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Charles Mackay and James Whyte started a company as whisky merchants and bonded warehousemen in Glasgow in 1882. W&M Special was their first [[blended whisky]] and it was successful in the [[United Kingdom]] and other English speaking countries around the world (particularly [[Australia]], [[Canada]], [[New Zealand]] and the [[United States]]). After [[World War II]] they focused on the home market and now sell more than 1 million cases a year.
Charles Mackay and James Whyte started a company as whisky merchants and bonded warehousemen in Glasgow in 1882. W&M Special was their first [[blended whisky]] and it was successful in the [[United Kingdom]] and other English speaking countries around the world (particularly [[Australia]], [[Canada]], [[New Zealand]] and the [[United States]]). After [[World War II]] they focused on the home market and now sell more than 1 million cases a year.


The company transcends markets including [[Single Malt]] and [[Blended]] [[Scotch]] Whiskies, [[Liqueur]]s, and [[Vodka]]s. Their brands include the W&M 13/19/30yr old blends[<ref>http://www.whyteandmackay.co.uk/productrange/</ref>]; [[Dalmore Single Malt|Dalmore]], [[Isle of Jura]], and [[Fettercairn]] Single Malts; [[Glayva]] [[liqueur]]; and [[Vladivar Vodka]].
The company transcends markets including [[Single Malt]] and [[Blended]] [[Scotch]] Whiskies, [[Liqueur]]s, and [[Vodka]]s. Their brands include the W&M 13/19/22/30/40yr old blends[<ref>http://www.whyteandmackay.co.uk/productrange/</ref>]; [[Dalmore Single Malt|Dalmore]], [[Isle of Jura]], and [[Fettercairn]] Single Malts; [[Glayva]] [[liqueur]]; and [[Vladivar Vodka]].


Whyte and Mackay were sponsors of the [[Football in England|English]] football team [[Leeds United A.F.C.|Leeds United]] from [[2003]] to [[2006]], but their backing did little to save the club from a financial crisis which cost them their place in the [[Premier League]]. The brand currently sponsors [[Edinburgh]] club [[Hibernian F.C.|Hibernian]] in the [[Scottish Premier League]], the PDC [[Premier League Darts]] and the [[Force India]] [[Formula 1]] racing team (also owned by Dr [[Vijay Mallya]]).
Whyte and Mackay were sponsors of the [[Football in England|English]] football team [[Leeds United A.F.C.|Leeds United]] from [[2003]] to [[2006]], but their backing did little to save the club from a financial crisis which cost them their place in the [[Premier League]]. The brand currently sponsors [[Edinburgh]] club [[Hibernian F.C.|Hibernian]] in the [[Scottish Premier League]], the PDC [[Premier League Darts]] and the [[Force India]] [[Formula 1]] racing team (also owned by Dr [[Vijay Mallya]]).

Revision as of 13:05, 8 October 2009

Whyte and Mackay Ltd is a Scottish company producing alcoholic beverages. It was founded in 1844 and is based in Glasgow, Scotland. Since May 2007 Whyte and Mackay has been owned by United Breweries Group, a large Indian conglomerate. [1][2]

Charles Mackay and James Whyte started a company as whisky merchants and bonded warehousemen in Glasgow in 1882. W&M Special was their first blended whisky and it was successful in the United Kingdom and other English speaking countries around the world (particularly Australia, Canada, New Zealand and the United States). After World War II they focused on the home market and now sell more than 1 million cases a year.

The company transcends markets including Single Malt and Blended Scotch Whiskies, Liqueurs, and Vodkas. Their brands include the W&M 13/19/22/30/40yr old blends[[3]]; Dalmore, Isle of Jura, and Fettercairn Single Malts; Glayva liqueur; and Vladivar Vodka.

Whyte and Mackay were sponsors of the English football team Leeds United from 2003 to 2006, but their backing did little to save the club from a financial crisis which cost them their place in the Premier League. The brand currently sponsors Edinburgh club Hibernian in the Scottish Premier League, the PDC Premier League Darts and the Force India Formula 1 racing team (also owned by Dr Vijay Mallya).

In 2009 the company expanded into Social Media setting up Twitter accounts for Whyte and Mackay whisky and Jura Superstition. It also launched an ARG/online and offline game comprising of Twitter and GPS updates called the Whyte and Mackay Safari Hunt.[2]

March 2009 saw John Beard, former chief executive of Bacardi Brown Forman, replace Ashwin Malik as chief executive.

In October 2009, Whyte and Mackay Master Blender Richard Paterson announced on his blog site that the 30 year old Whyte and Mackay whisky had been voted the best blended whisky in the world in two different prestigious whisky competitions.[4]]

References