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==Timeline==
==Timeline==
*1948: True Value is founded by John Cotter in Chicago, Illinois.
*'''1948''': True Value is founded by John Cotter in Chicago, Illinois.
*1975: True Value airs its first TV commercial featuring Nancy Nelson as its spokesman.
*'''1975''': True Value airs its first TV commercial featuring Nancy Nelson as its spokesman.
*1976: The True Value family adopts the tagline "More than just a name...it's our way of doing business".
*'''1976''': The True Value family adopts the tagline "More than just a name...it's our way of doing business".
*1984: True Value introduces new tagline "We've Got What it Takes".
*'''1984''': True Value introduces new tagline "We've Got What it Takes".
*1990: True Value introduces new tagline "You Can Do It with True Value".
*'''1990''': True Value introduces new tagline "You Can Do It with True Value".
*1993: The True Value family adopts the slogan "Help is Just Around the Corner".
*'''1993''': The True Value family adopts the slogan "Help is Just Around the Corner".
*1998: True Value introduces new tagline "Anything to Help".
*'''1998''': True Value introduces new tagline "Anything to Help".
*2006: The True Value family adopts the slogan "Start Right, Start Here".
*'''2006''': The True Value family adopts the slogan "Start Right, Start Here".


== General Paint & Manufacturing ==
== General Paint & Manufacturing ==

Revision as of 10:16, 21 October 2024

True Value Company, L.L.C.
True Value
Company typePrivate
IndustryHardware stores
FoundedChicago, Illinois, U.S. (1948; 77 years ago (1948), as Cotter & Company)
FounderJohn Cotter
Headquarters,
Number of locations
4,500+ (60 countries)[1]
Key people
Chris Kempa (CEO)[2]
Products
RevenueDecrease US$1.488 billion (2017)[3]
Increase US$ 40.16 million (2017)
Increase US$ 24.75 million (2017)
Total assetsDecrease US$ 912.88 million (2017)
Total equityDecrease US$ 160.4 million (2017)
OwnerACON Investments
Number of employees
2,500 (2019)[4]
Websitetruevalue.com

True Value is an American wholesaler and Hardware store brand founded in Chicago, Illinois in 1948 by John Cotter.[5] The corporate headquarters are located in Chicago.[6]

Historically True Value was a cooperative owned by retailers,[7] but in 2018 it was purchased by ACON Investments.[8]

Timeline

  • 1948: True Value is founded by John Cotter in Chicago, Illinois.
  • 1975: True Value airs its first TV commercial featuring Nancy Nelson as its spokesman.
  • 1976: The True Value family adopts the tagline "More than just a name...it's our way of doing business".
  • 1984: True Value introduces new tagline "We've Got What it Takes".
  • 1990: True Value introduces new tagline "You Can Do It with True Value".
  • 1993: The True Value family adopts the slogan "Help is Just Around the Corner".
  • 1998: True Value introduces new tagline "Anything to Help".
  • 2006: The True Value family adopts the slogan "Start Right, Start Here".

General Paint & Manufacturing

True Value owns General Paint & Manufacturing (GPM), a paint manufacturing plant, and supplies paint to other companies. The facility manufactures latex paints, oil based paints, stains and aerosols exceeding 7,300,000 gallons annually. GPM also manufactures a complete line of jansan/cleaning chemicals.[9]

House brands

True Value's house brands, including Green Thumb, Master Electrician, Master Plumber, Lawn Chief and Master Mechanic, are manufactured by many different suppliers to company specifications.

Notes

  1. ^ "True Value Company > Home". Truevaluecompany.com. Retrieved April 9, 2020.
  2. ^ "True Value Company Announces CEO Transition" (Press release).
  3. ^ "2017 Annual Financial Report" (PDF). Truevaluecompany.com. March 2, 2018.
  4. ^ "True Value". Forbes.
  5. ^ Valinsky, Jordan (October 14, 2024). "True Value declares bankruptcy and sells itself to a hardware rival". CNN. Retrieved October 17, 2024.
  6. ^ Shipe, Caitlynn (October 14, 2024). "Do it Best makes bid to obtain Chicago-based True Value". FOX 55 Fort Wayne. Retrieved October 17, 2024.
  7. ^ Unglesbee, Ben. "True Value announces buyout deal with private equity firm". Retail Dive. Retrieved October 22, 2019.
  8. ^ Dorbian, Iris (March 16, 2018). "ACON Investments to invest in hardware retailer True Value". Pehub.com. Retrieved August 11, 2019.
  9. ^ "GPM – Expertly Crafted. Within Reach". Privatelabelpaint.net. Retrieved August 11, 2019.