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{{Infobox company
#REDIRECT [[Chery#Rely]]
| type = [[Brand]]
| founded = 2009
| defunct = {{End date and age|2021}}
| hq_location_city = [[Wuhu]]
| hq_location_country = China
| area_served = China
| key_people = Yin Tongyue
| owner = [[Chery Automobile]] (100%)
| website = https://www.relyauto.com/
}}


'''Rely''' ({{Lang-zh|trad=威麟|c=威麟}}) is a Chinese passenger car manufacturer, owned by [[Chery]], headquartered in [[Wuhu]], operating in 2009-2021.
{{Rshell| {{R from subtopic}} }}

== History ==
===Beginnings===
In the spring of 2009, the Chinese automotive corporation [[Chery Automobile]] announced plans to expand its portfolio with two new brands aimed at improving the image of the company, which was previously known mainly for cheap cars. Together with [[Riich]], the Rely branch was also launched<ref>{{Cytuj stronę | url = https://www.motorauthority.com/news/1032595_uaw-president-ron-gettelfinger-retiring-in-2010 | tytuł = Chery gets literal, launches two new sub-brands | data dostępu = 2024-11-03}}</ref>. In September 2009, the first products were presented in the form of a mid-size SUV [[Rely X5]]<ref>{{Cytuj stronę | url = http://info.xcar.com.cn/200909/news_67510_2.html | tytuł = [原创]威麟X5年内上市 欲向硬派越野市场进军 | język = zh | data dostępu = 2024-11-03}}</ref>, which was originally developed as a product of the parent brand Chery. In the same month, the mid-size station wagon [[Rely V5]] debuted<ref>{{Cytuj stronę | url = https://autonews.gasgoo.com/m/Detail/1012108.html | tytuł = Chery Auto launches Rely brand, Rely V5 model | język = en | data dostępu = 2024-11-03}}</ref>, previously known as the Chery model.

In 2010, the Rely range was expanded with the [[Rely H-Series|H-Series]] family of passenger and delivery models with a design reminiscent of the Japanese [[Toyota HiAce|Toyota HiAce]]<ref>{{Cytuj stronę | url = http://www.autazchin.motohobby.net/auto/chery/h5.php | tytuł = Chery/Rely H5 - kopia Toyoty Hiace czy nie ? | język = pl | data dostępu = 2024-11-03}}</ref>. That same year, another model was to be launched in the form of the mid-sized [[minivan]]Rely V8, which, however, never made it beyond the prototype stage.<ref>{{Cytuj stronę | url = https://carnewschina.com/2010/12/10/chery-rely-v8-mpv-on-sale-soon/ | tytuł = Chery-Rely V8 MPV on Sale Soon | język = en | data dostępu = 2024-11-03}}</ref> In addition, in December 2010, Chery announced that Rely would officially compete in the upcoming Dakar Rally with a specially modified high-performance version of the X5 SUV.<ref>{{Cytuj stronę | url = https://autonews.gasgoo.com/m/1013357.html | tytuł = Chery set to participate in 2010 Dakar Rally | język = en | data dostępu = 2024-11-03}}</ref>

===Range reduction and profile change===
Like the related brand [[Riich]], Rely did not achieve the expected popularity<ref name=":1">{{Cytuj stronę | url = https://carnewschina.com/2023/08/20/the-big-read-chery-3-4-brand-madness/ | tytuł = The Big Read – Chery (3/4) – Brand madness | język = en | data dostępu = 2024-11-03}}</ref>. In 2012, the management of the Chery Group decided to discontinue further development of unsuccessful brands, gradually phasing out their presence on the Chinese market.<ref name=":1" /> As a result, the X5 SUV, among others, did not go on sale after extensive modernization, disappearing from production in its previous form completely in 2013. That same year, the V5 model was incorporated into the Chery lineup as the [[Chery CrossEastar]], and the Rely's role was eventually reduced to a line offering the [[Rely H-Series|H-Series]]<ref name=":1" />. However, the production was taken over by another company, Chery, which produces buses [[Chery & Wanda Bus]], offering this model for the next 8 years until 2021 as one of its products<ref name=":1" />. Then, due to the tightening of exhaust emission standards in China, the H-Series disappeared from the market, and with it - the Rely brand<ref name=":1" />.
== Products ==
{{main|List of Chery vehicles}}[[Rely X5|X5]] (2009–2012)

[[Rely V5|V5]] (2009-2012)

[[Rely H-Series|H-Series]] (2010–2021)<gallery>
File:2011 Chery Rely X5, front 8.11.18.jpg|Rely X5
File:Rely H5 -- Auto Chongqing -- 2012-06-07.jpg|Rely H5
File:Rely V5 001.jpg|Rely V5
File:Rely H3 China 2014-04-16.jpg|Rely H3
</gallery>

=== Concept vehicles ===
* Rely V8 (2010)

{{Clear}}

== References ==
{{reflist}}

{{Chery}}

[[Category:Chery]]
[[Category:Car brands]]
[[Category:Car manufacturers of China]]

Revision as of 20:46, 7 November 2024

Rely
Company typeBrand
Founded2009
Defunct2021; 3 years ago (2021)
Headquarters
Wuhu
,
China
Area served
China
Key people
Yin Tongyue
OwnerChery Automobile (100%)
Websitehttps://www.relyauto.com/

Rely (Chinese: 威麟) is a Chinese passenger car manufacturer, owned by Chery, headquartered in Wuhu, operating in 2009-2021.

History

Beginnings

In the spring of 2009, the Chinese automotive corporation Chery Automobile announced plans to expand its portfolio with two new brands aimed at improving the image of the company, which was previously known mainly for cheap cars. Together with Riich, the Rely branch was also launched[1]. In September 2009, the first products were presented in the form of a mid-size SUV Rely X5[2], which was originally developed as a product of the parent brand Chery. In the same month, the mid-size station wagon Rely V5 debuted[3], previously known as the Chery model.

In 2010, the Rely range was expanded with the H-Series family of passenger and delivery models with a design reminiscent of the Japanese Toyota HiAce[4]. That same year, another model was to be launched in the form of the mid-sized minivanRely V8, which, however, never made it beyond the prototype stage.[5] In addition, in December 2010, Chery announced that Rely would officially compete in the upcoming Dakar Rally with a specially modified high-performance version of the X5 SUV.[6]

Range reduction and profile change

Like the related brand Riich, Rely did not achieve the expected popularity[7]. In 2012, the management of the Chery Group decided to discontinue further development of unsuccessful brands, gradually phasing out their presence on the Chinese market.[7] As a result, the X5 SUV, among others, did not go on sale after extensive modernization, disappearing from production in its previous form completely in 2013. That same year, the V5 model was incorporated into the Chery lineup as the Chery CrossEastar, and the Rely's role was eventually reduced to a line offering the H-Series[7]. However, the production was taken over by another company, Chery, which produces buses Chery & Wanda Bus, offering this model for the next 8 years until 2021 as one of its products[7]. Then, due to the tightening of exhaust emission standards in China, the H-Series disappeared from the market, and with it - the Rely brand[7].

Products

Main article: List of Chery vehicles

X5 (2009–2012)

V5 (2009-2012)

H-Series (2010–2021)

  • Rely X5
    Rely X5
  • Rely H5
    Rely H5
  • Rely V5
    Rely V5
  • Rely H3
    Rely H3

Concept vehicles

  • Rely V8 (2010)

References

  1. ^ "Chery gets literal, launches two new sub-brands". Retrieved 2024-11-03.
  2. ^ "[原创]威麟X5年内上市 欲向硬派越野市场进军" (in Chinese). Retrieved 2024-11-03.
  3. ^ "Chery Auto launches Rely brand, Rely V5 model". Retrieved 2024-11-03.
  4. ^ "Chery/Rely H5 - kopia Toyoty Hiace czy nie ?" (in Polish). Retrieved 2024-11-03.
  5. ^ "Chery-Rely V8 MPV on Sale Soon". Retrieved 2024-11-03.
  6. ^ "Chery set to participate in 2010 Dakar Rally". Retrieved 2024-11-03.
  7. ^ a b c d e "The Big Read – Chery (3/4) – Brand madness". Retrieved 2024-11-03.
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