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I'd say keep it from mid 90's to early 00's. Many people start Gen Z at 1995, others at 1997, others at 1994, others at 1998, others at 2001 and so on.
I don't see why this was removed. It's pretty spot-on, but I could be wrong, though.
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Many members of Gen Z are highly "connected," having had lifelong use of [[communication]] and media technology like the [[World Wide Web]], [[instant messaging]], [[text messaging]], [[MP3 players]], and [[mobile phone]]s <ref>{{cite book |title=An educator's guide to information literacy: what every high school senior needs to know |first=Ann Marlow |last=Riedling |authorlink= |coauthors= |year=2007 |publisher=Libraries Unlimited |location= |isbn=1591584469 |pages= }}</ref> earning them the nickname "[[digital native]]s".<ref name="SchmidtHawkins2008">{{cite news |first=Lucinda |last=Schmidt |authorlink= |coauthors=Hawkins, Peter |title=Children of the tech revolution |url=http://www.smh.com.au/news/parenting/children-of-the-tech-revolution/2008/07/15/1215887601694.html |publisher=''Sydney Morning Herald'' |date=July 15, 2008 |accessdate= }},</ref>
Many members of Gen Z are highly "connected," having had lifelong use of [[communication]] and media technology like the [[World Wide Web]], [[instant messaging]], [[text messaging]], [[MP3 players]], and [[mobile phone]]s <ref>{{cite book |title=An educator's guide to information literacy: what every high school senior needs to know |first=Ann Marlow |last=Riedling |authorlink= |coauthors= |year=2007 |publisher=Libraries Unlimited |location= |isbn=1591584469 |pages= }}</ref> earning them the nickname "[[digital native]]s".<ref name="SchmidtHawkins2008">{{cite news |first=Lucinda |last=Schmidt |authorlink= |coauthors=Hawkins, Peter |title=Children of the tech revolution |url=http://www.smh.com.au/news/parenting/children-of-the-tech-revolution/2008/07/15/1215887601694.html |publisher=''Sydney Morning Herald'' |date=July 15, 2008 |accessdate= }},</ref>

Generation Z has been raised entirely after the end of the Cold War and spread of the Internet. Generally speaking they're the children of Generation X although some of the oldest may be the children of Baby Boomers; the youngest members can also be children of Generation Y. Their grandparents tend to be members of the Silent Generation.


Frank N. Magid Associates states that the Pluralist Generation comprises of people born from 1998 to 2013. The name reflects that their ethnic composition is the most diverse of any generation in America. In 2012, Plurals are 54% Caucasian, 24% Hispanic, 14% African-American, 4% Asian, and 4% mixed race/other. They are "America's last generation to have a Caucasian majority." A whitepaper by Frank N. Magid Associates states that polled Plurals exhibit positive feelings about the increasing ethnic diversity in the United States.<ref name=Magid><Frank N. Magid Associates. [http://magid.com/sites/default/files/pdf/MagidPluralistGenerationWhitepaper.pdf "The First Generation of the Twenty First Century."] April 30, 2012</ref> Plurals are also more likely than older generations to have social circles that include people from different ethnic groups, races and religions.<ref name=Hais /> According to the whitepaper released by Magid Generational Strategies, Plurals are the "least likely generation to believe in the American Dream" because they are growing up in a period of economic decline.<ref name=DeBord>DeBord, Mathew. [http://www.scpr.org/blogs/economy/2012/04/30/5859/new-generation-gets-name-plurals/ "A new generation gets a name: Plurals."] DeBord Report. April 30, 2012</ref><ref name=Horovitz2>Horovitz, Bruce. [http://genybother.com/usatoday-050412/ "Generation Whatchamacallit."] USA Today reposted by GenYBother.com, May 4, 2012</ref>They are expected to be the first generation to earn less than their parents.<ref name=Shapiro>Shapiro, Evan. [http://www.huffingtonpost.com/evan-shapiro/tv-cord-cutters_b_1568919.html "TV: An Intervention."] Huffington Post, June 5, 2012</ref> As a result of the increasingly pluralistic society, Plurals are experiencing blurred sex roles in their homes, with a high likelihood that both parents will not be unemployed.<ref name=Hais>Hais, Michael and Morley Winograd. [http://www.huffingtonpost.com/michael-hais-and-morley-winograd/plurals-generation_b_1492384.html "A New Generation Debuts: Plurals."] Huffington Post, May 7, 2012</ref>
Frank N. Magid Associates states that the Pluralist Generation comprises of people born from 1998 to 2013. The name reflects that their ethnic composition is the most diverse of any generation in America. In 2012, Plurals are 54% Caucasian, 24% Hispanic, 14% African-American, 4% Asian, and 4% mixed race/other. They are "America's last generation to have a Caucasian majority." A whitepaper by Frank N. Magid Associates states that polled Plurals exhibit positive feelings about the increasing ethnic diversity in the United States.<ref name=Magid><Frank N. Magid Associates. [http://magid.com/sites/default/files/pdf/MagidPluralistGenerationWhitepaper.pdf "The First Generation of the Twenty First Century."] April 30, 2012</ref> Plurals are also more likely than older generations to have social circles that include people from different ethnic groups, races and religions.<ref name=Hais /> According to the whitepaper released by Magid Generational Strategies, Plurals are the "least likely generation to believe in the American Dream" because they are growing up in a period of economic decline.<ref name=DeBord>DeBord, Mathew. [http://www.scpr.org/blogs/economy/2012/04/30/5859/new-generation-gets-name-plurals/ "A new generation gets a name: Plurals."] DeBord Report. April 30, 2012</ref><ref name=Horovitz2>Horovitz, Bruce. [http://genybother.com/usatoday-050412/ "Generation Whatchamacallit."] USA Today reposted by GenYBother.com, May 4, 2012</ref>They are expected to be the first generation to earn less than their parents.<ref name=Shapiro>Shapiro, Evan. [http://www.huffingtonpost.com/evan-shapiro/tv-cord-cutters_b_1568919.html "TV: An Intervention."] Huffington Post, June 5, 2012</ref> As a result of the increasingly pluralistic society, Plurals are experiencing blurred sex roles in their homes, with a high likelihood that both parents will not be unemployed.<ref name=Hais>Hais, Michael and Morley Winograd. [http://www.huffingtonpost.com/michael-hais-and-morley-winograd/plurals-generation_b_1492384.html "A New Generation Debuts: Plurals."] Huffington Post, May 7, 2012</ref>

Revision as of 16:44, 17 April 2013

Generation Z is a name used (although other terms exist) for the cohort of people who are distinct from the preceding Millennial Generation. Much like the aforementioned generation, there are no precise dates for when Generation Z starts and ends. Its beginning date most commonly ranges anywhere from the mid 1990s to the early 2000s, and its end date from the late 2000s to the present day.

Terminology

Writing about the name of the generation after the Millennials in USA Today, Bruce Horovitz wrote "some might call 'Gen Z' — a term still in-the-running for the next generation — rather off-putting".[1]

Neil Howe wrote several popular books on the subject of generations and coined the term Millennials with his writing partner William Strauss.[1] Howe has said "No one knows who will name the next generation".[1] His company sponsored a web-based contest in 2005, and people voted overwhelmingly for the Homeland Generation. That was not long after the September 11th terrorist attacks, and one fallout of the disaster was that Americans may have felt more safe staying home.[1][2]

Other terms include Generation@ and Net Generation[3] and iGeneration.

The Pluralist Generation, or Plurals, is a name coined by marketing firm, Frank N. Magid Associates as an alternative name for Generation Z in 2012. [1] The names “Pluralist Generation” and “Plurals” reflect the lack of majority in American society and increasing fragmentation in families, media, communication, religion, politics, and demographics.

Many members of Gen Z are highly "connected," having had lifelong use of communication and media technology like the World Wide Web, instant messaging, text messaging, MP3 players, and mobile phones [4] earning them the nickname "digital natives".[5]

Generation Z has been raised entirely after the end of the Cold War and spread of the Internet. Generally speaking they're the children of Generation X although some of the oldest may be the children of Baby Boomers; the youngest members can also be children of Generation Y. Their grandparents tend to be members of the Silent Generation.

Frank N. Magid Associates states that the Pluralist Generation comprises of people born from 1998 to 2013. The name reflects that their ethnic composition is the most diverse of any generation in America. In 2012, Plurals are 54% Caucasian, 24% Hispanic, 14% African-American, 4% Asian, and 4% mixed race/other. They are "America's last generation to have a Caucasian majority." A whitepaper by Frank N. Magid Associates states that polled Plurals exhibit positive feelings about the increasing ethnic diversity in the United States.[6] Plurals are also more likely than older generations to have social circles that include people from different ethnic groups, races and religions.[7] According to the whitepaper released by Magid Generational Strategies, Plurals are the "least likely generation to believe in the American Dream" because they are growing up in a period of economic decline.[8][9]They are expected to be the first generation to earn less than their parents.[10] As a result of the increasingly pluralistic society, Plurals are experiencing blurred sex roles in their homes, with a high likelihood that both parents will not be unemployed.[7]

See also

References

  1. ^ a b c d e Horovitz, Bruce (5/4/2012). "After Gen X, Millennials, what should next generation be?". USA Today. Retrieved November 24, 2012. {{cite news}}: Check date values in: |date= (help) Cite error: The named reference "Horovitz" was defined multiple times with different content (see the help page).
  2. ^ Howe, Neil; Strauss, William (2008). Millennials & K-12 Schools. LifeCourse Associates. pp. 109–111. ISBN 0971260656.
  3. ^ Junco, Reynol; Mastrodicasa, Jeanna (2007). Connecting to the Net.Generation: What higher education professionals need to know about today’s students. NASPA. ISBN 9780931654480.
  4. ^ Riedling, Ann Marlow (2007). An educator's guide to information literacy: what every high school senior needs to know. Libraries Unlimited. ISBN 1591584469. {{cite book}}: Cite has empty unknown parameter: |coauthors= (help)
  5. ^ Schmidt, Lucinda (July 15, 2008). "Children of the tech revolution". Sydney Morning Herald. {{cite news}}: Italic or bold markup not allowed in: |publisher= (help); Unknown parameter |coauthors= ignored (|author= suggested) (help),
  6. ^ <Frank N. Magid Associates. "The First Generation of the Twenty First Century." April 30, 2012
  7. ^ a b Hais, Michael and Morley Winograd. "A New Generation Debuts: Plurals." Huffington Post, May 7, 2012
  8. ^ DeBord, Mathew. "A new generation gets a name: Plurals." DeBord Report. April 30, 2012
  9. ^ Horovitz, Bruce. "Generation Whatchamacallit." USA Today reposted by GenYBother.com, May 4, 2012
  10. ^ Shapiro, Evan. "TV: An Intervention." Huffington Post, June 5, 2012

Further reading

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