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m Marcnut1996 moved page Simply Energy to Engie Australia: rebranding has finished
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|name = Simply Energy
|name = Simply Energy
|logo = Simply-energy-logo.jpg
|logo = Simply-energy-logo.jpg
|logo_caption = Logo of Simply Energy prior to 2024
|slogan =
|slogan =
|foundation = 2005
|foundation = 2005
| Defunct = 2024
| Defunct =
| Fate Folded Into Engie
| Fate
|location = [[Melbourne]], [[Victoria (Australia)|Victoria]], [[Australia]]
|location = [[Melbourne]], [[Victoria (Australia)|Victoria]], [[Australia]]
|num_employees =
|num_employees =
|industry = [[Energy]]
|industry = [[Energy]]
|products = Energy retailer
|products = Energy retailer
|homepage = {{URL|www.simplyenergy.com.au}}
|homepage = {{URL|https://engie.com.au/}}
}}
}}
'''Simply Energy''' is an Australian energy retailer, providing [[electricity]] and gas to more than 700,000 accounts across [[Victoria (Australia)|Victoria]], [[South Australia]], [[New South Wales]], [[Queensland]] and [[Western Australia]], with sales totalling 12% of the Australian market. It is the Australian retail arm of [[ENGIE]],<ref>{{cite web |title=About ENGIE {{!}} Simply Energy |url=https://www.simplyenergy.com.au/home/why-choose-simply-energy/about-engie |website=Simply Energy |accessdate=5 February 2019}}</ref> which fully owns Simply Energy. Simply Energy is being renamed ENGIE in 2024.<ref>{{cite web |title=Simply becoming ENGIE {{!}} Simply Energy |url=https://www.simplyenergy.com.au/engie |website=Simply Energy |accessdate=28 March 2024}}</ref>
'''Engie Australia''', previously '''Simply Energy''', is an Australian energy retailer, providing [[electricity]] and gas to more than 700,000 accounts across [[Victoria (Australia)|Victoria]], [[South Australia]], [[New South Wales]], [[Queensland]] and [[Western Australia]], with sales totalling 12% of the Australian market. It is the Australian retail arm of [[Engie]].<ref>{{cite web |title=About ENGIE|url=https://www.simplyenergy.com.au/home/why-choose-simply-energy/about-engie |website=Simply Energy |accessdate=5 February 2019}}</ref> It was rebranded from Simply Energy in 2024.<ref name=rebrand>{{cite web |title=Simply becoming ENGIE |url=https://www.simplyenergy.com.au/engie |website=Simply Energy |accessdate=28 March 2024 |archive-url=https://web.archive.org/web/20240328103056/https://www.simplyenergy.com.au/engie |archive-date=28 March 2024 |url-status=dead}}</ref>


==Products and services==
==Products and services==
Simply Energy provides electricity and gas to homes and businesses in Victoria, New South Wales, South Australia, Queensland and Western Australia.
Engie Australia provides electricity and gas to homes and businesses in Victoria, New South Wales, South Australia, Queensland and Western Australia.


==History==
==History==
[[International Power]] was launched as a retail brand in 2005 by [[EnergyAustralia]], which had recently been purchased by [[International Power]].<ref>{{cite web | url = http://www.businessspectator.com.au/article/2008/12/18/resources-and-energy/power-any-price?OpenDocument=&src=sph | title = Power at any price | publisher = [[Business Spectator]] | date = 18 December 2008 | last = Gottliebsen | first = Robert}}</ref>
[[International Power]] was launched as a retail brand in 2005 in a partnership with [[EnergyAustralia]], and operated in the electricity and gas retail and wholesale markets of Victoria and South Australia.<ref name=accc/>


In August 2007, International Power Australia completed a buy out of the partnership.<ref>{{cite web | url = http://www.businessspectator.com.au/article/2008/12/18/resources-and-energy/power-any-price?OpenDocument=&src=sph | title = Power at any price | publisher = [[Business Spectator]] | date = 18 December 2008 | last = Gottliebsen | first = Robert}}</ref><ref name=accc>{{cite web|url=https://www.accc.gov.au/public-registers/mergers-registers/public-informal-merger-reviews-register/international-power-plc-proposed-acquisition-of-ea-ipr-retail-partnership|title=International Power plc - proposed acquisition of EA-IPR Retail Partnership|website=Australian Competition and Consumer Commission|access-date=24 September 2024}}</ref><ref>{{cite web|url=https://media.opengov.nsw.gov.au/pairtree_root/4e/a0/5b/6f/45/fa/40/19/bd/5f/8f/3f/f0/d6/6b/51/obj/document.pdf|title=Annual Report 2006/2007|publisher=Energy Australia|date=29 October 2007|access-date=24 September 2024}}</ref> Subsequently, International Power launched the retail brand as Simply Energy in those two states.
In August 2007, International Power Australia completed a buy out of EnergyAustralia interests in Victoria and South Australia. Subsequently, International Power launched the retail brand called Simply Energy in those two states. Simply Energy became part of GDF Suez in 2012. It is now owned by ENGIE with the French Government having control of this entity.

Simply Energy became part of GDF Suez in 2012. It is now owned by ENGIE with the French Government having control of this entity. About a decade later, in 2024, the brand was phased out in favour of its parent company's Engie branding.<ref name=rebrand/>


==Controversy==
==Controversy==
Simply Energy have been subject to many high profile complaints regarding the practices of their doorknockers and billing issues.<ref>{{cite web | url = http://www.news.com.au/national/doorknockers-switching-unsuspecting-households-onto-new-electricity-and-gas-contracts/story-e6frfkvr-1225907554847
Simply Energy had been subject to many high profile complaints regarding the practices of their doorknockers and billing issues.<ref>{{cite web | url = http://www.news.com.au/national/doorknockers-switching-unsuspecting-households-onto-new-electricity-and-gas-contracts/story-e6frfkvr-1225907554847
| title = Doorknockers switching unsuspecting households onto new utility contracts | publisher = [[News Corp Australia]]}}</ref><ref>{{cite web | url= http://www.news.com.au/money/cost-of-living/pensioner-receives-32000-electricity-bill-from-simply-energy/story-fnagkbpv-1226477215763
| title = Doorknockers switching unsuspecting households onto new utility contracts | publisher = [[News Corp Australia]]}}</ref><ref>{{cite web | url= http://www.news.com.au/money/cost-of-living/pensioner-receives-32000-electricity-bill-from-simply-energy/story-fnagkbpv-1226477215763
| title = Pensioner receives $32,000 electricity bill from Simply Energy}}</ref><ref>{{cite web | url= http://www.todaytonightadelaide.com.au/stories/simply-energy-power-bungle
| title = Pensioner receives $32,000 electricity bill from Simply Energy}}</ref><ref>{{cite web | url= http://www.todaytonightadelaide.com.au/stories/simply-energy-power-bungle
Line 34: Line 37:


==External links==
==External links==
* {{official website|www.simplyenergy.com.au}}
* {{official website|https://engie.com.au}}


[[Category:Electric power companies of Australia]]
[[Category:Electric power companies of Australia]]

Revision as of 08:46, 24 September 2024

Simply Energy
IndustryEnergy
Founded2005
HeadquartersMelbourne, Victoria, Australia
ProductsEnergy retailer
Websiteengie.com.au

Engie Australia, previously Simply Energy, is an Australian energy retailer, providing electricity and gas to more than 700,000 accounts across Victoria, South Australia, New South Wales, Queensland and Western Australia, with sales totalling 12% of the Australian market. It is the Australian retail arm of Engie.[1] It was rebranded from Simply Energy in 2024.[2]

Products and services

Engie Australia provides electricity and gas to homes and businesses in Victoria, New South Wales, South Australia, Queensland and Western Australia.

History

International Power was launched as a retail brand in 2005 in a partnership with EnergyAustralia, and operated in the electricity and gas retail and wholesale markets of Victoria and South Australia.[3]

In August 2007, International Power Australia completed a buy out of the partnership.[4][3][5] Subsequently, International Power launched the retail brand as Simply Energy in those two states.

Simply Energy became part of GDF Suez in 2012. It is now owned by ENGIE with the French Government having control of this entity. About a decade later, in 2024, the brand was phased out in favour of its parent company's Engie branding.[2]

Controversy

Simply Energy had been subject to many high profile complaints regarding the practices of their doorknockers and billing issues.[6][7][8]

References

  1. ^ "About ENGIE". Simply Energy. Retrieved 5 February 2019.
  2. ^ a b "Simply becoming ENGIE". Simply Energy. Archived from the original on 28 March 2024. Retrieved 28 March 2024.
  3. ^ a b "International Power plc - proposed acquisition of EA-IPR Retail Partnership". Australian Competition and Consumer Commission. Retrieved 24 September 2024.
  4. ^ Gottliebsen, Robert (18 December 2008). "Power at any price". Business Spectator.
  5. ^ "Annual Report 2006/2007" (PDF). Energy Australia. 29 October 2007. Retrieved 24 September 2024.
  6. ^ "Doorknockers switching unsuspecting households onto new utility contracts". News Corp Australia.
  7. ^ "Pensioner receives $32,000 electricity bill from Simply Energy".
  8. ^ "Simply Energy power bungle". Today Tonight.
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