Topspin Media: Difference between revisions

Topspin Media
Type of site	E-Commerce and Online Marketing
URL	TopspinMedia.com

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Revision as of 20:23, 11 February 2011

Topspin Media (also known as Topspin) is a technology company that provides e-commerce and marketing software & services for artists, their representatives, and their business partners^[1]. Its mission is to empower independent artists to build sustainable businesses, and to supply established artists, record labels, and managers with tools that allow them to operate successfully in the modern music industry.^[2]

History

Topspin was founded by Peter Gotcher^[3] (co-creator of ProTools) and Shamal Ranasinghe. In 2007, former Yahoo!Music General Manager Ian Rogers^[4] was named CEO of Topspin. The company initially engaged with a small number of clients on a one-on-one basis, gradually adding more artists and new features. In 2008, Topspin was named Indie Visionary of the Year by Billboard magazine.^[5] The company has had a notable presence at industry conferences such as MIDEM^[6] and South By Southwest.

Features

Topspin's features include the ability to create and customize an online store, engage in targeted email marketing, and promote one's art through a variety of widgets. Users are able to collect fan email addresses in exchange for a free download, create streaming media players, offer bundles of different products, and sell tickets & fan-club memberships. In 2010, Topspin launched a feature that allowed users to sell tickets^[7] with barcodes that could be printed at home and scanned with a custom iPhone app. Topspin releases an updated version of its software nearly every week.

Clients

Topspin serves over three thousand artists including musicians, filmmakers, and authors. Notable clients include:

David Byrne and Brian Eno (Everything That Happens Will Happen Today)^[8]
Paul McCartney
Linkin Park
Eminem^[9]
Beastie Boys^[10]
Arcade Fire
Trent Reznor
Atlantic Records artists
Cooking Vinyl artists^[11]

References

[1] ttp://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=6374090

[2] ttp://www.waycooljnr.com.au/2009/03/18/topspin-media-are-the-future-of-music/

[3] ttp://www.crunchbase.com/person/peter-gotcher

[4] ttp://www.crunchbase.com/person/ian-rogers

[5] ttp://www.billboard.biz/bbbiz/content_display/magazine/features/e3id3157507ac800210d1231b164ec5d027

[6] ttp://www.slideshare.net/Shamal/topspin-marketing-with-data-at-midem

[7] ttp://www.hypebot.com/hypebot/2010/07/topspin-media-now-sells-tickets.html

[8] ttp://www.hypebot.com/hypebot/2008/08/topspin-deliver.html

[9] ttp://laughingsquid.com/eminem-topspin-brian-eno-the-future-of-the-music-industry/

[10] ttp://millionmedia.wordpress.com/2009/02/05/beastie-boys-topspin-do-it-again/

[11] ttp://press-releases.techwhack.com/110432-topspin-essential-forge-unique-marketing-partnership

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-{{nofootnotes|date=February 2011}}{{ad|date=February 2011}}
+{{ad|date=February 2011}}
 {{Infobox Website
 | logo = [[File:Topspin Logo.jpg|Topspin Logo]]
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 }}
-'''Topspin Media''' (also known as '''Topspin''') is a technology company that provides [[e-commerce]] and marketing software & services for artists, their representatives, and their business partners<ref>http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=6374090</ref>.  Its mission is to empower independent artists to build sustainable businesses, and to supply established artists, [[record labels]], and [[Talent_manager|managers]] with professional-grade tools that allow them to operate successfully in the modern era of the music industry.
+'''Topspin Media''' (also known as '''Topspin''') is a technology company that provides [[e-commerce]] and marketing software & services for artists, their representatives, and their business partners<ref>http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=6374090</ref>.  Its mission is to empower independent artists to build sustainable businesses, and to supply established artists, [[record labels]], and [[Talent_manager|managers]] with tools that allow them to operate successfully in the modern music industry.<ref>http://www.waycooljnr.com.au/2009/03/18/topspin-media-are-the-future-of-music/</ref>
 == History ==
+Topspin was founded by Peter Gotcher<ref>http://www.crunchbase.com/person/peter-gotcher</ref> (co-creator of [[ProTools]]) and Shamal Ranasinghe.  In 2007, former [[Yahoo! Music|Yahoo!Music]] General Manager Ian Rogers<ref>http://www.crunchbase.com/person/ian-rogers</ref> was named CEO of Topspin.  The company initially engaged with a small number of clients on a one-on-one basis, gradually adding more artists and new features.  In 2008, Topspin was named Indie Visionary of the Year by [[Billboard_(magazine)|Billboard magazine]].<ref>http://www.billboard.biz/bbbiz/content_display/magazine/features/e3id3157507ac800210d1231b164ec5d027</ref>  The company has had a notable presence at industry conferences such as [[MIDEM]]<ref>http://www.slideshare.net/Shamal/topspin-marketing-with-data-at-midem</ref> and [[SXSW|South By Southwest]].
-{{unsourced section|date=February 2011}}
-Topspin was founded by Peter Gotcher<ref>http://www.crunchbase.com/person/peter-gotcher</ref> (co-creator of [[ProTools]]) and Shamal Ranasinghe.  In 2007, former [[Yahoo! Music|Yahoo!Music]] General Manager Ian Rogers<ref>http://www.crunchbase.com/person/ian-rogers</ref> was named CEO of Topspin.  The company initially engaged with a small number of clients on a one-on-one basis, gradually adding more artists and new features.  In 2008, Topspin was named Indie Visionary of the Year by [[Billboard_(magazine)|Billboard magazine]].  The company has grown to be regarded as one of the leading technology companies in the music industry, and has had a notable presence at industry conferences such as [[MIDEM]]<ref>http://www.slideshare.net/Shamal/topspin-marketing-with-data-at-midem</ref> and [[SXSW|South By Southwest]].
 == Features ==
-{{unsourced section|date=February 2011}}
 Topspin's features include the ability to create and customize an [[online store]], engage in targeted [[email marketing]], and promote one's art through a variety of [[Web_widget|widgets]]. Users are able to collect fan email addresses in exchange for a free download, create [[streaming media]] players, offer bundles of different products, and sell tickets & fan-club memberships.  In 2010, Topspin launched a feature that allowed users to sell tickets<ref>http://www.hypebot.com/hypebot/2010/07/topspin-media-now-sells-tickets.html</ref> with barcodes that could be printed at home and scanned with a custom [[IPhone_app#Third_party_applications|iPhone app]].  Topspin releases an updated version of its software nearly every week.
 == Clients ==
-{{unsourced section|date=February 2011}}
 Topspin serves over three thousand artists including musicians, filmmakers, and authors. Notable clients include:
-* [[David Byrne]] and [[Brian Eno]] ([[Everything That Happens Will Happen Today]])
+* [[David Byrne]] and [[Brian Eno]] ([[Everything That Happens Will Happen Today]])<ref>http://www.hypebot.com/hypebot/2008/08/topspin-deliver.html</ref>
 * [[Paul McCartney]]
 * [[Linkin Park]]
+* [[Eminem]]<ref>http://laughingsquid.com/eminem-topspin-brian-eno-the-future-of-the-music-industry/</ref>
-* [[Eminem]]
+* [[Beastie Boys]]<ref>http://millionmedia.wordpress.com/2009/02/05/beastie-boys-topspin-do-it-again/</ref>
-* [[Beastie Boys]]
 * [[Arcade Fire]]
 * [[Trent Reznor]]
 * [[Atlantic Records]] artists
-* [[Cooking Vinyl]] artists
+* [[Cooking Vinyl]] artists<ref>http://press-releases.techwhack.com/110432-topspin-essential-forge-unique-marketing-partnership</ref>
 == References ==