Proposal (business): Difference between revisions

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This article is about business proposals. For marriage proposals, see betrothal.

A business proposal is a requirement in complex sales. Clients sometimes issue a Request for Proposal, commonly referred to as an RFP, from which a proposal must be written. Or, after needs identification, the salesperson will create a proposal that attempts to fill the needs as expressed by the buyer.

A properly accomplished proposal will educate the prospective client about the full nature of his or her need. Often, a prospective client may be aware of only a portion of the need they expressed during needs identification. Hopefully, the proposal persuades the prospect you’re your solution has the ability deliver what he or she needs, better than he or she can him/herself. The proposal should also provide justification, timelines, and investment figures for the entire portion of prospect's commitment during the duration intended and in terms that are useful and understandable to the client.

Responses to RFPs requires both adherence to the guidelines and requirements of the RFP, and a complete explanation of why and how the customer will benefit by awarding the contract to the selling company.

References

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. ISBN 0609806491. {{cite book}}: Missing or empty |title= (help); Unknown parameter |Author= ignored (|author= suggested) (help); Unknown parameter |Publisher= ignored (|publisher= suggested) (help); Unknown parameter |Title= ignored (|title= suggested) (help); Unknown parameter |Year= ignored (|year= suggested) (help)CS1 maint: extra punctuation (link)

. ISBN 0844232742. {{cite book}}: Missing or empty |title= (help); Unknown parameter |Author= ignored (|author= suggested) (help); Unknown parameter |Publisher= ignored (|publisher= suggested) (help); Unknown parameter |Title= ignored (|title= suggested) (help); Unknown parameter |Year= ignored (|year= suggested) (help)CS1 maint: extra punctuation (link)

. ISBN 0-9657399-1-0. {{cite book}}: Missing or empty |title= (help); Unknown parameter |Author= ignored (|author= suggested) (help); Unknown parameter |Publisher= ignored (|publisher= suggested) (help); Unknown parameter |Title= ignored (|title= suggested) (help); Unknown parameter |Year= ignored (|year= suggested) (help)CS1 maint: extra punctuation (link)

"The Magic of Winning Proposals". 1Ricci LLC. April 27. {{cite web}}: Check |URL= value (help); Check date values in: |date= and |year= / |date= mismatch (help)

@@ Line 1: / Line 1: @@
 :''This article is about business proposals. For marriage proposals, see [[betrothal]].''
-A '''business proposal''' is a requirement in [[complex sales]]. Clients issue a Request for Proposal, commonly referred to as an RFP, from which a proposal must be written.
+A business proposal is a requirement in [[complex sales]]. Clients sometimes issue a Request for Proposal, commonly referred to as an RFP, from which a proposal must be written. Or, after needs identification, the salesperson will create a proposal that attempts to fill the needs as expressed by the buyer.
-The bane of new business enterprises, the proposal requires both adherence to the guidelines and requirements of the RFP, and a complete explanation of why and how the customer will benefit by awarding the contract to the proposer.
+A properly accomplished proposal will educate the prospective client about the full nature of his or her need. Often, a prospective client may be aware of only a portion of the need they expressed during needs identification.  Hopefully, the proposal persuades the prospect you’re your solution has the ability deliver what he or she needs, better than he or she can him/herself.  The proposal should also provide justification, timelines, and investment figures for the entire portion of prospect's commitment during the duration intended and in terms that are useful and understandable to the client.
+Responses to RFPs requires both adherence to the guidelines and requirements of the RFP, and a complete explanation of why and how the customer will benefit by awarding the contract to the selling company.
 ==References==