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Revision as of 08:38, 10 May 2009

METRO Cash & Carry
Company typePrivate
IndustryWholesale
Founded1964
HeadquartersDüsseldorf, Germany
Key people
Frans W.H. Muller, CEO
ProductsCash & Carry Stores
RevenueIncrease €31.7 billion (2007)
Number of employees
~100.000 (2007)
Websitewww.metro-cc.com

METRO Cash & Carry is the international leader in self-service wholesale operating across Europe and in some countries of Asia and Northern Africa. It is the largest sales division of the German trade and retail giant METRO AG.

METRO Cash & Carry is different from large retail chains such as Billa and Carrefour in that its stores are primarily targeted towards professional customers rather than end consumers. The cash-and-carry concept is based around self-service and bulk buying. To be able to shop at METRO customers need to be duly registered and be issued a card which shows that they are eligible to buy at METRO Cash & Carry. METRO Cash & Carry's customers include retailers, hotels, restaurants, caterers and other business professionals.

International operations

As of 2007, METRO Cash & Carry has operations in the 29 countries. On May 18 2008, METRO Cash & Carry announced its market entry into Egypt under the MAKRO brand name. The first wholesale center is expected to open late 2009. METRO cash and carry store was inauguarted in Karachi, Pakistan on 26th February 2009 by Governer of Sindh Dr. Ishrat Ul Ebad Khan. Hours after its opening score of public stormed in. Many reported difficulty as customers were made to wait unconditionally and, without prior notice, children were not allowed,resulting in general dissapointment. The overall impression of customers leaving the centre was negative.

METRO around the world
Makro logo
METRO in St Petersburg
Country First Wholesale Center Number of Wholesale Centers
 Germany 1964 123
 France 1971 89
 Italy 1972 48
 Russia 2001 40
 China 1996 37
 Spain1 1972 34
 United Kingdom1 1971 33
 Poland1 1994 27
 Romania 1996 25
 Ukraine 2003 23
 Netherlands1 1968 16
 Hungary 1994 13
 Austria 1971 12
 Czech Republic1 1997 12
 Turkey 1990 11
 Belgium1 1970 10
 Bulgaria 1998 10
 Portugal1 1990 10
 Greece1 1992 9
 Vietnam 2002 8
 Morocco 1991 7
 Croatia 2001 6
 Denmark 1971 5
 Slovakia 2000 5
 Serbia 2005 5
 India 2003 5
 Pakistan 2007 5[1]
 Moldova 2004 3
 Japan 2002 3
 Egypt1 20092 0
 Kazakhstan 20092 0

1 operates under the brand name Makro

2 expected opening

Bulgaria

The first two METRO Cash and Carry hypermarkets in Bulgaria opened in Sofia and Plovdiv on 18 March 1998. As of 2006 the company operates ten stores in nine cities:

A number of other stores are planned.

India

The first METRO Cash & Carry wholesale center in India opened in Bangalore in 2003. Currently there are 5 wholesale centers in operation, two in Bangalore [1] and one in Hyderabad [2]which was opened on 30 November 2006 and one in Mumbai.The Mumbai store opened in 2008 in Bhandup. Calcutta [3] store has opened up in 2008.

Poland

The first Makro Cash and Carry shop was opened in Warsaw, Sosnowiec and Łódź in 1994. Now the copmany has 25 stores in:

Romania

File:Metro in Bucharest.JPG
Metro hypermarket in Berceni, Bucharest (April 29, 2008)

METRO Cash and Carry was one of the first international food and non-food retail chains to enter the Romanian market, opening its first store in Bucharest, near Henri Coandă International Airport.

As of 2008, it operates 25 stores in major cities across the country and is one of the most well-known chains. Metro has stores in the following cities:

The supermarket in Oradea is one of the most successful of the branches and has been especially popular with Hungarians, who are crossing the border to buy products from the hypermarket since prices are significantly cheaper in Romania than in Hungary. This phenomenon has mainly started since Hungary joined the European Union, an occurrence which has increased prices in Hungary.

Serbia

The first Metro Cash and Carry store in Serbia opened in Belgrade in 2005. As of 2006 the company operates five stores in four cities:

Belgrade stores are located in Zemun and Krnjača.

Pakistan

Metro Cash and Carry opened its first wholesale center in the city Lahore on October 31, 2007. Second store was opened in the Pakistan's capital Islamabad on April 03, 2008. The year 2009 marked the opening of three more Metro Cash and Carry centers in Lahore, Karachi, and Faisalabad, bringing the total number of stores at 5. [2] Plan of additional 10 stores are under way.

Ukraine

References

  1. ^ METRO Cash & Carry Pakistan opens first wholesale center in Karachi
  2. ^ METRO Cash & Carry Pakistan official website

See also

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