Reuben Goldstein Edwards: Difference between revisions
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'''Reuben Goldstein''', (c1862 - 1 December 1943), who later changed his name to '''Reuben Goldstein Edwards''' and subsequently '''Reuben George Edwards''' was the proprietor of Edward's Harlene, manufacturer of hair restorers, colourants and other hair products for both men and women, from which he made a fortune. He was born in Whitechapel around the end of 1862 to Israel and Henrietta Goldstein who were originally from Poland and Germany.<ref>UK census returns 1861-1891 and PRO index of births, first quarter of 1863.</ref> By the mid-1880s he had founded the Edwards Harlene Co., manufacturers of hair products, initially of 5 New Oxford Street and by late 1891 of 95 and 96 High Holborn, London.<ref>Newspaper advertisements: one of the earliest was in The Illustrated Police News 17 September 1887, page 4, and one of the first mentions of the new address is in The Penny Illustrated Paper and Illustrated Times, 24 October 1891; pg. 272</ref> He changed his name to Reuben Goldstein Edwards in 1894<ref>The Times 9 February 1894, page 1.</ref> and during the late 1920s became Reuben George Edwards. He married Edith Constance Newton (1880-1951) at the West London Synagogue on Tuesday 26 July, 1898.<ref>The Standard 27 July 1898, page 1; The Morning Post 27 July 1891,, page 1.</ref> |
'''Reuben Goldstein''', (c1862 - 1 December 1943), who later changed his name to '''Reuben Goldstein Edwards''' and subsequently '''Reuben George Edwards''' was the proprietor of Edward's Harlene, manufacturer of hair restorers, colourants and other hair products for both men and women, from which he made a fortune. He was born in Whitechapel around the end of 1862 to Israel and Henrietta Goldstein who were originally from Poland and Germany.<ref>UK census returns 1861-1891 and PRO index of births, first quarter of 1863.</ref> By the mid-1880s he had founded the Edwards Harlene Co., manufacturers of hair products, initially of 5 New Oxford Street and by late 1891 of 95 and 96 High Holborn, London.<ref>Newspaper advertisements: one of the earliest was in The Illustrated Police News 17 September 1887, page 4, and one of the first mentions of the new address is in The Penny Illustrated Paper and Illustrated Times, 24 October 1891; pg. 272</ref> He changed his name to Reuben Goldstein Edwards in 1894<ref>The Times 9 February 1894, page 1.</ref> and during the late 1920s became Reuben George Edwards. He married Edith Constance Newton (1880-1951), whose family had changed their name from its original Nathan, at the West London Synagogue on Tuesday 26 July, 1898.<ref>The Standard 27 July 1898, page 1; The Morning Post 27 July 1891,, page 1.</ref> |
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Harlene products were promoted through a series of large pictorial newspaper advertisements that made extravagant claims. One shows a drawing of a man with impossibly luxuriant dark hair, beard and handlebar moustache, and a woman with long flowing curly locks, claiming “Edward’s Harlene positively forces luxuriant hair, whiskers and moustachios to grow heavily within a few weeks without injury to the skin no matter what the age. The world-renowned remedy for baldness, from whatever cause arising. As a producer of whiskers and moustachios it has never been equalled. As a curer of weak or thin eyelashes, or restoring grey hair to its original colour, it never fails.”<ref>Ward, R.D. (2013). Wealth and Notoriety: the extraordinary families of William Levy and Charles Lewis of London. ISBN 978-1-291-33477-7</ref><ref>The Penny Illustrated Paper and Illustrated Times, 18 May 1889; page 320</ref> |
Harlene products were promoted through a series of large pictorial newspaper advertisements that made extravagant claims. One shows a drawing of a man with impossibly luxuriant dark hair, beard and handlebar moustache, and a woman with long flowing curly locks, claiming “Edward’s Harlene positively forces luxuriant hair, whiskers and moustachios to grow heavily within a few weeks without injury to the skin no matter what the age. The world-renowned remedy for baldness, from whatever cause arising. As a producer of whiskers and moustachios it has never been equalled. As a curer of weak or thin eyelashes, or restoring grey hair to its original colour, it never fails.”<ref>Ward, R.D. (2013). Wealth and Notoriety: the extraordinary families of William Levy and Charles Lewis of London. ISBN 978-1-291-33477-7</ref><ref>The Penny Illustrated Paper and Illustrated Times, 18 May 1889; page 320</ref> |
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Revision as of 15:15, 12 April 2013
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Reuben Goldstein, (c1862 - 1 December 1943), who later changed his name to Reuben Goldstein Edwards and subsequently Reuben George Edwards was the proprietor of Edward's Harlene, manufacturer of hair restorers, colourants and other hair products for both men and women, from which he made a fortune. He was born in Whitechapel around the end of 1862 to Israel and Henrietta Goldstein who were originally from Poland and Germany.[1] By the mid-1880s he had founded the Edwards Harlene Co., manufacturers of hair products, initially of 5 New Oxford Street and by late 1891 of 95 and 96 High Holborn, London.[2] He changed his name to Reuben Goldstein Edwards in 1894[3] and during the late 1920s became Reuben George Edwards. He married Edith Constance Newton (1880-1951), whose family had changed their name from its original Nathan, at the West London Synagogue on Tuesday 26 July, 1898.[4]
Harlene products were promoted through a series of large pictorial newspaper advertisements that made extravagant claims. One shows a drawing of a man with impossibly luxuriant dark hair, beard and handlebar moustache, and a woman with long flowing curly locks, claiming “Edward’s Harlene positively forces luxuriant hair, whiskers and moustachios to grow heavily within a few weeks without injury to the skin no matter what the age. The world-renowned remedy for baldness, from whatever cause arising. As a producer of whiskers and moustachios it has never been equalled. As a curer of weak or thin eyelashes, or restoring grey hair to its original colour, it never fails.”[5][6]
The Goldsteins/Edwards had three children, Edna Constance (1899-1914), Aimee (1901-1983) and Joseph Reuben (1914-). Related to the death of their first child at a young age, the Edwards founded the Edith Edward's Preventorium at Papworth Hospital, Cambridgeshire, for the treatment of tuberculosis. Their fundraising events such as the 'Happy Memories Ball' were mentioned in several Court Circulars during the 1930s.[7] There is an elaborate memorial stone to their daughter Edna Constance Edwards in Golders Green Jewish Cemetery.
Reuben George Edwards of Flat 61, Grosvenor House, Park Lane, died on 1 December 1943 leaving £86,577. Edith Constance Edwards M.B.E. of Grosvenor House, Park Lane, died on 29 January 1951 leaving £9,459.[8]
References
- ^ UK census returns 1861-1891 and PRO index of births, first quarter of 1863.
- ^ Newspaper advertisements: one of the earliest was in The Illustrated Police News 17 September 1887, page 4, and one of the first mentions of the new address is in The Penny Illustrated Paper and Illustrated Times, 24 October 1891; pg. 272
- ^ The Times 9 February 1894, page 1.
- ^ The Standard 27 July 1898, page 1; The Morning Post 27 July 1891,, page 1.
- ^ Ward, R.D. (2013). Wealth and Notoriety: the extraordinary families of William Levy and Charles Lewis of London. ISBN 978-1-291-33477-7
- ^ The Penny Illustrated Paper and Illustrated Times, 18 May 1889; page 320
- ^ For example see The Times 27 November 1936, 31 May 1939 and 10 June 1939.
- ^ England & Wales, National Probate Calendar (Index of Wills and Administrations).