Jessie J's "Domino" (2011) and Perry's previous singles "Firework" (2010) and "California Gurls" (2010). Its lyrics speak of empowerment following a dramatic break-up. Contemporary music critics praised the song's production and gave it mixed-to-positive reviews, although some criticized Perry's vocals. Critics and media alike theorized that the lyrics addressed Perry's divorce from Russell Brand, although Perry denied this and stated that it was written in early 2010.

"Part of Me" was a commercial success. It was the twentieth song to debut at number one on the Billboard Hot 100, Perry's seventh number-one single on the chart, and her ninth consecutive number-one single on the Billboard Hot Dance Club Songs chart. The single debuted at number one in the United Kingdom and Canada, and has been certified Platinum in the United States, Australia and New Zealand. Marketing campaigns for Adidas and The Sims 3: Showtime have featured it, and Lindsay Pavao performed the song on Season 2 of The Voice.

An accompanying music video was filmed at the United States Marine Corps' Camp Pendleton in Oceanside, California. The video depicts Perry enlisting in the marines following a heartbreak. It garnered generally positive reviews for Perry's "Girl Power" message, but drew criticism from feminist author Naomi Wolf, who denounced it as military propaganda. Perry has performed the song on several television programs, including the 54th Grammy Awards, the 2012 Kids' Choice Awards, and American Idol.

Background and release

I wrote 'Part of Me' two years ago and I always knew that 'Part of Me' was a special song, It feels like my life plays out with these songs. I feel like I'm in some kind of weird 'Truman Show' where I'm like, 'Why is this single appropriate now and it wouldn't have been appropriate then?' It's just so crazy.

— Perry on the relevance of "Part of Me" following its release.[1]

"Part of Me" was written by Perry, Dr. Luke, Bonnie McKee, and Max Martin during the 2010 Teenage Dream writing sessions, which also produced the Hot 100 number-one singles "California Gurls", "Teenage Dream" and "Last Friday Night (T.G.I.F.)."[2] Perry and McKee had been casual friends prior to Perry's request for her help with a song called “Part of Me". According to Rolling Stone, McKee stayed up all night writing lyrics. By the time Perry heard the third line, she shouted, “We’re buying you a car!”.[3]

A full demo of the track leaked online on December 30, 2010.[4] The song was rumored to be a leftover cut from her Teenage Dream recording sessions, and fans speculated that the track might be included in an as-yet-unconfirmed re-release of the LP.[4] This re-release was confirmed on January 2012, when Perry announced that the album would contain all twelve songs from the original album, plus three new songs and a remix, and would be released on March 26, 2012.[5] Perry's press release stated, “This is the complete story of Teenage Dream. It was an incredible honor to tie the King of Pop's Billboard Hot 100 record, but I’m moving forward and had a few things left to get off my chest. So this is the complete special edition of my album for my fans."[6] On February 13, 2012, "Part of Me" received an official release as the lead single from the album's re-release.[6][7] Perry had planned all along to release the song on the deluxe edition of the album rather than the original, as it did not fit that album's composition.[8]

On February 11, two days before its worldwide premiere, the final reworked version with new lines and structure leaked onto the internet.[4] "Part of Me" was released to most iTunes stores worldwide on February 18, 2012 following her performance at the 54th Grammy Awards.[9] In the United States, "Part of Me" was released sent to contemporary radio playlists on February 21, 2012. [10] In Europe, the song was released in the United Kingdom, France and Ireland on March 18, 2012 under the digital download and CD single formats.[11][12] Perry revealed via Twitter that all profits raised from the sales of the single will be donated to MusiCares.[13] Artwork for the single was photographed by Mary Ellen Matthews as part of a photographic essay for the television program Saturday Night Live, where Perry appeared in episode 710 of season 37.[14]

Composition and lyrical interpretation

"Part of Me"
A 22 second sample of the song's chorus, which features an angry Perry singing "This is the part of me that you're never gonna ever take away from me" over a pop rock beat.[15]
Problems playing this file? See media help.

"Part of Me" is a dance-pop and pop rock song set to a house beat.[16] It is composed in the key of D minor[17] and set in a 4/4 time signature at a tempo of 130 beats per minute.[8] The melody spans the tonal range of D4 to D5, while the music follows the chord progression of Dm–F–Bb-C.[17] Production was done by Perry's frequent collaborator, Dr. Luke.[4] The song begins with Perry's somber and emotional delivery of the line, "Days like this I want to drive away/ Pack my bags and watch your shadow fade." At the bridge, the beat amplifies and Perry's lyrics become more aggressive. The beat reaches a peak at the chorus, and Perry's tone and the song's lyrics become more aggressive and prominent as she sings, "This is the Part of me that you're never-ever gonna take away from me." As the song continues, Perry's lyrics become strong and empowered: "So you can keep the diamond ring/ It don't mean nothing anyway/ In fact you can keep everything Yeah/ Yeah Except for me". Perry repeats the ending chorus as the beat fades.[4][18]

James Dinh of MTV noted that "the pop star appears strong, bold and just a tad resentful after a breakup" on the track.[4] His analysis of the lyrics observed that "The singer declares herself unbreakable after a breakup, evident in lines such as "Days like this I want to drive away/ Pack my bags and watch your shadow fade/ 'Cause you chewed me up and spit me out/ Like I was poison in your mouth/ You took my light, you drained me down/ But that was then and this is now, now look at me."[4] Dinh pointed out similarities between "Part of Me" and Perry's previous single "California Gurls" (2010), noting that "the tune's steady beat amplifies" as the chorus starts.[4] Andrew Hampp of Billboard described the song as a "dance-floor rave up", and compared the song's composition to Jessie J's "Domino" (2011).[19] Edna Gundersen of USA Today stated: "Katy Perry could be addressing her ex or her detractors on this defiant slapdown, a gleaming "Firework"-like pop torpedo propelled by slick beats and a brazen chorus."[20] Chris Ryan, also of MTV, inferred that the song was aimed at Perry's ex-boyfriend Travie McCoy,[15] while New York magazine journalist Amanda Dobbis described it as "another break-up anthem".[21] Fans and media noted differences in the lyrics between the demo and the single, and claimed that the changes redirected the song's subject from McCoy to Perry's ex-husband Russell Brand, from whom she had recently divorced. Perry later denied the rumors, stating,

"I wrote it two years ago, which is funny because everybody is like 'God, it sounds so current,' and some people that I work with were like 'You should just say you wrote it a couple of weeks ago.' I'm like 'I'm not a dick, I'm going to tell the truth.' I wrote it two years ago when I was writing and recording Teenage Dream, [but] it didn't feel right on the record. I would've had to take out one of my other songs that [made the album] a nice, complete package."[22]

Critical reception

"Part of Me" received a mixed, but generally positive, response amongst music critics. Amy Sciarretto of PopCrush praised the song and gave it 4 out of 5 stars, but called its lyrics a "vicious" attack on Russell Brand.[23] Bill Lamb of About.com gave the song 4 out of 5 stars, stating: "In the wake of her recent divorce, 'Part Of Me' takes on new resonance and also contains lyrics that specifically point at the end of the relationship. With its emotional survival theme and seriously catchy melody, 'Part of Me' keeps Katy Perry pointed directly at the pop mainstream."[24]

Jody Rosen of Rolling Stone gave the song three stars out of five, criticizing its generic topic but praising its production.[25] A reviewer from Plugged In criticized Perry's decision to create an uplifting song about such a serious subject matter as divorce: "Framing the song in terms of her divorce from Brand, though 'Part of Me', puts a much more somber and serious spin on things. This is no mere breakup. It's the demolition of a marital covenant. So no matter how bad things were in her relationship, no matter how much better she feels now, no matter how cathartic the pulsing beats (courtesy of hitmeisters Max Martin and Dr. Luke) might feel, the ultimate end here is a very sad one indeed."[26] Priya Elan of NME criticized Perry's vocals and the song's "cheesy" message, stating: 'This is the part of me, that you’re never going to take away from me,' "she sings in that strange angry robot voice of hers. The sentiment, as ever, is punch you in face crystal clear and probably meant something to one of the (probably) 17 writers who wrote the song. As it stands, it’s another de-humanised slab of radio pop from Perry INC."[27]

Chart performance

"Part of Me" became the twentieth song to debut at number one on the Billboard Hot 100, almost exactly a year after "Born This Way", by American recording artist, Lady Gaga.

In the United States, "Part of Me" debuted at number one on the Billboard Hot 100 and the U.S. Hot Digital Songs chart, with 411,000 copies sold in its first week. It was the twentieth song to debut atop the Billboard Hot 100, and achieved that feat almost exactly a year after the previous, Lady Gaga's "Born This Way" (2011). "Part of Me" became Perry's sixth number one single from the Teenage Dream album, her seventh number-one song and her sixth in the 2010s.[28] The single debuted at number 36 on the Hot 100 Airplay chart, with 35 million radio impressions in its first week,[29] and was Perry's ninth song to top the Hot Dance Club Songs chart.[30] As of June 15, 2012, the single has sold 2 million downloads in the US. [31] It is Perry's tenth single to be certified Platinum by the RIAA, for sales of over 1 million copies.[32] The song debuted at number one and sold 46,000 downloads in its first week on the Canadian Hot 100.[33] In Brazil, it reached the top spot on the Brazil Pop 100.[34]

In New Zealand, "Part of Me" debuted at number one on the New Zealand Singles Chart, becoming Perry's first number-one debut on the chart and her seventh single to reach the top of the chart. She tied Mariah Carey for the record of seven number-one singles in the country.[35] The song has received a Platinum certification by the RIANZ with over 15,000 copies sold. In Australia, "Part of Me" debuted at number 22 on the chart and peaked at number 5. The song has since been certified 2× platinum by the ARIA with sales of 140,000 copies sold. In the United Kingdom, the song entered at number one on the UK Singles Chart on March 25, 2012 (for the week ending date March 31, 2012). It sold 79,079 copies in its first week, becoming her third number-one single in that country behind singles "I Kissed A Girl" (2008) and "California Gurls" (2010).[36] "Part of Me" was certified silver by the BPI with sales of over 200,000. In Ireland, "Part of Me" peaked at number 5, becoming her 12th single to reach the top 10 on the chart.[37] In Italy, the song was certified Gold by the FIMI with sales of over 25,000[38] "Part of Me" reached number one elsewhere in Europe such as Croatia, Poland, Hungary and the Netherlands.[34] The song also peaked at number 1 in Venezuela[39] and peaked at number 2 in South Africa.[40]

Music video

Background and concept

The main gate of Camp Pendleton, the military base where the video was filmed.

The music video for "Part of Me" was directed by Ben Mohr, filming began on February 16, 2012, and took place over the course of three days at the USMC's Marine Corps Base Camp Pendleton in Oceanside, California.[41] After a couple of days of the song's release, Perry confirmed via Twitter that she was shooting a video for the song, tweeting: "Holy power of the Grammy's, Part Of Me is already top 10 on itunes! U guys are killing it! NICE! Can't wait to shoot this video! #grateful."[42] Perry later revealed that before filming began she had to undergo vigorous military training, learning such things as rope climbing, military etiquette, combat training, and more.[43]

As filming began to take place, pictures from the set of the video surfaced online, the pictures revealed Perry with short hair and dressed in military clothing.[44] According to Perry, only real marines were cast in the video, no actors or actresses were involved other than Perry.[45] Perry revealed that the experiences of being surrounded by marines and partaking in marine activities gave her a new-found respect for men and women in the service.[45] On March 16, 2012 Capitol Records released an official trailer for the video, the video shows different clips of Perry wielding a machine gun, marching in formation, and engaging in hand-to-hand combat with other recruits and ends with the announcement for the video's official release date of March 21, 2012.[46] The music video premiered on its announced date of March 21, 2012 during the program MTV First: Katy Perry. During the program Perry revealed her experiences filming the video and the background of the video's plot stating:

"Well, I actually had the idea, I wrote the story about what it is actually like to be in the Service, and it does take a lot of physical strength, but now that I've been through it – and even just for the three days I was there, [it's] a lot of mental strength. We used only Marines, no actors or actresses. We used all of the Marine's equipment and they were so lovely to us, I always have fun even though it's a lot of work. Even though I was sore and exhausted, I was so educated on people in the service, who I've always respected but the stuff they go through, and the kind of loyalty they posses, it's very communal, and community. Not to sound weird, but it seems like the heart of America. Seriously, the heart."[47]

Synopsis

The music video features Perry's transformation into a Marine following a heartbreak.

The video begins with Perry sitting in her car outside her boyfriend's job, gazing at her necklace, she notices her boyfriend (played by actor and model Lucas Kerr) flirtatiously interacting with a woman. She confronts him in his office and they break up. As the titular track begins; she drives to a gas station and buys a can of tea inside the shop. After paying for her items she notices a moto-sticker on the bulletin board; the sticker reads "All women are created equal, then some become Marines". Increasingly emotional, Perry gathers her possessions and enters a nearby restroom to begin to change her identity. She cuts her hair and changes into a hoodie and jeans.

Perry enlists in the United States Marine Corps and, after a brief scene in recruit training, she reports to the School of Infantry for the Marine Corps' rigorous basic combat instruction course. Perry eventually finds herself reminiscing over her experiences with her ex-boyfriend, yet remains spiteful towards him. She then begins to burn a love note and starts to vent her frustration through the Marine Corps Martial Arts Program. throughout the remainder of the video Perry is shown in training as well as dancing beneath a large garrison flag. The video ends with Perry's final transformation into a basically trained warrior, clad in Marine Pattern (MARPAT) camouflage utilities, body armor and camouflage face paint.[48]

Reception and propaganda allegations

The video garnered positive reviews from critics with many praising its girl power theme and Perry's different approach in comparisons to her previous music videos. Ethan Sacks from New York Daily News said:"[The singer] dons combat fatigues and aims some barbed lyrics, perhaps at Russel Brand [...] Katy Perry has traded her whipped cream-spewing brassiere for USMC issue MARPAT for her new video. Judging by the way Perry handles a bayonet in the "Part of Me" video, Brand may want to consider staying half a planet away."[49] Bruno Nessif from E! Online compared the video to Demi Moore's role in G.I. Jane.[50] Ray Rahman from Entertainment Weekly echoed the similarity of the G.I. Jane influence in the video while calling it an "intense ride"[51] Jenna Busch gave the video a positive review, commending its girl power, and noted the unique take to videos on the song's topic.[48] James Montgomery from MTV praised the video and Perry's role saying:

"Over the years, Perry has been a California Gurl, a nerdy teenager, an alien and just about everything in between, but up until now, she's never really been an actual person." He went on to praise the video stating: "Part of Me" is unlike any pop video in recent memory. Rihanna did military chic in her Hard video (she even straddled a tank), and just about every one of Perry's pop contemporaries have ventured down the same path. But they were never really in the military; they were just making it more fabulous. Perry takes the opposite tact: She cuts off her hair, she eschews makeup, she fights, crawls, suffers. It's a commendable level of commitment. Your move, everybody else."[52]

While the film earned positive reception for its encouragement of "girl power," feminist author Naomi Wolf criticized the video and accused it of being propaganda for the Marine Corps.[53] Wolf released a statement via her Facebook page saying: “I really want to find out if she was paid by them for making it . . . it is truly shameful. I would suggest a boycott of this singer whom I really liked if you are as offended at this glorification of violence as I am.”[54] Glenn Selig, founder of The Publicity Agency responded to the claims on Fox News Live stating: “In her efforts to boycott the video, Naomi Wolf has brought more attention to it, without her comments, most people would clearly have seen the military simply as a metaphor and not as an attempt by Katy Perry to glamorize the military or war.[55] Perry told MTV that she chose the military plot because it represented the song, saying, "It's an affirmation of strength, so I wanted to go the strongest route I ever could."[53]

Live performances

On February 12, 2012, Perry performed the single live for the first time along with "E.T." (2011) at the 54th Grammy Awards. The presentation began with "E.T.", but the song ended partway through the chorus with electronic sound effects and the stage lights turning off.[56] Following this, Perry, wearing a metallic bodysuit with the appearance of golden armor and a blue hair color, descended from the roof of the venue in a transparent cube. The object then shattered and fireworks around the stage went off.[57] She then began to sing "Part of Me", with the dancers who were present during "E.T." reappearing and lifting Perry up as well as performing a routine behind her.[58] The Huffington Post noted the difference from her previous performance a year prior at the 53rd Grammy Awards stating: "The theatrics couldn't be more different from last year. Instead of sparkles and hearts, Perry delivered the song in a skin-tight, metallic jumpsuit while the stage bursts aflame."[59] Perry later performed the song at the Let's Dance for Sport Relief final on March 17, 2012 in a metallic jumpsuit similar to her performance of the song at the Grammy's.[60] Two days later on March 19, 2012, Perry performed the song as part of a Live Lounge special for BBC Radio 1's Fearne Cotton along with "The One That Got Away", "Firework", Thinking of You" and "Niggas in Paris". "Part of Me" was also performed at the 2012 ECHO Music Awards.[61][62] On March 31, 2012, Perry performed the song at the 2012 Kids' Choice Awards. The performance began with Perry ziplining onto the stage with her and her background dancers dressed in Medieval attire. Perry begins to act as though she is performing the song for the King and Queen, ending with her playfully hitting the King in the face with a pie.[63]

Perry performed "Part of Me" on season 11 of American Idol on April 26, 2012.[64] The performance was similar to Perry's previous performances and the song's video. The performance was pre-taped due to Perry being sick. The pre-taped performance began with a short military style video intro. When the video ended, it is implied that Perry is coming down from a helicopter onto a military base while her and her all female background dancers are dressed in military clothing. During the performance, Perry and her background dancers display energetic choreography backed with complex production while most of the performance being shot in night vision.[65] The performance was met with mixed reviews from critics and fans, who criticized Perry's decision to pre-tape the performance and her vocal performance, however the production of the performance was well received. Brian Mansfield from USA Today commented that the performance was a "Pretty impressive production."[66] Melissa Locker of Rolling Stone commented: "It's admirable that Katy Perry is singing live (with a track) – unfortunately, it's a slightly janked-up performance. But who cares? She's declaring war on Russell Brand and writing a breakup dance anthem for the ages. Clear the dance floor, boys!"[67] On June 9, 2012, Perry included the song into the setlist of her performance at Capital FM's Summertime Ball festival where she wore a fifties style black and white polka dot dress and a black fringe haircut.[68]

Usage in media

"Part of Me" was used in a National marketing campaign to promote the limited edition expansion-pack for The Sims 3, entitled The Sims 3: Showtime. Perry filmed a 30-second commercial, performing the song on a stage appearing as a Sim version of herself. The expansion pack includes Katy Perry themed items that players can use on their own Sim which were all inspired by the concept and artwork of her album Teenage Dream (2010).[69] Capitol Records released an official remix of "Part of Me" done by Jacques Lu Cont entitled the "Thin White Duke Remix". The remix was used in an Adidas campaign to promote being healthy and being active entitled "We All Run." Perry, along with David Beckham, Lionel Messi, and Derrick Rose all participated in the commercial. The campaign showcases the group being active via running to promote being healthy and the Adidas brand.[70] On April 16, 2012, Lindsey Pavao performed a cover of the song during season 2 of the U.S. version of The Voice.[71]

Track listing

Charts and certifications

Release history

Country Date Format Label
Australia< February 14, 2012 Digital download[9] Capitol Records
Austria
Belgium
Czech Republic
Denmark
Finland
Germany
Italy
Japan
Netherlands
New Zealand
Norway
Portugal
Spain
Sweden
Switzerland
Finland
United States[10] February 21, 2012 Top 40/Mainstream radio
United Kingdom[12] March 18, 2012 Digital download
Ireland[12]
United Kingdom[11] April 23, 2012 CD Single

See also

References

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  2. ^ Thomas Erlewine, Stephen. "Teenage Dream – Katy Perry". Allmusic. Rovi Corporation. Retrieved February 10, 2012.
  3. ^ Edwards, Gavin. "Bonnie McKee". Rolling Stone Middle East. Wenner Media. Retrieved February 12, 2012.
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  5. ^ "Teenage Dream: The Complete Confection: Katy Perry". Amazon.ca. Retrieved February 5, 2012.
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  9. ^ a b "Part of Me" was released to most iTunes stores worldwide following Perry's performance at the 54th Grammy Awards on February 13, 2012:
  10. ^ a b "Top40/Mainstream – Future Releases". All Access Music Group. Retrieved February 14, 2012.
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  12. ^ a b c "Part of Me Single". Amazon.co.uk. Retrieved 21 June 2012.
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  15. ^ a b Ryan, Chris (January 3, 2011). "New Song: Katy Perry, 'Part Of Me'". MTV. MTV Networks. Retrieved February 10, 2012.
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  29. ^ Trust, Gary (March 21, 2012). "Fun. Still No. 1 on Hot 100, Flo Rida Enters Top 10". Billboard. Prometheus Global Media. Retrieved March 21, 2012.
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  39. ^ a b "(In Spanish) Pop Rock General". Record Report. 2012-04-28. Archived from the original on 2012-04-27.
  40. ^ a b "Media Guide". Retrieved 16 April 2012.
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  42. ^ "Katy Perry Tells Fans She "Can't Wait" To Shoot Music Video To New Song 'Part Of Me'". Global Radio UK. Retrieved 9 June 2012.
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