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In 2017, Storytel expanded its services to [[Russia]], [[Spain]], [[India]] and the [[United Arab Emirates]].<ref name="auto"/>
In 2017, Storytel expanded its services to [[Russia]], [[Spain]], [[India]] and the [[United Arab Emirates]].<ref name="auto"/>

In 2018, Storytel purchased the Turkish audiobook service Seslenen Kitaplar, and Turkey became the 19th country in which Storytel services exist.[https://www.ekonomist.com.tr/girisim-kobi/turkiye-19-ulke-icinde-en-hizli-buyuyen-oldu.html]


In July 2020 it acquired a 70 percent stake in Icelandic publishing house [[Forlagið]].<ref>{{Cite web|url=https://www.icelandreview.com/business/storytel-purchases-majority-share-in-forlagid-icelands-largest-publisher/|title=Storytel Purchases Majority Share in Forlagið, Iceland's Largest Publisher|date=July 3, 2020}}</ref>
In July 2020 it acquired a 70 percent stake in Icelandic publishing house [[Forlagið]].<ref>{{Cite web|url=https://www.icelandreview.com/business/storytel-purchases-majority-share-in-forlagid-icelands-largest-publisher/|title=Storytel Purchases Majority Share in Forlagið, Iceland's Largest Publisher|date=July 3, 2020}}</ref>

Revision as of 22:19, 12 April 2022

Storytel AB
Company typePublic
IndustryAudiobooks
Founded2006; 18 years ago (2006)
FoundersJonas Tellander
Jon Hauksson
HeadquartersStockholm, Sweden
Websitestorytel.com

Storytel AB is a Stockholm-based e-book and audiobook subscription service.

It compares with Audible using a monthly credit model, and is available in more than 25 countries.[1]

History

Storytel was founded in 2006 by Jonas Tellander and Jon Hauksson.[2] The company bought Sweden's largest book publisher, Norstedts förlag, in 2016.[3]

In 2016, Storytel acquired the Danish book service Mofibo.[4]

In 2017, Storytel acquired the Danish publisher People's Press.[5]

In 2017, Storytel expanded its services to Russia, Spain, India and the United Arab Emirates.[3]

In 2018, Storytel purchased the Turkish audiobook service Seslenen Kitaplar, and Turkey became the 19th country in which Storytel services exist.[1]

In July 2020 it acquired a 70 percent stake in Icelandic publishing house Forlagið.[6]

In January 2021 it surpassed 1.5 million paid subscribers.[7]

In November 2021, RBMedia announced that its property Audiobooks.com was being sold to Storytel for $135 million.[8][9] At the time of purchase, Audiobooks.com was used by about 17% of audiobook buyers, and the acquisition was seen as a way for Storytel to enter the large English-speaking marketplace.[8]

On February 18, 2022, co-founder and CEO from the beginning, Jonas Tellander, stepped down from his position for personal reasons; he is on the board of directors.[10]

References

  1. ^ "Audiobook streamer Storytel sees pandemic spurring subscriber growth". Business Insider.
  2. ^ "Sweden's Storytel Continues Its Global Expansion". PublishersWeekly.com. Retrieved 2021-05-04.
  3. ^ a b Reuters Staff (March 24, 2017). "Sweden's Storytel to enter four new markets". Reuters – via www.reuters.com. {{cite news}}: |author= has generic name (help)
  4. ^ "Storytel køber bogtjenesten Mofibo | Mofibo". via.ritzau.dk (in Danish). Retrieved 2021-10-13.
  5. ^ "Storytel opkøber forlaget People's Press". mediawatch.dk (in Danish). 2017-03-02. Retrieved 2021-10-13.
  6. ^ "Storytel Purchases Majority Share in Forlagið, Iceland's Largest Publisher". July 3, 2020.
  7. ^ "Storytel has surpassed the milestone 1.5 million paying subscribers". Storytel.
  8. ^ a b Ruth Comerford (November 13, 2021). "Storytel extends into English language market with $135m Audiobooks deal". The Bookseller. Retrieved November 13, 2021.
  9. ^ Heloise Wood (April 11, 2017). "Newly formed RBmedia buys Audiobooks.com". The Bookseller. Retrieved October 22, 2017.
  10. ^ "Jonas Tellander to step down as Storytel CEO – search process for a new CEO initiated". Storytel. Retrieved 2022-02-18.