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'''5''' is a brand of sugar-free [[chewing gum]] that is manufactured by the [[Wrigley Company]], marketed toward teenagers.<ref>{{Cite web |date=19 March 2007 |title=Wrigley Targets Teens With 5 Gum |url=https://www.chiefmarketer.com/wrigley-targets-teens-with-5-gum/ |access-date=2 January 2020 |website=Chief Marketer |archive-date=22 October 2021 |archive-url=https://web.archive.org/web/20211022173138/https://www.chiefmarketer.com/wrigley-targets-teens-with-5-gum/ |url-status=live }}</ref><ref>{{Cite web |url=https://mobilemarketingmagazine.com/wrigley-blips-its-5-gum |title=Wrigley Blips its 5 Gum |access-date=2 January 2020 |archive-date=22 October 2021 |archive-url=https://web.archive.org/web/20211022173127/https://mobilemarketingmagazine.com/wrigley-blips-its-5-gum |url-status=live }}</ref> The name "5" hints at the five human senses (with the ad slogan "Stimulate Your Senses" and "How It Feels To Chew Five Gum") and that it has 5 calories.<ref>{{cite web|url=http://www.5gum.com/global/ |title=Wrigley 5 |access-date=21 March 2012 |archive-url=https://web.archive.org/web/20100129035157/http://www.5gum.com/index.aspx |archive-date=29 January 2010 |url-status=live }}</ref>
'''5''' is a brand of sugar-free [[chewing gum]] that is manufactured by the [[Wrigley Company]], marketed toward teenagers.<ref>{{Cite web |date=19 March 2007 |title=Wrigley Targets Teens With 5 Gum |url=https://www.chiefmarketer.com/wrigley-targets-teens-with-5-gum/ |access-date=2 January 2020 |website=Chief Marketer |archive-date=22 October 2021 |archive-url=https://web.archive.org/web/20211022173138/https://www.chiefmarketer.com/wrigley-targets-teens-with-5-gum/ |url-status=live }}</ref><ref>{{Cite web |url=https://mobilemarketingmagazine.com/wrigley-blips-its-5-gum |title=Wrigley Blips its 5 Gum |access-date=2 January 2020 |archive-date=22 October 2021 |archive-url=https://web.archive.org/web/20211022173127/https://mobilemarketingmagazine.com/wrigley-blips-its-5-gum |url-status=live }}</ref> The name "5" hints at the five human senses (with the ad slogan "Stimulate Your Senses" and "How It Feels To Chew Five Gum") and that it has 5 calories.<ref>{{cite web|url=http://www.5gum.com/global/ |title=Wrigley 5 |access-date=21 March 2012 |archive-url=https://web.archive.org/web/2sdfhjmnsiopR


5 gum was introduced in the [[United States]] in March 2007, in [[Canada]] in January 2008, in [[Russia]], [[Europe]] and Australia in 2009, and in China, [[India]], [[Italy]], [[Middle East]], [[Thailand]], and [[Malaysia]] in 2010. When introduced to new markets, 5 would be stylized and branded as "New 5 Gum".<ref>{{Cite web|date=March 2013|title=5 Gum advertisement script|url=https://hollywoodactingworkshop.com/wp-content/uploads/2013/03/commercial-5-gum.pdf|url-status=live|archive-url=https://web.archive.org/web/20131228154613/http://hollywoodactingworkshop.com:80/wp-content/uploads/2013/03/commercial-5-gum.pdf |archive-date=28 December 2013 }}</ref><ref>{{Citation|last=Waybright|first=Michael|title=New 5 Gum!|date=2010-02-21|url=https://www.flickr.com/photos/7849334@N07/4377186313/|access-date=2021-03-03}}</ref><ref>{{Cite web|last=Duncan|date=2007-08-31|title=Wrigleys New 5 Gum To Stimulate Your Senses|url=http://www.postkiwi.com/2007/new-5-gum-stimulate-your-senses/|access-date=2021-03-03|website=Postkiwi|language=en-US|archive-date=22 October 2021|archive-url=https://web.archive.org/web/20211022173127/http://www.postkiwi.com/2007/new-5-gum-stimulate-your-senses/|url-status=live}}</ref>
5 gum was introduced in the [[United States]] in March 2007, in [[Canada]] in January 2008, in [[Russia]], [[Europe]] and Australia in 2009, and in China, [[India]], [[Italy]], [[Middle East]], [[Thailand]], and [[Malaysia]] in 2010. When introduced to new markets, 5 would be stylized and branded as "New 5 Gum".<ref>{{Cite web|date=March 2013|title=5 Gum advertisement script|url=https://hollywoodactingworkshop.com/wp-content/uploads/2013/03/commercial-5-gum.pdf|url-status=live|archive-url=https://web.archive.org/web/20131228154613/http://hollywoodactingworkshop.com:80/wp-content/uploads/2013/03/commercial-5-gum.pdf |archive-date=28 December 2013 }}</ref><ref>{{Citation|last=Waybright|first=Michael|title=New 5 Gum!|date=2010-02-21|url=https://www.flickr.com/photos/7849334@N07/4377186313/|access-date=2021-03-03}}</ref><ref>{{Cite web|last=Duncan|date=2007-08-31|title=Wrigleys New 5 Gum To Stimulate Your Senses|url=http://www.postkiwi.com/2007/new-5-gum-stimulate-your-senses/|access-date=2021-03-03|website=Postkiwi|language=en-US|archive-date=22 October 2021|archive-url=https://web.archive.org/web/20211022173127/http://www.postkiwi.com/2007/new-5-gum-stimulate-your-senses/|url-status=live}}</ref>

Revision as of 19:55, 13 January 2024

5 logo

5 is a brand of sugar-free chewing gum that is manufactured by the Wrigley Company, marketed toward teenagers.[1][2] The name "5" hints at the five human senses (with the ad slogan "Stimulate Your Senses" and "How It Feels To Chew Five Gum") and that it has 5 calories.Cite error: A <ref> tag is missing the closing </ref> (see the help page).[3][4]

Products

Sticks of 5 gum (Cobalt, Rain, Flare, Lush, Elixir, Solstice, Zing, React)

The first three flavors introduced were Peppermint, Spearmint, and Cinnamon; second came Tropical and Berry; and in 2009, Winter mint and Bubble.[5] In March 2010, two new flavors, both named "React" were introduced in the United States along with the slogan: "Everyone Experiences It Differently".[6] "React" comes in both mint and fruit flavors. It was released in Australia in March 2011.[7] 5 also offers a watermelon flavor called "Prism", a green apple flavor called "Vortex" and a sour tropical flavor called "Swerve".[8]

A limited edition flavor called "Mutant" was released in Australia as a promotion for X-Men: First Class in May 2011. It was discontinued and later re-released as "Cirrus".[9] Also, in June 2012, Wrigley released Cobalt and Rain micro-packs, bottle and mini bottle formats. The bottles contain pellet style gum instead of stick gum in the standard packs.[10] The bottle format is available in Canada as well.[11]

On 8 September 2020, 5 announced that it would be collaborating with Razer's gaming beverage brand "Respawn By Razer" to bring 3 new flavors of 5 targeted towards gamers, claiming to enhance focus while gaming.[12]

Nutrition

There are five calories in a piece of 5 gum. The gum contains aspartame (with phenylalanine), acesulfame-potassium, soy lecithin, sorbitol, mannitol and other sweeteners.[13]

References

  1. ^ "Wrigley Targets Teens With 5 Gum". Chief Marketer. 19 March 2007. Archived from the original on 22 October 2021. Retrieved 2 January 2020.
  2. ^ "Wrigley Blips its 5 Gum". Archived from the original on 22 October 2021. Retrieved 2 January 2020.
  3. ^ Waybright, Michael (21 February 2010), New 5 Gum!, retrieved 3 March 2021
  4. ^ Duncan (31 August 2007). "Wrigleys New 5 Gum To Stimulate Your Senses". Postkiwi. Archived from the original on 22 October 2021. Retrieved 3 March 2021.
  5. ^ "Wrigley.com – 5 Gum". Archived from the original on 3 March 2009. Retrieved 15 March 2009.
  6. ^ "5 Gum React". Retrieved 24 January 2011.
  7. ^ "Wegmans – 5 Gum". Archived from the original on 18 July 2011. Retrieved 3 March 2010.
  8. ^ "5 Gum Swerve Review". Archived from the original on 7 August 2011. Retrieved 9 August 2011.
  9. ^ "Australian 5X Gum Commercial". Archived from the original on 12 May 2011. Retrieved 11 May 2011.
  10. ^ "5 Gum Official Website". Retrieved 29 June 2012.
  11. ^ "Quickie Stores New Products". Retrieved 29 June 2012.
  12. ^ Faulkner, Cameron (8 September 2020). "Razer's latest edible product is chewing gum made for gaming". The Verge. Archived from the original on 8 September 2020. Retrieved 9 September 2020.
  13. ^ "Global Petcare, Food, Mars Wrigley and Edge Brands". Archived from the original on 5 January 2018. Retrieved 5 March 2012 – via Mars, Incorporated.