Pearpop: Difference between revisions
Content deleted Content added
Grimothy29 (talk | contribs) m Grimothy29 moved page Draft:PearPop to Draft:Pearpop: it appears the correct stylization of the company is all lowercase |
Grimothy29 (talk | contribs) Saving draft |
||
| Line 1: | Line 1: | ||
pearpop is an [[United States|American]] [[social media]] collaboration platform headquartered in [[Los Angeles]]. The company was co-founded by Cole Mason, Spencer Markel and [[Guy Oseary]] in October 2020.<ref>{{Cite web|last=Spangler|first=Todd|last2=Spangler|first2=Todd|date=2021-04-15|title=Startup Pearpop Raises $16 Million to Fuel Social-Collab Marketplace|url=https://variety.com/2021/digital/news/pearpop-raises-16-million-tiktok-collab-marketplace-1234951380/|access-date=2021-07-05|website=Variety|language=en-US}}</ref> The platform's main feature is its [[Marketplace|creator marketplace]] which connects |
pearpop is an [[United States|American]] [[social media]] collaboration platform headquartered in [[Los Angeles]]. The company was co-founded by Cole Mason, Spencer Markel and [[Guy Oseary]] in October 2020.<ref>{{Cite web|last=Spangler|first=Todd|last2=Spangler|first2=Todd|date=2021-04-15|title=Startup Pearpop Raises $16 Million to Fuel Social-Collab Marketplace|url=https://variety.com/2021/digital/news/pearpop-raises-16-million-tiktok-collab-marketplace-1234951380/|access-date=2021-07-05|website=Variety|language=en-US}}</ref> The platform's main feature is its [[Marketplace|creator marketplace]] which connects creators on [[TikTok]] for the purpose of collaboration. Since its launch, the platform has gained more than 10,000 creators including [[Heidi Klum]], [[Loren Gray]], [[Snoop Dogg]] and [[Tony Hawk]], among others.<ref>{{Cite web|last=Millman|first=Ethan|date=April 15, 2021|title=The Marketplace for Getting Celebs to Boost Your TikToks|url=https://www.rollingstone.com/pro/news/pearpop-tiktok-influencers-chainsmokers-weeknd-1155911/|url-status=live|access-date=July 5, 2021|website=[[Rolling Stone]]}}</ref> |
||
== History == |
== History == |
||
| Line 11: | Line 11: | ||
In April 2021, pearpop announced it raised a $10 million [[Series A round|Series A]] from [[Alexis Ohanian]]'s venture capital firm Seven Seven Six, following its $6 million seed round from Guy Oseary and [[Ashton Kutcher]]. The company also has a variety of [[Angel investor|angel investors]] including [[Amy Schumer]], [[The Chainsmokers]], [[Sean Combs|Diddy]], [[Gary Vaynerchuk]] and others.<ref>{{Cite web|last=Sternlicht|first=Alexandra|title=PearPop Just Raised $16 Million From Alexis Ohanian, Snoop Dogg, Amy Schumer And Others To Monetize TikTok Clout Sharing|url=https://www.forbes.com/sites/alexandrasternlicht/2021/04/15/pearpop-just-raised-16-million-from-alexis-ohanian-snoop-dogg-amy-schumer-marshmello-to-monetize-tiktok-clout-sharing/|access-date=2021-07-05|website=Forbes|language=en}}</ref><ref>{{Cite web|title=Pearpop raises from The Chainsmokers, Alexis Ohanian, Amy Schumer, Kevin Hart, Mark Cuban, Marshmello, and Snoop Dogg|url=https://social.techcrunch.com/2021/04/15/the-chainsmokers-alexis-ohanian-amy-schumer-kevin-hart-mark-cuban-marshmello-and-snoop-dogg-back-pearpop/|access-date=2021-07-05|website=TechCrunch|language=en-US}}</ref> |
In April 2021, pearpop announced it raised a $10 million [[Series A round|Series A]] from [[Alexis Ohanian]]'s venture capital firm Seven Seven Six, following its $6 million seed round from Guy Oseary and [[Ashton Kutcher]]. The company also has a variety of [[Angel investor|angel investors]] including [[Amy Schumer]], [[The Chainsmokers]], [[Sean Combs|Diddy]], [[Gary Vaynerchuk]] and others.<ref>{{Cite web|last=Sternlicht|first=Alexandra|title=PearPop Just Raised $16 Million From Alexis Ohanian, Snoop Dogg, Amy Schumer And Others To Monetize TikTok Clout Sharing|url=https://www.forbes.com/sites/alexandrasternlicht/2021/04/15/pearpop-just-raised-16-million-from-alexis-ohanian-snoop-dogg-amy-schumer-marshmello-to-monetize-tiktok-clout-sharing/|access-date=2021-07-05|website=Forbes|language=en}}</ref><ref>{{Cite web|title=Pearpop raises from The Chainsmokers, Alexis Ohanian, Amy Schumer, Kevin Hart, Mark Cuban, Marshmello, and Snoop Dogg|url=https://social.techcrunch.com/2021/04/15/the-chainsmokers-alexis-ohanian-amy-schumer-kevin-hart-mark-cuban-marshmello-and-snoop-dogg-back-pearpop/|access-date=2021-07-05|website=TechCrunch|language=en-US}}</ref> |
||
=== |
=== Technology === |
||
The company generates revenue by taking a 25% fee from its transactions on the platform. In May 2021, the company launched its Challenges feature to allow |
The company generates revenue by taking a 25% fee from its transactions on the platform. In May 2021, the company launched its Challenges feature to allow music creators on the platform to incentivize other video creator to use their songs.<ref>{{Cite web|title=On Pearpop, TikTok Users Can Now Earn Cash Rewards for Song Promos|url=https://www.billboard.com/articles/business/9578707/pearpop-tiktok-users-earn-cash-rewards-song-promo/|access-date=2021-07-05|website=Billboard|language=en}}</ref> |
||
== Reference section == |
== Reference section == |
||
Revision as of 22:09, 5 July 2021
pearpop is an American social media collaboration platform headquartered in Los Angeles. The company was co-founded by Cole Mason, Spencer Markel and Guy Oseary in October 2020.[1] The platform's main feature is its creator marketplace which connects creators on TikTok for the purpose of collaboration. Since its launch, the platform has gained more than 10,000 creators including Heidi Klum, Loren Gray, Snoop Dogg and Tony Hawk, among others.[2]
History
Formation
Cole Mason, an ex-model signed to Ford Models, co-founded the company with Spencer Markel and Guy Oseary in October of 2020 after identifying that there was no platform which allowed creator-to-creator collaboration.[3]
Fundraising
In April 2021, pearpop announced it raised a $10 million Series A from Alexis Ohanian's venture capital firm Seven Seven Six, following its $6 million seed round from Guy Oseary and Ashton Kutcher. The company also has a variety of angel investors including Amy Schumer, The Chainsmokers, Diddy, Gary Vaynerchuk and others.[4][5]
Technology
The company generates revenue by taking a 25% fee from its transactions on the platform. In May 2021, the company launched its Challenges feature to allow music creators on the platform to incentivize other video creator to use their songs.[6]
Reference section
- ^ Spangler, Todd; Spangler, Todd (2021-04-15). "Startup Pearpop Raises $16 Million to Fuel Social-Collab Marketplace". Variety. Retrieved 2021-07-05.
- ^ Millman, Ethan (April 15, 2021). "The Marketplace for Getting Celebs to Boost Your TikToks". Rolling Stone. Retrieved July 5, 2021.
{{cite web}}: CS1 maint: url-status (link) - ^ Ifeanyi, K. C. (2021-04-15). "PearPop wants to boost your social following by connecting you to TikTok stars for collabs". Fast Company. Retrieved 2021-07-05.
- ^ Sternlicht, Alexandra. "PearPop Just Raised $16 Million From Alexis Ohanian, Snoop Dogg, Amy Schumer And Others To Monetize TikTok Clout Sharing". Forbes. Retrieved 2021-07-05.
- ^ "Pearpop raises from The Chainsmokers, Alexis Ohanian, Amy Schumer, Kevin Hart, Mark Cuban, Marshmello, and Snoop Dogg". TechCrunch. Retrieved 2021-07-05.
- ^ "On Pearpop, TikTok Users Can Now Earn Cash Rewards for Song Promos". Billboard. Retrieved 2021-07-05.
External links section