International Automotive Design: Difference between revisions
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The founder John Shute was a great entrepreneur who was a tough but shrewd businessman. He saw possibilities for |
The founder John Shute was a great entrepreneur who was a tough but shrewd businessman. He saw possibilities for |
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expansion in the Automotive R&D consultancy business and grabbed it. |
expansion in the Automotive R&D consultancy business and grabbed it. |
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He had a knack along with his sales team of getting projects out of a manufacturer which would often led to bigger projects later on. Overall John, who sadly died from cancer in the 1990s was an enigmatic character that suffered fools badly but rewarded people who tried. |
He had a knack along with his sales team of getting projects out of a manufacturer which would often led to bigger projects later on. Overall John, who sadly died from cancer in the 1990s was an enigmatic character that suffered fools badly but rewarded people who tried. |
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===Board Members=== |
===Board Members=== |
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*Trevor Fiore |
*Trevor Fiore |
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*Alan Jackson |
*Alan Jackson |
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==Projects== |
==Projects== |
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Revision as of 23:38, 28 December 2010
International Automotive Design (IAD UK Ltd) was a British design company, based in West Sussex, England.
IAD UK Ltd was formed in 1976 by John and Yvonne Shute. Initially it was dedicated to Body and Chassis Engineering but due to the customers requirements this soon expanded to encompass everything from Styling through to small scale production. IAD UK Ltd had at its peak a large R&D facility in Worthing, West Sussex, UK plus 5 overseas operations in the USA (California and Detroit), France (5 facilities), Spain and Germany (3 facilities) along with liaison offices in Korea, Japan and Russia. The US, German and Spanish offices having their own Styling studios. It was the world's largest R&D consultancy not only working in Automotive but also Aerospace[citation needed]. The English company was in competition with Ital Design, Pininfarina, Bertone. By the early 1990s the company employed over 1400 professionals. A lot of the work done by IAD was never made public keeping the high level of security that John Shute believed was the key to companies allowing him to do projects for him.
The company was awarded the Queen's Award for Export and Industry many times and ultimately John was awarded an OBE (Order of the British Empire) by Queen Elizabeth II for his endeavours on behalf of the British Motor industry.IAD Worthing Herald Article
IAD designed and developed many cutting edge and memorable concept cars developed as showcases demonstrating the company's creative and engineering expertise including the Alien, IAD Hunter, IAD Interstate, IAD Arrival, IAD Royale, IAD Venus and IAD Magia. IAD amassed a talented group of designers, engineers and prototype builders who have subsequently gone on to senior positions within the automotive industry.
They specialised in car prototyping and engineering design. They were part of the Mayflower Corp. until IAD's UK HQ was sold to Daewoo Motors 1993. The other parts of the group were either disbanded or sold to other companies[1] The Mazda MX5 (Miata) was one of the projects IAD were involved in developing not only Styling for the interior in the UK but also building and engineering the prototypes in the UK prior to production in 1989.
Personnel
The founder John Shute was a great entrepreneur who was a tough but shrewd businessman. He saw possibilities for expansion in the Automotive R&D consultancy business and grabbed it. He had a knack along with his sales team of getting projects out of a manufacturer which would often led to bigger projects later on. Overall John, who sadly died from cancer in the 1990s was an enigmatic character that suffered fools badly but rewarded people who tried.
Board Members
- Mike Hyatt
- Yvonne Shute
- Mike Goldsmith
- Peter Waters
- Trevor Lacey
- Guy Hudson
- Godfrey Harker
- J.Mason
- J.Singer
Divisional Directors
- Bill Livingstone
- Neil Brooker
- Bill Anthony
- Alan Jackson
- Greg Greason
- Carl Meyers
and others
Design Directors
- Eddie Pepall
- Trevor Fiore
- Alan Jackson
.[2]
Projects
Some of the companies IAD worked for included:
Mazda
Ford
GM
Renault
DAF
BAE
British Airways
Kia
Yugo
Land Rover
Audi
Fiat/Alfa Romeo/Lancia
Pegaso
Subaru
Volvo
Hino
Daihatsu
Bova
Austin Rover
Delorean
Lotus
Tyrrell Racing
McLaren
Lincoln
Saab
JCB
Yamaha
References
- ^ "INTERNATIONAL AUTOMOTIVE DESIGN", Automotive News, pp. PERSONNEL, Pg. 26, April 4, 1994, retrieved March 7, 2010
- ^ Raimey, Robin-lyn (May 20, 1991), "INTERNATIONAL AUTOMOTIVE DESIGN", Automotive News, pp. PERSONNEL, Pg. 28, retrieved March 7, 2010