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'''Blue Ocean Strategy''' is all about capturing uncontested market space thereby making compeition irrelevant.
#REDIRECT [[Sustainable competitive advantage]]

For e.g. What [[Gmail]] did to [[Yahoo! Mail]] and [[Hotmail]].

Revision as of 13:26, 10 May 2006

Blue Ocean Strategy is all about capturing uncontested market space thereby making compeition irrelevant.

For e.g. What Gmail did to Yahoo! Mail and Hotmail.