WDLT-FM

WYOK

Atmore, Alabama
Broadcast area	Mobile metropolitan area
Frequency	104.1 kHz (HD Radio)
Branding	TV 104.1
Programming
Format	Television theme songs (temporary format)
Ownership
Owner	Cumulus Media (Cumulus Licensing, LLC)
Sister stations	WBLX-FM, WDLT-FM, WGOK, WXQW
History
First air date	May 19, 1966
Former call signs	WATM-FM, WIZD-FM, WGCX, WDWG
Call sign meaning	WYOKicks 104 (previous format)
Technical information
Facility ID	8680
Class	C
ERP	98,000 watts
HAAT	520.5 meters
Transmitter coordinates	30°36′45″N 87°38′43″W
Links
Webcast	Listen Live
Website	kicks1041.com

WYOK (104.1 FM) is a radio station licensed to serve the community of Atmore, Alabama. The station broadcasts to the greater Mobile metropolitan area. It broadcasts a Modern Country music format and is under ownership of Cumulus Media.

History

Call letters

The station was assigned the WYOK call letters by the Federal Communications Commission on January 11, 1999.

Ownership

In 1999, the station was acquired by Citadel Communications Corp. (Lawrence R. Wilson, chairman) from Fuller-Jeffrey Broadcasting Co. Inc. (Robert Fuller, president) along with sister station WGOK for a reported sale price of $6 million.

Programming

WYOK originally started as a Hip-Hop and R&B station, apparently to compete with WBLX-FM, the only other urban station in the Mobile, Alabama market. But once Cumulus Media bought both stations, they switched to "Hot 104" and began to go with more of a Top 40 music format. They then switched from "Hot 104" to "Kicks 104" and a country music format in April 2006. The new format signed on with notable on-air personality "Cadillac Jack" after two days of stunting with Lynyrd Skynyrd's "Sweet Home Alabama". Cadillac Jack left the station for Las Vegas' KCYE in September 2006.

2009 format change

WYOK's modern country format was dropped at 5 PM CST on March 18, 2009. The station is currently stunting with a temporary format identified on-air as TV 104.1 and playing theme songs of popular television programs. Liners point to a change occuring on March 19 at 1:04 PM, and it is believed that WYOK will flip to Variety Hits as 104.1 Jack FM. Jack104Online.com was registered on March 18, and is currently up with a link to WYOK's online stream.

HD radio

Cumulus Broadcasting began upgrading its stations to HD Radio broadcasting in 2005. One of the first ten stations to be upgraded was WYOK.

External links

• Kicks 104 WYOK official website
• 104.1 Jack FM official website
• Facility details for Facility ID WYOK ({{{2}}}) in the FCC Licensing and Management System
• {{{2}}} in Nielsen Audio's FM station database