Maltesers: Difference between revisions
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[[Image:MaltesersOpen.jpg|thumb|A cross section of a Malteser]] |
[[Image:MaltesersOpen.jpg|thumb|A cross section of a Malteser]] |
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[[Image:EuropeanMaltersWrapping.jpg|thumb| |
[[Image:EuropeanMaltersWrapping.jpg|thumb|Teasers.]] |
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'''Maltesers''' are a [[confectionery]] product manufactured by [[Mars Incorporated]]. |
'''Maltesers''' are a [[confectionery]] product manufactured by [[Mars Incorporated]]. |
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Revision as of 19:12, 19 February 2008
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Maltesers are a confectionery product manufactured by Mars Incorporated.
Product
Maltesers consist of a spherical malt honeycomb centre, surrounded by milk chocolate. They are most popular in the United Kingdom and Ireland.[citation needed] Maltesers are sold in a variety of packaging, including plastic bags (ranging in size from small 'fun-size' upwards), larger cardboard boxes and tubes, and plastic buckets (ranging in size from medium to very large).
The ingredients are milk chocolate 75% (made of sugar, milk solids, cocoa butter, cocoa, emulsifier (soy lecithin), and flavourings); wheat glucose syrup; barley malt extract; milk solids; partially hydrogenated vegetable fat; sugar; wheat gluten; pectin; and salt.
Per 50 g serving, Maltesers contain Energy - 1050 kJ/250 kcal; protein - 3.4 g; fat - 11.2 g (total), 7.1 g (saturated); carbohydrate - 33.4 g, 25.3 g (sugars); and sodium - 58 mg.
History
Maltesers were invented by Forrest Mars Sr. in 1936, and originally known as "Energy Balls". [citation needed] The current name is a portmanteau of the words "malt" (one of the main ingredients) and "teasers."
The current Maltesers' slogan is "The lighter way to enjoy chocolate" - earlier slogans have included "The sweet with the less-fattening centre", "No ordinary chocolate" and "Nothing pleases like Maltesers". The Australian version also contains the line: "Made in Australia... ...exported to the world." In the 1930s, advertisements claimed that Maltesers were beneficial for weight loss.
A similar confection is manufactured in the United States. Known as Whoppers, they are chocolate-coated malted milk balls produced by The Hershey Company.
Manufacturing
While the exact manufacturing process is a trade secret, the basic process is known. Honeycomb dough is made and rolled out in a long sheet which passes between two rollers which have hemispheres carved out of them to make the bubbles and compress the dough. When the dough is baked, little balls pop up and the compressed portion between them are broken off. The balls are then coated in chocolate and when dry, they are rolled along a section of track. Misshaped products are crushed and reused.
Ice cream, white chocolate, and dark chocolate versions are also available, as is a chocolate-flavoured malt drink, similar to Horlicks and Ovaltine.