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==Promotion==
==Promotion==
[[Claritin]] signed on as the network’s entitlement sponsor for ''The Long Shot.'' This made the film the network's first exclusive entitlement sponsored film.<ref name=milestone>{{cite web|work=Hallmark Channel Press Site|title=Company Milestones|url=http://www.hallmarkchannelpress.com/PageList/OneColTemplate.aspx?PageID=129&ID=65}}</ref>
[[Schering-Plough]] signed on its product [[Claritin]] as the network’s entitlement sponsor for ''The Long Shot.'' This meant that not only did the title artwork include the Claritin logo, but the brand would be featured in every promotion and spot regarding the movie's premiere. This made ''The Long Shot'' the network's first exclusive entitlement sponsored film.<ref>{{cite web|MediaPost Publications|title=Hallmark-Claritin Movie Partnership Nothing to Sneeze At|url=http://www.mediapost.com/publications/index.cfm?fa=Articles.showArticle&art_aid=1917}}</ref><ref name=milestone>{{cite web|work=Hallmark Channel Press Site|title=Company Milestones|url=http://www.hallmarkchannelpress.com/PageList/OneColTemplate.aspx?PageID=129&ID=65}}</ref>


==Reception==
==Reception==

Revision as of 22:48, 28 July 2009

The Long Shot
Written byDavid Alexander
Directed byGeorg Stanford Brown
StarringJulie Benz
Marsha Mason
Music byMark Watters
Country of origin United States
Original languageTransclusion error: {{En}} is only for use in File namespace. Use {{langx|en}} or {{in lang|en}} instead.
Production
ProducersStephen Bridgewater
Robert Halmi, Jr.
Larry Levinson
CinematographyGeza Sinkovics (director of photography)
Running time90 minutes
Production companyLarry Levinson Productions
Original release
NetworkHallmark Channel
ReleaseApril 18, 2004

The Long Shot, sometimes called The Long Shot: Believe in Courage is a Hallmark Channel original movie that aired April 18, 2004. It stars Julie Benz and Marsha Mason and centers around a dressage competition.

Plot summary

Annie Garrett (Julie Benz) is a young woman who moves with her slacker husband Ross and their seven-year-old daughter Taylor (Gage Golightly) from Colorado to a ranch in northern California. After he fails to land a job as promised, Ross abandons Annie and Taylor. With no one to help them and nowhere to turn, and a horse to look after, Annie gets a job as a ranch hand and stable person at a stud farm owned by the stern Mary Lou O'Brien (Marsha Mason). Despite Annie's own setbacks in life, she decides to enter in a dressage competition. But when troubles with her horse's and her own health arise, she has to overcome her fears to continue with the competition.

Cast

  • Julie Benz as Annie Garrett
  • Marsha Mason as Mary Lou O'Brian
  • Paul Le Mat as Guido Levits
  • Gage Golightly as Taylor Garrett
  • David Alexander as Monte Shelton
  • Christopher Cousins as John Oaks
  • John Livingston as Ross Garrett
  • Robert Pine as Douglas McCloud
  • Laura Johnson as Bonnie McCloud
  • Juliette Goglia as Colleen O'Brian

Promotion

Schering-Plough signed on its product Claritin as the network’s entitlement sponsor for The Long Shot. This meant that not only did the title artwork include the Claritin logo, but the brand would be featured in every promotion and spot regarding the movie's premiere. This made The Long Shot the network's first exclusive entitlement sponsored film.[1][2]

Reception

The Long Shot did moderately for the network, premiering with a 1.8 household rating. However, at the time it aired, the movie ranked #1 in average "Length of Tune" over all competitive cable original movies.[2]

References

  1. ^ "Hallmark-Claritin Movie Partnership Nothing to Sneeze At". {{cite web}}: Text "MediaPost Publications" ignored (help)
  2. ^ a b "Company Milestones". Hallmark Channel Press Site.